$10. $15. $20. $25. $30. Downtown Buckhead. Midtown. Metro. Class A Rental ... Home to top research institutions ... Geo
OFFICE MARKET THE SELECTION YOU WANT, THE PRICE YOU NEED.
Whether you are on the hunt for Class A or Class B office space, the Downtown office market offers the best values in the region. And you’ll enjoy a wide selection: Downtown Atlanta is home to the largest inventory of office space of all the urban markets with a total of 16,303,758 square feet.
Metro Atlanta Comparison of Class A Office Space $30 $25 $20
90%
$27.41
$26.92
$22.06
$19.62
$15
80%
$10
75%
$5
85.7%
85%
81.2%
82.0%
Midtown
Metro
76%
70%
$0 Downtown Buckhead
Midtown
Downtown Buckhead
Metro
Class A Rental Rates
Class A Occupancy Rate
Metro Atlanta Comparison of Class B Office Space $19
$18.30
$18
$16.78
$17 $16
78%
$18.11
76% 74%
$15.33
76.6% 74.0%
73.8% 71.7%
72%
$15
70%
$14 $13 Downtown Buckhead
Midtown
Class B Rental Rates
Metro
68% Downtown Buckhead
Midtown
Metro
Class B Occupancy Rate Source: Jones Lang LaSalle, Office Statistics Year-End 2012
Central Atlanta Progress | atlantadowntown.com
April 2013 - V.2
OFFICE MARKET
Square Feet
Projected Office Absorption, 2011 - 2030 7,000,000 6,000,000 5,000,000 4,000,000 3,000,000 2,000,000 1,000,000 0
Downtown Atlanta is projected to experience 5.1
million square feet of absorption and add approximately 4.4 million square feet of new office space by 2030. Source: RCLCO, Downtown Development Forecast, June 2011
Pipeline & Projected Demand
Demand is being driven by -
Square Feet
5,000,000 4,000,000 3,000,000
Current Pipeline Demand 2021-2030
2,000,000
Demand 2011-2020
The Atlanta Streetcar is projected to increase
1,000,000 0
- Excellent access to transportation network - Proximity to restaurants & amenities - Home to top research institutions - Young, talented workforce - Established central location
Downtown’s capture of office demand over other submarkets in the
Office SF Source: RCLCO, Downtown Development Forecast, June 2011
region.
“Cooper Carry moved its Atlanta offices to 191 Peachtree after 26 years in the same Buckhead building. The change in enviornment has brought vigor and renewed enthusiasm to our employees who enjoy the many lunchtime restaurants and shopping opportunities just steps away. Before the move, we had over 100 employees who drove alone evey day to and from the office. Today, of our 100 employees, fewer than 30 drive to work. All others take transit, walk or bicycle, and they love the change to a lifestyle that supports greater environmental sustainability.” - Kevin R. Cantley, AIA President and CEO, Cooper Carry
Central Atlanta Progress | atlantadowntown.com
April 2013 - V.2
OFFICE MARKET
A move
Downtown is a move toward a more sustainable Atlanta. The Atlanta Better Buildings Challenge is a collaborative initiative led by Central Atlanta Progress (CAP) and the City of Atlanta as part of the City’s Power to Change effort - a plan aimed at making Atlanta more sustainable by improving “green” programs and policies such as water and energy conservation, reducing solid waste and carbon emissions, and improving recycling rates.
17% of Downtown’s office square footage is Green-Rated. 49 million square feet of Downtown’s building inventory has taken the challenge. 15 million square feet of Downtown office space has taken the challenge. Today,
Better Buildings Challenge, City Comparison 50 40
Square Feet (in millions)
The Better Buildings Challenge is a nation-wide effort by the Department of Energy to enhance building efficiency while creating jobs and building a strong economy. As part of the initiative, Atlanta will compete nationally with other cities to achieve the title of most sustainable city.
