Facebook Ad Accountâ). How You Can Use. Facebook Ads. To Reach 213 Million. US Residents And. Grow Your Business. And
How You Can Use Facebook Ads To Reach 213 Million US Residents And Grow Your Business And Why Facebook Is So Important
(And “Why everyone Should Set Up The FREE Facebook Ad Account”)
Published by: LYNQE 668 N. Coast Hwy #321 Laguna Beach CA 92651 http://lynqe.com © Copyright 2017 LYNQE LLC. All Rights Reserved.
Contents: 1. LYNQE Introduction 2. The Size of the Facebook Ad Platform 3. The Facebook Audience Tool 4. Example Audiences 5. Setup Checklist 6. Start Advertising & Grow! 7. Let Us Help!
Contents: 1. LYNQE Introduction
LYNQE and YOU Are you passionate about building your world? Do you want help to grow the exposure and revenue of your business, ideas and personal projects? If you answered “YES” to both questions then we’d love to work with you! The LYNQE team has decades of experience with the same passion. Let us help you grow your business or bring your idea to life. Read on to learn about the amazing tools at your fingertips!
LYNQE AD & BUSINESS SUPPORT PRICING $59
1 session
$400
10 sessions
$39
1 Fix Item
$39/mo
LYNQE CONNECT
$399/annual
LYNQE CONNECT
$997
LYNQE BUSINESS ASSESSMENT & 90 DAY PLAN
$47
TRAINING MODULES
1 session = 30 min advisory session one-‐on-‐one or group via phone or screenshare 1 Fix Item = 1 Fix item on Facebook (ie, connect Facebook Business Manager, review ad error & edit, change cover image) or Instagram. Wordpress, Google Analytics, Google Adwords, Sales Funnels and other systems available for service. LYNQE CONNECT: Facebook Business Manager connection & oversight, 30 min review time per month, private group access to LYNQE advisory team page for Q&A. PROJECT W ORK AVAILABLE BY INDIVIDUAL QUOTE
Contents: 2. The Size of the Facebook Ad Platform
First of all: Why is Facebook So Important? It’s because now 89% of your customers are on Facebook and the Facebook ad platform can reach them all with paid advertising.
Plus: Facebook is on most mobile phones so you can reach customers anywhere they are. In January 2017 there were more mobile subscriptions than the total world population!
Sources: Statista. Smartinsights.com. Emarketer.com, August 2016
Quick LYNQE Tip: When you create an ad on Facebook you can target audiences and display ads to both Facebook and Instagram users.
You can access 213 million people 18 or over in the US with the Facebook/Instagram advertising platform as of May 2017 . That is 89% of the US population 18 years old or over . Sources: Facebook Ad Manager May 2017, Census.gov May 2017
“The key to growing your business and your revenues is delivering your message to the right audience at the right time.”
Sources: Adage.com “How to Use Data to Deliver the Right Ad to the Right Person at the Right Time - What to Look for in Choosing an Audience-Buying Strategy”
Contents: 3. The Facebook Audience Tool
What is the Facebook Audience Tool? You’ll see screenshots on the next pages of the Audience Tool. By using this tool in the Facebook Ad Manager application you can select people for your ads: By age, gender, city, state, income, interests and connections. There are thousands of options available to you! Plus you can import your own emails and run ads to them!
Today, with tools like Facebook and it’s detailed targeting you have unprecedented access to finding the right audience (your target audience) for your message, and tools that allow you to deliver that message at the right time. How do you find your target audience with Facebook? Answer: Use the “Detailed Targeting” and select interests that match your customers. What does the interest category mean for an interest like “Physical Fitness”? Answer: People who have expressed an interest in or like pages related to Physical fitness Sources: Facebook Ad Manager May 2017
We looked at 19 Facebook target audiences for you so you can see how it works and the sizes. At the top of the list is “PHYSICAL FITNESS” with 60 million potential customers that you can advertise to in the US. This means that within Facebook you are selecting a detailed targeting category defined by Facebook: Interests > Fitness and wellness > Physical fitness Description: People who have expressed an interest in or like pages related to Physical fitness There are THOUSANDS more options with the Facebook Audience Tool for You!
