2017exhibitor prospectus - Small Business Expo [PDF]

8 downloads 227 Views 2MB Size Report
RESERVE YOUR SPACE TODAY FOR BEST LOCATIONS! 212-404- ... 10-50 Employees. 64% ... 18 major US cities are proud to host Small Business Expos.
100,000+ BUSINESS DECISION

MAKERS WILL REGISTER TO ATTEND!

BE AN EXHIBITOR AT AMERICA'S BIGGEST BUSINESS TRADE SHOW MORE LEADS! • MORE CUSTOMERS! • MORE SALES! • MORE BRAND EXPOSURE!

2017

EXHIBITOR PROSPECTUS

NOW IN 18 MARKETS! DALLAS

MINNEAPOLIS

LOS ANGELES

MIAMI

CHICAGO

SAN DIEGO

PHILADELPHIA

DENVER

AUSTIN

January 18 Dallas Convention Center

February 16 Miami Convention Center

March 8 Greater Philadelphia Expo Ctr.

May 18 Minneapolis Convention Center

June 1 UIC Forum

June 22 Colorado Convention Center

September 14 California Market Center

September 21 San Diego Convention Center

October 3 Palmer Events Center

BOSTON

SEATTLE

HOUSTON

WASHINGTON DC

SAN FRANCISCO

TAMPA

NYC

PHOENIX

ATLANTA

April 13 Hynes Convention Center

April 19 Washington DC Convention Ctr.

May 11 Javits Convention Center

July 13 Seattle Center

August 17 San Mateo Event Center

August 31 Phoenix Convention Center

October 19 Hyatt Regency Houston

FASTEST-GROWING PRIVATELY HELD BUSINESS

2015 - 2017

October 26 Tampa Convention Center

November 9 Cobb Galleria Centre

CALL US TODAY!

RESERVE YOUR SPACE TODAY FOR BEST LOCATIONS! 212-404-2345

2

TheSmallBusinessExpo.com | Call Today For More Info: 212.404.2345 | F: 212.253.4123

About Small Business Expo

Learn Engage Shop Network Who Attends?

What is Small Business Expo? :: Small Business Expo is the nation’s largest B2B trade show, conference & networking event dedicated to small business owners & business professionals, held in 18 of the largest small business cities in the U.S. :: Small Business Expo brings together thousands of business owners and decision‑makers to shop for products & services from vendors like you. :: In addition to our huge exhibitor hall, there are many other networking opportunities including: 20+ business-critical Workshops, Speed Networking, eLounge, Business Card Showcase & Inspiration2020 Showcase Theater.



64%

1-9 Employees

COMPANY SIZE

32%

10-50 Employees

4%



50+ Employees



81%

Presidents, Owners, CEOs, VPs, CMOs, COOs

9%

Why Exhibit? :: Brand your business :: Increase sales :: Reach thousands of qualified buyers in one day :: Gain direct face-to-face contact with business owners :: Make immediate sales and generate lots of leads :: Introduce new products and services

Business Development

6%

JOB TITLE

Directors

3%

Marketing

1%

Misc.

67%

Under $3 million

Who Exhibits? From Start-Ups to Fortune 500s! If your business has a product or service that helps a small business, you should be an exhibitor at Small Business Expo.

ANNUAL REVENUE

24%

$3-10 million

9%

Over $10 million

3

TheSmallBusinessExpo.com | Call Today For More Info: 212.404.2345 | F: 212.253.4123

Testimonials & Statistics Exhibitor Testimonials "[To] launch, build or grow a business, the Expo is the place to be." - Powerteam International

VIEW OUR PROMO VIDEO!

Small Business Expo Stats :: 18 major US cities are proud to host Small Business Expos :: 4,000 - 12,000 businesses register to attend in each market! :: 80+% of attendees are Presidents, owners, CEOs, VPs, CFOs, CMOs, COOs

"The energy's pretty high... we're having a good time."

:: 1 day show. Efficient for small business owners!

- Zoho

Industry Trade Show Facts* "It's a good way for us to get our name out there." - Dun & Bradstreet

:: The US spent a total of $186.1 Billion on advertising last year :: Trade shows account for $26.1 Billion of that total :: Trade shows are 3rd largest ad channel after digital and print :: 91% of attendees say they get their most useful buying info from trade shows :: $33.7 Billion+ in direct sales were generated by trade shows!