30 20 10 0
Total SF Committed
Downtown buildings are committed to the challenge and to a more sustainable future for their tenants and workers. 55 Allen Plaza 330 Marietta Street Epsten Group Campus - The Edge Turner Building - Luckie Street Georgia Power Hedquarters Georgia Pacific Center Coca-Cola North Avenue Tower Centennial Tower 100 Peachtree Street 260/270 Peachtree Peachtree Center - Marquis One & Two
SunTrust Plaza SunTrust Plaza - Garden Offices Atlanta Housing Authority Atlanta City Hall American Cancer Society Center English Avenue Yards The Walton Building Metro Atlanta Chamber of Commerce GSA - Sam Nunn AFC GSA - Richard B. Russell FB Bank of America Plaza
To learn more and get involved, visit www.atlantabbc.com April 2013 - V.2
INVESTMENT & INCENTIVES THE MOMENTUM JUST KEEPS BUILDING.
Downtown has seen more than $2.9 billion in investments since 2007, plus an additional $142 million toward its infrastructure. And that’s not all: $2.1 billion in proposals are currently on the table. Generous incentives, coupled with the allure of living and working in an urban environment, have made the area one of the most prosperous in the city. Consider this: even though Downtown only comprises 3 percent of the city’s land, it generates 11 percent of its overall sales tax revenue.
Downtown Investment, 2007 - 2012 2007 Housing Units
2008
2009
2010
2011
2012
Total
257
404
489
1,236
348
564
3,298
Student Beds
2,000
-
325
145
900
-
3,370
Hotel Rooms
127
242
121
-
506
-
996
Office Space (SF)
334,970
295,000
165,000
-
29,000 238,000
1,061,970
Retail Space (SF)
89,779
206,843
102,176
42,900
21,526 110,500
573,724
Institutional Space (SF)
116,000
125,648
17,000
900
623,048
Total Investment
$583.4
$727.3
$395.7
$304.2
$2,921.6
(in millions)
16,500 347,000 $477.5
$433.5
Source: CAP
Additionally, $142
Central Atlanta Progress | atlantadowntown.com
million in public capital has been invested Downtown.
August 2013 - V.2
INVESTMENT & INCENTIVES Key Investments Since 2007 The World of Coca Cola Museum
$97
Alexan 360
$105
Twelve Centennial
$128
AmericasMart
$131
Parker H. Petit Science Center
$150
W Atlanta Downtown Hotel
$168 $0
$20
$40
$60
$80
$100
$120
$140
$160
$180
Total Investment in Millions
$97M
$168M
$128M
Incentives The Atlanta community is committed to a thriving revitalized core. A myriad of incentives are available in Downtown that cannot be found elsewhere in the city. Opportunity Zone Job Tax Credits: $3,500 tax credit for each net new job created.
•
Tax Exempt Bond Financing from Urban Residential Finance Authority: for affordable housing developments with a mix of market-rate units.
• Eastside TAD: A $47.5M investment helped to raise assessed
value of property in the TAD from $300 million in 2003 to $656 million in 2010 and generated an additional $61.1M in tax increment.
Total Assessed Value
Millions of $
•
118% increase
$656
$300
• Westside TAD: A $161.3M investment helped to raise assessed value of property in the TAD from $271 million in 1998 to $773 million in 2010 and generated an additional $105.9M in additional tax increment.
Business Improvement Loan Fund/The Phoenix Fund: low interest loans for capital and operational support for small and medium sized businesses.
•
Atlanta Neighborhood Development Partnership Programs and Loan Funds: for predevelopment, construction and bridge land acquisition to spur affordable mixed-income housing.
•
Historic Rehabilitation Incentives: tax abatement and tax credits to support the re-use and restoration of historic buildings.
Millions of $
•
2003
2010
185% increase
$773
$271
1998
2010 Source: Invest Atlanta
August 2013 - V.2
PEOPLE & PLACES WHERE ATLANTA LIVES AND WORKS.
