18-20 October 2016 JW Marriott Marquis, Dubai Innovating ... - IATA

18-20 October 2016 JW Marriott Marquis, Dubai

Innovating better, together.

Host Airline

Principal Sponsor

Official Media Sponsor

1

World Passenger Symposium Program at a glance

Tuesday 18 October

09:00

09:00

Opening plenary

10:15

Wednesday 19 October

-

Innovating better, together

Distribution

Passenger experience

Technology

The size of the prize

The future of airport security: airside and... landside

Digital transformation

10:30

Networking coffee break

Networking coffee break Distribution

11:00

11:15

Opening plenary

12:30

-

Innovating better, together

12:30

Do we have tools that work or are we unique?

Networking lunch

14:15

Passenger experience transformation

Introduction and action!

Airport of the future

Distribution


So, is this all possible?

Digital ecosystems and the passenger experience

13:45

-

-

15:30

15:15


16:00 -

The future and the players

Passenger experience transformation

One identity

Distribution 16:00 17:15

WPS Welcome reception

A 5 year vision - but can we get there?

16:0 19:15 22:30 0


Enabling a entire passenger experience journey with on board connectivity

Gala dinner

Thursday 20 October Innovation day 09:00 13:15

Mega technology trends in next 3 years

Technology

Driving IT Innovation


17:30

19:00 20:30

Baggage of the future

Technology

Networking lunch

Distribution

Distribution


IATA Travel incubation

Technology

Can APIs enable agility

Tuesday 18 October 2016 Opening plenary

09:00 - 12:30

08:00 - 09:00

Networking break

09:00 - 09:05

IATA Opening remarks ∗ Aleks Popovich, Senior Vice President, Financial and Distribution Services (FDS), IATA Welcome address by host airline, Emirates ∗ Sir Tim Clark, President, Emirates

09:05 - 09:25 09:25 - 09:45

09:45 - 10:05

10:05 - 10:15

10:15 - 11:00 11:00 - 11:40

Industry strategic roadmap IATA’s Director General (DG) and CEO present the industry strategic roadmap for meeting the substantial future passenger growth while upholding customer’s expectations for their future air travel experience. ∗ Alexandre de Juniac, DG and CEO, IATA IATA 20 year passenger forecast brand new release By focusing on the fundamental drivers of air travel demand, we look beyond the status quo and identify the major markets that will emerge during the second century of commercial aviation. ∗ Brian Pearce, Chief Economist, IATA Innovating better, together! ∗ Eric Leopold, Director Transformation, Financial and Distribution Services (FDS), IATA

Networking break The Simplifying the Business (StB) story: transforming how the industry operates, only for the benefits of the passenger! StB has driven change in the airline industry for more than ten years and its Think Tank identifies and incubates ideas before they become industry change initiatives. In this session, StB will share its unique formula to drive change and will present its next disruptive ideas. Come to the StB Show and hear from the StB Steering Group and industry leaders on their plans and, contribute to the journey! ∗ ∗ ∗ ∗ ∗

11:40 - 12:30

Stephan Copart, Head Strategy Industry Services Transformation, IATA Glenn Morgan, Head of Digital Business Transformation, IAG Rob Broere, VP-IT PSS transition, Emirates Patrice About, Director Ground Innovation, Air France KLM Rosalie Hallenbeck, Director, Employee Customer Solutions and Airport Operations & Customer Service, Alaska Airlines

Leadership panel: Innovating Better, Together - Where are we heading? Is a program like StB enough? Will seamless experience ever become a reality for passengers? Is retailing the ultimate objective of airlines? Is connectivity a must to satisfy customers? How airport infrastructure can support a seamless but secure experience and are we ready? All of this can only be achieved through true innovative collaboration. Listen to our panelists on what is the formula for success to achieve customer satisfaction and sustained profitability at industry level. Moderator: ∗ Aaron Heslehurst, Presenter, BBC World News Panelists: ∗ Paul Griffiths, CEO, Dubai Airports ∗ Christoph Mueller, Chief Digital and Innovation Officer, Emirates ∗ Saeed Amidi, CEO and Founder, Plug and Play ∗ Gareth Williams, CEO & Co-Founder, Skyscanner ∗ Caroline Strachan, Managing Partner, Festive Road

12:30– 14:15

Networking lunch

3 -3-

Specialized sessions

Tuesday 18 October 2016 14:15 - 15:30


Distribution

Introduction and action!

