PL4395 Skittles Marvels Civil War Summer Promotion Twitter Official ...

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SKITTLES® MARVEL’S CAPTAIN AMERICA: CIVIL WAR SUMMER PROMOTION OFFICIAL RULES NO PURCHASE NECESSARY TO ENTER, PLAY OR CLAIM A PRIZE. A PURCHASE OR PAYMENT WILL NOT INCREASE AN ENTRANT’S CHANCES OF WINNING. OPEN ONLY TO ALL LEGAL RESIDENTS OF 50 US STATES AND THE DISTRICT OF COLUMBIA. MUST BE 18 YEARS OF AGE OR OLDER AT THE TIME OF ENTRY. VOID WHERE PROHIBITED OR RESTRICTED BY LAW. 1. ELIGIBILITY: Skittles® Marvel’s Captain America: Civil War Summer Promotion (the “Promotion”) is offered only to legal residents of the 50 United States and the District of Columbia, who are 18 years of age or older at the time of entry. Employees of Wm. Wrigley Jr. Company (“Sponsor”), Administrator (defined below), Integer, Marvel Entertainment, LLC (“Marvel”), and each of their respective owners, parent companies, affiliates, directors, subsidiaries, franchisees, representatives, advertising, promotion and production agencies, agents (collectively “Promotion Entities”) and their immediate family members (i.e., spouse, parent, child, sibling, and the “steps” of each) and persons living in the same household of each are not eligible to participate in the Promotion. All federal, state and local laws and regulations apply. Void in Puerto Rico, the United States Possessions and Territories, and where prohibited or restricted by law. 2. HOW TO ENTER THE PROMOTION: The “Promotion Period” begins on April 6, 2016 at 12:00:00 PM (noon) Eastern Time (“ET”) and ends on May 15, 2016 at 11:59:59 PM ET. During the Promotion Period, there are six (6) separate “Entry Periods” as set forth in the chart below:

Entry Period

Start Date (at 12:00 AM ET, except on 4/6/16 when it will start at 12:00 PM ET)

1 2

Notification End Date (at 11:59:59 PM ET)

Random Drawing Date (on or about)

On or About

4/6/16

4/12/16

4/13/16

4/13/16

4/13/16

4/19/16

4/20/16

4/20/16

Date

3

4/20/16

4/26/16

4/27/16

4/27/16

4

4/27/16

5/3/16

5/4/16

5/4/16

5

5/4/16

5/10/16

5/11/16

5/11/16

6

5/11/16

5/15/16

5/16/16

5/16/16

Non-winning entries into one Entry Period will not carry forward to subsequent Entry Periods. Administrator’s computer is the official Promotion clock. During the Promotion Period, an eligible entrant (“Entrant”) must enter the Promotion by both (1) following at least one of the following Twitter accounts: @Skittles, @Starburst, and/or @juicyfruit (the “Accounts”) during the Promotion Period and (2) retweeting the content placed on the Accounts (which consists of a 30 second video clip) using both hashtags “#contest” and “#choosesides” Note that there will be different content placed on each Account and the Entrant must follow the Account in order to retweet content placed on that Account. For example, if an Entrant retweets content place on @Skittles, he/she must follow @Skittles in order to receive an entry. An entry made in accordance with the foregoing is referred to as a “Submission.” Limit one (1) Submission per person per day during the Promotion Period. Each day starts at 12:00 AM ET and ends at 11:59:59 PM ET during the Promotion Period except on April 6, 2016 when a day begins at 12:00 PM ET (noon) and ends at 11:59:59 PM ET. Entrants must have or create a non-private Twitter account in good standing (by Twitter’s determination) to participate in this Promotion. Entrants must follow at least one of the Accounts during the Promotion Period and for at least thirty (30) days thereafter in order to receive prize notices via Direct Message. If an Entrant does not have a non-private Twitter account, he/she can create a non-private Twitter at no cost to create by going to www.twitter.com. Creation of a Twitter account requires Entrant to agree to Twitter’s Terms of Service and Privacy Policy, available at www.twitter.com/tos and www.twitter.com/privacy, respectively. All Submissions must conform to these Official Rules, including, but not limited to, the Submission Guidelines and Content Restrictions, as defined in Rule #3 below (collectively, the "Guidelines and Restrictions"), to be eligible. Sponsor, in its sole discretion, may accept a technically incorrect hashtag provided that #contest is used in the Submission.