Rd
Ridgewood Rd
ont Rd Piedm
B ri
d
ell M How
d ill R 237 sM e r 3 With 9,300 people per square mile, Downtown is Atlanta’s densest urban submarket. o Lindbergh Dr It also has Mo Defoor erry median age of Downtown residents is 30.2, and family welcoming 118,000 workers every day.FThe R 41
a rc
liff
the most jobs, incomes in the
236
i ll R d
Peachtree R d
13 area have grown almost 50 percent in the last decade. That’s not the only thing that’s growing: Downtown’s neighbor-
t a Bl
Downtowning s Downtown &RdAdjacent Census Tracts 42 Downtown & Adjacent Neighborhoods pr
Downtown Population
PARK
Clark Atlanta University
4,000
Morehouse College
3,000
Spelman College
tin L 2,170 Mar
Dr
30308
ENGLISH AVENUE
Simpson St
uther King Jr Dr
Fre
30303
m edo
Bria rcli ff R d
10
lb Ave Deka
Pk
30312 Decatur S
85
t
CABBAGETOWN
154
20
Employment
78
OLD FOURTH WARD
75
DRUID HILLS
278
wy
21,000 MADDOX
VIRGINIA HIGHLAND
Ponce de Leon Ave
North Ave
treet
Georgia Tech
8
GEORGIA TECH
htr ee S
CENTER HILL
32,000
PIEDMONT PARK
Pea c
Georgia State University
ad Hwy B ankhe
Ashby St
Students
St
Monroe
Marietta
157,175
Piedmont Ave
82,057
Northside Dr
Downtown & Adjacent Neighborhoods
23,202 d
Rd
R
Downtown & Adjacent Census Tracts d
yR
fton C li
Per r
ood Hollyw
Downtown Residents
EMORY UNIVERSITY S ck Ro
M a r ie t
hoods have increased by 18 percent in the last 10 years.
Memorial Dr
20
WHITE 1.7 Million PARK
Sporting Events
4.8 Million
Concerts & Shows
2.6 Million
154
85
oro
LAKEWOOD PARK
42
August 2013 - V.2 d
41
Rd
3
Cam
Central Atlanta Progress | atlantadowntown.com
esb
FORT Rd Source: U.S. Census, ARCHE, bGeorgia lton Power, ACVBMC PHERSON p el
23
st R ercre Bould
Lee St
13 Million
M cD o noug h Bl
75
J on
Downtown Attractions
GRANT PARK
Boulevard
Conventions
MECHANICSVILLE
Stewart Ave
Ashby
Annual Attendance
Moreland Ave
Abernathy Blvd
e Av als ho
118,000
tS Fla
Daytime Office Workers
Glenwo o Av e d
PEOPLE & PLACES Population Growth 90,000 80,000 70,000 60,000 50,000 40,000 30,000 20,000 10,000 0
Household Growth
18% 17.8% 18.5%
Downtown
Adjacent Census Downtown + Tracts Adjacent Census Tracts
45,000 40,000 35,000 30,000 25,000 20,000 Population (2000) 44.8% 15,000 Population (2010) 10,000 5,000 0 Downtown
36.9% 33.4%
2010 2000
Housing Units (20
Housing Unit (201
Adjacent Downtown + Census Tracts Adjacent Census Tracts Source: U.S. Census
“Since 2000, neighborhoods within three miles of Downtown Atlanta have seen a 61 percent surge in residents aged 25 to 34 who have at least a fouryear degree, according to U.S. Census figures.That’s almost 10,000 new patrons for everything from apartment and condo developments to restaurants and bars to computer and cell phone vendors.The same thing has happened in dozens of other cities, but the movement is twice as robust in Atlanta as it is nationwide.” –Atlanta Journal-Constitution, May 2011 Average Family Income in Downtown Atlanta 1990 $20,066
2000 $32,204
2005 $45,914
2006 $45,000
2007 $37,884
2009 $44,000
2011 $47,088
Downtown family income grew approximately 46% over the last decade. Average Household Income
Within 1 mile of Downtown $36,834 Within 3 mile of Downtown $52,267 Within 5 mile of Downtown $57,382
30.2
is the average age of a Downtown resident. Source: U.S. Census
August 2013 - V.2
RETAIL & SPENDING AN UNTAPPED SPENDING MARKET.