Airport of the future

As NDC gains momentum, it also unlocks many other opportunities for further transformation which will make airlines more efficient and improve the customer experience. This will also provide opportunities to players across the value chain - incumbents and new entrants. You will hear from those who are already innovating, from experts who will articulate the bigger picture and opportunities that lie further ahead. There will also be a chance to listen and to engage in discussions with airlines, agents, buyers and technology providers as they share their views on the opportunities, the challenges and the blockers to innovation. Moreover, this stream will investigate for the first time the areas of payment - is this the area for the next disruptive change?

We are starting to see pieces of tomorrow’s airport come together. Tickets are a thing of the past and new check-in concepts (self tagging, bag drop, etc.). are becoming more commonplace. Paradigms are regularly being broken. But what will an airport actually look like in 2040? Will we walk through the doors and be in a shopping mall where airplanes also park?

14:15 - 14:35 The inevitable update—NDC! Where are we on the NDC program? Who is certified, how is the value chain engaged and what is on the horizon?

∗

Yanik Hoyles, Director NDC Program, IATA

14:35 – 14:50 How we move to true retailing! Make offers, take orders - become a true retailer. What are we doing about the consistency of the standard? And security and scalability? When will we evolve to REST and JSON? How do we engage the geeks? Come and get the answers first hand with our expert, Dr. Muller!

∗

Claude Muller, Head, NDC Standards and Architecture, IATA

14:50– 15: 05 Airline NDC Case Study 1 Hear why Finnair are embarking on the NDC journey—and discover who they will partner with!

∗

Rogier vanEnk, Head of Commercial Strategy, Distribution & Data Science, Finnair

15:05– 15: 30 Amadeus Altéa NDC certified level 3 – LIVE! Amadeus will share its views on the key challenges and industry trends and drivers for NDC adoption. From this perspective, Amadeus will present its experience on a live NDC implementation and the value that NDC can bring to both airlines & users, through the usage of persistent offer(s) from shopping to ordering/ booking. ∗ Stéphane Lecourtois, Head of Product management, Merchandising ,Amadeus IT Group Q&A with Amadeus & Finnair

15:30 - 16:00

-4-

Networking break

14:15 - 14:30 Global Passenger Survey Results ∗ Jon Glick, Partner, Customer Experience and Travel, PwC 14:30 - 15:30 Airport of the future Based on examples from recent and current major airport development projects (e.g. Dubai, Doha, Abu Dhabi, Mexico City, etc.) IATA brings together colleagues from the airline community, the architectural design and engineering consulting communities, and airport builders and operators to explore the challenges we are meeting together developing the “Airport of the Future”. Panelists will discuss the opportunities and also the challenges they are facing as they work with the aviation industry to provide facilities that support “reinvented” processes.

Moderator: ∗ David Stewart, Head of Airport Development, IATA Panelists : ∗ Miguel Leitmann, CEO & Co-Founder, Vision-Box ∗ Howard Eng, CEO, Greater Toronto Airport Authority ∗ Chris Garton, SVP Airport Operations, Dubai Airports ∗ Rhett Workmand, Managing Director, American Airlines ∗ Jackie Coburn, Associate | Aviation, Arup Engineering ∗ Antoinette Erickson, Partner, Foster and Partners

Specialized sessions Distribution

Tuesday 18 October 2016 16:00 - 17:30

Passenger Experience

The future and the players

One Identity

16:00 - 16:15 Evaluating the NDC solutions out there, who are the true game changers? IATA has appointed a third party to carry out research in order to assess the solutions / implementations that best support the true vision of resolution 787. ∗ Philippe Berland, Associate Partner, Sia Partners Management Consulting

