2016 media kit - Gatehouse Media

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2016 MEDIA KIT

Serving Randolph County For Over 100 Years

#1 in Randolph County in Print & Online We Deliver! With one ad in The Courier-Tribune, you’ll reach more people in Randolph County than any other media!

THE COURIER-TRIBUNE MARKET AREA

Randolph County

DEMOGRAPHICS TOTAL ADULTS

108,700

MEN 49.6% WOMEN 50.4% 18-34 30.1% 35-54 39.6% 55 AND OLDER 30.3% MEAN AGE 45 MEDIAN AGE 44.7 $34,999 OR LESS 49,400 $35,000 -$49,999 17,700 $50,000-$74,999 17,900 $75,000 OR MORE 23,700 MEAN INCOME MEDIAN INCOME MEAN HOME VALUE MEDIAN HOME VALUE 2018 PROJECTED POP 2013 PROJECTED POP 2010 CENSUS POP 2000 CENSUS POP

145,712 143,127 141,752 130,454

$53,000 $37,800 $139,100 $123,400 0.4% ANNUAL GROWTH 0.9% ANNUAL GROWTH

THE COURIER-TRIBUNE VALUES Core Values Integrity with everything we do. Provide exemplary customer service. Respect others. Strive for excellence. Embrace change. Take pride in everything we do.

Our Mission The Courier-Tribune and its affiliate products will initiate dialog within our community to ensure our content is relevant, unbiased, accurate an the company is profitable.

COURIER-TRIBUNE REACH

Men and women equally read the Courier-Tribune. The median age of daily and Sunday readers is 54.1 and 49.6 respectively. The median household income of daily and Sunday readers is $0,667 and $39,790 respectively. The majority of readers are married, caucasian and own their own home.

2105 Strategic Plan 1/1/15

Profession Chart

The Courier-Tribune readers are slightly more likely to be employed in white collar occupations than all Randolph County residents, and about one-third of readers is retired.

Employment by Industry

2105 Strategic Plan 1/1/15

Homeownership Chart

The majority of Randolph County residents as well as Courier-Tribune readers are homeowners. Typical Courier-Tribune subscriber 35+ years of age Homeowner for 20+ years Home value $50,000 - $99,999 Nearly 60% of our subscribers earn