FANS AND 4 NETS AWAIT MARCH MADNESS

4 downloads 178 Views 1MB Size Report
will feature separate announce teams and multiple viewing ... built around its smartphone app, and the program could sta
The Daily News of TV Sales

Friday, March 11, 2016

www.spotsndots.com PDF/TXT newsletter Subscription: $325 per year Call toll free: 888-884-2630 This publication cannot be distributed beyond the office of its named subscriber. Send sales-related job listing to: [email protected] Copyright 2016.

FANS AND 4 NETS AWAIT MARCH MADNESS FINAL GAME TO AIR ON TBS THIS YEAR

Turner Sports and CBS Sports are fired up for another ratings and advertising bonanza as the 2016 NCAA Division I Men’s Basketball Championship—perhaps better known as March Madness—begins this Sunday, March 13 with the expanded two-hour Selection Show at 5:30 pm (ET). That will be on CBS, but what’s new this year is that for the first time ever the National Championship game will be on basic cable—TBS—on Monday, April 4. Before then, all 66 games leading up to the Championship will air live across CBS, TBS, TNT and truTV. CBS will broadcast 21 games throughout the tournament including the Elite 8, Sweet 16 and 1st and 2nd rounds. Turner will air 46 game telecasts across its three networks (TBS, TNT and truTV). TBS will televise 21 contests including the National Championship, Final Four, Elite 8, Sweet 16 and 1st and 2nd round games. truTV will air a total of 13 games, including the First Four and the 1st and 2nd rounds. The network will also provide “Team Stream” coverage of the National Championship and Final Four. TNT will televise 12 games including 1st and 2nd round match-ups, in addition to the National Championship and Final Four “Team Stream” presentations. “Team Stream” presentations are team-specific, originally produced telecasts of the National Championship and Final Four Semifinals. “Team Streams” are tailored specifically for each of the teams competing. The six unique telecasts will feature separate announce teams and multiple viewing options highlighting each of the competing schools. New this year is Turner Sports’ just-announced deal with Snapchat to use Snapchat Live Stories for fan engagement through video and photo snaps straight from people at the event. Brands will have the opportunity to align with this immersive viewing environment through various advertising products, such as Snapchat’s 3V ad product. 3V ads are full-screen, vertical video ads that are interspersed throughout the user-submitted content in a Live Story. “There is nothing more powerful on social than a passionate sports fan expressing their emotions during that pivotal moment of a game,” said Turner Sports SVP Seth Ladetsky. Last year’s NCAA tournament was the most-watched in 22 years and both CBS Sports Chairman Sean McManus and Turner President David Levy Continued on Page 3 www.SpotsnDots.com

ADVERTISER NEWS

General Motors issued a stop-sale order to Chevrolet and GMC dealers for the Colorado and Canyon pickup trucks and the Malibu sedan because of a potential problem with the airbags. Although those models have been strong sellers for dealers, a GM spokesman said the problem would be short-lived and should not affect sales significantly. The airbags in question were not made by Takata which has been hit by many problems over its airbags……Nation’s Restaurant News reports McDonald’s is developing a loyalty program that will be built around its smartphone app, and the program could start before the end of the year. Speaking at an investor conference Mickey D’s USA president Mike Andres also noted all-day breakfast has been a big success and said some markets are testing an expanded all-day breakfast menu while some other markets are testing a full breakfast menu……Arch-competitor Burger King has kept its U.S. roster at about 7,100 locations for several years now, but The Wall Street Journal is now reporting BK’s North American president says there’s a potential to add “thousands of new Burger Kings in the U.S. in the next five years”…… Papa Murphy’s string of 19 consecutive quarters with positive same-store sales results is over—comps were down 3.1% in the fourth quarter. The chain added 111 new units last year and is looking to open another 115-120 this year with 20-25 of them company-owned and the majority to be franchises……Calling last year an “exceptional” year, Smart & Final comps for 2015 were up 4.5% and net income rose by 15.5%. After having acquired 33 store leases of former Haggen locations, the company expects to expand again this year including 4-5 new Cash & Carry locations…… In a separate report, the Bellingham Herald is saying that Albertsons will acquire the remaining Haggen core stores and the Federal Trade Commission will Continued on Page 3

