Information Technology Observatory - l'Anrt

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Technology. Observatory .... The survey is part of the "The Information Technology Market Observatory” established by
Information Technology Observatory Survey on ICT access and usage by households and individuals in Morocco, 2015

April 2016

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SUMMARY

1. INTRODUCTION ...................................................................................................................... 3 2. METHODOLOGY...................................................................................................................... 4 3. ICT EQUIPMENT AND USES IN 2015 ....................................................................................... 5 3.1. Main ICT equipment end uses in 2015 ................................................................................ 5 3.2.Mobile telephony equipment and uses ............................................................................... 6 3.3. Fixed telephony equipment and usage within households ................................................ 9 3.4. Households’ equipment with computer/tablet ................................................................ 11 3.5. Internet equipment and usage........................................................................................ 133 3.6. Social Networks ............................................................................................................... 200 3.7. Mobile Applications........................................................................................................... 22

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1. INTRODUCTION This document summarizes the results of the 12th edition of the annual Information and Communication Technologies (ICT) survey conducted by ANRT. This survey aims to follow and monitor the evolution of access to and use of ICT by households and individuals in Morocco in 2015. The survey is part of the "The Information Technology Market Observatory” established by ANRT since 2005. The goals of this observatory can be summarised as follows: 

To complete the information collected from operators in the fixed line, mobile and Internet services markets and to process questions on how ICT is used and how users behave in the context of ICT in order to analyze qualitative aspects such as the drivers or the barriers for access to ICT equipment and its usage;



To promote accurate, quantitative knowledge of the situation and developments in information society in Morocco;



To provide a communication medium at the national level;



To feed international databases (in particular ITU databases) to enable Morocco to be included in classifications of ICT indexes which evaluate and compare the level of ICT development in countries on a worldwide scale.

Apart from the survey methodology, the report is going to present the results for the different ICT services and equipment as follows:      

Mobile telephony ; Fixed telephony ; Computer ; Internet ; Social networks ; Mobile applications.

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2. METHODOLOGY The survey targets the households living in urban and rural areas which are equipped with electricity; it also concerns the individuals aged 5 years or older. The reference population is established in accordance with the results of the General Census on Population and Housing conducted in 2014 by the HCP (High Commissioner’s Office for Planning). The sample is chosen according to geographic criteria and stratification, based on recent and available HCP’s publications along with the 2014 Statistical Yearbook. The field survey respects quota sampling standard and was conducted in February and March 2016. It covered several cities of the Kingdom representing the different regions of Morocco. The sample of 1 940 individuals and households, 1 269 in urban areas and 671 in rural areas, was constructed based on the following five levels of stratification: -

Region ; Gender; Age ranges/groups ; Area of residence ; Type of housing.

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3. ICT EQUIPMENT AND USES IN 2015 3.1. Main ICT equipment end uses in 2015 The equipment of individuals (12-65 years) with a mobile phone (94.4% in 2015) shows a slight stagnation (94.1% in 2014). Meanwhile, the number of people equipped with a Smartphone displays a significant increase from 38.2% in 2014 to 54.7% in 2015. Regarding the equipment of households with computers, it’s established at 54.8% in 2015 and shows an increase of more than two points compared to 2014. In terms of households’ equipment with Internet, the rate is 66.5%, recording an evolution of more than sixteen points compared to 2014. This growth is due to the mobile technology. Fixed telephony continues to decline in 2015. Hence, the proportion of households equipped with fixed telephony decreased by about two points from 24.1% in 2014 to 22.3% in 2015. Mobile (Individuals) Fixed line (Households)

92,9

92,0

83,0

Internet (Households)

68,0

66,0

69,0

66,5

54,0 46,6 42,0

2,0 2004

39,0 39,0 35,0 34,0 35,0 33,0 32,0 27,0 25,0 20,0 14,0

30,0 18,0 13,0 4,0

16,0

54,8

52,5

31,0 18,0 7,0 2006

94,4

87,0

computer (Households)

