Duraflame #SparkSomethingGood Contest OFFICIAL RULES

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Mar 1, 2015 - Page 1 ... Facebook: During the Contest Period, eligible entrants on Facebook ... the Sponsor within two b
Duraflame #SparkSomethingGood Contest OFFICIAL RULES ELIGIBILITY: The Duraflame #SparkSomethingGood Contest (“Contest”) is open only to legal residents of the 50 United States and the District of Columbia that are 18 years of age or older, except employees, officers and directors of Duraflame, Inc. (“Sponsor”), its subsidiaries, affiliated companies, sales representatives, advertising and sales agencies, webmasters/suppliers, and their respective immediate family members (spouse, parents, siblings, children) or household members (whether or not related). By entering you agree to these Official Rules. The Contest is void outside the 50 United States/D.C. and where prohibited. AGREEMENT TO OFFICIAL RULES: By participating, entrants agree to abide by and be bound by these Official Rules and the decisions of the Sponsor, which are final and binding in all matters relating to the Contest. Winning any Prize is contingent upon fulfilling all requirements set forth herein. CONTEST PERIOD: The Contest begins at 10:00 a.m. Pacific Standard Time (PST) on February 10, 2015 and ends at 11:59:59 p.m. (PST) on February 23, 2015 (Contest Period). Sponsor’s computer is the official time keeping device for the Contest. HOW TO ENTER: No purchase is necessary to enter this Contest. Each unique entry can be submitted on Instagram OR Facebook, at the preference of the entrant, per below: Instagram: During the Contest Period, eligible entrants on Instagram must: 1) follow @duraflame on Instagram (http://iconosquare.com/duraflame) and 2) post an original photo on Instagram illustrating how they did something nice for someone (or vice versa), and 3) include the hashtag #SparkSomethingGood, tagging @duraflame PLUS tag at least two other valid Instagram accounts in the post, challenging them to #SparkSomethingGood too. Facebook: During the Contest Period, eligible entrants on Facebook must post an original photo on Duraflame’s Facebook Wall (http://facebook.com/duraflame) or attached to a comment on any of Duraflame’s #SparkSomethingGood posts, showing how they did something nice for someone (or vice versa), using the hashtag #SparkSomethingGood, and tagging at least two other valid Facebook accounts in the post, challenging them to #SparkSomethingGood too. This photo or image is considered an “Entry”. No Entries will be accepted by any other means, including, but not limited to, email.

Entrant may post multiple original photo entries per account per day during the Contest Period, but may not enter the exact or similar variation of the original image more than once per account, nor across multiple accounts, during the Contest Period. Any entries that violate these rules will be disqualified. By submitting an Entry, Entrant warrants and represents that he or she consents to the submission and use of the Entry in the Contest, and to the Sponsor posting Entry on Sponsor’s social media sites in connection with this Contest. Winner will be determined based on the total number of likes received for an entry’s individual post in comparison to all other entries submitted on Instagram and Facebook. If an entry receives multiple and/or irregular votes from the same user(s), regardless of the source, Sponsor reserves the right to disqualify Entry in its sole discretion. Each voting participant agrees to be bound by the official Contest Rules. ENTRY REQUIREMENTS: Entrant may only post an original Photo to which he/she owns all legal rights. Entries will be considered ineligible if, at the sole discretion of the Sponsor, they do not follow the directions described in these Official Rules, or if they contain language or images that are in any way threatening, obscene, abusive, offensive, defamatory, violent, pornographic, profane or racially, ethnically or otherwise objectionable or which constitutes or encourages conduct that would be considered a criminal offence or otherwise contrary to any law or appear contrary to the spirit of the Contest. Illegible, incomplete, duplicate, late or garbled Entries, and Entries submitted with an account that is not set to public, will be ineligible and disqualified. Entries must not violate or infringe the rights of any third party, including but not limited to rights of copyright, trademark, publicity or privacy. Entries must not include any intellectual property or the trademark of any other party, except for the Duraflame brand. If an Entry does include such material, Sponsor may, in its sole discretion, disqualify the Entry. PRIZE DRAWING: One (1) Prize winner, whose entry receives the most likes (“votes”) on Facebook or Instagram, will receive one (1) one year subscription to Pandora internet music, one (1) one year subscription to Netflix, one (1) three month membership package to Massage Envy Spa, (1) Gourmet Gift Basket, and two (2) cases of duraflame® firelogs. On or about February 23, 2015, one winner will be selected based on total number of likes for their entry among all eligible entries received during the Contest Period on both Facebook and Instagram. Value of Prize is $450.00. ODDS OF WINNING PRIZES: Odds of winning the Prize depend on the total number of likes given to each unique entry on Instagram and Facebook during the entire Contest Period. PRIZE AWARD PROCEDURES: Sponsor will notify potential winner via Facebook or Instagram within two (2) days of February 23, 2015. If the Entrant does not respond to