Downtown is projected to add significant retail demand over the next 20 years that could amount to 725,000 square feet of absorption. Who’s driving the demand? Young people (the average age of a Downtown resident is 30) with higher incomes who choose to live Downtown so they can walk to dinner, shops and attractions. They’re joined by a booming student population—Downtown is home to 53 percent of the city’s college-goers. Take these desirable demographics, add an additional 22,000 daytime workers by 2030, and you have an area that’s ripe for retail growth.
Downtown spending generates $23,007,000 in sales tax revenue. While Downtown has 4% of the city’s population, it generates 8% of its sales tax revenue.
Downtown Spending by Category Category Restaurants/Bars
Dollar Amount $374,200,000
Apparel/Accessories Motor Vehicles/ Parts General Merchandise Other Total
$65,566,000 $54,483,000 $44,294,222 $160,557,000 $699,100,222
Restaurants/Bars
23%
Apparel/Accessories 6%
54%
8%
Motor Vehicles/ Parts General Merchandise
9%
Other
Downtown Spending by Group Group Conventioneers Tourists Households Students Employees
% of Total Spending 21% 13% 20% 12% 34%
21%
Conventioneers
34%
Tourists 13%
12%
20%
Households Students Employees
Source: RCLCO, Downtown Development Forecast, June 2011 Central Atlanta Progress | atlantadowntown.com
April 2013 - V.2
RETAIL & SPENDING
Average Household Income
Number of Households
$36,834 Within 3 miles $52,267 Within 5 miles $57,382
13,542 Within 3 miles 70,527 Within 5 miles 137,696
Within 1 mile
Within 1 mile
Source: U.S. Census, CoStar
Downtown is projected to add significant retail demand over the next 20 years that could amount to 725,000 square feet of absorption. • •
Projected Retail Growth By Sources, 2011 - 2030
415,000 SF of new retail space is needed to meet demand The highly anticipated Atlanta Streetcar is projected to contribute 32,000 SF of demand to the total
•
New households with higher incomes will be the primary source of demand for new retail
•
22,000 additional daytime workers by 2030 and steady growth in tourism and convention visits will also contribute to retail demand
10%
Households
25%
Employees 65%
Visitors/Tourists
Source: RCLCO, Downtown Development Forecast, June 2011
23,202 People Live Downtown 62,170 People Study Downtown 118,000 People Work Downtown 13 Million People Play Downtown
30.2 is the average age of a Downtown resident
Central Atlanta Progress | atlantadowntown.com
April 2013 - V.2
RETAIL & SPENDING Employee Spending The average Downtown office worker spends per week:
$35.85
$102.47
$26.71
on transportation
on goods and services
on dining
Retail spending by Downtown employees could top
Transportation
$211,515,000
$973,677,000 with 118,000 daytime workers
Full Service Restaurants & Fast Food Eateries
$157,589,000
working 50 weeks a year.
Goods & Services
$604,573,000
= $165 per week
Source: ICSC, Office-Worker Retail Spending in a Digital Age, 2012
Student Spending
Students spend $361 per week or $4,332 per year on retail goods and services. Source: RCLCO, Downtown Development Forecast, June 2011
Est. Annual Student Retail Spending by University
Georgia State University
32,000
Georgia Tech
21,000
Clark Atlanta University
4,000
Morehouse College
3,000
Spelman College
2,170
$160 Total Spending in Millions
Students
$140
$138.62
$120 $90.97
$100 $80 $60 $40 $20
$9.43
$13.00
$17.33
$0 GSU
Georgia Tech
Spelman College
Morehouse Clark College University
Downtown boasts 53% of the city’s student
population and 8.3% of the entire metro area’s student population.
Central Atlanta Progress | atlantadowntown.com
April 2013 - V.2
RETAIL & SPENDING
Restaurant Spending With new restaurants and bars seeking dynamic, authenic urban environments, Downtown is becoming a destination for quality dining. Restaurant Type
Estimated Downtown Sales
Establishments Downtown
Estimated City Sales
Full-Service
$175,525,933
207
$1,001,070,215
1008
18%
Limited-Service
$131,930,997
97
$516,656,146
407
26%
$26,740,276
28
$168,221,934
129
16%
$334,197,206
332
$1,685,948,295
1544
20%
Drinking Establishments TOTAL
Establishments Downtown as Citywide a % of City
Source: RCLCO, Downtown Development Forecast, June 2011
April 2013 - V.2
CONVENTIONS,TOURISM & HOTELS
WHERE ATLANTA’S VISITORS MEET, SHOP, CHEER AND STAY.
