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The Daily News of TV Sales
Monday, March 7, 2016
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AMERICAN PET FOOD MARKET: $24 BILLION MORE CATS, BUT 80% SPENT ON DOGS
Around the world, people spend about $70 billion annually on food for their pets, according to new analysis from GfK. The biggest spenders, not surprisingly, are Americans, with the U.S. accounting for about a third of that total, some $24 billion yearly. European countries, collectively, spend about $20 billion, and the rest is spread around the globe. Dogs represent roughly 80% of food spending, even though they are actually outnumbered by cats, populationwise, in the U.S. and Europe. The sales distribution among wet, dry, and treat pet foods can vary widely from country to country; Dry dog food, the market leader globally, accounts for 45% of spending in the U.K., compared to 80% in the Czech Republic and 74% in South Africa. Among China’s dog owners, small bags (less than 1 kg/2.2 pounds) are top sellers, representing 76% of all dry dog food sales there; this is due to the popularity of small or toy breeds in China’s urban areas. For dry cat food, the U.S. has almost completely moved away from the extra-large (larger than 10 kg/22 pounds) bags that are still popular in the other countries. Also, American cat owners have a strong preference for canned products, while all other countries show high shares for other packaging types, such as trays and pouches. For cats specifically, 94% of all wet cat food sales in the U.S. are attributed to canned products, while the average for all other countries in the GfK analysis was just 37%. Most interestingly, the GfK analysts say, the muchdiscussed “natural” trend in pet food is almost exclusively a U.S. phenomenon, with “natural” brands accounting for 69% of all dollar sales in the pet retail channel here. The closest to this total across the globe is the U.K., at 38%, followed by the Czech Republic (22%) and Greece (20%). Natural also has captured 68% of shelf space in the U.S., compared to just 34% in the U.K. TESLA SETS MODEL 3 DEBUT Luxury electric vehicle (EV) maker Tesla will finally reveal its lower-priced Model 3 this month. Checking in with a price tag of $35,000 before any tax credits, the Model 3 is aimed at more mainstream buyers than the previous Tesla models—and could be crucial to growing the company as other luxury EVs proliferate. The Model 3 will have its official unveiling Thursday, March 31 in Los Angeles. www.SpotsnDots.com
ADVERTISER NEWS
More bad news for Volkswagen dealers: in an interview with a German newspaper published on Saturday, the head of the VW brand said it may take months rather than weeks to reach an agreement to fix the U.S. emissions problem. At the moment, there’s a March 24 deadline for VW to tell a federal court if they have found a fix—apparently they have not……There will be something new in the amusement park industry (at least for Six Flags) to advertise this year. This Week In Consumer Electronics reports the company is teaming with Samsung for virtualreality headsets on nine of its rollercoasters, where riders on six coasters will be pilots of fighter jets battling alien invaders and on three Superman-themed coasters, riders will battle Lex Luthor’s LexBots……We’ve reported before that the convenience store industry is one of the least-consolidated retail segments, but with most c-stores doing very well now, it may be an excellent time to buy or sell. Chain Store Age reports CST Brands, parent of Corner Store and Nice n Easy, will explore “strategic alternatives” that could lead to a sale, and Convenience Store News says Massachusettsbased Global Partners is looking to sell off about 125 of its locations. CS News also says consolidation has seen a “dramatic increase” in the last two years with Circle K parent Alimentation Couche-Tard having grown the most in that period……It’s also a good time to be a Burger King franchisee, and Carrols, the largest with more than 700 BK locations, said its same-store sales rose 5.1% in the fourth quarter. Combined with an average 28% drop in the cost of beef, EBITDA profit more than doubled……Net income at Wingstop also more than doubled for its full fiscal year. Domestic same-store sales were up 5.9% for the fourth quarter and 7.9% for the year as the chain added 133 net new stores. About 90% of the 767 units are franchised…… Fred’s, one of the few retailers that still reports sales on a Continued on Page 3
NETWORK NEWS
AVAILS
ABC launched its first scripted virtual reality (VR) Want to coach at Eastern Carolina’s most successful experience in a deal with Lexus tied to yesterday’s TV station? Want to join a positive culture? Want to enjoy midseason premiere of its drama Quantico. The VR beaches, sunshine and happy days? Want to control your experience enables fans to delve “in world” with the show, own destiny and make really decent money? Be a leader assuming the role of a new recruit on a mission with FBI at Eastern Carolina’s number one, WITN! TV and digital is trainees Shelby Wyatt (Johanna Braddy) and Caleb Haas where it’s at! WITN is a Gray station and honored to work (Graham Rogers) as they track down and apprehend with the 2016 Station Group of the Year. TV Sales experience their assigned target. The experience is available at is a good thing. Living the golden rule and a strong desire to QuanticoVR.com and via the Littlstar app……Production help people is necessary. Contact
