Event Sponsorship Prospectus

February 18-20, 2015 | Hyatt Vineyard Creek, Santa Rosa, CA

Event Sponsorship Prospectus

TABLE OF CONTENTS

About the Event............................................................. 3 Benefits of Sponsorship..................................................4 Attendee Demographics.................................................4 Why Linux Foundation Events Are Different.....................5 Diamond Sponsorship....................................................8 Platinum Sponsorship.....................................................9 Gold Sponsorship.........................................................10 Silver Sponsorship........................................................11 Bronze Sponsorship.....................................................12 Sponsorship Grid At-A-Glance.....................................13 Additional Marketing Opportunities...............................14

Collaboration Summit 2015

2

THE LINUX FOUNDATION COLLABORATION SUMMIT IS AN EXCLUSIVE, INVITATIONONLY ANNUAL SUMMIT... gathering Linux Foundation corporate members, core kernel developers, distribution maintainers, ISVs, end users, system vendors and other community organizations for plenary sessions and workgroup meetings to meet face-to-face to tackle and solve the most pressing issues facing Linux today.

Topics/Projects discussed at the Collaboration Summit include: AllSeen Alliance

OPNFV

Automotive Grade Linux

Open Cloud & Virtualization

Community Best Practices Dronecode

Open Virtualization Alliance (OVA)

Ecosystem Development

OpenDaylight

Filesystems

SPDX

Kernel

Tizen

Legal & Compliance

Toolchain

Linux Standard Base (LSB)

Tracing

Performance

Xen Project


3

Benefits of Sponsorship:

+ Talent acquisition & recruitment

Support the Linux community in solving the most pressing issues facing the ecosystem

Gain mindshare & brand visibility

Attendee Demographics 500 Attendees Annually from 30+ countries:

Other 5% Developer 34%

Systems Vendors 18%

Community 6% Press/ Analyst 5% Distro 9%

ISV 10% End User 13%

CollaborationCollaboration Summit • FebSummit 18-20, 2015

4

Projects & Technologies Covered Include: Linux Kernel & Subsystems Kernel, Security, Networking, Wireless, Plumbing, Tracing, Bluetooth, Media, Storage, Filesystems, Memory Management, Gluster, Ceph.

Linux Foundation events are the place open source development gets done. If you rely on open source, you must be a part of Linux Foundation events.

Infrastructure Xen, KVM, Solr, Lucene, Apache, Docker, LXC, Ovirt.

Cloud Computing & Automation Cloudstack, Puppet, CouchDB, Chef, Stratos.

Embedded & Mobile Computing DroneCode, Real Time, Yocto, Cordova, Uboot, Automotive Grade Linux, LTSI, Tizen, LLVM.

Big Data & Clusters adoop, Hive, Mesos, Cassandra, H Spark & Gora.

Networking Software Defined Networking, OpenDaylight, OPNFV, NFV.

IoT llSeen, Open IOT standardization A and integration.

Why are Linux Foundation Events Different? If open source software is eating the world, Linux Foundation events give companies a privileged seat at the table. It’s well established that leading companies are using open source strategically to power their business. Smart companies realize that to gain a competitive advantage they must influence and learn directly from the open source maintainers and developers who are steering the projects being used to create commercial products and services. Linux Foundation events are the only place where companies can reach the maintainers and developers across all the important open source software projects in enterprise, networking, embedded, IoT and cloud infrastructure. Aligning your development efforts and R&D with open source upstream projects is now non-negotiable. Those who master open source profit with lower costs and faster time to market. Those who don’t, struggle to keep up. In the software talent arms race, companies must understand and influence the open source developers in order to win.


5

But how to influence the world of open source maintainers and developers? “We sponsor Linux Foundation events because they are high quality, professional events filled with a diverse group of smart people working on interesting projects just the type of people we enjoy talking to.”

They don’t attend the same industry conferences as business executives and management, and they value collaboration and technical work more than extravagant booths or pretty keynote graphics. Linux Foundation events are the industry’s primary gathering place for open source maintainers and developers.