Sources: Facebook Ad Manager May 2017
Contents: 4. Example Audiences
Next: The List of 19 Audiences To Show How Anyone Can Get Contacts! We profiled 19. There are thousands available to you!
As you experiment you will discover the incredible power of the thousands of detailed targeting options that Facebook now has available within its platform. We have sold millions in revenue using Facebook ads and the audience tools.
Sources: Facebook Ad Manager May 2017
Audience
US Market Size
1 Physical Fitness
60,000,000
2 Basketball
54,000,000
3 Yoga
39,000,000
4 Running
35,000,000
5 Cycling
31,000,000
6 Weight Loss
30,000,000
7 Golf
26,000,000
8 Bicycle
25,000,000
9 Weight Training
25,000,000
10 Personal Trainer
24,000,000
Audience
US Market Size
11 Skiing
24,000,000
12 Crossfit
21,000,000
13 Health Club
18,000,000
14 Tennis
18,000,000
15 Snowboarding
16,000,000
16 Marathons
15,000,000
17 Walking
13,000,000
18 Road Cycling
5,600,000
19 New York City Marathon
1,100,000
From targeting “PHYSICAL FITNESS” interests on Facebook with 60,000,000 potential US customers, to honing in on the 1.1 million interested in the New York City Marathon Facebook has a starting audience to help you grow your business.
Here Is Why Every Business Needs Facebook
(Source: http://www.smartinsights.com/social-media-marketing/social-media-strategy/new-global-social-media-research/)
Contents: 5. Setup Checklist
Here are the key things for you do to set up for using Facebook ads. 1. Use your Facebook profile or a new Facebook profile set up Facebook Ad Manager, and add a payment method. 2. Set up a “Page” to represent your idea or business. 3. Set up Facebook Business Manager. a) Connect Facebook Business Manager to your Facebook Ad Manager account, and to your Page b) Add a support team with Facebook Business Manager, fully controlled by you. Here is where you connect with LYNQE!
That’s It! Now You Are Ready To Go!
Contents: 6. Start Advertising & Grow!
An Easy First Ad 1. Create a post on your new Facebook Page with and image, text, and a link to information or products/services you want to promote. 2. Click “Boost Post”, select your budget and audience, and start your ad!
Contents: 7. Let Us Help!
Do you want to learn more about how to use the power of Facebook reach the right customers who are most likely to buy your products and services? Learn more about your training tools here, We’ll show you the basics and a few secrets we’ve learned by selling millions into this marketplace using Facebook. You’ll learn about selecting your best target audiences with examples. You’ll learn about building effective ads by understanding your customers and your value. You’ll see how to start for as little as a few dollars a day. We’ll go through a 90 day case study where we sold $126,000 for a client with Facebook advertising. We look forward to helping you with training, and more if you need it!
LYNQE Principal Greg Hendrickson: As a driving force in creating opportunities and growth for many businesses, the LYNQE team brings the transforming, long-term commitment of an endurance athlete to building success in the business marketplace. From zero to 9 figures LYNQE team members have driven the growth of companies that range from startup to Fortune 500 and received awards and credits for design, expertise & innovation. The LYNQE team played a key role in the development, launch and seven-year growth of the successful Bike the Coast cycling event from 2010 through 2016. The event was acquired by Spectrum Sports in 2016. The team brings an intimate understanding and passion for the path to better health, fitness and business success. That includes supporting incredible achievements like the 3,000 mile Race Across America, and inspirational feats like the Run for One Planet tour (10,000 mile run around North America by Matt Hill and Stephanie Tait). The journey to holistic growth includes personal health along with business success, and the team is dedicated to giving back in ways that promote both better personal and business health.
LYNQE Team Capabilities: The LYNQE team has decades of experience and brings you experts in business strategy creative direction graphics design digital advertising content writing web design sales funnel software If you would like to explore working together to grow your business, please schedule a call today!
Email:
[email protected] Phone: 213.537.7788