Important: If the Entrant is entering this Promotion via a mobile device, Message and Data Rates may apply. The Entrant should consult his/her wireless service provider regarding its pricing plans. Not all cellular telephone providers carry the service necessary to participate in this Promotion. The Entrant should check his/her mobile device’s capabilities for specific web enabled browsing instructions. 3. SUBMISSION GUIDELINES AND CONTENT RESTRICTIONS: Each Submission should only contain the hashtags “#contest” and “#choosesides” and a retweet of the content (which consists of a 30 second video clip) on the Accounts. If there is any other material added to the retweet, then the Sponsor reserves the right to reject the Submission if contains any material that the Sponsor, in its sole and absolute discretion: (a) deems to be inappropriate, indecent, lewd, pornographic, obscene, hateful, tortious, defamatory, slanderous or libelous or (b) promotes bigotry, racism, hatred or harm against any group or individual or promotes discrimination based on race, gender, religion, nationality, disability, sexual orientation or age. Sponsor reserves the right, at its sole discretion, to disqualify an Entrant if his/her Submission fails to comply with these Submission Guidelines and Content restrictions or any other provision of these Official Rules. 4. GENERAL SUBMISSION TERMS: Submissions generated by script, macro or other automated means are void. Promotion Entities are not responsible for lost, late, stolen, damaged, incomplete, invalid, un-intelligible, garbled, delayed or misdirected Submissions – all of which will be void. In the event of a dispute as to any Submission, the authorized account holder (determined at time of the entry) of the e-mail address assigned to the Twitter account used to make the Submission will be deemed to be the Entrant. The "authorized account holder" is the natural person assigned an e-mail address by an Internet access provider, online service provider or other organization responsible for assigning e-mail addresses for the domain associated with the submitted address. Each Entrant may be required to show proof of being an authorized account holder. Sponsor reserves the right to disqualify any Entrant and/or Submission. By submitting a Submission, an Entrant agrees that his/her submission is gratuitous and made without restriction, and will not place Sponsor under any obligation and that Sponsor is free to disclose or otherwise disclose the ideas contained in the Submission on a non-confidential basis to anyone or otherwise use the ideas without any additional compensation to the Entrant. Entrant acknowledges that, by acceptance of his/her Submission, Sponsor does not waive any rights to use similar or related ideas previously known to Sponsor, or developed by its employees, or obtained from sources other than the Entrant. By entering a Submission, each Entrant hereby agrees to be bound by these Official Rules. Further, Entrants understand and agree that, at Sponsor’s sole discretion, Entrant’s Submissions may be used on Twitter feed, or other websites associated with the Promotion. Submitting a Submission constitutes Entrant’s consent to give Sponsor and Marvel a royalty-free, irrevocable, perpetual,

