ANNUAL NEWSLETTER - Syndicate of Owners of Restaurants, Cafes ...

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Mustafa El Samad, owner and founder of two successful restaurants in Tripoli (La Plaka Resto. – Café since 2009 and â
Yearly Management Report

The industry's powerhouse 1,500 owners and growing stronger

2017 ANNUAL NEWSLETTER

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Letter from THE PRESIDENT Today, we look back at what we have accomplished together at The Syndicate: official occasions, events & partnerships are the reflection of the Syndicate’s mission to grow the industry, and numbers are a showcase of the success we’ve been having.1,500 – This is the total number of owners to this day at our Syndicate. We started out at 100 only three years ago. As our family grows, so does the success that comes with it. We’ve also been able to increase membership by a striking 1,500% since 2015. Passion continues to animate our entire institution and to drive it towards what it has become today. Our profound commitment is to be a driving force behind the Food & Beverage industry in Lebanon.

Tony Ramy President of the Syndicate of Owners of Restaurants, Cafes, Night-Clubs & Pastries in Lebanon

Over the past year, the Syndicate has continued to work very closely with the Ministries of Tourism, Economy & Trade, Labor and Public Health with regard to the Food Safety topic, the certification system as well as other legislations. The Syndicate also continues to work with many partners and groups to facilitate services to the members of the Syndicate and the industry in general. Get to know more about the Syndicate, our mission, vision and overall raison d’être, as well as our triumphs, through the pages of this newsletter. And as always, I invite all owners of restaurants, cafés, night-clubs & pastries to join the Syndicate, so that we can create a bigger lobbying body and continue working together to ensure that our industry remains a strong and pioneering one in the country.

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Table of CONTENTS 03

Letter From The President

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Who We Are / Mission / Vision

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Board of Directors

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Work Agenda

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Member Benefits

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Become a Partner

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Recap of Previous Years

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Key Meetings

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Activities of 2017

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Your Safety Comes First

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HORECA 2017

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Beirut Restaurants Festival Second Edition

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Visit Lebanon 2017

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Syndicate in the Press

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List of Members

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WHO we are

We are:

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The Syndicate of Owners of Restaurants, Cafés, Night-Clubs & Pastries is a non-political and non-governmental organization supporting the restaurant industry in Lebanon. We work with restaurant owners and operators to help them achieve their ambitions.

Member of the Advisory Commission Ministry of Tourism

Member of the National Employment Office

Board member of the National Social Security Fund (NSSF)

Member of the Lebanese Federation For Tourism Industries

Member of the General Directorate of Technical and Vocational Education and Ministry of Education and Higher Education

Our Mission

Our Vision

We represent, promote and advocate for the restaurant, café, night-club & pastry industry’s interests with governmental officials and private organizations.

We strive to drive the restaurant, café, night-club & pastry industry forward and to position Lebanon as a regional landmark in the Food & Beverage sector.

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Board of DIRECTORS TONY RAMY

KHALED NAZHA

PRESIDENT

VICE PRESIDENT

Tony Ramy has been working in the hospitality sector for decades. He graduated from the Grand Lycée Franco-Libanais and later earned a business degree (licence en gestion des entreprises et management) from Université Saint Joseph in 1996. Soon after graduation, he became part of the management team of Al Sultan Brahim & Diwan Beirut group of restaurants, where he oversaw the successful expansion of the restaurants in Lebanon and in the region. His flair for the business and for recognizing emerging trends, in addition to his keen eye for structure, organization and effective delegation, led him to launch and manage new and unique concepts in the hospitality sector in Lebanon, Qatar, Kuwait, Jordan, the UAE as well as in the USA. Such concepts include the group of restaurants of Al Falamanki, B018, Trainstation as well as Mama Pita. Today, over one thousand persons are employed across Tony’s group of restaurants. In 2009, he joined the Syndicate of Owners of Restaurants, Cafés, Night-Clubs & Pastries in Lebanon, where he served as General Secretary. After leading many of the Syndicate’s achievements, he was elected as its President in 2014. Tony was awarded the Medal of the President of the Republic of Lebanon by President Michel Sleiman and is also committed to the United Nations World Tourism Organization. Recently, he was voted as Hospitality’s Man of the Year by Hospitality News Middle East’s Industry Forecast 2016.

Khaled Nazha has been serving as Vice President of the Syndicate since 1999 and has been a key player and activist in the development of the sector. Among many other establishments, Khaled founded the Blue Note Café, which under his management, became a landmark institution in the local, regional, and international live music scene and a pioneer in supporting local talent. The Blue Note is regularly acclaimed in international press and travel guides. Khaled has been a board member of the Ministry of Tourism’s Advisory Board since 2004 and the National Recruitment Agency since 2005. Khaled represents Lebanon as the Chairman of the International Relations Committee and Board Member of the Mediterranean Restaurants’ Federation.

MAYA BEKHAZI NOUN GENERAL SECRETARY

AREF SAADE TREASURER

Aref Saade has been involved in the restaurant business since 1985. His experience extends to the Far East. In 1992 he began a consultancy business with offices in Beirut under the name ‘Tropical Bamboo’, ‘Hatchin’ in Manila and ‘Infinity’ in Japan. The award winning Shogun Lounge – a Japanese and Chinese restaurant was opened by Aref in Beirut in 1998. He has also been actively involved in the operation and supply of more than 42 restaurants.