"It's a great opportunity for us to interact with our customers face to face"

:: 99+% of the nation’s businesses are small businesses

Get Your Company Involved

- GoDaddy

:: Exhibitor Space (sell your product or service face-to-face) "It's been great... we've had tons of foot traffic." - Yelp!

:: Be a sponsor! The entire event or pick a specific area of the show! :: Sponsor our super popular 'Speed Networking' area! :: Send Dedicated E-mail Blasts to our list of over 1.1 Million subscribers :: ShowGuide Print Advertisements :: On-Site Display Ads :: Join our Pay Per Lead Program :: Banner Ads on our website :: And much more! *SOURCES: Center for Exhibition Industry Research EXHIBITOR Magazine | American Business Media | Market Reality eSurvey | Oxford Economics Business Travel Study | Convention Industry Council (CIC) | U.S. Census Bureau | Outselling.com

4

TheSmallBusinessExpo.com | Call Today For More Info: 212.404.2345 | F: 212.253.4123

Booth Packages 10'x10' (100 ft2) Standard :: 6 foot skirted table and 2 chairs. :: Half page color ad in Digital ShowGuide. :: Listed on Exhibitor Map and online, linked directly to your website.

Premium

Regular

Early Discount Price

Savings

$3,499

$2,999

$500

$4,499

$3,499

$1,000

$5,999

$4,499

$1,500

$6,999

$4,999

$2,000

Regular

Early Discount Price

Savings

$5,999

$4,999

$1,000

$6,999

$5,999

$1,000

$8,499

$6,999

$1,500

$9,999

$7,999

$2,000

Regular

Early Discount Price

Savings

$9,999

$7,999

$2,000

$11,999

$8,999

$3,000

:: Increased visibility with Prime Location. :: Plus Standard Package.

Premium Ultra :: 2 dedicated eblasts to 10,000 subscribers :: Plus Premium Package.

Workshop :: Dedicated 45 min workshop. :: Plus Premium Package.

10'x20' (200 ft2) Standard :: 6 foot skirted table and 2 chairs. :: Half page color ad in Digital ShowGuide. :: Listed on Exhibitor Map and online, linked directly to your website.

Premium :: Increased visibility with Prime Location. :: Plus Standard Package.

Premium Ultra :: 2 dedicated eblasts to 10,000 subscribers :: Plus Premium Package.

Workshop :: Dedicated 45 min workshop. :: Plus Premium Package.

20'x20' (400 ft2) Premium Ultra :: :: :: ::

2 dedicated eblasts to 10,000 subscribers 6 foot skirted table and 2 chairs. Half page color ad in Digital ShowGuide. Listed on Exhibitor Map and online, linked directly to your website :: Increased visibility with Prime Location. :: Plus Premium Package.

Workshop :: Dedicated 45 min workshop. :: Plus Premium Package.

*UPGRADE TO A CORNER BOOTH JUST ADD $499

*LARGER BOOTH SPACES AVAILABLE, CALL NOW FOR PRICING: 212.404.2345

5

TheSmallBusinessExpo.com | Call Today For More Info: 212.404.2345 | F: 212.253.4123

BU

W SIN O ES RK SSHCRI O TICA PS L !

Present Your Own Workshop! YOU ARE THE INDUSTRY EXPERT

Share your knowledge. Conduct your own workshop to a captive audience.

OPTION 1 Present your own workshop in our Educational Conference Series in one of our pre-set Workshop Rooms Our Workshop Package includes: • 10'x10' Premium booth • (1) 45-Minute Workshop Session • Seating setup for 50-75 attendees

• Professional sound and projection • Your workshop will be promoted in our show promotions

45 Minute Workshop

OUR WORKSHOP ROOM

Regular

Early Discount

Savings

$6,999

$4,999

$2,000

OPTION 2 Create and run your own workshop as frequently as you'd like, right in your own booth! • Your workshop will be promoted in our show promotions • Sound & projection capabilities available (additional fees apply) • Seating setup for 25-40 attendees

• Present different workshops or the same workshop multiple times on your own schedule • You could potentially reach a cumulative captive audience of 125-200 (or more) during the day

YOUR 'IN-BOOTH' WORKSHOP

Approx. Seating

Regular

Early Discount

Savings

20'x20' (400 ft )

25 Seats

$12,999

$9,999

$3,000

20'x30' (600 ft2)

40 Seats

$15,999

$12,999

$3,000

2

WORKSHOPS MAKE A POWERFUL CONNECTION Previous Topics Include: • Using Social Media Effectively • Get Your Business On The 1st Page of Google • Health Insurance Options That Save $ • Creating Dynamic Business Plans • Finding Investors For Young Companies • Mobile Market Opportunities!