[email protected]. EOE has commenced in New York City on BrainDead, the new Quincy Media seeks a Regional Interactive Sales comic-thriller for CBS set in the world of Manager to coordinate and grow digital Washington, D.C. politics. The series, sales in five markets in Wisconsin and Osama bin Laden’s will starring Mary Elizabeth Winstead, Minnesota. Working from WKOW-TV in has come out, and in the Danny Pino, Aaron Tveit, Tony Madison, WI, this individual will drive will he says he wanted most Shalhoub, Nikki M. James and Johnny success through others by engaging the of his $29 million fortune to Ray Gill will premiere in summer 2016. local management and sales teams to be used ‘on jihad.’ And $5 BrainDead follows a young fresh-faced execute multi-screen revenue growth million goes to his Siamese Hill staffer (Winstead) getting her first that meets or exceed company goals. cat, Mr. Peepers. job in Washington, D.C. and discovering This position is built for personal and
two things: The government has stopped professional growth in an environment Conan O'Brien working, and alien spawn have come to that values independence and flexibility. Earth and eaten the brains of a growing CLICK HERE for details, then send number of Congressmen and Hill staffers……Wayward cover letter, resume, and salary requirements to: Carol Rees Pines returns for a second season on FOX Wednesday, at
[email protected]. EOE May 25, at 9:00 pm (ET). The 10-episode, second season Media General’s KRON4, the Bay Area’s News Station, will pick up after the shocking events of Season One, with is looking for an enthusiastic and highly self-motivated multithe residents of Wayward Pines battling against the iron- media account executive to sell commercial advertising fisted rule of the First Generation. Dr. Theo Jedlin (Jason along with creative, media partnerships to local businesses Patric), a new resident of Wayward Pines, awakens from and advertising agencies. If you’re looking to marry your suspended animation and finds himself in the middle of passion and drive for success, with a company that’s paving this rebellion, as he tries to understand what Wayward new roads in the world of communications, WE WANT YOU Pines really is and help preserve the endangered human TO JOIN OUR TEAM! CLICK HERE for more information race……Settling quickly into her new job as President, or to apply now. EOE/M/F/V/D Background check and drug ABC Entertainment, Channing Dungey has issued pick- screen required. up orders for the following series for the 2016/2017 season: WRSP/WBUI has a rare opening for a seasoned Account America’s Funniest Home Videos, The Bachelor, black- Executive in Springfield, IL selling FOX/CW. A strong ish, Dancing with the Stars, Fresh Off the Boat, The account list will be awarded Goldbergs, Grey’s Anatomy, How to Get Away with to the ultimate candidate. The Murder, Marvel’s Agents of S.H.I.E.L.D., The Middle, ideal candidate will be motivated Modern Family, Once Upon a Time, Scandal, Shark Tank with a strong competitive spirit, and Quantico......Terrence “J” Jenkins has been tapped relationship driven and a high to host the new reality dating series Coupled premiering sense of urgency. Weekly this Spring on FOX. Coupled follows 12 single, smart and disciplines, proven New Business young professional women who will meet face-to-face with development and ability to sell eligible single men and decide instantly whether to spend multi-platforms are required. If more time with that guy or wait for the next one. you are all of this wrapped up in one package, we want to hear from you! CLICK HERE for WEEKEND RATINGS more info or to apply now. EOE. It was a rerun, but Shark Tank still led ABC to the 18-49 WTAT FOX 24 in Charleston, SC seeks a selfdemo win on Friday, while CBS, led by a Blue Bloods rerun, motivated, high energy Account Executive. Position had the most viewers. The Nielsen overnights showed ABC includes responsibility of creating and selling customized at an average 1.0 18-49 and an average audience of 4.71 developmental broadcast million; CBS 0.9 18-49 and 6.50 million; NBC 0.8 18-49 and campaigns as well as 3.96 million; FOX 0.6 18-49 and 2.58 million; and The CW digital business solutions 0.4 18-49 and 0.99 million. for a wide variety of local Dateline Saturday Mystery led NBC to victory on clients. Position requires Saturday night with a primetime average 0.8 18-49 and strong interpersonal & an average 4.27 million viewers. CBS, with 48 Hours, was communication skills, creativity and attention to detail along at 0.6 18-49 and 3.86 million; ABC, with NBA Saturday with a desire to succeed. Direct sales experience preferred. Primetime, 0.5 18-49 and 1.68 million; and FOX, with If you are a self-starter please apply now by sending your reruns, 0.3 18-49 and 1.29 million. resume to
[email protected] and include “WTATPAGE 2 3/7/2016 Sales Executive” in the subject line. No calls please. EOE/ Drug Free Workplace! The Daily News of TV Sales @ www.spotsndots.com
AD BLOCKERS A GROWING PROBLEM
AVAILS