Maya ventured into the F&B business in 2000, a hobby which quickly turned into victory with a number of success stories. During that time, she conceived, developed and managed more than 24 concepts to date, the latest are Shoots UAE, Spin the Hen, Curli Q and The Food Studio Catering company. She is the Business Development consultant for many Internationally renowned companies mainly in the Middle East and the Gulf region. She is a very active advocate....in the region as well as a winner of many awards such as the Best Woman Achiever in Hospitality in 2010.

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ZIAD KAMEL

BOARD MEMBER Ziad Kamel is a Co-Founder and Director of The Alleyway Group in Lebanon (Couqley Restaurants, The Angry Monkey, Oliver’s) and a Co-Founder and Managing Director of Aegis Hospitality in Dubai (Stereo Arcade, Couqley Restaurants). Ziad is a frequent public speaker at universities, educational institutions, entrepreneurship forums, and industry events. He is also a contributing writer for Entrepreneur ME Magazine and Hospitality News ME Magazine.

WALID BAROUDI BOARD MEMBER He is the GM and Senior Director of JRW Hospitality, The Peninsula Co. Inc. and O2 Management Inc. which operate in the hospitality, real estate and construction sectors in the MENA region. Walid is a graduate of the Ecole Hôtelière de Lausanne and a dynamic, result-driven leader with a strong track record in turnaround and highpaced organizations.

MUSTAFA AL SAMAD

BOARD MEMBER Mustafa El Samad, owner and founder of two successful restaurants in Tripoli (La Plaka Resto – Café since 2009 and “Hajj Ali Restaurant” since 2015), as well as Samad Tours agency, holds an MBA degree from the Lebanese American University. He is also an instructor at the University of Balamand, Business Faculty, Tourism and Hotel Management School. His biggest passion was directed towards hospitality in both the tourism and the F&B domain. The dedication he holds for his hometown has led him to be one of the prominent business owners and encouraged the development of a new concept in the city.

DONALD BATAL BOARD MEMBER

WALID HAYEK

BOARD MEMBER Walid Hayek graduated from the University of Michigan with a Bachelors in MIS. He lived and worked in the USA for 12 years, working for multinational companies before moving back to Lebanon in 2008 and Cofounding Dawa Entertainment, SAL, a consulting and management company in F&B. DAWA is now present in Lebanon and the UAE, with 8 outlets in 5 markets in Lebanon and 3 outlets in 2 markets in Dubai.

Donald Batal the entrepreneur behind Classic Burger Joint and Tomatomatic Pizza, started his path at the age of 15. In 2010, Classic Burger Joint opened its first branch At Sodeco, making a magnificent boom, followed by the opening of Tomatomatic Pizza. For the last six years, Classic Burger Joint has opened 30 branches in five countries, and Tomatomatic Pizza has reached 7 branches in 2 countries. In 2017, Donald Took over IRADA as a CEO for one year to restructure the whole company. Today Donald Batal is in the phase of developing three new concepts.

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JAD ABOU JAOUDE BOARD MEMBER

A leading restaurateur, a proponent of lifestyle and an avid entrepreneur with over 18 years of experience; Jad Abou Jaoude graduated from the Swiss ‘Hotel Institute of Montreux’ in Hospitality Management. Managing partner at Addmind Group, that owns and manages a wide portfolio of renowned brands, between Beirut, Dubai, Abu Dhabi, Bahrain and Qatar; the likes of White, Iris, Iris beach, Caprice, Matto, La Plage, Mad, Bar Du Port, Indie, Cove beach, Toy room, Zuruni, La Mezcaleria and many other projects.

MAKRAM RBEIZ BOARD MEMBER With over 25 years of experience in the hospitality field, Makram Rbeiz successfully brought Pâte à Choux to become a multibranch pastry icon. In 2005, Makram worked on developing a complementary concept to pastry and Le Petit Chou, a sister company to Pâte à Choux, was created. Le Petit Chou was soon to become a must try place in Beirut. Makram Rbeiz started the Carlitos Cantina bar in 2009, a renowned Mexican pub restaurant in the Metn area. Makram is an advisor to the Syndicate’s board since 2014, responsible for the development of the patisserie sector.

ADHAM BEAINY BOARD MEMBER

In 2002, he graduated with a Bachelor’s Degree in Law from Sagesse University. He started his career in media, events and hospitality. His experience includes event management and operations, logistics, concept creation, design development as well as A&R and booking management. He has also invested in the F&B and nightlife business and he own shares in Beirut’s most popular hotspots like Trainstation, B018, Al Falamanki and Skybar. He recently founded Dalida Shisha Bar in Sodeco. In 2010 he founded Cin Cin - a mobile bar and beverage catering service company that operates in Dubai, Beirut, Jordan and Egypt.

COZETTE ZGHEIB

MANAGING DIRECTOR Cosette joined the Syndicate in May 1999 as a personal assistant to the President, back then, Dory Daccache. She is known for her good ties with figureheads in the tourism sector, as well as with restaurant owners across Lebanon. Over the years, her hard work and dedication have earned her the position of Managing Director of the Syndicate. She represents the Syndicate in various meetings and is considered as the engine behind its public relations.

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Work AGENDA Coordinate with the Ministry of Modernize the restaurants’ industry laws, dating back to the Tourism Advisory Commission, among others 1960s/1970s and update them to serve the Food & Beverage sector’s current needs

Improve human resources and professionalism in general in the Food & Beverage industry in Lebanon

Protect the interests of investors and owners in the Food & Beverage sector

Organize ongoing trainings on food safety and quality control for restaurateurs

Enforce quality, rules and regulations at all levels

Create a solid network that includes a maximum number of prominent restaurants, cafés, night-clubs, bars and pastries in Lebanon

Enhance investments in the Food & Beverage sector in all the regions of Lebanon

Become a reliable database source for the Food & Beverage industry in Lebanon

Serve as a lobbying body between Food & Beverage investors/owners and the government including the Ministries of Tourism, Labor, Finance, and Economy and the National Social Security Fund

Create events that promote the Lebanese gastronomy all over Lebanon

Publish articles and statistics related to the Food & Beverage industry activities in Lebanon

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Member BENEFITS GROWING THE INDUSTRY TOGETHER

SINCE 1946 The syndicate has been working with restaurants, cafés, night-clubs & pastries owners in Lebanon to ensure the sector’s ongoing progress.