How It Works: As an industry leader, build rapport with a highly targeted audience. As an expert in your field, conduct a 45 minute workshop on the topic of your choice. :: This 45 minute workshop session is advertised as part of our Educational Series: educate small business owners on the hot topics that affect their business. We pre‑promote this to our specific city database of 80,000 via e-blast. :: This package includes an Exhibitor Space where you can “meet & greet” and continue those sales conversations on the show floor.

Workshop Title and Topic must be pre-approved by Small Business Expo.

6

TheSmallBusinessExpo.com | Call Today For More Info: 212.404.2345 | F: 212.253.4123

Pavilion Opportunities CREATE YOUR OWN PAVILION BECOME A FEATURED DESTINATION All pavilions include: uplighting, electrical drop, carpeting, tables, chairs and will be featured in our program/floor plan as a featured destination.

What You Get :: :: :: :: ::

20'x30' Pavilion Space Brilliant uplighting in the colors of your brand Electrical drop Tables & chairs Highlighted as a Featured Destination on our floorplan

Pricing 20'x30' (600 sq. ft) :: 1-10 Mkts :: 10+ Mkts -

Regular

$12,999 ea. $11,999 ea.

Early Discount $10,999 ea. $9,999 ea.

Some of our Suggested Pavilions Include... Banking Social Media Cyber Security Insurance eCommerce Financial Services Legal Telecommunications

PERFORM YOUR OWN IN-PAVILION WORKSHOP FOR $1,999 AND BE PART OF OUR EDUCATIONAL PROGRAM !

7

TheSmallBusinessExpo.com | Call Today For More Info: 212.404.2345 | F: 212.253.4123

Advanced Marketing Tools & Strategies DEDICATED EBLAST SAMPLE

Advanced Marketing Tools Corner Booth Upgrade:

$499

:: Boost your exposure on the show floor.

ShowGuide Advertising: :: Get your brand's message to your target customers.

Business Card:

$199

Half Page:

$599

Full Page:

$999

Two Page Spread:

$1,799

Premium ShowGuide Ad Placement: :: Ad will be placed in first 1/3 of ShowGuide.

Half Page:

$799

Full Page:

$1,299

THANK YOU EBLAST SAMPLE

Registrant List: :: Includes name, company name, email address and phone number.

Pre-Paid: Post-Show:

Post-Show Shared 'Thank You' Eblast:

$4,999 $5,999 $999

:: Extend your reach and get your info listed in our post-show "Thank You" survey email to all registrants. Your company, description & contact info included.

Dedicated HTML Email Blast (1 City):

:: We send out a dedicated HTML email blast created by you to our list in the city of your choice. Our combined list is over 1.5 Million subscribers and growing. Each city ranges between 30,000 - 75,000 subscribers (varies by city).

Rotating Website Homepage Banner Ad: :: Get thousands of impressions on our website with an attractive web banner linking directly to your website.

$3,999

$399/mo. (Billed bi-annually)

ROTATING WEBSITE HOMEPAGE BANNER AD SAMPLE

8

TheSmallBusinessExpo.com | Call Today For More Info: 212.404.2345 | F: 212.253.4123

Show Contract

Phone:

(212) 404-2345 Fax:

(212) 253-4123 Email:

[email protected]