nonexclusive license to use, reproduce, modify, publish or create derivative works from and display the Submission in whole or in part, on a worldwide basis, and to incorporate it into other works, in any form, media or technology now known or later developed, including for Promotional or marketing purposes. If requested, Entrant will sign any documentation that may be required for Sponsor or its designees to make use of the nonexclusive rights Entrant is granting to use the Submission. This license expressly includes a right (but not the obligation) for Sponsor to modify Submissions to remove any third party intellectual property. 5. RANDOM DRAWINGS AND ODDS OF WINNING: On or about the Random Drawing Date[s] in the chart in Section 2 above (the “Drawing Date[s]”), the Administrator will randomly select one hundred forty (140) potential winners from among all eligible Submissions received for the Entry Periods that occurred during the week prior to the Drawing Date. Each potential winner will not be deemed a winner until verification of his/her eligibility and compliance with these Official Rules. The odds of winning a Prize depend on the number of eligible Submissions in each Entry Period. 6. PRIZES AND APPROXIMATE RETAIL VALUE (“ARV”): a. Prize (840 total Prizes in the Promotion, 140 Prizes For Each Entry Period): The “Prize” is either a 11” x 17” Iron Man poster or a 11” x 17” Captain America custom poster. There will be 420 Iron Man custom posters and 420 Captain America custom posters awarded during the entire Promotion Period. The Sponsor in its sole and absolute discretion will award each winner either an Iron Man custom poster or a Capitan America custom poster. The ARV of each Prize is $100.00 The ARV of all Prizes in the Promotion is $84,000. b. Prize Restrictions: The right to receive a Prize is non-assignable, nontransferable and no prize substitution, exchange or cash equivalent will be allowed, except by Sponsor who reserves the right to substitute prize of equal or greater value. Each winner will be solely responsible for all federal, state, and local taxes imposed on the acceptance of a Prize. Each winner is solely responsible for all other costs and expenses not expressly set forth herein. All Prizes will be awarded provided that there are a sufficient number of eligible Submissions. Prizes will only be awarded to verified winners. No more than 840 Prizes will be awarded in this Promotion. One (1) Prize per Entrant. 7. HOW TO CLAIM THE PRIZE: Each potential Prize winner will be notified on or about on the Notification Date as set forth in the chart in Section 2 that he/she may have won a prize by Twitter Direct Message (an “Unofficial Winner Notification”) to the Twitter Account from which the applicable Submission was tweeted. If the

Sponsor is unable to contact a potential winner by Twitter Direct Message, the Sponsor may, in its sole discretion, send a public Tweet to the potential winner. To claim a Prize, the potential winner must follow the directions in his or her Unofficial Winner Notification. Included in the Unofficial Winner Notification will be a link to an online “redemption portal” where each potential winner will be required to login using the “Verification Pin” code provided in the Unofficial Winner Notification and register to redeem the applicable prize by entering the following information: email address, his/her complete first and last name, street address (no P.O. Boxes), city, state, ZIP Code, telephone number, date of birth, and by checking the box stating that he/she agrees to these Official Rules. Each potential winner must complete the prize claim process on the redemption portal no later than 11:59:59 PM ET on May 31, 2016 or forfeit his/her Prize. Allow 6-8 weeks for delivery of the Prize once the information has been completed in the “redemption portal.” If a potential Prize winner is found to be ineligible or not in compliance with these Official Rules, declines to accept the Prize, Sponsor or Administrator is unable to contact the potential Prize winner, or in the event that the Prize confirmation or Prize is returned undeliverable, the Prize will be forfeited, and in the Sponsor's sole discretion, the forfeited Prize may be awarded to an alternate potential Prize winner. If the Sponsor wishes to select an alternative potential Prize winner, Sponsor will select this alternative potential Prize winner at random from the pool of eligible Entrants. The potential Prize winner may be required to furnish proof of identification and other proof of eligibility under these Official Rules. If any attempted notification is returned as undeliverable, if winner cannot be verified, if the e-mail containing a code is returned as undeliverable, or if winner is otherwise unable to accept the Prize, the Prize will be forfeited and may be awarded to an alternate potential winner. 8. NOT AN OFFER OR CONTRACT OF EMPLOYMENT: Under no circumstances shall the submission of a Submission into the Promotion, the awarding of a Prize, or anything in these Official Rules be construed as an offer or contract of employment with Sponsor and/or Administrator. 9. LIMITATION OF LIABILITY: The Promotion Entities, as defined above in Section 1, are not responsible for illegible, lost, late, incomplete, stolen, misdirected, postage due, or undeliverable text, e-mail or postal mail; or for any computer, telephone, satellite, cable, network, electronic or Internet hardware or software malfunctions, failures, connections, or availability, or garbled, corrupt or jumbled transmissions, service provider/Internet/web site/use net accessibility, availability, or traffic congestion, or any technical, mechanical, printing, or typographical or other error, or unauthorized human intervention, or the incorrect or inaccurate capture of registration information, or the failure to capture, or loss of, any such information. The Promotion Entities are not responsible for any incorrect or