BECOME A MEMBER [email protected]

Minister of Tourism, Avedis Guidanian, signs the Become A Member application.

The Syndicate

Advocates on behalf of the Food & Beverage industry and acts as a lobbying body on the governmental level Offers advisory services, including legal, tax, labor, social security, safety & hygiene, cost reduction, etc... Provides educational services, including trainings on a variety of topics: food safety, hygiene, e-programs, etc...

Supports members by sharing industry resources’ listings & information

Enables many networking opportunities

Delivers media exposure to members

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Become a PARTNER

SUPPORTING THE INDUSTRY TOGETHER

Presence where it Matters Sponsor the Syndicate to promote your products & services directly to those who matter! The Syndicate members represent hundreds of the most accomplished Food & Beverage professionals in the industry, enabling you to focus your attention on strategies that matter the most to your brand’s growth.

Increase Exposure Get Recommended Website Facebook & Twitter accounts Events E-Newsletter Precision Targeting: Syndicate Members Established Business Owners Ministers Government officials Media

As the preferred supplier in your domain on the Syndicate’s official channels.

Network Build relationships with the most influential people in the industry.

BECOME A PARTNER [email protected]

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Recap of Previous Years Belarus trip with the Governor of Beirut Judge Ziad Chebib

Inauguration of the new office

China trip with the Chinese Arab Friendship Association

United Nations World Tourism Organization code of ethics

USA Trip: Attending the National Restaurant Association in America (NRA)

Lobbying to implement a fair smoking ban law

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STRENGTHENED TIES WITH THE MINISTRY OF TOURISM. Food & Beverage operators applying for licensing from the Ministry must first approach the Syndicate to obtain a certificate of conformity as prerequisite.

Mediation Week

General Director of Ministry of Tourism Nada Sardouk

PRESIDENT TONY RAMY VOTED AS: HOSPITALITY’S MAN OF THE YEAR

BY HOSPITALITY NEWS MIDDLE EAST’S INDUSTRY FORECAST 2016

PRESIDENT MOHAMAD CHOUCAIR’S VISIT TO THE S  RCNP OFFICE

President Choucair met with President Ramy to sign the initiative of training staff in the restaurants industry on the application of food safety regulations.

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VICE PRESIDENT KHALED NAZHA AND TREASURER AREF SAADE VISITED THE CHAIRMAN OF MEA, MOHAMAD AL-HOUT AT HIS OFFICE IN BEIRUT INTERNATIONAL AIRPORT. The discussion tackled means of cooperation between the Syndicate and the airline’s company to promote hospitality in Lebanon.

SRCNP HOSTED A DINNER TO HONOR THE HARDWORKING WOMEN ENTREPRENEURS IN THE FOOD & BEVERAGE INDUSTRY. The event was held under the patronage of the Minister of Tourism Michel Pharaon.

SRCNP honoring Governor of Beirut Judge Ziad Chebib.

Meeting with Minister of Interior Nouhad Al Machnouq concerning public security.

With Nohad Damous & family at Al Sultan Brahim. Libnor and the Syndicate taking part in meetings to draft food safety laws in the presence of Treasurer Aref Saade.

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With the French Foreign Minister Mr. Jean-Marc Ayrault and French Ambassador in Lebanon Mr. Emanuel Bon at Al Falamanki.

A dinner was held honoring the Minister of Tourism Michel Pharaon for being elected as President of the Committee of the World Tourism Organisation for the Middle East Region.

Launching The Quality Grading System - Gold and Silver Program. Under the Patronage of Prime Minister Tammam Salam.

HORECA

2016

International Chefs with SRCNP President & Vice President

SRCNP, in partnership with Hospitality Services, hosted a gathering with international chefs at HORECA:

Founder and President of the French Republic Cooks from France

Assistant Culinary Arts Director and Head of Le Cordon Bleu Pastry Department from France

Fabrice Danniel:

Roland Herzog:

Tolgahan Kamiloglu:

Jacques Charrette:

Thomas Haller:

Yasser Jad:

Jean Michel Perruchon:

Guillaume Gomez:

Vice President of Academie Nationale de Cuisine Paris and Director of Toque D’Or Magazine from France

Advisory Chef of Nestle Professional from UAE

Master Baker Pastry from France

President of Saudi Arabian Chefs Association from KSA

Executive Chef Richmond Hotel Turkey, Culinary Art Instructor, Izmir Economy University from Turkey

Meilleur Ouvrier de France, Director of the Culinary Bellouet Conseil School from France

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Key Meetings President General Michel Aoun H.E Prime Minister Saad Hariri

Lebanese Army Commander Gen. Joseph Aoun

Governor of Beirut Judge Ziad Chebib General Director Tourism Nada Sardouk

H.E Minister of Tourism Avedis Guidanian

Director General of General Security Major Gen. Abbas Ibrahim

H.E Minister of Interior Nouhad Al Mashnouq

Director General of Internal Security Forces Major Gen. Imad Othman

H.E Minister of Public Health Ghassan Hasbani

Commander of Beirut Police Major Gen. Mohamad Ayoubi

H.E Minister of Economy and Trade Raed Khoury

Lebanese Federation For Tourism Industries Former Director General of Internal Security Forces Major Gen. Ibrahim Basbous

H.E Minister of Labor Mohammad Kabbara H.E Minister of Public Works and Transportation Youssef Fenianos

General Director of Economy Alia Abbass General Director of Labor Georges Aida Chamber of Commerce, Industry and Agriculture of Beirut and Mount Lebanon Mohamad Choucair

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Since 1910

Natural mineral water

Straight from the source

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Activities of 2017

Visit to Minister of Interior Nouhad Al Machnouq to wrap up the latest tourism updates during the holidays, congratulating him for his reappointment as Minister of Interior.

