becomes - Broad MBA - Michigan State University

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Chevron. • Coca-Cola. • Cummins. • Dell. • Deloitte Consulting. • Delphi. • Delta Air Lines .... American Ex
Where potential

Tangible.

Becomes

Contents

Why Broad? 1 Overview 2 Rankings 3 What Makes Broad Unique? 4 Student’s Point of View 5 Alum’s Point of View 6 The Transformation 8 Student’s Point of View 9 Real World Experience 10 International Student’s Point of View 13 Study Abroad 14 Student’s Point of View 15 Career Services 16 Student’s Point of View 17 Outcomes 18 Get a Job Anywhere 20 Alum’s Point of View 22 Life Outside the Classroom 24 Student’s Point of View 25 Curriculum 26 U.S. Veteran Student’s Point of View 27 Teamwork 28 Student’s Point of View 29 Alum’s Point of View 30 Professor’s Point of View 32 Alum’s Point of View 36 International Students 38 International Student’s Point of View 39 Diversity 40 U.S. Veteran Student’s Point of View 41 Student Organizations 42 Student’s Point of View 43 Admissions 44 Requirements 45

Why Broad?

Where potential

Tangible.

Becomes

WHY BROAD? What happens when you take the culture of a small school and wrap it in the resources and tradition of a Big Ten institution? This place.

Impersonal? Vast? Hardly. Yet, at the same time, here at Broad you’ll learn how to think big. It’s where that gap between your current place in the world and the career you’ve always wanted gets bridged. It’s where Career Services is working with you before your first classes even start. It’s where we start working to make you a great hire as soon as you’re accepted into the program. Because that’s what happens at a school with a track record, where graduates have gone out into the world and made an impact. Is this what you’re looking for? We think it should be. So let’s talk about it. 1

Overview

Rankings

Be prepared

World.

for an ever-changing business

Change is a constant in business. That’s never been more true than it is right now, when forces like technology and globalization are changing paradigms constantly. It’s why we work so hard to provide a curriculum and an experience that leaves our graduates prepared for just about anything. We focus on the individual. But you’ll learn within a team. At the same time, we make sure you gain fundamental skills that remain essential to business success no matter what the forces of change might bring. For instance, we place a true premium on the value of teamwork. We teach it every day, not simply with theoretical talk but through the projects our students complete. The result? Companies hire our graduates because they have fully developed team building and group management skills. You’ll learn how to excite, engage and, yes, persuade. We also make sure that you’ll leave Broad with presentation skills that will help you succeed at every stage of your career. Even if you don’t believe you have a natural talent for it, we’ll work to show you how to speak effectively, whether your audience is a CEO or hundreds of 2

Rankings Let’s be analytical for a moment. after all, we’re a business school.

people at a sales meeting. When our graduates are hired, they know how to deliver a message. Top companies count on it.

Ranked in the top 10% of AACSB-accredited business schools

It isn’t personal. It’s business. Or is it?

Ranked #19 in ROI by Forbes

Yes, it’s true that smart business leaders separate personal feelings from business decisions. But listening remains essential to success. That’s why, at Broad, we reach out to our students to help shape our program. Throughout your time, here, you’ll know that you have a voice and an ability to shape your education. Yes, our faculty drives the curriculum. But they don’t do it in a vacuum. What’s more, there is a culture at Broad that encourages students to have genuine concern for each other, to understand that when the group succeeds, so do the individuals within it. Instead of a cutthroat environment, you’ll find a place that feels more like an extended family and develop bonds with fellow students that you’ll carry with you throughout your career. There is a brotherhood of Broad graduates in the United States and throughout the world, a shared experience that creates instant connections.

FTMBA program ranked #2 in ROI by Bloomberg’s BusinessWeek #20 overall in Best Business Schools edition of BusinessWeek Graduates ranked #1 in Job Satisfaction by Forbes Ranked #1 for Placement Success (U.S.) and #2 (globally) by The Financial Times Ranked #2 for Human Resources by The Financial Times Ranked #2 for Supply Chain/Logistics by U.S. News & World Report

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What makes broad unique?

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them.

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A school that challenges students

student’s point of view

But always supports Just like business, our school can be demanding. For good reason: it’s why our graduates leave feeling like they can handle whatever challenges they’ll face during their careers. But it’s not a cookie cutter approach at Broad. Call it less lecture and more conversation.

Where academics are balanced by practical thinking. Yes, you’ll study theories, but you’ll also get your nose out of the textbooks and get down to solving problems. It starts with a faculty that is rich in real world experience and ends with students working together — it’s how people work together that often makes the difference between success and failure. So, you’ll tackle projects as part of a group and learn how to convey ideas in a way that motivates others. At Broad, the close-knit collegiality is genuine, but the resources of Michigan State are vast. That size not only enhances your education, but also allows you to satisfy interests beyond your studies and, for married students, makes it more likely that your spouse will have a rewarding experience during your time on campus.

