Apr 27, 2018 - Winning Best multi channel marketing campaign and the Supreme ... recommend design and print companies to
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E N T RY F O R M DEADLINE 27 APRIL AWA R D S C E R E M O N Y
21 JUNE
p d m a w a r d s .co.uk
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Winning Best multi channel marketing campaign and the Supreme award at the 2017 Print, Design & Marketing Awards resulted in a great response from our clients and colleagues. I would highly recommend design and print companies to enter. Asif Choudry, sales & marketing director, Resource
Sponsors
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Print, Design & Marketing Awards 2018
On 21 June 2018, the Awards Ceremony will be held aboard the Silver Sturgeon, the River Thames, London. Now in its fifteenth year, the Print, Design & Marketing Awards will celebrate the industry’s best work from the last 12 months and offer an opportunity to network, build contacts and showcase achievements. There are 14 categories available to enter, as well as an overall ‘Supreme’ award. The awards are open to printers of all disciplines – offset, digital or any other process. The entries will be assessed by an independent judging panel of industry experts. The Print & Design categories focus on the quality, creativity and innovation in print production and design. The Marketing categories recognise the printer’s own marketing campaigns, strategies and the impact on business performance. Honour your outstanding work by winning an award at the Print, Design & Marketing Awards 2018.
Why enter?
Awards are one of the most powerful and cost-effective marketing tools. For any business, entering awards requires time and energy, but the investment can return dividends, both internally and externally.
Invaluable media coverage
Free marketing
Just being nominated improves brand awareness and promotes your business to new customers.
Employee motivation
Everyone likes being part of a winning team. Achieving recognition at the awards will have a positive effect on staff morale, motivation and retention.
Acknowledge staff and customer loyalty Attending the awards is an opportunity to thank and reward staff for their contribution to the business, thank customers and their loyalty and impress prospects with your hospitality.
Gain extensive media attention through coverage in the winners’ issue, the website and promotional emails. You can also use the award for your own PR activities. This exposure helps to attract new customers and increase respect from existing clients.
Networking opportunities
Attending the awards gives you the opportunity to build contacts, meet and network with other award participants, businesses and potential customers and partners.
Raise your company profile Winning at the Print, Design & Marketing Awards significantly raises your company profile and earns respect from your peers.
How to enter
Please complete one entry form (photocopies are accepted) and provide at least one sample of the campaign you are entering PER CATEGORY entered, along with a supporting statement. Up to three entries per category are FREE of charge and £25 per entry thereafter. Entries into multiple categories are also allowed. Payment must be made by cheque, made payable to Whitmar Publications Ltd, with the entries.
Supporting statement
Please include a typed statement of 500 words maximum explaining why your entry merits an award. This should outline the following: • Background • Objectives • Strategy • Implementation and creativity • Results and evaluation
Send entries to:
Print, Design & Marketing Awards 2018 30 London Road Southborough Tunbridge Wells Kent TN4 0RE
Closing date:
27
April 2018
Returning entries
Whitmar Publications is unable to return entries except by prior arrangement. We require you to arrange collection. All entry returns must be arranged within one month of the awards ceremony. Please tick here if you would like your entries returned.
A day to celebrate
The Awards Ceremony will be held on 21 June 2018 aboard the Silver Sturgeon, the River Thames, London. A limited number of tables and booths are available, tables of 10 at £2550+VAT, booths of 6 at £1530+VAT and individual tickets £255+VAT. Tables and tickets are now available to book. Visit: pdmawards.co.uk or alternatively email:
[email protected]
Rules
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Entries must have been produced by the printing company entering the awards. Print equipment manufacturers and suppliers are not eligible to enter. The Print & Design categories are for commercial work undertaken by the printing company entering the awards. The Marketing categories are for printer’s own promotional campaigns, not for work undertaken for their customers. All entries must be produced in the 12 months prior to the 27 April 2018. Whitmar Publications reserves the right to use any entries received for marketing and promotional purposes in its magazines and on its websites. Entrants must have obtained the permission of their customer before entering the competition. Whitmar Publications cannot accept responsibility for entries submitted. The decision of the judges is final and no correspondence will be entered into. Entries received after the deadline will be subject to a flat £50 late fee. Entries may be moved to a different category at the discretion of the judges.