Visit of the Federation of Tourism Industries to the Prime Minister Saad Hariri at the Grand Serail, to hand him a draft on long-term touristic projects. Visit of Lebanese Federation of Tourism Industries to the Presidential Palace, accompanied by Minister of Tourism Avedis Guidanian, to update President General Michel Aoun on the tourism sector and the obstacles it is facing. President Tony Ramy, intervened in the name of the restaurant owners and clarified that the tourism season was the best since 2011. “Gulf tourists came to Lebanon in February and during the holidays of Fitr and Adha, despite the short stay”, he added. He also hailed the importance of Lebanese expats who are spending their vacation in Lebanon. Ramy tackled in his speech the “ancient” touristic legislations that need to be updated in cooperation with the Ministry of Tourism.

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With Lebanese Army Commander Gen. Joseph Aoun

Visit to the Director General of the Internal Security Forces, Major General Imad Othman, granting him an honorary shield in grateful appreciation for his efforts.

Visit to the General Director of the Lebanese General Security, Major General Abbas Ibrahim

Visit to the former Director General of the Internal Security Forces, Major General Ibrahim Basbous, granting him an honorary shield in grateful appreciation for his efforts

SRCNP honoring of Commander of Beirut Traffic Police, Gen. Mohammed Ayoubi

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Headed by the President of The Chamber of Commerce, Industry and Agriculture of Beirut and Mount Lebanon Mr. Mohamad Choucair and the Minister of Tourism Avedis Guidanian, the meeting entitled “The means to reactivate tourism in Lebanon and benefit from political and security stability, and neutralizing ties with Gulf countries to attract tourists to Lebanon”. President Tony Ramy intervened tackling the issue of “ancient” touristic legislations that operate all the touristic establishments. Ramy called for unifying the book terms and drafting new modern legislations conforming with the international standards. He also reiterated the readiness of the tourism sector to adapt all laws aiming at strengthening the touristic competitiveness in Lebanon. The event was attended by all the concerned parties in the tourism sector.

Visit to the Prime Minister Saad Hariri at the Center House to hold talks on the repercussions of new taxes on the tourism sector.

Vice-President Khaled Nazha with Jordanian Minister of Tourism Mrs. Lina Annab during a dinner banquet at Hilton Metropolitan Palace Hotel.

President Tony Ramy, with Head of CCIAB Mohamad Choucair and the chairman of the Lebanese – French Chamber of Commerce Gaby Tamer during the launch of the book “Au Coeur de la Coopération France-Liban 1950 - 2017”. President Ramy thanked Tamer for having included his intervention in the book.

SRCNP organized a sit-in in solidarity with Costa Café Hamra, following the arrest incident of a terrorist.

President Tony Ramy with Minister Avedis Guidanian and Jordanian Minister of Tourism Mrs. Lina Annab

Vice-President Khaled Nazha and Treasurer Aref Saade during the press conference of the Beirut Municipality, headed by Eng. Jamal Itani.

General Secretary Maya Bekhaazi Noun participated in the ESCWA event on “International Women’s Day”. The roundtable entitled ‘Pioneer Arab Women’ organized in cooperation with UN Women, was moderated by the presenter, Dima Sadek. The intervention of Mrs. Noun tackled her experience as female board member at the SRCNP in Lebanon, in addition to being an entrepreneur and restaurateur, whereby she highlighted the challenges encountered by women in public life and the business in Lebanon and across the Arab region.

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General Secretary of SRCNP Maya Bekhaazi Noun, delivering a speech during the press conference launching HORECA 2017 at Phoenicia Hotel, in the presence of Minister of Tourism Avedis Guidanian as well as social and media figures.

President Tony Ramy, Vice-President Khaled Nazha and Treasurer Aref Saade, during the opening of the Garden Show, attended by Beirut Governor Judge Ziad Chebib, MP Nabil De Freige, and Head of Beirut Municipality Eng. Jamal Itani.

President Tony Ramy jury member in Tripoli Rising Chef event, along with NoGarlicNoOnions blogger Anthony Rahayel and Chef Youssef Akiki the master behind the kitchen of Burgundy Beirut, the event was hosted by Roula Nahas.

Vice-President Khaled Nazha during a dialogue session organized by the Social and Economic Council, headed by Roger Nasnas.

Lunch in honor of the Governor of Gomel, Belarus Mr. Oleg Pachnicov and the Governor of Beirut Judge Ziad Chebib.

Treasurer Aref Saade attending the Korean Food Week at Le Ciel, Hilton Beirut Habtoor Grand, in the presence of the H.E Korean Ambassador to Lebanon Yeong-man Lee.

