amfAR Gala Cannes

Katy Perry

amfAR Gala Cannes Thursday, May 25, 2017 Cap d’Antibes, France Event Produced by Andy Boose / AAB Productions

A Golden Opportunity

Over the years, the amfAR Gala Cannes has become one of the most celebrated and consistently successful charitable events in the world and the most eagerly anticipated event held during the Cannes International Film Festival. The evening’s live auction is famous for the impromptu participation of celebrities and one-of-a-kind auction lots. Since amfAR Founding International Chairman Dame Elizabeth Taylor hosted the first Cinema Against AIDS in 1993, these signature amfAR benefits have generated more than $195 million and have played a pivotal role in focusing attention on the fight against AIDS. Memorable Moments

Leonardo DiCaprio

 In a spectacular runway show at the 2016 event, 32 of the world’s top models showcased the Disco Collection, curated by Carine Roitfeld, which was then auctioned off in its entirety by Uma Thurman for $1.7 million.  In 2015 an intimate dinner for 12 at Andrea Bocelli’s private residence, complete with a performance by the legendary tenor, sold for more than $1 million – twice!  Another 2015 highlight was the sale of Jeff Koons’ spectacular sculpture, “Coloring Book,” for more than $13 million.  A stunning gilded woolly mammoth skeleton by Damien Hirst fetched a record $15 million in the 2014 live auction.  Earlier auctions have featured Madonna auctioning off her personal alligator bag designed by Karl Lagerfeld, a lucky bidder receiving a very public kiss from George Clooney, and many other unfortgetable moments.

Sean Penn and Robert De Niro

Past Performers Katy Perry, Robin Thicke, Lana Del Rey, Mark Ronson, Duran Duran, Imagine Dragons, Kylie Minogue, Elton John, Dame Shirley Bassey, Aloe Blacc, Ellie Goulding, fun., Mary J. Blige, Boy George, Annie Lennox, Lionel Richie, Charli XCX, and more.

47 Billion Total Social Media Impressions: 2.86 Billion Total Media Value: $16.2 Million Total Media Impressions:

Madonna

Kendall Jenner

Dame Helen Mirren

Jessica Chastain

Natalie Portman

Heidi Klum

Karlie Kloss

Karlie Kloss

Gigi Hadid

Rosie Huntington-Whiteley

Toni Garrn

Finale of the Disco Collection fashion show curated by Carine Roitfeld

Jane Fonda

Irina Shayk and Lewis Hamilton

Imagine Dragons

Elle Fanning

Justin Bieber

Kylie Minogue

Ellen Barkin, George Clooney, and Matt Damon

Aishwarya Rai Bachchan

Jeremy Renner and Nicole Kidman

Karolína Kurková and Antonio Banderas

Elizabeth Banks

Milutin Gatsby and Sarah Ferguson

President Bill Clinton

Adrien Brody

Clive Owen

Samuel L. Jackson

Michelle Yeoh

Heidi Klum

Ryan Gosling and Emily Blunt

A Star-Studded Cast

amfAR’s global fundraising events are world renowned for their ability to attract a glittering list of top celebrities, entertainment industry elite, and international society—as well as the press that goes along with such star power. In just the past few years, the guest list has included such luminaries as: Ben Affleck • Jessica Alba • H.S.H. Prince Albert of Monaco Alessandra Ambrosio • Marc Anthony • Giorgio Armani Abhishek and Aishwarya Rai Bachchan • Antonio Banderas Elizabeth Banks • Javier Bardem • Dame Shirley Bassey Kate Beckinsale • Gael García Bernal • Justin Bieber Aloe Blacc • Mary J. Blige • Emily Blunt • Andrea Bocelli Adrien Brody • Carla Bruni-Sarkozy • Gerard Butler Naomi Campbell • Dan and Dean Caten • Eva Cavalli Roberto Cavalli • Georgina Chapman • Charli XCX Jessica Chastain • Don Cheadle • President Bill Clinton George Clooney • Sean “Diddy” Combs • Sofia Coppola Marion Cotillard • Sheryl Crow • Russell Crowe Penélope Cruz • Willem Dafoe • Matt Damon Rosario Dawson • Cara Delevingne • Lana Del Rey Benicio Del Toro • Catherine Deneuve • Robert De Niro Johnny Depp • Leonardo DiCaprio • Kirsten Dunst Duran Duran • Luke Evans • Jane Fonda • Tom Ford Toni Garrn • Danny Glover • Ryan Gosling • Adrian Grenier Bella Hadid • Gigi Hadid • Goldie Hawn • Salma Hayek Eva Herzigová • Rosie Huntington-Whiteley Elizabeth Hurley • Imagine Dragons • Kendall Jenner Iman • Jeremy Irons • Jessie J • Curtis “50 Cent” Jackson Janet Jackson • Samuel L. Jackson • Mick Jagger Wyclef Jean • Sir Elton John • Grace Jones Milla Jovovich • Nicole Kidman • Karlie Kloss • Heidi Klum Diane Kruger • Karolína Kurková • Karl Lagerfeld Jude Law • Annie Lennox • Jennifer Lopez Christian Louboutin • Kellan Lutz • Madonna Julianna Margulies • Liza Minnelli • Kylie Minogue Ashley Olsen • Mary-Kate Olsen • Clive Owen Dev Patel • Robert Pattinson • Sean Penn • Freida Pinto Natalie Portman • Kelly Preston • Zachary Quinto John C. Reilly • Jeremy Renner • Natasha Richardson Michelle Rodriguez • Carine Roitfeld • Zoë Saldana Ringo Starr • Gwen Stefani • Sharon Stone Quentin Tarantino • Audrey Tautou • Robin Thicke Kristin Scott Thomas • Uma Thurman • John Travolta Chris Tucker • Paz Vega • Dita Von Teese • Christoph Waltz Harvey Weinstein • Michelle Williams • Robin Williams Kanye West • Kim Kardashian West • Michelle Yeoh