The buyer’s market at AmericasMart draws 93,000 people each January. The SEC Football Championship lures 70,000 sports fans every December. The world-renowned Georgia Aquarium welcomes 2.2 million visitors all year long. And the list goes on. Welcome to Downtown, where the conventions, sports scene, concerts, shows and attractions are simply unmatched anywhere else in the city.
Downtown Annual Attendance: Sporting Events
Concerts & Shows
Conventions
Attractions
4.8 Million
2.6 Million
2.1 Million
13 Million
Downtown Hotels Downtown is home to 11% of the region’s total hotel rooms Downtown Hotel Rooms
11,500 Downtown Hotel Rooms
Downtown is home to 4 % of the region’s total hotel properties Downtown Properties
33 Downtown Properties
Downtown hospitality employs more than 21,000 workers. Source: ACVB, RCLCO, Downtown Development Forecast, June 2011
Central Atlanta Progress | atlantadowntown.com
April 2013 - V.2
CONVENTIONS,TOURISM & HOTELS Annual Attendance at Downtown Attractions Centennial Olympic Park
3 Million Visitors
Georgia Aquarium
2.2 Million Visitors
World of Coca-Cola
1.1 Million Visitors
Martin Luther King, Jr. National Historic Site 700,00 Visitors College Football Hall of Fame
450,000 Visitors est.
National Center for Civil and Human Rights
350,000 Visitors est.
CNN Studio Tours
300,000 Visitors est.
Imagine It! Children’s Museum
200,000 Visitors
State of the Downtown Hotel Market • Average daily hotel rate of $137
In 2010, Downtown generated $7.743 million in Hotel Tax funds—77% of the city’s total
• A 65.4 percent occupancy (hotels within 1 mile of the Georgia World Congress Center) • Room nights demanded = 2,946,814 • In 2010, Downtown hotel room revenues = $384,916,319 • Downtown is projected to support an additional 1,750 hotel rooms over the next twenty years
77%
• Increased occupancy in existing office space and new office development is porjected to generate 54% of the new hotel demand
Source: RCLCO, Downtown Development Forecast, June 2011
“Atlanta is forecast to see a 4.8 percent increase in RevPAR in 2012, according to a recent presentation from Smith Travel Research. Gains in revenue are expected to be even greater in 2013, with RevPAR forecast to see a 6.6 percent increase.” - Atlanta Business Chronicle, July 2012 Historical Average Daily Rate, Downtown Hotels $140
$136.70
$136.82
$137.73
$135 $130
$130.70
$128.34
$125 $120 2008
2009
2010
2011
2012 Source: ACVB
Central Atlanta Progress | atlantadowntown.com
April 2013 - V.2
CONVENTIONS,TOURISM & HOTELS Downtown is home to more than
8 million square feet of convention space.
• AmericasMart – 4.2 Million SF • Georgia World Congress Center – 3.9 Million SF • Georgia Dome – 102,000 SF stadium space • Boisfeuillet Jones Atlanta Civic Center – 5,800 SF ballroom; 4,600 seat theater • Philips Arena – 17,000 SF exhibit space Top Conventions and Tourism Events in 2011 AmericasMart January Gift, Home Furnishings, Area Rug Market
93,000
AmericasMart July Gift, Home Furnishings, Area Rug Market
72,600
Chick-Fil-A Bowl
72,217
Chick-Fil-A College Kick Off
71,000
SEC Football Championship 2010
70,000
Cheersport Limited 2011
70,000
The average daily expenditure per conventioneer is
$369.34. Lodging & Incidentals - $157.68 Food & Beverage - 117.41 Entertainment/Recreation - $12.24 Retail - $38.66 Local Transportation - $14.12 Auto Rental - $12.28 Gas/Tolls/Parking/Other - $16.95
The average length of stay is 3.5
days.