17,0 11,0

94,1

17,0

43,0 39,0 31,0

50,4

45,6

26,3

24,1

7,0 2008

2010

2012

2014

Figure 1 : Evolution in % of individuals and households’ ICT equipment (2004-2015) (% of individuals aged 12-65 years/ % of households in areas connected to the electric grid)

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22,3

3.2. Mobile telephony equipment and uses HOUSEHOLDS’ EQUIPMENT WITH MOBILE TELEPHONY Mobile telephony is present in almost all households, in both urban and rural areas. 99,6%

99,9%

99,4%

Global

Urban

Rural

Figure 2: Households equipped with at least one mobile phone (% of households)

INDIVIDUALS EQUIPPED WITH MOBILE TELEPHONY 94.4% of individuals aged 12-65 years are equipped with mobile telephony. This rate reached 97.1% in urban area and 89.8% in rural areas. Overall, the mobile equipment within individuals shows stagnation in 2015, a slight decrease in urban area and an increase of more than 2 points in rural area which reduces the gap in mobile telephony equipment between the two areas. 2013

83,0%

87,0%

92,0% 92,9% 94,1% 94,4%

98,0% 97,1%

96,4% 86,1%

66,0% 68,0%

2014

87,5% 89,8%

69,0%

54,0% 42,0% 31,0%

2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015

Urban

Rural

Figure 3 : Evolution of individuals equipment with mobile telephony, by area of residence (12-65 years)

MOBILE TELEPHONY MULTI-EQUIPMENT In 2015, the rate of individuals (12-65 years) equipped with more than two SIM cards is practically stable compared to 2014.The average number of SIM cards per individual remains unchanged (1.15 cards).

Only one

Exactly two

2,7%

Three or more 4,1%

14,5%

1,8% 11,5%

82,8%

86,7%

86,3%

2013

2014

2015

9,6%

Figure 4 : Individuals equipped with a SIM card (Individuals aged 12-65 years)

INDIVIDUALS EQUIPPED WITH A SMARTPHONE 54.7% of individuals (12 - 65 years) equipped with a mobile phone own at least one Smartphone in 2015, showing a significant growth compared to previous years.The estimated number of smartphones is 14.7 million units in 2015, which represents a significant increase of 5.3 million units compared to 2014. 2013

2014 2015 63,8%

54,7% 38,2% 32,7%

Global

45,2% 40,5%

42,5% 24,9% 21,0%

Urban

Rural

Figure 5 : Individuals equipped with a Smartphone, per area of residence (Individuals 12-65 years equipped with a mobile phone

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BARRIERS TO INDIVIDUAL BEING EQUIPPED WITH A SMARTPHONE The main barriers to people acquiring a Smartphone are the perceived lack of usefulness and the complexity of usage. 42,0% 30,5%

27,5%

It is expensive Do not see the Complex use need

0,0%

0,0%

Coverage problems

Fear related to the use of personal data

Figure 6 : Barriers to people being equipped with a Smartphone (% of Individuals aged 12 - 65 years without a Smartphone)

INTERNET ACCESS ON MOBILE PHONE More than half of the individuals (12-65 years) equipped with mobile phones use their mobile phones to access internet. This proportion is slightly higher in urban areas (59.1%) and stands at around 35% in rural area. In terms of gender, male users are more numerous (56.3%) than female users (45.5%). 59,1%

56,3%

51,2%

45,5% 34,8%

Global

Urban

Rural

Man

Woman

Figure 7:Internet users on mobile phone (% Individuals aged 12 to 65 years equipped with a mobile phone)

INTERNET USAGES ON MOBILE PHONE Individuals do access the Internet from their mobile phones particularly to visit websites and participate in social networks (9/10), download mobile applications (3/4), exchange text messages (2/3), check e-mails (1/2), share Internet access (1/3), and use geotagging (1/4).

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Visit web sites

89,9%

Participate in social networks

89,0% 77,2%

Download mobile applications (free and paid) Exchanging text messages via applications, such WhatsApp , Viber, Skype, etc (using the Internet).

65,1% 51,1%

Check emails

34,3%

share internet connection

23,6%

Look for a place with a geolocation application (googleMap, etc.)

