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in in % 30 - Wipro Digital
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in in % 30 - Wipro Digital
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note that a key obstacle to success in their strategies is a lack of alignment on what digital transformation actually m
Evidence of a Crisis in Digital Transformation Companies are aligned on what digital transformation means in theory, but not in practice
91
%
Digital Digital Transformation Transformation
believe their company is aligned on the definition of digital transformation
Yet
1 in 4
Digital Transformation
note that a key obstacle to success in their strategies is a lack of alignment on what digital transformation actually means.
And
35%
cite lack of a clear transformation strategy as a key barrier to achieving its full digital potential.
Who is leading digital transformation? It’s not clear
29%
28%
24% 14%
CTO
CEO
CIO
CDO
Underlying doubts cloud the horizon
Nearly
1in 5
admit that they secretly believe that digital transformation projects in their company are a waste of time.
Execution suffers
Only
1 in10
are executing 3/4 or more of their digital transformation strategy successfully
ROI takes too long to materialize Only
50%
4
%
1 YEAR
Investment
see the results of at least half of their investment in under a year.
How long did it take for your company to see at least half of its digital investment come to fruition, from conception to final launch?
Conception
4%
Less than 1 year
12%
1-2 years
2-3 years
34 %
3 years or more
50%
Final Launch
Back-office benefits more than front-office
Operations IT Procurement Finance
60
Product Development
15 %
Marketing
13%
Sales
10 %
%
cite these departments as reaping the benefits of digital transformation.
Other significant barriers to achieving full digital potential
no!
ugh!
why?
39
%
Resistance to new ways of working
Overwhelmed by complexity of digital
“Digital Transformation” is dead. Only 6% use the term “Digital Strategy”
“Business Transformation”
37 % “Enterprise Transformation”
58%
“Digitization”
“Digital Disruption”
52%
34
%
“None of the above”
30
%
My company still uses “ digital transformation”
...
6%
3%
Wipro Digital surveyed 400 senior executives across the US in May 2017 For more information visit wiprodigital.com or @WiproDigital By Wipro Digital ©
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