inaccurate information, whether caused by any web site users, tampering, hacking, or by any of the equipment or programming associated with or utilized in the Promotion and assume no responsibility for any error, omission, interruption, deletion, defect, delay in operation or transmission, communications line failure, technical error, theft or destruction or unauthorized access to any web site(s). Promotion Entities are not responsible for any injury, including death, or damage, whether personal or property, to Entrants or to any person's computer related to or resulting from participating in the Promotion and/or accepting a Prize. If, for any reason, a Submission is confirmed to have been erroneously deleted, lost or otherwise destroyed, corrupted or for any other reason not accepted as a Submission into the Promotion, the Entrant’s sole remedy is to submit another Submission into the Promotion. If, for any reason, the Promotion is not capable of running as planned, Sponsor reserves the right, at its sole discretion, to cancel, terminate, modify or suspend the Promotion and/or proceed with the Promotion, including the selection of a Prize winner in a manner it deems fair and reasonable including the selection of winners from among eligible entries received prior to such cancellation, termination, modification or suspension. In no event will more Prizes be awarded than are stated in these Official Rules. In the event that, due to technical, typographical, mechanical or other errors, there are more Winners than are stated in these Official Rules, a random drawing among the claimants will be held to determine the winners. The Promotion Entities shall not be responsible or liable for entries that are entered by other than human means (such as by an automated computer program or any non-human mechanism, entity, or device), in excess of the stated limit, or for entries that are late, forged, destroyed, lost, misplaced, stolen, misdirected, tampered with, incomplete, deleted, damaged, garbled, or otherwise not in compliance with the Official Rules, and all such entries will be disqualified. IN NO EVENT WILL THE PROMOTION ENTITIES BE RESPONSIBLE OR LIABLE FOR ANY DAMAGES OR LOSSES OF ANY KIND, INCLUDING DIRECT, INDIRECT, INCIDENTAL, CONSEQUENTIAL OR PUNITIVE DAMAGES ARISING OUT OF AN ENTRANT’S PARTICIPATION IN IN THIS PROMOTION, INCLUDING, BUT WITHOUT LIMITATION, AN ENTRANT’S DOWNLOADING FROM AND/OR PRINTING MATERIAL DOWNLOADED FROM ANY WEB SITE ASSOCIATED WITH THIS PROMOTION. WITHOUT LIMITING THE FOREGOING, EVERYTHING ON THE WEB SITE IS PROVIDED “AS IS” WITHOUT WARRANTY OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO, IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE OR NONINFRINGEMENT. SOME JURISDICTIONS MAY NOT ALLOW LIMITATIONS OR EXCLUSION OF LIABILITY FOR INCIDENTAL OR CONSEQUENTIAL DAMAGES OR EXCLUSION OF IMPLIED WARRANTIES SO SOME OF THE ABOVE LIMITATIONS OR EXCLUSIONS MAY NOT APPLY TO YOU. ENTRANTS ARE ENCOURAGED TO CHECK THEIR LOCAL LAWS FOR ANY