Source: GWCC Authority and the Selig Center for Economic Growth,Terry College of Business,The University of Georgia (August 11, 2010).
April 2013 - V.2
HOUSING
AN EXPANDING POPULATION ON THE HUNT FOR HOMES. The news is out: Downtown is growing faster than the state and the country in population, housing and median income. Who’s behind this increase? Young, upwardly mobile residents who are attracted to Downtown’s easy accessibility, popular entertainment venues and affordable housing options. As this population continues to grow, so will its need for quality places to live.
13,542
Downtown Housing Units
10,758
Downtown Households
5,957
New Units Constructed Downtown since 2007
1.87
Average Downtown Household Size
$17,100
Annual spending per Downtown Households
$183,961,800
Downtown Households Annual Economic Impact
Demand for new units will be driven by 15 to 34 year olds earning $35,000 to $75,000 who are drawn to Downtown for its: • Excellent access to jobs and transit. • High level of entertainment options and amenities, especially relative to the suburbs. • Affordable housing stock. Trends result in a demand for 8,800 new, market-rate residential units over the next 20 year. The Atlanta Streetcar contributes to these numbers by 800 units. Source: RCLCO, Downtown Development Forecast, June 2011, U.S. Census
The occupancy rate for one-bedroom units in Downtown is 98.1%, which is the highest amoung intown Atlanta submarkets. Source: Haddow & Associates, Haddow’s Apartment Report,Third Quarter 2012 Central Atlanta Progress | atlantadowntown.com
April 2013 - V.2
HOUSING
• By 2015, Georgia State University is projected to have 36,000 students, with 2.45 •
million square feet of planned projects for Downtown. GSU’s goal is to house 20 percent of these students by 2015, leaving 27,000 looking for nearby rental options.
Student Housing Demand 35,000 30,000
Students
25,000 20,000 15,000 10,000 5,000 0 Unhoused Students
Georgia State University 27,000
Students in Dorms
5,000
12,650
Clark Atlanta University 970
Morehouse College 840
8,350
2,450
1,600
Georgia Tech
Spelman College 770 1,400
Downtown Rental Figures, 2012 Average Rental Price
$1.11-1.36 per square foot
Average Rental Price
$1,220/Month
Average Unit Size
982 square foot
Average Occupancy
97.5% Combined
98.1% -1 Bedroom 95.9% -2 Bedroom Source: Haddow & Associates, Haddow’s Apartment Report,Third Quarter 2012 April 2013 - V.2
EMPLOYMENT & INDUSTRY
THE MOST PAYCHECKS PER SQUARE MILE. Downtown has a whopping 30,547 jobs per square mile—the highest in the city. Even though Downtown only comprises 3 percent of the city’s land, it’s where 31.5 percent of the city goes to work. From telecommunications to biochemistry, film production to data processing, Downtown’s varied industries keep the energy high—and the paychecks rolling.
High employment numbers can be attributed to Downtown’s characteristics • #1 telecommunications infrastructure in the city • Access to county, city, state and federal agencies, courts and services
Downtown’s 118,000 daytime workers account
• Very prominent data-processing industry, computer systems design and related services
for 31.5% of the city’s total employment, even
• Very low cost of doing business
though Downtown only
• Large convention capacity: to host conferences of any size
comprises 3% of the city’s land.
