Insights-Team-100 Reports-Infographic - Video Advertising Bureau
In addition to providing original, industry leading insights and research, the team also gives agency & advertiser presentations and is responsible for managing ...
The VAB Insights group is dedicated to providing advertisers and their agencies with the most current, complete and actionable media insights on the expanding world of premium, multiscreen video content.
WHO WE ARE & WHAT WE HAVE PRODUCED SINCE OUR INCEPTION
THE INSIGHTS TEAM IS GROWING!
2014-2015=4
2017=6
WE AVERAGE AN ORIGINAL REPORT RELEASE ALMOST EVERY OTHER WEEK
VIDEO STREAMING
TV ATTRIBUTION
100
OTT POLITICAL COMPARABLE METRICS
ADDRESSABILITY MULTICULTURAL SOCIAL TV
Original Reports
CINEMA
TECHNOLOGY TRENDS
MULTISCREEN INSIGHTS
GENERATIONAL
ENGAGEMENT
VIDEO ON DEMAND
Over 50 unique topics covered
4,451 TOTAL REPORT PAGES
OVER 8,000 INSIGHTS The breadth of sources is wide
146 THIRD-PARTY RESOURCES REFERENCED REPORT OUTREACH & ENGAGEMENT In addition to providing original, industry leading insights and research, the team also gives agency & advertiser presentations and is responsible for managing the VAB's marketing strategy, social media accounts and website.
3,000+
ADVERTISING EXECUTIVES IN EMAIL DATABASE
227,000+ EMAILS RECEIVED BY CUSTOMERS
20%
Email Open Rate Outperforms the Industry
HIGHER than industry benchmark
2,322 Tweets
142
1,650+
Articles Written on VAB Insights Reports
“
Social Media Followers
“
This is really great stuff, I just sent two of your reports to our entire strategy team”
We always find VAB presentations valuable and a good supplement to our work”
-President, Major Media Agency
-VP, Managing Director Major Media Agency
Time span for above data reflects January 2014 – October 2017
No platform drives business like TV’s premium video-at-scale
Outdoor/Billboard. Direct Mail. Email Marketing. Among Undecided Voters which of the following types of political advertising is most likely to get your attention?
This trend continued until 1964, when the boom tapered off. By then, there were ..... +2:06. +27%. Boomer Internet/Video Usage On Computer/ Monthly: 1Q16.
In the first year of the baby boom (1946), more babies were born than ever before. (3.4 million) .... Clothing. Spent $250+ on Men's Sports Jacket/last year. 113.
Or Media Investment / Buying Background. How do .... Q29: When do you prefer to see a new movie in the theater? ..... In an average day, how much time do you think the American public (P18+) spends watching video on a computer (desktop/laptop/PC)? To
Q11: Which one of these best describes your primary function at work? (select one). ..... Gaming Console ..... Q19: In an average day, approximately how much time do you spend watching video on a computer (desktop/laptop/PC)? &.
Sep 9, 2015 - negligence, I'm sure the said insurance company would not honour a ... of young people distracting the driver of the vehicle by using a mobile.