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“When you join the Broad MBA community

YOU ARE JOINING something special.” “As students, we engage with each other on an academic as well as social level. We spend so much time with each other within teams and in the classroom that the bonds we form create a community unmatched by any other program. We also develop close relationships with the faculty and staff outside of the classroom. They want us to succeed. My biggest fear is not maximizing my potential, and Broad helped me take the next step towards reaching my full potential as a business leader.” Class of 2013 Before Broad: Finance Manager at Marriott International/Ritz-Carlton Hotel Company Concentration: Supply Chain Management Internship: Chevron

— Brett Neller



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Alum’s point of view

ARE THEY

NOW?

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Where

Katrina Masters

Class of 2009

“Broad helped to define my own personal brand. The experience gave me the education, tools, professional network and confidence to go out and make an impact. I left with business acumen and knowledge, presentation and leadership skills and the capacity for critical thinking that a manager needs. The small size is, well, big. Some other MBA programs focus more on numbers. At Broad, it’s all about providing the most beneficial student experience. The faculty develops genuine relationships and remain resources during internships and after graduation. And you’re learning from excellent teachers who are renowned for their research. I had so many classes that help me today — Dr. Hollenbeck’s Leadership class, Dr. Bain’s

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Alumni are kept engaged by the program. Obviously, it benefits the university when alumni and their companies recruit at MSU, but I believe we all want to mentor and give back to the program because of the great experience we had as students.



Katrina Masters Global Business Analysis and Global Business Advisor ExxonMobil Fairfax, VA Broad Grad, Finance, 2009

Presentations class, the Finance classes of Dr. Khanna and Dr. Simonds — just to name a few. I love the pride and the bonds that Spartans share — across generations and no matter where you might find yourself in the world. I have met alumni everywhere and we always exchange a few Spartan stories. You don’t have to personally know a MSU alum to share something with them.”

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The Transformation

Student’s point of view

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It’s inevitable.

If you’re looking for an environment where you can simply pass through, almost unnoticed, securing a degree but not new ways of thinking, then this isn’t the place for you. No matter what your personality may be, you won’t be able to blend in here. The school — cooperative, supportive, intimate — simply doesn’t allow for mere spectators. After 21 months at Broad, you’ll emerge transformed. Not a different person but the very best person you can be, perhaps someone you never really imagined you could become. You’ll be challenged but supported, tested and trained, held accountable but always treated like a professional. When you leave this campus, you’ll have the confidence to command a room, the ability to lead a team and all the tools to succeed.

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Success isn’t just possible.

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“You start by

LEARNING

about yourself.”

“Two classes were so critical in my First Year — Managing the Workforce and Leadership Development. They are not your typical MBA courses because they demand a measure of personal reflection. Right away, they introduce aspects of business that are often overlooked but remain crucial to a successful, productive work environment — how to work with others and how to discover essential leadership qualities within yourself.” Class of 2013 Before Broad: Human Resources Professional Concentration: Finance Internship: Intel

— Jackie Yang



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Real world experience

It doesn’t get any more

rEal world than this.

At Broad, experience is a valued faculty member.

Case Competitions Central to this mandate is our focus on Case Competitions. It’s a primary part of your first semester at our school, when you develop the skills and the knowledge that will allow you to compete throughout the time you are in the program. The amount of time you’ll devote to cases is high. After the first semester, you’ll compete against your fellow Broad students in the Broad vs. Broad Case Competition. No, it’s not some business school smackdown but it is a trial by fire, a chance to throw yourself into a case and uncover both your capacity for bold, independent thinking and your ability to make a team stronger than the sum of its parts. Through your work on cases, you’ll be able to develop strategy, break down information, utilize the unique talents of individual team members and present in a clear, concise, compelling way.

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Consulting Our MBA students can volunteer to be part of a unique partnership with Deloitte Consulting, conducting primary and secondary research on consumer attitudes in the automotive industry for the Generation Y Automotive Survey. Of course, gathering information is just the start of it — students then turn the results into executive-level findings and present their analysis to executives at the North American International Auto Show in Detroit. Not only do our students present but they are asked to defend and explain the conclusions they have reached by a panel of leading industry executives.

Treks Institute for Entrepreneurship and Innovation The Broad College’s Institute for Entrepreneurship and Innovation gets our students out of the classroom and lets them bump up against hard business realities. How are we going to change our product offering to reflect changing demand? How can we find ways to streamline processes that already seem extremely efficient? How are we going to get the next big thing to market before anyone else does? Through the Demmer Center for Business Transformation, created with a $5 million gift from Bill Demmer of the Demmer Corporation, faculty and MBA students work closely with Michigan companies to help them transform their business processes, with a focus on lean manufacturing practices and quality management.

Clubs within our school sponsor Treks each year. Bissell • Bosch • Chrysler • Lafarge • PepsiCo • Procter & Gamble • Rolls-Royce • UPS • Zappos •

Whether they are visiting nascent brands or blue-chip corporations, Treks give our students a better understanding of what makes the best companies tick.

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Real world experience

abroad International Student’s Study point of view

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Get out It could very well be the best waythere. to sum up the approach at broad.