8,4%

Watch television Do financial transactions or payments

5,7%

Do shopping

4,7%

other uses

0,2%

Figure 8: Motivation to internet use from a mobile phone (% of individuals aged 12 to 65 years equipped with a mobile phone who use it to access the internet.)

MAIN BARRIERS TO INTERNET USE ON MOBILE PHONES The lack of skills is the main barrier to internet use on mobile phone (32.6%), followed by the lack of need (26.1%) and the price (17.4%). The lack of coverage is rarely mentioned (2.2%). 38,6%

2013

2014

2015

32,6% 25,5% 17,4% 13,4% 9,5% 0,0%

7,5%

2,2%

lack of 3G / 4G coverage

This is too expensive

31,9% 30,9%

26,1% 17,7%

14,7%

10,1% 6,6% 2,1% 1,1%

1,4% 2,6% 0,6% 1,1% 1,5% 0,5%

You do not You don't You do not It consumes see the need know what know how to too much 3G / 4G use it battery means

3,3%

NA

NA

It doesn't My mobile other reasons work well phone (cuts, low doesn't allow data rate , to access the etc.) internet

Figure 9 : Main barriers to internet use on mobile phone (% of individuals aged 12 to 65 years who don’t access Internet on mobile phone)

3.3. Fixed telephony equipment and usage HOUSEHOLDS’ EQUIPMENT WITH A FIXED LINE The proportion of households equipped with a fixed line has been decreasing during the past six years with less than one in four households that was equipped in 2015 (22.3%).

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39,0% 33,0%

30,0%

35,0%

34,1% 32,6%

35,0%

31,5%

31,0% 26,3%

24,1%

22,3%

18,0% 18,0% 11,3% 5,1% 4,3%

Urban

2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015

Rural

Figure 10 : Households’ equipment with fixed telephony (% of Households)

BARRIERS TO HOUSEHOLD’S EQUIPMENT WITH A FIXED LINE About 7 out of ten households report that they do not need fixed telephony because of their equipment with mobile telephony. Other reasons

3,4% 0,1% 0,0%

2015 2014 2013

No need, since I have access to the telephone outside the household

8,1% 4,6% 5,3%

Subscription/installation too long/complex

8,3% 1,4% 5,3%

Illiteracy

9,4% 2,0% 3,3%

Doesn't want a fixed line

High price

No need, since I have a mobile phone

30,3% 36,2% 19,9% 13,4% 14,6%

32,4%

69,3% 59,3% 76,5%

Figure 11 : Barriers to households’ equipment with fixed telephony (Households non-equipped with fixed telephony)

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INTENTION TO EQUIPMENT WITH FIXED TELEPHONY Only 7.2% of households which are not equipped with fixed telephony intend to get equipped.

YES; 7,2 NO; 64,7

Don't know; 28,1

Figure 12 : Intentions of equipment with fixed telephony (Households non-equipped with fixed telephony)

MOTIVATIONS FOR EQUIPMENT WITH FIXED TELEPHONY Access to Internet ADSL was reported by three quarters of households to be one of the main reasons that motivate the households’ equipment with fixed telephony. This proportion shows a significant increase compared to 2014.

ADSL TV*

2015 2014 2013

13,3% 21,9% 17,4% 74,9%

Internet

58,0% 58,8% 84,8%

Telephony

99,4% 93,9%

* Including Dream Box

Figure 13 : Motivations for equipment with fixed telephony (Households non-equipped with fixed telephony)

3.4. Households’ equipment with computer/tablet HOUSEHOLDS’ EQUIPMENT WITH COMPUTERS/TABLETS 54.8% of households are equipped with a computer/tablet. This proportion varies according to the area (urban or rural), with nearly 7 in 10 urban households versus one quarter of rural households.