Irina Shayk, Milla Jovovich, and Lily Donaldson

John Travolta and Kelly Preston

Katy Perry

Jennifer Lopez and Marion Cotillard

Tom Ford and Carine Roitfeld

Kendall Jenner, Jourdan Dunn, and Karlie Kloss

Zoë Saldana

Karolína Kurková

Village People

Lily Donaldson

Kate Beckinsale and Russell Crowe

Eva Herzigová and Gregorio Marsiaj

Christoph Waltz

Joshua Jackson and Diane Kruger

Eva Mendes and Diego Luna

Robin Williams and Wyclef Jean

Grace Jones and Karl Lagerfeld

Adrian Grenier

Danny Glover and Goldie Hawn

Penélope Cruz, Mary-Kate Olsen, Javier Bardem, Salma Hayek, and Ashley Olsen

Joel Edgerton

Soo Joo Park, Alexina Graham, Kristina Bazan, Lara Stone, Irina Shayk, Doutzen Kroes, Liya Kebede, Karlie Kloss, Barbara Palvin, Xiao Wen Ju, and Luma Grothe

Gerard Butler

Kellan Lutz

Jessica Alba and Cash Warren

Jessie J

Michelle Rodriguez

Uma Thurman

Elizabeth Hurley

Sponsorship Levels Presenting Sponsor • Prominent inclusion as a Presenting Sponsor in all printed and electronic materials related to the event • Category exclusivity — no other brands competitive to your core business will be in any sponsorship category • Top-level logo inclusion on media wall on the red carpet and the stage backdrop during the event • Prime gala dinner seating with two tables for ten guests each • Onstage recognition during the program • Prominent mention and boilerplate inclusion in pre- and post-event press releases and tip sheets • Opportunity for one corporate executive to be listed as an Event Chair in all related materials (press releases, invitations, programs, and on amfAR website) • Corporate logo displayed on video screens at various points during event • Top-level corporate logo placement on event page on www.amfar.org • Logo inclusion in corporate sponsor rotator on www.amfar.org • Listing on corporate sponsor page on www.amfar.org • Integration into amfAR’s social media plan surrounding the event

Jude Law

Julianna Margulies

Orlando Bloom

Gwen Stefani

Heidi Klum and Selita Ebanks

Mads Mikkelsen

Lewis Hamilton and Zoë Kravitz

Andrea Bocelli

Andrew Bolton and Thom Browne

Audrey Tautou and Zhang Ziyi

Ashley Judd and Liza Minnelli

Kendall Jenner

Luke Evans and Jon Kortajarena

Dev Patel and Freida Pinto

Mick Jagger and Benicio Del Toro

Dylan McDermott

Kristin Scott Thomas and Giorgio Armani

Rosie Huntington-Whiteley

Alessandra Ambrosio, Karlie Kloss, Bella Hadid, and Izabel Goulart

Sponsorship Levels Signature Sponsor • Inclusion as a Signature Sponsor in all printed and electronic materials related to the event • Logo inclusion on media wall on the red carpet and the stage backdrop during the event • Premium gala dinner seating with one table for ten guests • Onstage recognition during the program • Mention in pre- and post-event press releases and tip sheets • Opportunity for one corporate executive to be listed as an Event Co-Chair in all related materials (press releases, invitations, programs, and amfAR website) • Corporate logo displayed on video screens at various points during event • Corporate logo placement on event page on www.amfar.org • Listing on corporate sponsor page on www.amfar.org • Integration into amfAR’s social media plan surrounding the event

Lana Del Rey

Aishwarya Rai and Abhishek Bachchan

Kim Kardashian West

Milla Jovovich, Sharon Stone, and Jessica Chastain

Kanye West, Boy George, and Naomi Campbell

Robert Pattinson

Giada Colagrande, Willem Dafoe, and Jess Weixler

Ana Beatriz Barros

Leonardo DiCaprio

Sheryl Crow

Duran Duran

fun.