Internships The internship is a vital component for our Broad MBA students as it provides them an opportunity to showcase and implement the skills they developed during the first year of their MBA program. The experience occurs in the summer after the student’s first year with some of the world’s leading companies. During the summer of the 2012 academic year, our students interned at the following companies: Average monthly intern salary: $5,700

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• Amazon • Amcor • Amway • Anderson Economic Group • Apple • AT&T • B-Able • Bosch • BP • Byrne Electrical Specialists • The Capital Group Companies • Chevron • Chrysler • Cisco Systems • ConAgra Foods • Cummins • Dell • Delphi • Dish Network • DTE Energy • Enova • Ford • Foster, Swift, Collins, and Smith • General Mills • General Motors • Granger • Guardian Industries • Hanhwa Securities

• IBM • Imerys • Intel • JBS USA • Johnson & Johnson • Kelly Services • Kraft Foods • L’Oreal • Mars • Mead Johnson Nutritionals • Medtronic • Meijer • Midwest Steel • MSU Technologies • Nike • PepsiCo • PetSmart • Prima Civitas Foundation • Raytheon • Rolls-Royce • Sears Holding • Severstal North America • Steelcase • Target • URS • Whirlpool • Zimmer

“I met such

GREAT PEOPLE

who came from all over the world.”

“A combination of several things make Broad a great choice. The classes that make you think like a professional. The people who are coming here to give you their professional perspective — from CEOs to politicians. The best and the biggest companies in the world recruiting here regularly. All of these factors create an environment that makes me confident I’ll be ready for success when I leave.” Class of 2013 Before Broad: Haifa, Israel. Worked for a forecasting company in New York City Concentration: Supply Chain Management Internship: Intel

— Itai Shemesh



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Study abroad

Student’s point of view

The economy is global

of view.

Study abroad In a global economy, an understanding of international business is essential. As much as we believe our Midwest location is an asset, providing our students with the opportunity to see companies at work in other parts of the world is another way we’re molding Broad students into the business leaders of tomorrow. During company visits, our students have learned about everything from Disney’s expansion of its brand into emerging markets to Ford’s manufacturing processes in South America. Heavy industry, high tech, communications, media, retail, finance, joint ventures — the Study Abroad program provides a window into international business and a deeper understanding of both the challenges and the opportunities around the world.

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Prague Vienna Budapest

Beijing Shanghai Hong Kong

Rio de Janeiro Santiago

Buenos Aires

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so is our point

IMONIA ST

A Midwest location. a worldly population. “There are so many experiences I have enjoyed at Broad. If I had to select just one, however, it would most likely be the unique relationships I have developed with my classmates who are not originally from the United States. So far I have learned to speak, conversational Hindi, Russian and Mandarin and have gained an international perspective on professional, personal and academic life. I will never forget the friendships I have developed with my classmates.” Class of 2013 Before Broad: Engineer Concentration: Supply Chain Management Internship: Intel

— Sean Harness





Study abroad locations 2010-2012. 14

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Career services

Student’s point of view

we start

before your first day

of class.

While you’re here, we’re constantly thinking about when you leave. That doesn’t mean we’re not intent on making your experience as rewarding as possible. Quite the opposite, actually. We believe that part of our job as educators is to prepare you to land the right job when you graduate. That means MBA Career Services does more than simply offer assistance as your final semester draws to a close. Throughout your time here, we’ll be working to mold you into a confident, effective business professional and helping you discover the path that is right for you. Our development model will help you: • Understand yourself and establish a plan • Execute your internship/job search strategy • Plan for lifelong career management

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So you’ll know the kind of companies you want to join, the type of environment you like, the industries that fascinate you — before it’s time to leave school and start your career. Year after year, corporate recruiters and alumni tell us that the support we give our students when it comes to finding the right career path is extraordinary. But, quite frankly, it starts with admissions, when we seek out dedicated, coachable students who want to grow and develop during their time at our school. If that’s the kind of person you are, we want you here.

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thinking about companies that should recruit you

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“I had

Six INTERVIEWS

in the first two weeks.”

“There are just a crazy number of companies recruiting here. Not only has the reputation of the program propelled me into securing a promising internship with Kraft Foods in Northfield, IL, but the faculty has done everything in their power to guarantee that I am prepared.” Class of 2013 Before Broad: Recruiter at the Wal-Mart Corporate Headquarters. Concentration: Supply Chain Management & International Business. Internship: Kraft Foods

— Rachel Snider

Resume building, networking, internship opportunities, career workshops — it starts even before you set foot on our campus. Once you’ve committed to Broad, we commit to you.

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Outcomes



Average Average Annual Salary Signing Bonus

Let’s

CRUNCH

THE NUMBERS. The success of Broad graduates can be measured. Today, you’ll find our alumni in important roles at some of the world’s most influential companies — Apple, Mead Johnson, Ford, Johnson & Johnson, Kellogg’s, Intel and Chevron. The average annual salaries and signing bonuses that our graduates receive are impressive and rooted in the fact that our school is renowned for producing thoughtful, dynamic and team-focused professionals.

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Overall

$86,437

$12,856

Finance

$87,000

$9,000

Human Resource Management

$80,000

$15,000

Marketing

$82,000

$13,000

Supply Chain Management

$91,000

$12,000

Interim data as of June 2012. Rounded to nearest $1,000.

