Program Guide - VMware

Program Guide

General Information

AGENDA & CAMPUS MAPs

CoNfErEnCe HiGhlIgHtS

GENERAL SESSIONS & SPOTLIGHT SESSIONS

interactive PDF

Document Links This PDF has navigational links throughout the document. Click on arrow buttons, listed links, or any category in the top navigation to go directly to the appropriate content in the document.

Breakout Sessions & Group Discussions

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Table of contents

General Information

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Agenda & Campus Maps

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Search This Document

Conference Highlights

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To find a specific speaker, company, or session topic, use the search box at the top of this PDF document or select “Edit > Advanced Search” in the menu. Type key words in the “Search” box and matching results will be highlighted throughout the document. Further define your search with the drop-down search selections, such as “Case Sensitive” search.

General Sessions & Spotlight Sessions

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Hands-on Labs

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Partners

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Solutions Exchange

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L A R E N E G N O I T A M R INFO

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Agenda

Meals

Wondering where to go next? Agenda digital signs throughout the conference venues provide daily schedules and conference maps.

Breakfast


Monday–Thursday

7:00 am–8:45 am

For your convenience, you may check coats and bags at the Coat & Bag Drop located in Moscone West, Level 1.

Lunch

Thursday, August 29

Special Meal requests are only available in West Level 1

Monday–Wednesday

6:30 am–5:00 pm

Thursday

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Partners

Policies Access

Coat & Bag Drop

Wednesday, August 28 6:30 am–11:00 pm

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Mobile Application

Continental breakfast is served in: Moscone West, Level 1; Moscone North, Lower Level, Hall E

Hours


11:30 am–2:00 pm 11:30 am–1:30 pm

Buffet lunch is served in: Moscone West, Level 1; Moscone North, Lower Level, Hall E

Mobile Application Home Screen Icons

Wear your VMworld 2013 conference badge at all times. Only registered and badged VMworld participants have access to conference functions. Registered guests may attend the VMworld Welcome Reception and VMworld Party, along with VMworld Full Conference attendees. Conference badges must be worn for access to the Party. If you lose your conference badge, you can request a replacement at the registration desk. Just show your official photo ID. Badges are not transferable.

• Daily Conference Highlights

Cell Phones

Specialty meals are available for pick up in West Level 1 only.

• Schedule

Additional seating is available outdoors in the Yerba Buena Gardens.

• 10 for 10 Game

Cell phones should be silenced or turned off during all sessions and labs out of consideration for speakers and fellow attendees.

Breaks

• IOS devices in addition to Android & mobile web app

Monday–Wednesday

10:00 am–11:00 am 3:00 pm–4:00 pm

Thursday

10:00 am–11:00 am

Conference Beverage and Snack Breaks are available in Moscone West, Levels 2 & 3; Moscone North, Lobby Level; Moscone South, Lower Level, Gateway Ballroom (Hang Space); Marriott, Yerba Buena Level

• Social Media • Find Nearby

Lost and Found

• Mobile app is Blackberry and Windows-enabled

Turn in any found items to a VMworld Information Ambassador (yellow “Ask Me” shirts). Items left after Thursday will be turned over to Moscone Security.

Mobile Game Overview

Smoking

• Game hosted through Active Mobile Platform • “10 for 10” highlights 10th Annual Event • Attendees compete against each other for bragging rights – winners will be promoted on game leader board and via Social channels • Everyone is eligible to play

The Moscone Center is a non-smoking facility. Smoking is permitted outside at least 20 feet from entrances per San Francisco smoking laws. Special Assistance If you need special assistance, stop by the registration area, located in Moscone West. The VMworld staff will do their best to accommodate your needs.

• No “official” prizes but top customer leaders will be recognized via social channels


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Refer-a-Colleague Program Redemption If you participated in the Refer-aColleague Program and qualify for a referral reward, claim your $25 VMware Company Store gift certificate at Registration, Moscone West, Level 1. Other rewards will be shipped after the conference.

Registration VMworld registration is located at Moscone South, Lobby Level and Moscone West, Level 1. Hours



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VMworld shuttles between the airport and hotels are not provided. Conference shuttle service will be provided at select VMworld 2013 official hotels. Shuttle service is offered every 20 minutes. Shuttle Drop-off Moscone West Shuttle Pick-up Information on shuttle routes and pickup locations can be found at the hotels and at the designated drop-off location

Sunday, August 25

11:00 am–7:00 pm

Monday, August 26

7:00 am–6:00 pm

at Moscone West. Information can also be found at www.vmworld.com.

Tuesday, August 27

7:00 am–6:00 pm

Hours

8:00 am–3:00 pm

Partners

San Francisco is served by San Francisco International Airport, Oakland International Airport and San Jose International Airport.

1:00 pm–5:00 pm

Thursday, August 29

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Shuttle Transportation

Saturday, August 24



Sunday, August 25

10:30 am–8:30 pm (every 30 minutes)

Monday, August 26

6:30 am–10:30 am, 4:00 pm–8:00 pm

Tuesday, August 27

6:30 am–10:30 am, 4:00 pm–8:00 pm

Wednesday, August 28

6:30 am–10:30 am, 3:30 pm–6:30 pm*

Thursday, August 29 6:30 am–10:30 am, 12:00 pm–5:00 pm * Wednesday’s Extended Party Hours: Buses will depart from Moscone North, South, and West beginning at 6:40 pm. They will run continuously throughout the night. The last bus will depart AT&T Park back to Moscone at 11:00 pm.


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Social Media & Community

Special Programs

How do you stay in the know at VMworld 2013?

Get Certified at VMworld and Save 75%!

• Go to vmworld.com/community/social and get connected.

Moscone South, West Mezzanine, Rooms 250–262

• Spend time at the Community Lounge in the Hang Space for VMworld Community networking, program building, blogging, video/ podcast creation and social media collaboration. • Stop by the VMware Community Bar and network with Community Managers for VMTN, Beta Programs, Support, Education, Consulting, Careers, VMUG and Cloud Cred. • Tag your tweets and Facebook/ Instagram postings with the #vmworld hashtag or add #vmworld3word to your most creative 3-word postings. Be sure to use Session and Lab hashtags to share and follow conversations about individual sessions and labs. More details at vmworld.com/community/twitter. • For mobile, download the VMworld 2013 mobile app (or use the mobile web app in a browser) and click on “Social Media.”


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Certification Testing: Sunday, August 25

10:00 am–6:00 pm

Monday, August 26

10:00 am–6:00 pm

Tuesday, August 27

10:00 am–6:00 pm

Wednesday, August 28 10:00 am–6:00 pm Thursday, August 29

10:00 am–6:00 pm

All VMware Certification exams, including advanced professional certifications, will be 75% off the regular price, when taken on-site at VMworld San Francisco! This is a unique opportunity to validate your cloud and virtualization skills – at a significant discount. www.pearsonvue.com/ mware/vmworld Hands-on Labs Hotspot: Moscone North, Lobby Level; Moscone West, Level 3; Marriott Atrium

Hotspots provide an easy and convenient way for attendees to take labs during the conference. Hotspots will have on-site product experts to answer your questions. Please be sure to bring your laptops.


General Information




New-V Session

Surveys

Moscone West, Level 3, Room 3014

Help us make VMworld better by completing surveys to give us your feedback. Throughout the event, you will receive a session survey for each of the three General Sessions and each of the Breakout Sessions you attend. Take a few minutes to complete the session survey within one hour of each session close, to be entered into a drawing for a $25 VMware Company Store gift certificate. Session surveys are available on the VMworld mobile application. Winners will be notified by email to pick up your award at the VMware Company Store (Thursday winners will be emailed a coupon for use on the online VMware Company Store). Shortly after the event, you will receive an email invitation to complete the VMworld 2013 overall conference survey. Complete this survey to be entered into a drawing to win one of three complimentary VMworld 2014 conference passes. Thank you in advance for your feedback.

Sunday, August 25

3:00 pm–4:00 pm

Is this your first time at VMworld? We can get you up to speed quickly. Join us for an orientation session to learn about the resources available to you, answer any questions you have, and virtually walk the facility. Sign up for session #NewV-101 VMware User Group (VMUG) The VMware User Group is an independent, global, customerled organization that maximizes its members’ use of VMware and partner solutions through knowledge sharing, training, collaboration and events. Join the 80,000 members world-wide taking advantage of the training and networking opportunities available through the VMUG Community. VMUG has a number of activities planned for VMworld this year. Follow us on Twitter or visit our Website to learn more. VMware User Group Booth in Solutions Exchange Stop by Booth #1721 in the Solutions Exchange to learn more about membership and how you can get the VMUG Advantage (exclusive to VMUG members)


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VMware Store

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Wireless Access/WiFi

Moscone South, Lobby Level

The VMware Store offers the latest VMware apparel, office goods and other gift items, as well as an extensive selection of virtualization, cloud computing and general IT literature. Hours Saturday, August 24

12:00 pm–5:00 pm

Sunday, August 25

11:00 am–7:00 pm

Monday, August 26

10:30 am–6:00 pm

Tuesday, August 27

10:30 am–6:00 pm

Complimentary wireless access is available to all attendees in specific areas. Look for “VMworld2013” in your list of available wireless networks. The wireless network supports 802.11 a / b / g / n protocols and does not require a WEP key. Once you connect to the network, launch your Internet browser and click “Accept” to gain access. If you need help connecting, please see Technical Support at Moscone West, Lobby Level.


8:00 am–3:00 pm

Sustainability at VMworld 2013 We are continuing our commitment to sustainability at VMworld 2013. Limit Amount of Waste Material VMworld has reduced the quantity of printed pieces and replaced some of our printed signage with digital signage. We encourage you to put unwanted printed pieces in recycling bins located throughout the venues. Power Down to Save Energy VMworld encourages everyone to power down all lights and computers overnight and when not in use. VMworld 2013 Program Guide | 8

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D N A A D N AGE S MAPS U P M CA

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AGENDA Saturday, August 24 1:00 pm–5:00 pm

Tuesday, August 27 Registration

Moscone West, Level 1

Sunday, August 25 10:00 am–6:00 pm

Certification Exam Center


11:00 am–7:00 pm

Registration


11:00 am–7:00 pm

Hands-on Labs

Moscone South, Esplanade

4:00 pm–7:00 pm

Welcome Reception

Solutions Exchange, Moscone South, Lower Level, Halls A, B & C

Monday, August 26

7:00 am–6:00 pm

Registration


7:00 am–8:45 am

Breakfast

Moscone West, Level 1; Moscone North, Lower Level, Hall E

8:00 am–6:00 pm

Hands-On Labs


8:00 am–6:00 pm

Hands-On Labs Hotspot

Moscone West, Level 3; Moscone North, Lobby Level; Marriott, Atrium

9:00 am–10:30 am

General Session

Moscone North, Lower Level, Hall D

10:00 am–6:00 pm



11:00 am–6:00 pm

Solutions Exchange

Moscone South, Lower Level, Halls A, B & C

11:00 am–6:30 pm

Breakout Sessions

Moscone West, Levels 2 & 3; Marriott, Yerba Buena Level

7:00 am–6:00 pm

Registration


7:00 am–8:45 am

Breakfast


11:30 am–2:00 pm

Lunch


9:00 am–10:30 am

General Session


12:30 pm–1:30 pm


10:00 am–6:00 pm



VMware Spotlight Sessions

4:30 pm–6:00 pm

Hall Crawl

11:00 am–6:30 pm

Breakout Sessions


Solutions Exchange, Moscone South, Lower Level, Halls A, B & C

11:00 am–6:00 pm

Solutions Exchange


11:00 am–6:00 pm

VMware Spotlight Sessions

Moscone West, Level 2, Rooms 2002, 2009; Marriott, Yerba Buena Level, Salon 9

11:00 am–7:00 pm

Hands-On Labs


11:00 am–7:00 pm



11:30 am–2:00 pm

Lunch


1:30 pm–2:30 pm

Executive Roundtable

Moscone West, Level 2, Room 2002 VMworld 2013 Program Guide | 11

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AGENDA Wednesday, August 28 7:00 am–8:45 am

Breakfast


7:00 am–8:00 pm

Registration


8:00 am–5:00 pm

Hands-On Labs


8:00 am–5:00 pm



8:00 am–5:00 pm

Breakout Sessions


10:00 am–5:00 pm

Solutions Exchange


10:00 am–6:00 pm



11:30 am–2:00 pm

Lunch


7:30 pm–10:30 pm

VMworld Party

AT&T Park

7:00 am–8:45 pm

Breakfast


8:00 am–3:00 pm

Registration


8:00 am–3:00 pm

Hands-On Labs


8:00 am–3:00 pm



9:00 am–10:00 am

General Session

Moscone North, Lower Level Level, Hall D

10:00 am–6:00 pm



10:30 am–3:00 pm

Breakout Sessions


11:30 am–1:30 pm

Lunch


Thursday, August 29


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SAN FRANCISCO | CAMPUS MAP


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Marriott | CAMPUS MAP

MAP KEY

Breakout Sessions

Hands-On Labs Hotspot Partner Lounge


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Moscone north | CAMPUS MAP

MAP KEY

General Session


Alumni Lounge

Meals


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Moscone South | CAMPUS MAP

MAP KEY

VMware Store Broadcast Center

Hands-On Labs

VMware Certification Exams

Lounge

Hang Space

Solutions Exchange


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Moscone West | CAMPUS MAP

MAP KEY Registration


On-Site Meetings

Breakout Sessions

Group Discussions

Speaker Services

Meals


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E C N E R E F N O C S T H G I L H HIG

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10th Annual Photo Gallery Moscone North, Lobby Level

We are celebrating YOU! Make your way to the Moscone North, Lobby Level and use our photo booths to take your commemorative 10th Annual photo. Proceed to the Moscone North, Lower Level and join other attendees in our VMworld 10th Annual Photo Gallery. Saturday, August 24

1:00 pm–5:00 pm

Sunday, August 25

11:00 am–7:00 pm

Monday, August 26

10:00 am–6:00 pm

Tuesday, August 27

10:00 am–6:00 pm

Wednesday, August 28 8:00 am–6:00 pm Thursday, August 29 10:00 am–2:00 pm


Broadcast Center


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Solutions Exchange Hall Crawl

SiliconANGLE.com and Wikibon.org present @theCUBE – the live HD studio that creates conversations shared by millions. SiliconANGLE’s John Furrier, founder of SiliconANGLE.com, brings his Palo Alto perspective together with Boston-based Dave Vellante, co-founder of Wikibon.org, an open source peer advisory community. Scheduled guests include thoughtleaders, innovators and industry mavericks who share knowledge in a conversational and thought-provoking format. Live coverage can be found at SiliconANGLE.tv, SiliconANGLE.com, and Wikibon.org.

Tuesday, August 27

4:30 pm–6:00 pm

Join us in celebrating the VMworld Hall Crawl. Visit the following Sponsors for a cold beverage. Sponsor Booth Number ADTRAN/Bluesocket ........................... 2325 Brocade .................................................... 1513 Citrix ...........................................................835 Eaton .......................................................2029 ESET North America ............................ 1746 Hitachi Data Systems ........................... 1037 HP Demo Booth..................................... 2235 Infinio ......................................................... 410 Kroll Ontrack ........................................... 435 Mellanox Technologies .......................2005

Evening Activities

NaviSite, A Time Warner

Welcome Reception

Cable Company ...................................... 829

Moscone South, Lower Level, Solutions Exchange, Halls A, B & C

Nutanix Inc. .............................................. 1521

Sunday, August 25

4:00 pm–7:00 pm

Join us to kick off VMworld in the Solutions Exchange. Reconnect with old friends, make new ones and start off VMworld in the right spirit. Sponsored by:

Neverfail .................................................... 310 NVIDIA ....................................................... 2111 Palo Alto Networks ..............................2305 Pivot3

.................................................... 947

QLogic Corporation ................................ 316

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VMworld Party AT&T Park Wednesday, August 28 7:30 pm–10:30 pm

This year’s VMworld party is the culmination of our 10th annual celebration! Join your VMworld community at AT&T Park, home of the San Francisco Giants, for an evening of fun, feasting, and fantastic entertainment. VMworld will transform the park with exciting carnival rides and interactive midway games with the stunning backdrop of the San Francisco Bay. Imagine Dragons and Train will provide main stage entertainment and a 10th Annual finale awaits those who stay until the end. AT&T Park is a 15 minute walk from Moscone and event information guides will be directing folks along the way. Shuttle transportation from Moscone West to AT&T Park will also all be provided. Your conference badge must be worn for entry into the party. Attire is casual and summer in San Francisco can be cool, so a jacket is recommended.

Scality, Inc. .................................................318 Skyera Inc. .................................................742 Skytap ........................................................ 431 Tegile ........................................................ 1928 Veeam Software ....................................1629 ViewSonic ...................................................231 VMware .................................................... 1229 Zerigo .........................................................229


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Executive Roundtable

Hang Space


Moscone South, Lower Level, Gateway Ballroom

Monday, August 26

1:30 pm–2:30 pm

The Data Center Is Dead, Long Live the Data Center Join best-selling author and technology futurist Paul Saffo as he moderates a distinguished panel of IT leaders, to look into their crystal ball and discuss the dramatic challenges the overall industry will be facing – covering everything from the evolution of the data center to the next big technology disruption. Guests will include Marc Andreessen, Co-Founder and Partner of Andreessen Horowitz; Andy Bechtolsheim, CoFounder and Chief Development Officer of Arista Networks; Pat Gelsinger, CEO of VMware; and Graeme Hay, Head of Architecture and Infrastructure for Credit Suisse. #FutureofIT

Hands-on Labs Hotspot Moscone North, Lobby Level; Moscone West, Level 3: Marriott Atrium

Monday, August 26

7:00 am–7:00 pm

Tuesday, August 27

7:00 am–7:00 pm


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8:00 am–3:00 pm

Want to take a break from the VMworld action for a bit? Visit the Hang Space, where you’ll find The Community Lounge, stations to recharge your cell phones, our black-light gaming lounge, pool and ping pong, Sphero racing, and our Charging Valet, who takes care of your phone charge when you don’t have time to wait.

VMware Time Machine Experience the past, present and future of virtualization by visiting our highly interactive timeline installation in the Hang Space. Follow @VMworld for more details.

Hotspots provide an easy and convenient way for attendees to take labs during the conference. Hotspots will have on-site product experts to answer your questions. Please be sure to bring your laptops.


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HaNdS-oN LaBs

Spotlight Sessions Take advantage of VMworld’s Spotlight Sessions, which complement other breakout sessions by offering valuable information on a variety of topics. Presented by VMware executives and product experts, these sessions cover products, solutions, and a vision on the transformation of IT and technology trends. To see a complete listing, go to the General Sessions & Spotlight Sessions section of the Guide.

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VMware R&D Innovation Lounge Booth #1255 (Directly behind the VMware booth)

Visit the VMware R&D Innovation Lounge to see cutting-edge innovation at work at VMware. You’ll get a sneak peek at early-stage R&D projects with hands-on demonstrations by our engineers. You’ll also get the opportunity to network with leaders of our innovation programs to learn more about what we do and how it benefits you as a VMware user, customer or partner. Innovation at VMware isn’t just a oneway street. If you have a great idea for a new product or feature, we want to hear from you! Share your best ideas with us by entering the 2nd Annual VMware Flings Contest for a chance to win a pass to VMworld 2014. The R&D Innovation Lounge will be open all week during the Solutions Exchange hours. To learn more, visit http://labs. vmware.com/VMwareInnovationLounge


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VMworld Alumni Program and Lounge Jillian’s Restaurant

During VMworld San Francisco, VMworld Alumni have access to their very own Alumni Lounge. Located at Jillian’s, just steps away from the Moscone Center, the Alumni Lounge offers a quiet, relaxing environment with valuable amenities like:



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Yerba Buena Gardens Join us in the beautiful Yerba Buena Gardens during VMworld 2013 to hang outside, relax, and listen to great music. Once you’ve picked up your lunch, bring it outside to “hang” in the gardens. The Yerba Buena Gardens offers music, charging stations, and games.

• A free Alumni gift • Free WiFi • Free food and beverage • Select entertainment options • Networking opportunities with other Alumni For 2014 and beyond, VMware is proud to announce the launch of the new VMworld Alumni Loyalty Program. This new program will give you the ability to earn points toward exciting VMware items in addition to qualifying for your Alumni registration discount. Come by the Alumni Lounge and learn more about the program. Earn 25 points just for signing up.


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L A R E N GE NS & O I S SES GHT I L T SPO NS O I S SES

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GENERAL SESSIONS


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Learn What’s Next in IT Hear from inspirational speakers who are discussing how the software-defined data center is extending the proven model of virtualization across storage, networking and security. Hear from customers who have used virtualization in their own organizations and witness the state-of-the-art technology that is transforming IT. Don’t miss Thursday’s session – you’ll be inspired by three of the brightest stars in hands-on innovation today.

Monday, August 26

Thursday, August 29

9:00 am–10:30 am

9:00 am–10:00 am

Join Pat Gelsinger, VMware CEO, as he discusses the next generation of IT and how the software-defined data center is extending the proven model of virtualization and automated management across storage, networking and security. You’ll learn how VMware is helping businesses extend the software-defined data center to the hybrid cloud, and hear from customers who have used virtualization to become champions of next-generation IT in their own organizations. You won’t want to miss this session as we’ll be making important announcements about VMware’s cloud strategy and solutions.

Tuesday, August 27 9:00 am–10:30 am

Carl Eschenbach, VMware’s President and COO and VMware engineers will showcase state-of-the-art technology that is transforming IT by virtualizing and automating compute, storage, networking, and security across private and hybrid clouds. See how IT teams are achieving new levels of flexibility and control by extending virtualization to the entire data center, delivering innovation and business value for their organizations.

This session, Makers and Shakers, will feature three of the brightest stars in handson innovation today. Each is unlocking new ways to create and build, and each will demonstrate tools that empower you to do the same. You’ll walk away inspired to program your own bot or prototype your greatest idea or hack the ficus plant on your desk. Makers and Shakers promises a fast-paced hour of runaway creativity, passionate disruption and even a business lesson or two. Presenters will include: • Bre Pettis, CEO of MakerBot, is an inventor, maker, and open source guru. He was instrumental in building the first prototypes of MakerBot’s 3D printers, and is renowned worldwide as an evangelist for personal manufacturing. • Jay Silver, Founder and Director of JoyLabz and Maker Research Scientist at Intel Labs, is a brilliantly unorthodox inventor who believes the whole world can be made joyfully and meaningfully interactive. He will share some of his most ingenious inventions while demonstrating the power of MaKey MaKey, a kit he co-invented for hacking everyday objects. Jay’s work is fanciful, yet it is profound in its implications and it is proving highly influential among forward-thinking designers. • Keller Rinaudo is CEO of Romotive, the company that makes Romo, an affordable and highly personal robot that employs a smart phone for its processing power. Designed to be programmed by amateurs and professionals alike, Romo is as much a platform for creativity as it is a consumer product. In this session, Keller will unveil new software that takes Romo to the next level of impact and user-friendliness.


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SPOTLIGHT SESSIONS

Products, Solutions and Vision for 2013 Take advantage of VMworld’s Spotlight Sessions, which complement other breakout sessions by offering valuable information on a variety of topics. Presented by VMware executives and product experts, these sessions cover products and solutions, a vision on the transformation of IT, and technology trends.

Monday, August 26 11:00 am–12:00 pm PHC5605-S Everything You Want to Know About vCloud Hybrid Service – but Were Afraid to Ask Speaker(s): Mathew Lodge, VMware Christopher Rence, Digital River, Inc. Moscone West, Level 2, Room 2002

This is a spotlight session designed by you, for you. Over weeks of social media activities we solicited your content input to design a session dedicated to answering the toughest of your VMware vCloud® Hybrid Service™ questions. Mathew Lodge, Vice President of VMware vCloud Hybrid Service Business Unit, will take your questions directly to Christopher Rence, CIO of Digital River, one of VMware’s premier Early Access Program customers, to understand the challenges they faced, resolution, and impact of vCloud Hybrid Service on their business. Mathew will also provide a demonstration of how moving a workload from an existing environment to vCloud Hybrid Service is as easy as 1-2-3. During the session, Attendees will receive answers to their most challenging questions, view a live demonstration, and learn how to make the most out of their week at VMworld.


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SPOTLIGHT SESSIONS

Monday, August 26 11:30 am–12:30 pm

3:30 pm–4:30 pm

STO5715-S Software-defined Storage: The Next Phase in the Evolution of Enterprise Storage

VCM7369-S Uncovering the Hidden Truth in Log Data with vCenter Log Insight

Speaker(s): Vijay Ramachandran, VMware Alberto Farronato, VMware

Speaker(s): Mahesh Kumar, VMware Jon Herlocker, VMware

Marriott, Yerba Buena Level, Salon 9


Server virtualization transformed computing, freeing up apps from infrastructure and delivering tremendous cost savings and flexibility. Storage hasn’t caught up yet, but things are rapidly changing. The emergence of software-defined storage as a new architectural and management approach promises to bring the next level of efficiency to storage. In this session we will review VMware’s vision for software-defined storage, the trends that’s leading to, and key benefits.

Gigabytes and even terabytes of log data are generated everyday, representing an untapped source of insight to help you identify and resolve problems. What if you could aggregate, index, and identify patterns across network, storage, compute, and applications to improve your service levels? VMware’s new offering, VMware vCenter Log Insight™, can help you make sense of your unstructured data and improve availability and performance of physical, virtual, and cloud environments. Join us to learn about VMware’s newest offering, hear from a successful Log Insight customer, and learn: • How operations management can benefit from unstructured log data • Overview of VMware vCenter Log Insight functionality • Integrations and use cases with vCenter Operations Management Suite • Step-by-step demonstration of problem resolution using Log Insight • Behind the scenes with an early adopter customer If you would like to use your existing log data to accelerate troubleshooting and reduce downtime, don’t miss this session and discover how VMware Log Insight can help boost your service levels.


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SPOTLIGHT SESSIONS

Monday, August 26

Tuesday, August 27

5:00 pm–6:00 pm

12:30 pm–1:30 pm

EUC7370-S Software-Defined Data Center Meets End-User Computing

NET7388-S Network Virtualization: Moving Beyond the Obvious

Speaker(s): Rory Clements, VMware Scott Davis, VMware

Speaker(s): Martin Casado, VMware


When server virtualization first came to market, few understood the implications of its disruptive nature. Now, with tens of billions of dollars in customer savings achieved, and over 80 percent of all workloads virtualized, its clear server virtualization has fundamentally changed the way IT operates and in turn, transformed our industry. Network Virtualization promises the same transformative impact to change data center economics. To date, the network virtualization conversation has focused on welldocumented and customer-proven benefits of agility, flexibility, and cost improvements. This is the story of the last few years. In this talk, Martin Casado will outline the next horizon for network virtualization. He will detail how network virtualization will enable advanced capabilities such as network visibility and troubleshooting, security, and network-wide policy. Attendees will leave with the knowledge and understanding of how this next chapter in the evolution of virtualization technology will unfold.

Today, VMware’s software-defined architecture is transforming the data center into a dynamic cloud environment that can be built around a private cloud infrastructure with VMware vCloud® Suite or a public or hybrid cloud service with VMware vCloud Hybrid Service. But how does VMware’s End-User Computing Platform fit into all of this? Join this session with our CTO and other guest speakers as we demo and discuss how we are leveraging the software-defined data center to deliver end-user computing workloads including desktops as a service. We’ll look at how VMware plans to automate and manage your infrastructure and desktops and additionally explore how you can deliver policy-entitled access to VMware’s next-generation virtual workspace including applications, desktops and data.



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Breakout Sessions & Group Discussions Overview VMworld 2013 offers over 350 unique sessions. Sessions cover a range of topics and are organized into 12 tracks to help you identify sessions that reflect your interests. Downloadable Presentations All conference sessions presentations will be available online starting September 19. Look for an email with the specifics or check www.vmworld.com for more details.

Repeat Sessions Many sessions are repeated throughout the conference. Check this guide or the mobile application to see when they will be repeated. Also, check the digital signage throughout the venues for onsite updates.

Twitter Hashtags Be sure to add the #vmworld hashtag to all your tweets for the best reach and visibility by the VMworld Community. To share and search Session and Lab conversations, please add a hashtag before any session ID#, for example: #NET1234



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Tracks Include: Business Continuity VMware virtualization products and solutions include many capabilities for improving application service levels and overall availability of virtual infrastructure. The Business Continuity track covers solutions including system availability, disaster recovery, and data protection. System Availability sessions cover fault tolerance, high availability, application-aware HA, and stretched clustering. Disaster Recovery sessions cover replication, VMware® vCenter™ Site Recovery Manager™ and disaster recovery to the cloud. Data Protection sessions cover backup and recovery using a diverse selection of approaches and technology. End-User Computing This track helps to prepare you for the post-PC era, featuring solutions that help your organization transition from PC-centric to user-centric computing. Review business cases, take technology deep-dives, hear real-world examples, and learn about best practices around delivering freedom to end-users while keeping IT in control. Solutions featured in these sessions include VMware View™, VMware ThinApp™, VMware Zimbra®, VMware Horizon Application Manager, VMware Fusion®, and VMware Workstation.


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Networking

Partner Track

Security & Compliance

To realize the full potential of the software-defined data center, IT must move networking and security into the twenty-first century with a software abstraction layer–network virtualization. The Networking track covers virtual and cloud networking, including network virtualization, logical network services, network management, and extensibility. Sessions explore in depth the concepts and technology embodied in the new VMware NSX™ platform, including VMware’s vision for the future of network and security virtualization. Sessions also provide prescriptive guidance for customers who wish to initiate and extend their deployment of VMware networking and security products in areas such as design, best practices, implementation, and troubleshooting.

This track, designed especially for VMware Partners with customized content, is tailored to help partners grow their business, build expertise, and accelerate sales of VMware solutions. Sessions will focus on enabling partners to effectively identify requirements across their customer’s journey to IT-asa-Service (ITaaS), and to successfully sell and deploy VMware solutions. VMware experts will deliver best practices to help partners acquire new customers, expand business by cross-selling VMware solutions and services, and walk away with proven go-to-market selling strategies.

The VMware NSX platform for network and security virtualization is at the heart of the software-defined data center. The NSX platform will help customers accelerate operations, improve enterprise agility, and change the economics of networking and security in the cloud era. These new capabilities will transform the way customers architect, deploy, and operationalize networks and security in data center and cloud environments. This track includes two prescriptive sub-tracks: Compliance and Firewall, mapped out in progressive sessions designed to enable progressive learning, from customer success stories and reference architectures including strategic partners to technical implementations and deep dives.

Operations Transformation Operations management disciplines are converging in the cloud. These tracks look at new solutions for businesses and service providers that automate operations to deliver high quality of service while dramatically reducing operational costs. Topics covered include managing virtual infrastructure in public, private, and hybrid cloud environments with VMware vCloud Director and VMware vCenter Operations Management Suite; approaches to building infrastructure-as-a-service architectures; and the virtualized networking, security, and storage management capabilities delivered by the new VMware vCloud Suite.

Public Hybrid & Cloud VMware cloud services enable organizations to run any workload, anywhere–onsite and offsite–and move workloads between private and public clouds as needed to meet business and user demands. This track focuses on public and hybrid cloud offerings from VMware, including the business and technical benefits of the new VMware vCloud® Hybrid Service™, which provides organizations with the ultimate flexibility and control to extend the cloud beyond the data center, deploying existing and new applications–onsite, offsite, or through whatever combination works best for their business needs. This track exclusively offers a vCloud Hybrid Service series of sessions for VMware vSphere® Admins, comprised of a series of one-hour sessions that deliver the tools and technical knowledge necessary to adopt and manage vCloud Hybrid Service.

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Storage Virtualized environments require dynamic storage allocation. Softwaredefined storage meets the challenge by abstracting storage resources to enable pooling, replication, and on-demand distribution. The Storage track focuses on products and solutions for optimizing the storage infrastructure in virtualized environments. Topics include vSphere storage functionality and best practices, exciting new solutions both from VMware and VMware’s storage partner ecosystem, and as key storage industry trends that relate to virtualization. Technology Exchange for Alliance Partners Technology Exchange for Alliance Partners track focuses on the needs of ALL developers building and delivering solutions on VMware platforms. This track will provide valuable information on the APIs, tools, and resources available to develop and deliver on VMware platforms in public or private clouds; cloud or hybrid environment; best practices for application development and delivery on VMware products delivered in the enterprise; VMware updated APIs and tools to build and integrate with VMware products; VMware product road maps for vSphere, vFabric, vCloud, End-User Computing products and solutions; and new program benefits for Technology Alliance Partners.


Virtualization & Cloud Management Infrastructure-as-a-service (IaaS) helps accelerate the delivery of IT services by exploiting storage, networking and security capabilities through virtualization. Utilizing these unique capabilities, VMware vCloud solutions can significantly increase the speed of provisioning infrastructure and applications. This track helps admins simplify and automate their virtual and cloud infrastructure. Products covered in these sessions include VMware vCenter Operations Management Suite™, VMware vCloud® Automation Center™ (acquired from DynamicOps), vCenter Orchestrator™, VMware vFabric® Application Director, and VMware IT Business Management Suite. You will also learn how to better manage the software-defined data center, including cloud operations management, cloud service provisioning, and IT business management. Virtualizing Applications VMware is delivering breakthrough performance and reliability for customers virtualizing their business critical applications. Customers can reap tremendous benefits by virtualizing Oracle, SAP, SQL, Exchange, and other applications that are most important to their businesses. Key topics include the pivotal role Tier-1 apps play in achieving the software-defined data center; how to effectively monitor and manage Tier-1 apps in virtual environments; and why VMware’s platform is best suited to meeting the big data challenge.


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vSphere & vCloud Suite

Group Discussions

vSphere, the industry’s leading virtualization platform, is the foundation for cloud computing and the softwaredefined data center architecture. This track provides customers with the latest information and best practices related to the vSphere platform, including performance and scale, new applications and architectures, and best practices for successful installation of new components such as SSO, plus tie-in with vCloud Suite and the new vSphere with Operations Management product line. Customer and partner case studies in this track demonstrate how vSphere is used in real-world environments.