NETWORK NEWS

AVAILS

A popular segment from late night TV is getting its own WNCN CBS North Carolina, Media General’s CBS primetime special. The Late Late Show Carpool Karaoke affiliate in Raleigh, NC, has an immediate opening for a goal Primetime Special will air Tuesday, March 29, at 10:00 pm oriented sales professional. We have all the sales tools and (ET) on CBS. James Corden takes the wheel for an all new resources in order for you to succeed. Responsibilities include Carpool Karaoke with Jennifer Lopez and recalls favorite growing existing client billing, cultivating new business, and moments from his first year of hosting The Late Late Show. the ability to generate digital and non-traditional revenue. The Adele Carpool Karaoke has gotten 84 million views on Applicants for this position must be driven, self-motivated YouTube, so it’s a pretty good guess that will be one of the professionals looking to take the next step in their career. highlights……Bounce TV says the premiere of its first-ever EOE M/F/V/D Background check/drug screen required. original drama series, Saints & Sinners, on Sunday, March CLICK HERE to apply now. EOE. 6 at 9:00 pm (ET) has become Bounce Media General’s KRON4, the Bay TV’s #1 highest-rated and most-watched Area’s News Station, is looking for an According to a recent survey, program in its history. It drew 1.3 million enthusiastic and highly self-motivated 15% of Americans have viewers across two airings. multi-media account executive to sell commercial advertising along with admitted to cooking in the WEDNESDAY RATINGS creative, media partnerships to local nude. Unfortunately, most of It was only a clip show, but a special businesses and advertising agencies. them work at Chipotle. episode of The Voice still delivered If you’re looking to marry your passion Wednesday night to NBC. According to and drive for success, with a company the Nielsen Fast Nationals NBC had that’s paving new roads in the world of Seth Meyers an average 1.7 rating in Adults 18-49 communications, WE WANT YOU TO and 4.7 in Households, with an average JOIN OUR TEAM! CLICK HERE for audience of 7.250 million viewers. CBS, with Survivor, more information or to apply now. EOE/M/F/V/D Background was at 1.3 18-49, 3.8 HH and 6.062 million; ABC, with check and drug screen required. mostly reruns, 1.1 18-49, 2.7 HH and 4.212 million; FOX, WDSU- Hearst Television’s NBC affiliate in New led by Hell’s Kitchen, 1.1 18-49, 2.4 HH and 3.746 million; Orleans has an opening for a highly Univision 0.7 18-49, 1.0 HH and 1.829 million; Telemundo motivated, dynamic and driven Account 0.5 18-49, 0.8 HH and 1.356 million; and The CW 1.1 18- Executive on our sales team. The AE will 49, 0.7 HH and 1.100 million. be responsible for selling WDSU TV, MeTV, WDSU.com and Mobile, and our specialty BROADCAST BATTLES IN COURT apps such as Parade Tracker and Transit As expected, Sunbeam Television’s WHDH Boston Tracker. New Business Development has sued Comcast in federal court. The suit charges that is our #1 Priority. Must be able to thrive Comcast’s plan to move NBC from WHDH to a digital sub- in a fast-paced, competitive, multi-media environment. channel of its own WNUE (Telemundo) violates antitrust CLICK HERE to apply. EOE law, and the terms Comcast agreed to in order to win FCC WKRN-TV, Media General’s ABC Affiliate in Nashville, approval of its acquisition of NBCUniversal. The network TN, is actively seeking a dynamic, career-minded Account affiliation switch is scheduled for the end of this year……A Executive. The ideal candidate is a motivated self-starter lawsuit by Media General seeking to maintain its shared who has the ability services agreement for WAGT (NBC) Augusta, GA is to interact with and making its way through a federal court after being moved influence others in from a state court. The SSA was set to run through 2020, a positive manner. except that the FCC ordered the agreement terminated The ideal candidate when it approved the purchase of WAGT and other is driven to Schurz Communications stations by Gray Television. generate results for TVNewsCheck reports that the FCC has informed the court local businesses and revenue for WKRN, MeTV and its suite it is preparing to investigate whether Media General has of digital properties. Applicants must demonstrate a track illegally taken control of the station. record of success and passion for developing new business. CLICK HERE for more info or to apply now. No calls please. ACCOUNT ACTION Equal Opportunity Employer. Fiat Chrysler Automobiles has selected DDB, Entravision Hartford, the leader in Spanish Language Chicago, as the lead creative agency for the Jeep and Alfa media, seeks an experienced and aggressive television sales Romeo brands. executive to join our Integrated Marketing Solutions staff. This career opportunity offers a customer-focused approach THIS AND THAT toward media sales. You’ll have tremendous broadcast Citing “a growing need for comprehensive, credible television, digital, and mobile sales platforms to drive significant data solutions to help clients,” Dentsu Aegis Network has advertising revenues. Spanish Language media is the fastest acquired Cardinal Path, a digital data consulting firm in the growing segment in advertising today, and Entravision U.S. and Canada……Nestlé USA is voluntarily recalling a Hartford/Springfield is a major shareholder in the space. Send limited number of DiGiorno, Lean Cuisine and Stouffer’s resume/cover letter to: [email protected], or products because they might contain small pieces of glass. fax to 860-278-1811. Compensation is uncapped and limited guarantees are available! PAGE 2 3/11/2016 The Daily News of TV Sales @ www.spotsndots.com