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A NEW CRM SYSTEM WAS IMPLEMENTED TO DIGITIZE THE DATA OF THE SYNDICATE. THE NEWLYINSTALLED SOFTWARE GRANTED THE SYNDICATE TO BE THE ONLY SOURCE OF DATA RELEVANT TO RESTAURANTS, NIGHT-CLUBS, CAFÉS, PUBS, ROOFTOPS AND PASTRIES ACROSS LEBANON. THE DATA CAN BE SORTED BY REGION, CUISINE, TYPE OR ANY OTHER CRITERIA. THE SUCCESS OF THIS QUANTUM LEAP WAS CROWNED BY THE COLLABORATION BETWEEN THE SYNDICATE AND DYNAMIC OBJECTS.

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The second edition of Whisky Live Beirut kicked off at Le Yacht Club - Beirut, Zaitunay Bay. The opening took place in the presence of the Minister of Tourism, Avedis Guidanian, British ambassador Hugo Shorter, Belgian ambassador Alex Lenaerts, President Tony Ramy, and presidents of associations, syndicates and other high-profile guests.

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Sagesse University Event President Tony Ramy delivering a speech during the 5th EHL Certified Schools Biennial Conference 2017, hosted by Sagesse University, and its rector Fr. Khalil Chalfoun, the dean Faculty of Hospitality Management Dr. Tanios Kassis, under the patronage of Minister of Tourism Avedis Guidanian.

SRCNP General Secretary Maya Bekhaazi Noun, took part in The Business Opportunities in Lebanon conference, as a panelist to tackle her experience in F&B sector as a “business warrior”, and a female board member at the Syndicate.

Vice President Khaled Nazha participating in annual meeting of “Phoenician’s Route”, organized by the Syndicate of Tourist Guides, in the presence of Minister of Tourism Avedis Guidanian.

SRCNP General-Secretary Maya Bekhaazi Noun partook in the launching of the new Masters of Hospitality Management, as a speaker representing the Syndicate at Saint Joseph University, In her speech, Mrs. Noun emphasized on the importance of education in driving the standards of Hospitality to international levels and excellence.

His Excellency Japanese Ambassador Mr. and Mrs. Matahiro Yamaguchi hosted President Tony Ramy, Vice-President Khaled Nazha, Treasurer Aref Saade, General Secretary Maya Bekhaazi Noun, and Managing Director Cosette Zgheib, to a dinner banquet at his residence. The invitees tackled the different opportunities of organizing Japanese/Lebanese culinary events in Japan and Lebanon.

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Your Safety Comes First Kids Area Safety Measures As a safety measure, the Syndicate issued a statement asking all institutions that have a “Kids Area” to commit to maintenance and safety standards as well as hygiene that may harm the health of the children.

Kunhadi’s Save The Night IN COORDINATION WITH THE MINISTRY OF TOURISM AND SRCNP Save the Night (STN) is a multi-disciplinary sustainable project that will be managed by Kunhadi to promote safer nightlife in Lebanon with the objective of reducing risks related to nightlife (health problems and problems related to road safety i.e. night car crashes, preventing dehydration, injuries, and deaths). The project will improve the safety of nightlife venues and services, raise awareness on the risks of drunk driving and fatigue driving, discourage underage and harmful consumption of alcohol, decreasing counterfeit alcohol and engage youth in improving their communities. “Save the Night” label will be given to nightclubs after they complete a series of trainings offered by Kunhadi Road Safety Academy that would ensure their practices meet safety requirements. A mobile application will be created that will allow users to pay for labeled nightclubs through the app and provide feedback about their services.

Occupational Health and Safety Lite

The Rules and Principles of Nightlife

Under the patronage of the Minister of Industry Hussein Hajj Hassan, Boecker launched the program of “Occupational Health & Safety Lite”, with the presence of Boecker CEO Michel Bayyoud and General Manager Mrs. Bana Kobrosly, in the presence of Vice-President Khaled Nazha, President of the Chamber of Commerce, Industry, and Agriculture (CCIA) of Beirut and Mount Lebanon, Mohamed Choucair, President of the Association of Lebanese Industrialist, Fadi Gemayel.

The Syndicate asked the owners of night-clubs, bars, rooftops to commit to the rules and principles of nightlife, in order to avoid the disturbance of the nearby residents. The Syndicate also recommended them to settle their legal status at the Ministry of Tourism, to protect the sector and its reputation.

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Minister of Economy and Trade Raed Khoury visiting the Syndicate RCNP booth, 3rd day of HORECA with the presence of Treasurer Aref Saade and General Secretary Maya Bekhazi Noun

Minister of Tourism Avedis Guidanian at the Syndicate RCNP booth, signing “Become a Member” application in the presence of President Tony Ramy, Vice-President Khaled Nazha, and the Syndicate board members as well as Mrs. Joumana Damous Salamé, the Managing Director of Hospitality Services.

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RESTAURANTS TAKING THE AWARD AL SULTAN BRAHIM RESTAURANT Elias, Ibrahim and Chaker Ramy 1961

CASINO MHANNA Michel and Elie Mhanna

AL HALABI RESTAURANT Elias al-Naccache 1973

CASINO ARABI Jean Arabi

1888

1936

MOUNIR RESTAURANT AL AJAMI Mounir Fadel RESTAURANT Hasaniya and Mohamad 1968 Abou Shalbak 1920 BURJ AL HAMAM RESTAURANT Fayez al-Khoury 1957

AL FERDAWS RESTAURANT Hamid Franjieh 1968

LE PHENICIEN RESTAURANT Habib Hadid 1973

KASR FAKHREDDINE RESTAURANT Raymond Abi Antoun 1972 SHATER HASSAN RESTAURANT Hasan Bakkar 1974

CHEZ SAMI RESTAURANT Sami Rizkallah 1967

The Syndicate of Owners of Restaurants, Cafés, Night-Clubs and Pastries, in partnership with Hospitality Services and under the patronage of the Lebanese Tourism Minister, honored 12 Lebanese restaurant owners during the opening ceremony of HORECA 2017 for their pivotal role in elevating Lebanese cuisine. Based on their originality, service and high-quality food, the “Cedar Ambassadors” were recognized for their contribution to the development of Lebanese tourism, and for helping to position Beirut as the “Best International City for Food.”