DAWN M. FOSTER DIRECTOR OF COMMUNITY PUPPET LABS

If integrating external R&D into your company is important to you, attending, sponsoring or speaking at a Linux Foundation event is crucial. From the Linux kernel, to Hadoop, OpenDaylight, OpenStack, Docker, CloudStack, Mesos, Puppet and many more, Linux Foundation events gather the maintainers and developers who are creating the projects that make up tomorrow’s computing infrastructure.


6

Influence & Reach Web Sites Our websites draw more than 2.4m page views and 1.1m unique visitors a month. Our events website alone draws 35k unique visitors a month.

Emails & Newsletters Subscription list of 367k.

Social Media 145k Twitter Followers. 500k Fans & Followers across channels. 24m Social Media impressions/month.

Videos 1.1m Year to Date views. 35k subscribers. 2.5m minutes watched Year to Date.

Share of Voice 52% among open source foundations.

If you want to influence, learn from or recruit these maintainers and developers, Linux Foundation events are must-attend. By supporting these technically focused events, your company stands to gain inside knowledge that will help you get the most out of your investment in open source and also gain credibility and mindshare with this opportunity community. Visibility within the open source community is one of the best ways to recruit high level software talent which is essential for competition. Unlike for-profit conference companies, the Linux Foundation partners with supporting companies to help them navigate the world of open source from the inside out.

As a tour guide for open source, we can help explain how best to reach your goals in learning from or influencing this important community. We exclusively organize conferences and summits for open source developers in The Linux Foundation and Apache Software project communities and thus reach the widest and most influential developer base in the industry.


7

DIAMOND SPONSORSHIP SPONSORSHIP FEE

$35,000 2 AVAILABLE

Contact sponsorships@ linuxfoundation.org to secure your sponsorship today.

Thought Leadership

Brand Awareness

ACCESS TO EVENT PRESS/ANALYST LIST Contact list shared two weeks prior to event for your own outreach.

RECOGNITION ON EVENT WEBSITE Prominent logo display on all website pages.

EDITORIAL INTERVIEW AND ARTICLE ON LINUX.COM Over 1M unique visitors per month. Linux Foundation to determine final interview content and delivery date. PRE OR POST CONFERENCE EMAIL BLAST One time use of opt-in list to be sent by Linux Foundation. ASSISTANCE WITH PRESS BOOKINGS AT EVENT Helping you get the most out of an on-site announcement.

Sales, Marketing & Recruiting PRIVATE CONFERENCE ROOM Exclusive use of a meeting room throughout conference.

RECOGNITION ON EVENT SIGNAGE Logo on conference signage. RECOGNITION IN PRECONFERENCE EMAIL MARKETING Logo under diamond sponsors. SPONSOR DESIGNATION IN PRESS RELEASES Recognition as diamond sponsor. ONSITE RECOGNITION During opening keynote session. KEYNOTE STAGE BRANDING Logo prominently displayed on stage screens.

Access & Education (20) ATTENDEE INVITATIONS


8

PLATINUM SPONSORSHIP SPONSORSHIP FEE

$25,000 4 AVAILABLE 3 AVAILABLE


Thought Leadership

Brand Awareness



EDITORIAL INTERVIEW AND ARTICLE ON LINUX.COM Over 1M unique visitors per month. Linux Foundation to determine final interview content and delivery date. ASSISTANCE WITH PRESS BOOKINGS AT EVENT Helping you get the most out of an on-site announcement.

RECOGNITION ON EVENT SIGNAGE Logo on conference signage. RECOGNITION IN PRECONFERENCE EMAIL MARKETING Logo under platinum sponsors. SPONSOR DESIGNATION IN PRESS RELEASES Recognition as platinum sponsor. ONSITE RECOGNITION During Opening Keynote Session.

Sales, Marketing & Recruiting PRIVATE CONFERENCE ROOM Exclusive use of a meeting room throughout conference.

KEYNOTE STAGE BRANDING Logo prominently displayed on stage screens.



9

GOLD SPONSORSHIP SPONSORSHIP FEE

$18,000 6 AVAILABLE 5 AVAILABLE


Thought Leadership

Brand Awareness



ASSISTANCE WITH PRESS BOOKINGS AT EVENT Helping you get the most out of an on-site announcement.