PEOPLE LOVE SVOD—AND TV AS WELL

AVAILS

Analyst Brian Wieser at Pivotal Research Group has WYFF 4, the Hearst Television NBC affiliate and #1 been digesting the latest data from Nielsen and determined station in beautiful Greenville, SC, seeks a Local Sales that subscription video on demand (SVOD) services— Manager to lead, coach, and motivate a team of talented including Netflix, Amazon Prime and Hulu Plus—have Account Executives. The ideal candidate will be highly now passed 50% TV household penetration in the United organized and detail-oriented with a proven track record States as of the end of February, up from 43% in the year- of revenue and share growth across multi-platforms and ago-period. How much is that hurting traditional TV viewing? new business development. Must be a skilled negotiator Not much, he concludes. and highly competitive. If you’re unfamiliar with our market, “Despite this rise, core television viewing trends are Google “Greenville, SC Top 10” and see why everybody down only modestly, and not by much more in homes wants to live here. Click HERE to apply. E.O.E. accessing SVOD services than in those Sales Manager Southeast…Small without them,” Wieser said in a research station group with tons of experience Facebook CEO Mark note. Also, he says it is notable that not wants to hire people that are tired of Zuckerberg has moved up 10 every network group is down because corporate demands. Forget all the spots in Forbes magazine’s of the growing availability of SVOD bureaucracy and get back to enjoying list of richest people— services. Looking at data for the period this great business of TV by doing what mostly because he has the from October 1, 2015 to February 21, you do best. We are proud to be a family credit card numbers of the 2016 vs. the year-ago period, the analyst oriented company that cares about our other 10 people. says viewing of the CBS broadcast people as we understand that they are network and of Time Warner’s adthe cornerstone of our success. Right Conan O'Brien supported cable networks (TBS, TNT fit for you? If so, send your resume to and etc.) are up by more in SVOD homes [email protected] We are than in those without SVOD services. “Ultimately, we do not an equal opportunity employer. believe the growth of SVOD services meaningfully impacts KWQC TV6 seeks a General Sales Manager for their advertisers’ spending at the medium level, but we do see dominant NBC affiliate serving Eastern Iowa and Western ongoing risks to affiliate fees which can be offset by license Illinois. KWQC needs a visionary to lead our fees from the SVOD providers,” Wieser concludes. staff of experienced sales professionals to FOX O&Os SEEK CITIZEN JOURNALISTS The FOX Television Stations announced a partnership exceed revenue goals with Fresco News that will deploy Fresco’s Newsroom Tool and grow market share Suite to FOX-owned stations in New York, Los Angeles, across multiple advertising platforms. Candidates should Philadelphia, San Francisco, Austin, Atlanta, Houston, have documented successful experience at all levels of Phoenix, Tampa, Charlotte and Orlando. This is the first sales and sales management including Local and National Sales Manager success in markets 75-125. CLICK HERE partnership of its kind for Fresco and the FOX O&Os. Fresco is an app that connects people on the street to TV for more info or to apply. EOE M/F/D/V - Background check/ newsrooms. Available for iOS, app users receive location- drug screen required. based assignments from local or national newsrooms. They WAFF 48 in Huntsville, AL is seeking a multi-platform Sales Executive to join our team! can submit photos or videos, which are then immediately We’re looking for an energetic team vetted and curated by Fresco’s 24/7 content team, and put player who has the desire to create and directly into the hands of producers at local FOX Television present solutions for our advertisers. stations. Users receive $50 for videos and $20 for photos Our ideal candidate will have the chosen to be used on-air. In February, Fresco launched a ability to exceed goals through new test run with the FOX-owned station in Philadelphia. business development and outstanding customer service. Please apply online at ADVERTISER NEWS https://careers-raycommedia.icims.com and attach Continued from Page 1 resume with cover letter. No phone calls please. approve the deal. A statement from the union for Haggen EOE-M/V/D/V workers said “it appears that other bidders are not going to raise their bids”……Coca-Cola is launching a line extension MORE AVAILS ONLINE @ SPOTSNDOTS.COM of the Minute Maid brand called Minute Maid Sparkling Place a classified, email: [email protected] which will get to retailers later this month. Coke already has some similar Dasani drinks on the market. Beverage Digest FANS AND 4 NETS AWAIT MARCH MADNESS has said the sparkling water market was up 28.6% last year Continued from Page 1 with competition from brands such as Schweppes, Perrier hailed the success of their joint sales and promotional efforts and Poland Spring……Dollar General same-store sales at a press gathering this week. According to the NCAA, were up 2.2% in the fourth quarter, with both traffic and citing Nielsen data, the average tournament game last average sale up. After opening 730 new stores last year (to year drew 11.3 million viewers, with the Duke-Wisconsin reach 12,483 as of the end of January) plans are to open Championship game drawing 28.3 million. approximately 900 more this year. PAGE 3 The Daily News of TV Sales @ www.spotsndots.com

3/11/2016