the Sponsor within two business days of being contacted, the Prize will be forfeited and Sponsor will contact a new Winner. Once notified, Entrant must email to [email protected], an attachment of the original image that was posted (and tagged with #SparkSomethingGood in Instagram) in jpg format, including a confirmation of the Instagram or Facebook account username used to post the image. Reposted or mobile snapshot versions of the post will be disqualified. Potential winner may be required to demonstrate control of the Instagram or Facebook account associated with winning Entry. Potential Prize winner will be required to execute and return an affidavit of eligibility within five (5) business days of request. Failure to comply will result in disqualification and selection of an alternate winner. If any Prize or Prize-related communication is returned as undeliverable, Prize will be forfeited. Sponsor is not responsible for any change of Instagram or Facebook account, mailing address, e-mail address, and/or telephone number of entrants. Any unclaimed or undeliverable Prize may not be awarded. Prize will be shipped to the address provided within three weeks of the end of the Promotion Period. PRIZE CONDITIONS: By accepting any prize, the Prize Winner agrees to release the Sponsor from any and all liability whatsoever for any injuries, losses, or damages of any kind caused by entering the promotion or for damages of any kind caused by any prize or resulting from acceptance, possession, or use/misuse of prize awarded. All local, state and federal taxes are solely the responsibility of the winner and/or any other fees/costs associated with the receipt of any prize. Prizes are non-transferable. No cash redemptions or substitutions permitted, except by Sponsor, who may substitute a prize of equal or greater value. The Prize Winner will be required to sign an Affidavit of Eligibility and Publicity Release to be returned within five (5) business days of written notification, or prize may be forfeited and an alternate winner selected. If a prize or prize notification is returned as unclaimed or undeliverable to a potential winner, if potential winner cannot be reached within two (2) calendar days from the first notification attempt, or if potential Prize winner fails to return requisite document within the specified time period, or if a potential winner is not in compliance with these Official Rules, then such person shall be disqualified and an alternate winner will be selected for the prize at issue. All taxes, if applicable, are the sole responsibility of the winner. GENERAL CONDITIONS: If for any reason the operation or administration of this Contest is impaired or incapable of running as planned for any reason, including but not limited to (a) infection by computer virus, bugs, (b) tampering, unauthorized intervention, (c) fraud, (d) technical failures, or (e) any other causes beyond the control of the Sponsor which corrupt or affect the administration, security, fairness, integrity or proper conduct of this Contest, the Sponsor reserves the right at its sole discretion, to disqualify any individual who tampers with the entry or voting process, and to cancel, terminate, modify or suspend the Contest in whole or in part, at any time, without notice

and award the Prize using all non-suspect eligible entries received as of, or after (if applicable) this cancellation, termination, modification or suspension date, or in any manner that is fair and equitable and best conforms to the spirit of these Official Rules. Sponsor reserves the right, at its sole discretion, to disqualify any individual deemed to be (a) tampering or attempting to tamper with the entry process or the operation of the Contest; or (b) acting in violation of these Official Rules or in an unsportsmanlike or disruptive manner. By entering, entrants agree (a) to release, indemnify and hold harmless Sponsor and its affiliates, subsidiaries, advertising and promotion agencies, Facebook, Instagram, Inc., and Iconosquare, Inc, and all of their respective officers, directors, employees, representatives and agents from any and all liability, for any damages, injuries or losses of any kind to person(s), including death, or property, arising directly or indirectly from the acceptance, possession, misuse or use of a prize or his/her participation in the Contest or any Contest-related activity, or from the Sponsor’s use of any Entry submitted (including but not limited to claims that Sponsor’s use of the Entry violates the rights of any person featured in the Entry); and (b) to grant (and to confirm such grant in writing promptly upon request) to Sponsor and those acting under Sponsor’s authority the right to the use of his/her name, photograph, likeness, voice, image, statements and biographical information at any time or times for advertising, trade, publicity and promotional purposes in any media now known or hereafter discovered, worldwide and on the World Wide Web, without review, notification, approval or additional compensation, unless prohibited by law. All taxes on prizes, if any, are solely the responsibility of the winner. All federal, state, and local laws and regulations apply. All information submitted by entrants will be treated according to Sponsor’s privacy policy, available at http://www.duraflame.com/privacy-policy. By participating in the Contest and providing your Instagram and/or Facebook username, entrants hereby agree to Sponsor’s collection and usage of their personal information according to Sponsor’s privacy policy, and acknowledge that they have read and accepted Sponsor’s Privacy Policy. DISPUTES: Except where prohibited, you agree that any and all disputes, claims and causes of action arising out of, or connected with, the Contest or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the appropriate court located in the State of California. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, your rights and obligations, or the rights and obligations of Sponsor in connection with the Contest, shall be governed by, and construed in accordance with, the laws of the State of California, without giving effect to any choice of law or conflict of law rules (whether of the State of California or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of California

WINNER LIST REQUEST: For the name of the winner, available after February 28, 2015, send a self-addressed stamped business size envelope with proper postage affixed to: Duraflame #SparkSomethingGood Contest Winner List, P.O. BOX 1230, Stockton, CA 95201. Winner list requests must be received by March 1, 2015. List will be sent after winner has been verified.