The “Cedar Ambassadors” were hosted at the Presidential Palace by President General Michel Aoun, in the presence of Hospitality Services Managing Director Joumana Damous Salamé and President Tony Ramy.

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The Theme In light of Beirut’s international reputation as a food capital, the 2017 edition promised “A Food Celebration Like No Other.”

Show Features The second edition of the Beirut Restaurants Festival closed its doors on Sunday the 1st of October after three electric days at Beirut’s trendy Trainstation. The event attracted more than 15,500 people eager to try tasty bites and drinks from almost 60 food stands, trucks and bars. Guaranteeing good mood, great food and a cool program of live music throughout the day, the festival proved a popular spot for fun-seekers and families. Children under 10 were offered free entrance and pets were also allowed.

MUSICAL PROGRAM An eclectic mix of Oriental, Latin, pop, jazz and dance music featured on the daily entertainment program. Local bands and DJs took to the stage to play to a lively crowd well into the night. KIDS’ VILLAGE A dedicated kids’ area provided young children with a place to have fun with face painting, arts and crafts activities, games and inflatable toys. The zone was managed by Creaplay. LEBANESE FOOD BANK One hour before the closing of the show each day, exhibitors donated their unsold Food & Beverage items to the Lebanese Food Bank.

Highlights Beirut Restaurants Festival honored Chef Youssef Akiki for his outstanding achievement: International success was also celebrated in the awarding of “Outstanding Contribution to the Culinary Scene in Lebanon” to Chef Youssef Akiki of Burgundy. The restaurant was named among the top 50 worldwide this year by CNN.

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List of Exhibitors 7 MANAGEMENT AL FAKHER AL FALAMANKI ALESSANDRA DI SICILIA AROPE BATCHIG BEIRUT BY GRILL BITFOOD BOECKER BOUBOUFFE CAFÉ NAJJAR CHATEAU KSARA S.A.L. CHILI’S CLASSIC BURGER JOINT COUQLEY CREAPLAY

CREPE COFFEE DALIDA SHISHA BAR DEEK DUKE E.B.A - ETS. BAHIGE ABDEL NOUR EL DENYE HEIK EL ESTEZ ENAB BEIRUT FRED BISTRO FREDDY’S HOTDOGS FROLLY’S ICE CREAM G. VINCENTI & SONS S.A.L . GWR CONSULTING IRIS JUNKYARD

AN EVENT BY

KABABJI KHAROUF BEIRUT LE MEROU FISH MARKET LE PETIT GRIS LEON BEER L’OS EN VILLE M.A.G. MAIN STREET MALAK AL TAWOUK MATHIEU MEESOO MEN BEIRUT SAJ NATGAZ S.A.L. NESTLE WATERS ONNO BISTRO

P.F. CHANG’S PABLO ESCOBAR PRUNELLE ROADSTER SMLC PEPSI COLA SMOKING BUN SMUSHKIES SUSHIRRITO BY SOTO TAVOLINA TEMAKERIA THE BROS THE GOOD THYMES THE JASMINE ROOM TITO’S TOTERS

IN PARTNERSHIP WITH

SUPPORTED BY

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Visit Lebanon 2017

Minister of Tourism Avedis Guidanian organized a dinner banquet at Al Sultan Brahim Restaurant in Jounieh, in the presence of President Tony Ramy, in honor of the steering committee that contributed to the success of Visit Lebanon 2017. Certificates of Appreciation were distributed.

The first International Tourism Forum, VISIT LEBANON 2017, was launched with the partnership of Globe Network and under the patronage of Ministry of Tourism, on May 25th and 26th, at Le Royal Hotel, Dbayeh. The SRCNP, met with the Hosted Buyers, coming from around 50 countries. They were tour operators, representatives from travel agencies, communication agencies, corporations, and international associations who showed a high interest to program their destination to Lebanon in order to organize seminars, conferences, and events.

The SRCNP seized the opportunity of the event and promoted the Lebanese tourism sector ahead of the summer season. We have described to all the conferees the actions that the Syndicate is taking to maintain the stability of the sector, as well as our efforts to preserve the high-quality of food and the outstanding service. We have also presented to the Hosted Buyers the offers that you have submitted as “Tourist Formula”, where you gave best price/package menu for the tourists and your brand has gained exposure during the forum and it was listed among the recommended places.

The SRCNP will help promote the restaurant members to the buyers abroad, the communication will resume between both parties. Whenever they are organizing an event or a tour in Lebanon, their first contact will be our Syndicate. All of the Syndicate members will benefit from being listed among our preferred destinations.

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President of the Republic Gen. Michel Aoun received at the Presidential Palace the Steering Committee of Visit Lebanon 2017, accompanied by Minister of Tourism Avedis Guidanian, General Director of the Ministry Mrs. Nada Sardouk, and President Tony Ramy, in addition to other figureheads in the tourism sector. President Aoun lauded the event and highlighted the hard work of the touristic institutions.