RESTRICTIONS OR LIMITATIONS REGARDING THESE LIMITATIONS OR EXCLUSIONS. 10. GENERAL: If it is suspected by Sponsor in its sole and absolute discretion that an Entrant has registered or attempted to register more than once using multiple e-mail addresses, telephone numbers or multiple identities, all of the Entrant’s entries will be declared null and void and any prize an Entrant might have been entitled to will not be awarded. Sponsor and Administrator reserve the right, to disqualify any individual found, in their sole opinion, to be tampering with the operation of the Promotion; to be acting in violation of these Official Rules; or to be acting in an unsportsmanlike manner or with the intent to disrupt the normal operation of a Promotion. Any use of robotic, automatic, macro, programmed, third party or like methods to participate in the Promotion will void any attempted participation effected by such methods and the disqualification of the individual utilizing the same. CAUTION AND WARNING: ANY ATTEMPT TO DELIBERATELY DAMAGE ANY WEB SITE OR UNDERMINE THE LEGITIMATE OPERATION OF THIS PROMOTION IS A VIOLATION OF CRIMINAL AND CIVIL LAWS. SHOULD SUCH AN ATTEMPT BE MADE, THE SPONSOR RESERVES THE RIGHT TO SEEK DAMAGES OR OTHER REMEDIES FROM ANY SUCH PERSON(S) RESPONSIBLE FOR THE ATTEMPT TO THE FULLEST EXTENT PERMITTED BY LAW. All entries and/or materials submitted become the property of Sponsor and will not be returned. The Promotion Entities are not responsible for any lost, late, undeliverable/undelivered, or postage due mail. In the event of any conflict with any Promotion details contained in these Official Rules and Promotion details contained in Promotion Materials (including but not limited to point of sale, television, and print advertising, promotional packaging, and other promotion media), the details of the Promotion as set forth in these Official Rules shall prevail. If any provision of these Official Rules or any word, phrase, clause, sentence, or other portion thereof should be held unenforceable or invalid for any reason, then that provision or portion thereof shall be modified or deleted in such manner as to render the remaining provisions of these Official Rules valid and enforceable. 11. CONDITIONS OF PARTICIPATION: By entering the Promotion, each Entrant agrees: (i) to be bound by these Official Rules and by all applicable laws and decisions of Sponsor and Administrator which shall be binding and final; (ii) to waive any rights to claim ambiguity with respect to these Official Rules; (iii) to waive all of his/her rights to bring any claim, action, or proceeding against any Promotion Entities in connection with the Promotion; and (iv) to forever and irrevocably agree to release, defend, indemnify, and hold harmless each of the Promotion Entities from any and all claims, lawsuits, judgments, causes of action, proceedings, demands, fines, penalties, liability costs and expenses (including, without limitation, reasonable outside attorneys’ fees) for any injuries, losses or damages of any kind to persons, including death, or property resulting in whole or in part, directly or indirectly, from: (a) the Promotion, including but not limited to any Promotion-related activity or element thereof, and the Entrant’s Submission,

participation or inability to participate in the Promotion, (b) the violation of any third party privacy, personal, publicity or proprietary rights, (c) typographical or printing errors in these Official Rules or any Promotion materials, (d) acceptance, attendance at, receipt, travel related to, participation in, delivery of, possession, defects in, use, non-use, misuse, inability to use, loss, damage, destruction, negligence or willful misconduct in connection with the use of a prize (or any component thereof), (e) any change in the prizing (or any components thereof) due to unavailability, or due to reasons beyond Sponsor’s control, including but not limited to by reason of any acts of God, any action(s), regulation(s), order(s) or request(s) by any governmental or quasi-governmental entity (whether or not such action(s), regulation(s), order(s) or request(s) prove(s) to be invalid), equipment failure, threatened or actual terrorist acts, earthquake, war, fire, flood, explosion, unusually severe weather, hurricane, embargo, labor dispute or strike (whether legal or illegal), labor or material shortage, transportation interruption of any kind, work slow-down, civil disturbance, insurrection, riot, or any other cause beyond any of the Promotion Entities’ control, or as otherwise permitted in these Official Rules, (f) any interruptions in or postponement, cancellation, or modification of the Promotion, (g) human error, (h) incorrect or inaccurate transcription, receipt or transmission of any part of the Submission (including, without limitation, the information or any parts thereof), (i) any technical malfunctions or unavailability of the Websites or any telephone network, computer system, computer online system, computer timing and/or dating mechanism, computer equipment, software, or Internet service provider, or mail service utilized by any of the Promotion Entities or by an Entrant, (j) interruption or inability to access the Promotion, the Page or any other Promotion-related web pages, or any online service via the Internet due to hardware or software compatibility problems, (k) any damage to Entrant’s (or any third person’s) computer and/or its contents related to or resulting from any part of the Promotion, (l) any lost/delayed data transmissions, omissions, interruptions, defects, and/or any other errors or malfunctions, (m) any late, lost, stolen, mutilated, misdirected, illegible, delayed, garbled, corrupted, destroyed, incomplete, undeliverable or damaged entries, (n) any wrongful, negligent, or unauthorized act or omission on the part of any of the Promotion Entities, (o) lost, late, stolen, misdirected, damaged or destroyed prizing (or any element thereof), (p) the collection, use and/or sharing of Entrant’s personally identifiable information by Sponsor or its designees or (q) the negligence or willful misconduct by Entrant. 12. DISPUTES: THIS PROMOTION IS GOVERNED BY, AND WILL BE CONSTRUED IN ACCORDANCE WITH, THE LAWS OF THE STATE OF MICHIGAN, AND THE FORUM AND VENUE FOR ANY DISPUTE SHALL BE IN THE COUNTY OF OAKLAND, MICHIGAN. IF THE CONTROVERSY OR CLAIM IS NOT OTHERWISE RESOLVED THROUGH DIRECT DISCUSSIONS OR MEDIATION, IT SHALL THEN BE RESOLVED BY FINAL AND BINDING ARBITRATION ADMINISTERED BY THE AMERICAN ARBITRATION ASSOCIATION IN ACCORDANCE WITH ITS ARBITRATION RULES AND PROCEDURES OR SUBSEQUENT VERSIONS THEREOF (“AAA RULES”).

