Profile

Sarvang Mehta (Last updated Nov ’17) [email protected] | +91 98719 60932 | www.uxpractitioner.com | @sarvangmehta View my Portfolio |

Profile

An experienced, commercial and creative User Experience Practitioner with a proven record in UX Leadership, Strategy, People Management, Branding and Innovation. Design and Development of state-of-the art Rich Internet applications, Responsive sites and Mobile Apps which are User Centered Designed to cater better user experience and new revenue stream ideation. Work with a global team and a company which believes in developing applications through the process of Usability.

Domain expertise User Centered Design / Usability Analyst / Prototyping / HTML5 / CSS3 / SCSS / GIT / JavaScript frameworks – jQuery, jQueryMobile, Ember, Backbone, Node / Responsive Design / Interactive Design / Mobile Apps / Agile / Usability Testing / Information Architecture / WebUI Design / TeamSite and Typo3 CMS / Illustrations / Branding / Brand Identity Creation / Design Conceptualization / Interactive Media / Product Demos / Corp-Presentations and Photography

Summary • An accomplished UX professional with 15+ years of hands-on and managerial experience of all stages of User Experience Design and Development, for desktop, mobile and social channels. Global brand development and management experience across all digital channels. • Over 3 years of work experience in UK. • With valid Business visa for the United States. • Experience in managing group of creative and technical people on various projects. • Expert knowledge of the user interface design process and deliverables throughout the development lifecycle including requirements refinement, task flows, storyboards, wireframes, screenshots, highfidelity prototypes, and detailed design documentation. • Ideation of new concepts, campaigns to provide new and revenue stream in the organization.

Career History Jan 2017 – Till Date

Vice President UX Citicorp Services Pvt. Ltd. (www.citigroup.net )

Citi works tirelessly to provide consumers, corporations, governments and institutions with a broad range of financial services and products. We strive to create the best outcomes for our clients and customers with financial ingenuity that leads to solutions that are simple, creative and responsible. My current roles and responsibilities • Leading UX Function for Citi’s Global HR Technology group, managing multiple application and Apps under this portfolio • Redesigned Citi’s Employee portal on new Responsive design branding • Conceptualizing Citi on Campus App with new features • Conceptualizing Citi Mobility and redesigning as Responsive design application with new business requirements • Developing the UX Design process for the group.

Nov 2014 – Dec 2016

Assistant Vice President UX & UI Citicorp Services Pvt. Ltd. (www.citigroup.net )

• I was part of Citi’s Global HR Technology group, managing UX function for Citi’s global Employee intranet application for People managers and Employees • Delivered the User Centered Design for the Manager version which went live in Nov 2015 serving 20k+ mangers across the world. • Building first ever Responsive Design Citi Branding for next version of Manager and Employee version • Setting new UI standards with latest technologies of HTML5, SASS and interactive prototype supporting various devices

July 2006 – Nov 2014

User Experience Manger Fidelity Worldwide Investments (www.fidelity.co.uk and www.fidelityworldwideinvestment.com )

Fidelity is one of UK's largest investment fund managers with over 660,000 customers. It looks after assets worth £148.7 billion and is dedicated to achieving the best possible returns for their investors. User Experience Manger (January 2013 – Nov 2014 @ Gurgaon, India), User Experience Lead (January 2010 – December 2012 @ London, UK) and Senior Designer (July 2006 - December 2010 @ Gurgaon, India) Various responsibilities during above roles • Managing the extended UK - User experience team in India offshore office with solely responsible for UX department • Formation, Management and leadership of a strong creative team which includes design leads, front end designers and developers and working across teams such as CMS, Development and Testing. Working on Agile projects across teams. • Recently re-launched Fidelity Personal Investing redesigned website with Guidance tools like PathFinder, Head start Portfolio, Choosing the right Account, Fund Supermarket, New Select List, Retirement Calculator which are developed in Sencha Ext js and jQuery. • New SIPP account opening application Wizard developed in smartGWT. • Rebranding of FundsNetwork website without any code change due to the futuristic implementation of code which allows CSS to drive the full design guidelines. • Set and delivered the Fidelity mobile site and App for iPhone and future strategy of iPad and Android Apps. • Implementation of Shopping Basket first time in history of Financial institute to make it retail friendly where users can shop funds like they shop other products on online. • Responsible for all designing and prototyping concept products for new business initiatives. • Visualize and design for all visual aspects User Centered Design Process • Conceptualize, design, develop Wire framing, Hi-fi prototyping, Developing Use cases & usability Testing using Usability / Evaluations Methods. • Developing and maintaining corporate web brand style guidelines. Achievements: Awards includes Best team, Star of the month, Star of the quarter for various projects.