Top

HIRING Companies Anheuser-Busch Apple Bank of America Bosch Chevron Chrysler Cummins Dana Dell Deloitte Consulting Delphi

Eaton Ford General Electric General Mills General Motors Hess Honeywell Intel Kraft Foods Johnson & Johnson Mars

Microsoft Nike Nissan North America PepsiCo Procter & Gamble Raytheon Rolls-Royce Sears Holding Whirlpool Zimmer

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Get a job anywhere

Companies that recruit at Broad

You can

Seattle, WA

GET THERE FROM

HERE.

Our campus may be in the great state of Michigan but you can find our graduates all around the nation — and the world, for that matter. One reason you’ll find Broad alumni in places like Los Angeles, New York and Hong Kong is because our programs prepare them for the challenges of international business. Another reason? Our alumni don’t forget about Broad when they leave. Instead, they become part of a global network, with professional connections they carry throughout their career. The environment at Broad, team-focused, collaborative, supportive, creates lasting bonds that help build companies and careers.

Portland, OR Boston, MA

Minneapolis, MN Milwaukee, WI

Grand Rapids, MI Erie, PA

San Francisco, CA Cupertino, CA

Reno, NV

Philadelphia, PA

Omaha, NE

Sacramento, CA

Indianapolis, IN

Denver, CO

New York, NY

Detroit, MI

Chicago, IL

Hartford, CT Parsipanny, NY

Columbus, OH

Baltimore, MD

Cincinnati, OH

St. Louis, MO

Nashville, TN Los Angeles, CA

Charlotte, NC

Denver, CO Tempe, AZ Tuscon, AZ

Atlanta, GA Dallas, TX

Austin, TX Houston, TX Miami, FL

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• A.T. Kearney Procurement Solutions • American Greetings • Amway • Apple • Ascension Health • AT&T • Bosch • BP • Brambles • Brocade • Chevron • Coca-Cola • Cummins • Dell • Deloitte Consulting • Delphi • Delta Air Lines • Dish Network • Dow Chemical • DTE Energy • DTE Energy Resources • Ducker Worldwide • Duke Energy • ExxonMobil • Ford • General Motors • Goodyear Tire and Rubber • Hess • Intel • inVentiv Health • Johnson & Johnson • Kraft Foods • LG Electronics • Mars • Mead Johnson Nutritionals • Microsoft • Newmont Mining • Nike • Northwestern Mutual Financial Network • PolyOne • Procter & Gamble • Raytheon • Rolls-Royce • Sears Holding • Stanadyne • Steelcase • Terex • Walt Disney • Thermo Fisher Scientific • Whirlpool • Williams-Sonoma • Zimmer and many others

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Where

IMONIA ST

Daniel VilLegas

ARE THEY

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Alum’s point of view

Class of 2010

NOW?

“I had the opportunity to develop and manage the creative services department at a consumer products company in Los Angeles. It made me realize that I enjoyed the challenges of management and that an MBA was necessary to fine-tune my business acumen. Broad creates leaders. The class sizes are small and the hands-on approach to education almost forces you to step up and lead. You’re expected to participate and you’re expected to make a difference in the classroom and in the community. At Broad, you work for everything which is, of course, good preparation for the business world. My time at Broad taught me the value of being hungry while working with purpose.”

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Daniel Villegas

Commercial Development Manager, Rare Disease LatAm Rio de Janeiro, Brazil Broad Grad, Marketing, 2010



At Broad, everyone was constantly trying to do more, trying to excel as students and people, giving everything to their classmates, community and coursework — and that feeling stays with you. I wake up every morning telling myself to do more. And I like that.



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Student’s point of view

Life outside the classroom

East Lansing may not be a big city. TE

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but you’ll

IMONIA ST

LIVE LARGE. “Broad’s small size

Thinking there’s no way you can survive at a college that’s not in a major city? Well, East Lansing may not be the biggest place you’ll ever call home but there’s nothing minor about it.

allows you to

make friends quickly.”

It starts with the Michigan State campus. It’s big — over 40,000 students and 5,200 acres. And it’s not a quiet place — it’s always full of activity and life. Big Ten sports create a buzz all year long, as students and alumni cheer for the Spartans in all kinds of sports, including our highly-ranked football, basketball and hockey teams. And Detroit is less than 90 minutes away — students make regular trips to take in the games of the Red Wings, Tigers, Pistons and Lions. If you’re here with a family, East Lansing is ideal. The city is affordable with terrific public schools and offers the charm that only a college town can provide. It’s a welcoming place with interesting restaurants, cafes and shopping. It’s no wonder that so many graduates who move on to jobs in other cities always find reasons to come back and visit.

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“There are many activities created by the MBA program and Broad’s small size and collegial environment allows you to make friends quickly. The tailgates before football games are an excellent opportunity to mingle with peers and professors. Activities organized by the S3 (Spartan Spouses and Significant Others) bring together students with their spouses or significant others for dinners. My soccer team has been a great way to engage with classmates outside of the program. And finally, you just need to send an email to your MBA friends and everybody will show up downtown to enjoy a night out.” Class of 2013 Before Broad: Sidor, Venezuela Concentration: Supply Chain Management Internship: Paragon Steel

— Juan Marcano



Photos courtesy of the City of East Lansing. 25

Curriculum

U.S. Veteran — Student’s pointRankings of view

A curriculum built on a rock-solid foundation.

