Before writing detective fiction, Robert Crais was an EMMY nominated screen writer for Miami Vice, Hill Street Blues,. C
NOW AT SIMON & SCHUSTER
About Robert Crais Before writing detective fiction, Robert Crais was an EMMY nominated screen writer for Miami Vice, Hill Street Blues, Cagney & Lacey, Quincy and L.A. Law. He’s one of Lee Child’s favourite American crime writers.
This is the 17th Elvis Cole and Joe Pike book by Robert Crais Did you know Elvis Cole made an un-named appearance in Michael Connelly’s novel, Lost Light? Harry Bosch made a similar, un-named appearance in Crais’ The Last Detective.
NETGALLEY RECOMMENDS We know crime and thriller readers choose their next book via recommendations.
We’ll use the NetGalley Recommends newsletter to seed the book to 10,000 readers in Australia and New Zealand, getting consumers contributing to the early buzz.
PAID FACEBOOK CAMPAIGN Our paid Facebook campaign will run on release in January. We’ll serve 500,000 impressions over two months, aiming for both exposure and engagement. In May our Facebook campaigns averaged a 2.13% CTR and over 12,000 post engagements and reactions.
PROGRAMMATIC CAMPAIGN
We’ll run a programmatic digital campaign in January to capture all the ‘Summer Readers’. We’ll serve 500,000 impressions on all the major news sites in Australia.
Widespread review and interview coverage across Australia and New Zealand.