Smart control solutions and the elimination of queues, crowding and congestion everywhere in the process, including on landside. The whole end-to-end process should be efficient and passenger-friendly. However, if safety and security remains the number one priority and responsibility for all stakeholders within aviation, the approach taken to achieve this is divided, with each stakeholder taking steps to ensure their obligations are met with little or no coordination between parties. This results in a frustrating and repetitive process for the customer. Other industries and public services have shown that a federated approach to verification can break down silos and barriers to trust, improving customer service , without creating issues around data protection. Come hear how we can do it in the aviation industry!”

16:15 - 17:00 No more proration, no more RBDs, no more tickets, all hybrid carriers? Explore industry opportunities for simplification beyond the transformation already taking place. Discuss the value creation of offer and order management systems and what the transition could look like. Debate the true industry game changers taking place and the new capabilities likely to emerge. Moderator: ∗ Sebastien Touraine, Head, ONE Order Program, IATA

16:00 - 16:25 Secured facilitation and passenger tracing Hear the outcome of this most recent field experimentation conducted in India to validate a proof of concept based on latest biometrics technology. ∗ Christine Riveau, VP Business Development | Secure mobility, Safran Identity & Security 16:25 - 16:55 One Identity: A new concept for a friction free passenger process The vision of the One Identity initiative is to create a streamlined, friction-free process that allows an individual to assert their identity, online or in person, to the required level, while maintaining the privacy of personal data and enabling improvements to operational efficiency and security. Presented for the first time at WPS, hear what are the 4 concepts building the One Identity initiative: Digital passport, biometrics, federated identity verification and trust framework across the multiple stakeholders. ∗ Harvey Tate, Digital Transformation, IAG

Panelists: ∗ Dieter Westermann, VP Revenue Management, Etihad ∗ Rogier vanEnk, Head of Commercial Strategy, Distribution & Data Science, Finnair ∗ Christian Popp, Senior Director Distribution & Revenue Management Strategy, Lufthansa ∗ Sanjay Nair, Managing Director, Marketing and eCommerce Systems, United Airlines, United Airlines ∗ Ramesh Venkat, CIO, flydubai 17:00 - 17:30 Airline NDC Case study 2 ∗ Nicola Ping, Distribution Futures Manager, British Airways

16:55 - 17:30 Can we achieve true collaboration to develop a one secured and seamless integrated process? Hear our panelists from governments, airlines and airports discuss the new concept of passenger identity management. Can we expect an industry alignment for the benefits of the passenger? Moderator:

∗ Pierre Charbonneau, Director Passenger-APCS, IATA Speakers: ∗ Miguel Leitmann, CEO & Co-Founder, Vision-Box ∗ Harvey Tate, Digital Transformation, IAG ∗ Annet Steenbergen, Coordinator Happy Flow and Preclearance, The Government of Aruba

∗ Dann Dunn, Branch Manager, Global Initiatives, Office of Global Strategies, TSA

VP Business Development | Secure mobility, Safran Identity & Security

∗ Christine Riveau,

19:00 - 20:30 - WPS Welcome reception

5 -5-

Specialized sessions 08:00 - 09:00

Wednesday 19 October 2016 09:00 - 10:30

Networking break

Distribution


Technology (CIO Forum)

The size of the prize

The future of airport security: airside andE landside

Digital transformation

09:00 - 09:25 Top Airline Merchandising Innovations to Delight Travelers and Boost Profits IdeaWorksCompany explores how airlines are becoming better retailers by examining the newest products and services. Examples abound from all over the world to include American, Anadolujet, Eurowings, Jazeera, Virgin Atlantic, Vueling and the 8 airlines of Asia’s Value Alliance. These airlines demonstrate how new a la carte products, airport services, distribution methods and online marketing can truly boost revenue through better merchandising.