But because it’s business,

Acquire knowledge. And know what to do with it.

At Broad, we offer intimate classroom environments, where open communication, critical thinking and teamwork prevail. Much like, let’s face it, the world’s best companies. Challenges are tackled, ideas are presented, collaboration rules. It’s a curriculum that builds business leaders for the 21st century, an interdisciplinary, modular approach that supports the idea of knowing, doing and being a true business professional. Four themes drive our model: • Leadership • Collaboration • Globalization • Integration Seven-week, 1.5 credit modules are followed by a one-week Integrative Action Project (IAP). That means students first gather knowledge and understanding and then put that into action during their IAP — a week that takes place out of the classroom and is an immersion, action-based or experiential learning opportunity. It means our students learn and then, most importantly, discover how to use that knowledge and why it matters. 26

The Broad MBA Program

17 Core Courses 1 Study Abroad Experience 4 Integrative Action Projects 10 Concentration Courses 8 Elective Courses 1 Career Management Course 41 Courses**

** Approximate as course chosen for concentration and electives may include 3-credit hour coursework.

Concentration • Finance • Human Resource Management • Marketing • Supply Chain Management Electives • Consulting • Corporate Accounting • Hospitality Business • Information Technology Management

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It’s always evolving. • International Business • Leadership Team Management • Strategic Management Dual Degrees Two dual degree programs are available: • JD / MBA – with MSU College of Law • Masters of Global Management / MBA degrees – with Thunderbird School of Global Management Use what you know

Whether it’s IAP weeks or Broad vs. Broad, the Business Plan Competition or the Deloitte consulting project, we believe the best way to cement learning is to force our students to do something with it. That means you’re never really done with anything you’ve studied during your time at Broad — you’ll be drawing on that knowledge constantly.

“The curriculum gives you practical experience

that turns you into someone who can not only talk the talk but walk the walk.” “One of the biggest points is that Broad seems to get the balance of lectures to case analysis just right. Having so many cases on top of traditional lectures may sound challenging but it provides you with opportunities to apply book knowledge to practical, real world scenarios. This place is all about teaching how to use what you know.” Class of 2013 Before Broad: Logistics Officer - U.S. Marines Concentration: Supply Chain Management Internship: Intel

— Jeff Hecker



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Teamwork

Student’s point of view

You won’t just know business.

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business done.

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You’ll know how to get Our graduates enter the work force with the ability to look at problems from all angles and understand how someone with a different background or a unique skill set can help the team solve them. First-semester MBA students experience the stateof-the-art Leadership and Teamwork Laboratory and are assigned to a team based on behavioral tests and background. This team setting fosters close collaboration and teaches students how to influence without power while receiving real-time feedback.

“Teamwork matters here.

Established to examine basic psychological issues related to how teams make decisions under stress, the work evolved into recent studies on the effects of team structures on performance and the ability of teams to adjust and restructure as situational demands shift. Faculty conduct their research at MSU and over the last 12 years, the Team Lab staff has run more than 1,000 teams and published 30 research papers. Their most recent paper was published in the Journal of Applied Psychology.

— Arica Tomlinson Class of 2013 Before Broad: Healthcare Employee Concentration: Supply Chain Management Internship: Mars

IT Makes sense

— there are very few solo acts at successful companies.”

Through the combination of traditional lecture-based classes and the team simulation, students are able to gain greater insight into both leadership and team processes. In fact, Michigan State University’s Broad School is the only non-military institution that is using the simulation for both teaching and research purposes. 28

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IMONIA ST

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Alum’s point of view

Where

Harprit Brar

ARE THEY

Harprit Brar

Class of 2011

“Broad not only helps you hone your technical skills but the program begins developing your soft skills from the very first day of Orientation — working as a team, learning how to present and how to lead. The teambased environment is so valuable and the small size makes it feel as though the entire class is your team. The relationships you build at Broad translate into the workplace because you know how to build connections with your colleagues. Professor Bain’s Presentations class taught me how to present and express my ideas clearly — and broke some of the bad habits I had unknowingly developed. Today, I work in a team-based environment and presentations are expected on a regular basis. Others have complimented me on my presentation style and I owe a lot of that to the very practical, tangible skills I gained at Broad. Being a Spartan isn’t just about wearing Green and White — you become part of a wider family. Spartans are known for their great work ethics and humility. And it doesn’t hurt that we get great sports teams to support, too.”

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NOW? “

Corporate Planning American Express New York, NY Broad Grad, JD/MBA, Finance, 2011

The team-based environment is so valuable and the small size makes it feel as though the entire class is your team.



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Professor’s point of view

Professor’s point of view

Involved with students.

Jennifer Dunn — Human Resource Management

Engaged in the

real world.

