Gestalt psychology is a school of thought devoted to understanding how we perceive forms and shapes. This inventory of d
CODEX 1 . GESTALT Gestalt psychology is a school of thought devoted to understanding how we perceive forms and shapes. This inventory of design tactics shows you how to differentiate bits of visual information by using Gestalt principles. Why is this necessary? If you’re drawing graphic notes or designing an information
by peter stoyko version 1.0 february, 2012
graphic, you need to know how to guide the viewer’s eye. One way is to visually group bits of information to show that they’re of the same variety, as well as emphasize that different groups should be treated as different. The viewer should perceive this at the speed of a glance. For example, when
using a whiteboard, we often write words in different colours to classify them. We can further organise them into columns (cluster them), underline certain ones (mark them), or draw a circle around a group (put them into a container). You have lots of tactical options. Choose thoughtfully.