• Proximity to 11,500 hotel rooms with affordable average daily rate • Proximity to Hartsfield-Jackson Internation Airport • Easy access to all major highways, MARTA and other alternative transportation options Source: Metro Atlanta Chamber of Commerce
Central Atlanta Progress | atlantadowntown.com
April 2013 - V.2
EMPLOYMENT & INDUSTRY
Top Employers Downtown Coca-Cola Co Grady Health System/Memorial Hospital
5,000 4,000
Georgia State University Turner Broadcasting System Inc Emory University Hospital Midtown Georgia-Pacific LLC Georgia Power Co Atlanta Medical Center CNN News Group Deloitte & Touche LLP Ernst & Young LLP KPMG LLP
3,500 3,000 2,771 2,500 2,000 1,700 1,200 1,100 1,100 900
SunTrust Bank Marriott Marquis Hotel Hyatt Regency Atlanta
900 841 715
Omni Hotel at CNN Center Hilton Atlanta American Cancer Society InComm Inc Southern Co Bank of America Georgia State Univiversity/Robinson College Georgia World Congress Center Westin Peachtree Plaza
675 640 600 600 600 551 550 550 430
Employment by Industry Transportation & Warehousing
272
Other Services
914
Construction
941
Real Estate Rental/Leasing
1,298
Retail Trade
1,374
Management of Companies
1,620
Information
1,750
Admin Support, Waste Mgmt, Remdial
1,842
Wholesale Trade
1,905
Utilities
2,003
Manufacturing
2,372
Finance & Insurance
3,269
Educational Services
3,576
Other Services
4,493
Arts/Entertainment/Recreation
10,421
Accomodation/Food Services
10,983
Healthcare & Socal Assistance
13,627
Professional/Scientific/Technical Services
20,031
Public Administration
35,364 0
Central Atlanta Progress | atlantadowntown.com
5,000
10,000
15,000
20,000
25,000
30,000
35,000
40,000
April 2013 - V.2
EMPLOYMENT & INDUSTRY Key Industries Contributing to Downtown’s Growth Arts & Culture • The Atlanta area is ranked number 1 in arts-related employees per 1,000 residents among the peer regions analyzed. • The Atlanta area has 15,326, the third-highest number of arts-related businesses among the peer regions analyzed. • The Central Business District has the highest number of creative-industry businesses per square mile.
Source: ARC Regional Snapshot, Creative Industries Thrive in Metro Atlanta, July 2012
Film & TV • In 2011 alone, television networks, Hollywood studios, production companies and independent producers invested more than $689.3 million in Georgia. • Intown Atlanta has a number of fully equipped studio spaces: EUE/Screen Gems, Tyler Perry Studios, Raleigh Studios Atlanta, Atlanta Civic Center. • More than 14 Georgia colleges and universities offer degrees or studies in film and television production, providing a breeding ground for new employees in this booming field. Bioscience & Biotech Downtown’s higher education institutions are leading the way in biotech and bioscience. Annual research expenditure in bioscience from Downtown universities: Clark Atlanta University
$2,328,000
Georgia Institute of Technology
$22,086,000
Georgia State University
$30,371,000 $15,000
Morehouse College Morehouse School of Medicine Spelman College TOTAL
$41,098,000 $1,900,000 $97,798,000
Technology Intown universities lead the way in technology with programs such as: • Georgia State Technology and Commercialization Development Program • Georgia Tech Enterprise Innovation Institute • Georgia Tech Research Institute (GTRI)
April 2013 - V.2
HIGHER EDUCATION
WE LEAD BY DEGREES Downtown is one of the top destinations for higher education in the country, ranking sixth in annual college graduates and seventh in student enrollment among America’s largest urban areas. And Downtown’s universities just keep growing, with thousands of additional students and millions of square feet of new construction anticipated over the next few years. Technology and bioresearch are two of the most popular and highly funded programs at Downtown universities, with nearly $100 million spent annually on bioscience research alone.
Students Georgia State University
32,000
Georgia Tech
21,000
Clark Atlanta University
3,420
Morehouse College
2,440
Spelman College
2,170
#1 #6
Downtown has the largest share of Atlanta’s college students (53%). Downtown is sixth among America’s largest urban areas in annual college graduates (at the bachelor’s degree level or higher)
#7
Downtown is seventh among America’s largest urban areas in student enrollment. Downtown is among America’s top seven urban
#7
centers in the number of degrees awarded in fields including engineering, computer sciences, math, physical sciences, biological sciences, health professions, business, arts and theology. Source: ARCHE
Central Atlanta Progress | atlantadowntown.com
August 2013 - V.2
HIGHER EDUCATION Georgia State University
32,000
6,702
undergraduate & graduate students
$1.4 Billion
annual graduates (2011)
annual economic impact
Degrees Conferred (2011) Healthcare & Management Business & F.I.R.E professions Public Admin & Policy Natural Science Mathematics & Computer Science Education English, Journalism, Communications Foreign Language Social Sciences and History Arts and Film Psychology Criminal Justice/ Safety Studies
Students
Enrollment Trends 38,000 36,000 34,000 32,000 30,000 28,000 26,000 24,000 22,000 20,000
36,000 30,431 25,946
26,134
27,137
31,533
32,000
By 2015, Georgia State University is projected
28,238
to have 36,000 students.