Rick Simonds — Finance “My interest is corporate finance and my research areas include capital structure, the cost of capital, project risk assessment and real options. I have been active in serving as an expert in the valuation of what are known as centrally-assessed properties, including railroads, airlines, electric utilities, pipelines and telephone companies. I am able to introduce into the classroom knowledge and experiences gained by working with large organizations on valuation issues. I teach the introductory Finance class required of all MBA students. The course focuses on the two major corporate financial decisions: the investment decision and the financing decision. All organizations face these two strategic decisions on a continuing basis. We’re focused on teaching students how to help firms be more globally competitive. And there is no sense of entitlement here — the faculty at Broad is ready to dig in and prove their competency. We expect the same of ourselves that we do of our students: work hard and support each other.”

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We expect the same of ourselves that we do of our students: work hard and support each other.

Rick Simonds joined the MSU faculty in 1974. He has been a professor of Finance at the Broad School since 1985. He has a S.M. degree in Mechanical Engineering from Massachusetts Institute of Technology and a Ph.D. from the University of Michigan. In addition to teaching MBA courses in corporate finance, he has been a reviewer for several academic journals and published over 25 articles. He has served as a consultant to both wellknown companies and county and state governments and participates extensively in executive education.





I don’t think anyone would question the relevance of ethics in the workplace right now.



Jennifer Dunn received her doctorate from the University of Pennsylvania. In her research, she investigates how emotion and cognition influence trust, reputation, negotiations and ethical behavior. Her work has been published in the Journal of Personality and Social Psychology and Research on Managing Groups and Teams. Excerpts of her research have also been published in the Academy of Management Best Paper Proceedings.

“Almost any decision that involves more than one person can be framed as a negotiation. In Negotiations and Conflict Management, we focus on building fundamental skills such as preparing well, communicating effectively and using a problemsolving approach to conflict. Throughout the semester, we use a variety of simulations to showcase the widespread relevance of negotiation skills. I am interested in the interpersonal and ethical sides of doing business. How do people build, maintain and restore the trust of their colleagues, supervisors and subordinates? How does trust influence initial negotiations and subsequent renegotiations between parties? How does a competitive work culture affect trust and ethical behavior among colleagues? My Social Issues in Management course reveals how well-intentioned people can lower the chances of deviating from the high road in difficult situations. I worked in consulting before my doctoral program and was exposed to several companies in different industries. Fundamentally, however, they all faced similar questions and challenges. That taught me the value of having industry knowledge combined with a strong grasp of fundamental business lessons. Industry-specific expertise is great but you need to be able to step back and think about how the problem is framed, what data will best inform your decision and which people should be involved throughout the process. I really appreciate the intimacy of our MBA program. Each class has a lot of shared experiences and forms a tight-knit group.” 33

Professor’s point of view Professor’s point of view

Professor’s point of view

Judith Whipple — Supply Chain Management “Broad offers one of the top supply chain programs in the world. My course sequence in Supply Chain Management demonstrates how it impacts customer value and helps firms achieve a competitive advantage. Students learn the language and fundamental issues — everything from product life cycles and just-in-time warehousing to vertical integration and third-party logistics — and consider how the process fits with other functional areas within a company. With supply chain management increasing in relevance and importance, it is critical that students, regardless of their career interests, understand best practices and applications. I incorporate various examples from my previous industry experience as well as my research in the classroom to illustrate issues. I find that students are better able to relate to course material when it is connected to a real-world example. Additionally, the research insights provide guidance for projects that may be a part of an internship or eventual career experience. Finally, I work with the Graduate Supply Chain Management Student Association (GSCMSA) to schedule tours of various businesses to get up close exposure to current supply chain operations — recent visits have included General Motors, Lafarge, Rolls Royce, UPS, and Zappos. I am a Michigan State alumna and will always be a Spartan — I love this campus and the Broad school. But I really love that students who come to Broad are hard-working individuals from various industries with a strong desire to succeed. And here, they find a faculty that is also diverse and full of passion for their teaching and research endeavors.” 34



Broad offers one of the top supply chain programs in the world.



Judith Whipple is an Associate Professor in the Department of Supply Chain Management at Michigan State University. Prior to this, she directed the Food Industry Management program at Michigan State University. Her teaching interests include Logistics and Supply Chain Management, and Marketing. Her research interests include supply chain integration, supply chain security, and alliances and collaborative commerce. Judy is a recipient of the MSU Teacher-Scholar Award. Judy has published work in a variety of marketing and supply chain management journals, participated as a speaker in professional and academic meetings and is a member of the Council of Supply Chain Management Professionals and the Institute of Supply Management.

Glenn Omura — Marketing



This confidence our students gain helps their performance when they start an internship or their first job.



Glenn Omura, an associate professor for the Department of Marketing, received his Ph.D. from The Ohio State University in 1976. Before coming to the Broad School, he taught at Boston University. At the Broad School, he initiated the bRoad Warrior Awards that recognize the top 5% of first-year MBA students, and the Broad vs. Broad Internal Case Competition for first-year MBAs. He teaches the mandatory MBA Marketing Management course and the elective Market Creation, Growth and Domination course. His research and consulting focus is on creating and growing markets, particularly those driven by emerging technologies.