In addition to traditional Breakout Sessions, check out the Group Discussions led by Knowledge Experts. These informative and interactive discussions are a great opportunity for you to gain insight from like-minded colleagues in similar roles and industries.

Topics We have over 70 fantastic Group Discussions to choose from this year. Group Discussion topics include disaster recovery, end-user computing, vSphere, vCloud, NSX, automated provisioning, IT financial management, vCloud Hybrid Service, big data, distributed virtual firewall, compliance reference architecture, storage, VSAN, various virtualizing application discussions, cloud operations, performance, and support. To find a Group Discussion for you, look in the agenda track of your interest. All group discussion IDs end in – GD.

Group Discussions are located on Moscone West, Level 2.

Knowledge Experts at VMworld Connect directly with subject matter experts with the VMware Knowledge Experts Program, located at the Meet the Experts Lounge. Highly respected members of the VMware employee community will conduct and participate in Breakout Sessions and Group Discussions. You can also schedule one-to-few meetings with Knowledge Experts and discuss the topics that are most important to you. To view the schedule and book an appointment with an expert, please go the Meet the Experts Lounge, located in Moscone West, Level 2. Hours of Operation are: Sunday, August 25. 12:00 pm–4:00 pm (receptionist hours only) Monday, August 26, 11:00 am–4:00 pm Tuesday, August 27, 11:00 am–4:00 pm Wednesday, August 28, 9:00 am–4:00 pm Thursday, August 29. 10:30 am–1:30 pm


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Session Identifier Key

Technical Levels

Each session is labeled with the following icons to help you identify the sessions that best fit your interest and background.

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Business Solutions Sessions in this category will cover business benefits and realworld examples. These sessions are suitable for any audience interested in the benefits of using certain technologies within their organization.

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Technical Sessions in this category will cover technical aspects and share best practices. Targeted to anyone with a technical background, but with little to no previous knowledge about the specific topic.

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Advanced Technical Sessions in this category will dive deep into the technology and will assume that the audience has previous knowledge and experience with the specific topic.

Session Identifiers BCO Business Continuity EUC End-User Computing NET Networking OPT Operations Transformation PHC Public Hybrid Cloud SEC Security and Compliance STO Storage TEX Technology Exchange for Alliance Partners VAPP Virtualizing Applications VCM Virtualization and Cloud Management VSVC vSphere and vCloud Suite GD Group Discussion Areas of Interest E State and Local Education FD Federal F Financial Services G Government H Healthcare R Retail S Small-to-Medium Business T Telecommunications


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Experts bios VMworld is your opportunity to meet and learn directly from our subjectmatter experts through the VMware Knowledge Experts Program. Join us at the Meet the Experts Lounge, located in Moscone West, Level 2. Highly respected members of the VMware employee community will conduct and participate in breakout sessions and group discussions throughout the program. Additionally, you can schedule a “one-to-few” meeting with an expert to discuss the topics that are most important to you. To view the schedule and book an appointment with an expert, please go the the Meet the Experts Lounge. Hours of Operations are: Sunday, August 25 12:00 pm–4:00 pm (receptionist hours only) Monday, August 26

11:00 am–4:00 pm

Tuesday, August 27

11:00 am–4:00 pm


10:30 am–1:30 pm

For a complete list of sessions, discussions and labs for each expert, please go to Schedule Builder and search on his/her name. You may also go to the Meet the Experts Lounge to schedule an appointment with an expert.

Mark Achtemichuk

Amjad Afanah

[email protected]

[email protected]

Mark Achtemichuk is a Senior Technical Marketing Architect specializing in Performance within the Cloud Infrastructure Marketing group at VMware. Certified as VCDX #50, he has a strong background in datacenter infrastructures, cloud architectures, experience implementing enterprise application environments and a passion for solving problems. He has driven virtualization adoption and project success by methodically bridging business with technology. Follow Mark on Twitter @vmMarkA.

Amjad Afanah is a product manager with VMware’s vCloud Automation Center team. Amjad specializes in Cloud Service Automation, Application Provisioning, Application Performance Management and End-User Monitoring.

Michael Adams [email protected] Michael Adams joined VMware in June of 2007 and is responsible for product marketing for the company’s flagship offering known as VMware vSphereTM, bringing more than 12 years of experience in IT.

Deji Akomolafe [email protected] Deji Akomolafe is a Staff Solutions Architect with VMware and a member of the VMware Global Center of Excellence group. He represents VMware in various capacities related to presenting complex technical subject matters related to virtualizing enterprise-level businesscritical applications on the VMware platform.

Emad Benjamin

Rich Benoit [email protected] Rich Benoit is a CoE Consulting Architect at VMware.

Daniel Beveridge [email protected] Daniel Beveridge is a Senior EUC Architect in the Office of CTO at VMware.

Ray Budavari [email protected] Ray Budavari is a Solutions Architect at VMware.

Patrick Carmichael [email protected] Patrick Carmichael is a Staff Engineer for VMware. He has been one of the lead support engineers for VMware for the past 6 years, and is an expert in disaster recovery, storage architecture, and overall infrastructure implementation and design.

[email protected]

Mitchell Christensen

Emad Benjamin focuses on Java on VMware vSphere, vFabric GemFire and SQLFire. He has been at VMware since 2005, and is the author of the book, Enterprise Java Applications Architecture on VMware.

[email protected] Mitch Christensen is a Staff Engineer for R&D at VMware.


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Experts bios


Russell Cozart

Patrick Chang

[email protected]

[email protected]

Russell Cozart is a Senior Product Manager for VMware’s vCloud Hybrid Service. His background in the Cloud Service Provider industry centers on the service delivery, management and evolution of Infrastructure-as-a-Service offerings. Russell focuses on OSS and BSS integration and policies for vCloud Hybrid Service, in addition to leading the service’s customer programs – including Pilot and Beta.

Patrick Chang is an expert in vCHS & Hybrid Cloud experience, including, but not limited to, migration, operations, and management.

David Crane [email protected] Dave Crane is a Cloud Operations Consulting Architect within VMware’s Global Technology Solutions organization. He has delivered VMware “firsts” including beta VSM upgrades, beta Cloud Service Catalog global implementations, VSM/ADM integration projects, and Operational Readiness Assessment for Cloud Computing and consultancy services to introduce IaaS in a hybrid cloud environment.

Chris Colotti [email protected] Chris Colotti is a Senior Technical Marketing Manager with the vCloud Infrastructure Services Group at VMware. Chris is amongst the first VMware Certified Design Experts (VCDX#37), and author of multiple white papers. His blog can be found at www.chriscolotti.us.

Matt Coppinger [email protected] Matt Coppinger is Group Product Line Manager for EUC at VMware.

Scott Davis

Christian Dickmann

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[email protected]

Scott Davis is CTO for VMware’s EndUser Computing BU and staff member in VMware’s Corporate CTO Office. Scott is a public-facing executive leader and internal technology/ product strategist. Previously, he was President and Founder of Virtual Iron, which was acquired by Oracle and CTO at Mangosoft, an Internet software and storage company. Scott holds 16 US patents for clustering, storage and virtualization technologies and his products have won awards at Comdex, Demo and LinuxWorld.

Christian Dickmann is an R&D Manager in the VSAN team in vSphere, focused on networking/clustering and testing.

Ninad Desai [email protected] Ninad Desai is a Senior Product Manager with the vCloud Hybrid services group at VMware, focusing on networking and computer services. Ninad specializes in data center and cloud-based technologies including networking, server virtualization, and storage.

Vyenkatesh Deshpande [email protected] Vyenkatesh (Venky) Deshpande is a Senior Technical Marketing Manager at VMware and he is focused on the Networking aspects in the vSphere platform and vCloud Networking and Security product.

Lee Dilworth [email protected] Lee Dilworth is a principal systems engineer at VMware, responsible for datacenter availability and business continuity solutions. He has extensive experience of vSphere Metro Storage Clusters, vSphere Replication and Site Recovery Manager implementations.

John Dodge [email protected] John Doge is a Director of EUC Technical Enablement for VMware. John came to VMware in 2008 through the acquisition of Foedus, where he was a principal and managing partner. John devotes most of his focus on helping to design and implement innovative solutions for VMware customers rapidly transforming end-user computing demands and driving skills development for the key people that are the heart of that innovative transformation.


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Duncan Epping

Steve Flanders

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[email protected]

Duncan Epping is a Principal Architect, focused on R&D for Integration Engineering at VMware.

Steve Flanders is a Solution Architect for VMware. He has an extensive background in designing and implementing cloud solutions with focuses on ensuring scalability and promoting a cloud vision. Steve has helped architect several cloud offerings including VMware’s Cloud Foundry, AT&T’s Synaptic Storage as a Service, and EMC’s Atmos Online. He is also the author of SFlanders.net, a technologycentric weblog focusing on a variety of topics including cloud computing, virtualization, and system administration.

Mark Ewert [email protected] Mark Ewert is responsible for Horizon Mirage technical enablement at VMware. He has been working with information technology for over 20 years, with more than a decade experience with virtualization. Since first joining VMware in 2008, Mark co-authored the vSphere, View and ThinApp Plan and Design Guides, and wrote the View Controlled Recompose Script, a VMware Fling.

Azeem Feroz [email protected] Azeem Feroz is a Senior Manager in the Networking & Security Business Unit at VMware. Azeem has a long history in Security starting originally in web security where he worked at Blue Coat focusing on enterprise policy enforcement. Azeem holds several patents in Computer Security, particularly around network connectivity to virtual workloads.

Mike Foley

David Gallant

Venkat Gopalakrishnan

[email protected]

[email protected]

David Gallant is the Practice Solutions Architect for the Business-Critical Applications Practice of PSO at VMware. David specializes in architecting virtual solutions for SAP, Microsoft and Oracle technologies.

Venkat Gopalakrishnan is Director of IT, Transformation & Portfolio Office at VMware. He is responsible for transforming VMware’s Global IT by leveraging technologies and servicecentric delivery methods, such as Cloud Computing and IT-as-a-Service (ITaaS). Venkat is currently the Program Director for VMware IT’s software-defined data center and software-defined network initiatives. He is creating a Cloud Operating Model that will transform the operations team’s skills, creating a new consumption model for IT resulting in services that are self serviced, instantly provisioned, always on, cost efficient and elastic.

Kyle Gleed [email protected] Kyle Gleed is a Senior Technical Marketing Architect at VMware where he works with the Cloud Infrastructure Suite (CIS), focusing on vCloud Director. He also specializes in vSphere deployment and upgrade best practices and ESXi platform security. Kyle is a frequent blogger at http://blogs.vmware. com/vSphere and http://blogs.vmware. com/vsphere/vcloud-director. Follow Kyle on Twitter @Kyle_Gleed.

[email protected] Mike Foley is a Senior Technical Marketing Manager at VMware. His primary focus is on security of the core platform (vSphere), and he is the keeper of the vSphere Hardening Guide. Mike has a blog at http://yelof.com and contributes to the VMware vSphere and Security blogs as well.

Arun Goel [email protected] Arun Goel is a Product Line Manager at VMware.

Josh Gray [email protected] Josh Gray is a Solutions Engineer in the VMware Global Center of Excellence where he helps to develop and deliver vCloud Suite training called LiVefire. He also is engaged with customers on top deal escalations with PSO and Support. Previously he was a 5-year veteran of VMware Global Support Services focusing on vCenter management areas of Availability and Install/Upgrade.


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Khalid Hakim

Cormac Hogan

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[email protected]

Khalid Hakim is a Cloud Operations Architect in the Cloud Operations COE within VMware’s Global Technology Solutions organization with over 16 years of related experience. He is responsible for innovating and crafting operational service offerings for VMware cloud services to maximize the operational efficiency and achieve operations excellence.

Cormac Hogan is a Senior Technical Marketing Architect within the Cloud Infrastructure Product Marketing group at VMware. He is responsible for storage in general, with a focus on core VMware vSphere storage technologies and virtual storage.

Greg Herzog [email protected] Greg Herzog brings more than 17 years of IT industry and consulting experience to the VMware GSSE Hybrid Cloud Services Team, where he works as a Solutions Architect. He focuses on designing and implementing Enterprise Class Clouds for Service Providers and Large Private Companies. In addition to the VCDX, Greg also holds advanced certifications from VMware, Microsoft and Cisco.

Jeff Hunter [email protected] Jeff Hunter is a Senior Technical Marketing Manager at VMware with a focus on data protection, high availability, and disaster recovery. Before VMware, Jeff spent several years in systems engineering roles expanding the virtual infrastructures at a regional bank and Fortune 500 insurance company.


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Rasmus Jensen

Justin King

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[email protected]

Rasmus Jensen joined VMware in 2011 where he worked as Senior EUC Consultant in EMEA focusing on largescale Horizon View deployments in leading roles. Currently he is working in VMware EUC Technical Enablement producing content for field and partner enablement with a focus on Horizon View and Horizon Workspace.

Justin King has been involved with the IT industry for over 15 years where he has held various roles and responsibilities from administration to architecting solutions. Since joining VMware in 2009, Justin has supported sales teams as a sales engineer, evangelized BCDR technologies and currently installs confidence by removing the doubt with VMware’s Cloud Infrastructure Suite line of products, being part of the Technical Marketing team. Follow Justin on Twitter @vCenterGuy.

Christos Karamanolis [email protected] Christos Karamanolis is a principle engineer at VMware.

Rohan Kalra [email protected] Rohan Kalra is a Business Solutions Architect for VMware.

Scott Key [email protected] Scott Key is the Director, Financial Services Americas at VMware. He has extensive experience working in the banking industry prior to coming to VMware.

Andre Leibovici [email protected] Andre Leibovici is an Architect in the EUC Office of CTO at VMware. Andre has a background of over 15 years industry experience managing IT infrastructures in large organizations. Andre holds multiple industry certifications and was awarded with the VMware Virtual Desktop Ingenuity Award 2009 and the VMware vExpert 2010/11/12.


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Girish Manmadkar

Serge Maskalik

[email protected]

[email protected]

Girish Manmadkar is Consulting Architect at VMware (Professional Services) and is focused on vCloud/ vSphere architecture and integration with key focus on Business- Critical Applications. He has been instrumental in helping many SAP on VMware deployments across North America for various medium to large customers across all business verticals.

Serge Maskalik is Director of R&D for the vShield department.

Roberto Mari [email protected] Roberto Mari is a Senior Product Manager at VMware, focusing on Network virtualization technologies developed from the Nicira and VMware technologies. He manages customers, partners and field interaction for internal and external educational events and helps define customer use cases and requirements for future product evolutions.

Samuel McBride [email protected] Sam McBride is a Senior Staff Engineer in the vCenter Operations department at VMware.

Vas Mitra [email protected] Vas Mitra is a SAP Solutions Architect at VMware. He has worked at VMware since 2007 on various SAP projects with partners including SAP to develop SAP on VMware solutions and best practices for partners, customers and the VMware sales and consulting organizations.

Hicham Mourad [email protected] Hicham Mourad is a Senior Technical Marketing Manager for Operations Management at VMware.

Mohan Potheri

Alan Renouf

[email protected]

[email protected]

Mohan Potheri (VCDX#98) has more than 20 years in IT infrastructure with in-depth experience with VMware virtualization including extensive experience in business- critical applications. He has extensive experience with virtualizing SAP with Oracle backend databases in Linux and UNIX environments. His primary expertise is in UNIX & Virtualization Architecture, with expertise in virtualizing business-critical applications particularly SAP.

Alan Renouf is a Senior Technical Marketing Architect at VMware focused on the automation and integration of VMware products. Alan is a frequent blogger at blogs.vmware.com/ vipowershell. You can follow Alan on twitter as @alanrenouf.

Chandra Prathuri [email protected] Chandra Prathuri is a Senior Product Line Manager at VMware.

Rawlinson Rivera [email protected] Rawlinson Rivera is a Senior Technical Marketing Manager in the Cloud Infrastructure Technical Marketing Group at VMware, focusing on storage virtualization technologies. He is a VMware Certified Design Expert (VCDX#86), responsible for the storage virtualization platform in general, and OpenStack+VMware technologies.

Massimo Re Ferré [email protected]

Michael Roy

Massimo Re Ferré is a Staff SE with VMware with a focus on the new vCloud Hybrid Service. Massimo blogs at www.it20.info and you can follow him on Twitter @mreferre.

[email protected] Michael Roy is a Technical Marketing Manager for Cloud Services at VMware.

Anirban Sengupta [email protected] Anirban Sengupta is a Research and Development Director at VMware.


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Allen Shortnacy

Tom Stephens

[email protected]

[email protected]

Allen Shortnacy is a Partner Architect in VMware’s Global Strategic Alliances organization supporting partner integration with VMware solutions primarily to achieve improved integration and automation. In addition, Allen is a Subject Matter Expert in VMware’s Center for Policy and Compliance where he supports programmatic validations of VMware and partner ecosystem configurations to help customers achieve compliance for business-critical applications running in a VMware vCloud environment.

Tom Stephens is a Senior Technical Marketing Architect at VMware where he specializes in Cloud solutions. As a principal consultant, he has designed, implemented, and supported HA and DR solutions at most of the Fortune 200 companies.

Harry Smith [email protected] Harry Smith is a Senior Technical Marketing Manager for vCloud at VMware.

Don Sullivan [email protected] Don Sullivan is a SE Database Specialist at VMware, and he is an Oracle Certified Master.

Naomi Sullivan [email protected] Naomi Sullivan drives the direction of VMware’s vCloud Automation Center product through her many years experience in the industry working with self-service portals and cloud provisioning.

Jeff Szastak

Ken Werneburg

[email protected]

[email protected]

Jeff Szastak is a Staff Systems Engineer for VMware focusing on Healthcare customers. He is a Subject Matter Expert on virtualizing Microsoft Exchange, SQL Server, and other high I/O applications. Jeff has been with VMware for over 5 years and during this time he has worked with customers of all sizes and verticals to modernize their data centers.

Ken Werneburg is a Senior Technical Marketing Manager for business continuity products at VMware, for whom he has worked since 2006. He joined the industry in 1997 and has held positions in both IT in the financial industry as well as for software vendors in pre-sales, consulting, and solution architect roles prior to joining VMware.

Rachna Thusoo [email protected] Rachna Thusoo is a Senior Product Manager for storage services at VMware.

Michael Webster [email protected] Michael Webster is a Strategic Architect in the VMware APJ Center of Excellence, a VMware Certified Design Expert (VCDX-066), vExpert 2012, and technical lead for the VMware APJ Business-Critical Applications Practice. He specializes in the design and implementation of virtualization solutions for Unix to VMware migrations, business- critical applications, disaster avoidance, mergers and acquisitions, public and private cloud. Michael is the author of longwhiteclouds.com, voted in the top 25 virtualization blogs in the world, which covers virtualization of business critical applications, and cloud computing. VMworld 2013 Program Guide | 45

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COMPREHENSIVE LEARNING PATHS VMware experts have created paths from our content offerings to help guide you! For each of the following select areas, we have identified sessions addressing both “getting started” and “advanced” curriculums in key areas of virtualization. • Software-Defined Data Center • Hybrid Cloud • End User Computing • Storage • Networking • Security • Architects Our recommendations include select, high-value sessions aligned with additional areas of our event program (labs, demos and group discussions). This further compliments your educational experience and provides you a comprehensive understanding of the subject matter. Create a schedule that supports your business needs.


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» Content Catalog

SOfTwARE-DEfINED DATA CENTER: GETTING STARTED

The software-defined data center is a cloud architecture that extends the familiar virtualization principles of abstraction, pooling and automation to all data center resources, and governs them with policy-driven automation and management. Software-Defined Data Center technology from VMware helps you achieve groundbreaking business agility—reducing application provisioning time from months to minutes. Below are suggested sessions aligned with hands on labs, discussion groups and product demos to get you started on your journey. Learn more...

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VSVC5547: Why Build Your Cloud Infrastructure Using VMware

HOL HOL-SDC-1307: vCloud Automation Solutions GD

VSVC1006-GD: vCloud Suite and Software-Defined Data Center with Tom Stephens

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VMware vCloud Suite

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VSVC4605: What’s new in VMware vSphere®?

HOL HOL-SDC-1310 vSphere with Operations Management 101 D

VMware vSphere

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VSVC4685: Virtualization 101

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The Virtual Platform for the Software-Defined Data Center

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HOL Hands-on Labs

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VSVC5548: Making the Most of Limited Resources - Virtualization Considerations From Closet to Data Center for SMB and Branch Offices The Virtual Platform for the Software-Defined Data Center

HOL HOL-SDC-1310: vSphere with Operations Management 101 D


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VSVC5130: Walk-Through an IT Makeover, End-to-End, and See the Results!

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VSVC5511: Deploying vSphere with OpenStack: What It Means to Your Cloud Environment

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VMware vCloud Suite

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VSVC5676: Introduction to the vCloud Suite and the Softwaredefined Data Center

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VSVC4686: VMware vSphere® with Operations Management™: The Customer Perspective

HOL HOL-SDC-1313: vCloud Suite Use Cases - Infrastructure Provisioning (IaaS) HOL HOL-SDC-1307: vCloud Automation Solutions GD

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VSVC5747: vSphere for SMB: Essentials Plus Proving Its Value


GD Group Discussions

S

VSVC4731: Virtualization Rookie or Pro: Why vSphere is Your Best Choice

HOL HOL-SDC-1301: Applied Cloud Operations HOL HOL-SDC-1304: vSphere Performance Optimization GD

VSVC1002-GD: Overall vSphere/ vSphere with Operations Management, pricing packaging and licensing, roadmap with Mike Adams

D

Evaluate Your Software-Defined Data Center Benchmarks

D


HOL HOL-SDC-1301: Applied Cloud Operations HOL HOL-SDC-1310: vSphere with Operations Management 101 D


D Demos


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» Content Catalog

SOfTwARE-DEfINED DATA CENTER: ADVANCED

The software-defined data center is a cloud architecture that extends the familiar virtualization principles of abstraction, pooling and automation to all data center resources, and governs them with policy-driven automation and management. Software-Defined Data Center technology from VMware helps you achieve groundbreaking business agility—reducing application provisioning time from months to minutes. Below are suggested sessions aligned with hands on labs, discussion groups and product demos to take you further on your journey. Learn more...

S

VSVC5280: DRS: New Features, Best Practices and Future Directions

GD

VSVC1003-GD: vSphere Core Upgrades with Kyle Gleed

D


S

VSVC4605: What’s New in VMware vSphere?

HOL HOL-SDC-1310: vSphere with Operations Management 101 D

VMware vSphere

S

VSVC4886: Innovations in vMotion: A Technical Preview

D


S

VSVC6656: Enabling SoftwareDefined Data Center Through HP and VMware Collaboration

S

VSVC5511: Deploying vSphere with OpenStack: What It Means to Your Cloud Environment

GD


D


D

VMware vCloud Suite

S

VSVC4995: Examining vSphere Design Through a Design Scenario

D


S

VSVC5676: Introduction to the vCloud Suite and the SoftwareDefined Data Center


S Sessions

HOL Hands-on Labs

S

VSVC4994: Marriage of ESX and OpenStack at PayPal

D


S

VSVC4948: Moving Enterprise Application Dev/Test to VMware’s internal Private Cloud – Architecture, Implementation and Integration

GD


D


S

VSVC5364: Storage IO Control: Concepts, Configuration and Best practices to Tame Different Storage Architectures

D




D Demos


General Information





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» Content Catalog

HYBRID CLOUD: GETTING STARTED

VMware cloud services enable organizations to run any workload, anywhere—onsite and offsite—and move workloads between private and public clouds as needed to meet business and user demands. Below are suggested sessions aligned with hands on labs, discussion groups and product demos to get you started on your journey. Learn more...

S

PHC5605: Everything You Want to Know About VMware vCloud® Hybrid Service™ - But Were Afraid to Ask.

S

PHC5208: Developer Services on vCloud Hybrid Services

HOL HOL-HBD-1303: vCloud Hybrid Service - Manage Your Cloud

HOL HOL-HBD-1301: vCloud Hybrid Service - Jump Start for vSphere Admins

GD

GD

PHC1004-GD: vCloud Hybrid Service and computing services with Ninad Desai

D

What Makes a Cloud Hybrid?

D

Introducing VMware vCloud® Hybrid Service™

S

PHC5409: vCloud Hybrid Service Jump Start Part Two of Five: vCloud Hybrid Service: Networking and Security Basics

PHC5070: vCloud Hybrid Service Jump Start Part One of Five: vCloud Hybrid Service: Architecture and Consumption Principles


S

HOL HOL-HBD-1301: vCloud Hybrid Service - Jump Start for vSphere Admins GD

PHC1000-GD: vCloud Hybrid Service Architecture with Massimo Re Ferre

D


S Sessions

HOL Hands-on Labs

PHC1004-GD: vCloud Hybrid Service and computing services with Ninad Desai

S

HOL HOL-HBD-1301: vCloud Hybrid Service - Jump Start for vSphere Admins D

S

HOL HOL-HBD-1302: vCloud Hybrid Service - Networking & Security GD

PHC1001-GD: VCloud Hybrid Service Networking with Greg Herzog

D

Hybrid Cloud Networking

D Demos


PHC5488: vCloud Hybrid Service Jump Start Part Three of Five: vCloud Hybrid Service: Advanced Networking and Security

HOL HOL-HBD-1302: vCloud Hybrid Service - Networking & Security GD


D


S

PHC5734: VMware Hybrid Cloud An Introduction to Object Store

S


PHC5730: vCloud Hybrid Service 101: The Basics

PHC4783: How To Build Your Hybrid Cloud and Consume the Public Cloud

S

PHC4750: How to Build a Hybrid Cloud in Less than a Day

HOL HOL-HBD-1301: vCloud Hybrid Service - Jump Start for vSphere Admins D


S

PHC5045: vCloud Hybrid Service Jump Start Part Four of Five: Identifying and Deploying Workloads in vCloud Hybrid Service


PHC1003-GD: vCloud Hybrid Service Use Cases and Workloads with Rachna Thusoo

D


S

PHC7429: Cloud for What’s Next

S

PHC5561: vCloud Hybrid Service Jump Start Part Five of Five: Deep dive into Hybrid Cloud Management


GD

PHC1002-GD: vCloud Hybrid Service and Hybrid Cloud Experience (migration, operations, management) with Patrick Chang

GD


D


D



General Information





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» Content Catalog

HYBRID CLOUD: ADVANCED

VMware cloud services enable organizations to run any workload, anywhere—onsite and offsite—and move workloads between private and public clouds as needed to meet business and user demands. Below are suggested sessions aligned with hands on labs, discussion groups and product demos to take you further on your journey. Learn more...

S

PHC5488: vCloud Hybrid Service Jump Start Part Three of Five: vCloud Hybrid Service: Advanced Networking and Security

HOL HOL-HBD-1302: vCloud Hybrid Service - Networking & Security

S

PHC5903: Designing the Next Generation Application for the Public Cloud

S

PHC4478: Three Advantages of Running Cloud Foundry in a VMware Private Cloud

HOL HOL-SDC-1307: vCloud Automation Solutions

GD


D

The Cloud for Applications

S

GD


HOL HOL-SDC-1314: vCloud Suite Use Cases - Application Provisioning (PaaS)

D


GD

PHC1005-GD: vCloud Connector and Consuming Public IaaS- Chris Colotti and Patrick Chang

S


D

The Cloud for Applications

S

PHC5123: A Parallel Between vCloud Hybrid Service and Amazon Web Services



D


S Sessions

HOL Hands-on Labs



PHC5752: Data In, Data Out and Data Protected

HOL HOL-HBD-1301: vCloud Hybrid Service - Jump Start for vSphere Admins HOL HOL-HBD-1302: vCloud Hybrid Service - Networking & Security HOL HOL-HBD 1303: vCloud Hybrid Service - Manage Your Cloud GD


D


S

PHC5561: vCloud Hybrid Service Jump Start Part Five of Five: Deep dive into Hybrid Cloud Management




GD

PHC1005-GD: vCloud Connector and Consuming Public IaaS- Chris Colotti and Patrick Chang


D


D


S

D

Get Started with VMware vCloud® Hybrid Service™

PHC7428: OpenStack, AWS, and vCloud Hybrid Service: PaaS Bridges the Gaps through Cloud Foundry and AppFog

GD




GD

S

D

D Demos


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» Content Catalog

END-USER COMPUTING: GETTING STARTED

The scope of end-user computing is expanding, as the workforce increasingly adopts devices and platforms that provide mobility and productivity anywhere. For IT, the result is an increasingly complex and dynamic environment that’s hard to administer with rigid PC-centric tools and processes. Below are suggested sessions aligned with hands on labs, discussion groups and product demos to get you started on your journey. Learn more...

S

EUC5493: VMware Horizon View™ Clients: Your Data, Applications and Desktops from Anywhere

HOL HOL-MBL-1301: Horizon View from A to Z GD

EUC1001-GD, EUC1006-GD: View with Matt Coppinger or Andre Leibovici

D

Enable Single Sign Ons with Smart Cards for SLED

S

EUC7390: Socialcast: Accelerate Innovation, Improve Collaboration, and Attract and Retain Employees

S

HOL HOL-MBL-1304: Horizon Workspace - Explore and Deploy GD

EUC1005-GD: Workspace with Rasmus Jensen

S Sessions

HOL Hands-on Labs

EUC5211: Quantifying the Business Value of VMware Horizon View

HOL HOL-MBL-1301: Horizon View from A to Z

GD

GD

D

EUC1001-GD, EUC1006-GD: View with Matt Coppinger or Andre Leibovici Deliver Desktops through the Hybrid Cloud

EUC5843: Unleashing Productivity in the New Mobile Era


EUC6044: Getting started with Horizon Workspace™: Use Cases and Configuration

S


S

S

EUC4764: What’s New and Next for VMware Horizon View

S


EUC6045: EUC Experts Panel – Successful Implementations


EUC1002-GD, EUC1003-GD: Overall EUC with Scott Davis or John Dodge


S


S


EUC5004: Horizon Workspace at Scale: Deploying to 15,000 VMware Employees



D

Provide BYOD Flexibility for Students




D


S

EUC5004: Getting BYOD Right

EUC5557: Building A Plan For EUC Transformation


S

HOL HOL-MBL-1301: Horizon View from A to Z D


S

EUC5708: Low-Cost, HighPerformance Storage for Horizon Desktops

HOL HOL-MBL-1301: Horizon View from A to Z HOL HOL-MBL-1309: VMware Horizon Mirage™ - Manage Physical Desktops

D Demos


General Information





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» Content Catalog

END-USER COMPUTING: ADVANCED

The scope of end-user computing is expanding, as the workforce increasingly adopts devices and platforms that provide mobility and productivity anywhere. For IT, the result is an increasingly complex and dynamic environment that’s hard to administer with rigid PC-centric tools and processes. Below are suggested sessions aligned with hands on labs, discussion groups and product demos to get take you further on your journey. Learn more...

S

EUC5507: VMware Mirage Storage and Network Deduplication, DEMYSTIFIED

S

EUC5291: Horizon View Troubleshooting: Looking under the Hood

S

EUC4608: Mirage 201

S

HOL HOL-MBL-1309: Horizon Mirage Manage Physical Desktops




GD

EUC1000-GD; EUC1004-GD: Mirage with Daniel Beveridge or Mark Ewert

HOL HOL-MBL-1304: Horizon Workspace - Explore and Deploy

GD

GD

D

Use VMware Horizon Mirage™ to Improve SCCM

GD


D


S

EUC6888: Best Practices for Deploying 3D Graphics with Horizon View

S

EUC4815: Demistifying VMware Mirage: Tips and Tricks for Success

S


EUC5503: How Good is PCoIP - A Remoting Protocol Shootout


S

EUC5238: Horizon Workspace: Data Deep Dive



S


EUC4833: What’s New with Horizon Workspace: Technical Deep Dive



D

Integrated Workspaces to Increase Productivity

S

EUC5587: Horizon Mirage Image Deployment Deep Dive


S Sessions

HOL Hands-on Labs

GD


D



S

EUC4610: EUC Application Strategy Best Practices


S


EUC4610: EUC Application Strategy Best Practices

HOL HOL-MBL-1309: Horizon Mirage Manage Physical Desktops GD


D


HOL HOL-MBL-1309: Horizon Mirage Manage Physical Desktops GD


D


D Demos


General Information





HaNdS-oN LaBs

Partners

SoLuTiOns ExcHaNge

» Content Catalog

NETwORkING: GETTING STARTED

To realize the full potential of the software-defined data center, IT must move networking and security into the twenty-first century with a software abstraction layer—network virtualization. Below are suggested sessions aligned with hands on labs, discussion groups and product demos to get you started on your journey. Learn more...

S

NET5529: VMware NSX™: A Customer’s Perspective

HOL HOL-SDC-1303: VMware NSX Network Virtualization Platform GD

D

S

NET1001-GD: vCloud Networking and Security & NSX for VMware Environments with Ray Budavari Network Virtualization Platform

NET5847: NSX: Introducing the World to NSX

S

NET5266: NSX for vSphere: Building the Next-Gen Network Virtualization Platform

HOL HOL-SDC-1303: VMware NSX Network Virtualization Platform D

Network Virtualization Platform

S

NET5184: Designing Your Next Generation Data Center for Network Virtualization

HOL HOL-SDC-1303: VMware NSX Network Virtualization Platform


GD

NET1003-GD: VMware Network Services with Arun Goel

D

D


S

NET7388-S: Network Virtualization: Moving Beyond the Obvious


S Sessions

HOL Hands-on Labs


S

NET5270: Virtualized Network Services Model with VMware NSX



S

NET5796: Virtualization and Cloud Concepts for Network Administrators

HOL HOL-SDC-1302: vSphere Distributed Switch from A to Z HOL HOL-SDC-1303: VMware NSX Network Virtualization Platform

S

NET5584: Deploying VMware NSX Network Virtualization

GD


GD

NET1002-GD: NSX for MultiHypervisor Environments with Roberto Mari

D


D


S

NET5525: Real-world Deployment Scenarios for VMware NSX


NET1001-GD: vCloud Networking and Security & NSX for VMware Environments with Ray Budavari

D


D Demos


General Information





HaNdS-oN LaBs

Partners

SoLuTiOns ExcHaNge

» Content Catalog

NETwORkING: ADVANCED

To realize the full potential of the software-defined data center, IT must move networking and security into the twenty-first century with a software abstraction layer—network virtualization. Below are suggested sessions aligned with hands on labs, discussion groups and product demos to take you further on your journey. Learn more...