Print & Design Awards
Overall, the judges are looking for production, quality, creativity and innovation. Please note: The Print & Design categories are for commercial work undertaken by the printing company entering the awards.
Categories (please tick)
Best multi channel campaign A campaign that benefits the customer by using print as part of an integrated multimedia campaign. Books and booklets To include: soft back books and booklets, whether perfect bound or saddle stitched. Creative use of substrates Examples of how the choice and creative usage of a substrate has helped to shape a print job, where the substrate complements good use of print, design and finishing. Direct mail To include: leaflets, brochures and mail campaigns. Environmental/recycled paper A printed piece that has been produced to high environmental standards across its entire lifecyle. Finishing To include: high quality and innovation in the use of finishing processes. Graphic design A printed piece from any sector of the market that demonstrates real creativity, imagination and clarity of presentation for the recipient.
Magazines and catalogues Judges will be looking at aspects such as quality of production, logistical excellence, and additional services that assist the development of new publishing models for the customer. Report and accounts To include: report and accounts, company reports and financial reports. Special effects including varnishes, foiling and raised effects A piece that really stands out from the crowd! The winning entry will heap beauty and creativity onto the inherent tactile nature of print and paper, enhancing the design and delivering a stunning piece of print. Wide and super wide format High quality print items produced using wide format or super wide format for a range of applications such as POS, graphics, posters, labelling, packaging, building wraps, vehicle livery and industrial decoration. Photography may be submitted to replace physical examples of work where this is not feasible e.g. building wrap.
Short run printing
All entries with a run length of 500 or less will automatically be entered into this award.
Hardback books incorporating photobooks To include: perfect bound hard cased books and photobooks.
Marketing Awards
Overall, the judges are looking for a clear marketing strategy, quality in execution, and impact on business performance and results. Please note: The Marketing categories are for the printer’s own campaign, not for work undertaken for customers.
Categories (please tick) Best multi channel marketing campaign A marketing campaign by a printer that combines multiple channels to promote its services. This can, but need not, include print. Evidence of ROI and benefit to the business will be necessary. Best printed marketing collateral High quality print production, originality in messaging and design, use of variable data and personalisation, contribution to growing the business – all of these may factor in the standout piece of printed marketing collateral.
Please complete the form below Name: …………………................................................................................................................. Company name: .......…………..................................................................................................... Company address: …………………....................................................................……...…............ ...................................................................................................................................................... ..................................................................................................................................................... Telephone: ……………………….............................................................................……............... Email: …………….....................................................................…………...................................... Job name: .................................................................................................................................... ...................................................................................................................................................... Customer (except the marketing awards): ................................................................................... ...................................................................................................................................................... Software used: .............................................................................................................................. ...................................................................................................................................................... Press/Printer used: ...................................................................................................................... Plates used: ................................................................................................................................. Finishing equipment: ..................................................................................................................... ...................................................................................................................................................... Substrate(s): ................................................................................................................................. ...................................................................................................................................................... Run length: ................................................................................................................................... Designer: ...................................................................................................................................... ......................................................................................................................................................
pdmawards.co.uk @PDM_Awards #PDMA18
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Winning is always good of course but after last year’s success at the PDMA’s, l was taken back by the number of clients and potential clients who took a real interest and wanted to understand exactly what we had done and what we do that can make the difference.
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Mike Malpas, managing director, Hampton Printing (Bristol)
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Winning the Environmental category at the Print, Design & Marketing Awards has been great recognition for our staff and a huge endorsement of the environmental processes throughout our operations. It has helped communications with our customers both existing and new – who wouldn’t want to work with an award winning printer!
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Helen Floyd, sales director, Impress Print Services
