Prospecting Video and Email. This video helps business owners learn more about the importance of BOE insurance. Simply s
open doors with BOE marketing materials
Business owners understand the importance of cash flow. If you can help them understand the likelihood of disability and the effects it can have on that cash, you can help them understand the importance of business overhead expense (BOE) insurance. That can open the door to other discussions, including the business owner’s need for additional disability and life insurance coverage.
This producer brochure discusses the advantages that BOE insurance has as a door opener when working with business owners.
open doors with BOE insurance Sales Idea
Business owners understand the importance of cash flow. If you can help them understand the likelihood of disability and the effects it can have on that cash, you can help them understand the importance of Business Overhead Expense (BOE) Insurance. That can open the door to other discussions, including the business owner’s need for additional disability and life insurance coverage. Business owners have a great need for revenue to help keep the business doors open if they become too sick or hurt to work. BOE is designed to help cover the fixed-cost expenses and obligations of the company or practice. The essential component in most small businesses is the business owner. It’s the owner who holds the company together and keeps it running. If the owner becomes too sick or hurt to work, it could be detrimental to the business. Besides the normal monthly expenses of employee salaries, rent or mortgage payments and other company expenses; the owner may also need to consider hiring a temporary replacement in order to keep their business functioning.
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BOE has some significant advantages in the marketplace: • Few agents market BOE • The product has tax advantages and is relatively inexpensive versus other disability products • Allows you to focus the interview and discussion not only on the immediate needs of the business, but also the needs of the owner
Target Market Business Overhead Expense insurance is for medical/dental professionals and small business owners who are actively engaged in their business on a full-time basis. The day-to-day presence of these business owners is vital to the business and a disability will result in a definite loss of revenue to the company or practice. These businesses have a great need for income in order to keep the doors open, retain current customers or patients and remain viable if they suffer a disability. Consider prospecting with BOE to help further your efforts in reaching out to these markets. It may lead to additional business or personal protection strategies using insurance.
For producer use only. Not for use with clients.
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Prospecting Video and Email This video helps business owners learn more about the importance of BOE insurance. Simply send the video to your clients using the email copy provided or make it available on your website to get the conversation started.
Prospecting Postcards These postcards are another way to reach out to business owners about the importance of BOE and disability income insurance. income is your foundation. protect it.
protect your business. Disability Income Insurance
Disability Income Insurance
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For Producer use only. Not for use with clients.
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Client Flyer, Fact Finder and Follow-Up Letter
Approved letterhead must be used when sending this to a client or prospect. If you are securities licensed, this text needs to be reviewed and approved by your Compliance Department before use. Client/prospect name Address City, State, ZIP Date Dear (client or prospect’s first name): Thank you for your interest in wanting to protect your business in the event of a disabling illness or injury. Business overhead expense (BOE) insurance can help keep your business running in the event you become disabled.
Once a prospect contacts you through general prospecting, follow-up with this flyer, fact finder and letter.
The enclosed flyer provides additional information about BOE insurance. It outlines why you need BOE insurance and the benefits of having this protection in place. The enclosed worksheet will help you gather the information we need to start putting a plan in place. Feel free to start filling this out before we meet. When we meet on (date) at (time) at (location of meeting), we’ll start outlining coverage that best suits your business needs. I hope this information helps you feel more comfortable as you begin to plan to ensure the future of your business. I look forward to meeting with you to help keep your business doors open. Sincerely, Representative Name Company Name
(Agency Name) is not an affiliate of Ameritas. In approved states, DInamic Foundation (forms 4501NC, 4502GR and 4503BOE) is issued by Ameritas Life Insurance Corp. located at 5900 O Street, Lincoln, NE 68510. Policy and riders may vary and may not be available in all states.
ensure the future of your business Help protect against the unexpected with Business Overhead Expense insurance because it is your company You have invested physically, emotionally, and financially into your business—don’t let your hard work and dreams end because of a disability. Business Overhead Expense insurance offers assurance that your business can continue running, in the event, you become disabled due to a sickness or injury, by covering business expenses.