S

NET5716: Advanced VMware NSX Architecture


S


NET5790: Operational Best Practices for VMware NSX

S

NET5522: VMware NSX Extensibility: Network and Security Services from 3rd-Party Vendors

S

NET5654: Troubleshooting VXLAN and Network Services in a Virtualized Environment



GD


GD


D


D


S

NET5520: VMware NSX Integration with OpenStack





S Sessions

HOL Hands-on Labs


D Demos


General Information





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» Content Catalog

SECURITY: GETTING STARTED

The VMware NSX platform for network and security virtualization is at the heart of the software-defined data center. The NSX platform will help customers accelerate operations, improve enterprise agility, and change the economics of networking and security in the cloud era. Below are suggested sessions aligned with hands on labs, discussion groups and product demos to get you started on your journey. Learn more...

S

SEC5428: VMware Compliance Reference Architecture Framework Overview

HOL HOL-SDC-1315: vCloud Suite Use Cases - Control & Compliance HOL HOL-SDC-1317: vCloud Suite Use Cases - Business Critical Applications GD

S

SEC1002-GD: Compliance Reference Architecture: Integrating Firewall Antivirus, Logging IPS in the Software-Defined Data Center with Allen Shortnacy

SEC5749: Introducing NSX Service Composer: The New Consumption Model for Security Services in the Software-Defined Data Centerr


S

SEC5318: NSX Security Solutions In Action - Deploying, Troubleshooting, and Monitoring for VMware NSX Service Composer


SEC1001-GD: Activity Monitoring Visibility into Users, Applications for Compliance Troubleshooting with Mitch Christensen

D

Security and Compliance

S

SEC5755: VMware NSX with NextGeneration Security by Palo Alto Networks



S

SEC5253: Get on with Business VMware Reference Architectures Help Streamline Compliance Efforts


HOL HOL-SDC-1315: vCloud Suite Use Cases - Control & Compliance GD

S Sessions

HOL Hands-on Labs



S

SEC5891: Technical Deep Dive: Build a Collapsed DMZ Architecture for Optimal Scale and Performance Based on NSX Firewall Services


S

S

SEC5750: Security Automation Workflows with NSX



S

SEC5889: Troubleshooting and Monitoring NSX Service Composer (and Partner) Policies


SEC5624: VMware Compliance Reference Architecture Framework: Accelerate your Deployments

HOL HOL-SDC-1315: vCloud Suite Use Cases - Control & Compliance GD

S


SEC5828: Data Center Transformation with Network Virtualization: Today and Tomorrow

HOL HOL-SDC-1302: vSphere Distributed Switch from A to Z


SEC1001-GD: Activity Monitoring Visibility into Users, Applications for Compliance Troubleshooting with Mitch Christensen

D


S

SEC5894: Deploying, Troubleshooting, and Monitoring VMware NSX Distributed Firewall


SEC1000-GD: Distributed Virtual Firewall - Management, Architecture, Scalability and Performance with Serge Maskalik

D


HOL-SDC-1303 VMware NSX Network Virtualization Platform

D Demos


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» Content Catalog

SECURITY: ADVANCED

The VMware NSX platform for network and security virtualization is at the heart of the software-defined data center. The NSX platform will help customers accelerate operations, improve enterprise agility, and change the economics of networking and security in the cloud era. Below are suggested sessions aligned with hands on labs, discussion groups and product demos to take you further on your journey. Learn more...

S

SEC5893: Changing the Economics of Firewall Services in the SoftwareDefined Center – NSX Distributed Firewall


HOL-SDC-1303: VMware NSX Network Virtualization Platform

D


S Sessions

HOL Hands-on Labs

S

SEC5775: NSX PCI Reference Architecture Workshop Session 1 Segmentation

S

SEC5820: NSX PCI Reference Architecture Workshop Session 2 Privileged User Control



GD


GD


D


D



S

SEC5582: Multi-site Deployments with Network Virtualization

HOL HOL-SDC-1302: vSphere Distributed Switch from A to Z D


D Demos


General Information





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» Content Catalog

STORAGE: GETTING STARTED

Virtualized environments require dynamic storage allocation. Software-defined storage meets the challenge by abstracting storage resources to enable pooling, replication, and on-demand distribution. Below are suggested sessions aligned with hands on labs, discussion groups and product demos to get you started on your journey. Learn more...

S

GD

D

STO5359: VMware Virsto™ Technical Overview: Optimizing Your SAN Infrastructure for VDI and Virtual Datacenter Environments

S

HOL HOL-SDC-1308: Virtual Storage Solutions

HOL HOL-SDC-1308: Virtual SoftwareDefined Storage Solutions

STO1004-GD: vSphere Flash Read Cache, VMware VSAN™, VMware Virsto, Software-Defined Storage Architecture with Rawlinson Rivera and VMware R&D Engineers

GD

STO1001-GD: VSAN with Cormac Hogan and VMware R&D Engineers

GD

D

Software-Defined Storage


S

STO5545: The Top 10 Things You MUST Know About Storage for vSphere

D


GD


S

STO5339: Implementing SoftwareDefined Storage with SoftwareDefined Data Center to Deliver Increased Agility to Apps & EndUsers

S

STO4907: Capacity Jail Break: vSphere 5 Space Reclamation Nuts and Bolts

GD

STO1004-GD: vSphere Flash Read Cache, VMware VSAN™, VMware Virsto, Software-Defined Storage Architecture with Rawlinson Rivera and VMware R&D Engineers.

S Sessions

HOL Hands-on Labs

STO5027: VSAN Technical Best Practices

S

STO5588: vSphere Flash Read Cache Technical Overview


S

HOL HOL-SDC-1304: vSphere Performance Optimization GD

STO1000-GD: Overall Storage with Patrick Carmichael

S

STO5787: Storage - The Next Frontier of Virtualization How VMware Technologies Can Enable and Accelerate Software-Defined Storage

HOL HOL-SDC-1308: Virtual Storage Solutions D


STO4791: Just Because You Could, Doesn’t Mean You Should: Lessons Learned in Storage Best Practices (v2.0)


D Demos


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» Content Catalog

STORAGE: ADVANCED

Virtualized environments require dynamic storage allocation. Software-defined storage meets the challenge by abstracting storage resources to enable pooling, replication, and on-demand distribution. Below are suggested sessions aligned with hands on labs, discussion groups and product demos to take you further on your journey. Learn more...

S

STO5715: Software-Defined Storage—The Next Phase in the Evolution of Enterprise Storage

S

STO5559: The Future of Storage : A Panel Discussion

GD


S

STO4798: Software-Defined Storage: The VCDX Way

HOL HOL-SDC-1308: Virtual Storage Solutions GD


D

Evaluate Your Software-Defined Data Center Benchmarks

D


S

STO5636: Storage DRS: Deep Dive and Best Practices to Suit Your Storage Environments

STO4973: VMware Virtual SAN Panel Discussion

STO1001-GD: VSAN with Cormac Hogan and VMware R&D Engineers

D


S Sessions

HOL Hands-on Labs

STO5339: Implementing SoftwareDefined Storage with SoftwareDefined Data Center to Deliver Increased Agility to Apps & EndUsers


HOL HOL-SDC-1304: vSphere Performance Optimization

S

STO5588: vSphere Flash Read Cache Technical Overview

GD


S

STO5638: Best Practices with Software-Defined Storage

D


S

STO5559: The Future of Storage : A Panel Discussion

GD


STO4791: Just Because You Could, Doesn’t Mean You Should: Lessons Learned in Storage Best Practices (v2.0)

D


HOL HOL-SDC-1308: Virtual Storage Solutions GD

S


HOL HOL-SDC-1308: Virtual Storage Solutions S

S

GD



D Demos


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» Content Catalog

ARCHITECTS

A new architecture is emerging for the datacenter, an architecture where compute, storage and networking resources are defined by software, freed from their hardware boundaries and intelligently automated and managed by software. VMware calls this the Software-Defined Data Center. Below are suggested sessions aligned with hands on labs, discussion groups and product demos to learn more. Learn more...

S

BCO5733: VMware vCenter™ Site Recovery Manager™ – Solution Overview and Lessons from a Fortune 500 Health Care Company Implementation

HOL HOL-SDC-1305: Business Continuity and Disaster Recovery In Action GD D

S GD

S

S

BCO1004-GD: VMware vCenter Heartbeat™ with Harry Smith

S

NET5529: VMware NSX: A Customer’s Perspective

NET5516: An Introduction to Network Virtualization

S

HOL HOL-SDC-1319: VMware NSX for Multi-Hypervisor Environments

HOL HOL-SDC-1302: vSphere Distributed Switch from A to Z

GD

NET1001-GD vCloud Networking and Security & NSX for VMware Environments with Ray Budavari

GD

NET1002-GD: NSX for MultiHypervisor Environments with Roberto Mari

GD

NET1000-GD: vSphere Distributed Switch with Vyenkatesh Deshpande

D


D


S

STO4798: Software-Defined Storage: The VCDX Way

S


S

NET7388-S: Network Virtualization: Moving Beyond the Obvious

Business Continuity

STO5420: Software-Defined Storage: The Art Of The Possible STO1000-GD: Overall Storage with Patrick Carmichael

VSVC7371: Architecting the Software-Defined Data Center



D




S Sessions

HOL Hands-on Labs

NET5521: vSphere Distributed Switch - Design and Best Practices



S

S

VSVC4509: Software-Defined Data Center is Here and Now: A Success Story

HOL HOL-SDC-1313: vCloud Suite Use Cases - Infrastructure Provisioning (IaaS) GD


D


HOL HOL-SDC-1308: Virtual Storage Solutions D


S




S

NET5525: Real-world Deployment Scenarios for VMware NSX




D Demos


General Information





HaNdS-oN LaBs

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» Content Catalog

ARCHITECTS

A new architecture is emerging for the datacenter, an architecture where compute, storage and networking resources are defined by software, freed from their hardware boundaries and intelligently automated and managed by software. VMware calls this the Software-Defined Data Center. Below are suggested sessions aligned with hands on labs, discussion groups and product demos to learn more. Learn more...

S

NET5522: VMware NSX Extensibility: Network and Security Services from 3rd-Party Vendors

S

BCO4872: Operating and Architecting a vSphere Metro Storage Cluster based infrastructure

S


GD

BCO1001-GD: Stretched Clusters for Availability with Lee Dilworth

HOL HOL-SDC-1305: Business Continuity and Disaster Recovery In Action

GD


D

Business Continuity

GD

BCO1003-GD: Disaster Recovery and Replication with Ken Werneburg

D


S

NET5520: VMware NSX Integration with OpenStack

D

S

VSVC5676: Introduction to the vCloud Suite and the Softwaredefined Data Center

S




S Sessions

HOL Hands-on Labs

S



BCO4905: Disaster Recovery Solution with Oracle Data Guard and Site Recovery Manager

S

VSVC4948: Moving Enterprise Application Dev/Test to VMware’s internal Private Cloud – Architecture, Implementation and Integration

GD


Business Continuity

D


BCO5160: Implementing a Holistic BC/DR Strategy with VMware - Part One

S

BCO5162: Implementing a Holistic BC/DR Strategy with VMware - Part Two

HOL HOL-SDC-1305: Business Continuity and Disaster Recovery In Action GD


D

Business Continuity

HOL HOL-SDC-1305: Business Continuity and Disaster Recovery In Action GD


D

Business Continuity



D



D Demos


General Information





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» Content Catalog

VMwARE BOOTH DEMOS END USER COMPUTING:

INFRASTRUCTURE:

HYBRID CLOUD:

GLOBAL SERVICES:

EUC1

Fusion & Workstation

INF1

Business Continuity

PHC1

GS1

vCenter Support Assistant

EUC2

Horizon Workspace Mobile Access

INF2

BCA

vCloud Hybrid Service Business 101 (vcloud.vmware.com content)

GS2

PHC2

How to buy, packaging, pricing, SLA’s, Partners

My VMware / Simplified Management

GS3

VMware Customer Advocacy

PHC3

Hybrid Migration

GS4

PHC4

Hybrid Management

VMware Education: Training for Success

PHC5

Application Development and Deployment

GS5

VMware Certification: Aspire to be Exceptional

PHC6

Hybrid Networking

GS6

VMware Technology Consulting Services for Software-Defined Data Center

GS7

VMware Accelerate Advisory Services

GS8

EUC Professional Services

EUC3

View with Lync video

INF3

Security & Compliance

EUC4

High Performance Desktop in Hybrid Cloud Svcs

INF4

Networking- NSX for vSphere

INF5

Networking-NSX for Hypervisor

INF6

VSAN

INF7

vCloud Suite—Software-Defined Data Center

INF8

vSphere Core

EUC5

Horizon Workspace App Manager

EUC6

View Config Tool for View Automation

Table1

Mirage SCCM

Table2

AlwaysOn Desktop for HC

Table3

Mobile Smartcard/CAC SSO for Public Sector

PARTNER AREA:

Table4

Zero client for Financial Services

MANAGEMENT:

Table5

Horizon Workspace for Education

MGT1

vCAC 5.2

Table6

vCenter Operations Management for View for View

MGT2

Tech Preview

MGT3

S Sessions

HOL Hands-on Labs

PTN1

Partner Readiness & University

PTN2

Partner Support Center & Programs

Cloud Automation (vCO)

PTN3

Partner Marketing & Campaigns

MGT4

vSphere with Operations Management

PTN4

Solutions Exchange & TAP (VMware ready)

MGT5

Ops Mgmt- Log Insight & vC Ops

MGT6

Ops Mgmt- BCA and Storage

MGT7

Ops Mgmt- vCM and vC Ops

MGT8

IT Busimes Mgmt Suite


D Demos


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General Information





HaNdS-oN LaBs

Partners

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breakout sessions & group discussions

Sunday, August 25

Monday, August 26

3:00 pm–4:00 pm

11:00 am–12:00 pm

NewV-101 VMworld 2013 New-V Session

OPT5194 Moving Enterprise Application Dev/Test to VMware’s Internal Private Cloud-Operations Transformation

Technical Level: ●

Speaker(s): Kristin Horstman, VMware Moscone West, Room 3014

Is this your first time at VMworld? We can get you up to speed quickly. Join us for an orientation session to learn about the resources available to you, answer any questions you have, and virtually walk the facility.


Speaker(s): Venkat Gopalakrishnan, VMware Kurt Milne, VMware

components. In this session, we will highlight the operations changes we made in the areas of roles, processes, organization structure, governance, and business model used to fund IT operations. We are more than half-way through our operations transformation. Attend this session to hear lessons learned, and gain insights from an expert with both product and operations expertise.

Moscone West, Room 3002

The VMware IT team responsible for managing enterprise applications is moving all dev/test environments to our private cloud IaaS. We have achieved impressive cycle time and cost reduction. This session is presented by VMware Director of IT responsible for the operations transformation aspects of using an internal IaaS private cloud for critical SDLC efforts. To improve agility, SDLC throughput, and reduce costs, we have automated deployment of more than a dozen standard dev/ test instances including provisioning and testing combinations of dozens of different application and middleware

Session Identifiers BCO Business Continuity EUC End-User Computing NET Networking

PAR5928 Building and Growing Your End-User Computing Business Technical Level: ●

Speaker(s): Trisha McCanna, VMware Marriott, Yerba Buena Level, Salon 15

Customers today are trying to plan for the growing demands to manage and secure multiple devices across various mobile and desktop operating systems. With these new workplace mobility demands organizations lack a clear path for transforming their legacy desktop strategy to conform to today’s demand for BYOD, mobile applications, and rapidly changing landscape. Attend this session to learn how you can lead the conversation with your customers by identifying the problems they face, the business challenges that they are trying to solve and delivering value to your customers with VMware End-User Computing Solutions. Learn about the most up to date VMware EndUser Computing partner programs and tools you need to be successful, from building your team to closing deals, to help accelerate your VMware End-User Computing pipeline.

Areas of Interest OPT Operations Transformation PHC Public Hybrid Cloud SEC Security and Compliance

STO Storage TEX Technology Exchange for Alliance Partners VAPP Virtualizing Applications

VCM Virtualization and Cloud Management VSVC vSphere and vCloud Suite GD Group Discussion

FD Federal F Financial Services H Healthcare R Retail

Technical Level S SMB E State & Local Education T Telecommunications

Business Solutions Technical Advanced Technical


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Monday, August 26

existing and limited-offer partner rewards.

11:00 am–12:00 pm

• Hear how to grow revenues within your VMware customer base and prospects.

PAR6392 Double IT Savings from vSphere – Learn about the Customer Opportunity with vSphere with Operations Management (vSOM)

• Expand your position as trusted advisor by hearing how customers increase their VMware capacity utilization by 40% and consolidation ratios by 37%.


• Maximize the value of vSphere for your customers through managed virtualization. According to a recent study, customers are experiencing an incremental 31% in IT savings with vCenter Operations Management, in comparison to those without management.

Speaker(s): Bernard Laroche, VMware Diane Pefferle, VMware Marriott, Yerba Buena Level, Salon 1

Learn how you can increase profitability and deliver the next evolution in virtualization, with VMware vSphere® with Operations Management – combining the world’s leading virtualization platform with VMware’s award winning management capabilities. During this session we will discuss how you can deliver additional value to your customers by enabling greater operational insight into vSphere while also optimizing capacity. The Opportunity • Learn how to Increase your profitability up to 35% by combining

PHC1004-GD vCHS and Big Data with Ninad Desai Speaker(s): Ninad Desai, VMware Moscone West, Alcove 2

Group Discussions are a good way to join together with peers, guided by a VMware expert, and discuss a VMware key topic as selected by the group. Come to this session prepared to dive-in, engage, and share best practices.

SEC5428 VMware Compliance Reference Architecture Framework Overview Technical Level: ● Area of Interest: R

Speaker(s): Jerry Breaud, VMware Allen Shortnacy, VMware Moscone West, Room 2003

VMware’s customers have now successfully migrated many types of Tier 1 Business Critical Applications to vSphere virtualization and vCloud Suite infrastructures by leveraging the continually improving performance, manageability, and security of the platform. Many of these Business Critical Applications support transactions, data, and other content that may be subject to various regulations, often simultaneously. If regulations like PCI, HIPAA/HITECH, FISMA, etc. impact the way you must design, operate, and audit your vCloud Suite infrastructure or whether you are looking for best practices to implement enterprise controls, this session, presented with VMware technology and services partners including audit partners, will inform you on how to leverage the VMware Compliance Reference


Architecture Framework Program to accomplish the goal of building and operating a compliant vCloud Suite environment. The discussion will cover the Framework components and how they can be leveraged with vCloud Suite components along with VMware Technology and Services Partner capabilities to build compliant architectures and operate them without compromising the promised agility of cloud computing. Additionally a customer use case from Sallie Mae will be reviewed to uncover specifics about the capital and operational expenditures savings along with the intangible value of enabling the compliant vCloud Suite infrastructure to be leveraged as a strategic asset by the business. This will be the first in a “curriculum” of VMworld sessions targeted at customers who want to walk away with enough knowledge to get started building a compliant vCloud Suite architecture of their own.








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Monday, August 26 11:00 am–12:00 pm SEC5893 Changing the Economics of Firewall Services in the Software-Defined Center – VMware NSX Distributed Firewall

present the benefits and value they have realized. We will walk through DMZ segmentation methods, to highlight challenges with traditional approaches and highlight benefits of the new VMware recommended approach. VAPP1000-GD Oracle with Don Sullivan


Speaker(s): Don Sullivan, VMware

Speaker(s): Srinivas Nimmagadda, VMware Anirban Sengupta, VMware

Moscone West, Alcove 3


Think of the number of physical firewalls you have in your environments today. Think about its aggregated capacity. We will show you how the NSX Distributed Firewall can provide a significantly higher firewall capacity at a fraction of the CAPEX that you currently incur, using a full scale out model. We will show a true “capacity on demand” model for firewall service, enabling you to save enormous OpEx that you currently incur to pre-plan, procure, provision your firewalls. We will show you get higher visibility, reduce latency, minimize network traffic, and get better overall agility. We will have a customer


VAPP5180 Extreme Virtualized Oracle Performance in a Proven Architecture Technical Level: ▲ Area of Interest: F

Speaker(s): Jeff Browning, EMC Corporation Sam Lucido, EMC Corporation Moscone West, Room 2024

In this session we will walk the attendee through a proven validated architecture designed to deliver very fast virtualized Oracle performance. This is open purpose build architecture for Oracle databases using VMware as the virtualization platform. Interested in how virtualizing your Oracle production databases can drive extreme IOPS or how an open infrastructure can be optimized to provide nearly the same performance as a purpose built architecture? In this session we show how we delivered a high-performance infrastructure using storage, server cards, and VMware for Oracle. This session will be a review of a proven and validated architecture for virtualized Oracle performance.









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Monday, August 26 11:00 am–12:00 pm VAPP5484 Big Data Extensions: Advanced Features and Customer Case Study Technical Level: ▲

Speaker(s): Jayanth Gummaraju, VMware Sasha Kipervarg, Identified, Inc. Moscone West, Room 3003

Big Data Extensions (BDE) is a recent VMware initiative to enable Big Data workloads such as Hadoop to run efficiently in virtual environments. In this talk, we introduce some of the exciting novel features in BDE specifically geared towards vSphere enterprise customers and present a real-world customer experience. In particular, we discuss how our technology enables self-modulating Hadoop clusters that automagically grow and shrink based on workload demand and relative priorities. Our algorithms efficiently leverage VMware’s flagship DRS technology and form a glue between vSphere and

Hadoop schedulers for better utilization of hardware resources. We’ll also walk you through the lifecycle of Hadoop at Identified Inc.; from exploration and experimentation all the way through to production using various deployment models including all virtual and mixed physical/virtual clusters. We’ll discuss the challenges, benefits, and risks of each approach taken and what operational methodologies appear attractive on the horizon. Do join us to see how Hadoop is truly transitioning into the Enterprise!

• The Software Defined Datacenter

VSVC4944 PowerCLI Best Practices – A Deep Dive


Technical Level: ▲

Speaker(s): Luc Dekens, Eurocontrol Alan Renouf, VMware Moscone West, Room 2009

In previous years Alan and Luc showed you some of their best practices and how to take PowerCLI one step further. This year they will dive deeper and show you some best practices you didn’t see coming.

• Taking on the MOB and Winning • From vSwitch to vDS • Pimp Your Performance Graphs • Common and Cool Community Questions VSVC5280 DRS: New Features, Best Practices and Future Directions Technical Level: ▲

Speaker(s): Aashish Parikh, VMware DRS is a flagship feature of VMware vSphere and is heavily deployed by enterprise customers for zero-touch management of clusters. It allows vSphere administrators to easily provision VMs, load-balance resource demand in a cluster, manage resource pools, and enforce business rules. DRS is also used internally by various VMware solutions such as HA and DPM. With each new release, more features are added to DRS to address key customer requests and enable new use cases. In addition, DRS continues to integrate with other, new, VMware products and features to enhance their value and


handle cross-host issues. In this session, DRS engineers provide an insiders’ view of some key DRS concepts such as VM entitlement, load-balancing and metric-selection. Next, they highlight the newest DRS features and explain how these handle specific customer pain-points. They recommend best practices and guidelines to configure advanced DRS options for expert and experienced users. Finally, they provide a sneak-peek into DRS labs and discuss future directions for the product such as predicting and handling demand spikes proactively and the beginnings of Network DRS.








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Monday, August 26 11:00 am–12:30 pm TEX5046 vCloud Hybrid Service NDA Roadmap (TAP only) Technical Level: ■

Speaker(s): Amit Gupta, VMware Maryam Zand, VMware Moscone West, Room 3018

This is the vCloud Hybrid Service Roadmap session, exclusively for Technology Alliance Program (TAP) partners. In this session, you’ll learn about the upcoming feature and capability enhancements. The roadmap will cover the entire service definition including compute, network, and storage-related critical features along with add-ons that enable our customers to consume and manage hybrid cloud resources. Interact with VMware PMs and get all your questions answered in this session.

11:30 am–12:30 pm BCO1001-GD Stretched Clusters for Availability with Lee Dilworth Speaker(s): Lee Dilworth, VMware Moscone West, Alcove 1

Join Lee Dilworth who will host this best practices group discussion on Stretched Clusters for Availability. BCO5047 vSphere High Availability – What’s New and Best Practices Technical Level: ■ Area of Interest: S

options. Additional topics include recommendations for networking, storage, heartbeat datastores, isolation response, and admission control.

EUC4650 VDI Smackdown 2013 Edition

EUC1000-GD Mirage with Daniel Beveridge


Speaker(s): Ruben Spruijt, PQR

Speaker(s): Daniel Beveridge, VMware Moscone West, Alcove 4


Speaker(s): Keith Farkas, VMware Jeff Hunter, VMware

This presentation is based on industry analysis and customer cases and covers the Good/Bad/Ugly, Impact on storage, the technical differences between the vendors, and tips on how to choose the right solution. Specific areas covered will also include: VDI: the Good, Bad and Ugly; • The performance impact on storage and how different storage technologies solve the challenge; • Analysis and evaluation of Citrix XenDesktop, Microsoft RDVH with Windows8/Server 2012 and VMware View


VMware vSphere High Availability (vSphere HA) is one of the most widely utilized features of vSphere. This session will focus on the latest updates to vSphere HA and best practices. We will cover improvements to guest operating system and application protection, virtual machine placement constraints, and vSphere HA advanced


Technical Level: ■

• Advantages/disadvantages of the different VDI solutions “When opportunity comes, it’s too late to prepare” #BePrepared!








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Monday, August 26 11:30 am–12:30 pm EUC5493 VMware Horizon View Clients: Your Data, Applications and Desktops from Anywhere Technical Level: ■

Speaker(s): Ben Chong, VMware Kristina De Nike, VMware Xiaomin Shen, VMware Moscone West, Room 3004

Horizon View promises a complete desktop experience to a remote desktop. View clients form the part of View that your end-user sees and use to access his data, applications and desktops. Increasingly, users want access from not just their desktop systems but also from their own computers and mobile devices. They also need full support of peripherals and collaboration tools. Recent improvements in the View Clients and HTML Access in View Feature Packs make the View desktops and applications easier to use, faster and more full-featured.

EUC5507 VMware Mirage Storage and Network Deduplication, DEMYSTIFIED

EUC5629 Unified Endpoint Management in Scale: What’s New with Horizon Mirage

EUC6104 Make Horizon View More Secure, Available, Scalable, and Usable with F5




Speaker(s): Anil Gupta, VMware Kapil Kasetwar, VMware Shlomo Wygodny, VMware

Speaker(s): Issy Ben-Shaul, VMware Hanan Stein, VMware

Speaker(s): Paul Pindell, F5 Networks



Many enterprises are grappling with the IT challenges of managing endpoints in a cost-effective manner, while optimizing end-user experience. Horizon Mirage was architected to offer a unified solution for managing all Windows endpoints, physical or virtual. In this session we will cover the Mirage architecture and core technologies and will present new capabilities including application layering, View Integration and scalability enhancements. We will demo these new capabilities, and provide a real customer testimonial of a large-scale global implementation of Mirage.

Attendees will leave this session with F5 and VMware validated solution to make their VMware Horizon View deployments more secure, available, scalable, and usable.

Mirage is unique cornerstone technology for endpoint management & recovery. It differentiates itself from the rest of the pack of its competitors by how it manages the involved data in various stages of rest, motion and use. Here rest refers to how it stores the data, motion refers to how it transfers the data & use refers to how it deploys/ extracts the data from endpoints. Mirage is strongly dependent on storage and network deduplication to deliver its critical features & functionality used by thousands of endpoints without hitting much on storage and network. It is needed to understand the deep impact of these features on the overall sizing & solution. The whole idea of this session is to demystify storage and network deduplication architecture and its usage in right sizing the mirage solution.










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Monday, August 26

or teams, nor do they understand how what they do fits into the bigger picture.

11:30 am–12:30 pm

Learn how large companies are addressing these challenges with enterprise social networking, and how executives set the tone for what is embraced or rejected in the company culture. With Socialcast executives have the ability to:

EUC7390 Socialcast: Accelerate Innovation, Improve Collaboration, and Attract and Retain Employees Technical Level: ●

Speaker(s): Igor Spivak, VMware Moscone West, Room 2011

Competing globally requires constant innovation. In such a dynamic market, it is getting harder for large companies to remain nimble and responsive, and to attract and retain talent. Employees are spread across offices around the world, there is increasing reliance on the “extended enterprise” consisting of a network of contractors and vendors, and a shift from the desktop to mobile devices as the preferred way getting work done. In addition to providing more modern ways of working, companies need to tap deeper into the passions, imaginations, and ingenuity of their workforce to compete in today’s global economy. Studies reveal that an overwhelming number of employees do not understand the mission or goals of their companies

• Connect and engage with employees at all levels of the organization, instantly • Improve productivity across the company • Attract, engage and retain talent • Accelerate innovation STO5359 VMware Virsto Technical Overview: Optimizing Your SAN Infrastructure for VDI and Virtual Datacenter Environments

accelerating I/O performance, providing superior data services, optimizing disk capacity & simplifying the management of storage for virtual environments. It enables customers to tackle their storage challenges through a thin layer of software, rather than by purchasing more and more hardware. By addressing the architectural mismatch that often occurs between a virtual infrastructure and its storage infrastructure, Virsto can dramatically improve the use and economics of existing SANs, often allowing customers to achieve highend performance from mid-tier SANs. VMware Virsto is based on a storage model that is centered around virtual machines, thereby ensuring that any block-based SAN will be aligned and optimized for a VDI or virtual datacenter environment.

Technical Level: ■ Area of Interest: F

STO5423 Accelerate Your Existing Storage with Server Caching

Speaker(s): Brian Martin, VMware Rawlinson Rivera, VMware



This session will cover the VMware Virsto product. VMware Virsto is a Software-Defined Storage solution that optimizes block-based storage by

Speaker(s): Narayan Kumar, NetApp Larry Touchette, NetApp Moscone West, Room 3022

Caching can be implemented at many different levels within your infrastructure and advancements in flash technology


have extended caching capabilities beyond traditional limits, creating a storage tier that resides in the virtualization host. This session will be a discussion of different caching architectures including caching in the storage layer as well as in the host. We will pay particular attention to various architectures for caching in the host where many different configurations and architectures are available to help you accelerate your existing virtual environment such as host-layer caching, VM-layer caching, and peer-to-peer caching. You will learn about the various features and capabilities in different host-side caching technologies and gain a better understanding about which features may be beneficial to your particular environment and needs. Using host-side caching in a vSphere environment, administrators can boost VM performance, increase VM density, and deliver a better more predictable end-user experience – without compromising data coherency and the critical data protection and data management capabilities of a shared storage infrastructure.








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Monday, August 26 12:30 pm–1:30 pm NET1000-GD vSphere Distributed Switch with Vyenkatesh Deshpande Speaker(s): Vyenkatesh Deshpande, VMware Moscone West, Alcove 2


OPT4689 Operations Transformation – Expanding the Value of Cloud Computing

OPT5593 Transforming IT to Community Cloud: A Canadian Federal Government Success Story

resolution to improve quality of service delivery with efficient scaling of cloud services, while minimizing support costs.


Technical Level: ● Area of Interest: FD

Attend this session to hear from those responsible for a successful IT transformation, and gain key insights into real lessons that can be applied to help ensure your cloud project success.

Speaker(s): Ed Hoppitt, VMware Phil Richards, BT PLC Moscone West, Room 2003

Cloud computing is a forcing function for change. It is helping IT organizations move away from focusing on siloed technology challenges, towards driving business transformation through IT agility. But that change is also transforming the way IT approaches Service Operations Management. In this session, consulting professionals from VMware and BT Global Services will share real-world transformation stories about a range of customer engagements, as well as BT’s own vCloud deployment on multiple vBlocks. Learn key insights and lessons learned to optimize cloud-era operations. Also avoid common mistakes and stumbling blocks. And, understand how to determine if you’re at risk for an “All the gear, no idea” cloud strategy.

Speaker(s): Joy Bell, Shared Services Canada - Science Portfolio Randy Evans, Integra Networks Corporation

At scale, transforming IT into a service is crucial to business success.


Optimizing SDP (Service Definition Process) and EIPR (Event, Incident, Problem, Resolution) cycle drives transformation of IT to a service-driven model with automated analysis of critical components.

Shared Services Canada is scaling their private cloud to meet the needs of a community of 43 departments. Cirrus, their private cloud deployment, is based on VMware vCloud Director. As part of this cloud deployment, the Cirrus cloud operations team has organized around a new operating model that includes tenant operations and cloud infrastructure operations.

Service-driven IT reveals opportunities for automation that reduce cost and improve quality of service delivery.

New capabilities include a service definition process that formalizes client and data center relationships, dependencies, operations, roles, agreements, and related business processes. They are also automating a range of key operating processes to gain staff efficiencies. And they are improving analytics for proactive problem


Key takeaways:








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Monday, August 26 12:30 pm–1:30 pm PAR5152 Get Ready to Compete in the Mobility Tidal Wave with Horizon Workspace Technical Level: ●

Speaker(s): Cyndie Zikmund, VMware Marriott, Yerba Buena Level, Salon 15

Workspace mobility has become a reality. Multitudes of “mobility solutions” are coming out with promises of providing every kind of mobile management capability known to mankind. How do you separate the real from the imaginary? This session takes a relaxed look at the frenetic world of enterprise mobile management (EMM). We’ll provide insights into the key drivers, the key players, and how VMware Horizon Workspace tops the charts in mobile workspace management. Results from the latest Principled Technologies performance testing will show how VMware Horizon View saves customers time and money over Citrix XenDesktop and XenApp. The latest advancements in layered

Windows image management with VMware Horizon Mirage will be stacked up against the competition. Attend this session and find out how VMware Horizon Suite beats the competition as THE solution to help your customers safely make their way into the new mobile order. Find out how you can help your customers safely ride the mobility tidal wave. PAR6416 Express Workshop: How to Build a VMware Management Business Plan Technical Level: ● Area of Interest: S

Speaker(s): Bernard Laroche, VMware Liz Mitchell, VMware Marriott, Yerba Buena Level, Salon 1

The reality is, most customers lack the internal skills to source and provision cloud management services or sort out the large number of critical, sometimes conflicting, criteria including automation, compliance, and cost-metering. While the financial opportunity to grow a new VMware Management practice is appealing, getting started takes planning.