In the face of an ever-evolving threat environment, heightened security measures at airports are a necessary evil – both at the security checkpoint and increasingly so on landside. How can we keep security outcomes in balance with passenger expectations and industry’s need for operational efficiency?

Airlines which properly embrace digital technology by replacing and augmenting existing business processes drive competitive advantage across passenger experience, what they sell and how they sell. We hear from CIOs on their digital transformation program.

∗

Jay Sorensen, President, Ideaworks Company

09:25 - 09:50 Metasearch—first adopters of NDC? Come and listen to why a large metasearch was so fast to engage in NDC, where they see the benefits and how they see the world of metasearch evolving tomorrow.

∗

Gareth Williams, CEO & Co-Founder, Skyscanner

09:50 - 10:15 Should we talk about payment? Payment is a key component of a distribution strategy. Legal/ regulatory environment is changing, technology - in particular mobile and real-time bank transfers - is facilitating new payment instruments. With NDC, airlines are in control of offer and payment. This session will highlight first perspectives on future payment workflows to fully benefit from NDC potential.

∗

Pascal Burg, Director, Edgar Dunn & Company

10:15 - 10:30 What could One Order look like in the future Emirates PSS? Listen to a short presentation of how Emirates believes the One Order concept could be implemented and the impact on PSS. ∗ Rob Broere, VP-IT PSS transition, Emirates

10:30 - 11:15

-6-

09:00 - 09:15 Introduction: change is in the air Technology and process innovations bring a future within reach where passengers proceed through security with minimal inconvenience and delays ∗ Guido Peeterman, Project Manager, Smart Security, IATA

09:00 - 09:05 Introduction

∗ Tim Grosser, Head of Digital Transformation, IATA 09:05 - 09:30 CIO perspective - Etihad

∗ Rob J Webb, Chief Information Technology Officer, Etihad

09:15 - 09:35 Case study: Amsterdam Airport Schiphol Schiphol’s Security Service puts the passenger at the centre of the security process. ∗ Dan Van Voonhoven, Senior Manager Security Policy, Amsterdam Airport Schiphol

09:30– 09:55 CIO perspective - Turkish Airlines After 1 and half years in the role of CIO, Mr Yakut is driving a digital transformation program across Turkish Airlines. See how he is using data to drive customer personalization and and transforming his organization to ensure agility and speed to market.

09:35 - 09:55 Balancing security outcomes, customer service and cost ∗ Lachlan Philips, Counsellor Transport, Australian Office of Transport Security (OTS)

∗ Ali Serdar Yakut, Executive Vice

09:55 - 10:15 Landside security Recent attacks have brought landside security under scrutiny. How do we secure publicly accessible areas in airports without creating new bottlenecks? ∗ Serge Yonke Nguewo, Manager, Facilitation and Airport IT, ACI World 10:15 - 10:30 Panel discussion and Q&A Finding the right balance between security effectiveness, operational efficiency and passenger experience.

Networking break

President - CIO, Turkish Airlines 09:55– 10:15 CIO perspective - Emirates Our host airline’s CIO presents his digital transformational roadmap ensuring that his organization stays flexible and keeps the customer as the focal point.

∗ Neetan Chopra, Senior Vice President- IT Strategic Services, Emirates 10:15 - 10:30 Questions and answers



Do we have tools that work or are we unique? 11:15 - 11:30 Airline NDC Case study 3

∗

Marcus Motzkuhn, Project Manager Commercial Systems, Condor

11:30 - 12:00 Another perspective on distribution challenges? Hear from a leading international hotel chain on the challenges they face in the area of distribution and what their transformation looks like if any.

∗

Michael Simon, General Manager , Distribution, EMEA & APAC, Marriott International

12:00 - 12:30 NDC in action: NDC in Indirect action! Whilst we debate, engage and improve the standards, some players are already taking the initiative to build live NDC solutions. Before we deep-dive into the opportunity and challenges for NDC across the value chain, we first take a look at some case study developments that will deliver true value to the corporate travel interface. This session will focus on the Travel Management Company desktop and corporate booking tool. Moderator:

∗


Paul Tilstone, Managing Partner, Festive Road

Panelists:

∗

Adrian Parkes, Commercial Director, Portman Travel

∗

Annicka Loftsrand, Director Global Suppliers | KDS

Baggage of the future

Mega digital trends in next 3 years

Despite big reductions in the rates of baggage mishandling, the costs of baggage mishandling were still $2.2Bn in 2015. Learn how the industry aims to save $800 million from this bottom line expense.