THE AAA RULES FOR SELECTION OF AN ARBITRATOR SHALL BE FOLLOWED, EXCEPT THAT THE ARBITRATOR SHALL BE EXPERIENCED AND LICENSED TO PRACTICE LAW IN MICHIGAN. THE REMEDY FOR ANY CLAIM SHALL BE LIMITED TO ACTUAL DAMAGES, AND IN NO EVENT SHALL ANY PARTY BE ENTITLED TO RECOVER PUNITIVE, EXEMPLARY, CONSEQUENTIAL OR INCIDENTAL DAMAGES, INCLUDING ATTORNEY’S FEES OR OTHER SUCH RELATED COSTS OF BRINGING A CLAIM, OR TO RESCIND THIS AGREEMENT OR SEEK INJUNCTIVE OR ANY OTHER EQUITABLE RELIEF. ENTRANTS AGREE THAT THE RIGHTS AND OBLIGATIONS OF ANY ENTRANT AND/OR PROMOTION ENTITIES AND/OR ANY OTHER PARTY SHALL BE RESOLVED INDIVIDUALLY, WITHOUT RESORT TO ANY FORM OF CLASS ACTION. ANY DEMAND FOR ARBITRATION MUST BE FILED WITHIN ONE (1) YEAR OF THE TIME THE CAUSE OF ACTION ACCRUED, OR THE CAUSE OF ACTION SHALL BE FOREVER BARRED. 13. PRIVACY POLICY: Any personally identifiable information collected during an Entrant's participation in the Promotion will be collected by Sponsor or its agent and used by Sponsor, its affiliates, agents and marketers for purposes of the proper administration and fulfillment of the Promotion as described in these Official Rules and in accordance with Sponsor's Privacy Policy as stated at http://www.wrigley.com/global/policies/privacy/pp-us-english.aspx and any optins an Entrant may have agreed to during the registration process. 14. PUBLICITY RIGHTS: By participating in the Promotion and/or accepting a Prize, each Winner grants (and agrees to confirm that grant in writing) permission for Sponsor and/or Sponsor's designee the perpetual right to use his/her name, biographical information, photos and/or likeness, and statements for promotion, trade, commercial, advertising and publicity purposes, at any time or times, in all media now known or hereafter discovered including live television, worldwide, including but not limited to on the World Wide Web and Internet, without notice, review or approval and without additional compensation except where prohibited by law. 15. WINNERS’ LIST: For a list of Winners, interested individuals should place their name and address on a 3"x 5" card and mail it in an envelope to: Winners List, Skittles® Marvel Civil War Summer Promotion, P.O. Box 251328, West Bloomfield, MI 48325. Winner List requests will only be accepted after the Promotion’s end date (listed above) and requests must be received no later than July 31, 2016. 16. SPONSOR: Wm. Wrigley Jr. Company, Chicago, Illinois 60642 Customer service inquires may be made at Contact Us. © 2016 MARVEL. Marvel Entertainment, LLC is not a sponsor of this Promotion. Twitter is not a Sponsor of this Promotion

© 2016 Wm. Wrigley Jr. Company. All Rights Reserved. Orbit, Eclipse, Starburst, Skittles, Juicy Fruit, and all other trademarks and affiliated designs are trademarks of the Wm. Wrigley Jr. Company or its affiliates.