In this express workshop, you’ll learn how to systematically build and scale a VMware Management Business. We’ll show techniques for accessing the financial opportunity with your installed base; highlight cloud management services opportunities as well as immediate upsell opportunities; and help you build an enablement plan sized for your interest and business model. Attendees will walk away better prepared to capitalize on this large and largely untapped opportunity and a best-practices template to get started on a business plan. PHC5070 vCloud Hybrid Service Jump Start Part One of Five: vCloud Hybrid Service: Architecture and Consumption Principles Technical Level: ■ Area of Interest: S

Speaker(s): Massimo Re Ferré, VMware Moscone West, Room 2016

This is the first of five sessions in the Jump Start curriculum designed for vSphere administrators who want to rapidly accelerate their vCloud Hybrid Service knowledge base. This


session will cover the architectural and consumption principles behind the new vCloud Hybrid Service. This session will describe how VMware products (such as vSphere, vCloud Director and vCloud Network and Security) are used to create a number of different end-user experiences that map to different requirements. While not deeply technical, this session will discuss technical and architectural aspects of the new service that will demonstrate how it can be optimally consumed. The session will also cover the nature of the various configurations so users can make educated decisions when selecting the configuration needed. It is recommended that attendees pursuing the comprehensive Jump Start curriculum start with this session.








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Monday, August 26 12:30 pm–1:30 pm SEC1000-GD Distributed Virtual Firewall – Management, Architecture, Scalability and Performance with Serge Maskalik Speaker(s): Serge Maskalik, VMware Moscone West, Alcove 3


STO6557 Making Virtualization Predictable with Software Defined Infrastructure Technical Level: ■

Speaker(s): Rob Girard, Maples FS Scott Sauer, Tintri Moscone West, Room 3002

In this technical session, we will explore how to successfully tackle any virtualization project with software-defined infrastructure (SDI). SDI is infrastructure that is aware of different workloads running within and automatically allocates resources to match demands. Using the real-world deployment at Maples FS, a global financial services company, as an example, we will talk about the attributes to consider in selecting the right software-defined infrastructure, how to reduce the risk of critical application virtualization, troubleshooting performance issues, and implementing data protection in a global virtualized environment.

VAPP4679 Software-Defined Datacenter Design Panel for Monster VMs: Taking the Technology to the Limits for High Utilization, High Performance Workloads

CPU scheduling, memory management, resource management, storage design, and much more. Avoid the common traps that could derail your Monster VM virtualization project.


VAPP5402 Beyond Mission Critical: Virtualizing Big-Data, Hadoop, HPC, Cloud-scale Apps

Speaker(s): Mark Achtemichuk, VMware Frank Denneman, PernixData Mostafa Khalil, VMware Andrew Mitchell, VMware

Speaker(s): Chris Greer, FedEx Richard McDougall, VMware


Designing and architecting an environment that will host many Monster VMs requires a different approach and different considerations to smaller VMs to ensure you get the best benefits from the platform. Mostafa Khalil (VCDX002), Andrew Mitchell (VCDX-030), Mark Achtemichuk (VCDX-050), and Michael Webster (VCDX-066) will lead a panel discussion on the design and architecture best practices and design guidance that applies when you are virtualizing many high-utilization, highperformance Monster VMs. The panel will answer your questions on topics such as host and cluster design and sizing, VM sizing, performance tuning,


Technical Level: ● Area of Interest: R


This plenary, or general session, will share VMware’s strategy and capabilities as a platform for next-generation applications, including big-data, high performance computing, low latency, and distributed web apps.








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Monday, August 26 12:30 pm–1:30 pm VAPP6124 Automating VMware Cloud and Virtualization Deployments with Dell Active Infrastructure Technical Level: ● Area of Interest: R

Speaker(s): Ganesh Padmanabhan, Dell, Inc. Aaron Prince, Dell, Inc. Moscone West, Room 2014

Whether it’s deploying a VMware vSphere based virtualization farm, or an automated private cloud with vCloud & vCenter Operations, there are weeks or even months spent on designing, architecting and deploying the environment. Today, in most datacenters the processes required to configure server, storage, networking, and software are often manual, timeconsuming, and prone to human errors. Dell’s vision of the next-generation datacenter is around enabling an ITservice centric, automated datacenter through Dell Active Infrastructure. With

pre-integrated converged solutions optimized for VMware vSphere environments, and an embedded converged management platform that allows template-based automation and orchestration of physical and application infrastructure, Dell & VMware are enabling customers to accelerate time-to-value, increase efficiency, and improve quality. In this session, you will learn how Dell has designed an optimized VMware stack for virtualization and private cloud, and how Active System Manager is integrated with VMware to automate the design, deployment, and management of virtualization and private cloud environments. The session will also include a demonstration of how Active System Manager can automate provisioning and configuration of VMware environments

VCM5100 How to Customize Your vCenter Operations Management Deployment for Your Specific Business Needs



Speaker(s): Praveen Kannan, VMware Todd Wright, FedEx Services Moscone West, Room 3003

Learn how vCenter Operations Management customers have customized vCenter Operations Management to monitor their business critical workloads. We will walk through the key use-cases, share best practices and showcase the specific customizations done in the product such as dashboards, groups, policies, alerts and supermetrics. Speakers will include the technical engineer behind the dashboard technology as well as customer case studies.


VCM5269 From Virtualization to Cloud: How Automation Drives Agility Speaker(s): Banjot Chanana, VMware Christian Paulus, VMware Mandy Storbakken, Medtronic Moscone West, Room 3008

As a highly virtualized customer, you may be wondering what’s next. Do you on-board the cloud, automate virtualized environments, stand up IaaS/ PaaS, or transform IT to become a broker of services? In this session, you’ll learn how vCloud Automation Center can support these initiatives, understand the key product capabilities, and gain insight into future product direction. You will come away with an understanding of how vCloud Automation Center can help your business increase agility without lengthy implementations (but with flexibility to customize to meet your needs).








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Monday, August 26 12:30 pm–1:30 pm VSVC4811 Extreme Performance Series: Monster Virtual Machines Technical Level: ▲

Speaker(s): Peter Boone, VMware Seongbeom Kim, VMware Marriott, Yerba Buena Level, Salon 8

Mission-critical applications serving an entire organization represent the last hurdle to the organization looking to migrate its datacenter to a private cloud. Although, IT administrators realize the benefits of virtualization, they may be hesitant to virtualize the missioncritical applications because of the resource demands of these applications and an inexplicable fear about the underlying hypervisor preventing the infrastructure from meeting the SLAs of these applications. vSphere, industry’s leading hypervisor platform, has been pushing the boundaries of infrastructure resources it can manage over various releases. Through its superior resourcemanagement capabilities, vSphere can easily scale horizontally to support many

virtual machines (VMs), or vertically to support large VMs. Recently, vSphere extended the resource-management envelope to such a level that even extreme resource-hungry applications such as databases can be run in VMs. In this talk, the speakers will give an overview of key vSphere features such as CPU and NUMA schedulers, and memory managers that propel monster VMs. The speakers will share their experimental results, experience gained, and lessons learned. Finally, the speakers will provide best practices to the audience for undertaking such an exercise. This talk should alleviate any hesitation to migrate the resourcehungry, mission-critical applications to a private cloud.

VSVC5690 vSphere Upgrade Series Part 1: vCenter Server Technical Level: ▲

Speaker(s): Josh Gray, VMware Justin King, VMware Moscone West, Room 2009

In this part 1 of the 2-part vSphere upgrade series we will cover how to upgrade your vCenter Server. This session will cover everything you need to know about upgrading vCenter Server and its components, including recommendations and guidance on how to install and upgrade vCenter Single Sign-On (SSO). This session provides vCenter upgrade best practices, for both simple and complex vCenter Server deployments, along with recommendations for architecting and deploying SSO to include sample reference architectures together with tips and recommendations on how to avoid common pitfalls.


1:00 pm–2:00 pm BCO5408 Complex Virtual System Backup & Restore using VADP – So Simple Even a Caveman Can Do it! Technical Level: ■ Area of Interest: FD

Speaker(s): Michael McClure, Lockheed Martin Moscone West, Room 2006

Backing up and restoring applications that comprise multiple synchronized datasets with data vaulting can be challenging. Depending on requirements, backing up such complex applications often fall into either a cold or hot database configuration. Consideration must also be made in the acceptable data-loss (if any), human resource time and expertise involvement required, time needed for return-toservice, and so on. This paper discusses a truly simple and bulletproof process of a cold backup using VADP and Networker. We will discuss how the backup and restore of the relatively complex Windchill System from PTC running on Vsphere can be done without requiring highly technical expertise. So simple even a Caveman can do it.








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Monday, August 26 1:00 pm–2:00 pm BCO5733 vCenter Site Recovery Manager – Solution Overview and Lessons from a Fortune 500 Health Care Company Implementation Technical Level: ● Area of Interest: H

Speaker(s): Mauricio Barra, VMware Thomas McQuillan, UnitedHealth Group Moscone West, Room 3014

vCenter Site Recovery Manager and vSphere Replication ensure the simplest, most cost-effective and reliable disaster protection for all virtualized applications. We will begin this session with an overview of Site Recovery Manager and its key capabilities for simplified disaster recovery management, such as Automated Failover, Non-Disruptive Testing, and Planned Migration. We will then feature guest-speakers from a Fortune 500 health care company, who will share their experience on implementing Site

Recovery Manager and vSphere Replication in a large scale. Our guestspeakers will talk about the pitfalls and challenges they found with legacy DR solutions, the rationale they followed to choose Site Recovery Manager for their DR implementation, details on the current architecture of their solution and how they plan to scale out in the near future. EUC4544 Directions in VMware EUC & the Multi-Device, Virtual Workspace Technical Level: ■

Speaker(s): Daniel Beveridge, VMware Scott Davis, VMware Moscone West, Room 3007

This session is rapidly becoming a VMworld tradition and will feature VMware’s CTO for End-User Computing discussing the industry, VMware’s vision and directions for the future and the myriad of industry developments informing it. Multiple devices, “Xaas” platforms, mobile, Bring Your Own Device, Cloud computing, and next generation applications are combining to a profound effect on user expectations and IT. Learn about VMware’s latest offerings and technical

innovations for this world – the Horizon Suite of products including Horizon Workspace, Horizon View and Horizon Mirage. And, as always, sneak peeks and demos of cool new technologies percolating in VMware’s labs addressing tomorrow’s multi-device, mobile virtual workspace. EUC5862 From Library to Starship: How vCloud and View Have Created the Most Advanced Learning and Research Vehicle on the Planet Technical Level: ■ Area of Interest: E

Speaker(s): Timothy Mori, NCSU Libraries Maurice York, NC State University Moscone West, Room 2001

Travel to 1622 and stand in the midst of a crowd in London to listen to a sweeping sermon by John Donne in St. Paul’s Cathedral in a fully immersive 3D visual and 3D audio virtual environment. Step onto the bridge of a US Navy guided missile destroyer and navigate the Persian Gulf in a simulator driven completely by virtual machines. Visit a crime scene half-way across the state


and search for the forensic clues to reconstruct what happened in that three-room apartment. Dive inside nanomechanical structures made from atoms or launch into a self-guided tour of over 400,000 galaxies. Do all of this before lunch, without leaving the floor. Spend the rest of the day building a 4-player motion-based game that runs at eight times HD resolution on a 21-foot screen and send it to the virtualized render farm to process overnight. Then pack your project up in the cloud so you can work on it from anywhere on campus until you’re back in the building again next week. The Hunt Library, which opened at NC State University in April 2013, has been hailed as the most technologically advanced library in the world. The watch phrase for the technical design of the facility is that “great physical spaces require great virtual spaces behind them.” This session will delve into the virtual infrastructure that has transformed Hunt into a unique worldclass facility, including architecture of its Software-Defined Data Center, examples, benchmarks, best practices, and demonstrations.








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Monday, August 26 1:00 pm–2:00 pm STO5209 Making Storage the Invisible Datacenter Resource Technical Level: ■

Speaker(s): Lukas Lundell, Nutanix HQ Moscone West, Room 2011

If you could have one element of your datacenter run by itself, what would it be? The resounding answer would have to be storage. The goal for most IT managers is to make storage a zero management entity that takes care of itself and is readily available, while at the same time ensures data is fully protected against loss and corruption. Storage continues to move to a utopian model within the datacenter, where it is always available and literally “invisible” to the virtualization team. To truly make storage a datacenter utility, IT managers and administrators need to transition to a software-defined service for all virtual workloads. Quite simply, abstracting storage resources away from physical disk arrays and other storage devices results in the ability to quickly provision virtual machines without the hassle of

low-level storage constructs like LUNs, RAID groups, storage volumes, etc. In addition, IT teams can have their cake and eat it too as all the enterpriseclass storage features they need, such as VAAI, VCAI, cloning, snapshots can be retained. Once realized, vSphere managers and administrators can bring virtual machines online faster so they can focus on more crucial business needs, rather than tending to back-end storage.

architected with built-in resiliency and dynamic scalability while delivering the performance demanded by virtualized environments. Capital and operational expenses for shared storage infrastructure are significantly reduced by eliminating the need for dedicated hardware and complex management workflows.

STO5391 VMware Virtual SAN

STO5415 Cisco, VMware and Hyper-converged solutions for the Enterprise. Architecture for the Next Generation



Speaker(s): Christos Karamanolis, VMware Kiran Madnani, VMware James Streit, Thomson Reuters

Speakers(s): Roger Barlow, Cisco Alex Jauch, VMware


VMware Virtual SAN clusters internal server disks to provide simple, scalable shared storage with cloud agility and efficiency at up to 50% lower TCO. By pooling servers’ internal disks and managing them directly in vCenter, storage management and provisioning for virtual machines is dramatically simplified. VMware Virtual SAN is


Traditionally, enterprises have had to compromise when designing solutions that required remote usage. If you centralized the compute and storage, you usually could optimize cost and reduce complexity, but at the cost of lowered user responsiveness and at the risk of lost connectivity. Alternatively, a highly distributed design would provide excellent user response and be more resistant to WAN failures but at the cost


of expensive and difficult to maintain hardware deployed in each of the remote locations. In this session, Cisco and VMware will present a joint vision of how these challenges can be overcome with optimized branch office solutions. We will be discussing three specific scenarios for the hyper-converged solutions for the enterprise across the data-center and robo deployments the building blocks of which are a combination of Cisco UCS B, C and E series servers are combined with VMware Virtual SAN technology to provide a highly optimized blended solution for the Enterprise. Please join us for an interactive architectural discussion about the challenges and solutions that will help enable the next generation of hyper-converged architectures.








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Monday, August 26 1:00 pm–2:00 pm VSVC1002-GD Overall vSphere/ vSOM, Pricing Packaging and Licensing, Roadmap with Mike Adams Speaker(s): Michael Adams, VMware Moscone West, Alcove 1


VSVC5675 Scaling the Cloud Using VMware: Lessons Learned from Implementing One of the World’s Largest VMware vCloud Director Environments Technical Level: ■ Area of Interest: F

ERT1000 Executive Roundtable: The Data Center Is Dead, Long Live the Data Center

Topics that will be covered include:


Speaker(s): Jason Puig, Symantec Corporation George Winter, Symantec Corporation

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IT Drivers for the Software-Defined Data Center

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Configuring a cloud-based lab – the ultimate challenge


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Strategies for scalable backup and restore

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Why use a Software-Defined Data Center for a test environment

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Using data protection technologies to enhance vCD scalability

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Suggestions for designing custom web tools used to support the environment

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How our vCloud Director environment has saved over 280,000 implementation man hours

We all acknowledge that the concept of “cloud computing” makes sense in many ways. VMware has created the powerful vCloud Director suite of products that is designed to enable the true vision of on-demand cloud computing. Needing exactly this sort of cloud environment, Symantec Corporation has created what has become one of the largest vCloud Director environments in the world – Global Symantec Labs. The Global Symantec Labs initiative provides over 600 unique vApp configurations (templates) that are instantly available to over 20,000 users in 20 different countries. At any given time over 20,000 virtual machines are actively managed. Since inception, we’ve deployed over 150,000 virtual machines.

Join a leading technology author and futurist as he moderates a distinguished panel of C-level IT leaders to look into their crystal ball and discuss the dramatic challenges the overall industry will be facing ≠– covering everything from the evolution of the data center to the next big technology disruption.

Regardless of the size of your environment, the knowledge and experience we’ve gained through this effort can be of benefit for any size vCloud Director deployment.


1:30 pm–2:30 pm

In this session, we will take the many lessons we have learned during this process and provide suggestions and best practices so that you can avoid the mistakes we made and get the most out of your vCloud Director implementation.








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Monday, August 26 2:00 pm–3:00 pm BCO5129 Protection for All – vSphere Replication & SRM Technical Update Technical Level: ■ Area of Interest: S

Speaker(s): Lee Dilworth, VMware Ken Werneburg, VMware Moscone West, Room 2009

In this session you will hear about the latest updates to the vSphere Replication and SRM technologies from VMware. Majority of this session will cover how and where you can use these technologies for a variety of use cases. Whether you have a collection of small sites managed by a single vCenter or two large sites managed by their own vCenters there is a solution for you. In this session we will explain the implementation options, how they work and how you can use them in the various combinations to achieve the level of workload protection you need. If you have any questions about how vSphere Replication works, how SRM works, what your options are with array replication,

how you can protect small/medium or large sites this is the session for you. NET5681 Traditional Networks at Layer 2 and Layer 3 Are Now Driven to Cloud Scaling of More than 1 Million Virtual Machines Technical Level: ■

Speaker(s): Anshul Sadana, Arista Networks

OPT5656 VMware Customer Journey – Where Are We with ITaaS and Ops Transformation in the Cloud Era?

PAR6401 Marketing as Your Strategic Weapon - Top Programs to Build Pipeline, Close Revenue and Get Results

Technical Level: ● Area of Interest: F


Speaker(s): Mike Hulme, VMware Kurt Milne, VMware




The data center of the next generation entails seamless orchestration and manageability of all encompassing individual elements through a single pane of glass. Virtualization and big data are two of many key enablers contributing to the explosion of data. OPT1000-GD Automated Provisioning with David Crane Speaker(s): David Crane, VMware Moscone West, Alcove 3


Every year we survey 1,000 customers globally to find out where they are at with their VMware journey. A lot is changing with the growing use of private and hybrid cloud computing, and expanding virtualization of compute, storage, and network resources in the software-defined data center architecture. This year we dug deeper into key findings from last year’s study to better understand what drives value at the ITaaS journey stage. And we identified patterns of operationstransformation related to the people, process, and governance that optimize virtualization solutions in more dynamic service delivery models. Attend this session to understand what your peers are doing that may benefit you. Learn about what drives value across SMB, commercial, and enterprise accounts on multiple continents.


Join VMware’s partner marketing team for practical advice on effective marketing programs to help you drive demand and generate pipeline. In this session, you will learn more about marketing best practices to support the buyer’s journey, how to build a marketing plan that supports your revenue goals, and learn more about the marketing programs that are available from VMware and how they are working for other partners.








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Monday, August 26

PHC5208 Developer Services on vCloud Hybrid Service

2:00 pm–3:00 pm


PAR6428 vCloud Hybrid Service – Sales Opportunity for Partners

Speaker(s): Raja Krishnasamy, VMware Sunder Parameswaran, VMware Moscone West, Room 2024


Speaker(s): Mercer Rowe, VMware Marriott, Yerba Buena Level, Salon 10

Mercer Rowe will provide an overview of the partner sales opportunity on the vCloud Hybrid Service offering, including the value proposition, common objection handling, and pricing/ packaging/licensing considerations.

Enterprises increasingly depend upon a number of custom applications developed in-house to satisfy various business needs. Enterprise IT faces the challenge of supporting a matrix of programming languages, frameworks & diverse middle-ware while satisfying the developers’ need for “Give me an Application environment NOW!” In order to enable developer agility while providing standardization, IT organizations are beginning to offer PaaS environments including various application services such as Relational DBs, Blob Stores, Messaging etc. on top of the IaaS stacks.

PHC5754 vCloud Hybrid Service – Building Your Business Case for the Move Technical Level: ● Area of Interest: S

Speaker(s): Tony Brockman, VMware Scott Lowe, VMware Moscone West, Room 3008

vCloud Hybrid Service is great for extending your datacenter for both new and existing workloads, now all you need to do is justify it to your boss. In this session we’ll do a brief overview of vCloud Hybrid Service, how to identify the right workloads to migrate, and how to make the technical and business case when you decide you want to make the move. It’ll be easy.

This session outlines how customers can get application services & PaaS through CloudFoundry on vCloud Hybrid Services (vCHS).









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Monday, August 26 2:00 pm–3:00 pm TEX5286 Extend VMware’s Cloud Service Provisioning Solution with vCenter Orchestrator Plug-ins and vFabric Application Director Blueprints Technical Level: ■

Speaker(s): Terry Lyons, VMware Meena Nagarajan, VMware Marriott, Yerba Buena Level, Salon 1

solution. By developing a vCO plug-in partners can leverage over 300,000 customers because vCenter Orchestrator is bundled with vCenter Server at no extra charge and vCO workflows can be launched from the vSphere web client. vFabric Application Director enables application owners to plan and provision their application topologies in cloud infrastructures like VMware vSphere, vCloud Director, and Amazon Web Services. Come to this session to learn more about vCO adapters, vFabric Application Fabric blueprints and how to get involved in Cloud Service Provisioning adapter program.

VMware Cloud Service Provisioning accelerates the delivery of infrastructures and applications while providing greater control and compliance. Partners can integrate and extend this solution through vCenter Orchestrator (vCO) as well as through vFabric Application Director. vCenter Orchestrator is an IT process automation layer that saves time, removes manual errors, reduces operating expenses, and simplifies IT management. vCO provides a single point of integration, enabling partners to integrate with vCenter, vCloud Automation Center, and vCloud Director through one

VAPP5613 Successfully Virtualize Microsoft Exchange Server Technical Level: ▲

Speaker(s): Alex Fontana, VMware Moscone West, Room 3011

Microsoft Exchange Server is the most widely deployed email system in the world. Today organizations not only use Exchange for email communication, it has also become the source of scheduling, contact information, and – much to the dismay of administrators – file storage and collaboration. For this reason, Exchange must be highly available, well performing, and deployed on a robust platform that can scale and adjust to the changing needs of an organization. After attending this session, participants will understand the design best practices used to successfully deploy Microsoft Exchange Server on VMware. We will cover lessons learned from years of helping other VMware customers virtualize Exchange, review sizing considerations for Exchange virtual machines, and discuss options for high availability and disaster recovery. Whether you will be virtualizing Exchange 2010 or Exchange 2013, this session is a must for you.


VCM1001-GD IT Business Management with Chandra Prathuri Speaker(s): Chandra Prathuri, VMware Moscone West, Alcove 2









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Monday, August 26 2:00 pm–3:00 pm VCM4952 Practicing What We Preach: VMware IT on vCenter Operations Management Suite and vCloud Automation Center Technical Level: ■

Speaker(s): Shreekant Ankala, VMware Sreekanth Indireddy, VMware Prafull Kumar, VMware Moscone West, Room 3002

Like every IT organization, VMware IT is faced with the challenges of improving uptime and accelerating application rollout in a dynamic environment with demanding stakeholders. In this technical session, you’ll get behind the scenes with VMware IT in their implementations of vCenter Operations Management Suite and vCloud Automation Center. You’ll also learn how they have created a single pane of glass with vCenter Operations Management Suite to diagnose problems across all layers of the infrastructure and applications. We’ll also share the ROI on Cloud Suite

and how it effectively enabled VMware IT to reduce fully configured business workloads provisioning from 5 weeks to 2 days, reduce OPEX costs by 30% and improved infrastructure resource utilization. Lastly, you’ll learn about the positive business impact: reducing the IT programs implementation timelines and increasing uptime of the provisioned environments. VCM5154 Best Practices for Application Lifecycle Management with vCloud Automation Center Technical Level: ■

Speaker(s): Amjad Afanah, VMware Rajesh Khazanchi, VMware Moscone West, Room 3003

Is your organization struggling with managing day-to-day operations of deployed applications to meet business demands? Are you looking for ways to cut down operational costs and improve service levels? Learn about the extensive application lifecycle management capabilities in vCloud Automation Center that facilitate scalein/out of applications, update of code and configurations, rollback of failed updates, and re-use of update profiles storing frequently used changes and promotion of updates across different

deployment environments for deployed applications in private and public clouds. We’ll also look at how VMware IT is using the product today and key lessons learned. VSVC5353 Mythbusting Goes Virtual

Speaker(s): Mattias Sundling, Dell Software David Davis, www.TrainSignal.com Moscone West, Room 2016

Some things never change, or do they? vSphere is getting new and improved features with every release. These features change the characteristics and performance of the virtual machines. If you are not up to speed, you will probably manage your environment based on old and inaccurate information.



Speaker(s): Chanda Dani, VMware Cameron Sturdevant, VMware Marriott, Yerba Buena Level, Salon 8

Technical Level: ▲ Area of Interest: S

The Mythbusting team has collected a series of interesting hot topics that we have seen widely discussed in virtualization communities, on blogs and on Twitter. We’ve put these topics to the test in our lab to determine if they are a myth or not.

VSVC5547 Why Build Your Cloud Infrastructure Using VMware

When planning for datacenter expansion or transformation you are likely considering criteria such as accommodating future growth, efficient application operation, and the flexibility to change – all while controlling costs. In this session we will show how the software-defined data center enables you to meet all of these criteria. At the same time we will explore how the software-defined data center is differentiated from other offerings in ways that provide value to your business or organization. Finally we will present the software-defined data center competitive advantages that will help you achieve your datacenter goals.








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Monday, August 26 2:30 pm–3:30 pm

offer guidance on how to plan and configure your environments to best deploy these capabilities, examine performance data, and showcase a demo of the technology in action.

BCO5065 VMware vSphere Fault Tolerance for Multiprocessor Virtual Machines – Technical Preview

EUC1004-GD Mirage with Mark Ewert

Technical Level: ■ Area of Interest: S


Speaker(s): Jim Chow, VMware Wei Xu, VMware Moscone West, Room 3007

This session will describe exciting new developments in implementing VMware vSphere® Fault Tolerance (VMware FT) for multiprocessor virtual machines. This new technology allows continuous availability of multiprocessor virtual machines with literally zero downtime and zero data loss, even surviving server failures, while staying completely transparent to the guest software stack, requiring absolutely no configuration of in-guest software. In this technical preview, we will outline the virtues of VMware FT, provide a detailed look at the new technology enabling VMware FT for multiprocessor virtual machines,

EUC5503 How Good Is PCoIP – A Remoting Protocol Shootout

EUC5570 VMware Horizon View Business Process Desktop



Speaker(s): Shawn Bass, shawnbass.com Cyndie Zikmund, VMware

Speaker(s): Chris Fedje, Telus Geoff Murase, VMware Brian Seibenick, SSOE Group


Speaker(s): Mark Ewert, VMware Group Discussions are a good way to join together with peers, guided by a VMware expert, and discuss a VMware key topic as selected by the group. Come to this session prepared to dive-in, engage, and share best practices.

How good is the remoting protocol PCoIP when compared to Citrix HDX and Microsoft RemoteFX? Benny Tritsch and Shawn Bass developed their unique, vendor-independent test methodology and tools, allowing them to visually compare remoting protocols head-tohead. Join them in their session where they walk you through the latest results of their benchmarking tests. After this session you will know which protocol is best suited for different media formats and network conditions.



Interested in outsourcing or offshoring business processes such as contact centers or financial operations? Virtual desktops are an ideal way to provide secure access to centralized data to third parties or remote locations. Come learn about VMware’s solution for business process outsourcing and offshoring and hear real-world experiences from customers.








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Monday, August 26

NET5847 NSX: Introducing the World to VMware NSX

2:30 pm–3:30 pm


EUC6044 Getting Started with Horizon Workspace: Use Cases and Configuration Technical Level: ■

Speaker(s): Stephane Asselin, VMware Kristopher Boyd, VMware

Speaker(s): Milin Desai, VMware Sachin Thakkar, VMware Marriott, Yerba Buena Level, Salon 7

This session will focus on introducing NSX. It will detail the product and its components, the key use cases, partner integrations and pricing and packaging.


VMware Horizon Workspace opens the door for a whole new set of use cases – from SSO (single sign-on) to remote enterprise applications. Deployment of a Horizon Workspace environment requires careful planning and execution for proper configuration. In this session we will go over many of the new use cases, discuss configuration basics and deployment tips, as well as a few pointers that will help you avoid roadblocks when you deploy your first Horizon Workspace environment. The IT EUC landscape is changing every day, and Horizon Workspace will help you solve many of the new issues you are experiencing.

STO4907 Capacity Jail Break: vSphere 5 Space Reclamation Nuts and Bolts Technical Level: ▲

Speaker(s): Aboubacar Diare, Hewlett-Packard Abid Saeed, VMware Moscone West, Room 2001

Historically, major technical challenges prevented customers from widely deploying thin provisioning in their vSphere environments. VMDK files deleted from a thin provisioned VMFS datastore traditionally left significant amount of physical storage capacity captive (dead space). Furthermore the inability to effectively monitor capacity utilization made many administrators extremely reluctant to deploy thin provisioning in their vSphere environments. vSphere 5 has introduced multiple enhancements through VAAI to address these issues. Tightly integrated with SAN storage, thin provisioning alarms along with space reclamation, a feature that allows jailed capacity to be freed and returned to the user capacity pool are now enabling administrator to confidently adopt thin provisioning in their vSphere deployments. Join us


in this session as we take a detailed and in-depth technical look at vSphere 5 thin provisioning space reclamation implementation. We will discuss VMware’s support stance of this feature in ESXi5, explore performance implications and best practices. Attend this must see session and acquire the tools you’ll need to effectively set your stranded capacity free.








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Monday, August 26 2:30 pm–3:30 pm STO5420 Software-Defined Storage: The Art of the Possible Technical Level: ■

Speaker(s): Chad Sakac, EMC Moscone West, Room 3001

Imagine a world without LUN provisioning, File Systems, or Shares, where storage is available on demand in your enterprise, at your control. Line of business and application owners have access to storage when and how you need it. Storage administrators can break free from mundane tasks to focus on storage health, utilization, and performance. Cloud Administrators get the job done without needing to deal with storage team processes. But this is no imaginary Utopia – this world exists today with Software-Defined Storage.

to provide a holistic view of your environment or create the analysis required to support distributed storage utilization, health, and performance. This session gives you a deep architectural view, with multiple technical demonstrations, into VMware and EMC’s programmable approach to SoftwareDefined Storage and how it provides a simple way to access and manage all arrays, supporting virtual environments and even multiple cloud stacks, including VMware and OpenStack. You will learn how to automate provisioning, create predefined SLAs, and provide self-service access across file, block, and object storage, illustrated by real-world experiences of customers using EMC’s Software-Defined Storage.

VSVC1000-GD vCenter Upgrades with Justin King Speaker(s): Justin King, VMware Moscone West, Alcove 1

Group Discussions are a good way to join together with peers, guided by a VMware expert, and discuss a VMware key topic as selected by the group. Come to this session prepared to dive-in, engage, and share best practices. VSVC7371 Architecting the Software – Defined Data Center Technical Level: ■

Speaker(s): Aidan Dalgleish, VMware, David Hill, VMware Kamau Wanguhu, VMware Marriott, Yerba Buena Level, Salon 9

Across the industry, a new architecture is emerging for the datacenter, reflecting a broad movement of infrastructure resources from hardware to software. These trends have long-term implications for how a datacenter will be architected, including how internal and external resources are balanced. This session discusses the various design considerations when architecting

You probably have more than one storage vendor in your datacenters, and you know how complex and costly heterogeneous storage can be. You need disparate control points and management tools that are unable Session Identifiers BCO Business Continuity EUC End-User Computing NET Networking

a software-defined datacenter. We will start with design considerations for compute, storage and networking resources, including sizing and scaling. We will also cover operational guidance for gaining the greatest value from your next generation datacenter. Different examples will be used to show the impact design considerations can have on the availability of services. This is an advanced session meant for infrastructure architects looking to understand the overarching architectural impact of the software-defined datacenter.








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Monday, August 26 3:30 pm–4:30 pm OPT1004-GD IT Financial Management for the Cloud with Khalid Hakim Speaker(s): Khalid Hakim, VMware Moscone West, Alcove 3

Group Discussions are a good way to join together with peers, guided by a VMware expert, and discuss a VMware key topic as selected by the group. Come to this session prepared to dive-in, engage, and share best practices. OPT5474 The Transformative Power and Business Case for Cloud Automation Technical Level: ●

Speaker(s): Rich Bourdeau, VMware Rich Pleasants, VMware

or hybrid cloud environment are also compelling. But all three require automation to deliver full OpEx and agility value potential. But what do we mean by automation? Scripting, workflow, and orchestration are all types of automation. Some are a better fit than others for specific use cases. And each has different short-term and long-term costs and benefits. If you’re like most companies, you may struggle to develop a cogent automation strategy that quantifies costs and benefits with your cloud deployment project. Attend this session to understand the terminology and the key success factors behind the concepts. We’ll explore different types of automation and look at specific use cases that are a great fit for each. And we will also offer proven approaches for articulating the value of IT automation in terms of operational efficiency and resource utilization savings, improved service quality, and increased agility and responsive to business needs.