Whether or not you recover from a disability, you want to position yourself to focus on getting better and returning to work or have the option of keeping the business open until you are ready to sell it. Business Overhead Expense insurance provides that solid foundation for the financial future of your business. As a mutual organization, backed with financial strength, Ameritas Life Insurance Corp. is a leading provider of disability income insurance. By putting your trust in us, you’ll receive a wide range of benefits and services while protecting what matters most. Your ability to keep your business running is one of your greatest assets. Keep your business doors open with Business Overhead Expense insurance from Ameritas®.
for Business
Contact your Ameritas representative today for help with ensuring the future of your business.
The flyer illustrates for your client the need for BOE insurance and the benefits that are available at no additional cost. There is a version that targets small business owners and one that targets medical and dental practices.
This information is provided by Ameritas®, which is a marketing name for subsidiaries of Ameritas Mutual Holding Company, including, but not limited to, Ameritas Life Insurance Corp., Ameritas Life Insurance Corp. of New York and Ameritas Investment Corp., member FINRA/SIPC. Ameritas Life Insurance Corp. is not licensed in New York. Each company is solely responsible for its own financial condition and contractual obligations. For more information about Ameritas®, visit ameritas.com.
This letter discusses business overhead expense insurance, encourages the prospect to fill out the fact finder before your meeting and reminds them of the meeting date.
Ameritas® is a registered service mark of affiliate Ameritas Life Insurance Corp. © 2014 Ameritas Mutual Holding Company DI1667 10-14
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individual DI and BOE fact finder _______________________ Date:
PERSONAL Name: _______________________________________________
The fact finder can help your client organize their individual and business overhead expense insurance needs prior to your meeting.
Date of Birth: __________________________________________
Sex: Male
Female
Tobacco User: Yes
No
Occupation (including specific duties): _______________________________________________________________________ ________________________________________________________________________________________________________ Elimination period desired: ______________________________
Benefit period desired: ___________________________
SELF EMPLOYED
NON SELF EMPLOYED
Gross Business Income: ________________________________
Salary: ________________________________________
– Business Expenses: _________________________________
+ Bonus: ______________________________________
+ Other Earned Income: ________________________________
+ Other Earned Income: _________________________
Pension Contribution: ____________________________________________________________________________________ Unearned Income Over $20,000: ___________________________________________________________________________ Resident State: ________________________________________ State of Employment: __________________________________ State Cash Sickness: Yes Existing Coverage: LTD
No
STD
Sick Pay
Contract State: _________________________________ Eligible for Social Security: Yes
Individual
No
Details of Existing Coverage: ______________________________________________________________________________ ________________________________________________________________________________________________________ INDIVIDUAL FINANCIAL NEEDS ANALYSIS EXPENSES
Monthly Amount
Rent/Mortgage:
$ _____________________________________________
Food:
$ _____________________________________________
Utilities (water, heat, electricity, phone):
$ _____________________________________________
Transportation (car payments, maintenance, repairs, insurance, gasoline):
$ _____________________________________________
Installment Payments (credit cards, loans):
$ _____________________________________________
Insurance Premiums (life, health, car, medical):
$ _____________________________________________
Total Monthly Expenses:
$ _____________________________________________
INCOME
Monthly Amount
Current Disability Benefits (group, individual, association):
$ _____________________________________________
Other Benefits (Social Security, Workman’s Compensation, veteran’s compensation, etc.):
$ _____________________________________________
Other Income Sources:
$ _____________________________________________
Total Monthly Income:
$ _____________________________________________
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For How Long?
Elimination Period
For producer use only. Not for use with clients.
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Disability income insurance products are issued by Ameritas Life Insurance Corp. in approved states. In New York, disability income insurance products are issued by Ameritas Life Insurance Corp. of New York. This information is provided by Ameritas®, which is a marketing name for subsidiaries of Ameritas Mutual Holding Company, including, but not limited to, Ameritas Life Insurance Corp., Ameritas Life Insurance Corp. of New York and Ameritas Investment Corp., member FINRA/SIPC. Ameritas Life Insurance Corp. is not licensed in New York. Each company is solely responsible for its own financial condition and contractual obligations. For more information about Ameritas®, visit ameritas.com. Ameritas® and the bison design are registered service marks of Ameritas Life Insurance Corp. Fulfilling life® is a registered service mark of affiliate Ameritas Holding Company. © 2014 Ameritas Mutual Holding Company, 5900 O Street, Lincoln, NE 68510
For Producer use only. Not for use with clients.