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65,3 69,5 % 59,0 % % 52,5% 54,8%

27,0% 11,0% 13,0%

32,0% 34,0%

39,0%

43,0%

46,6% 26,3 22,723,9 % % %

16,0% 17,0%

2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015

Urban

Rural

Figure 14 : Households’ equipment with computer by area of habitation (% Households)

HOUSEHOLDS’ MULTI-EQUIPMENT WITH COMPUTERS Nearly half of households equipped with computers have more than one computer/tablet. 47.8% of equipped households own more than two computers/tablets. This proportion increased by 6 points between 2014 and 2015. 2014

2015

14,0 % 27,1 %

20,1 % 58,8 %

Only one Three or more

26,8 %

52,2 %

Exactly two

Only one Exactly two Three or more Figure 15 : Proportion of households according to the number of owned computers (Households’ equipped with computers)

HOUSEHOLDS’ EQUIPMENT BY COMPUTER’S TYPE The tablets are continuing their positive trend and represent more than one quarter of the total owned computers/tablets. This evolution has occurred at the expense of desktops which experienced a significant fall. Desktop 0,0% 30,0%

70,0%

2008

0,0%

0,0%

45,0%

45,0%

55,0%

2009

55,0%

2010

Laptop 2,0% 56,0%

Tablet

7,0%

9,0%

15,7%

57,0%

54,5%

51,7%

43,0%

36,0%

36,5%

32,6%

2011

2012

2013

2014

Figure 16 : Type of the computer owned by the households (% Computers in the households)

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26,5% 55,2% 18,3%

2015

INTENTION TO REPLACE OR BUY A COMPUTER Almost one of ten households intends to replace or buy a laptop. The proportion of households with intentions to replace or buy a laptop or a tablet is larger than those who intend to replace or buy a desktop. Don't know

YES; 9,1%

21,3 %

Don't know

16,0 %

NO; 69,6 Intention to replace/buy a % desktop

YES; 3,5%

NO; 80,5 % Intention to replace/buy a laptop

Don't know

23,6 %

YES; 7,7%

NO; 68,7 % Intention to replace/buy a tablet

Figure 17 : Intention to get equipped with a computer/tablet (% of Households)

COMPUTER SKILLS Copy and move files, use the copy/paste functions and send e-mails are the most mastered skills by users of computers/tablets.

Figure 18 : Computers skills (Individuals 05 years and older)

3.5. Internet equipment and usage HOUSEHOLDS’ EQUIPMENT WITH INTERNET 66.5% of households have Internet access. More than three-quarters of urban households have access to the Internet (76.3%) versus 47.3% in rural areas. Internet equipment shows a considerable increase in both areas between 2014 and 2015.

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2012 2013 2014 2015

76,3%

66,5%

45,6%

35,0% 20,0%

62,0% 57,5% 51,0%

50,4%

47,3%

39,0%

25,0%

24,4% 22,6% 16,0%

14,0% 7,0% 7,0%

2,0% 4,0%

2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015

Urban

Rural

Figure 19 : households’ equipment with Internet (2004-2015)

HOUSEHOLDS’ EQUIPMENT WITH INTERNET PER TYPE The mobile internet access has increased, moving from 45.6% in 2014 to 65% in 2015 while fixed internet access (ADSL) has increased from 14.5% to 16.3% during the same period. 2012

2013

2014

By technology

2015

66,5%

Mobile broadband only both Fixe broadband only

65,0%

50,4%

45,6%

45,6%

39,8%

39,0%

34,0% 50,2% 14,5%16,3%

30,0%

10,5%

35,1%

9,0%

4,0% 5,0%

Total

Fixe (ADSL)/WIFI

Mobile

2012

4,7%

35,9%

9,6%

14,80 %

5,8%

4,9%

1,50%

2013

2014

2015

Figure 20 : Internet Access per type (% of households)

BARRIERS FOR HOUSEHOLDS TO GET EQUIPPED WITH THE INTERNET The lack of knowledge or skills, the cost of the equipment, the cost of the service, and the lack of need are the main barriers for households who wish to be equipped with Internet access.

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26,1% 30,0%

Lack of knowledge or skills to use internet Equipment costs too high

33,9%

Service costs too high

30,1%

No need (not useful, not interesting, lack of local content)

61,7%

5,9% 3,2% 4,5% 7,3% 8,4%

Worried about security and intimacy problems

Internet is available but does not match with the needs of the households (quality, speed, etc.)