OPT5697 Symantec’s RealWorld Experience with a VMware Software-Defined Data Center Technical Level: ■

Speaker(s): Jeremiah Cornelius, VMware Jason Puig, Symantec Moscone West, Room 3002

Symantec has built one of the largest Software-Defined Data Centers in the world, leveraging technology from VMware and Symantec to support more than 25,000 active VMs based on more than 700 pre-built templates. In just 15 months, Symantec saved 32,000 staff days – the equivalent of freeing 100 additional staff to work on higher value projects – while dramatically improving quality and response time. PAR6420 Migrating Server Workloads into vCloud Environments, It’s Never Been Easier Technical Level: ●

Speaker(s): Scott Colgan, RiverMeadow Software, Inc. Jay Workman, VMware

While the cost savings of virtualization are substantial and undeniable, the savings and service delivery improvements of deploying on-demand self service and scalability in a private



For customers who have “buyers remorse” and are not happy with their current cloud deployments or are looking for a way to combat “cloud sprawl” issues there is a solution. Additionally, many companies are simply looking for a streamlined and automated way to migrate their first server workloads into the cloud. Come listen and find out how VMware is making it fast, easy and affordable for partners to migrate virtually any server workload into their vCloud environment – from a competitive cloud or private cloud. In this tract we’ll overview our RiverMeadow Server Migration Program–a simple, automated, and customizable approach to cloud migration. Delivered as a SaaS based solution, partners can ease the path into their vCloud environment with minimal effort. Best of all, VMware’s revolutionary Cloud Credits can be leveraged to move these server workloads. Attend this session for an overview of how VMware, working with RiverMeadow, is making it easier than ever for customers to migrate to vCloud and gain the incredible benefits of cloud computing.








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Monday, August 26

PHC5732 The Economics of vCloud: Which Cloud Do I Need?

3:30 pm–4:30 pm

Technical Level: ● Area of Interest: S

PHC6050 Moving Beyond Infrastructure: Meeting Demands on App Lifecycle Management in the Dynamic Datacenter Technical Level: ■


Speaker(s): Chris Colotti, VMware Jenny Fong, VMware Mike Kohn, Harley-Davidson Dealer Systems

Speaker(s): Greg Herzog, VMware



Private cloud, public cloud, hybrid cloud... vCloud Suite, vCloud Hybrid Service. All these clouds, but when does it really make sense to keep workloads on-premise and when does it make sense to move them to vCloud Hybrid Service? This session will look at the Total Cost of Ownership (TCO) for private and public clouds and how to make the case for either (or both!).

Attendees will leave this session understanding why infrastructure services alone aren’t enough when it comes to application deployment automation. They will see how it is possible to drastically accelerate application and service deployment/ maintenance in the dynamic datacenter.

PAR6429 vCloud Hybrid Service Opportunities for Partners

Learn how to create valuable consulting opportunities for your customers who are making the move to the vCloud Hybrid Service. Hear real customer challenges as they have used the Beta and Early Access versions of the service. You will learn about the ways you can help them with discovery and cloud readiness assessment engagements, planning and migration offerings, architecture guidance workshops and operational integration services including automation of the hybrid cloud using vCloud Automation Center. You will leave knowing how to profit from this service in your business.

This will cover virtual architecture design, automation of all processes through vCloud API, how to secure the access for end-users in a shared environment thanks to VXLAN and 1000v technologies.

Speaker(s): Charlie Cano, F5 Networks Dan Mitchell, VMware Moscone West, Room 3008

PHC6409 Simplify, Scale, and Extend Cloud Networking with Cisco Nexus 1000V Technical Level: ■

Speaker(s): Han Yang, Cisco Systems, Inc. Moscone West, Room 3003

PHC6064 How to Build Public and Private Cloud Services with VMware Technologies Technical Level: ▲ Area of Interest: S

Speaker(s): Francois Loiseau, OVH.com Alexandre Morel, OVH.com Moscone West, Room 2024

During this session, the user will learn how to optimize security, rights, network layers to build Private, Hybrid & Public Cloud range of services based on the


same infrastructure using VMware technologies.

Building a cloud network within a data center and extending it to the public cloud requires simplification, scaling, and convergence. Come to this session for a deep dive into how Cisco’s Nexus 1000V integrates virtual, physical, and cloud networking as a single unified network. In fact, Cisco is simplifying, scaling, and extending VXLAN from the virtual into the physical network with a full portfolio of virtualized network services. In addition, Cisco is providing orchestration for both virtual and physical infrastructures.








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Monday, August 26

VCM1000-GD Application Director with Amjad Afanah

3:30 pm–4:30 pm

Speaker(s): Amjad Afanah, VMware Moscone West, Alcove 2

TEX5109 How to Exchange Status Message Between Guest and Host Using RPC Technical Level: ▲

Speaker(s): Max Daneri, VMware William Lam, VMware Marriott, Yerba Buena Level, Salon 1

VMware GuestRPC is a mechanism of permit to exchange data between guest and host, in sync and async way. Typically used by VMware for different communication purposes, here we want explore the potentiality of use GuestRPC as Guest Host communication.

Group Discussions are a good way to join together with peers, guided by a VMware expert, and discuss a VMware key topic as selected by the group. Come to this session prepared to dive-in, engage, and share best practices. VCM4555 vCenter Operations Management – Troubleshooting Best Practices Technical Level: ■

Speaker(s): Praveen Kannan, VMware Frank Brix Pedersen, Arrow ECS Denmark

If you are used to do performance troubleshooting in esxtop and vCenter performance graphs and are curious how vCenter Operations fits in? Then this session is for you. VSVC4605 What’s New in VMware vSphere? Technical Level: ■

Speaker(s): Michael Adams, VMware Moscone West, Room 2002

This presentation will take a high-level look into the latest release of VMware vSphere. Every release of vSphere delivers over 100 new capabilities so it is important to understand the most important elements that may impact or improve your vSphere environment.


In this session vExpert and VMware Certified Instructor Frank Brix Pedersen walks you through troubleshooting best practices with vCenter Operations Management. You will learn that vCenter Operations Manager is a lot more than badges and what initially meets the eye. You will be introduced to Heat Maps, Custom Dashboard and the Metric Charts and how they provide value.


VSVC5821 Performance and Capacity Management of DRS Clusters Technical Level: ▲

Speaker(s): Anne Holler, VMware Ganesha Shanmuganathan, VMware Marriott, Yerba Buena Level, Salon 8

Distributed Resource Management is a feature of vSphere and it does clusterlevel resource management by moving virtual machines between hosts, setting the resource controls on host, as well as enforcing business rules specified by the users. This talk focuses on how to tune DRS to ensure performance is met. This talk describes several advanced controls and how they can be used to solve performance problems like ready time and memory latency becoming high. It also describes strategies like making DRS load balance using consumed memory instead of active so that application performance is not affected by swapping or ballooning. The talk also goes into capacity management of DRS clusters and how to decide on the number of VMs to place depending on their needs.








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Monday, August 26 3:30 pm–4:30 pm VSVC6183 AT&T’s Migration to vSphere with AutoDeploy Technical Level: ■

Speaker(s): John Kennedy, Cisco Maxwell Powers, AT&T Moscone West, Room 2014

Listen to real-life examples of AT&T’s implementation of AutoDeploy using Cisco UCS. Learn how to implement AutoDeploy leveraging the special AutoDeploy adaptations implemented specifically in the Cisco UCS bios. Learn real-life pitfalls and opportunities that AutoDeploy can leverage.

4:00 pm–5:00 pm BCO1000-GD High Availability with Duncan Epping Speaker(s): Duncan Epping Moscone West, Alcove 1

Group Discussions are a good way to join together with peers, guided by a VMware expert, and discuss a VMware key topic as selected by the group. Come to this session prepared to dive-in, engage, and share best practices. BCO5170 DR to the Cloud with VMware Site Recovery Manager and Rackspace Disaster Recovery Planning Services Technical Level: ● Area of Interest: S

Speaker(s): Paul Croteau, Rackspace Bryan Evans, VMware Moscone West, Room 3014

VMware’s Site Recovery Manager is the gold standard for highly orchestrated, easily testable Disaster Recovery and Datacenter Migration in vSphere environments. Costs related to DR implementation and ongoing operations

can be dramatically reduced through the use of SRM. Rackspace has implemented Disaster Recovery Planning services, built on VMware and SRM – a service that offers the same compelling value, but utilizing resources in the cloud. Come learn about SRM and see how Rackspace customers are taking advantage of SRM and DR as a Service, and how they’ve taken advantage DR in the Rackspace Cloud. EUC5238 Horizon Workspace: Data Deep Dive Technical Level: ▲

Speaker(s): Marcello Golfieri, VMware Rasmus Jensen, VMware Moscone West, Room 2001

Horizon Workspace changes the way users collaborate within the enterprise with its on-premise Data offering but it also presents a new challenge for IT Admins, Architects and operational IT teams as it’s a new platform to design, implement and operate. In this session you will learn the Architecture of Horizon Workspace Data and the components involved. We will dig deep into the core of how the Data appliances work and how you monitor and operate


the solution. Scaling and operating Horizon Workspace Data will also be covered and you will gain a deeper understanding of how to size based on VMware Reference Architecture to help you get started correctly and be able to scale and support future growth. EUC5701 Meaningful Mobility: The Future of End-User Computing in Public Health Care Technical Level: ● Area of Interest: FD

Speaker(s): Matt Cooley, VMware William Walders, WRNMMC Moscone West, Room 3001

In an interactive Q&A format, current CIO of Walter Reed National Military Medical Center, LT. William Walders, USN, will explain the current advances in end-user mobility that are being implemented at Walter Reed, the impact these advances are having and will have on patient care, and the future vision of Walter Reed, to provide federated, lowcost EUC solutions to regional medical facilities.








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Monday, August 26 4:00 pm–5:00 pm

STO5384 Best of Both Worlds: FC and/or Ethernet NFS for VMware vCloud and Horizon Suite: Maximize Your Options Technical Level: ■

STO1000-GD Overall Storage with Patrick Carmichael Speaker(s): Patrick Carmichael, VMware

Speaker(s): Paul Morrissey, HDS David Shyu, Hitachi Data Systems




The software-defined data center offers a new degree of control, flexibility, predictability, awareness, and integration. At the core of this datacenter, data takes center stage. Where this data lives, how it is accessed, how it is protected, and how it is analyzed, requires a next-generation storage array that truly delivers on the promises of the software-defined data center, through integrations with both VMware vCloud Suite and VMware Horizon Suite. Whether you need a top-performing resilient Fibre Channel SAN with Flash acceleration to meet specific application needs with the most stringent SLAs, or you want a resilient hardware-accelerated Ethernet NFS primary storage solution for your vCloud Suite, or both natively, HDS has recommendations for you.

In this session you will learn: • How factors such as predictable performance, maximizing SLAs, scalability at scale, infrastructure cost efficiency, high availability, data protection efficiency and VM admin efficiency are important considerations • How you can provision thousands of virtual desktops in minutes, including space-efficient full clones for persistent desktops as well as offloaded linked clones via VCAI, while also ensuring that user persona and data are highly available across datacenters


STO5492 Extending the Benefits of Your Storage Arrays to Remote Offices and the Cloud Technical Level: ■

Speaker(s): Pete Flecha, NetApp Moscone West, Room 3022

The movement to virtualize every aspect of the datacenter is gaining considerable momentum. One of the key components of a Software Defined Data Center is Software Defined Storage. As organizations find success virtualizing servers, they are realizing that the process can be applied to other aspects of the datacenter. As a result; more companies are finding new ways to extend the benefits of their existing storage arrays virtually to remote offices as well as the cloud.








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breakout sessions & group discussion

Monday, August 26 4:00 pm–5:00 pm STO5636 Storage DRS: Deep Dive and Best Practices to Suit Your Storage Environments Technical Level: ▲

Speaker(s): Sachin Manpathak, VMware Mustafa Uysal, VMware Marriott, Yerba Buena Level, Salon 7

Storage DRS takes the pain out of storage management in vSphere environments by automatically placing virtual disks to suitable datastores and by providing continuous remediation of potential space outages and IO bottlenecks before they occur. However, the complexity of storage deployments today are daunting with a variety of features that interact with each other and large set of potential configurations options in the storage and hosts. In addition, virtual machines come in all sorts and shapes making use of a rich set of features available in the vSphere platform. Since Storage DRS feature was released in 2010 (vSphere 5.0), we

have seen customer issues around SDRS deployments with advanced arrays, questions around SDRS interop story with rest of VMware Storage Features, etc. In this session, we will describe best practices in Storage DRS, focusing on the complex deployment scenarios where multiple features interact. We will describe these practices using actual customer use cases and going over scenarios in detail describing how Storage DRS helps solve actual storage management problems. This session will also provide a preview of some of the upcoming Storage DRS features such as I/O reservations, granular threshold settings, interop with advanced storage-array features (deduce and thin provisioning), and improved interop with other vSphere storage solutions.


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Monday, August 26

NET5716 Advanced VMware NSX Architecture

5:00 pm–6:00 pm


Speaker(s): Bruce Davie, VMware NET5529 VMware NSX: A Customer’s Perspective Technical Level: ● Moscone West, Room 3011

To stay competitive, companies are harnessing technology to accelerate and improve the business performance. Network Virtualization is the next major step in the transformation of IT for the cloud era. Hear directly from two of the VMware NSX customers who have deployed network virtualization and virtualization aware security services in their environment. Customers will discuss their use case, architecture and their experience. They will then move on to detail the benefits, lessons learned and best practices. Attend this session to learn how you can benefit from the experience of your peers.


NSX is VMware’s newest product for network and security virtualization, drawing on the combined capabilities of Nicira NVP and vCNS. This talk will cover advanced aspects of the NSX architecture, including some forwardlooking features. These topics include: • the use of tunneling protocols such as STT, VXLAN, and future encapsulations to balance requirements for performance, functionality, and multi-vendor interoperability • how NSX supports virtual networks that span virtualized and physical workloads, through control of 3rdparty hardware • how WAN services such as layer 3 VPNs can be integrated with NSX virtual networks • how fully distributed services such as logical routing, stateful firewalls, load balancing etc., are supported in the virtual forwarding pipeline

• how the NSX controller scales to support thousands of physical servers and hundreds of thousands of logical ports

• As you increase the mix of application workloads to be virtualized, which network design is best suited for a smooth transition?

Attendees are expected to have a basic understanding of network virtualization before attending this session.

• Which design provide the best flexibility to deploy more applications, increase network virtualization, and add more capacity to support more traffic, applications, users, and organizations?

NET6091 Advanced Network Designs for Data Center Transformation Technical Level: ■

Speaker(s): Chip Copper, Brocade Deepak Patil, Brocade Moscone West, Room 2014

This session will look at advanced network designs that will allow data center professionals to deploy VMware NSX network virtualization today with the flexibility and scalability to support future workloads and network products. In order for this to be successful, customers need to take into account the application workloads and the traffic flows across their data center networks. This session will help you determine the design that best suits your requirements by addressing these questions:


• How can you ensure high performance, reliability, and scalability for the underlying network to support the changing overlay network requirements? • What about the other L4–L7 network services such as providing load balancing, firewall, and other services? How do you incorporate these into your design? • How does your design better enable you to address failures, performance, or capacity issues? This session will discuss the virtual/ physical networking integration that Brocade has developed using Brocade’s VDX/VCS Ethernet fabrics.








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Monday, August 26 5:00 pm–6:00 pm OPT5414 Automating, Optimizing and Measuring Service Provisioning in a Hybrid Cloud Technical Level: ●

Speaker(s): David Crane, VMware Moscone West, Room 2003

Automated provisioning helps reduce costs, improve flexibility and agility, speed time to market, and improve ROI of cloud deployments. All of which are a priority for all CIOs investing in a cloud infrastructure. However many organizations lack confidence needed to deploy fully automated provisioning. Or once deployed, experience issues such as bottlenecks and oversubscription. This session looks at specific practical techniques and use cases for automating service provisioning in the hybrid cloud. It highlights how monitoring and measuring, as well as governance and control can help overcome challenges and realize the full potential of this powerful capability.

OPT5489 Pivot from Public Cloud to Private Cloud with vCloud and Puppet

PAR5530 Delivering Non-SaaS Applications from Cloud – Customized and Production Ready



Speaker(s): Edward Newman, EMC Corporation

Speaker(s): Manish Bhuptani, VMware Boskey Savla, iGATE Technologies, Inc.


EMC IT and EMC Global Professional Services have transformed IT with an Enterprise Platform as a Service solution. The launch of this platform has enabled EMC to pull key applications back from public cloud to private cloud to improve cost and agility. The E-PaaS solution couples vCloud Suite and Puppet to orchestrate key processes, service delivery, and governance while reducing CapEx and OpEx and accelerating time to value for the business. In particular, the business case shows a positive return in less than a year and multi-year savings of millions of dollars. Attend this session to learn how EMC has realize the Software Defined Data Center vision and transformed IT.


Speaker(s): Alex Hart, VMware



As a customer, do you wonder what it would be like if your favorite enterprise application was available in the cloud, even though it is not a SaaS application? As a Cloud Provider, do you wish to deploy such applications automatically in your cloud – customized for each customer, with all security policies in place – in a very short time? VMware has created a solution to quickly and automatically deploy non-SaaS enterprise ISV workloads in the cloud, providing customers with SaaS-like experience. Attend this session to find out how you can take advantage of this solution right away.

If your company is considering entering the U.S. Public Sector market (Federal, State & Local, and Education) this is a *must attend* session. Partners will gain an understanding of each customer segment (DoD, Civilian, Intel, State/ Local, Education) and where each Sales Leader sees the greatest market opportunity. They will also share their insights on how to best align and win together in these markets. Attendees will leave with a prescriptive set of recommendations, with market insights on how to prepare your business to successfully sell and compete in this market and suggestions on how to make the right kinds of investments from the start. Key insights on the nuances of selling into this market, including geographic, economic, political and cultural factors, will also be discussed.


PAR6397 Public Sector: The Unique Opportunities with Education and Government Customers








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Monday, August 26 5:00 pm–6:00 pm PHC1000-GD vCHS Architecture with Massimo Re Ferré

how VMware Hybrid Cloud (vCHS) compute services can be used to deploy enterprise workloads such as: • Packaged applications (such as MS SharePoint, MS Exchange, MS SQL server) • SAP workloads

Speaker(s): Massimo Re Ferré, VMware

• SaaS applications


• Web applications


• VDI-based applications

PHC5806 Enterprise Applications on vCloud Hybrid Service (vCHS) Technical Level: ■

Speaker(s): Ninad Desai, VMware

• Hadoop/Big Data based applications This session will go into the details of application catalogs, resource allocations, architectures, and best practices within the vCHS cloud to ensure an optimized environment for enterprise applications. See how vCloud Hybrid service is truly serving the hybrid cloud vision and extending customers’ enterprise workloads to the cloud.

vCloud Hybrid Cloud Service is built up on VMware technologies and high performance infrastructure. This cloud architecture makes it capable of supporting various kinds of enterprise applications and workloads in the cloud. In this session we will go into



Speaker(s): Eric Deadwyler, IBM Joseph Russell, VMware

Speaker(s): Merritte Stidston, McKesson James Wiese, VMware


Introducing NSX Service Composer – the New Consumption Model for Security Services in the Software-Defined Data Center

Blueprint of hardware configurations for VMware Virtual SAN. Includes a walk-through of the hardware reference architecture and key attributes to optimize for the Virtual SAN environment. Benefits of converged scale-out storage

• Discuss operational challenges with deploying, managing and troubleshooting security “services” (appliances, agents, etc.) in the data center • Highlight Capex and Opex inefficiencies • Introduce new provisioning model (registration, UI, as well as API) • Introduce new consumption model (NSX Service Composer)


STO5684 IBM Solutions for VMware Virtual SAN


• Dev/test applications


SEC5749 Introducing NSX Service Composer: The New Consumption Model for Security Services in the Software-Defined Data Center








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Monday, August 26

VAPP1001-GD SAP with David Gallant

with Agile methodologies, and supported with DevOps processes.

VCM4875 Part 1: Getting Started with vCenter Orchestrator

5:00 pm–6:00 pm

Speaker(s): David Gallant, VMware

Running rapidly changing applications (Agile Development), and applications automatically provisioned out of Cloud Service Catalogs on a highly dynamic infrastructure (the software-defined data center) will require an entirely different approach and an entirely different set of vendors in order to effectively manage this environment. This presentation will go through the new challenges created by the new application environment running on the software-defined data center, propose a reference architecture for how to assemble a management stack for the software-defined data center, list the criteria for selecting solutions at each layer of the reference architecture, and evaluate vendors against that set of criteria.



STO6558 Flash Storage Deep Dive: It’s Not as Simple as Replacing Disks with SSDs Technical Level: ■

Speaker(s): Rex Walters, Tintri Marriott, Yerba Buena Level, Salon 8

Everyone knows flash’s extreme performance advantage over hard disk drives, especially for random IO workloads like VDI. Join us for a technical deep dive that explores some of the less well-known characteristics of flash storage devices and the challenges they present.

Group Discussions are a good way to join together with peers, guided by a VMware expert, and discuss a VMware key topic as selected by the group. Come to this session prepared to dive-in, engage, and share best practices. VCM4869 Building the Management Stack for Your Software-Defined Data Center Technical Level: ●

Speaker(s): Bernd Harzog, The Virtualization Practice Mark Leake, VMware Moscone West, Room 3003

The software-defined data center will be a highly dynamic environment undergoing constant change driven by various levels of automation. The software-defined data center will also be the execution environment for automatically provisioned workloads driven by Cloud Management solutions, and be the execution environment for rapidly changing applications developed


Speaker(s): James Bowling, General Datatech, LP Savina Ilieva, VMware Moscone West, Room 2002

VMware’s push for the SoftwareDefined Datacenter brings some interesting challenges to the desk of the VMware Architects, Engineers, and Administrators. In order to drive innovation we need to be able to automate certain aspects of our jobs within the virtual infrastructure. VMware vCenter Orchestrator is a tool that can do this. A daunting task at first but with this session you will see that it is very simple to get started with some basic tasks. In this technical session, we’ll go through installation workflow creation/ modification, and day-to-day use cases. 








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Monday, August 26 5:00 pm–6:00 pm VCM5008 vCenter Operations and the Quest for the Missing Metrics Technical Level: ▲

Speaker(s): Duco Jaspars, vConsult Eric Sloof, NTPRO.NL Moscone West, Room 3018

This session will teach you how to customize vCenter Operations to provide you the information you really need for your business. We do this by giving you some real-life examples from the field where we use Custom Dashboards, Super Metrics, Adapters, and Alerts in order to give you the best possible view into the well-being of your environment. You’ll also see a live demo of 3rd-party integration and you’ll learn how to monitor the performance of your enterprise to diagnose and prevent problems.

5:00 pm–6:30 pm TEX6388 Virtualization and Converged Infrastructure Solutions Technical Level: ●

Speaker(s): Brent Allen, HP Trey Layton, VCE Lucas Nguyen, VMware John Power, IBM Andy Rhodes, Dell Jeff Schneider, Lenovo Marriott, Yerba Buena Level, Salon 1

Virtualization is the single most effective way to reduce IT expenses while boosting efficiency and agility across all segments: large enterprise, small- and medium-sized business. This, coupled with the growth trend in Converged Infrastructure Solutions, provides opportunity for tighter integrations with the VMware Software Stack. In the session, you will learn how VMware unleash IT solutions on OEM partners’ converged infrastructure. Value propositions for joint VMware and OEM Partner solutions are: (1) to provide an opportunity for VMware partner to differentiate their offerings as a design partner and help lead the industry in

building a validated solution, (2) to secure customer trust and confidence in joint solutions that are tightly aligned to VMware and the partner, and (3) to accelerate deal velocity and reduce technical risks by pre-testing a specific design.

PHC7117 Using the Cloud Compass to Evaluate Technology Risk in Cloud Decisions

5:30 pm–6:30 pm

Public and hybrid clouds offer enterprises significant opportunities in terms of cost-efficiency, better reliability and improved business agility. Cloud solution deployments vary based on the workloads, cost to deploy and run, and impact to the business. While the implementation and operating costs of cloud migration are important, the business impact maybe even more important to understand from the perspective of risk, return, and other factors that could complicate your cloud implementation.

Speaker(s): Craig Stanley, VMware Moscone West, Room 2011

BCO1004-GD vCenter Heartbeat with Harry Smith Speaker(s): Harry Smith, VMware Moscone West, Alcove 1




See a live demonstration of the The Cloud Compass – an automated process for evaluating these difficult-to-quantify risk and return factors. It illustrates how risk impacts the public/hybrid cloud TCO, generates a return on risk, and enables the enterprise to make decisions based on intangible but real observations.








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Monday, August 26 5:30 pm–6:30 pm SEC5168 Dynamic or Dud? Why Software-Defined Data Centers Need Dynamic Security Technical Level: ■

Speaker(s): Bill McGee, Trend Micro Moscone West, Room 2006

How do you keep security from limiting where you can take your datacenter? This session will provide insight on how to align your operations and security teams to create a datacenter that supports and protects your business. With VMware softwaredefined datacenters, IT resources are automatically created and distributed for optimal resource usage. Security must be able to support this dynamic approach, but the manual security processes supported by many legacy security systems just won’t work. The future is bright, as new innovation in the industry has paved the way for the next-generation of datacenter security solutions. By synchronizing with vCenter and vCloud Networking and Security

(VCNS), this breed of solution enables consistent, real-time provisioning of security that protects VMs as they are created, move and extend beyond the datacenter. In this session, the speaker will describe and review the architecture for this type of security solution. The session will demonstrate how dynamic security can operate within an ESX server, the entire datacenter and also hybrid cloud environments.

STO4973 VMware Virtual SAN Panel Discussion

STO5448 Dell Solutions for VMware Virtual SAN

Technical Level: ■ Area of Interest: F


Speaker(s): Travis Goodfellow, Medtronic Mike Han, Best Buy Dominic Rivera, US Bank James Streit, Thomson Reuters Mike Wilson, Digital River Moscone West, Room 3001

STO1004-GD vSphere Flash Read Cache, VSAN, VMware Virsto, Software Defined Storage Architecture with Rawlinson Rivera Speaker(s): Rawlinson Rivera, VMware Moscone West, Alcove 4


This session is a panel discussion comprising several customers that participated in the VMware Virtual SAN private beta. They will discuss their experiences with VMware Virtual SAN, specific use cases that were relevant to each customer, and answer any questions that are posed to them.


Speaker(s): Sheetal Kochavara, VMware Bryan Martin, Dell Moscone West, Room 3022

In this session, we will present a highlevel overview of how Dell and VMware are partnering together to bring the most optimized hardware, software, and systems management together for deploying and managing VMware Virtual SAN on Dell PowerEdge Servers.








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Monday, August 26 5:30 pm–6:30 pm STO5494 Low Latency, High Bandwidth and Now HotPluggable: PCIe SSDs Are Enterprise Ready

STO6572 Evaluating Storage Advances for the Virtualized Datacenter Technical Level: ●

Speaker(s): Phill Lawson-Shanks, Virtacore Systems Suresh Vasudevan, Nimble Storage Moscone West, Room 2005


Speaker(s): Ahmad Ali, Dell Inc. David Edwards, Micron Technology, Inc. Moscone West, Room 2001

PCIe SSDs combine low latency of flash storage and high bandwidth of PCI express. By now almost everyone is convinced about performance options in storage with respect to solid state storage on PCI express. The promise is real, and the results are surprising. The next step is to deliver hot plug capabilities, resulting in a solid state, high performance, and user friendly storage solution. This presentation will talk about PCIe SSD performance gains, hot-plug implementation overview and challenges, use cases demonstrating the value proposition, and key takeaways.

IT organizations have never contended with the variety of storage options as they do today. Offerings include flashonly, hybrid, scale-out, software-defined, converged architectures, and cloud computing. Yet there are only a handful of drivers that consistently matter when evaluating storage: cost of performance and capacity, data protection, and ease of use. In this session, Suresh Vasudevan, CEO of Nimble Storage, will discuss the latest storage advancements and their impact on the virtual datacenter. Then, Phill Lawson-Shanks, CTO of Virtacore, will show how his firm leverages elastic compute and hybrid storage to deliver scalable, efficient Cloud Services in the real world.

STO7449 Tech Preview: Accelerating data operations Using VMware VVols and Storage Profile Based Management

VCM5845 Deploying vCenter Operations at Scale at AT&T


Speaker(s): Himanshu Singh, VMware

Speaker(s): Suzy Visvanathan, VMware



VMware Virtual Volumes (VVols) offers VM granular data operations offloaded to the storage array, by introducing a 1:1 mapping of VMDKs to storage volumes. In this session, the presenter will discuss the benefits of VVols in the datacenter, the salient differences in the way storage services can be represented, and discuss use of policy-based storage provisioning methods. Using the granular nature of VVols combined with policy-based provisioning, customers can now deliver SLAs through efficient and faster data services enforced by the storage system.


Technical Level: ▲ Area of Interest: T

For large environments, managing virtualization can become a challenge using existing tools. When virtualization finally got the respect it deserved at AT&T and we began virtualizing Tier-1 applications, we asked ourselves: how could we provide top-tier support? We realized very quickly that as our environment continued to grow and house more and more business-critical applications we needed a set of tools that could accurately help us plan for growth and understand our usage trends over time. vCenter Operations filled this need at AT&T. In this technical session, we will go into the technical design and sizing workarounds, what do you do with the data generated by vCenter Operations, and how we coped with the challenges of a deployment this size.








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Tuesday, August 27

NET5847 NSX: Introducing the World to VMware NSX

11:00 am–12:00 pm


NET5266 Bringing Network Virtualization to VMware Environments with NSX Technical Level: ■

Speaker(s): Rajiv Krishnamurthy, VMware Manish Mittal, VMware

Speaker(s): Milin Desai, VMware Sachin Thakkar, VMware Moscone West, Room 3018

This session will focus on introducing NSX. It will detail the product and its components, the key use cases, partner integrations and pricing and packaging.


You will understand how the NSX platform brings agility to networking by providing independence from the physical infrastructure. Attendees will learn how network traffic is handled in various scenarios and what automation capabilities are offered in the NSX platform. Take a deep look into the evolution, use cases and features of NSX platform including NonMulticast VXLAN, massively scalable NSX controller, distributed packet forwarding capabilities and logical to physical networking. This session will focus on NSX infrastructure for VMware environments. See LIVE how the platform is built with full HA, multiple vCenters and understand what’s needed to build your own!


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Tuesday, August 27 11:00 am–12:00 pm

PHC5254 Separating Cloud Hype from Reality in Healthcare – A Real-Life Example at HMA

PAR6413 Capturing the Backup and Disaster Recovery Opportunity with VMware

Speaker(s): Tim Graf, VMware Matthew Ritchart, Health Management Associates


Speaker(s): Mauricio Barra, VMware Robin Sudarsono Liong, VMware Marriott, Yerba Buena Level, Salon 15

Business Continuity and Disaster Recovery (BC/DR) is a near $40B business. With organizations across all segments and verticals increasingly relying on technology to run 24x7 operations, improving BC/DR is consistently rated among the top 5 IT priorities. Learn how you can help your customers and grow your business by easily attaching VMware BC/DR solutions to your vSphere sales motions: Site Recovery Manager – the marketleading disaster recovery automation solution, and vSphere Data Protection Advanced – VMware’s new backup and recovery solution for vSphere environments.

Technical Level: ■ Area of Interest: H


Health Management Associates (HMA) supports 71 Hospitals and 460 Clinics in 15 states from their Infrastructure and Operations headquarters in Naples, Florida. Matthew Ritchart leads the team managing over 3,000 Virtual Machines and needed an optimized way to keep tabs on their very dynamic environment. “We are in a shifting healthcare environment that requires constant interaction; we needed a way to better manage both our production VMs and our in-house development efforts. The vCloud suite provided us with an array of tools that allow us to enhance the management our virtual environment with less operational cost.”


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Tuesday, August 27 11:00 am–12:00 pm PHC5679 Protecting Enterprise Workloads within a vCloud Service Provider Environment Technical Level: ▲

Speaker(s): Ian Perez Ponce, VMware Moscone West, Room 2024

With the proliferation of vCloud service providers and the increased rate of enterprise workload deployments on vCloud Director, the ability to protect business-critical application data in the cloud continues to surface as a key priority for Business Continuity/Disaster Recovery (BC/DR) compliance. This session is intended for both technical and business decision-makers and aims to demystify many of the challenges associated with implementing a self-service and policy-driven data protection service that can scale with the most demanding vCloud powered Infrastructure-as-a-Service (IaaS) environments.

VAPP4545 Tier 1 Oracle Apps in Virtualized Infrastructure and the Software Defined Data Center

VAPP4906 Architecting Oracle Databases on vSphere 5 with NetApp Storage




Speaker(s): Scott Haverfield, Idaho Supreme Court

Speaker(s): Greg Loughmiller, NetApp Kannan Mani, VMware

Speaker(s): Azeem Feroz, VMware Sachin Vaidya, VMware



The theme of Oracle being implemented on vSphere has become more widely accepted over the past year. Very highprofile companies have recognized the innate value of virtualization for their tier 1 and business-critical apps to include Oracle databases, applications and 3rd-party applications that use Oracle. This panel will be composed of 4 to 5 customers and/or the integrators that have successfully completed the most high-profile and technically innovative of these Oracle implementations on vSphere. We will explore both the commonalities and the attributes of these implementations that make each of them unique.

This session will walk through the architecture and its components of an Oracle databases on vSphere 5 with NetApp Storage. It will also focus on how to avoid issues in laying out Oracle files by following NetApp recommended best practices, and help you to be successful by architecting and implementing Optimized Oracle databases on vSphere. Various Solutions and Reference architectures involving NetApp FlexPod, vSphere, and Oracle RAC will be discussed in detail.

SEC5318 NSX Security Solutions in Action – Deploying, Troubleshooting, and Monitoring for VMware NSX Service Composer


NSX is here and it is turning networking and security on its head. Your organization desires the agility and efficiency that it promises but is it real and does it work? You will see live demonstrations of just how easy it is to deploy and monitor security services. And since we know things don’t always go as planned, we’ll break some of these services and show you how alerts work, perform root cause analysis, and bring services back online. Lastly, while the technology is pleasantly disruptive, your day-to-day operations won’t be adversely impacted. We’ll prove this by showing how workloads and security services work with vMotion and various manual virtual infrastructure operations. In other words, this stuff works. If you want proof, come to this session.