STEP 1: SELECT YOUR SHOWS DALLAS

BOSTON

MINNEAPOLIS

SEATTLE

LOS ANGELES

HOUSTON

EARLY RATE ENDS 10/21/16

EARLY RATE ENDS 1/13/17

EARLY RATE ENDS 2/17/17

EARLY RATE ENDS 4/14/17

EARLY RATE ENDS 6/16/17

EARLY RATE ENDS 7/21/17

MIAMI

DC

CHICAGO

SAN FRAN

SAN DIEGO

TAMPA

EARLY RATE ENDS 11/18/16

EARLY RATE ENDS 1/20/17

EARLY RATE ENDS 3/3/17

EARLY RATE ENDS 5/19/17

EARLY RATE ENDS 6/23/17

EARLY RATE ENDS 7/28/17

PHILADELPHIA

NYC

DENVER

PHOENIX

AUSTIN

ATLANTA

EARLY RATE ENDS 12/9/16

EARLY RATE ENDS 2/10/17

EARLY RATE ENDS 3/24/17

EARLY RATE ENDS 5/26/17

EARLY RATE ENDS 7/14/17

EARLY RATE ENDS 8/11/17

JAN 18, 2017

APR 13, 2017

FEB 16, 2017

MAY 18, 2017

APR 19, 2017

MAR 8, 2017

JUL 13, 2017

JUN 1, 2017

MAY 11, 2017

AUG 17, 2017

JUN 22, 2017

AUG 31, 2017

SEP 14, 2017

OCT 19, 2017

SEP 21, 2017

OCT 26, 2017

OCT 3, 2017

NOV 9, 2017

STEP 2: SELECT YOUR BOOTH STANDARD

PREMIUM ULTRA

PREMIUM

• 6’ Skirted Table & 2 Chairs

• Increased Visibility w/ Prime Location

• 1/2 Page Color Ad in Digital ShowGuide

• Plus STANDARD Package

• 2 Dedicated Email Blasts to 10,000 Subscribers • Plus PREMIUM Package

• Listed on Exhibitor Map & Online

WORKSHOP PKG • Dedicated 45 Minute Workshop • Plus PREMIUM Package

BOOTH SIZE 10X10 (100 FT2)

REGULAR PRICE

EARLY DISCOUNT PRICE

YOUR SAVINGS

Standard

$3,499

$2,999

$500

Premium

$4,499

$3,499

$1,000

Premium Ultra

$5,999

$4,499

$1,500

Workshop Package

$6,999

$4,999

$2,000

Standard

$5,999

$4,999

$1,000

Premium

$6,999

$5,999

$1,000

Premium Ultra

$8,499

$6,999

$1,500

Workshop Package

$9,999

$7,999

$2,000

10X20 (200 FT2)

20x20 (400 FT2) Premium Ultra

$9,999

$7,999

$2,000

Workshop Package

$11,999

$8,999

$3,000

Pavilion 20x30

$14,999

$9,999

$5,000

STEP 3: YOUR EXHIBITOR INFO AND TOTAL SHOW INVESTMENT SUBTOTAL:

HOW WOULD YOU LIKE YOUR COMPANY NAME PRINTED?

CONTACT NAME

ADDRESS

EMAIL

CITY

STATE

$__________________ (Mandatory Cleaning Fee)

+ $195 X ___ SHOWS:

$__________________ (Set-Up Fee)

GRAND TOTAL:

$

SIGN AND DATE PHONE

WEBSITE

CREDIT CARD NUMBER

SEC. CODE

ZIP

$__________________ (Step 1 x Step 2)

+ 4.95% FEE OF SUBTOTAL:

EXP. DATE

Exhibitor acknowledges that Exhibitor has read the Small Business Expo Terms and Conditions and hereby agrees to the terms and conditions and payment plan contained therein. Exhibitor acknowledges and agrees that there are absolutely NO REFUNDS, TRANSFERS or CANCELLATIONS for any reason. Exhibitor Terms and Conditions may be found online at TheSmallBusinessExpo.com/terms.

BILLING ZIP SIGNATURE

DATE

9

TheSmallBusinessExpo.com | Call Today For More Info: 212.404.2345 | F: 212.253.4123

Major Show Areas Branding & Events Events

Regular

Book Early

VIP Welcome Breakfast Put your company in front of the early risers before everyone else does.

Happy Hour Attendees love our hosted Happy Hour held on the Expo Main Floor from 3pm-4:30pm. As our Happy Hour Sponsor, you will be hosting "beer & wine bars" on the show floor during our last hour of the show. We place signage with your company logo at each bar and on table tents around the show. Also mentioned as a featured sponsor in our program book and online agenda.

Call (212)404-2345 for pricing.

VIP WELCOME BREAKFAST

Networking After Party Sponsor the After Party and have everyone talking about it for days after Small Business Expo. Best of all, your company gets bragging rights as the official After Party “hotspot” of Small Business Expo.

Major Show Areas And Branding eLounge

$14,999

$9,999

$12,999

$7,999

Be the official sponsor of the eLounge. After all the networking, this is a busy hotspot the attendees appreciate. :: The eLounge will be decked out using your company’s logo for inspiration. Colored lighting, drapery, carpeting, and logo placement transforms this space from dim to dapper. :: Your product literature will be stocked on each table with laptops set to your homepage.