Two trends which will have a profound impact within Digital Transformation for the Airline sector are a) Artificial Intelligence and b) Blockchain. What are the key players doing in this space, what are the opportunities, threats and what does the future hold. 11:15 - 11:35 CIO Perspective - Gulf Air Hear how Gulf Air are driving digital transformation with achievements in building the private cloud, expanding it to the hybrid Cloud, Big Data and market demand analysis, implementing Cloud mobilization (including Electronic Flight Bag). ∗ Dr. Jassim Haji, Director Information Technology, Gulf Air Artificial Intelligence

11:15 - 11:25 Common capabilities, individual excellence IATA propose 5 common capabilities for baggage for all members. Tracking is the first, effective June 2018. Are you ready? ∗ Andrew Price, Head, Global Baggage Operations, IATA 11:25 - 11:40 How the airlines are implementing DELTA handle 120 million bags a year, and have implemented RFID across their operation. Learn why they took this major strategic decision. ∗ David Hosford, Manager Baggage Performance and Strategy, DELTA 11:40 - 11:55 A community approach to tracking Event Exclusive: Hear about the new IATA/ SITA RFID Business case. SITA are solving the problem for those airlines and airports that have not yet started to implement the infrastructure needed. Learn how their solutions can address the issues of cost and connectivity. ∗ Peter Drummond, Senior Product Manager, Baggage Portfolio, SITA 11:55 - 12:10 Amadeus approach for baggage tracking Given the technology available today, significant lost and delayed baggage should be a thing of the past. Hear how Amadeus are working to this ambitious aim reality. ∗ Patricia Maya, Product Manager PPS, Airport IT, Amadeus IT Group 12:10 - 12:30 Answer the Audience Your chance to ask the panel questions about tracking and the IATA / SITA RFID Business Case.

12:30 - 13:45

Networking lunch

7 -7-


11:35 - 12:05 Artificial Intelligence and the Google Enterprise Google is one of the big players in the AI space, where do they see the future and what use cases can we see in the future. ∗ Abdel Wahed Bendaoua, Head of Middle-East & Africa, Google for Work Salesforce and Artificial Intelligence Hot of the press, Salesforce just launched their AI initiative. What will the most innovative company bring to the table. ∗ Bart Pannecoeck, Artificial Intelligence Lead, Salesforce Q & A Session 12:05 – 12:30 Blockchain in the Airline Industry Blockchain is becoming relevant in providing IT and business innovation not only to financial services organisations but also increasingly to other industries as well. In this session we will discuss what is happening around the globe and across industries with regards to Blockchain and how this technology can be applied to the airline industry. There are global trends emerging and the focus is now on use cases which are increasingly relevant to the airline industry and we will also explore how an organisation can begin their journey in defining and selecting use cases that are most suitable. ∗ John Velissarios, Senior PrincipalGlobal Blockchain Technology Lead, Accenture Use Case of Blockchain ∗ Greg Simon, CEO & Co-Founder Loyyal / Blockchain Advisor , Loyyal



So, is this all possible? 13:45 – 13.55 Airline NDC Case Study 4

∗


Sanjay Nair, Managing Director, Marketing and eCommerce Systems, United Airlines

Digital ecosystems and the passenger experience

Driving IT Innovation

13:45—14:00 How to use big date to drive customer insights ∗ Angelo Contreras, Sr. Manager, Global Product Marketing, Sabre

How does one drive an IT innovation program, whilst still protecting the core business. Learn the different innovation models to drive transformational change.