2005
2006
2007
2008
2009
2010
2011
2015
Campus Growth • There are 2.45 million square feet in planned Georgia State University projects Downtown that call for $1 billion in capital expenditures. • By 2015, GSU will require a total of 5,476,211 square feet. • Planned projects include: University Science Park, Humanities building, Business and Law professional center, University Plaza, Wall Street Housing north of Underground ATL, convocation center, pedestrian and streetscape improvements. Housing Currently, 27,000 Georgia State students who would like to live in close proximity to their school compete for 10,930 rentable units Downtown.
35,000 30,000 25,000 20,000 15,000 10,000 5,000 0
27,000
5,000 Georgia State University Students in Dorms
Central Atlanta Progress | atlantadowntown.com
Unhoused Students Source: Georgia State University August 2013 - V.2
HIGHER EDUCATION Georgia Institute of Technology The Georgia Institute of Technology is one of the nation’s top research universities, distinguished by its commitment to improving the human condition through advanced science and technology. It is consistently ranked as one of U.S. News & World Report’s top 10 public universities in the United States. Georgia Tech’s campus occupies 400 acres in the heart of the city of Atlanta, where 20,000 undergraduate and graduate students receive a focused, technology-based education. Degrees Conferred (2011) Architecture and City Planning Digital Communication & Media Computer Science and Information Systems Engineering Biological Sciences Mathematics International Studies/ Science History Technology Natural Sciences Public Policy/ International Affairs Industrial Design and Music Healthcare Management Business Administration Industrial and Organizational Psychology
Enrollment Trends 22,000 20,000 Students
18,000
17,135
17,935
18,742
19,413
20,291
20,720
2009
2010
16,000 14,000 12,000 10,000 2005
2006
2007
Housing
2008 25,000 20,000
Currently, 12,650 Georgia Tech students who would like to live in close proximity to their school compete for 10,930 rentable units Downtown.
15,000
12,650
10,000 5,000
8,350
0 Georgia Tech Student Body Students in Dorms
Unhoused Students Source: Georgia Institute of Technology
Central Atlanta Progress | atlantadowntown.com
August 2013 - V.2
HIGHER EDUCATION Atlanta University Center The Atlanta University Center (AUC) is the world’s largest consortium of African American private institutions of higher education. These institutions—Clark Atlanta University, Morehouse College, Morehouse School of Medicine and Spelman College—share a common mission to provide quality education for African Americans and other students of diversity.
Clark Atlanta University (3,420 Students) Clark Atlanta University offers 38 major areas of study through four schools, 170 full-time teaching faculty members and in 2011-12 acedemic year awarded 728 degrees; 550 Bachelor’s, 152 Master’s and 26 Doctorates. Morehouse College (2,440 Students) No. 3 among Historically Black Colleges and Universities, Morehouse College is a private, all male institution of higher learning offering 27 major areas of study in three schools.
Morehouse School of Medicine (357 Students) Founded in 1975, Morehouse School of Medicine is the first medical school established at a Historically Black College and University in the 20th century. In 2011, U.S. News ranked MSM #16 in best medical schools for primary care. Spelman College (2,170 Students) Founded in 1881, Spelman College is a prestigious, highly selective, liberal arts college that prepares women to change the world. Ranked No. 1 among Historically Black Colleges and Universities.
Source: ARCHE, Atlanta University Center Consortium, Clark Atlanta University, Morehouse College, Morehouse School of Medicine, Spelman College
August 2013 - V.2