Q2 2015. Lorell Plastic Flex Chairs. Campaign. Implementation Tools and Timeline ... using these two social campaign promotions. ... SOCIAL MEDIA SCRIPT.
Lorell Plastic Flex Chairs Campaign Implementation Tools and Timeline
Q2 2015
Below you will find a campaign overview, a list of all the tools available and a sample implementation timeline. Please feel free to use any and all of these resources. Our goal is to help you reach your customers and increase your sales. Overview: Increase sales and raise awareness of the Lorell® brand over the next 60 days using these two social campaign promotions.
Campaign Tools PROMOTION OVERVIEW LE D D ES K LA MP S
ELECTRONIC MEDIA W EB B AN N ER S OC I AL M ED I A
FLYERS
P R OM O TI O NA L FL Y ER
P R O MO T IO N A L FLY E R
FILE NAME(S) 665X 318 300X 250 250X 250 S OC I AL M ED I A S CR IP T
FILE NAME(S) P LAS T IC F L EX C HA IR S FL YER ( E D IT AB L E)
ONGOING COMPLEMENTAR Y TOOLS & CAMPAIGNS LOR EL L DE A LER Z O N E CA T AL OG LOR EL L P R OD U CT V I D EO S ( YO U TUB E .C O M/ L OR E L L FUR N I TUR E)
Implementation Timeline (Add or delete elements as you see fit. For questions contact your SPR Sales Representative.)
Week 1
• Tweet/Facebook Post 1 • Place Appropriate web banners on your website and link to Flyer file • Send an E-blast • Insert Email Template image and link to Flyer
• Tweet/Facebook Post 2 • Place Flyer in box with outgoing orders Week 2
• Send an E-blast • Insert Email Template image and link to flyer • Tweet/Facebook Post 3 Week 3
• Tweet/Facebook Post 4 • Use miscellaneous/ongoing tools Week 4