46,7%

18,8% 17,5%

7,1%

Internet is unavailable in the region where the housholds lives

Other reasons

41,7% 36,3%

28,4%

I have internet access elsewhere

Cultural reasons (for instance harmful content)

56,4% 48,9% 47,2%

3,3%

3,1% 5,6%

1,0% 0,0% 0,0% 0,9%

1,9% 3,7% 0,5%

2013

2014

2015

Figure 21 : Barriers for internet equipment (Households non-equipped with internet)

INTENTION TO BE EQUIPPED WITH INTERNET ACCESS Only 3.8% of households not equipped with Internet access intend to get equipped over the next 12 months. 43.5% among them intend to get equipped with fixed internet access and 44.1% of them with mobile internet access on mobile phones. Don't know; 25,8%

YES; 3,8%

Fixed broadband

Mobile broadband

Don't know

Mobile broadband on USB key or modem

Mobile broadband on mobile phones

36,4 %

27,3 %

43,5 %

0,00 % 65,3 %

0,00 % 37,1 %

0,0% 12,4 % 44,1%

26,2% NO; 70,4%

4,8%

2013

2014

2015

2013

2014

2015

Figure 232: Intention to be equipped Figure 22 : Intention to acquire equipment in the next 12 months per type of with Internet access equipment (% of Households non-equipped) (% of households not equipped with internet and intend to get equipped)

PROPORTION, NUMBER AND PROFILE OF INTERNET USERS 17.8 millions of Moroccans aged 5 years and older did connect to the internet in the last three months of 2015. The proportion of Internet users has increased compared to 2014, rising from 56.8% to 57.1% in 2015.

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56,8%

57,1%

15,6

16,3

2012

2013

17,3

17,8

2014

2015

56,0% 55,0%

2012*

2013*

2014** 2015**

* Internet users during the 12 last months

** Internet users during the 3 last months

Figure 24 : Internet users in the last three months (In percentage and in million) (Individuals 5 years and older in 2015)

Two of three Internet users in urban areas and four of ten Internet users in rural areas did connect during the last three months of 2015. Gender-wise, 62.8% of men and 51.4% of women got connected during the same period. 66,5%

62,8%

57,1%

51,4%

42,2%

Total

Urban

Rural

Man

Woman

Figure 25 : Internet users Per gender and housing area (Individuals 5 years and older)

88.5% of internet users access the internet from the mobile broadband network and 62.8% from the fixed broadband network (ADSL/Wi-Fi). 88,5% 62,8%

Fixed broadband (ADSL/WIFI)

Mobile broadband

Figure 26: Type of connection used in the last three months (% Internet users aged 5 years and older in 2015)

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FREQUENCY AND DURATION OF INTERNET CONNECTION IN THE LAST 3 MONTHS OF 2015 72.6% of Internet users access the Internet at least once a day, while 14.9% access the Internet at least once a week but not every day, and 12.8% less than once a week. Less than once a week At least once a week but not everyday

12,8% 14,9%

At least once a day

72,6%

Figure 27 : Internet connection frequency during the last three months (Internet users 5 years and older)

Nearly half of Internet users spend between 1 hour and 4 hours a day on the Internet, while 40% of users log in for less than one hour a day. Only 13% spend more than 4 hours a day on the Internet. 8 out of 10 internet users spend more than one hour connected to the Internet on the mobile phone. This proportion becomes 6 out of 10 for people connected through computers/tablets.

12,6%

4,8%

More than 4h per day

55,6% 69,1%

from 1h to 4h per day

40,4%

39,6%

47,0% less than one hour per day

11,4%

Desktop / Laptop / Tablet

19,5% Mobile phone

Figure 28 : Daily time of connection to the internet (% of internet users aged 5 years and older during the last three months; 2015)

LOCATION OF INTERNET CONNECTION IN THE LAST 3 MONTHS IN 2015 77.2% of internet users access the Internet at home, and to a lesser extent, from any location via a mobile cellular telephone, from a free Internet access center or from the house of another individual. At home Anywhere using the mobile phone free Internet access center (cafes, restaurants,… House of another individual Work place Anywhere using some other mobile devices… Study location Paid internet access center (Cyber) other

52,4% 49,7% 41,0% 28,0% 21,2% 16,3% 11,3% 6,8%

Figure 29 : Location of internet connection during the last three months (Internet users 5-75 years)

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77,2%

WEB SITES VISITED AND FAVORITE CONTENTS FOR INTERNET USERS Internet users visited international websites (77.8%) more than national ones (22.2%).The proportion of Internet users visiting the national sites has increased compared to 2014.