USAID Mission Director, Dr. Anne Patterson and Minister of Tourism, Avedis Guidanian, launching the ‘Travel Lebanon’ exhibition held within the framework of the Beirut Garden Show at the Beirut Hippodrome, in the presence of President Tony Ramy, Vice-President Khaled Nazha and Treasurer Aref Saade, and General Secretary Maya Bekhaazi Noun.

Visit to the Minister of Tourism Avedis Guidanian, to evaluate the tourism situation during Eid al-Fitr and the number of Arab tourists who have entered Lebanon during this period.

The Governor Judge Ziad Chebib held a banquet in honor of the Australian delegation headed by President of the New South Wales Legislative Council John Ajaqa, in the presence of President Tony Ramy, Minister of Interior Nouhad Machnouk, and Deputy Parliament Speaker Farid Makari.

President Tony Ramy invited Minister of Tourism Avedis Guidanian to a dinner at the newly-opened Al Falamanki, Raoucheh. Attended by the Syndicate board, General Director of Ministry of Tourism Mrs. Nada Sardouk and Managing Director of Hospitality Services Mrs. Joumana Damous Salame, and the President of Touristic Balnéaire Jean Beyrouti.

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In the Press

Ties with journalists and members of the press have been strengthened with exposure in many publications (online and offline) and appearances on talk shows to promote the interests of the Food & Beverage industry. Talk shows include: Kalam Ennas, Bi Mawdouiyeh, Naharkm Saeed, Roghom Kl Shi, Al Hal Enna, Hki Jelis…

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Members of the Syndicate 3al Adim

Al Baylassan

Amar

Bar Jamon

5 a Day

Al Chalouf

Amarilla

Bar Tartine

A Côté

Al Falamanki

Annbar

Barbar

A Part

Al Ferdaws

Antika Bar

Bardo

Abed El Wahab

Al Forno

Aquaria

Bastrmanji

Abou El Ezz

Al Halabi

Artist

Batchig

Abou El Nawas

Al Innab

B018

Bayrut Street Food

Abou El Ward

Al Koukh

Baba Al Moumtaz

Baytouna

Abou Hassan

Al Rayess Ali

Babel

Bedivere

Abou Jihad

Al Saha

Babel Baher

Bedo

Abou Koko

Al Shams

Babel Bay

Beit Youssef

Abou Wassim

Al Sultan Brahim

Babylonia

Best View

Adam & Eve

Al Yatoun

Bagatelle

Beyt al-Mokhtar

Ahi Poke

Al-Akarem

Baguette Sub

Beyt Halab

Ahwak

Al-Falamanki al Raouche

Bahay

Beyt Sahebna

Aishti Bar

Alessandra Di Sicilia

Balthus

Bistro Bar

Akaber

Alexu Kitchen

Bar du Port

Bistro Cinq

Al Ajami

Amal Bohsali Gourmet

Bar Italia

Bit-Moon Snack

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Black

Burgundy

(Le Relais Dionysos)

Crepaway

Black Rock

Burj Al Hamam

Chateau Rouge

Curli-Q

Bliss House

Café de Pénélope

Chello

D Lounge

Bloom

Café Georgio

Chez Michel

Dalida Shisha Bar

Blue Light Café

Café Outlaw

Chez Sami

Dany’s

Bold

Café Toraldo

Chez Tala

Dar al-Sultani

Bomboo

Calle Street Vibes

Chez Zakhia

Dar Bistro

Bonavida

Cappuccino

Chi Tayyeb

Dar El Azrak

Borj al-Samak

Caprice

Chick’in

Dar El Beik

Bottega Pizzeria

Captain ‫القبطان‬

Chili’s

Dar El Sahar

Boubouffe

Caravane d’Orient

Chopsticks

Das Kuche

Boulevard Beirut

Carla’s Good Food

Cicchetti

Dbaibo

Branji

Carlito’s

Cinnabon

De Prague

Brass

Casa Di Lolita

City Restaurant

Deek Duke

Brassica

Casa di Pizza

Classic Burger Joint

Deli co

Bread and Salt

Casa Lucia

Cocoa & co pastry

Diamond Club

Bread Republic

Casino Arabi

Cocteau

Digibreak

Brgr Co.

Casino Mhanna

Cold Stone Creamery

Dip n’Dip

Broadway’s Grill

Casper & Gambini’s

Colombiano Coffee

Dirty Laundry

Broasted & Shawarma al-

Celcius

Colour Twist

Divvy

Zahraa

Central Station

Compass Café

Diwan al-Hachem

Buffalo Steak

Charlotte Brasserie

Compass Lounge

Diwan al-Qasr

Burger King

Château Kefraya

Couqley

Diwan Beirut

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Djej w Toum

Fancy Owl

Grove

Joe Pena’s

Domino’s Pizza

Felfol

Haagen Dazs

Junction

Don Baker

Fig

Habana

Junkyard

Doner & Gyros

Fit Chef

Hallab1881

Kababji

Down Town

Food 101

Hamoud w Na3na3

Kadmous Club

Dray

Food World

Harbor

Kahwet al-Mandaloun

Drink & Sing

Foul Time

Hardees’