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Tuesday, August 27 11:00 am–12:00 pm VCM1002-GD Cloud Operations with Hicham Mourad Speaker(s): Hicham Mourad, VMware Moscone West, Alcove 2

Group Discussions are a good way to join together with peers, guided by a VMware expert, and discuss a VMware key topic as selected by the group. Come to this session prepared to dive-in, engage, and share best practices. VSVC4569 Ask the Expert vBloggers Technical Level: ▲

Speaker(s): Duncan Epping, VMware William Lam, VMware Scott Lowe, VMware Vaughn Stewart, NetApp

who will answer your questions live. Get it from the Bloggers perspective, users who sleep, eat and breathe the Software-Defined Data Center. Experts in Cloud, Application Modernization and End-User Computing are here to help. VSVC4605 What’s New in VMware vSphere? Speaker(s): Michael Adams, VMware Marriott, Yerba Buena Level, Salon 8

This presentation will take a high-level look into the latest release of VMware vSphere. Every release of vSphere delivers over 100 new capabilities so it is important to understand the most important elements that may impact or improve your vSphere environment.

One of the highest-rated sessions at VMworld is back for its sixth year.

TEX4827 End-User Computing NDA Roadmap (TAP only) Technical Level: ■

Speaker(s): Robert Baesman, VMware Basil Hashem, VMware David Wooten, VMware Moscone West, Room 2016



11:00 am–1:30 pm

Consumerization of IT and resulting influx of new devices, applications, and work-styles are fundamentally changing the way we work. VMware End-User Computing has delivered the VMware Horizon Suite to address the challenges and unlock the opportunities presented by this massive sea change. In this session, we’ll chart a path forward and review the detailed NDA roadmaps for all elements of the Horizon Suite: Horizon View, Horizon Mirage, and Horizon Workspace. You’ll walk away with a sense of where these products are headed, and be able to better plan your own IT evolution within end-user computing.

We will also cover vCenter Operations Manager for Horizon View Roadmap beyond 1.5. Currently, vCenter Operations Manager for Horizon View 1.5 delivers View-equivalent scalability and more; raising the bar for production monitoring and management of largescale deployments of Horizon View. V4V 6.0 provides a whole new world or integrated vCOps Management functionality for both desktop and server. NDA Roadmap and Tech Preview is included.

11:30 am–12:30 pm EUC1001-GD View with Matt Coppinger Speaker(s): Matt Coppinger, VMware Moscone West, Alcove 4


Come get interactive with a panel of four VMware-focused experts and bloggers Session Identifiers BCO Business Continuity EUC End-User Computing NET Networking








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Tuesday, August 27 11:30 am–12:30 pm EUC4546 Architecting VMware Horizon Workspace for Scale and Performance Technical Level: ▲ Area of Interest: T

Speaker(s): Kit Colbert, VMware Jared Cook, VMware Andrew Johnson, VMware Moscone West, ROOM 3022

VMware Horizon Workspace simplify the end-user experience and reduce IT costs by combining applications and data into a single enterprise-class aggregated workspace, securely delivered on any device. Understanding VMware Horizon Workspace architecture is crucial for a performance driven and scalable design. In this session the audience will gain practical knowledge of how to implement large-scale VMware Horizon Workspace (Application, Data, Desktop) solution from software to storage to mobile devices (IOS/Android) based on extensive validation conducted by EUC Cloud R&D team.

Attend if you want to learn more or intend to deploy large scale Horizon workspace as the preferred solution in the industry. EUC5634 What’s New in VMware Fusion Technical Level: ■

Speaker(s): Simon Bennett, VMware Mick Foley, VMware Moscone West, Room 2006

Apple’s Mac laptops are a workhorse of the IT industry. Learn about the innovations being added to VMware Fusion Professional for software developers, IT professionals and knowledge workers to make a Mac the most powerful, portable, and flexible solution for development, testing, experimentation, and customer demos.

NET5184 Designing Your Next Generation Datacenter for Network Virtualization Technical Level: ■

Speaker(s): Ben Basler, VMware Ray Budavari, VMware

VCM4838 Automating IT Configuration and Compliance Management for Your Cloud



A key benefit of Network Virtualization is that it provides increased scalability and flexibility over any IP based network infrastructure. However when designing a next generation datacenter, there are a number of design considerations that allow these benefits to be maximized.

Speaker(s): Becky Smith, VMware Moscone West, Room 3022

This session covers trends in datacenter design, such as the move towards standards based physical fabrics and increased compute density and consolidation. We will focus on how Network Virtualization using NSX for vSphere, when combined with a scalable and high performance Layer 3 network infrastructure meets the connectivity needs of applications and consumers by leveraging overlay networks such as VXLAN and providing integrated network services. As these designs are based on real-world customer implementations, attendees will gain an


understanding of these concepts can be applied to their own datacenters and use cases.

So often the term “compliance” is associated with government regulations and shrill news headlines of CEOs facing jail terms. Get back to basics. In this technical session, learn how to manage and control virtual infrastructure, virtual and physical server and desktop configuration changes. Learn how to effectively leverage vCenter Configuration Manager (VCM) as a solution to address centralized, configuration, compliance management for internal standards, security best practices, vendor hardening guidelines, and even regulatory mandates. vCenter Configuration Manager is a cloud-aware, management solution that can be used to drive configuration compliance and patching in private, public or hybrid clouds – across heterogeneous, virtual, or physical infrastructures.








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Tuesday, August 27 11:30 am–12:30 pm VCM5034 Troubleshooting at Cox Communications with VMware vCenter Log Insight and vCenter Operations Management Suite

demonstrate how it complements their use of vCenter Operations Management Suite for capacity planning, system health, performance trending, and custom dashboards for business-critical applications.


Speaker(s): Neil Aragaki, The Boeing Company Martin Klaus, VMware Jai Malkani, VMware


Speaker(s): Francois Loiseau, OVH Alexandre Morel, OVH.com


Technical Level: ● Area of Interest: T

You’ll hear from VMware about how to optimize your vCenter Operations Management Suite implementation for vSphere and Hybrid Cloud environments. We’ll demonstrate vCenter Operations and how it can be used to optimize performance, capacity, and configuration/change. In addition, Boeing will provide insight on managing 10,000 VMs with vCenter Operations Management Suite, reducing alerts by 90% and reclaiming capacity from 1,000 underutilized VMs. This session ultimately gives you insight to how you can benefit from better performance, capacity, and configuration management in vSphere and hybrid cloud environments.

Speaker(s): Jason Davis, Cox Communications Chris Nakagaki, Cox Communications, Inc. Himanshu Singh, VMware Moscone West, Room 3014

This session will be presented by experts from Cox Communications on their initial experiences utilizing VMware vCenter Log Insight. Chris Nakagaki and Mike Regan will walk through the basic interface and its custom dashboard functions and demonstrate a specific problem they were able troubleshoot using vCenter Log Insight – VMware’s new offering for log analytics, aggregation, search, correlation, alerting, and reporting. They will discuss and


VCM6065 How to Manage Security Levels and Infrastructure to Provide IaaS / PaaS / SaaS Services Based on a Single Virtual Infrastructure

VCM5811 How to Manage vSphere and Hybrid Cloud with vCenter Operations Management


During this session, the user will learn how to define, organize, and implement several levels of services based on a single VMware infrastructure. This will cover resources use, PaaS templates deployment, security perimeters, users/resources/consumers management, resources overview and monitoring, and infrastructure scalability.








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Tuesday, August 27 11:30 am–12:30 pm VSVC4886 Innovations in vMotion: A Technical Preview Technical Level: ■

Speaker(s): Min Cai, VMware Sreekanth Setty, VMware Gabriel Tarasuk-Levin, VMware Jennifer Wu, VMware MARRIOTT, YERBA BUENA LEVEL, SALON 9

There are many trends influencing the future of the datacenter environment, including the increasing adoption of the software-defined datacenter, the proliferation of vCenter Server deployments, geographically diverse multi-site enterprise environments, and the continued penetration of public cloud usage. A key benefit of the virtualized datacenter has been, since its introduction, the ability to vMotion virtual machines with no impact to guest workloads. As the scope of the virtualized environment continues to grow, the ability to vMotion freely

across this expanding environment will be a crucial value proposition to the software-defined datacenter. In this talk, we will review new cutting edge innovations, practices, and performance data for vMotion as it exists today. We will then provide a technical preview of significant advances in vMotion technology that will enable new classes of mobility use cases in multi-vCenter and multi-site vSphere deployments. Lastly, we will conclude the talk with a vMotion demonstration showcasing the upcoming features which will spearhead the increased mobility of vSphere workloads in the software-defined-datacenter.

VSVC4966 vSphere Distributed Switch – Technical Deep Dive Technical Level: ▲

Speaker(s): Jason Nash, Varrow Moscone West, Room 3004

NOTE: This is a revised version of the highly rated session from last year. I will add content around the latest vSphere release. Like last year, the majority of this session will be delivered via live lab. While the vSphere Distributed Switch (vDS) has been around since vSphere 4, vSphere 4.1, 5.0, and 5.1 have added a number of enhancements. This session will provide a technical deep dive into the vSphere Distributed Switch. This includes design and deployment considerations, configuration, migration steps, tuning, and troubleshooting. Special attention will be paid to migrating an existing production environment from the standard vSwitch to the vDS with no or very minimal disruption. Extended features such as Network I/O Control (NIOC), Network Resource Pools, LACP, Port Mirroring, and Load-Based Teaming (LBT) will be discussed in depth with use cases and recommendations given. Finally, methods and tools for troubleshooting


network connectivity and performance problems will also be highlighted. The inclusion of accessing a live lab environment will make for a very interactive session.








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Tuesday, August 27

VSVC6656 Openstack for the Enterprise

11:30 am–12:30 pm


Speaker(s): Nigel Cook, HP VSVC5901 Protect vCenter Server with vCenter Server Heartbeat Deep Dive Technical Level: ■

Speaker(s): Shawn Gordon, Neverfail Donna Reineck, VMware Marriott, Yerba Buena Level, Salon 7

Can you afford an outage to the management of your vSphere infrastructure? What does management entail? What will you lose with vCenter going down? In this session, we will talk about various options you have for protecting vCenter, the vCenter components they protect, how they do it, and will cover the pros and cons. VMware’s vCenter Heartbeat Product Manager, Donna Reineck, will tell you what’s new in vCenter Heartbeat and Neverfail’s Shawn Gordon will explain the underlying technology that goes into it.


Cloud-enable an existing ESX virtualized datacenter with seamless integration with Openstack. This model exposes ESX Virtualized constructs like Cluster, Resource pools (exposed by vCenter) as Openstack Host constructs and provides Consistent, Portable cloud semantics. The intent is to expose vCenter value-adds like DRS, HAenabled VM deployment, templatebased provisioning, VDS constructs as Openstack extended/abstracted constructs and interfaces. This enables ease of consumption for a cloud user across cloud deployment models (Private/Public clouds). The key first set of realization that is aimed at Havana is as follows 1.

12:30 pm–1:30 pm


BCO1003-GD Disaster Recovery and Replication with Ken Werneburg

Speaker(s): Arun Goel, VMware Serge Maskalik, VMware

Speaker(s): Ken Werneburg, VMware




The physical service insertion model high in the network hierarchy used in the data center is very inefficient in a software-defined data center. In order to create elastic DC, new models of service insertion need to be defined in. This session will present some of the challenges of current service insertion architectures and how we solve these with virtualized network service devices with a focus on vCNS Edge. Furthermore, packet walk-throughs for common application architectures deployed on virtualized network infrastructure will be discussed. Come learn about this and delve deep into the world of how services can be deployed in virtualized networks.

Multi cluster support

2. Resource pool support 3. vCenter template based deployment 4. FC / iSCSI 3 PAR volume deployment (for a given cluster)


NET5270 Virtualized Network Services Model with VMware NSX








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Tuesday, August 27 12:30 pm–1:30 pm NET5516 An Introduction to Network Virtualization Technical Level: ■

Speaker(s): Thomas Kraus, VMware Eric Lopez, VMware Moscone West, Room 3018

In this session instructors will provide a highly effective instruction course on VMware NSX for Multi-Hypervisor. The first half of the session will establish the necessary foundation for what Network Virtualization is and how it is achieved as well as the architecture and system components that comprise VMware NSX for Multi-Hypervisor. The Presenters will then leverage digital Whiteboard technology to interactively design a Logical Network Virtualization Architecture to meet a set of business requirements. Requirements will be addressed in an interactive format to demonstrate the product capabilities as well as the design methodology of the Solution Architects who will be leading the session. Presenters will cover the

following requirements for the Logical architecture: Consumption model, CMS Integration, L2 Isolation, Scalability, Legacy Network Co-existence, External Connectivity, L3 Fabric for Transport Network.

PAR6414 Get Ahead of Your Competition with the Transformational Value of the New VMware Software-Defined Storage Solutions and Capabilities

PHC1002-GD vCHS UI with Mike Roy


OPT7154 Achieving the Promise of Cloud: How the Evolution of Virtualization Is Getting Us Closer to Realizing the Software Defined Data Center

Speaker(s): Joseph Russell, VMware Robin Sudarsono Liong, VMware



Speaker(s): Christopher Flaesh, CSC Marriott, Yerba Buena Level, Salon 6

Companies are growing less tolerant of the costs of managing increasingly complex environments. Extracting complexity through automated management, standards discipline, and controls is a trend that is gaining momentum and the evolution of Virtualization Technologies is the next step towards realizing the datacenter of the future.



Storage in virtual environments poses significant challenges for customers today. Several trends are leading to a new approach known as SoftwareDefined Storage (SDS). In this session, we will discuss VMware’s vision for SDS and you can learn about how new technologies like Virtual SAN will allow you to capitalize on the SDS opportunity. Get ahead of your competition by expanding the cost and operational benefits of server virtualization to all data center infrastructure.


Speaker(s): Michael Roy, VMware








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Tuesday, August 27 12:30 pm–1:30 pm PHC5120 Why Hackers Are Winning and What Virtualization & Cloud Can Do about It Technical Level: ■

Speaker(s): Mark Goodman, Future Crimes Institute Warren Wu, Trend Micro Moscone West, Room 3002

Hacking incidents have abounded in the news as the bad guys are adopting more sophisticated targeted attacks – Advanced Persistent Threats (APT) – for industrial espionage, sovereign cyberwarfare, and social activism. Meanwhile enterprises in recent years have been quickly adopting new hypervisor-based antivirus and firewall solutions, leveraging VMware capabilities such as introspection, which allows seamless and pervasive visibility to guest VM file and network activity in dynamic datacenters. This session will outline a framework defining the various stages of a targeted attack, and show how vSphere, vCenter and vCloud Networking and Security

can be employed with multiple layers of server and network protection to detect and mitigate APT threats: • disrupting Command & Control network communications to prevent propagation and lateral movement • using automation to elevate coverage and remediate or quarantine suspected infections • monitoring file, network, and registry activity simultaneously to fingerprint specific hacker groups • replicating accurate customer environments with vSphere and vCenter for sandboxing suspected malware Attendees will get a preview of future security features that can be enabled by new vCloud Networking and Security automation capabilities – demoed during this session. Finally, the session will present real-world customer forensic data and threat research, from recent attacks. This will include data from bank customers who were protected during the recent attacks that wiped out over 32,000 Windows, Linux, and UNIX servers in South Korea.

PHC5409 vCloud Hybrid Service Jump Start Part Two of Five: vCloud Hybrid Service: Networking and Security Basics

PHC5730 vCloud Hybrid Service 101: The Basics


Speaker(s): Tony Brockman, VMware

Speaker(s): Ninad Desai, VMware Greg Herzog, VMware



This is the second of five sessions in the Jump Start curriculum designed for vSphere administrators who want to rapidly accelerate their vCloud Hybrid Service knowledge base. This session will cover the basic networking and security constructs inherent in the vCloud Hybrid Service by relating them to common real-world use cases. We will look at networking and security best practices for bringing common enterprise packaged applications into the hybrid cloud service.



In this session, we will go over the basics of vCloud Hybrid Service: what it is, how it can be used, and why you should use it. Hear how VMware vCloud Hybrid Service will extend your data center and provide the reliable and secure hybrid cloud experience you need. SEC1001-GD Activity Monitoring Visibility into Users, Applications for Compliance Troubleshooting with Mitch Christensen Speaker(s): Mitchell Christensen, VMware Moscone West, Alcove 3









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Tuesday, August 27 12:30 pm–1:30 pm SEC5178 Motivations and Solution Components for Enabling Trusted Geolocation in the Cloud – A Panel Discussion on NIST Reference Architecture (IR 7904) Technical Level: ■ Area of Interest: FD

Speaker(s): Hemma Prafullchandra, HyTrust, Inc. Murugiah Souppaya, NIST Moscone West, Room 2024

Cloud computing is very agile and efficient, transparently using whatever resources are available to process workloads for its customers. Depending on the system, workloads may migrate from cloud servers located in one country to another, each with their own laws and regulations for data security and privacy. Because the requirements of these laws may conflict with an organization’s other objectives and policies, it is desirable to be able to implement controls that ensure that workloads use only cloud servers physically located in a specific country,

location, region, etc. This involves determining the server’s physical location – known as geolocation. By implementing an automated hardware root of trust with extensions for geographic descriptors, organizations can monitor and enforce geolocation restrictions, ensuring that their workloads in the cloud are deployed on trusted hardware in known locations to meet security policy compliance.

STO5559 The Future of Storage: A Panel Discussion

NIST, working with Intel and other partners, published an Interagency Report (IR 7904) following a proofof-concept pilot that demonstrates trusted geolocation in the cloud. Trusted geolocation allows organizations to establish security and physical boundaries that limit which systems process and store their sensitive information and applications in the cloud. The resulting NIST publication provides a blueprint that can be used by the public and private sector security community to validate and implement the described proof of concept.



Speaker(s): David Black, EMC Varun Mehta, Nimble Storage Som Sikdar, Violin Memory Vaughn Stewart, NetApp Christos Karamanolis, VMware In this panel discussion, we will discuss technology trends and advances that are shaping the next generation datacenter architectures. Topics include: • Software Defined Storage • Solid State storage architecture evolution • Granular data management • Cloud file systems and Cloud storage • Persistent memory technology

In this panel discussion, led by Intel, NIST, a Cloud Provider, Hytrust, and RSA will present their experience developing and implementing the Reference Architecture for a core set of use-cases, using COTS products









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Tuesday, August 27 12:30 pm–1:30 pm STO5636 Storage DRS: Deep Dive and Best Practices to Suit Your Storage Environments Technical Level: ▲ Speaker(s): Sachin Manpathak, VMware Mustafa Uysal, VMware Marriott, Yerba Buena Level, SALON 8

Storage DRS takes the pain out of storage management in vSphere environments by automatically placing virtual disks to suitable datastores and by providing continuous remediation of potential space outages and IO bottlenecks before they occur. However, the complexity of storage deployments today are daunting with a variety of features that interact with each other and large set of potential configurations options in the storage and hosts. In addition, virtual machines come in all sorts and shapes making use of a rich set of features available in the vSphere

platform. Since Storage DRS feature was released in 2010 (vSphere 5.0), we have seen customer issues around SDRS deployments with advanced arrays, questions around SDRS interop story with rest of VMware Storage Features, etc. In this session, we will describe best practices in Storage DRS, focusing on the complex deployment scenarios where multiple features interact. We will describe these practices using actual customer use cases and going over scenarios in detail describing how Storage DRS helps solve actual storage management problems. This session will also provide a preview of some of the upcoming Storage DRS features such as I/O reservations, granular threshold settings, interop with advanced storage-array features (deduce and thin provisioning), and improved interop with other vSphere storage solutions.

VAPP5105 How SRP Delivers More than Power to Their Customers Technical Level: ■ Area of Interest: S

BCO Business Continuity EUC End-User Computing NET Networking


Speaker(s): Michael Adams, VMware

Speaker(s): Sheldon Brown, SRP Girish Manmadkar, VMware Moscone West, Room 3008

SRP, the third largest public power and water company in the country, with over 1,000,000 customers, has completely virtualized our entire SAP landscape (inclusive database). Find out how and what we did to resolve earlier performance issues in environment like SAP BI, quick resource allocation, Oracle licensing and much more. Since completing the production environment build in December we have been very busy stress testing, load testing, performance testing, monitoring, and tweaking the environment so as to ensure an excellent customer experience on Go Live day.

Session Identifiers

VSVC4685 Virtualization 101


This session is an entry-level breakout designed to teach those new to virtualization some of the basic concepts in order to build a foundation of knowledge. This session will provide all the basic technology concepts in addition to product specifics around vSphere that are essential in order to be successful in deployment and use.








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Tuesday, August 27 1:00 pm–2:00 pm

these products including deployment, configuration, and recommendations for successful backup and recovery of virtual machines and applications.

BCO5855 Leveraging Advanced Storage Capabilities to Meet Today’s Virtual Environment SLAs Technical Level: ■

Speaker(s): Donald Foster, CommVault Jonathan Howard, CommVault

BCO5041 vSphere Data Protection – What’s New and Technical Walkthrough



Traditional backup and recovery processes grow less relevant every day – especially in virtual environments. There is no single method that can cost-effectively meet the SLAs of every application or workload in today’s virtual environments. While VADP is sufficient for many applications, there are many critical workloads that require shorter RPOs and RTOs that VADP cannot meet. Fortunately, new technology is emerging that allows organizations to complement VADP with the use of array-based snapshots for application-consistent backups, which can help provide the performance, uptime, RPO, and RTO that your organization requires without breaking the bank.

Speaker(s): Jeff Hunter, VMware Daniel Miller, VMware Moscone West, Room 3014

VMware vSphere Data Protection (VDP) is an easy-to-use backup and recovery solution to protect small vSphere environments. VDP enables fast and efficient backups to disk and, more importantly, fast and reliable recovery. vSphere Data Protection Advanced (VDP Advanced) scales to protect small and medium vSphere environments and adds application-consistent backup and recovery for mission-critical applications. In this session, we will cover the latest features and functionality in both VDP and VDP Advanced. We will also provide a technical walkthrough of

In this session, we’ll discuss both VADP and array-based snapshotting


technology and how they can benefit your backup and recovery strategy. We’ll also look at ways to utilize snapshots across dissimilar storage hardware. You’ll learn about methods for using nonproduction resources for data indexing to provide granular restore functionality to avoid causing performance degradation on production resources. We will talk about ways to pair snapshots with VMware’s Changed Block Tracking (CBT) to reduce infrastructure bandwidth requirements for both backup and recovery operations. We’ll discuss best practices around the following: • Applying the appropriate dataprotection methodology based on application SLA by mapping templates to storage policies. • Identifying where to use hardware snapshots and how to identify workloads where HW snaps or VADP are most relevant. • Recovery options using storage array integration including integration with vCloud Director and automated recovery options using workflows.








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Tuesday, August 27 1:00 pm–2:00 pm EUC4764 What’s New and Next for VMware Horizon View Technical Level: ■

Speaker(s): Ravi Kumar, VMware Andre Leibovici, VMware

multi data center deployments, context aware adaptive security, and IPv6 support. Second, we will discuss storage solutions particularly useful in enhancing the performance of VDI while drastically reducing the infrastructure cost. Finally we will discuss a few customer case studies and architectures on how they plan to use these new features to expand their VDI solutions.


Enterprises are under pressure to improve business agility and workforce productivity with declining IT budgets. To meet the demands of an increasingly mobile and dispersed workforce IT organizations are evolving and delivering new capabilities to connect and collaborate. Virtual workspaces deliver ubiquitous access to applications and data with increased security, availability and continuous compliance.

EUC4833 What’s New with Horizon Workspace: Technical Deep Dive

EUC5602 VMware Horizon View with Rich Media, Unified Communications and 3D Graphics



Speaker(s): Jared Cook, VMware Ashish Jain, VMware Andrew Johnson, VMware

Speaker(s): Tony Huynh, VMware Clayton Wishoff, VMware


Today’s mobile workforce expects a native desktop experience, with the ability to use rich media, Unified Communications (UC) and 3D graphics. New enhancements to VMware Horizon View deliver significant improvements for rich multimedia workloads. Come and learn about a new set of technologies that provides broader support for real-time audio and video, improved video playback, multicast streaming for corporate videos, and UC with leading vendors. Additionally, you will get the latest update on 3D graphics and how our customers are using this in their businesses.

With the release of Horizon Suite and Horizon Workspace we want to give you the latest and greatest around what’s new from a technical perspective.

In this session, we will first review the planned security and networking enhancements in VMware View releases including global server load balancing to improve availability and performance of










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Tuesday, August 27 1:00 pm–2:00 pm EUC5843 Unleashing Productivity in the New Mobile Era Technical Level: ●

Speaker(s): Ben Goodman, VMware Andrew Hawthorn, VMware Moscone West, Room 2006

Not so long ago, employees conducted all their work from a single desktop or laptop. This PC-centric model of IT was predictable and easy to control, but it is now obsolete. IT’s new reality is a diversity of devices, operating systems and applications, as well as employees who justifiably demand that IT deliver user- and mobile-friendly services that help them be more productive. Today’s IT organizations are challenged to develop a strategy to support these new work patterns in a secure and manageable way. Often, IT organizations employ a “lock-it-down” approach (harkening back to the Blackberry) which runs counter to the reasons why users bring their own devices into the Enterprise in the first place.

In this session, we will explore the reasons for these trends and demonstrate that to correctly address mobility – to unleash the power of productivity in the Enterprise – requires a holistic approach. Heterogeneous application ecosystems are complicated: too many identities and directories; inconsistent password policies; ad-hoc efforts to make applications available on employees’ device of choice; security; audit and compliance – just to name a few. We will then describe how VMware Horizon Workspace 1.5 uniquely solves these challenges, including a live demonstration of the product. Horizon Workspace delivers an easy way to access apps and files on any device, while enabling IT to centrally deliver, manage and secure these assets. For the end-user, the result is true mobility: anytime, anywhere access to everything they need to work productively. For IT, the result is greater security, manageability and control.

OPT5215 Organizing for Cloud Operations – Challenges and Lessons Learned Technical Level: ● Area of Interest: F

Speaker(s): Khalid Hakim, VMware Kevin Lees, VMware Moscone West, Room 2011

To be successful in providing cloudbased services, IT faces several organizational and organizationally related challenges. The way IT has evolved organizationally around technology silos is not sustainable when operating a cloud environment and shifting to a service broker orientation. This session addresses: the organizational changes that must take place for IT to successfully operate a cloud environment and to provide hybrid-cloud services; the challenges IT organizations face when making these changes; what lessons we’ve learned from customers who have undertaken the change; and how both the adoption of the Software Defined Datacenter and scale impact the approach taken.









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Tuesday, August 27 1:00 pm–2:00 pm SEC5755 VMware NSX with NextGeneration Security by Palo Alto Networks Technical Level: ▲

Speaker(s): Bilal Malik, Palo Alto Networks Adina Simu, VMware Marriott, Yerba Buena Level, Salon 7

While organizations have gained operational flexibility and lowered datacenter costs by deploying virtualization solutions, the true promise of a secure, agile, extensible, and flexible private cloud continues to be elusive. One of the key barriers is the ability to deploy security services at the same pace as virtual machine deployments without compromising the level of protection needed. Security provisioning continues to be a manual, error-prone, and time-consuming process. In addition, existing security solutions in the datacenter do not provide comprehensive visibility into datacenter traffic and cannot effectively

protect against modern threats. VMware and Palo Alto Networks have partnered to deliver a next-generation security architecture that addresses these challenges. Using the VMware NSX platform extensible service insertion and chaining capabilities, next-generation security from Palo Alto Networks can be provided in a seamless and integrated fashion. The deployment of next-generation security is automated, context is shared between virtualization and security elements, and rich security policies based on applications, users, content and virtual machine “containers” can be defined. In this session, we will share details of the technology integration. STO5027 VMware Virtual SAN Technical Best Practices Technical Level: ■ Area of Interest: S

Speaker(s): Cormac Hogan, VMware Kiran Madnani, VMware Marriott, Yerba Buena Level, Salon 9

This session will give you the details required to successfully deploy a VMware Virtual SAN. It will cover requirements, configuration,

administration, and best practices. The session will provide all necessary information to make you successful with VMware Virtual SAN. VSVC4509 The Software-Defined Data Center Is Here and Now: A Success Story Technical Level: ● Area of Interest: F

Speaker(s): Eric Ledyard, VMware Moscone West, Room 3001

We partnered with one of the largest financial companies in the world to design an actionable plan around the software-defined data center and study whether or not it was feasible in 2013, what the impact would be to the existing organization, and what the value would be of moving forward with an infrastructure built on a softwaredefined data center architecture.


Speaker(s): Justin King, VMware Ravi Soundararajan, VMware Moscone West, Room 2001

Deploying vCenter server correctly can be a daunting task with many considerations and services. This advanced technical session will provide an understanding of the inner architecture and workings of vCenter to help the end-user deploy and manage vCenter with the best performance in mind. Finally future directions will be discussed by product management and how they’ll positively impact scalability and performance.

Coming out of this, we have an incredible success story for them and have proven the feasibility and tremendous value that a softwaredefined data center brings to one of the toughest companies in the world.


VSVC5234 Extreme Performance Series: vCenter of the Universe








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Tuesday, August 27 2:00 pm–3:00 pm EUC5238 Horizon Workspace: Data Deep Dive Technical Level: ▲

Speaker(s): Marcello Golfieri, VMware Rasmus Jensen, VMware Moscone West, Room 2001

NET1001-GD vCloud Networking and Security & NSX for VMware Environments with Ray Budavari

NET5521 vSphere Distributed Switch – Design and Best Practices

Speaker(s): Ray Budavari, VMware

Speaker(s): Vyenkatesh Deshpande, VMware Marcos Hernandez, VMware



Horizon Workspace changes the way users collaborate within the enterprise with its on-premise Data offering but it also presents a new challenge for IT Admins, Architects and operational IT teams as it’s a new platform to design, implement and operate. In this session you will learn the Architecture of Horizon Workspace Data and the components involved. We will dig deep into the core of how the Data appliances work and how you monitor and operate the solution. Scaling and operating Horizon Workspace Data will also be covered and you will gain a deeper understanding of how to size based on VMware Reference Architecture to help you get started correctly and be able to scale and support future growth.



NET5584 Deploying VMware NSX Network Virtualization



VMware vSphere Distributed switch (VDS) is the key foundational component of the virtual networking as well as the new network virtualization abstraction layer in any data center. The VDS provides simplified Management, Performance, Scale, Visibility, Troubleshooting tools and Security to the virtual network. With VDS, customers have various design options available that help them in meeting their environment requirements. In this session we will discuss the common deployments that customers are using in their environment and what parameters you should pay attention to while designing. As customers move to 10 gig NICs on their Server infrastructure, the traffic management and QoS capabilities are becoming key to provide the required Service level agreements to the critical applications and traffic types. We will explain the different traffic

Session Identifiers

management and tagging capabilities available on VDS in detail and show how you can make use of these features to provide end to end QoS.

Speaker(s): Vinay Bannai, PayPal Archish Dalal, VMware Nikhil Kelshikar, VMware Moscone West, Room 2016

This session will cover how NSX enables Network Virtualization deployments in a multi-hypervisor (vSphere, KVM, etc.) environment to provide seamless logical network connectivity for applications/ tenants across a Data Center. Detailed examples will include the programmatic creation of logical L2/L3 network segment interconnects between Virtual Machines, the extension of physical to virtual network communications, and the integration of native and partner based L4-L7 services. Attendees should obtain a good understanding of how NSX easily integrates networking communication requirements across a heterogeneous hypervisor environment.








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Tuesday, August 27 2:00 pm–3:00 pm PAR6417 Increase Your Profitability and Value to Your Customers with the SoftwareDefined Data Center Technical Level: ●

Speaker(s): Arun Lal, VMware Lamia Megdiche, VMware Marriott, Yerba Buena Level, Salon 15

You have heard a lot about the softwaredefined data center but have you been able to achieve real results for your customers and increase profitability? This session will focus on how you can help grow your revenue opportunities and how you can create repeatable services opportunities by leveraging the software-defined data center solution portfolio. You will understand what VMware solutions such as the vCloud Suite and VSOM really mean to you and your customers. You will walk away with an understanding of the overall

value you can deliver to customers – as well as next steps to equip your sales, services, and marketing organization to deliver this value. If you want to see your services and licensing revenues grow faster than your competitors, you don’t want to miss this session. PHC5488 vCloud Hybrid Service Jump Start Part Three of Five: vCloud Hybrid Service: Advanced Networking and Security Technical Level: ▲

Speaker(s): Ninad Desai, VMware Greg Herzog, VMware Jon Kim, Force 3 Gregory Stemberger, Force 3

networking and security constructs. This session goes beyond the basic networking and security service features to demonstrate how VMware can help deploy a complex 3-tier web app in a cloud environment. Attendees will learn how easy it is to extend the data center networking and security constructs to the VMware cloud. Be it multi DMZ networks, complex networks, load balancing, DHCP services, IP address scheme, or the like, see how VMware’s vCloud Hybrid Service is ideally suited for extending on-premise networking and security constructs to the cloud. It is recommended that attendees pursuing the comprehensive Jump Start curriculum attend this session.


This is the third of five sessions in the Jump Start curriculum designed for vSphere administrators who want to rapidly accelerate their vCloud Hybrid Service knowledge base. A follow-up to Jump Start session two which explores the basics of vCloud Hybrid Service Networking and Security, this session provides a deep dive into advanced


TEX4845 vSphere UI Platform Best Practices: Putting the Web Client SDK into Action Technical Level: ▲

Speaker(s): Max Daneri, VMware Laurent Delamare, VMware Nimish Sheth, VMware Marriott, Yerba Buena Level, Salon 10

The vSphere Web Client has become the common UI platform for CIS, now is the time to start developing on this new platform. Whether you are integrating a full solution or building simple add-ons to vSphere it is easier than you think! This session will go through architecture and best practices, and highlight the Web Client SDK features. Then we will demonstrate the simple steps of developing a real-life plugin in Flex or HTML.








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our technology partners are playing an integral role in helping customers extend the benefits of the broadest solution in the industry for end-user computing.