Sales, Marketing & Recruiting SHARED CONFERENCE ROOM Shared use of a meeting room throughout event where you can block times for private meetings.

RECOGNITION ON EVENT SIGNAGE Logo on conference signage. RECOGNITION IN PRECONFERENCE EMAIL MARKETING Logo under gold sponsors. KEYNOTE STAGE BRANDING Logo prominently displayed on stage screens.


Collaboration Summit 2015 10

SILVER SPONSORSHIP SPONSORSHIP FEE

$12,000

Thought Leadership

Brand Awareness



8 AVAILABLE 7 AVAILABLE


Sales, Marketing & Recruiting SHARED CONFERENCE ROOM Shared use of a meeting room throughout event where you can block times for private meetings.

RECOGNITION ON EVENT SIGNAGE Logo on conference signage. KEYNOTE STAGE BRANDING Logo prominently displayed on stage screens.



BRONZE SPONSORSHIP SPONSORSHIP FEE

$6,000 UNLIMITED


Access & Education

Brand Awareness

(2) ATTENDEE INVITATIONS Ability for two delegates of your choice to attend the event.

RECOGNITION ON EVENT WEBSITE Prominent logo display on all website pages. RECOGNITION ON EVENT SIGNAGE Logo on conference signage. KEYNOTE STAGE BRANDING Logo prominently displayed on stage screens.


SPONSORSHIP GRID AT-A-GLANCE

Pre or Post-Conference Email Blast: One time use of opt-in list to be sent by Linux Foundation

Editorial Interview and Article on Linux.com:

Contact [email protected] to secure your sponsorship today.

diamond

platinum

gold

silver

bronze

2 available

4 available 3 available



unlimited

• •

•

•

•

Onsite Recognition during Opening Keynote Session

•

•

Recognition in Pre-Conference Email Marketing

•

•

•

Assistance with Press Bookings at Event:

•

•

•

•

•

Shared

Shared

•

•

•

•

•

•

•

•

•

•

•

•

•

•

•

•

•

•

•

20

15

10

5

2

$35,000

$25,000

$18,000

$12,000

$6,000

Over 1m unique visitors per month. Linux Foundation to determine final interview content and delivery date

Sponsor Designation in Press Releases: Recognition as xxx sponsor in body of release

Helping you get the most out of an on-site announcement

Private Conference Room: Exclusive use of a meeting room throughout conference

Access to Event Press/Analyst List: Contact List shared two weeks prior to event for your own outreach

Recognition on Event Website: Prominent logo display on all website pages

Recognition on Event Signage: Logo on conference signage

Keynote Stage Branding: Logo prominently displayed on stage screens

Attendee Invitations

Sponsorship Cost


ADDITIONAL MARKETING OPPORTUNITIES

Lanyards $5,000

These enhanced marketing opportunities are available in addition to your sponsorship package.

Your logo will be placed on branded reusable water bottles distributed to all attendees creating long lasting visibility and an eco-friendly option.


Every attendee at the Collaboration Summit will wear a name badge and lanyard and your logo will appear across the lanyard.

Water Bottle $5,000

Attendee T-Shirt $5,000 Our designers always create fun shirts that are worn for years to come. Includes your logo on sleeve of shirt.

Plenary Session Live Stream and Recording $7,500 Our event keynote videos are viewed by thousands during and after the event. Your logo will be displayed on each keynote’s introduction screen providing huge visibility.

Breakfast & Breaks TAKEN Includes large branded signage in break area, mention in schedule app & on signage.

Attendee Evening Event $20,000 A great opportunity to support the community, make an announcement and more. Includes verbal recognition at the event, brief speaking opportunity at event and sponsor signage throughout.


Sponsorship Bundles & Custom Packages Interested in sponsoring multiple events and/ or creating a custom sponsor package? We offer bundled sponsorship package discounts and are happy to work with you to create a customized package to meet your organization’s individual needs. Linux Foundation Corporate Members receive sponsorship discounts on Linux Foundation events. Please inquire for details.

Contact [email protected] to secure your sponsorship today. www.events.linuxfoundation.org