“The tagline for the Marketing Department is Experience Marketing. It connects to both the hands-on, learn-by-doing approach of the MBA program at Broad and to the current thinking about the subject in today’s media-saturated world — consumers need to actually experience the marketing efforts of a brand to heighten their desire for it. We translate this into live, experiential projects. In my Brand Strategy class, for example, the students were responsible for developing a brand strategy for Michigan Wine, working with the Michigan Grape & Wine Council. The students learned about the wines — yes, tastings were essential — the moderating influence of Lake Effect, the fact that we are at the same latitude as some of the best wine-growing regions of France — fact-finding and discovery were essential to creating the brand strategy. The Grape & Wine Council was extremely happy with the results and, in the coming years, we’ll be developing brand strategies for specific Michigan wineries. Recruiters also know that Broad MBAs value a team work ethic. There is no sense of entitlement here and the merit system is totally embraced — that’s a credit to the high standards the students set for themselves. And every former student I’ve ever asked to come back to the classroom to share real world business experiences has come back.”

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Where

ARE THEY

IMONIA ST

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Alumn’s point of view

Brandon E. Walsh

Class of 2010

“I was in counter-terrorism support as a member of the US Intelligence community. I wanted the opportunity to branch out and spread my wings. To move into new industries, new topics and explore the work being done in corporate America. Broad gave me access to thought leaders across multiple disciplines and expanded my way of thinking. It gave me the chance to add polish to my underlying skillset and further develop myself as a management professional. I use some of those skills I gained every day. Such as, the ability to think strategically about complex problems, and develop new methods to address an ever-changing business world.”

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Brandon E. Walsh

NOW? “

Consultant Boston Consulting Group Boston, MA Broad Grad, Supply Chain Management, 2010

Broad gave me access to thought leaders across multiple disciplines and expanded my way of thinking.

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International students

international Student’s point of view

Understanding global business starts with

of the world.

We actively seek out students from other countries because we believe they bring balance and a different perspective. In turn, our international students gain a deeper understanding of American business culture. Like so much at Broad, it’s a relationship that is a productive collaboration. International students will find our campus in East Lansing is a warm and welcoming place, where intellectual curiosity leads to an understanding of the value of different backgrounds and perspectives. MBA students are particularly interested in different languages and gaining an understanding of cultural differences — they realize that will serve them well in an international marketplace. Finally, there are numerous organizations on campus and at Broad that support international students and their families. Potluck dinners, organized evenings out with spouses, charity events — there is always something happening to keep calendars full.

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Being an international student at Broad is proving to be one of the best experiences of my life.



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students who are

IMONIA ST

“There are no outsiders here

We’re all in this

together.”

“Being an international student at Broad is one of the best experiences of my life. I have enjoyed every single detail of the process: moving to a different country with a different culture, struggling with the language at least during the first months of the program, sharing with different nationalities, learning a new education system. I am very thankful to all the American students because they have been very open and even patient about our culture and the way we speak.

in other parts of the world, working in the US through you internship and in my case improving my English. Career Services does a great job helping us with all tools needed to land an Internship (improve your resume, mock interviews, bring companies to MSU, etc). Associations like the S3 helped me and my wife to get to know other students in our situation and to make more friends.”

The Midwest has also been a great place to live and particularly East Lansing because MSU is very large and open to International Culture and maybe that has molded the city to be very friendly to internationals. The benefits of being an international student are getting to know a new culture, leveraging the diversity in class to understand how things are done differently

Class of 2013 Before Broad: Sidor, Venezuela Concentration: Supply Chain Management Internship: Paragon Steel

— Juan Marcano





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Diversity

U.S. Veteran — Student’s point of view

Open for business means TE

TO EVERYONE.

Opportunities for women. Today, women aren’t just a part of companies. They’re shaping them. Developing them. Leading them. At Broad, we’re proud to be a partner of The Forte Foundation. Broad MBA students gain access to conferences, career fairs and webinars and enjoy networking opportunities with member companies. Students have free premium memberships while in the MBA program and the opportunity to apply for a fellowship with lifetime membership. This partnership builds on our longstanding commitment to supporting our female MBA students. The Broad Women MBA Association offers a variety of opportunities and activities, including hosting guest speakers on campus and going on Treks.

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“Broad will round out your profile as a leader who is ready to

Where veterans find new challenges. Leadership, decision-making, teamwork — we believe the skills developed in military service translate well to the world of business. And we’d like to be a springboard to success for veterans leaving the service branches of the United States military. At Broad, those with military experience will find a strong support network of current students and alumni who are veterans.

Supporting diversity. Our class demographics reflect the diversity of modern society. What’s more, we’re working to ensure that the doors to business success are open to everyone. We’re proud to work with MLT to develop the next generation of minority leaders for the corporate, nonprofit and entrepreneurial sectors, who will in turn have transformational impact on communities everywhere.

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BEING OPEN

IMONIA ST

Make decisions from day one.”

“While I could teach a class or give a presentation with ease in the military, it did not transfer well to the expectations that you become “boardroom ready.” I can’t believe how far I have come in formal presentation delivery since the beginning of the academic year. Broad has gone above and beyond to offer Veterans assistance with everything from the admissions process through the internship search. Broad has even started an official MBA Veterans group to assist new candidates with the initial transition process.”

