Source: GlobalWebIndex Twitter User Football Research 2014 is a survey conducted among 3,500 Twitter users ... Stay in t
Stay in the game this summer with Twitter in APAC Twitter users are big football fans
83%
87%
of Twitter users will be watching live football this summer
will be watching live matches on TV
football is a social event for Twitter users
92%
32%
from home
in a bar or pub
74%
with friends
47%
with their partner
Twitter gets fans closer to the action
Gooooooooooooooooooooooooal 1 second ago
82%
46%
of APAC users use Twitter for something football related
of Twitter users follow football clubs on Twitter
Twitter is the home for
56%
of Twitter football lovers say that football news breaks faster on Twitter than anywhere else
match day Twitter usage
match day daytime
pre-match build up
goal
post-match
53%
58%
56%
62%
read Tweets
read Tweets from others
Tweet a goal
Tweet post-match
Source: GlobalWebIndex Twitter User Football Research 2014 is a survey conducted among 3,500 Twitter users across Australia, India, Indonesia, Malaysia, Philippines, Singapore, South Korea. (May 2014)