Do you want online?

Do you want to

sell more online?

Now you can fast-track your eCommerce success with these unique new StreetSmart eCommerce Workshops!

Are you trying to sell more online? Are you missing out on opportunities? Are you struggling with an outdated website, unfriendly selling systems or ineffective marketing? Do you want better ROI from your website? If you want to do better business online and get better results without wasting your money, then it’s time to get on top of eCommerce and get ahead of the curve. Use smarter strategies for eCommerce. Be StreetSmart at eCommerce! Now you can tap into the experience and expertise of one of Australia’s leading Internet business specialists and quickly learn how to get your business on the eCommerce success fast-track. Independent eCommerce specialist Richard Keeves is conducting 3 valuable and unique new workshops for business owners and managers. In these breakthrough sessions, Richard Keeves lifts the lid on industry secrets with tips to follow and traps to avoid. With Richard’s inside knowledge of the web industry and independent unbiased StreetSmart guidance, you’ll learn how to ask better questions and find better answers for your business. Guaranteed! Be smarter with your eCommerce.

Enjoy more online sales and profits.

Enjoy more ROI with less drama.

Limited seats are available. Book Now! Wednesday

tuesday

friday

24 September 2014

30 September 2014

3 October 2014

workshop title

Workshop 1: The Essential Guide to StreetSmart eCommerce for 2015

Workshop 2: How to Choose the Right eCommerce System for Your Business

Workshop 3: How You can Double your Online Profits with a StreetSmart Action Plan!

time & venue

1pm – 5pm BDO, Subiaco



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Is there a magic wand for eCommerce?

“

I see the pain almost every day. Ignorance is NOT bliss. What business owners don’t know about the online world does hurt them. They want to do more business online, but are struggling with ineffective websites, unfriendly systems and questionable marketing. They get poor results and not enough ROI. They don’t make money online, but waste it.

These new StreetSmart eCommerce workshops are not an instant ‘quickfix’. There are no magic wands or silver bullets, but you can learn to make smarter choices by being streetsmart. You can usually save money too, but it’s about better value, not doing things ‘on the cheap’. Know what you want, ask better questions, find better answers, and get what you need without wasting money or getting ripped off. If eCommerce is important to your business, then please come along to one or more of the workshops. Improve your ROI and start to turn your eCommerce website into a profitgenerating asset for your business.

”

By Richard Keeves

SUITABLE FOR B2C and B2B Suitable For Business To Consumer (B2C) Suitable for Business To Business (B2B) Suitable for Retailers, Wholesalers, Manufacturers, Business Services Suitable for SMEs, Small Corporates, Public Companies

NO RISK!

100% GUARANTEE

If you feel you haven’t received the value of what you paid, then simply approach us personally before you leave the workshop and we will refund your payment in full.

Presented by the

Australian eCommerce Guide The Australian eCommerce Guide is an online resource to guide Aussie businesses to be more streetsmart with eCommerce, make better planning and selection decisions, and enjoy better results online. • Resources & tools for StreetSmart eCommerce; • A unique directory of eCommerce systems and specialist service providers; • Access to Expert Panels, Reference Guides, Expert articles and more. It’s your online Guide to StreetSmart eCommerce. www.eComGuide.com.au

StreetSmart eCommerce Workshop 1:

The Essential Guide to StreetSmart eCommerce for 2015 How can your business be more successful at eCommerce in 2015? This workshop is for busy business owners and

executives who want to quickly get up to speed and learn what it takes to succeed in eCommerce moving forward. In this workshop you will learn: The Fundamentals of StreetSmart eCommerce The Essential Must-Haves for successful B2C and B2B eCommerce websites in 2015 The SixQ Business View

Executive Workshop for Busy Executives This Workshop is ideal for:

Nine StreetSmart Strategies for Rapidly Driving eCommerce Sales Growth

CEOs, Managing Directors & CFOs

The Essential Elements of a StreetSmart eCommerce Marketing and Sales Funnel

Owners of Small to Medium Enterprises

How to Continually meet the Changing Expectations of your Customers

Digital Business Executives

StreetSmart tools and techniques to optimise your website and increase conversions and sales. Learn why Analytics is so important, why Search Engine Optimisation can be a huge rip off, and how to avoid getting burnt. Why the leading eCommerce Shop systems may be wrong or right for your business. Learn what NOT to buy… and the Technology Mantra that could save the life of your business. Why successful Integration is so important and the Critical Questions you must ask.