VAPP5419 High-Performance Computing (HPC) in the Virtualized Data Center Technical Level: ■ Area of Interest: FD

TEX5658 Incredible Partner Solutions for End-User Computing

VAPP1002-GD Telecommunications with Ken Lee


Speaker(s): Ken Lee, VMware

Speaker(s): Edmond DeMattia, Johns Hopkins University Applied Physics Laboratory

Speaker(s): David Stafford, VMware




The Air and Missile Defense Department’s Combat Systems Development Facility at JHU Applied Physics Laboratory relies on large-scale, Monte-Carlo simulations to perform classified combat systems performance assessments and concept studies for multiple Department of Defense sponsors. The increasing demand for modeling and simulation work drives the ever-growing requirement for additional high-performance computing (HPC) capabilities, but reduced IT budgets and tribally managed infrastructures dictated that we learn how to use existing resources more efficiently. This session explains how we successfully pooled the resources of independent Linux and Windows HPC grids into a 2720-core, fully virtualized, highperformance computing platform that has allowed our engineers to achieve


Why let the software-defined datacenter people have all the fun? We are witnessing one of the most exciting transformations ever in end-user computing. From the company of Virtual Desktop Infrastructure comes incredible new solutions within the VMware Horizon Suite that span the entire breadth of modern day end-user computing challenges. Are you looking to help scale VMware Horizon View deployments globally while at the same time adding Unified Communications? With only 7 months remaining, have your customers completed your XP to Windows 7 migrations? Have 4-letter acronyms like BYOD, COIT, COPE, left you out in the COLD? Join us for this high-energy session where we will address how VMware and

VAPP4842 Strategic Reasons for Classifying Workloads for Tier 1 Virtualization. Why Classify? Technical Level: ▲ Area of Interest: F

Speaker(s): David Gallant, VMware Denis Larocque, Molson Coors Moscone West, Room 2024

Migrating Tier 1 Business Critical Applications from physical servers to virtual machines is a daunting project . Where do you start? Workload classification is the answer.


decreased runtimes by an order of magnitude. In addition to consolidating two dis-joined clusters for improved utilization, the ESXi abstraction layer reveals a specific use case that realizes a 2.2% performance increase over its native hardware configuration. We examine the technical and non-technical hurdles we had to overcome, such as the problems of scaling storage and network infrastructure to handle the increased number of simulations, modifying user workflows for the expanded HPC grid resources, and the cultural challenges that naturally come with the sharing of computing resources. By leveraging the power of VMware vSphere, pooling disjoined HPC clusters, without compromising performance or guest OS integrity, is achieved while continuing to meet strict Defense Security Services (DSS) NISPOM requirements, demonstrating VMware virtualization can reshape the path for scientific computing.








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do so quickly and easily is non-existent in most organizations. Attend this tech preview to learn how VMware can help you address business management for the cloud.

VCM4885 Tech Preview: Business Management for Cloud

VSVC5005 What’s New in vSphere Platform & Storage

VSVC5635 vSphere vCenter Single Sign-on Best Practices

Technical Level: ■ Area of Interest: T


Speaker(s): Kyle Gleed, VMware Cormac Hogan, VMware Moscone West, Room 2009


This session will take a look at the latest release of the vSphere platform. Kyle Gleed and Cormac Hogan from the Cloud Infrastructure Technical Marketing team will take you through the new features and enhancements in the latest release of vSphere.

Speaker(s): Chandra Prathuri, VMware Matthew Ritchart, Health Management Associates Taka Uenishi, VMware Moscone West, Room 3002

Join us to hear from an Operations Manager at a Fortune 500 healthcare enterprise, working with VMware, share his experience addressing challenges around optimizing cloud infrastructure resources. Infrastructure stakeholders at this company, just like many other companies, are challenged with determining the fully loaded cost of their infrastructure. Costs, such as those associated with VMs, CPUs, memory, storage, network, and labor. Infrastructure teams are also questioned by the business on the cost of private vs. public cloud. While the need to cost out infrastructure is increasing, the ability to


Speaker(s): Josh Gray, VMware Justin King, VMware Jonathan McDonald, VMware Moscone West, Room 2002

With vCenter Single Sign-On providing vCloud suite authentication in vSphere environments, many unanswered questions exist with designing and deploying it properly. This session will share best practices provide common scenarios with recommended configurations of vCenter Single SignOn. In addition, it will give in-depth information on lessons learned from VMware Global Support Services. By understanding the most frequently seen issues you can design a more robust infrastructure and future-proof your environment.








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Tuesday, August 27 2:30 pm–3:30 pm BCO5884 GE Appliances and Lighting & House of Brick: Making Stretch DR Invisible to Oracle on VMware Workloads Technical Level: ▲

Speaker(s): James Saffer, General Electric David Welch, House of Brick Technologies Moscone West, Room 3001

GE Appliances & Lighting is now deploying system stacks with unprecedented speed using VMware virtualization. Furthermore, GE Appliances & Lighting is revolutionizing workload DR implementation by extending layer-2 networks intact to a remote data center. This minimizes if not eliminates the traditional demand for business unit application owner involvement in DR implementation.

focused on the initiative’s business objectives and concept. The webinar introduced the virtualization of 100% of the Appliance Division’s several hundred ERP+ workloads with Oracle E-Business Suite and Real Application Clusters at the core.

EUC5291 Horizon View Troubleshooting: Looking under the Hood

EUC5434 Enterprise Architecture Design for VMware Horizon View 5.2



Speaker(s): Matt Coppinger, VMware Pat Lee, VMware

Speaker(s): John Dodge, VMware Andre Leibovici, VMware

In this session, we expose the current GE Appliances strategic DR strategy and architecture with its core components NAS in VM, Cisco Overlay Transport Virtualization networking layer, and vSphere Site Recovery Manager. We contrast GE Appliance & Lighting’s DR approach to traditional DR implementation requiring workload-level network enhancement and associated testing. We detail the DR networking simplification associated with software load balancing or no load balancing where possible. We discuss the handling of infrastructure-level services that are candidates for active/active configuration such as Active Directory, Exchange, SOA, and DNS.



Attend one of the most popular EUC session at VMworld! Learn from VMware’s best field troubleshooters on how to identify common and key issues with VMware View.

In this session you’ll learn deep technical insights of the VMware Horizon View™ 5.2 Reference Architecture – a validated virtual desktop solution for hosted virtual desktops. Horizon View introduced many new features such as Content-Based Read Cache (CBRC), SE Sparse disks, 10,000 desktops per vCenter Server, 3D Software and Hardware rendering, and more. In this session we will cover the caveats and recommended practices to put all this technology to work in your favor and improve end-use experience.

This session is the technical follow-up to the August, 2012, GE Appliances & Lighting/House of Brick Technologies webinar (http://bit.ly/RrnWJH) which Session Identifiers BCO Business Continuity EUC End-User Computing NET Networking








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Tuesday, August 27 2:30 pm–3:30 pm EUC5524 Graphics and Users in VDI Technical Level: ●

Speaker(s): Geoff Murase, VMware Will Wade, NVIDIA Moscone West, Room 2010

You can’t buy a phone, computer, tablet, PC or workstation today without a GPU. Why would you expect a server without graphics to successfully serve the same users? As enterprises look to move PCs to the data center, users are requiring the modern PC experience that they have come to expect from their desktop. Users are not willing to go back to Windows 95. And now they don’t have to. NVIDIA GRID for enterprise enables IT managers to deliver an experience equal to a local PC with all the promised benefits of a virtual desktop environment. We’ll show you how NVIDIA GRID and HP solutions are being enabled in the most common hypervisors, and talk about the technology behind GPUs in virtual environments.

OPT5705 Balancing Agility with Service Standardization: Easy to Say but Hard to Do Technical Level: ■ Area of Interest: F

Speaker(s): Dave Bartoletti, Forrester Research, Inc. Paul Chapman, VMware Ian Clayton, Service Management 101 Khalid Hakim, VMware Moscone West, Room 2005

Standardization enables automation and efficiency in a software-defined data center and cloud environment. Now that IT is transforming to servicebased delivery and funding, IT has greater interest in reducing choices and simplifying to be effective. But IT is trying to be more in tune with the business needs. Not drive users away with more limits and restrictions. Right? In a self-service, on-demand world, achieving a common service definition becomes the flash point for simultaneously improving agility and increasing standardization. There is an art in building consensus with services consumers that have unique requirements, but that need to come together to make a common service portal a success.

This panel of seasoned IT experts including IT executives, consultants, and analysts will be a lively discussion amongst those with different perspectives on what does and doesn’t work. Where are critical points of standardization? Where can services be tailored to meet unique needs? Does a policyand blueprint-based approach enable standardization with flexibility around the edges? Is there a tipping point at which too many exceptions kill OpEx and agility benefits in an softwaredefined data center? Are there best practices for driving service definition process across a diverse set of constituents? What works better, sugar or vinegar? Does tiered pricing incent desired behavior? Be prepared to speak up, ask questions, and offer advice of your own.


STO4798 Software-Defined Storage: The VCDX Way Technical Level: ▲

Speaker(s): Wade Holmes, VMware Rawlinson Rivera, VMware Marriott, Yerba Buena Level, Salon 7

Storage is one of the key pillars within every datacenter. Leveraging softwaredefined storage is key to unleashing the full benefits of the software-defined datacenter. But as with any new technology, one must understand how software-defined storage fits into their current datacenter architecture. VMware Certified Design Experts utilize an architectural methodology that eases the adoption of new technology to meet your business needs. Join us to learn how to design, implement, and integrate software-defined storage solutions, the VCDX way.








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Tuesday, August 27 2:30 pm–3:30 pm STO6084 How to Deploy vCloud Suite with a Resilient NFS Storage and an Automated Network Fabric Infrastructure Technical Level: ■

Speaker(s): Paul Morrissey, HDS Marcus Thordal, Brocade Moscone West, Room 2006

By implementing an on-demand datacenter based on the softwaredefined data center concept, organizations can achieve greater control, flexibility, and integration of their IT resources. In order to achieve these benefits, resilient storage and an automated network infrastructure are of primary importance. This session will demonstrate how to build a resilient, available, scalable, and serviceable (RASS) NFS solution by addressing the following requirements:

• What are the key capabilities in your existing and trusted FC-SAN-based environment that you want to bring to an Ethernet-based environment to support your expanding vCloud deployments? • How can you achieve the same capabilities of your FC SAN (e.g. resiliency, availability, scalability, and serviceability) with NAS-based storage and an automated network infrastructure without sacrificing interoperability and flexibility for future expansion? • How can you achieve better management and operational efficiency for this storage and network architecture? How can you take advantage of a network virtualization platform like VMware NSX with Ethernet Fabric?

VAPP4683 Maximize Database Performance in Your SoftwareDefined Datacenter Technical Level: ▲

Speaker(s): Mark Achtemichuk, VMware Michael Webster, VMware Moscone West, Room 3007

Mark Achtemichuk (VCDX-050) and Michael Webster (VCDX-066), two leading experts on Performance and Business Critical Apps take you through a power-packed session of architecture design considerations to help you get the most performance out of the Software Defined Datacenter and your Cloud for your database servers. More customers are considering how to design and deploy their largest critical database servers in their Software Defined Datacenter and with VMware vCloud Director. These scenarios have many benefits for Business Critical Applications, such as Database systems, including reduced time to market, increased agility, reduced management overheads and a declarative architecture that can make meeting certain SLAs


much simpler. This session will take you through a performance deep dive when using a software defined datacenter for your database workloads and introduce the architectural and design implications for performance when using new flash technologies. You’ll also learn how to avoid some of the common performance traps. Whether you are deploying databases on vSphere or in your cloud with vCloud Director this session will cover the critical performance considerations relevant to Oracle, SQL Server, and Sybase, and other missioncritical database platforms.








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Tuesday, August 27 2:30 pm–3:30 pm VCM4870 Gaining Insight in Meditech with vCenter Operations Management Suite

Medical Record vendors allow their customer to correlate native Meditech information with the infrastructure stack. Come see how hospitals are putting customized dashboards in every nursing unit to help provide better patient care.

changes for your entire datacenter from a single pane of glass using vCenter Configuration Manager, an integral part of vCenter Operations Management Suite. We will also give you a glimpse of how change tracking is becoming realtime and the benefits of it.

VCM4981 How to Identify if Your vSphere Environment Is Configured to Meet Your Internal IT Standards

VSVC5212 Taking vSphere to the Next Level with Converged Infrastructure



Speaker(s): Becky Smith, VMware

Speaker(s): Greg Smith, Nutanix




The IT healthcare industry is driven by the user experience of doctors, nurses, and other clinicians. The user experience is directly tied to how well the healthcare application is performing. As the healthcare industry moves from stage 1 to stage 2 meaningful use, increasing the uptime and faster resolution of issues for these systems has become more and more critical as paper charting moves into the electronic world and beyond. During this session, Brad Maltz and Drew Koerner will deep dive how the Care Systems Analytics Solution using VMware vCenter Operations Management Suite helped Epic, Meditech, and other Electronic

Change is the only constant thing in this world! And virtual environments are no exceptions. It’s a well accepted fact that bad configuration settings and unapproved changes could have an impact on performance and availability of the environment. In this session, we will demonstrate how easy it is to track configuration changes in a vSphere environment and detect drift from your internal IT standards. We will walk you through the process of setting up monitoring for configuration changes for your entire datacenter, including vCenters, Hosts, VMs, and Guests via configuration best practices templates. You will learn how you could monitor configuration settings and track

Without question, VMware has transformed how server-based compute resources are purchased, deployed, and managed and businesses have experienced greater agility and improved efficiencies as a result. Unfortunately, the rest of the datacenter didn’t get the message and the dependence on siloed technologies are worse than ever. Take for example the storage tier – more virtual machines means massive data IOPS and overwhelming storage strategies that separate compute and storage. Add to this the inefficiency that is created by storing data away from virtual machines,

Technical Level: ■ Area of Interest: H

Speaker(s): Drew Koerner, VMware Brad Maltz, International Computerware, Inc.


only to move it over an expensive network each time it’s needed. You rely on the vSphere platform to run your most crucial business applications without sacrificing quality of service; you can’t afford other elements of the datacenter to lag behind. The problems and lack of progression are clear, and so is the solution – the server and compute tiers must be converged. Let’s put data where it belongs – right next to the virtual machine, so it can support business-critical applications. Companies such as Amazon, Facebook, Google have already been doing this for years. Now it’s your turn. Find out how mainstream enterprises can gain the same benefits for their virtual workloads via convergence, specifically for vSphere.








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Tuesday, August 27 2:30 pm–3:30 pm VSVC5747 vSphere for SMB: Essentials Plus Proving Its Value Technical Level: ● Area of Interest: S

3:30 pm–4:30 pm

• how WAN services such as layer 3 VPNs can be integrated with NSX virtual networks

NET5716 Advanced VMware NSX Architecture

NET5796 Virtualization and Cloud Concepts for Network Administrators

• how fully distributed services such as logical routing, stateful firewalls, load balancing etc., are supported in the virtual forwarding pipeline



Speaker(s): Bruce Davie, VMware Moscone West, Room 2016

Speaker(s): Bernardo Luiz Falcon, Aeon Technologies Jan-Patrick Perisse, Aeon Technologies Moscone West, Room 2001

The idea of this session is to show the real value of vSphere Essentials Plus solution for SMB market presenting a real case where we virtualized 12 servers into a small HP environment, including an Oracle DBMS. In a scenario where we had to face economical limitations, the big challenge was: How to overcome a limited budget without losing the benefits of virtualization? Price and feature comparisons, proofs of concept, licensing issues (Oracle and Microsoft) and a list of affordable hardware. How to teach SMB IT people to sell vSphere to their bosses, improving partners’ sales on that market share.

NSX is VMware’s newest product for network and security virtualization, drawing on the combined capabilities of Nicira NVP and vCNS. This talk will cover advanced aspects of the NSX architecture, including some forwardlooking features. These topics include:

• how the NSX controller scales to support thousands of physical servers and hundreds of thousands of logical ports Attendees are expected to have a basic understanding of network virtualization before attending this session.

• the use of tunneling protocols such as STT, VXLAN, and future encapsulations to balance requirements for performance, functionality, and multi-vendor interoperability • how NSX supports virtual networks that span virtualized and physical workloads, through control of 3rdparty hardware


Speaker(s): Ben Basler, VMware Roberto Mari, Nicira by VMware Moscone West, Room 3002

Network Virtualization is no longer just a buzzword but a reality helping customers build more agile and costeffective networks on the fly. This session is for those who want to understand the concepts and inner workings in a network virtualization environment making that possible. To start with, the session will present the analogous physical network components in a network-virtualized environment, while introducing the network-virtualization jargon like overlay networks, logical networks, network virtualization functions, etc. The session concludes with illustrations of how network virtualization can be leverage to build faster, more agile, and costeffective networks for your business applications.








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Tuesday, August 27 3:30 pm–4:30 pm NET6548 Bridging and Automating Data Center Infrastructures in a Virtualized and Non-Virtualized World Technical Level: ■

Speaker(s): Masum Mir, Juniper Networks Moscone West, Room 2014

To realize the full potential of softwaredefined data centers, networking and security must move into the 21st century with a software abstraction layer that transforms computing: network virtualization. VMware NSX delivers that virtualization, paving the way for enterprises to rapidly and seamlessly deploy networking and security technology for any application, on any general purpose hardware, by enabling the fundamental network abstraction. Juniper and VMware are collaborating to enable end-to-end network virtualization – from physical to cloud networks – on Juniper switches and routers, seamlessly integrating on top of existing IP networks without requiring major upgrades or infrastructure changes.

VXLAN encapsulation and decapsulation are supported in hardware, providing virtual tunnel end-point (VTEP) capabilities that extend the reach of VXLAN-enabled networks to nonvirtualized hardware and appliances. This enables interoperability between VXLAN and non-VXLAN environments without re-designing the network or restructuring applications. Switches and routers can also be programmed by VMware NSX controllers via the OVSDB protocol – a feature that can be demonstrated on the Juniper EX9200 programmable switch, as well as on Juniper MX Series 3D universal edge routers. In addition, the Junos Space Network Director virtualization management feature consolidates orchestration of the physical and virtual network, enabling users to manage and control two network environments from a single pane of glass. By integrating with VMware, Network Director provides a consolidated view into both wired and wireless data center and campus networks, creating a holistic, fulllifecycle management solution.


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Tuesday, August 27 3:30 pm–4:30 pm PAR4496 VMware Purchasing Programs: Giving Your Customers Flexibility in Acquiring VMware Technology

associated with large Enterprise License Agreements. The Enterprise Purchasing Program is a token-based program where customers purchase VMware tokens that can then be redeemed on demand for licenses and associated production Support and Subscription (SnS) within My VMware.


PHC1005-GD Public Cloud with Chris Colotti

Speaker(s): Ryan Knauss, VMware Djay Ramasubban, VMware

Speaker(s): Chris Colotti, VMware


VMware’s Purchasing Programs provide flexible and cost-effective ways to purchase VMware products. Whatever your customers’ buying pattern, there is a purchasing plan to suit their needs. Whether your customers are making frequent, transactional buys or larger, strategically planned purchases, VMware’s Purchasing Programs provide customers a flexible and cost-effective way to purchase VMware products. The new Enterprise Purchasing Program offers the transaction velocity associated with smaller volume purchases and the procurement efficiency, cost savings, and deployment flexibility



PHC5204 vCloud Hybrid Service Customer Panel Technical Level: ■ Area of Interest: S

Speaker(s): Russell Cozart, VMware Darryl Dugan, Nexon America Christian Lewis, Apollo Group, Inc. Moscone West, Room 2009

Wondering what you can do with vCloud Hybrid Service? Learn directly from your peers who participated in the beta and early access programs. Hear what problems they were facing, why they chose vCloud Hybrid Service, how they designed their solutions, and things they learned along the way. Moderated by Angelos Kottas with an audience Q&A at the end. PHC5903 Designing the Next -Generation Application for the Public Cloud Technical Level: ■

Speaker(s): Shuki Binyamin, VMware Raja Krishnasamy, VMware Moscone West, Room 3018

In the last few years public clouds have emerged as major platforms


for application development and deployment. Capabilities such as on-demand compute and storage provisioning, pay-as-you-use pricing models and elastic supply of resources, that are uniquely provided by public clouds, applications can deliver new functionalities to the users – functionalities that were not supported by a static, on-premise infrastructure of the previous generation. At the same time, the challenges of running on a multi-tenanted public cloud place new challenges in application design from the perspective of security and isolation. In this talk I will be presenting how the next-generation applications for the public cloud are being designed to take advantage of the unique capabilities of a public cloud while designing around the challenges. I will be illustrating these concepts through examples of some of the emerging applications that are being built for the public cloud. I will conclude with some thoughts of their future evolution and some of the evolutions that public cloud infrastructure will take to alleviate some key challenges for the applications of the future.








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Tuesday, August 27 3:30 pm–4:30 pm PHC6389 Cisco Innovations Enabling Cloud Infrastructures Technical Level: ■

Speaker(s): Ram Appalaraju, Cisco Moscone West, Room 3003

Customers need to enable a cohesive infrastructure that will support both private and public cloud environments; physical and virtual workloads with diverse sets of requirements; and users and endpoints that demand performance, reliability, and security. Cisco is uniquely able to fulfill this diverse set of requirements delivering a track record of driving market transitions, focus on an architectural approach and delivering innovation that meets specific customer requirements. Cisco’s application affinity in our Unified Data Center design and our ability to provide consistency across both physical and virtualized resources provide a solid foundation for incorporating cloud infrastructures into existing data center environments. This session will outline Cisco’s cloud strategy for connecting

a World of Many Clouds delivering the complete solution, encompassing both private and public cloud infrastructure that is needed to meet your evolving business demands. SEC5253 Get on with Business – VMware Reference Architectures Help Streamline Compliance Efforts Technical Level: ■ Area of Interest: S

Speaker(s): Gargi Keeling, VMware Luke Youngblood, McKesson Corporation Moscone West, Room 2003

You want cloud. You want data center automation. You want it all, but your auditors want to see this all be compliant with industry regulations and corporate governance requirements. How do you even get started on such an effort and how complicated will it be? VMware has defined and tested a compliance reference architecture, comprised of VMware and partner solutions, to help accelerate the time it takes to define, build, and validate controls. Cloud architects will be relieved to see that much of the hard work has already been completed for them. But

every organization is different, so this will also be an opportunity to provide feedback on vendors and solutions that still need to be enabled in the framework. VMware reference architectures for security and compliance help you get on with business, while still demonstrating compliance. SEC5775 NSX PCI Reference Architecture Workshop Session 1 – Segmentation Technical Level: ▲ Area of Interest: R

Speaker(s): Allen Shortnacy, VMware Moscone West, Room 2002

At the heart of any computing infrastructure subject to regulatory compliance audits is one primary concept, scope. Scope is the definition of those things that can access the information being protected or things that may impact other barriers constructed to restrict access to that same information. This scope becomes the list of items that are subject to audit within systems subject to regulatory compliance requirements such as those for the Payment Card Industry (PCI). Historically this scope has


been “segmented” utilizing physical constructs such as VLANs, racks, or servers themselves or even datacenters and led to tremendous overspend on capital outlays to accommodate this strategy. With the advent of the Software Defined Data Center you can decrease your overall capital expenditures by leveraging network virtualization along with softwaredefined security from VMware and partner technology products to colocate workloads with “mixed modes” of requisite trust such as those for PCI and other regulations with those not under a specific regulatory audit requirement. In this session you will learn how to leverage these technologies to create segmentation within the vCloud infrastructure where you maintain clearly defined “scope” despite the dynamic nature of workload provisioning and maintenance operations such as vMotion. In addition we will review how the NSX Service Composer allows you to define dynamic policies that bind to PCI workloads following them throughout the infrastructure and how this segmentation policy is relative to PCI DSS audits.








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Tuesday, August 27 3:30 pm–4:30 pm SEC5891 Technical Deep Dive: Build a Collapsed DMZ Architecture for Optimal Scale and Performance Based on NSX Firewall Services Technical Level: ▲

Speaker(s): Shubha Bheemarao, VMware Bruno Germain, Nicira / VMware

Scale, agility, and flexibility is provided by the NSX Distributed Firewall and NSX Gateway services. This session compares different design alternatives and recommends a prescriptive design and reference architecture for securing your DMZ with the NSX Distributed firewall. The session also walks through the specifics of design to enable new security architectures. Will include highlevel overview of configuration options, administration, and management. Come to this session and revolutionize your DMZ!


How would you design your DMZ if you wanted it cloud ready, secure and scalable? VMware provides a reference architecture for DMZ deployments that adapts to the dynamic needs of your business application along with benefits of high performance, simplified scale-out, fully automatable, low cost and highly secure. Plus this is a design approved by independent analyst research, 3rd-party validators and referenced by other major customers? Dream come true? Attend the session to see how it can be done!

TEX5485 Building a Validation Factory for VMware Partners

TEX5760 View Planner 3.0 as a VDI Benchmark

Technical Level: ■ Area of Interest: T


Speaker(s): Tim Harris, VMware

Speaker(s): Banit Agrawal, VMware Rishi Bidarkar, VMware



As vSphere adoption becomes more ubiquitous with our partners, we see more need to validate the entire portfolio of applications from a vendor, so they can strategically align their entire product towards the world of virtualization. In this talk, we discuss technical and procedural elements of achieving such a “Validation Factory.” Initially, we outline the need we see in our partners for this service, and what org chart can best service the need. Then we drill into the more technical aspects of how to prioritize lab work to quickly provide our mutual customers with the information they need to be successful. Finally we drill down into one of the most demanding vertical markets where this demand is high – Telecom. We highlight common challenges around Telcom performance and availability, and show how efficient testing programs can address those needs today and in the future.

VMware View Planner as a VDI benchmark will help partners to precisely characterize both the software and hardware layers by generating a workload representative of many userinitiated and administrator operations that take place in VDI environments. In this detailed technical session, we present View Planner 3.0 which now various OEM partners can use to benchmark their solutions and also publish reference architectures. This version also comes with new features such as the support of latest VMware vSphere and Horizon View support, Windows 8 support, and also the support of better reporting with system stats which will help partners with their benchmarking and reference architectures efforts.









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Tuesday, August 27

VSVC5596 Extreme Performance Series: Network Speed Ahead

3:30 pm–4:30 pm


VAPP1003-GD SAP with Vas Mitra Speaker(s): Vas Mitra, VMware Moscone West, Alcove 3


Speaker(s): Lenin Singaravelu, VMware Haoqiang Zheng, VMware Moscone West, Room 3008

Extremely latency-sensitive applications such as distributed in-memory data management and stock trading have long been thought to be incompatible with virtualization due to their latency and jitter requirements of the order of few microseconds to few tens of microseconds. The key aspects of virtualization – hardware abstraction and resource sharing – tend to introduce latency overhead and jitter of the order of few microseconds to few hundreds of microseconds. In order to support applications with such extreme latency requirements, vSphere 5.5 introduces a new feature called latency-sensitivity, that allows VMs to achieve near-physical latency by removing the major sources of overhead in two ways: 1) allow VMs to exclusively own physical resources to eliminate contention and 2) to bypass virtualization layers.

This session starts out by introducing the state of network performance in vSphere, including the latest performance numbers, new network stack optimizations in vSphere 5.5, key tunables to achieve even better performance and consolidation ratios and two troubleshooting tools. The second part of the talk will focus on the new latency-sensitivity feature where we will talk about the sources of overhead and how we went about addressing them. We will finally discuss the benefits and limitations of the feature and conclude with a series of best practices.


4:00 pm–5:00 pm BCO4756 VMware vSphere Data Protection (VDP) Technical Deep Dive and Troubleshooting Session Technical Level: ▲ Area of Interest: S

Speaker(s): Darryl Hing, VMware Canada Jacy Townsend, VMware Moscone West, Room 3014

This session will focus on a highlevel understanding of the VDP product as well as understanding core services behind VDP (Such as Data Deduplication) and how to troubleshoot these core services. We will focus on key components of VDP and understanding how to troubleshoot various issues seen in the field.








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Tuesday, August 27 4:00 pm–5:00 pm BCO5276 Next Generation “Economical” Data Protection for Business-Critical Applications Technical Level: ■

Speaker(s): Yossi Saad, EMC Moscone West, Room 3007

Have you been searching for Tier-1 data protection capabilities that would economically fit into your VMware environment, avoiding expensive WAN costs and dedicated hardware? Through the use of VMware tools and next-generation “software defined” replication technologies, an economical Tier-1 data protection solution for business-critical applications is now possible! Specific recovery time objective (RTO) and recovery point objective (RPO) can be set and managed, through integrated policies, to recover applications locally or remotely to any point in time needed. Furthermore, VMware allows for nondisruptive testing of your recovery plans.

In this session you will discover how to implement a software-defined data protection solution in your virtual data center, allowing you to easily recover to any point in time. Learn how to use your WAN efficiently to build a disaster recovery solution while utilizing existing infrastructure. Explore the different use cases and how to implement them, experience simple deployment and operation through vCenter integration, and use orchestration tools for streamlined DR test, failover and failback. Dive into the technologies underlying this unique approach. Learn from the experience of real-world IT professionals who benefit from such solutions and how they applied them in their own environment, increasing data availability while reducing total cost of ownership (TCO). Real-world customer case studies will be provided as well as a brief technology demo.

BCO5362 Veeam Backup & Replication v7 Deep Dive Technical Level: ▲

Speaker(s): Anton Gostev, Veeam Software Doug Hazelman, Veeam Software Moscone West, Room 3004

Join us for a deep dive into Veeam’s next generation of VM backup – Veeam® Backup & Replication™ v7. Anton Gostev (@Gostev) and Doug Hazelman (@VMdoug) will show you how to achieve efficient offsite backup quickly without buying expensive hardware or bandwidth, how to backup your VMware virtual machines (VMs) using hardware snapshots provided by SAN storage devices, and how to put your DR site to work. Need more? Then stick around to learn about our other powerful, easy-touse, industry leading features, including: enhanced backup and recovery for VMware vCloud Director, monitoring your backups directly from vSphere Web Client, rapid search and restore from Microsoft Exchange and SharePoint backups, and more!


Every attendee gets an 8GB USB stick with a special edition of Veeam Backup & Replication featuring FREE backup of vSphere and vCloud Director VMs, FREE backup of VMs and files to tape, and FREE granular restores from VM backups and SAN snapshots.








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Tuesday, August 27

EUC1005-GD Workspace with Rasmus Jensen

4:00 pm–5:00 pm

Speaker(s): Rasmus Jensen, VMware Moscone West, Alcove 4

BCO5652 Three Quirky Ways to Simplify DR with Site Recovery Manager Technical Level: ■

Speaker(s): Ben Meadowcroft, VMware Moscone West, Room 3022

This session will provide a fresh look at some not-so-well-known features of Site Recovery Manager and show how you can tie them together to streamline your DR management in a Software Defined Data Center. The session will cover some of SRM’s extended features such as custom script call-outs, alarms, and the API. Finally methods, tools and examples demonstrating how you can simplify provisioning and speed-up recovery will be demonstrated.

Group Discussions are a good way to join together with peers, guided by a VMware expert, and discuss a VMware key topic as selected by the group. Come to this session prepared to dive-in, engage, and share best practices. EUC5369 Beaufort Memorial Hospital Enhances Patient Care with Secure Mobile Solutions Technical Level: ■ Area of Interest: H

Speaker(s): Ian Jones, eGroup Ed Ricks, Beaufort Memorial Hospital Moscone West, Room 2005

Attend this session to learn how secure, one-touch roaming sessions helped to encourage use of electronic medical records (EMR) and pave the way for CPOE at Beaufort Memorial Hospital. The move to EMR was a foregone conclusion from the start at Beaufort Memorial Hospital. Yet, while the

long-term benefits that a paperless environment would have on hospital efficiency, PHI security and improved patient outcomes were substantial, the immediate impact on caregiver workflow had the potential to turn clinicians away. New online systems would introduce more complex passwords to users already overburdened with remembering credentials. Multiple log ins/out, user lock-outs and time spent calling the help desk could frustrate users and jeopardize the EMR project. Any technology that reduced the amount of time spent caring for patients would be resisted by clinicians, and it was clear that electronic engagement was going to be a challenge, particularly with physicians. For Ed Ricks, Beaumont Memorial Hospital’s VP and CIO, understanding the physicians’ requirements and presenting a flexible solution that actually improved their productivity – while at the same time securing patient data – was key to their engagement, and ultimately attesting for Meaningful Use. By rethinking the way clinicians access the data they need, the IT team was able to develop an electronic system


that delivered faster workflows and higher efficiency. Through a combination of virtual desktops, single sign-on and strong authentication, clinicians today have secure, one-touch access to roaming sessions that follow them throughout their shifts. Users access data at stand-alone office PCs, generic shared workstations, and virtual roaming desktops. They log in once at the start of their shifts, and move throughout their day during a predefined grace period, logging in and out of their sessions with a simple tap of their employee ID badges. In this presentation, Ricks will describe the path that his team took to reach Stage 1 Meaningful Use and how they won over doctors and nurses by redefining the parameters of access to PHI.








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Tuesday, August 27 4:00 pm–5:00 pm EUC5575 Re-imagining VDI Design: New Strategies for Solving VDI Challenges Technical Level: ■

Speaker(s): Daniel Beveridge, VMware John Dodge, VMware Moscone West, Room 2001

For too long, customers have been challenged to find the right mix of performance, cost and operational simplicity when designing for VDI. Increasingly, users are motivated by mobility, aesthetics, and good ergonomic design. In this session you’ll hear from the architects responsible for developing new strategies for handling persistent and stateless VDI with a focus on creating a great user experience, in a low cost, easy to operate solution. This session questions some long-held design maxims and examines several new designs that combine multiple technologies to protect user data, the OS image, and user applications. We’ll show you how the Horizon Suite (Mirage,

Horizon Workspace, View) works together with advanced VSA storage and flash technologies to re-imagine the ideal desktop. After attending this session, you will have an inspiring new vision for creative VDI design that solves today’s challenges in both user expectations and TCO. EUC5813 End-User Computing Solutions for Financial Services Technical Level: ● Area of Interest: F

Speaker(s): Erick Stoeckle, Northrim Bank Muthu Somasundaram, VMware Moscone West, Room 2010

Financial Services industry is undergoing a massive transformation. There is increasing pressure on IT to save costs, while at the same time embracing mobility, big data and social trends that are being brought into the workplace by employees. The IT team is tasked to deliver faster during M&A activities and keep the service level up for all customers. Join us in this session to learn more about the trends we see in Financial

services, the current business issues and the solutions that can solve the business issues and make IT the leader in transforming lines of businesses by embracing the mobility era. EUC6045 EUC Experts Panel – Successful Implementations Technical Level: ■

Speaker(s): Stephane Asselin, VMware Kristopher Boyd, VMware Simon Long, VMware Justin Venezia, VMware Marriott, Yerba Buena Level, Salon 7

Performance issues with virtual desktops? Experiencing issues with virtualized apps? Unsure how to scale your virtual desktop environment? What about Horizon Workspace and Mirage? Where do they fit into your desktop strategy? Come meet EUC Architects from Global Services Engineering as they answer your questions and explain their experience with designing and implementing some of the largest and most complex EUC environments to date. This helps customers realize the full potential of their EUC investment and is responsible for solving some of


the thorniest problems and toughest design challenges. The panel includes experts in all of the Horizon Suite products, as well as critical infrastructure support elements for EUC such as Active Directory and anti-virus, storage solutions, networking, load balancing and many others. Come and ask the experts for help with some of the challenges you are facing and let them share their field experience and lessons learned to help you in all your EUC endeavors.








