INVESTOR PITCH DECK

We are a B2B marketplace type of business, in a market of R$ 100 billion ... work with off line marke!ng strategies, while we have our strategies focused on line.
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INVESTOR PITCH DECK

THE SEASON

Wholesale Marketplace

           ELEVATOR  PITCH   www.theseason.com.br    is  a  fashion  B2B  marketplace  pla6orm  which  connects  fashion  industry   brands  to  mul:brands  retailers  within  Brazil  and  interna:onally.  We  are  a  Brazilian  version  of   jooraccess.com  

           MARKET  OPPORTUNITY   We  are  a  B2B  marketplace  type  of  business,  in  a  market  of  R$  100  billion  Reais/year.  Our   customers  are  Fashion  Industry  Brands  and  mul:  brands  retailers.  

             THE  PROBLEM   Brazil  is  a  country  of  con:nental  propor:ons.  Travelling  through  out  the  country  with   case  goods  in  the  car  is  some:mes  unefficient  because  the  sales  costs  are  too  high  to   reach  niche  clients  outside  the  main  consumer  centers.  

         THE  SOLUTION   An  online  B2B  pla6orm  which  connects  brands  and  retailers,  where  the  orders  can  be   done  at  any  :me  through  the  website  with  much  lower  costs  than  the  tradi:onal   channels.  In  Brazil  there  are  only  2  exis:ng  pla6orms,  however  we  work  differently  as   we  are  crea:ng  a  new  culture,  and  adding  value  to  mainly  retailers  in  order  to  convert   them  from  leads  to  customers,  through  inbound  marke:ng,  buying  products  from   already  known  brands.    

PRODUCT  /  SERVICE

             REVENUE  MODEL   Our  primary  customers  are  fashion  industry  brands  and  mul:  brand  retailers  –  we  make  money  through  sales  intermedia:on  charging   commission  on  each  transac:on  completed  within  our  pla6orm.    

             MARKETING  &  GROWTH  STRATEGIES   Today  the  retailers  need  to  visit  trade  fairs  and  millions  of  websites  to  discover  new  brands  and  even  buying  from  their  current  preferred   brands  if  not  from  representa:ves.  With  our  pla6orm  it  all  will  be  in  one  place.     We  will  get  in  front  of  them  by  offering  support  through  inbound  marke:ng  and  offering  already  accredited  brands.     We  will  achieve  our  target  growth  rates  through  marke:ng  to  generate  new  leads,  and  a  bigger  sales  team  to  both  ends  as  such  dealing   with  retailers  and  brands.     The  most  important  and  unique  channels  and  methods  we  will  use  to  find  and  win  customers  through  inbound  marke:ng  and  sales  team.     We  are  doing  it  differently  than  others  by  not  expec:ng  the  customers  to  find  us  on  Internet  but  offering  added  value  in  order  to  aQract   their  aQen:on  and  increase  our  conversion  rate.    

                 MAIN  TEAM  

             COMPETITION  

Danielle  Queiroz  -­‐  Business  Development  &  Strategy  

We  mainly  have  2  compe:tors  in  Brazil  and  the  market  is  really  unexploited.  These  compe:tors  are:  

Andrezza  Lopes  –  Marke:ng  Director    

EMODA.COM.BR   COLETIVO.COM.BR  

Laila  Yanês  Lages  –  Marke:ng  Assistant       Anna  Cláudia  Oliveira  –  Intelligence  Department       Rosielma  Alvarez  de  Souza  –  Account  Manager  

They  both  work  with  off  line  marke:ng  strategies,  while  we  have  our  strategies  focused  on  line.     Our  advantage  is  that  we  are  focused  in  bringing  the  retailers  to  our  pla6orm  by  adding  value  and  helping  them  to  develop  their   own  businesses,  and  keeping  our  name  at  the  top  of  their  minds  even  if  they  are  not  ready  yet  to  become  our  customers.     Our  place  in  the  market  is  unique  because  we  support  our  pla6orm  through  the  combina:on  of:     1.   2.   3.   4.  

Inbound  Marke:ng   Automated  Marke:ng   Inside  Sales  Team     Technology  of  Integra:on  with  ERP  systems  

             INVESTMENT   We  are  raising  $1  million  in  funds  to  cover  the  foll