Directors and Chairs of Boards General Managers, Marketing Managers Web Developers, eCommerce firms and Digital Marketing Agencies who want to be as StreetSmart as their Clients who attend the workshop.

limited places. book now. Date: 24/09/14

Time: 1pm – 5pm

Venue: BDO, Subiaco.

How much you need to invest for StreetSmart eCommerce.

Early Bird Bookings

An overview of how to plan your Digital RoadMap.

Normal Price $340 +GST Group Booking rate also available

And more… Includes Follow Up Support

Book Before 16 September $250 + GST


How to Choose the Right eCommerce System for Your Business This StreetSmart workshop is a ‘must-attend’ if you are planning to implement a new or upgraded eCommerce shopping system in the next 12 months. With this workshop, you can confidently start to plan what to include in your next system - and more easily decide what your business does not need.

In this workshop you will learn: How to understand what your customers expect from you online. How to select what your business needs in your new eCommerce system. You will learn how to use the StreetSmart eCommerce Requirements Master Checklist to identify the essential and desirable features for your business.

Planning a new eCommerce website? Don’t miss this Essential Workshop! Unique Checklist Makes Your Job Easier All Participants in this workshop receive the unique, valuable and highly practical StreetSmart eCommerce Requirements Master Checklist featuring over 485 possible areas and features you will want to consider in your new eCommerce website. The Master Checklist includes questions and guidance on: Shop Functionality Desktop, Tablet & Mobile Versions Content Management

The StreetSmart way to prepare your Business Case and plan a realistic CapEx and OpEx Budget.

Shop Design & Layout

How to be StreetSmart when you prepare your Project Brief and Request For Proposal documents.

Ordering & Payments

StreetSmart tips to shortlist and select the right eCommerce products, vendors web & eCom partners.

Social Media & Marketing

The Vital Steps to unmask unsuitable web firms and protect your business from expensive drama and grief.

Sales & Customer Service

StreetSmart negotiation techniques for better project pricing, payment terms and other Project Terms and Conditions – how to avoid the painful and expensive traps Includes that catch the unwary. Follow Up How to get what you need without Support wasting money, and with less risks and stress.

Security & Hosting

This Workshop is ideal for: Anyone tasked with planning a new eCommerce website. Business Owners & Directors Marketing & eCommerce Managers Web Development and eCommerce firms who want to be as StreetSmart as their Clients who attend the workshop. Hot Tip: For best results, bring your website planning team with you to this valuable workshop.

Products, Pricing & Merchandising Shipping & Freight Integrations Analytics & Reports Special B2B Requirements And much more Fast-track your online business planning with this unique reference guide.

limited places. book now. Date: 30/09/14

Time: 1pm – 5pm


Early Bird Bookings

Book Before 22 September $250 + GST Normal Price $340 +GST Group Booking rate also available


How You can Double your Online Profits with a StreetSmart Action Plan! Do you have an under-performing eCommerce website? This workshop focuses on the Nine StreetSmart Strategies for Rapidly Driving eCommerce Sales Growth. You will start to work on your own StreetSmart Action Plan with tactics, tools and techniques that make sense for you and your business. If you have an eCommerce website and you are not getting the results you want, this session is for you.

In this powerful StreetSmart workshop you will learn: What it takes to double your online profits. The Nine StreetSmart Strategies for Rapidly Driving eCommerce Sales Growth. The StreetSmart Action Plan Framework.