Figure 30 : Type of the most visited Websites by Internet users (% Internet users aged 5 years and older)

Social networks, the media and the news, sports, as well as gaming and leisure represent the favorite types of content for internet users. They are followed successively by health, economy and finance, education and training, but also by advertisement 84,1% 59,3% 59,3% 56,5% 38,3%

30,8%

26,2%

20,6% 7,9% 7,0%

1,4%

Figure 31 : Types of favorite contents for Internet users (% of internet users aged 5 years and older during the last three months; 2015)

INTERNET USES 82.1% of Internet users mainly access the Internet to participate in social networks, 67.3% watch and download multimedia content, 58.9% use Internet for downloading software and applications, and 42.9% use Internet for electronic messaging.

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82,1%

Participate in social networks (Facebook, Twitter). View / download pictures, movies / videos, listen / download music, play / download games.

67,3% 58,9%

Download softwares or applications.

42,9%

Send or receive e-mails. Access to online chat sites, blogs,

35,3%

news or discussion online groups. Surf in wikis, online encyclopedias

26,2%

or other websites for learning. Read or download newspapers or e-magazines or electronic books.

25,3% 24,7%

Get information about goods or services.

20,0%

Look for information about health Use online storage space to save documents, images, music, videos or other files (GoogleDrive,..).

13,2%

Obtain information from public administrations.

13,1%

Search for a job online or submit a job application.

13,0%

Use software running on the Internet to edit text documents, spreadsheets and presentations.

12,4%

Manage a personal web page.

12,0%

Watching TV on the Web.

9,9%

Use of travel services or booking a place when travelling.

9,4%

Follow an academic course online.

9,1%

Use online banking services.

8,7% 7,7%

Interact with public administrations.

Participate in professional social networks (Linked In).

7,0%

purchase goods or services.

6,4%

Make an appointment with a health professional through a website.

4,6%

Listen to the radio on the web.

4,2%

Sell goods or services.

4,0%

Post comments on civic or political issues on web sites that can be created by some individual or organization.

3,5%

Publish personal content on a website for sharing.

3,4%

Participate to online consultations or votes about civic or political issues.

2,2%

Manage a blog or add content to a blog.

1,5%

Manage a personal website.

1,1%

Figure 32 : Internet uses during the last three months (Internet users aged 5 years and older)

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3.6. Social Networks SOCIAL NETWORK’S FREQUENCY OF USE Nearly two of three social networks users surf daily on these networks. In urban areas, this proportion is slightly above two thirds (67.1%). In rural areas, this indicator is slightly more than half of social networks users (51.5%) who visit on a daily basis the websites of social networks. When analyzed per gender, one can see that women access social networks on a daily basis relatively more than men. 0,9%

6,2% 5,1%

0,4%

24,3%

23,1%

63,5%

67,1%

Global

Urban

5,6% 3,8%

1,5%

8,2% 9,7%

29,1%

Everyday or almost everyday Less than once a month

51,5%

Rural About once a week Do not know

0,8% 6,7% 5,6% 24,8%

23,9%

62,1%

66,2%

Man

Woman

5,5% 4,4%

Once a month

Figure 33 : Frequency of social network use during the last three months (Social networks users 5-75 years)

Daily access to social networks is more important for the youth aged 15 to 29 years and is less for individuals aged 40 and older. 6,3% 4,7% 4,7%

