media kit

you're as irresistible as a squirrel chase. CONTESTS + GIVEAWAYS. We'll spread the woof about your brand and get your products into our audience's paws ...
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SIDEWALK DOG MEDIA Helping pet-loving brands increase awareness, leads, sales, and loyalty

2018 MEDIA KIT

WHAT IS SIDEWALK DOG?

There's nothing like us in the country. With a jam-packed content and event schedule plus an online shop, we

facilitate dog-friendly life, advocate for homeless pups, and connect pet-loving brands with pet owners in  Minneapolis, Chicago, and soon nationwide.

(SOME OF THE)

BRANDS WE'VE WOOFED, ER, WORKED WITH

FACILIATE We facilitate dog-friendly life with content featuring pup-loving breweries and apartments; dogs-welcome workplaces and events; off-leash parks; dog-loving 'hoods; and more. 

ADVOCATE We advocate for pet-related nonprofits with content featuring adoptable pups; free and discounted advertising; fundraisers on- and offline; and more.

CONNECT We'll connect your brand with our audience and show 'em that you're as irresistible as a squirrel chase.

CONTENT. Our specialty! We're talkin' sponsored articles, social media campaigns, dedicated emails, and more - all in our signature fun, friendly, take-action tone.

CONTESTS + GIVEAWAYS. We'll spread the woof about your brand and get your products into our audience's paws with heavy cross-platform promotion.

INFLUENCER NETWORK. Our curated group of Instagram influencers is ready to amplify your brand's message to their hundreds of thousands of total followers.

EVENTS. We host and sell out dog-friendly events - another grrreat way to for our people to get their paws on your products.

SHOP. Our ever-expanding online shop means we can showcase your products to people who come to our site looking for new ways to live their dog-lovingest life.

KEY METRICS

2.5M+/mo.

100K+/mo.

30K+

SOCIAL IMPRESSIONS

WEBSITE PAGEVIEWS

NEWSLETTER SUBSCRIBERS

Our dog-loving audience

Our state-of-the-art website

Our sassy, feel-good

80% female, 25-54)

was built with the flexibility to

weekly newsletter has an

(

showcase brands in limitless ways.

treats us to crazy-high levels scale and of engagement across all social platforms, where we enjoy a combined following of

71K+.

It's won numerous awards

double the industry average and a track record of inspiring action.

over the years, including

Best Website by Our Instagram hashtags

open rate of

Pet Age magazine. 

The first run of our dogfriendly Brewery Pass

sold

have been used in

out within 24 hours of our

45K+ posts to date.

newsletter announcement.

"WE'VE RELIED ON SIDEWALK DOG FOR COPY THAT IS CLEVER, ENGAGING, AND ALWAYS ON MESSAGE." - BISSELL

"SIDEWALK DOG  IS AMONG THE BEST: PROFESSIONAL, ORGANIZED, AND ALWAYS FOCUSED ON OUR COMPANY'S GOALS." - TITO'S HANDMADE VODKA

"YOU GUYS ARE KNOCKING IT OUT OF THE PARK. WE ONLY DROP SHIP FOR ONE OTHER RETAILER." - STUNT PUPPY

"WE RECEIVED HUNDREDS OF RESPONSES WITHIN MINUTES OF SIDEWALK DOG SENDING OUR SURVEY. THEY ARE LEADING ALL OF OUR OTHER CHANNELS." - ANIMAL HUMANE SOCIETY (THE LEADING ANIMAL WELFARE ORGANIZATION IN THE UPPER MIDWEST)

EXAMPLES Newsletter featuring a Radisson hotel event Dedicated email publicizing BISSELL's Pet Happens campaign Sponsored article promoting a tourism and travel company Giveaway featuring Sojos pet food and treats More fun on Instagram and Facebook

HOP IN WITH US We'll make reaching your brand goals a windows-down, tail-waggin’ joy ride.

SIDEWALK DOG MEDIA email: [email protected] phone: 315.750.0045 web: SidewalkDog.com all social: @sidewalkdog