14:00 - 14:15 The end to end passenger experience and 13:55 - 14:30 digital Innovation NDC in action: Value chain mash-up Working together Representatives from across Passengers are expecting airlines to remove the inconveniences of air travel. Mobile technology the value chain will share their hopes and has already had a significant impact on the fears for what NDC will enable. In this live passenger journey and airlines are beginning to debate we expect to see the realization that take a holistic look at the customer journey, and many constituents want the same outcome. provide empowered passengers – who want to But how do we achieve those outcomes and be in control of their journey – with a what so they need from each other to extract personalized and stress-free end-to-end travel the value they can foresee? experience. Moderator: ∗ Henry Harteveldt, Founder Atmosphere Research Group ∗ Caroline Strachan, Managing Partner, Festive Road 14:15 - 15:15 Digital eco systems Panelists: Passengers, spoilt by availability of intuitive apps on their smartphones, are raising the bar for ∗ Nicola Ping, Distribution Futures airline apps to become more relevant as well. Manager, British Airways While many of the latest digital apps offer ∗ Jeroen Van Velzen, CEO, Roadmap convenient services – think United Airlines and ∗ Paul Wait, CEO, GTMC Uber, easyJet’s ‘Mobile Host’, and Singapore Airlines’ Companion app – these tend to focus 14:30 - 15:15 on a specific area rather than align the whole What do airline executives think about all passenger journey. this? Senior Commercial representatives will be As forward-looking airlines are now stepping grilled on their distribution strategies and their back to re-envision the passenger experience plans to deliver value to the customer. This will from a more holistic end-to-end perspective, take into consideration the change of airline apps will evolve into ‘digital travel customer needs and behaviors, the emerging companions’ allowing airlines to extend their technologies and the evolution of the service beyond just flying passengers from A to B. landscape. Moderator: Moderator: ∗ Yanik Hoyles, Director NDC Program, ∗ Henry Harteveldt, Founder Atmosphere Research Group IATA Panelists: Panelists: ∗ Marcus Casey, VP Personalized ∗ Juha Järvinen Chief Commercial Customer Experience, LH & Member of the Officer, Finnair Advisory Board, Lufthansa Innovation Hub ∗ Nayeem Ekbal, SVP Revenue ∗ Max Coppin, Partner Development Management, Qatar Airways Manager, Travel Practice, Google ∗ Bill Cavendish , VP Distribution ∗ Neil James, VP Middle East and Africa, Strategy, Emirates Panasonic Avionics ∗ Xavier Lagardère , Head of Distribution, ∗ Neetan Chopra, Senior Vice President- IT Lufthansa Group Hub Airlines Strategic Services, Emirates ∗ Christina Cassotis, CEO, Pittsburgh Airport

15:15 - 16:00

-8-


Networking break

Hosted by:

13:45 - 14:00 Innovation through Digital Alchemy Creating real-time data, events, and APIs are key for digital transformation ∗ Domenic Ravita, Sr. Director, Global Solutions Consulting, Tibco Software 14:00 – 14:15 Emirates-Innovation lab Emirates have a mature innovation lab and see how they run their lab, and understand best practices from Emirates. ∗ Sanjay Sharma, Manager Innovation, Emirates 14:15 – 14:30 Driving business change through innovation Speed of innovation is critical, see how Indra drive innovation with speed via agile, and innovative customer interaction measurements. ∗ Sergio M. Fernández Sastre, Global Head of Airline Products Indra ,,

14:30 – 14:45 Innovation is core to the Mastercard DNA, see how to they drive innovation in a fast moving and transformational sector ∗ Mr. Zahir Khoja, Group Head, Market Development, MENA, International Markets (IMK), Mastercard 14:45 – 15:15 Questions and Answers. Moderator: ∗ Domenic Ravita, Sr. Director, Global Solutions Consulting, Tibco Software Panelist ∗ Mr. Zahir Khoja, Group Head, Market Development, MENA, International Markets (IMK), Mastercard ∗ Sanjay Sharma, Manager Innovation, Emirates ∗ Sergio M. Fernández Sastre, Global Head of Airline Products, Indra ∗ Hariharan Subramanium, VP Reservation and Departure Control Systems, Sabre

Specialized sessions Distribution A 5 year vision—but can we get there?