6,0% 7,1% 8,3%

35,9%

22,6%

48,4%

56,0%

5,8% 4,8% 4,8% 21,2%

1,7% 7,0% 6,1% 14,8%

4,2% 7,0% 6,3%

8,1% 7,0% 0,0%

18,2%

24,4%

7,1% 7,1% 0,0% 46,4%

63,5%

70,4%

64,3%

0,0% 8,3% 0,0% 50,0%

60,5% 39,3%

41,7%

5 - 14 years 15 - 19 years 20 - 24 years 25 - 29 years 30 - 39 years 40 - 54 years 55 - 64 years 65 years and older Do not know Less than once a month Once a month About once a week

Everyday or almost everyday

Figure 34 : social network’s frequency of use per age groups (Social networks users aged 5 years and older during the last three months of 2015).

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The mobile phone is largely the most used device for accessing social networks, with 79.8% of mobile phone users who access social networks every day or almost. Only four out of ten internet users access social networks every day or almost every day, using a computer/tablet. Never

0,9% 6,2% 5,1%

Do not know

24,3%

Less than once a month Once a month About once a week Everyday or almost everyday

0,9% 6,4% 1,9% 1,2% 9,8%

4,2% 26,1% 4,6% 4,4% 20,5%

79,8%

63,5% 40,2% Computer /tablet

Global

Mobile phone

By equipement types

Figure 35 : Frequency of social network use during the last three months per type of equipment (Social networks users, 5 years and older)

DAILY TIME SPENT ON SOCIAL NETWORKS 52.8% of Internet users spend more than one hour a day connected to social networks. Nearly three-quarters of Internet users spend on average less than two hours a day each time they access social networks, regardless of the device used to access the Internet. 70.6% of social networks users spend an average duration of less than one hour a day connected on the desktop, laptop or tablet, while a little more than half of Internet users spend more than one hour connected from their mobile phones. Global

Computer/tablet 2,5%

7,1%

18,3 %

47,2 %

6,3% 20,6 %

6,9%

18,2 %

70,6 %

27,4 %

Mobile phone

less than one hour

1 hour to 2 hours

2hour to 4hours

More than 4 hours

25,3 %

49,6 %

Figure 36 : Total time spent on social network (Social networks’ users 5years and older)

FAVORITE SOCIAL NETWORKS AND THEIR MAIN USES Nine out of ten regular users of social networks connect to Facebook and nearly 85% to WhatsApp. About eight out of ten social networks users get connected in order to chat and

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six out of ten to keep in touch with friends or family, learn, share, or view pictures or videos and make comments. 78,4%

Chatting

93,0% 84,9%

66,9%

Keeping in touch with family and friends

65,5%

Searching information

61,6%

Sharing and watch photos or videos

60,3%

Comenting

55,1%

Sharing links

36,5%

Meeting new people

19,8% 19,8% 18,1%

26,3%

Playing games

11,7% 5,4% 2,7% 1,9% 0,5%

17,3%

Looking for job oportunities

13,8%

learn languages

9,4%

Do professional activities Others

0,9%

Figure 37 : The favorite social networks and their main uses (Social networks’ users aged 5 years and older)

BARRIERS TO THE USE OF SOCIAL NETWORKS The main reported reasons that prevent some internet surfers from accessing social networks are the complex use (47.4%) and lack of interest (39.1%),. followed by the lack of time available to users (37.6%). 47,4% 39,1%

37,6%

6,0%

3,0%

Use too Believes that Lack of time Worried Affects the complicated it is useless about privacy morality and and not / the use of decency interesting personal data (harmful content)

0,0% Others

Figure 38 : Main barriers to the use of social networks (Internet users aged 5 years and older who don’t use social networks)

3.7. Mobile Applications MOBILE APPLICATIONS USAGE Nearly three out of 10 individuals use frequently 2 to 5 mobile applications in a week and 62,1% has no frequent use of mobile applications during the week. 22

62,1% 28,2% 5,5%

4,2% One application only

from 2 to 5 applications

more than 5 applications

None

Figure 39 : Frequent usage of mobile applications (Individuals aged 12-65 years)

NUMBER OF DOWNLOADED MOBILE APPLICATIONS 65,9 % of mobile applications users have downloaded one to five applications during the last three months in 2015.