Kahwet al-Moallem Artine

Drunch

Fox & Frog

Hawana

Kahwet Azmi

DT

Fred

History

Kahwet Beirut

Dunkin Donuts

Garcia’s

Hole in The Wall

Kahwet Bent al-Dayaa

Dunya Zad

Garden State

Hook

Kahwet Leila

Duo

Gardenia

Hugos

Kampai

Durée Resto

Gathering

Ichiban

Karem El Kheir

El Mayass

Gavi

Ichigo

Karket El Hajj

El Molino

Get Grilled

Il Padrino

Karmid Café

El Patio

Ghadweyeh

Il Vigneto

Kaser Fakhereddine

El Sheikh Saoud

Ginger & co

Iris

Kayan Shuman

Elephant Club

Glass House

Iris Beach

Kaza Maza

Em Sherif

Go Tango

Italian Project

KB Doner

Em Sherif Café

Godot

Jackie O

Keif

Epiclub

Grand Café

Jaï

KFC

Eshbilia al-Sakhra

Green Land

Jalset El Irzal

Ki Café

Fakhry Restaurant

Grid Coffee Matrix

Jnaynet Belboul

Killer Queen

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Kouba

Le Cigalon

Lock Stock

Mayline

Kraydess

Le Distingué

Lola

Mayrig

Kronfol

Le Gargotier

Lord of The Wings

Mc Donald’s

L’abeille d’or

Le Gourmet Burger

Lost

Meats & Bread

L’Auberge

Le Grenier A Pain

Luigi

Medusa

L’Avocat

Le Montagnou

Lux

Mels

L’Os en Ville

Le Petit Gris

M.O.O.D.L.B.

Memory Lane

La Centrale

Le Phénicien

Mado

Mezyane

La Cigale

Le Rouge

Main Street

Mhanna

La Creperie

Le Studio Batroun

Maison Samira Maatouk

Mhanna Sur Mer

La Gargotte

Le Voilier

Makha El Rawda

Mir Amin Palace

La Girouette

Leil w Nhar

Malek El Taouk

Mir Café – Le Resto

La Gondole

Leila

Manara Palace Café

Miss Jones

La Mezcaleria

Lemon Garden

Mandaloun

Mitsu-Ya

La Palma

Lilac

Mandaloun Café

Miyu

La Parilla

Lily’s Café Resto

Mandaloun Club

Moka Lounge

La Petite Maison

Lily’s Pub

Mandouline

Mon Maki a Moi

La Pizzeria

Lina’s

Mangia Mi

Monaï

La Plaka

Lingua Café Bar

Manuella

Moon Way

Larissa

Liquor Room

Mario e Mario

Moria

Le Canoe

Liv

Massaad Barbecue

Mounir

Le Capitol

Locale

Massaad Express

Music Hall

Le Chef

Locanda alla grande

Massaya

Muzika

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My Friends

People

Reservoir Beirut

Sett Zmorrod

Nabeh al-Bohsasa

Peter Patrick Resto

Resto Foul

Seven Sisters

Nasma

PF Chang’s

Rings

Shake & Bake

New York City Pizzeria

Pitchers

Rio 2

Shallal al-Samak

New Yorker Cup

Pizza Nini

Riwaq Beirut

Shamm al-Yasmine

Ni Italian Japanese Caffé

Popolo

Roadster Diner

Shater Hassan Palace

Nippon Sushi & Grill

Prince Café

Rod’s Burger

Shawarma al-Mahata

Noura

Provincia

Room For Three

Shawarma Bey

Numero 6

Prune

Rotana Café

Shawarma Que

Olio

Public

Rumba Latina

Shawarmanji

Olivia’s Sky

Pzza Co

Sahra

Shogun

Oreent

Qasr Baghdad

Saida Rest House

Silver Shore

Orso Bianco

Quartier

Saint Honoré

Sip Café

Osaka Sushi Lounge

Quick Meal

Salon du Café

Sky Asian Club

Outdoor

Radio Beirut

Salt

Sky Bar

Pablo Escobar

Rafaat Hallab 1881

Sandwich W Noss

Sky Fall Cigar Lounge

Pacifico

Raw Beirut

Sandwiched

Smoking Bun

Paname

Rawabi El Amir

Sapori e Vini

Snack Chouchou

Papa Rogers

Razelie

Sax

Snack Fahita

Paper Moon

Red Diner

Sea Salt

Snack Qadisho

Pate a Choux

Red Rooster

Semsom

So

Pearl Restaurant

Repos Café

Senor Sushi

Socrate Catering

Peninsula

Republic

Seray

Sofie Resto

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Soto

Tavolina

Toot Beirut

West Byblos

Soy

Tawlet Biomass

Toto

White

Spiced & Sliced

Tawookland

Train Station

William Cheese

Sportivo Café & Resto

The Roofland

Trumpet

Woodbees

St.Elmo’s

The Attic Bar

Tsunami

Wooden Bakery

Starbucks

The Beirut Cellar

Turquoise

Yamaken

Stove

The Blue Note Café

Tutly

Yarzi Country Club

Subway

The Bohemian

Two Weeks

Zaatar w Zeit

Sultan El Mina

The Bros

Ummi

Zad El Kheir

Sun Dried Tomatoes

The Cheesecake Factory

Universal Snack

Zad Zaman

Panini House

The Counter

Uptown Beirut

Zaghloul

Sushi Bar

The Diyas

Urbanista

Zouza

Sushi Ko

The Food Dealer

Via Roma

Sushi Verdi

The Light House

Via Venue

Suz Coffee Bar

The Liquor Coffee Store

Vivaldi

Swiss Butter

The O1ne

Volume

T Marbouta

The Spoonteller

Wadi Chamsine

Table Fine

Tic Tac

Waka Sushi

Tabliyet Massaad

Tigers Diner

Walkman

Tallet Abou Zeid

Tipsy Goose

Wall Street

Tamashii

Tom Sweets

Wanness

Tanntoun

Tomatomatic

Ward Gardens

Taqueria del Jefe

Tonino’s

Wassat al-Balad Café

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+961 1 363040 [email protected] www.sy nd icatercnp .com @syndicateRCNP