Registration Area Be the first company everyone sees when they arrive. For the ultimate in product placement, be the exclusive sponsor of the Registration Area. :: Your logo projected on the registration wall in GOBO lights directly over the registration desk. :: The only exclusive, stand-alone (10x20) exhibit permitted in that area offers your company first contact with the attendees.

Attendee Badge Confirmation Email

eLOUNGE

$12,999

$7,999

99% of our attendees pre-register to attend Small Business Expo. For the ultimate in product placement, get your logo, a 50-word blurb, and website link on every registrant’s confirmation.

Exhibitor Lounge

YOUR LOGO HERE

$9,999

$4,999

Sponsor a separate lounge just for exhibitors to relax, network, and get away from the busy expo. :: Sponsorship includes prominently branded signage and table area for your company brochures and literature. :: Light refreshments served. Speak to potential clients in this relaxing atmosphere.

Speed Networking

SPEED NETWORKING

REGISTRATION AREA

$4,999

$3,999

$4,999

$3,999

Think Speed Dating, but to make 1-on-1 Business Connections! These sessions occur every 45 minutes throughout the day, and there's always a crowd!

Purell Hand Sanitizing Stations (6 Stations) These Hand Sanitizing Stations are located in strategic areas of the expo that bring large crowds. Your company’s logo, tag line, and booth number will be prominently displayed for all to see just above each sanitizing station.

BUSINESS CARD SHOWCASE

10

TheSmallBusinessExpo.com | Call Today For More Info: 212.404.2345 | F: 212.253.4123

Sponsorship Opportunities National Presenting Sponsor

SPONSORS HAVE INCLUDED:

All 18 Markets - Reg $695,000 :: Early Discount $645,000 :: Logo prominently displayed just above Small Business Expo on our website homepage, TV, Print and Eblasts :: Logo placement at entrance to show on step & repeat :: Checkbox option on registration. Attendees are given specific questions provided by you on our registration, we then provide you the answers with all contact information for that attendee :: 20x20 Premium booth placement with corner upgrade at front of exhibition hall :: Free carpet :: Free electric :: Complete registrant list with all contact information, including email addresses :: 18 dedicated eblasts. 1 per market, over 1.5 million subscribers on the full Small Business Expo list :: 2-page full color spread in Digital ShowGuide :: Online rotating banner on our website :: Multiple social media announcements welcoming you as a sponsor :: SmallBiz Lead Capture App :: 2-6 foot tables with 4 chairs

ziplocal.com

Platinum Sponsor 1-2 Mkts - $30,000 :: 3-14 Mkts - $27,500 ea. :: 15+ Mkts - $25,000 ea. :: :: :: :: :: ::

:: :: :: :: :: ::

Logo placement at entrace to show 20x20 Premium booth placement with corner upgrade Free carpet Free electric Complete registrant list via Excel Spreadsheet of everyone who registered, Checkbox option on registration. Attendees are given specific questions provided by you on our registration, we then provide you the answers with all contact information for that attendee 1 dedicated eblast to each market you are sponsoring including email addresses Logo placement where space permits on our website, TV, Print and Eblasts Full-page color ad in Digital ShowGuide Online rotating banner on our website SmallBiz Lead Capture App 2-6 foot tables with 4 chairs

Gold Sponsor 1-2 Mkts - $25,000 :: 3-14 Mkts - $22,500 ea. :: 15+ Mkts - $20,000 ea. :: :: :: :: :: :: :: :: ::

Logo placement at entrace to show Logo placement where space permits on our website, TV, Print and Eblasts 10x20 Premium booth placement with corner upgrade Complete registrant list with all contact information, including email addresses Free carpet Free electric Full-page color ad in Digital ShowGuide SmallBiz Lead Capture App 2-6 foot tables with 4 chairs

Silver Sponsor 1-2 Mkts - $15,000 :: 3-14 Mkts - $12,500 ea. :: 15+ Mkts - $10,000 ea. :: :: :: :: :: ::

Logo placement at entrace to show 10x10 premium booth placement with corner upgrade Logo placement where space permits on our website, TV, Print and Eblasts Half-page color ad in Digital ShowGuide SmallBiz Lead Capture App Free carpet OR free electric

VIEW OUR PROMO VIDEO!