65,90%

20,60%

13,50% 1 to 5 applications 6 to 10 applications

More than 10 applications

Figure 40 : Number of downloaded mobile applications during the last three months in2015 (Mobile applications users aged 12-65 years)

TYPES OF MOST USED MOBILE APPLICATIONS 7 out of 10 mobile applications users use it to access social networks, but also to access games and entertainment (14.0%), health (6.9%), and education and studies (4.2%). 69,7%

0,0% Utilities(religion,trav el schedules…)

6,9%

2,6% Others

2,1%

Health

0,5%

Profesional

Education / studies

Social networks

Game/entertainmen t

4,2%

Travel - leisure

14,0%

Figure 41 : Types of mobile applications used (Mobile applications users aged 12-65 years)

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LIST OF FIGURES Figure 1 : Evolution in % of individuals and households’ ICT equipment (2004-2015) ........................... 5 Figure 2: Households equipped with at least one mobile phone ........................................................... 6 Figure 3 : Evolution of individualsequipment with mobile telephony, per area of residence (12-65 years) .......... 6

Figure 4 : Individuals equipped by SIM card (Individuals 12-65 years) ................................................... 7 Figure 5 : Individuals’ equipment with smartphone, per area of residence ........................................... 7 Figure 6 : Barriers to individual’s equipment with smartphone ............................................................. 8 Figure 7: Internet users on mobile phone ............................................................................................... 8 Figure 8 : Motivation to internet use from mobile phone ...................................................................... 9 Figure 9 : Main barriers to internet use on mobile phone ...................................................................... 9 Figure 10 : Household’s equipment with fixed telephony .................................................................... 10 Figure 11 : Barriers to household’s equipment with fixed telephony .................................................. 10 Figure 12 : Intentions of equipment with fixed telephony ................................................................... 11 Figure 13 : Motivations for equipment with fixed telephony ............................................................... 11 Figure 14 : Households’ equipment with computer by area of habitation ........................................... 12 Figure 15 : Proportion of households according to the number of computers owned ........................ 12 Figure 16 : Type of the computer owned by households ................................................................... 122 Figure 17 : Intention forgetting equipped with a computer/tablet ...................................................... 13 Figure 18 : Computers skills ................................................................................................................ 133 Figure 19 : Households’ equipment with Internet (2004-2015) ........................................................... 14 Figure 20 : Internet Access per type.................................................................................................... 144 Figure 21 : Barriers to Internet equipment (Households non-equipped with internet) ....................... 15 Figure 22 : Intentions to get equipped with Internet Access .............................................................. 155 Figure 23 :Intentions of equipement in the next 12 months by type of equipment .......................... 155 Figure 24 : Internet users in the last three months (In percentage and in million) .............................. 16 Figure 25 : Internet users .................................................................................................................... 166 Figure 26 : Type of connection used in the last three months ........................................................... 166 Figure 27 : Internet connection frequency during the last three months ............................................ 17 Figure 28 : Daily time of connection to the internet ........................................................................... 177 Figure 29 : Location of internet connection during the last three months......................................... 177 Figure 30 : Type of the most visited Websites by Internet users ........................................................ 188 Figure 31 : Types of favorite contents for Internet users ................................................................... 188 Figure 32 : Internet uses during the last three months (Internet users 5 years and older) ................. 19 Figure 33 : Frequency of social network use during the last 3 months (Social networks users aged 5-75 years) 20

Figure 34 : social network’s frequency of use per age groups ............................................................ 200 Figure 35 : Frequency of social network use during the last three months........................................ 211 Figure 36 : Total time spent on social networks (Social networks’ users aged 5 years and older)..... 211 Figure 37 : The favorite social networks and their main uses............................................................. 222 Figure 38 : Main barriers for social networks use ............................................................................... 222 Figure 39 : Frequent usage of mobile applications ............................................................................. 233 Figure 40 : Number of downloaded mobile applications during the last three months in2015 ........ 233 Figure 41 : Types of mobile applications used (Mobile applications users aged 12-65 years) ........... 233

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