Ad blocking continues to gain ground as more KWQC TV6 seeks a General Sales Manager for consumers discover how easy it is to install a browser plug- their dominant NBC affiliate serving Eastern Iowa and in that eliminates the ads they consider most intrusive— Western Illinois. KWQC needs a visionary to lead our staff video pre-rolls, displays, interstitials, page takeovers, etc. of experienced sales professionals to exceed revenue A new Global Ad Blocking Update from eMarketer says goals and grow market share across multiple advertising only partial solutions are in sight for those involved in ad- platforms. Candidates should have documented successful supported digital media. experience at all levels of sales and sales management Social video advertising firm Unruly delved into the including Local and National Sales Manager success in “why” of ad blocking with a survey that asked internet users markets 75-125. CLICK HERE for more info or to apply. whether they were seeing too many ads or being shown EOE M/F/D/V - Background check/drug screen required. the same ad repeatedly. Respondents WNCN CBS North Carolina, Media generally complained more about General’s CBS affiliate in Raleigh, NC, Government regulators an excess of video ads than about has an immediate opening for a goal say no hover board scooter repetition, but the survey suggests both oriented sales professional. We have currently on the market factors contributed to decisions to install all the sales tools and resources in order meets proper safety ad blockers. for you to succeed. Responsibilities standards. The other thing Teads.tv, a video monetization include growing existing client billing, hover board scooters don’t platform for publishers, also studied the cultivating new business, and the meet: women. factors that inspire users to install ad ability to generate digital and nonblockers. With video ads, pre-rolls were traditional revenue. Applicants for this Seth Meyers considered the most intrusive format, position must be driven, self-motivated and by extension the one that pushed professionals looking to take the next people to take countermeasures. So, moving away from step in their career. EOE M/F/V/D Background check/drug pre-rolls may help video content providers ease the ad screen required. CLICK HERE to apply now. EOE blocker problem. WDSU- Hearst Television’s NBC affiliate in New Malware also factors into decisions to install ad blockers, Orleans has an opening for a highly though users aren’t necessarily aware of the presence of motivated, dynamic and driven Account malware. They are simply responding to an increase in the Executive on our sales team. The AE incidence of ads. will be responsible for selling WDSU TV, eMarketer found that the percentage of Internet users MeTV, WDSU.com and Mobile, and our who had installed ad blockers increased last year from 27% specialty apps such as Parade Tracker in Q1 of 2015 to 38% by Q4. and Transit Tracker. New Business Development is our #1 Priority. Must be LATEST BLACKOUT: UNIVISION FROM U-VERSE able to thrive in a fast-paced, competitive, AT&T U-Verse dropped the broadcast (Univision multi-media environment. CLICK HERE to apply. EOE Network and UniMás) and cable networks (Galavisión, Entravision Hartford, the leader in Spanish Language Univision Deportes Network and others) of Univision media, seeks an experienced and aggressive television Communications on Friday in the latest dispute over fees. sales executive to join our Integrated Marketing Solutions Univision accused AT&T of “redlining” for refusing to pay staff. This career as much for the Spanish network as it does for English opportunity offers a ones. AT&T denied that, and noted that U-Verse still carries customer-focused dozens of other Spanish channels. The blackout does not approach toward include Fusion, the English-language cable network that media sales. You’ll is a joint venture of Univision and Disney. The Univision have tremendous broadcast television, digital, and mobile networks remain on AT&T-owned DirecTV, which is covered sales platforms to drive significant advertising revenues. by a separate contract. Spanish Language media is the fastest growing segment in advertising today, and Entravision Hartford/Springfield is a ADVERTISER NEWS major shareholder in the space. Send resume/cover letter Continued from Page 1 to:
[email protected], or fax to 860-278monthly basis, had a 0.8% same-store increase in February. 1811. Compensation is uncapped and limited guarantees It commented the mild cold and flu season had a negative are available! effect on overall sales……Big Lots recorded a 0.7% same- KXAS (NBC5) in Dallas-Fort Worth is seeking an store sales increase for its fiscal fourth quarter which it felt Integrated Marketing Manager. The Integrated Marketing was depressed by Winter Storm Jonas and a later start to Manager is responsible for the development of sales the tax refund season……Staples had another bad quarter, marketing strategy and cutting edge multiplatform marketing but there’s some thought the negatives might improve solutions that drive advertising revenue for KXAS-TV, chances of getting government approval for the effort to NBC 5 Dallas. Bachelor’s Degree and a minimum 5 years acquire Office Depot. Same-store sales were down 4% in marketing experience developing marketing plans to grow the quarter that ended on 1/30 and the chain declined by client base required. CLICK HERE to learn more or to apply 73 stores last year. An FTC hearing on the merger starts now, or visit http://www.nbcunicareers.com/ and search on 3/21. for job number 26257BR. EOE. PAGE 3 The Daily News of TV Sales @ www.spotsndots.com
3/7/2016
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