Moving your small business?

Transfer of security systems and services. Marketing materials, business documents and ... Notify your customers, clients and donors that your business will soon have a new home. Follow these tips to make it easier: ... Offer a promotion or discount especially for your new neighbors. Offer existing customers an incentive to ...
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Small Business Moving Checklist

Moving your small business? Follow this checklist for a successful move

Before you begin From start to finish, business moves commonly take anywhere from several weeks to several months. Plot out the time needed for your move, and don’t stress out if some tasks take longer than you originally planned:

Create a timeline that encompasses the items below, so you can easily keep track of what to do and when

Estimate costs Set aside funds to cover moving expenses. Common expenses include:

Boxes and packing supplies Professional movers or a moving truck IT services to set up new phones and internet (make sure the services you enjoy now will be available, or better, at the new location) Transfer of security systems and services Marketing materials, business documents and signage that need to be updated with the new address Employee overtime expenses Redecoration, renovation or construction work at the new location

Alert agencies and vendors Contact relevant government entities, licensing bodies, vendors, partners and other organizations. Parties that require notice of your move include:

Banks, payment processors and insurers Security system providers Local, state and federal tax authorities Local and state licensing agencies Utility companies and internet service providers The U.S. Postal Service and any shipping companies that make regular deliveries or pickups

A move is the perfect time to refresh your marketing. We have the tools you need.

Small Business Moving Checklist Contact your customers Notify your customers, clients and donors that your business will soon have a new home. Follow these tips to make it easier:

Add “We’re moving” and your future address to your email signature Preview the move in your newsletters and email campaigns Post news about the move on your social media accounts and your website Send a letter or postcard to your mailing list Create inserts for your invoices that spread the word Make phone calls to your VIPs Contact local or community newspapers to share news of your move

Update your marketing Take stock of any materials that contain your old address and make plans to update them. Items that need a refresh could include:

Logos and wordmarks Business cards, menus, brochures, postcards, stickers, magnets and other marketing materials Forms, receipts, invoices and business checks Your website and social media profiles Your business listing on websites like Google, Yelp, TripAdvisor, the Better Business Bureau, Yellow Pages and others The street address you use in targeting or location extensions for paid advertising campaigns

Prepare for moving day Gather your employees or other helpers and make a plan for the day of the move. Consider the following:

Start getting rid of old documents or supplies that you no longer need Create a timeline for the day of the move Schedule employees and professional movers as needed for moving day

Celebrate! After the move is complete, announce your arrival to your new community. Some ideas for spreading the word:

Schedule a celebratory event and invite community members and nearby businesses to explore your new space Launch a social media campaign that targets nearby consumers Offer a promotion or discount especially for your new neighbors Offer existing customers an incentive to check out your new location Consider a campaign targeting customers who haven’t visited recently — your new location may be more convenient Consider partnering with a nearby business to cross-promote each other, if there’s a natural connection

A move is the perfect time to refresh your marketing. We have the tools you need.