2016 media kit - Breaking Media

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VISIT AT LEAST monthly pageviews. 3.5 million email subscribers. 35,000 social reach .... See Dealbreaker's standard adv
DEALBREAKER

2016 MEDIA KIT

Dealbreaker is a member of the Breaking Media network of digital media channels.

Dealbreaker calls Wall Street as it really is. It’s an inside look on the personalities and institutions making—and breaking—the financial markets, and it offers a banker’s viewpoint on the politics and technology affecting the industry. It’s a rare must-read among the din of financial news. In its 10-year history, Dealbreaker has consistently served as a several-times daily habit for everyone from rank-and-file traders to masters of the universe. Dealbreaker's readers have desks at investment banks, hedge funds, private equity firms and business schools. Goldman Sachs executives, Bridgewater traders and founders of fintech startups check in to see what's really going on and around Wall Street on a daily basis.

The Most Engaged Community On Wall Street

150K READERS VISIT AT LEAST 15 x's per month

REACH:

400 ,000 unique visitors

3.5 million 35 ,000 monthly pageviews email

69 ,000 social reach

More than 150,000 readers visit the site at least 15 times per month.

4.67 pages per session. 20+ minutes time on site.

44,000 Twitter Followers, 25,000 FB reach in March

subscribers

THE TYPICAL DEALBREAKER READER IS 30 YEARS OLD, LIVING IN NEW YORK WITH $250,000 TO BURN AND DREAMING OF BEING ONE OF THESE CEBros. Dealbreaker is owned by Breaking Media, a network of next-generation digital brands for influential, affluent business communities that reaches 5.5 million unique professionals each month. 2

DEMOGRAPHICS GENDER

AGE

EDUCATION

16%

18%

93%

40%

13%

College Grad

18 - 24

15%

25 - 34

37%

$100,000 $250,000

40% + Post-Grad Degree

TOP READERSHIP LOCATIONS

16%