Rita Ora and Robin Thicke

Coco Rocha

Kirsten Dunst

Mary J. Blige

Carla Bruni-Sarkozy and Jean-Christophe Babin

Joan Smalls

Aloe Blacc

Janet Jackson

Tilda Swinton and Kathleen Turner

Dita Von Teese

Michelle Williams

Guillaume Canet and Clotilde Courau

Press Coverage amfAR Gala Cannes is eagerly anticipated and widely publicized every year, earning extensive press coverage that reaches around the globe. Virtually all major international broadcast and print publications regularly cover the event. Coverage is featured in the pages of InStyle, People, Entertainment Weekly, US Weekly, Vogue, London Daily Mail, Paris Match, Hello, Bunte, Le Figaro, Chi, Oggi, La Repubblica, Corriere della Sera, Vanity Fair, China Daily, The New York Times, and countless other newspapers, magazines, websites, and trade publications worldwide. Broadcast leaders such as Entertainment Tonight in the U.S., RTL in Germany, TF1 in France, Hong Kong TV in China, and RAI in Italy, are always present to cover the event, as are major wire services such as The Associated Press, Reuters, Bloomberg News, and Agence France-Presse.

Media impressions for amfAR Gala Cannes 2016: Total Traditional Media Impressions — 47,711,329,234 Broadcast Impressions — 51,363,367 Print Impressions — 54,751,808 Online Impressions — 47,605,214,059

Total Social Media Impressions -- 2,861,811,720 Twitter Impressions —1,952,803,751 Instagram Impressions — 903,652,135 Facebook Impressions — 5,355,834

May 30, 2012 Circula�on: 688,359

July 2012 Circula�on: 457,100

Dan and Dean Caten

Bianca Balti

Marc Anthony and Chris Tucker

Iman and Roberto Cavalli

Dame Shirley Bassey

Damien Hirst’s “Gone but not Forgotten”

Georgina Chapman and Cara Delevingne

Christian Louboutin

Liya Kebede

The Perfect Black Wardrobe curated by Carine Roitfeld

Rod Stewart and Natalie Cole

Ellie Goulding

Quentin Tarantino

Zachary Quinto

Hot Chelle Rae

Hilaria and Alec Baldwin

Riley Keough

Remo Ruffini

Milla Jovovich and Rosario Dawson

amfAR, The Foundation for AIDS Research, is dedicated to ending the global AIDS epidemic through innovative research. Since its founding in 1985, amfAR has accelerated the pace of HIV/AIDS research and contributed to numerous breakthroughs that are extending and saving lives around the world. Through its Research program, amfAR is advancing efforts to prevent HIV infection in those who are vulnerable and to improve treatment for people living with HIV/AIDS, with the ultimate goal of eradicating the virus. Launched in 2014, amfAR’s Countdown to a Cure for AIDS initiative is aimed at developing the scientific basis of a cure by 2020. amfAR’s TREAT Asia program is a network of clinics, hospitals, and research institutions working with civil society to ensure the safe and effective delivery of HIV/AIDS treatments throughout Asia and the Pacific. TREAT Asia has become a model for regional collaboration on treatment preparedness, education, training, and clinical research. Through its GMT Initiative, amfAR provides financial and technical support to research teams and community-based advocates to investigate interventions that reduce the spread and impact of HIV among gay men, other men who have sex with men, and transgender individuals (collectively, GMT) in developing countries. Informed by thorough research and analysis, amfAR is a highly respected advocate of rational and compassionate AIDS-related public policy. The Foundation’s Public Policy program is engaged in efforts to increase investments in HIV/AIDS research; ensure a robust response to the global epidemic; expand access to prevention, treatment, and care; and protect the civil rights of all people affected by HIV/AIDS. Through its Public Information program, amfAR generates awareness of the need for better treatment and prevention methods, and publishes educational materials on important AIDS-related research, treatment, prevention, and policy issues. As a respected voice on HIV/AIDS, amfAR frequently provides media commentary on research developments and other aspects of the epidemic.

K enneth C ole Chairman of the Board

M athilde K rim , P h .D. Founding Chairman

K evin R obert F rost Chief Executive Officer

S haron S tone Global Campaign Chair

M ilutin G atsby

Global Fundraising Chairman







www.amfar.org