DeLuca Joins Engage as VP of Digital Strategy - Politico

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Oct 21, 2015 - Engage is pleased to announce that Matthew DeLuca has joined our growing team as Vice President of Digita
    October  21,  2015  

  DeLuca  Joins  Engage  as  VP  of  Digital  Strategy    

Engage  is  pleased  to  announce  that  Matthew  DeLuca  has  joined  our  growing  team   as  Vice  President  of  Digital  Strategy.  Matt  brings  nearly  a  decade  of  political   campaign,  media  relations,  public  affairs,  and  advertising  experience  from  the   Republican  National  Committee  to  Edelman  where  he  started  and  led  paid  media   efforts  in  Edelman’s  Washington,  D.C.  office.    Matt’s  experience  across  an  array  of   verticals  including  e-­‐‑commerce,  federal  government,  public  policy,  healthcare,   technology  and  public  affairs  is  a  huge  asset  for  our  clients.     “Matt’s  leadership  and  experience  will  enable  us  to  expand  our  award-­‐‑winning   capabilities  and  help  our  clients  achieve  their  goals  more  effectively  than  ever   before,”  said  Nick  Schaper,  President  and  CEO  of  Engage.  “We  are  thrilled  to  have   him  join  the  team  and  put  his  unique  set  of  skills  to  work  on  behalf  our  clients.”     As  Vice  President  of  Digital  Strategy,  Matt  will  lead  Engage’s  client  strategy  team  and   build  strategic,  integrated  and  holistic  campaigns  across  digital  platforms  that  will   leverage  data-­‐‑driven  insights,  impactful  creative  and  state-­‐‑of-­‐‑the-­‐‑art  advertising   technologies  that  deliver  results.  Ensuring  message  effectiveness  among  shifting   media  consumption  patterns  and  changing  social  network  algorithms  is  more   crucial  than  ever.    Under  Matt’s  leadership,  Engage’s  team  of  strategists  will  help   clients  cut  through  the  clutter  and  engage  the  right  audience  with  relevant  content   and  messaging  to  drive  meaningful  actions  and  results.     “I  am  excited  to  join  the  Engage  team  and  look  forward  to  helping  our  clients  find   new  opportunities  for  success  –  especially  with  our  micro-­‐‑targeting  and   programmatic  offerings,”  said  DeLuca.  “Due  to  a  constantly  evolving  digital   ecosystem,  audiences  are  becoming  harder  to  reach.    It  is  imperative  that  we  hone   in,  craft  and  execute  the  right  strategies  informed  by  insights  that  are  both  research-­‐‑ based  and  actionable.”       ______     Engage  is  a  full  service  digital  agency  based  in  Alexandria,  VA  that  specializes  in   innovative  solutions  to  the  challenges  facing  top  associations,  advocacy  organizations   and  Fortune  500  companies.    Find  more  information  at  http://enga.ge.   ###

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