Passenger experience Technology (CIO Forum) Enabling an entire passenger exCan APIs enable agility perience journey with on board connectivity

16:00 - 17:15 The connected aircraft: a passenger experience journey from takeoff to 2025 Connected aircraft now provide a critical competitive factor in passenger experience worldwide for airlines. How do airlines decide upon deploying new digital technologies to differentiate their product and gain competitive advantages? How can the latest connectivity technologies influence brand perception and consumer preference? How will connectivity affect the evolution of in-flight entertainment? How can airlines make investments into this technology commercially viable? What are new areas that can benefit from the connected aircraft and can help pay for the investments? What steps should airlines 16:25 - 17:15 and vendors be taking today to gain the best Let’s talk about elephants A group of experts will debate the changes positioning both today and looking forward to currently taking place in the area of airline 2025? distribution - e.g. NDC, ONE Order but also other trends such as changes in the role of Moderator: the TMC, the corporate buyer and ∗ Joe Leader, CEO Airline Passenger intermediaries. They will share views on why Experience Association change is so slow in our ecosystem and what chances our industry really does have to be Panelists : ∗ Patrick Brannely, Divisional VP of able to evolveM or notM Customer Experience, Inflight Moderator: Entertainment and Connectivity, Emirates ∗ Marc Rosenberg, President, ∗ Babar Rahman, Head of CSR and Inflight Strataconnex Entertainment Qatar Airways Panelists: ∗ Juha Järvinen, Chief Commercial ∗ Caroline Strachan, Managing Partner, Officer, Finnair Festive Road ∗ David Bruner, VP Global Communication ∗ Henry Harteveldt, Travel Industry Services, Panasonic Avionics Analyst & Advisor, Atmosphere ∗ Meherwan Polad, Director, Business Research Group Development for Exede Mobility Services, ∗ Montie Brewer, Retired CEO, Air ViaSat Canada ∗ Aidan Brogan, CEO, Datalex Conducted by: ∗ Shelly Terry, Vice President, Travel Product Solutions, Sabre 16:00 - 16:25 The world of airline distribution in 5 years? 4 years ago IATA commissioned a piece on research on the evolution of distribution up to 2016. At the time (and still today) it provided a great baseline for discussion. During this session, IATA will reveal an updated version of the study based on research across airlines and the value chain, followed by Q and As. Come and hear where key executives think the world of airlines distribution is heading – come and challenge us and give us your views! ∗ Henry Harteveldt, Travel Industry Analyst & Advisor, Atmosphere Research Group

19:00 - 22:00 - Gala dinner

9 -9-

Running IT like a startup requires using new technologies, agility and speed. Learn from other airlines who have been able to make this change. 16:00 - 16:15 Agility of the future? We are in the “fourth industrial revolution”, and no business is safe from disruption, and certainly not the airline industry. It is easier than ever for new players to enter the market and turn entire industries upside down. Large incumbent organizations, with calcified processes and monolithic infrastructures, will be hit the hardest. Fourtunately, the means for real business transformation are within reach. An application network can help an organization be more agile and change the clock speed of business. ∗ Paul Crerand, Director Solution Consulting EMEA, Mulesoft 16:15 - 16:30 Aviation Case Study flydubai have now commenced down the road of API lead digital transformation. Understand how this journey is going, expected benefits and potential risk. ∗ Mohammed Ahteshamuddin, Vice President IT-PSS & Customer Experience, flydubai 16:30– 16:40 Transport Case Study Want to see what the end result of an API platform could look like, lets talk to Transport for London, where they are 4 years down this path. Lets learn how they have benefited from this strategic approach to opening up they data. ∗ Phil Young, Head of Online, Transport for London 16:40– 16:55 Airport Case Study Heathrow, one of the worlds largest airport is also embarking on the API led connectivity, what are their benefits and why are they investing this platform. ∗ Stephen Glenfield, Head of Digital, Heathrow Airport 16:55– 17:15 Questions and Answers. Moderator: ∗ Tim Grosser, Head of Digital transformation, IATA Panelists: ∗ Paul Crerand, Director Solution Consulting EMEA, Mulesoft ∗ Mohammed Ahteshamuddin, Vice President IT-PSS & Customer Experience, flydubai ∗ Phil Young, Head of Online, Transport for London ∗ Stephen Glenfield, Head of Digital, Heathrow Airport