Class of 2013 Before Broad: US Army Sergeant 101st Airborne Division Concentration: Supply Chain Management Internship Company: Rolls-Royce

— Lucas Balcerzak



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Student organizations

Student’s point of view

network Leadership is an essential part of our curriculum that isn’t limited to the classroom. During your time at Broad, you’ll have opportunities to be a part of the many networking and professional organizations, shaping their development and leading their initiatives. You can also serve the community by participating in the fundraising and outreach activities. Networking and Program Development MBA Association

Race for the Cure

Diversity Black MBA Association



Broad Women MBAs Association





Professional

Support

Graduate Supply Chain Management Association



MBA Human Resources Association



MBA Finance Association



MBA Marketing Association

S3 (Spartan Spouses and Significant Others)



Community Service One day each semester, the MBA Association and individual students coordinate several activities that benefit the community.



Broad Net Impact

Each year, the MBA Association participates in the MBA Food Fight, a national competition to gather food for hunger relief organizations. The event helps the American Red Cross and America’s Second Harvest to feed the hungry in the local communities of the competing business schools. Broad competes with 20 other top MBA programs from around the country.

The MBA Association joins the fight against breast cancer each spring by sponsoring the Broad MBA Team in the Susan G. Komen Mid-Michigan Race for the Cure. The Broad MBA Team has been among the top 10 fundraisers in the Greater Lansing Race for the Cure, with funds going to support national breast cancer research as well as local screening and education programs.

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and grow.

Annual Food Fight

TE

Be active. Organize,

Teamwork,

Leadership

and the greater good.

“There are a lot of social activities that students can get involved with on a regular basis. There are also many opportunities to take a leadership role in an organization that promotes a cause in which I am interested with other students that share my same interests.” — Angie Pope Class of 2013 Before Broad: VP Professional Development Concentration: Human Resource Management Internship: Amway

Charity Auction to Fight Cancer



Spartan Consulting



Society for Human Resource Management



Broad Consulting Club



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Each spring, the MBA Association hosts a charity auction to contribute to the fight against childhood cancer. MBA students, faculty, and staff have the opportunity to bid on items and event tickets, purchase raffle tickets, and make personal donations. 43

Admissions

What it takes

to get

Started.

ADMISSIONS Entry to the Broad Graduate School of Management is competitive. To facilitate a collaborative environment, create opportunities for practical learning and foster relationships with faculty, we keep class sizes small.

Requirements Apply

Tuition & Required Fees:

Connect with Us

The Full-Time MBA Program has four application deadlines through the year. Deadlines can be found online at: http://mba.broad.msu.edu/admissions/processdeadlines

We welcome you to experience the Broad Full-Time MBA Program by attending one of our on-campus events or meeting us on the road at an MBA Fair. Connect with us on campus, off campus, or online. By reaching out to Broad through a visit or information meeting, you will learn about students, academic programs, and career services.

Undergraduate and other degree transcripts

For added curriculum flexibility, the Broad MBA Program offers a block tuition structure. As an MBA student, you may register for up to 17 credits each semester without incurring additional cost, which gives you the option to pursue various business electives or electives in other fields of interest. Current tuition, fees, and student budget information is available here: http://mba.broad.msu.edu/cost/tuition/

Resume

Financial Aid

The Application Online application form







Graduation Management Admission Test (GMAT) and English Language Proficiency Test for international applicants



Work experience



Our Admissions Office, however, is responsive and always ready to answer any questions you may have. We’re committed to making every part of the Broad experience a positive one — and that includes applying to be a part of the program.

Accomplishments



Personal essays



Professional letters of recommendation



Personal interview – by invitation only



Application fee of $85 USD



MBA Admissions, Full-Time MBA Program Eli Broad Graduate School of Management Michigan State University Eppley Center 645 N. Shaw Lane, Suite 215 East Lansing, MI 48824-1122 517.355.7604 or 800.4.MSU.MBA

View more detailed criteria here: http://mba.broad.msu.edu/admissions/criteria

For information on financial aid or need-based assistance, please contact the MSU Office of Financial Aid. Federal government and private loans may be available for U.S. citizens and permanent resident applicants. To receive financial aid, U.S. citizens and permanent residents must file the Free Application for Federal Student Aid (FAFSA). Private loans may be available for international applicants with a U.S. citizen co-signer.

Visit Programs and individual campus visits are offered during the fall and spring semester. Schedule early to meet early application deadlines. Can’t make the trip to East Lansing? Meet us in your town: Broad representatives travel to metropolitan U.S. cities to meet with prospective students in person. By making contact with a Broad representative, you can gain an in-depth look at the program from an academic standpoint as well as from a student perspective. Learn more about connecting with us here: http://mba.broad.msu.edu/admissions/events

Scholarships The Broad Full-Time MBA Program awards more than $1.5 million in competitive merit-based scholarships and graduate assistantships each year to first- and second-year MBA students. All applicants to the Broad MBA Program automatically are considered for scholarships and graduate assistantships. Applicants should apply early in the admissions year to be most competitive. Learn more here: http://mba.broad.msu.edu/cost/scholarships

Email: [email protected] mba.msu.edu

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In the heart of the Midwest is your

WORLD.

TICKET TO THE