posts, presentations, and more. Example: Job Stories by Intercom. The Standout Product Launch. For the product or featur
EMERGING PRODUCT LEADER AWARDS
B RO U G H T TO YO U BY A MP L I T U D E
A
T H E E M E R G I N G P R O D U C T L E A D E R S AWA R D S
M P L I T U D E
ABOUT THE AWARDS Amplitude is proud to bring you the first Emerging Product Leaders Awards. These awards recognize and acknowledge rising stars in the product and growth space. These are individuals and teams in product, analytics, and growth who are paving the way for more modern, data-informed product management. Every submission for the 2018 Emerging Product Leaders Awards will be evaluated by a team of current product and product analytics leaders. Nominate either yourself, another individual or a team as an Emerging Product Leader in one of four categories. The awards will be presented live on stage on October 9th at Amplify, the product conference by Amplitude.
A M P L
Fill out this submission form.
2
I
SUBMIT YOUR NOMINATION BY SEPTEMBER 21!
F Y 0 1 8
2
A M P
T H E E M E R G I N G P R O D U C T L E A D E R S AWA R D S
L I T U D E
WHY APPLY Developing, launching, growing, and managing digital products is a special craft. So many separate pieces/stakeholders/decisions need to come together in just the right way to make things happen. We all know that awards the products themselves exist. The Emerging Product Leader Awards go a step deeper and recognize the people behind the processes that make these products what they are. Every application will be individually evaluated by product leaders and innovators who have themselves been recognized for their contributions to the product world. Winners will be awarded a special prize and recognized on stage in front of a live audience of the product and growth community at Amplify on October 9th in San Francisco. Winners will also receive a seat at the VIP dinner with our guest speakers the night before the conference, on October 8th
A M P L I F Y 2 0 1 8
3
A M P
T H E E M E R G I N G P R O D U C T L E A D E R S AWA R D S
L I T U D E
AWARD CATEGORIES We will select an individual or team as a winner in each of the following categories: The Product Pioneer For original contributions towards improving the process of product management. This is someone who is an emerging thought leader; they actively share their perspective on the art and science of product management with the community through blog posts, presentations, and more. Example: Job Stories by Intercom. The Standout Product Launch For the product or feature launch with immediate adoption and lots of customer love. This award is for the folks behind a product or feature that launched in a meaningful way, or a feature that customers couldn’t wait to try out - even better if you feel the product/feature changed your customers’ lives.
A M P
The Voice of the User For the individual who changed the direction of the product, based on an insight they discovered through thoughtful user research. They have incredible empathy for the problem that users face and are always thinking about how to come up with a great solution.
L I F Y 2 0 1 8
C O N T I N U E D... 4
A M P
T H E E M E R G I N G P R O D U C T L E A D E R S AWA R D S
L I T U D E
C O N T I N U E D...
AWARD CATEGORIES The Analytics Trailblazer For the team or individual who dramatically transformed how their company uses data to build better products. They’re curious about their user data and have uncovered trends and insights that helped to generate hypotheses, design experiments, and ultimately build a product that users love. Example: Airbnb Data University. The Outstanding Product Agency Award For the agency that provides clients the best in class product development, growth, or strategy support. This agency showcases the most innovative product management and digital strategy solutions. Great submissions will share examples of impact had on a customer’s business and include metrics that demonstrate how the agency went above and beyond what was asked.
A M P L I F Y 2 0 1 8
5
A M P
T H E E M E R G I N G P R O D U C T L E A D E R S AWA R D S
L I T U D E
PRIZES We will select a winner in each category. Teams can include up to 3 people. Winners will receive: • A seat at the VIP dinner with our guest speakers on October 8th • Recognition on-stage at Amplify on October 9th in front of a live audience of the product and growth community • A spotlight blog post on Amplitude’s blog • $500 Blueboard certificate - choose from a list of curated experiences like a weekend getaway or surfing lessons
A M P L I F Y 2 0 1 8
6
A M P
T H E E M E R G I N G P R O D U C T L E A D E R S AWA R D S
L I T U D E
ELIGIBILITY AND SUBMISSION GUIDELINES Submissions are open to individuals and teams who work in product management, product development, product analytics, or growth. You may nominate yourself, your team, another person, or another team for any or all award categories. There is no restriction on the number of different nominations you can submit for the same award. Your application must provide sufficient information to demonstrate your nominee’s contribution to the product space. We are accepting submissions between August 15 and September 21.
A M P L I F Y 2 0 1 8
7
A M P
T H E E M E R G I N G P R O D U C T L E A D E R S AWA R D S
L I T U D E
FREQUENTLY ASKED QUESTIONS What are the Emerging Product Leaders Awards? The first industry awards of this kind, the Emerging Product Leaders Awards recognize rising stars in the product and growth space who are making significant contributions to the art and science of product management. There are five categories of awards: The Product Pioneer, The Standout Product Launch, The Voice of the User, The Analytics Trailblazer, and The Outstanding Product Agency Award. Why are you doing this? There are countless industry awards that recognize standout digital products and companies but, to date, there are none that recognize the teams/individuals that are behind actually building and shipping those products. With these awards, we hope to give product people the love they deserve!
A
Who can apply?
M P L I F
Any person or team that works in the product management, product analytics, growth, etc. Basically, anyone who touches product in some way.
Y 2 0 1 8
C O N T I N U E D...
8
A M P
T H E E M E R G I N G P R O D U C T L E A D E R S AWA R D S
L I T U D E
C O N T I N U E D...
FREQUENTLY ASKED QUESTIONS What is Amplitude? We’re a product analytics platform that helps teams understand user behavior so that they can build better products. What is Amplify? Amplify is a conference by Amplitude designed for people who build digital products. It’s a one-day masterclass in building products and growing businesses from the best minds in Silicon Valley. Do I need to be an Amplitude customer or know anything about Amplitude to apply? Nope! How do I apply? A
Fill out this submission form.
M P L
How many times can I apply?
I F Y 2 0 1 8
There’s no limit. You can fill out multiple submissions if you want to nominate people for different award categories (you can also nominate the same person/team for more than one category this way).
C O N T I N U E D...
9
A M P
T H E E M E R G I N G P R O D U C T L E A D E R S AWA R D S
L I T U D E
C O N T I N U E D...
FREQUENTLY ASKED QUESTIONS What materials should I prepare beforehand? If you’d like to submit supplemental information along with your nomination, you should have those relevant links or files on hand. You should also know your nominee’s LinkedIn profile and email address. What kind of supplemental material should I submit? Anything you think illustrates your nominee’s strengths or accomplishments for that particular award category. This could be a SlideShare presentation, YouTube video, or blog post, for example. When is the deadline to submit a nomination?? September 14, 2018.
A
What happens after I apply?
M
Step 1. You keep October 9th open on your calendar because you might be coming to San Francisco for Amplify!
P L I
Step 2. A panel of judges who are established product experts will review your submission.
F Y 2
Step 3. We will contact the finalists before September 21st.
0 1 8
C O N T I N U E D...
10
A M P
T H E E M E R G I N G P R O D U C T L E A D E R S AWA R D S
L I T U D E
C O N T I N U E D...
FREQUENTLY ASKED QUESTIONS When will the winners be announced? September 21, 2018. Will anything from my submission (metrics, user insights, etc.) be made public? We absolutely will not make any content included in the submission public without your permission. I have a question or concern about these awards. Who should I talk to? Email us at
[email protected].
A M P L I F Y 2 0 1 8
11