November 2005 – July 2006

Senior User Experience Consultant Calance Software, Gurgaon, India ( www.calance.com/in )

Calance is a global professional services company that provides high value and reduced total cost of ownership to its clients by leveraging global optimal delivery and technology. (www.calance.com) • Responsible for all aspects of the user experience and design within Calance. • Delivered the UX and design of the UI for Calance and their Partners cutting edge web applications and websites • Led a team that conducted requirements gathering User Interviews and produced Personas, Scenarios, Wireframes and High Level Prototypes. • Developed and maintain Calance UX guidelines for various clients.

April 2003 – November 2005

Senior web developer InteQ India (now known as Nimsoft CA technologies), Vadodara, India ( www.nimsoft.com )

InteQ is a leading IT service management company that helps clients worldwide reduce the cost of IT operations improves service levels and manage IT compliance. InteQ’s innovative approach combines on Demand IT Service Desk, Remote Infrastructure Management and award-winning ITIL Training to deliver value to clients globally. • • • •

Worked as sole Web/UI designer and developer. Building 20+ web base application interface and developed html, css code for developers. Fixing UI issues in web applications with developers and maintain brand guidelines. Created and maintained its intranet.

Projects: ▪ Web base Training application, InteQ run its online ITSM course to train people of various companies. InteQ corporation, USA. Understanding the Client requirements and creating a new GUI for this course. Create the full mockup of the application and giving further to programmers for development. ▪ Online trading of Iron art work (www.ironartbyorion.com) Ironartbyorion is providing there customer to see and order there products online. Understanding the requirements with client. Redesigning the current website and develop it with more additional features on both user and admin side. Deployment and functional testing. ▪ HIA Benchmarking System, The HIA performs benchmark analysis of companies based on publicly available financial data. It features admin module and uses web services for user authentication. It uses log4net for Exception handling and NANT for build. Reporting services is used to generate benchmarking reports. Design and Develop as per the requirement under the KPMG standards and CSS style sheets. Develop full flow of the modules before the backend coding get includes. ▪ Star Energy (www.starenergy.co.uk) Star Energy combines power generation with onshore oil production, gas production, and gas storage in a new, multi-purpose integrated energy company. Develop using TYPO3 CMS leading Open Source CMS delivering fast and full featuring modules ready to plug in. Design the layout, converting to template and integrating in TYPO3, adding and customizing modules as per the requirement. Deploy the site on Client server.

December 2000 – April 2003

Lead designer Kawin Interactive, Vadodara, India

Kawin Interactive Pvt. Ltd. (sister concern of Kawin Interactive, Inc. based at Chicago, US) was a company providing Internet based end-to-end business solutions through cost effective virtual project management. Designed and delivered new websites for more than 80+ clients mainly ecommerce. Started career with the company as web designer and promoted to Lead designer. Worked with large team include designers, developers, BA and testers. Expert Knowledge of (X)HTML (standards compliance and basic accessibility) and CSS. Good knowledge of Adobe Fireworks/ Photoshop/Dreamweaver and Microsoft Office with Windows and Macintosh environments. • Responsible for design, site structure (information architecture), and daily maintenance of a global website and many of its localized sites. • XHTML & CSS coding, image editing, basic SEO and analytics reporting. • Editing and preparation of videos for the web • Design with standards compliant code with emphasis on browser compatibility, accessibility, and search engine optimization

Education ▪ ▪ ▪

Certified Usability Analyst from Human Factors International. Professional Diploma in Web Engineering from Arena Multimedia. Certified Automobile Engine Mechanic.

Personal details Name Address Permanent address Contact details E-Mail Date of Birth

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Sarvang Mehta Amanora Park Town, Hadapsar, Pune - Maharashtra 102, Keshav flats, Behind Akota stadium, Vadodara, Gujarat, India. Phone No.: +91 98719 60932 (M) +91 265 2354402(R) [email protected] 9th May 1980