Thursday 20 October 2016

Innovation day

09:00 - 13:15

08:00 - 09:00

Networking break

09:00 - 09:10

The IATA innovation journey Hear how IATA has embarked in an unprecedented innovation journey through internal research, think tanks, hackathon, innovation awards, innovation funds and partnering with one of the most prominent silicon valley accelerator companies.

09:10 - 10:10

Meet the winners of the IATA NDC Hackathon The NDC standard is about modernizing airline indirect distribution, bringing our industry into the world of internet technology. In doing so it opens our landscape to new communities of developers who can build new solutions, look at our industry from a new angle….Come and see 2 of the possible game changers of tomorrow!

10:10 - 11:00

Passenger Innovation Award – The final round The three finalists from the 2016 edition of IATA’s Passenger Innovation Award will present their ideas to the audience prior to the determining vote.   

11:00 - 11:30

Graham Kelly, Technical Director, Fast Travel Global Ltd Brian Whelan, CEO, Travacoin Kevin O’Shaughnessy, CEO, UP

Networking break

11:30 - 11:45

Passenger Innovation Award ceremony The jury panel and event attendees will vote on the best idea – the awards will be announced and presented to the winners. This year the winner will be offered a 3 months accelerator program at the heart of the Silicon Valley. Jury Panel:  Laila Ali Hareb, Asst. Director General Strategy & International Affairs, General Civil Aviation Authority of UAE  Amir Amidi, Managing Partner for Travel and Hospitality, Plug and Play Tech Center  John Magill, Senior Development Advisor, Enterprise Ireland  Nicola Simionato, General Manager EMEA/ APAC Travel, Google  Nawal K. Tanjea, Airline Business Strategist

11:45 - 12:30

What are the next game changers in the air transport space. The Simplifying the Business (StB) think tank have identified four areas where the next disruptive change can happen. In addition to the idea briefs to be presented in our 2016 StB White Paper, IATA and its innovation partners will show case these ideas through proofs of concept and demonstrators developed for all of them: Baggage – Open API – Payment – One Identity.  Steve Peterson, IBM Global Travel & Transportation Leader, Institute for Business Value  Glenn Morgan, Co-Chair StB Steering Group, Head of Digital Business Transformation, International Airlines Group  Jim Peters, Chief Technology Officer , SITA  Stuart Birrell, CIO, Heathrow Airports

12:30 - 13:00

How to foster innovation in the air transport industry. How to build an ecosystem that give entrepreneurs the best possible chance to succeed ? The air transport industry used to be a very innovative industry in the past. Today, innovation doesn’t necessarily comes from our industry anymore. Software companies like the GAFAs are bringing innovation into many more traditional businesses. How can the air transport industry keep control of its own innovation? Hear from one of the most prominent Silicon Valley incubator and accelerator how to foster innovation in the travel and hospitality space. 

13:00 - 13:15

Saeed Amidi, CEO and Founder, Plug and Play

Key takeaways from WPS and Executive Summit and Closing remarks 

Aleks Popovich, Senior Vice President, Financial and Distribution Services (FDS), IATA

1 - 10 -

A Special Thank You to our Sponsors! Host Airline

Principal Sponsor

Gold Sponsors

Silver Sponsor

Bronze Sponsor

- 11 -

Destination Partner

Innovation Day Sponsor

Official Media Partner

Supporting Organization

Official Media Sponsor

Media Partners