Practical Solutions to Double Your Online Profits! This Workshop includes Recommended StreetSmart Tactics, Tools and Techniques to

How Digital Berley works in StreetSmart Marketing.

Reduce Shopping Cart Abandonment and increase Conversion Rates

StreetSmart techniques to enhance your Marketing and Sales Funnel.

Supercharge your Online Advertising with smarter Ad Retargeting

The Secret Truths about SEO and SEM and how to increase sales online.

Stand out from your competitors online.

Nine StreetSmart Tactics to increase sales using Social Media.

Shift customers to buy more online.

How you can increase sales by adding StreetSmart TrustBuilders. How to be StreetSmart to improve your Mobile Sales. StreetSmart tools to make it easy for customers to buy and pay. How to be StreetSmart with your eCommerce Analytics. Free research tools you can use to leap-frog your competitors. How to find expert service providers you can trust to help you.

Includes Follow Up Support

This Workshop is ideal for:

Drive more repeat sales online. Increase your average order value online. Create automated marketing systems. Increase sales with smarter email marketing & remarketing. Increase sales with smarter personalisation engines. Increase sales with an Affiliate Marketing program. Be StreetSmart with your Customer Service & Support. Stimulate referrals and social recommendations.

limited places. book now.

Anyone tasked with Increasing Online Sales

Date: 03/10/14

Digital Marketers

Early Bird Bookings

Sales and Marketing Managers and Directors eCommerce Managers Business Owners Digital Marketing Consultants and Agencies who want to be as StreetSmart as their Clients who attend the workshop.

Time: 1pm – 5pm


Book Before 25 September $250 + GST Normal Price $340 +GST Group Booking rate also available

About Richard Keeves Richard Keeves is an independent eCommerce specialist and digital business advisor with 20 years’ experience in Internet Business. Richard is the founder and publisher of the Australian eCommerce Guide (eComGuide.com.au) and the Director of Smarter Web Strategies.com. Richard is the national Chair of Judges for the Australian Web Awards, run by the Australian Web Industry Association. Richard is the past President of WA Internet Association (2004-2008, 2012-2014). He was the founder and MD of the Internet Business Corporation Ltd (1995-2008). Richard is an experienced keynote speaker, seminar and workshop presenter and the author of ‘Catching Digital’, a practical business planning handbook for the digital age. You can call Richard Keeves on 08 9467 1884 or 0413 755 468.

What Others Say About Richard Keeves Without Richard Keeves, StrideShoes website would just be another casualty of retailers and website developers failing to understand each others’ needs. Richard has empowered StrideShoes to enjoy a win win relationship with our web developer and I am loving it. Thank you Richard for your patience and guidance. We recommend you to any business taking the same journey. Simon Chadwick, Managing Director StrideShoes

If you want leading edge information about what’s happening in the online space, then Richard is the man you want working alongside you. Seeking Richard’s advice is a smart investment for your business. Graham Harvey, Director ServiceIQ

Finding someone like Richard was a god-send. Richard talked in a very real way about what was expected, and what was possible.

eCommerce is here to stay and most businesses need to get better at it. Richard Keeves is my go-to person for frank and honest eCommerce advice. I have known Richard Keeves for over 25 years. He lives and breathes the web and eCommerce sector and is fully committed to lifting standards of professional behaviour in the industry.

Joe Mahon, Owner Reids Bootmakers

John Clegg - Chair TECR 227 ( www.tec.com.au )

Tony Carter, former Dealer Principal Shacks Holden

Limited Seats. Book Now

We are probably the only one of 278 dealers that has been able to ask intelligent questions. I’ve gone from being a bloke having an argument who does not know the question to ask - to knowing what I need.

For corporate invoices, booking assistance or more information, please contact the Australian eCommerce Guide on 08 9467 1884 Email: [email protected] Or call Richard Keeves on 0413 755 468

Proudly Sponsored by BDO 38 Station St Subiaco WA 6008 Ph: +61 8 6382 4600

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