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Tuesday, August 27 4:00 pm–5:00 pm OPT4732 Leveraging IT Financial Transparency to Drive Transformation Technical Level: ●

• How to leverage increased financial transparency to drive operational change within the enterprise

VCM5781 What’s New and What’s Next in vCenter Operations: A Tech Preview

• Overcoming the challenge of finding and using the right data to support the IT/LOB dialogue



Speaker(s): Michael Beckmann, VMware Jai Malkani, VMware

Speaker(s): Forbes Guthrie, vReference Scott Lowe, VMware

VCM4528 Tips and Tricks with vCenter Log Insight (NEW!)



Speaker(s): Mary Lou Alter, EMC David Jasso, VMware




With IT services now spread across Private, Public, and Hybrid Clouds, the notion that IT should be highly transparent when it comes to the cost of services is getting new attention. Achieving financial transparency is also fundamental to IT transformation. Increased transparency can be a key catalyst that helps drive significant reallocation of IT investment away low performing areas and into areas that support rapid business growth and expansion.

Would you like to use the existing log data across your environment to accelerate troubleshooting and reduce downtime across your entire stack? Think about that, one place to search and be able to search the logs of your entire stack – from network, to storage, virtualization, and application! This technical session will focus on vCenter Log Insight, a new log aggregation, correlation, alerting, and reporting tool by VMware. We will cover installation and configuration as well as a demo of the product. You’ll leave the session ready to get started with a trial version of the software.

Anchored in the learnings of multiple Fortune 500 customers, this session will highlight:

Speaker(s): Michael White, VMware

This session is a deep dive with VMware Product Managers on the latest in vCenter Operations 5.7 release. We’ll also discuss new approaches being adopted by IT teams to manage high levels of Convergence, Agility, and Change in the Cloud and get a preview of new features. VSVC1001-GD Performance with Mark Achtemichuk Speaker(s): Mark Achtemichuk, VMware Moscone West, Alcove 1



VSVC4995 Examining vSphere Design through a Design Scenario

Led by authors Forbes Guthrie and Scott Lowe (co-authors of VMware vSphere Design and VMware vSphere Design 2nd Edition), this workshop-style session will provide attendees an insight into vSphere design by cooperatively working through a design scenario. The session will start with a brief review of key design concepts and the design process, then quickly move into a design scenario that will allow the audience to interactively participate and identify design requirements, explore various design decisions, and evaluate the impact of those decisions on the overall design.








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Tuesday, August 27 5:00 pm–6:00 pm NET5525 Real-world Deployment Scenarios for VMware NSX

NET5790 Operational Best Practices for NSX in VMware Environments Technical Level: ■

Speaker(s): Ray Budavari, VMware Thomas Kraus, VMware Moscone West, Room 3018


Speaker(s): Taruna Gandhi, VMware Jeremy Hanmer, DreamHost Funs Kessen, Schuberg Philis Moscone West, Room 2014

VMware NSX is the unified platform for network and security virtualization, accelerating the capabilities of networking into the 21st century through the very same software-driven abstractions that enabled virtualized computing. In this talk, VMware NSX customers will discuss implementing specific network and security virtualization usecase, such as DMZ, data center automation, and building secure private clouds with details of the network design. Attend this session to learn how VMware customers have increased operational efficiency and optimized workload placement, while still maintaining control.

VMware NSX virtualizes the network and decouples logical networks and services from the underlying physical infrastructure. Much like server virtualization, this new approach raises a number of operational questions: • How should network virtualization map to our operating model? • What tools exist to correlate logical and physical objects to assist in both monitoring and troubleshooting? • If a Virtual Machine has a network outage or performance issue, where do I start?


Speaker(s): Dawn Lindsey, VMware Marriott, Yerba Buena Level, Salon 15

Are you a new VMware Solution Provider or need a little direction to make the most out of your VMware Partnership? Have you ever wondered what other Partners are doing to be successful with VMware? Join us as we detail the steps that will ignite your VMware business. See what our most successful partners have done to maximize their wins with VMware. This session will include an overview of resources designed to get you up and running quickly or to take your partnership to the next level.

OPT1001-GD Enterprise ITSM Integration with Rich Benoit Speaker(s): Rich Benoit, VMware Moscone West, Alcove 3



PAR6399 Accelerating Your Success with VMware

In this session we will first provide a brief overview of the NSX vSphere architecture and components in order to provide a foundation for understanding the operational impact of these technologies. The presenters will then focus on the day-to-day tasks such as automation, backup and recovery, logging, monitoring, and troubleshooting. These tasks are described in the context of core features such as VDS, VXLAN, NSX Controller, NSX Manager, Distributed Routing, Firewall and NSX Edge. Finally the session will also leverage demonstrations to provide examples of real-world scenarios that require troubleshooting along with best practices on how to solve them.








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Tuesday, August 27 5:00 pm–6:00 pm PHC5123 A Parallel Between vCloud Hybrid Service and Amazon Web Services

While we may touch on some of the onboarding processes difference and cost models between the two cloud services, this is intended to be a technical session. Occasionally we may also mention other public cloud services if and when it makes sense. PHC5734 VMware Hybrid Cloud – An Introduction to Object Store


Speaker(s): Massimo Re Ferré, VMware Moscone West, Room 2009

This session will briefly cover the vCloud Hybrid Service consumption principles and elements and will then focus on how these principles and elements compare to the Amazon Web Service counterparts. This is not by any means going to be a competitive session. This is intended to be a fast-track for those users who have been reading about, experimenting with or using the Amazon Web Services and are interested in warming up on vCHS coming from that background. We will call out the different philosophies behind the two cloud services with a neutral approach.


Object Storage is an ideal solution for efficiently managing large unstructured data sets. It is also useful in helping to unlock the value of stored content through analytics applied to the object’s metadata. Object Storage provides the benefit of freeing up capacity on primary, more expensive storage. It also opens the door to new possibilities for data management by providing the information needed to define policies for intelligently and automatically routing data to the right storage systems and the right tiers in those systems according to its value and stage in the data’s lifecycle.

SEC5753 Dog Fooding NSX at VMware IT Technical Level: ■

Speaker(s): Paul Kincaid, VMware Sergey Milenkiy, VMware Moscone West, Room 3002

Dog Fooding NSX – Lessons learned from running NSX at VMware IT since April Beta • Distributed Firewall • NSX Service Composer • Practical implementations of 3rd-party products


STO5545 The Top 10 Things You MUST Know about Storage for vSphere Technical Level: ▲

Speaker(s): Eric Siebert, Hewlett Packard Moscone West, Room 2002

Assumptions and un-educated guesses about the storage for your vSphere environment it will come back to haunt you. Understanding the role storage plays in a virtual environment and how to properly design and implement it is the key to success with vSphere. This technical session will help educate attendees on a variety of important storage related topics for vSphere. Come join Eric Siebert, a noted author, blogger & VMware vExpert with over 8 years experience with VMware virtualization and learn the top 10 things that you must know about storage for vSphere. Storage is an absolutely critical part of a vSphere environment and is one area that you can’t afford to make mistakes with. Storage can also be very challenging for companies to implement properly.








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Tuesday, August 27 5:00 pm–6:00 pm TEX5316 Failsafe at PCIe Level: Enabling PCIe Hot Swap

TEX5667 Case Study: VMware vCloud Ecosystem Framework for Network and Security Enables Network Services Virtualization Technical Level: ■ Area of Interest: T


Speaker(s): David Hughes, Silver Peak Terry Lyons, VMware

Speaker(s): Wenchao Cui, VMware Caixue Lin, VMware



VMware is working on a low-level failsafe mechanism to allow hot swap of PCIe devices without the need to reboot servers. This is especially important for devices that have less endurance like PCIe SSDs. In this session, we will introduce the background for this future capability and discuss the architecture for hot-plug capable drivers. We hope that through this session, our partners can better understand how they can make their future PCIe devices hot-plug capable. We hope that through this session, our partners can get to know more about our new driver model in vSphere 2013, as well as the key points to make their driver capable of doing PCIe hot swap.

VMware vCloud infrastructure offers a networking layer open to integration of partner technology. This infrastructure allows virtualized network services to be integrated into a cloud infrastructure, therefore providing a unified and seamless software-defined datacenter experiences to the end-users. In VMware vCloud, virtualized network services can be enabled or disabled on-demand by Cloud tenants, and in turn achieve elasticity and agility of the cloud.

datacenter or cloud infrastructure. Using WAN acceleration technology, we deep dive into VMware vCloud Ecosystem Framework (vCEF) integration architecture in both data plane and control plane. The session will highlight together, using VMware vCloud Suites and the Agility solution from Silver Peak, how enterprises achieve workloadcentric management, acceleration, and visibility with a cloud-ready automation and orchestration tools.


Speaker(s): Merv Adrian, Gartner Gregory Smith, T-Systems Steve Warner, Northrop Grumman Charles Zedlewski, Cloudera Moscone West, Room 2024

Come hear a panel of Big Data experts talk about the importance of virtualizing Hadoop. Leadership from Cloudera, T-Systems, and Northrop Grumman will talk about their experiences with and benefits of virtualizing Hadoop clusters.

In this session, you will learn the need for network services virtualization and their uses cases in a software-defined infrastructure. You will also learn the business benefits of integrating virtual network services into the virtual


VAPP5626 Big Data Panel on Virtualizing Hadoop








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Tuesday, August 27

VAPP7288 Tools and Techniques to Manage the Hybrid Cloud Environment

business application, database, network and security, pre-integrated to customer directories). To support this effort, iGATE has constructed and tested deployment of several solutions. In this session, we leverage our lab experience and share the best practices for deploying complex Tier-1 solutions into hybrid clouds.

Speaker(s): Amit Pathak, iGATE Lily Chang, VMware David Wright, VMware

The session addresses tools and techniques for the following key concerns:

5:00 pm–6:00 pm


Enterprises are deploying their applications across private and public clouds to optimize cost and capacity. However, moving workloads across hybrid clouds intensifies the challenges of managing these distributed environments. IT demands consistent and unified views across the cloud while extending cloud features. We leverage our wide experience in handling complexities of multiple cloud environments to identify key challenges and share best practices for managing the hybrid cloud environment. VMware’s Technology Partner Alliance Group has been driving automated deployment of hybrid cloud applications (integrated combinations of Tier-1

•

How to identify the right type of cloud to provision your resources.

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How to achieve a single, unified view of resources across multiple environments.

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When and how to migrate a workload between clouds.

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What are the best techniques to enforce enterprise level security to authenticate users on applications in the cloud?

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How on-premise legacy applications can leverage cost effective cloud storage.

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How can I migrate my onpremise applications to the cloud effectively?

Speaker(s): Samuel McBride, VMware Moscone West, Alcove 2



5:30 pm–6:30 pm

VCM1004-GD Cloud Operations with Sam McBride

BCO5431 Customers and Service Provider’s Perspectives on DR Strategy, Tips and Tricks for Private and Hybrid Cloud Environments Technical Level: ■ Area of Interest: S

Speaker(s): Bryan Bond, eMeter, a Siemens Business Kevin Burke, Virtacore Systems Jeff Winter, City of Hot Springs Jerry Yang, Foster Pepper Wen Yu, Nimble Storage Moscone West, Room 3001

Ever wonder how existing VMware customers and service providers design, implement, validate and optimize DR using Site Recovery Manager? Come to this technical panel discussion to learn how customers handle DR in a private cloud environment, and how service provider designs DR as a Service to accelerate hybrid cloud adoption. Tips, tricks and “gotchas” will be revealed!








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Tuesday, August 27 5:30 pm–6:30 pm EUC5587 Horizon Mirage Image Deployment Deep Dive Technical Level: ▲

Speaker(s): Mark Ewert, VMware Christoph Harding, VMware Global Inc. Andy Philp, VMware Moscone West, Room 2001

One of VMware Horizon Mirage’s most powerful capabilities is its ability to deploy the same operating system image to desktops running different hardware and supporting different business use cases. By reducing the number of images that must be created and maintained by IT, Horizon Mirage helps slash the cost and burden of providing a standard and supportable desktop infrastructure. Attendees of this session will learn: how to design optimal images for Horizon Mirage, how to leverage a single image for multiple use cases, what to know when designing images for XP to Windows 7 migration, how to support different PC

hardware with the same image, ways to use Mirage to deploy applications, methods for handling software conflicts, and how to optimize Mirage image deployment with base layer rules and override policies. If you are responsible for deploying desktop operating systems and applications this is not a session you will want to miss! OPT4963 Software-Defined Data Center IT Operations Transformation: Multi-customer Lessons Learned Technical Level: ●

Speaker(s): Bjoern Brundert, VMware Global, Inc. Valentin Hamburger, VMware Moscone West, Room 2011

This session shares insights from experienced cross-functional experts in VMware’s Professional Services Organization. The presenters work directly with various customers to help them transform both their IT infrastructures and IT operations to realize the full value of the SoftwareDefined Datacenter.

In this session you will learn how to spend less time maintaining the “status quo,” and focus more time innovating to empower your overall business. Based on lessons learned from multiple current and past projects, this session outlines proven quick-wins towards effective operations in the Cloud era. It demonstrates enhancements regarding the overall business since IT can now deliver, act, and operate in a more timeefficient manner. By this approach, you will be able to overcome ancient and siloed IT processes, to holistically enable your infrastructure to leverage an automated, policy-driven datacenter. STO5063 Exploring VMware Virtual SAN and SSD – Driving Lower TCO with the Right Disks and Drives for Your Workload Technical Level: ■ Area of Interest: S

Speaker(s): Christian Black, Intel Scott Doyle, Intel Moscone West, Room 3007

This breakout session on VMware Virtual SAN capabilities explores different configuration of disk groups in vSAN


and their effects on performance. Differing ratios of HDD to SSD are evaluated with different emulated workloads indicative of enterprise applications. In addition, a 100% SSD solution demo will be attempted and using differing types of SSD – i.e., lower cost SSD as bulk storage (typically HDD) & higher cost/high endurance SSD as cache. STO5588 vSphere Flash Read Cache Technical Overview Technical Level: ■ Area of Interest: F

Speaker(s): Kiran Madnani, VMware Rawlinson Rivera, VMware Moscone West, Room 3014

In this session, we will cover the vSphere Flash Read Cache product. vSphere Flash Read Cache is designed to extend the use of localized flash-based devices in virtualized infrastructures and optimize performance for read-intensive operation virtual machines. Understand the use cases as well as host utilization of the new and shared flash resource.








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Tuesday, August 27 5:30 pm–6:30 pm VCM5057 Transform Your Data Center to a Private Cloud with Convergence and Automation Technical Level: ■

Speaker(s): Hubert Yoshida, Hitachi Data Systems Bill Zietzke, Hitachi Data Systems Edward Wiegner, oXya Corporation Moscone West, Room 2005

The IT world today is a demanding one, with need to deploy workloads faster and data growth occurring at a record pace while IT budgets are not keeping pace, making data center transformation to private cloud an imperative. Learn how to transform to high operational efficiency, achieve higher utilization of assets, and free up administrative resources – by converting existing data center to private and hybrid clouds by deploying converged and automated solutions with self-service capabilities. You’ll also hear from an Hitachi Data Systems’ customer, oXya, an SAP

Hosting service provider, about their requirements, selection and experience in deploying a secure, converged SAP hosting solution to better serve their customers. VCM5114 IaaS Case Study: How the University of New Mexico Improved Service Delivery Times Using vCloud Automation Center Technical Level: ■ Area of Interest: E

Speaker(s): Rich Bourdeau, VMware Jon Harris, University of New Mexico Brian Pietrewicz, University of New Mexico Moscone West, Room 3012

In this session, you will learn how UNM implemented IaaS and automated VM provisioning. You will also see a demo of their automated provisioning in action. The University of New Mexico’s Central IT department is tasked with providing services to a very large and diverse community. UNM’s Central IT department, like many organizations, has been tasked with providing more services while IT budgets are shrinking. In response to this, Central IT started reviewing its services and processes

to see where it could improve. One of the services that Central IT provides is hosted VMs on its central infrastructure. While reviewing the service, they found that over 100 manual processes needed to take place and 6 Groups were involved in spinning up a VM for a customer. This meant that even though they had cut server provisioning times by moving to virtualization from physical machines it was still taking an average of 2–3 weeks to deliver a VM to customer. Central IT started looking to find ways to enable the automation of VM provisioning for its clients and settled on the vCloud Enterprise Suite from VMware. With this solution they have been able to reduce VM provisioning from weeks to hours. They also been able to empower their users to provision VMs themselves through a user-friendly interface. This allows customers to get VMs in a timely manner so they can focus on their organizations goals.


VCM5271 VMware and Puppet: How to Plan, Deploy & Manage Modern Applications Technical Level: ■

Speaker(s): Nigel Kersten, Puppet Labs Becky Smith, VMware Marriott, Yerba Buena Level, Salon 7

Are you looking to better understand how to use Puppet with VMware to rapidly deploy applications? Join us to learn how to easily model and automate delivery of modern applications to private or public clouds. We will walk through how to use Application Director and Puppet together to build, deploy, and configure standardized multi-tier applications within minutes. Once these applications are deployed, you’ll learn how best to provide ongoing management and maintenance. We will show you how to manage drift, roll out updates, and ensure consistency in your applications to reduce outages and unnecessary downtime. This session will include a demo of common use cases and customer case examples.








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Tuesday, August 27 5:30 pm–6:30 pm VCM5577 Ensuring Clinical Trial Patient Safety with vCenter Operations Management Technical Level: ● Area of Interest: H

Speaker(s): Michael Lebiedzinski, Covance Himanshu Singh, VMware Moscone West, Room 3022

The medical safety of patients participating in clinical trials is critical, not only for the patients’ own health but for the efficacy of the drug’s development. Because the drug development process is underpinned by many key information technologies – such as big data, analytics, EAI, server virtualization, and system automation – the ability to manage the availability, performance, and capacity of these complex systems is also critical. Covance recently implemented vCenter Operations Manager Enterprise to provide greater insight to the availability,

performance, and capacity of its laboratory systems, using data collected at the infrastructure, application, and business-process layers. Come to this session to see and hear how vCenter Operation Manager and its custom dashboards were used to help business and application teams more quickly diagnose complex system problems, improve the speed of root cause analysis, forecast for growth with more precision, and better define services levels based on transactional services times, system throughput, and system elasticity. The session will include discussion of Covance’s use of the vSphere UI, creation of infrastructure, application, and business-process view Custom UI dashboards, and experience customizing SQL and HTTP POST adapters used to collect data from custom data sources in the laboratory.

VSVC1003-GD vSphere Core Upgrades with Kyle Gleed

VSVC4944 PowerCLI Best Practices – A Deep Dive

Speaker(s): Kyle Gleed, VMware



Speaker(s): Luc Dekens, Eurocontrol Alan Renouf, VMware




In previous years Alan and Luc showed you some of their best practices and how to take PowerCLI one step further. This year they will dive deeper and show you some best practices you didn’t see coming. • The Software Defined Datacenter • Taking on the MOB and Winning • From vSwitch to vDS • Pimp Your Performance Graphs • Common and Cool Community Questions








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Tuesday, August 27 5:30 pm–6:30 pm VSVC5130 Walk-Through an IT Makeover, End-to-End, and See the Results! Technical Level: ● Area of Interest: S

Speaker(s): Todd Barton, Dell Todd Leavitt, PBS Engineering Environmental Dina O’Mara, VMware Ron Petti, PBS Engineering and Environmental Moscone West, Room 2010

A Hollywood story that defies convention! During last year’s VMworld 2012, VMware and Dell partnered in the “Journey to Your Cloud Makeover” contest, and in early 2013, announced the winner to be PBS Engineering and Environmental Inc. Join us as we walk through the entire implementation, end-to-end, with Todd Leavitt, Lead IT Manager, and Ron Petti, CEO, of PBS Engineering and Environmental, Inc., along with VMware and Dell. This session will cover:

• The Hollywood story • Debunking the 5 top myths of virtualization • Implementation tips to ensure success • Walk-through of the before and after the IT makeover including −− vSphere Enterprise Plus −− vCenter Site Recovery Manager −− vCenter Operations Management −− 3-2-1 Hardware Bundle And more... • Lessons learned • How to get started (Links, resources, action now) • Results and looking forward on the journey to more cloud solutions • Cost-savings, efficiencies, increasing service and satisfaction for their customers (with DEMO)

Expanding beyond server virtualization is proving to be the most critical path that all IT professionals are taking to be more responsive and efficient for their IT infrastructure and their business. This session brings a real customer to life! You will be able to take back the knowledge and begin the steps to quickly and simply expand your virtualization, and help your business meet its goals, preempt disaster, and stay ahead of the curve like your peers. We look forward to seeing you at VMworld!


VSVC5690 vSphere Upgrade Series Part 1: vCenter Server Technical Level: ▲

Speaker(s): Josh Gray, VMware Justin King, VMware Moscone West, Room 2006

In this part 1 of the 2-part vSphere upgrade series we will cover how to upgrade your vCenter Server. This session will cover everything you need to know about upgrading vCenter Server and its components, including recommendations and guidance on how to install and upgrade vCenter Single Sign-On (SSO). This session provides vCenter upgrade best practices, for both simple and complex vCenter Server deployments, along with recommendations for architecting and deploying SSO to include sample reference architectures together with tips and recommendations on how to avoid common pitfalls.








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WEDNESday, August 28 8:00 am–9:00 am NET5522 VMware NSX Extensibility: Network and Security Services from 3rd-Party Vendors Technical Level: ■

Speaker(s): Anirban Sengupta, VMware Adina Simu, VMware Moscone West, Room 3002

The NSX platform can seamlessly connect physical and virtual networks and workloads, and can be extended using external Load Balancers, Application Delivery Controllers, Firewalls, IDS/IPS, WAN Optimizers, Network Monitoring products, Anti-virus, and Vulnerability management products. The NSX partner ecosystem now includes over twenty leading vendors with products on the market. This session will cover the main use cases of integrating NSX with 3rd-party network and security vendor products, and will showcase several product integrations.

PAR6415 Winning VMware Cloud Infrastructure Deals Against the Competition Technical Level: ●

Speaker(s): Chanda Dani, VMware David James, VMware Marriott, Yerba Buena Level, Salon 15

There are many competitors trying to challenge VMware leadership in the cloud infrastructure market. This session will show our partners how to win against those competitors when selling products from the VMware vSphere and vCloud families. Attendees will learn how VMware’s Cloud Infrastructure products enable customers to be more responsive to their business needs, reduce business risk, achieve higher levels of service and increase an administrator’s productivity. We’ll show you how to communicate VMware’s unique strengths, with special attention on debunking Microsoft’s cost and feature claims. Attendees will also learn about the competitive tools and resources available from VMware. The session will also share insights on the profitability advantages for partners when working with VMware vs. Microsoft.

PHC1001-GD vCHS Networking with Greg Herzog Speaker(s): Greg Herzog, VMware Moscone West, Alcove 2

Group Discussions are a good way to join together with peers, guided by a VMware expert, and discuss a VMware key topic as selected by the group. Come to this session prepared to dive-in, engage, and share best practices. PHC4478 Three Advantages of Running Cloud Foundry in a VMware Private Cloud Technical Level: ■

Speaker(s): Tarik Dwiek, EMC Steve Flanders, VMware Moscone West, Room 2014

A rapidly increasing number of enterprise organizations are embracing Cloud Foundry in order to empower their developers and to simplify application creation, deployment, and operations. The demand of customer applications and the demand of tiered services within the PaaS space require an emphasis on infrastructure, especially in private cloud environments. In order to operate and support cloud offerings, such as Cloud Foundry, at scale, the


infrastructure on which the offering resides needs to provide consistent performance results with known fault domains. In addition, standard and repeatable operational procedures must be established. Many service providers achieve scale by creating large pools of resources, which typically result in high-impact incidents that are not easy to troubleshoot or resolve. For service providers, any incident in the cloud space jeopardizes the adoption and retention rate of customers. In many cases, a single incident means a lost customer. This session will focus on the importance infrastructure and virtualization play in the private cloud space. We will examine and explain some of the deployment models Cloud Foundry supports and how converged infrastructure along with VMware technologies can lead to a reliable and scalable cloud environment. You will learn about performance, reliability, and replication considerations when operating a PaaS such as Cloud Foundry. This session is ultimately about understanding the challenges of cloud environments and how VMware technologies address these challenges.








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WEDNESday, August 28 8:00 am–9:00 am PHC4783 How to Build Your Hybrid Cloud and Consume the Public Cloud Technical Level: ■ Area of Interest: S

Speaker(s): Chris Colotti, VMware Michael Roy, VMware Moscone West, Room 2016

Are you a VMware vSphere Customer today that is on the verge of deciding to expand your current deployment or start considering vCloud Providers? Are you a start-up trying to decide how to consume the vCloud Provider public clouds as your Infrastructure as a Service, (IaaS)? These are two very common use cases for customers looking to move to a Hybrid Cloud solution with VMware vCloud Providers. This session will discuss the concepts for design of your Hybrid Cloud fully integrated into your existing vSphere and/or physical only infrastructure, or even your own private cloud. We will examine and explain some ideas in how you can better consume and expand

your current datacenter capacity into one or more public cloud providers running VMware vCLoud Director. You will leave the session with a better understanding of how to go out and start consuming the vCloud providers to best suit your needs to grow your capacity and connect them to your existing infrastructure. This session is ultimately about understanding how to consume the vCloud public cloud providers not building your own private cloud. What will make this session unique is it will leverage live Whiteboarding for the majority of the session instead of just PowerPoint slides. TEX5221 Go to Market with the VMware Solution Exchange Technical Level: ●

Speaker(s): Kristen Edwards, VMware Usha Parsa, VMware Mark Cravotta, Singlehop Marriott, Yerba Buena Level, Salon 1

The VMware Solution Exchange (VSX) is VMware’s marketplace for ecosystem solutions. It currently contains more than 2,000 solutions from VMware partners and developers. Since its

launch in 2012, it has had more than 3 million unique visitors and more than 10 million page views. This session is for both the seasoned users and partners who have never published a solution on the VSX. In this session you will learn about: 1) How to create a solution listing 2) How to publish and advertise your events 3) Best practices for driving traffic to your page 4) New features of the VSX, including social engagement with partners and customers 5) New “microsites” within the VSX, including the Cloud Management Marketplace. Users will leave the session with a better understanding of the opportunities available to them through the VMware Solution Exchange, including how to leverage the marketplace to generate sales leads for their solutions.

Software Defined Datacenters and Network Virtualization technologies are essential components to enhance operational efficiency, unlock agility in provisioning new application and services, and enable extensibility to rapidly respond to business needs.

TEX5350 Designing Network Virtualization for Data-Centers: Greenfield Design and Migration Scenarios

The design blueprint will be completed providing details on how 3rd-party services such as physical or virtual services can be integrated with virtual workloads.


Speaker(s): Roberto Mari, Nicira by VMware Marriott, Yerba Buena Level, Salon 10


This session will discuss how modern virtualization techniques, such as VXLAN, vWires can be deployed over 3-tier or 2-tier datacenter IP fabric topologies. Particularly the session will analyze requirements for the physical network, followed by logical network deployment options. The session will analyze the benefits of a generic vendor agnostic Layer 3 Leaf/Spine IP fabric and use of LACP, vmknics, host profiles will be covered with use-case discussions, design recommendations and Best Practices.








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WEDNESday, August 28 8:00 am–9:00 am VAPP1004-GD Oracle/General with Michael Webster Speaker(s): Michael Webster, VMware Moscone West, Alcove 3

Group Discussions are a good way to join together with peers, guided by a VMware expert, and discuss a VMware key topic as selected by the group. Come to this session prepared to dive-in, engage, and share best practices. VAPP4724 Virtualizing Databases: Doing IT Right Technical Level: ■

Speaker(s): Michael Corey, Ntirety, Inc. Jeff Szastak, VMware Moscone West, Room 2002

This is the sequel to a very popular presentation, Virtualizing SQL Server 2012: Doing IT Right. It received an average rating of 4.8 by over 800 attendees each at both the U.S. conference and the European conference. In this version we will cover both Oracle & SQL Server.

A database is very resource-intensive by its very nature and one of the most resource-intensive applications you will ever virtualize. If best practices are not followed, the database will never perform as needed. This presentation will teach you why you should virtualize your database and how to successfully virtualize the most demanding Oracle & SQL Server databases on VMware. VAPP5591 Big Data: Virtualized SAP HANA Performance, Scalability and Practices Technical Level: ■

Speaker(s): Bob Goldsand, VMware Todd Muirhead, VMware Moscone West, Room 3018

Learn the in-depth best practices for how to run SAPs in memory database HANA on vSphere and achieve performance similar to native. HANA is becoming a strategic component of SAP landscapes and will be increasing its footprint in the datacenter dramatically over the next few years. Understanding the key best practices of how to successfully run HANA as a VM on vSphere is key to a successful and highperformance implementation.

VCM6608 The Software-Defined Data Center Depends Upon Hardware: Building Mission Critical Converged Infrastructure with Vblock Systems Technical Level: ■

Speaker(s): Jeramiah Dooley, VCE Corporation Moscone West, Room 2003

A data center optimized for the cloud era provides unmatched business agility, the highest service-level agreements for all applications, dramatically simpler operations, and lower costs. The software-defined data center on a unified data center platform promises unprecedented automation, flexibility, and efficiency to transform the way IT is delivered. Learn how VCE, in conjunction with VMware, Cisco, EMC, and our network of over 200 partners have made market-leading VCE Vblock™ Systems a preferred foundation for mission critical enterprise applications. Customer examples illustrate seamless integration with software-defined data center management tools through VCE Vision™ Intelligent Operations software and show how to move forward with software-defined data center initiatives.


VSVC5227 The Top Four Technical Issues with XenApp Solved with Horizon Technical Level: ■

Speaker(s): Anthony Davis, VMware Bruce Perram, VMware Marriott, Yerba Buena Level, Salon 6

Many organizations are faced with significant challenges in managing and maintaining a Remote Desktop Session Host (RDSH, aka Terminal Services) or Citrix based infrastructure. Find out how to stretch an existing investment in Citrix by blending it with Horizon.








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WEDNESday, August 28 8:00 am–9:00 am VSVC5436 vSphere Web Client – Technical Walkthrough Technical Level: ■

Speaker(s): Ameet Jani, VMware Justin King, VMware Marriott, Yerba Buena Level, Salon 8

With the release of vSphere 5.1 was a new primary client for the management of vSphere Solutions. With this session we will build competency in the adoption of the vSphere Web Client by highlighting the differences, easing the initial reaction to a web client and show you real-world use cases.

VSVC5676 Introduction to the vCloud Suite and the Softwaredefined Data Center

VSVC5931 PowerCLI What’s New? Administrating with the CLI Was Never Easier

VSVC5943 Leveraging SoftwareDefined Data Center to Deliver ITaaS at EMC




Speaker(s): Edward Hsu, VMware Arun Lal, VMware

Speaker(s): Alan Renouf, VMware

Speaker(s): Paul DiVittorio, EMC Alex Mittell, VMware


In recent years VMware PowerCLI has proven that managing vSphere, vCloud Director, Update Manager and VMware View with the CLI can be easy, quick and consistent, learn how the latest version of PowerCLI can take this to the next level by managing even more. Attend this session to learn about the new features in PowerCLI, also learn about the updates to PowerCLI’s existing cmdlets and see a demo of something new and cool which is sure to wow all VMware users.

VMware’s vCloud Suite enables customers build and run a vSpherebased private cloud. The softwaredefined data center expands on what vSphere has delivered on compute and applies the same principles to the entire datacenter, to enable new levels of efficiency, control, agility, and choice.




Many organizations have highly virtualized IT converged infrastructure but have yet to re-architect processes to deliver IT-as-a-Service. In this session we will discuss the required changes to move to service-based consumption of IT: service catalogues, provisioning, reporting, management, and more. We’ll be sharing EMC IT’s own experience, with VMware and the software-defined data center, as a reference example.








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WEDNESday, August 28 8:30 am–9:30 am BCO1002-GD Data Protection and Backup with Jeff Hunter Speaker(s): Jeff Hunter, VMware Moscone West, Alcove 1


BCO4872 Operating and Architecting a vSphere Metro Storage Cluster Based Infrastructure Technical Level: ■ Area of Interest: F

Speaker(s): Lee Dilworth, VMware Duncan Epping, VMware Marriott, Yerba Buena Level, Salon 7

In this session, Lee Dilworth and Duncan Epping will discuss the design and operational considerations for VMware vSphere® Metro Storage Cluster environments, also commonly referred to as stretched cluster environments. Best practices for implementation and design will be shared. Various failure scenarios that can occur in a stretched storage environment will also be discussed in depth, including how vSphere 5.x responds to these failures. We will cover the implications for your vSphere High Availability, VMware vSphere Distributed Resource Scheduler™ and VMware vSphere Storage DRS™ configuration and provide recommendations on increasing availability and simplifying operations.

EUC4608 Mirage 201 Speaker(s): Raymond Dusseault, VMware Dean Flaming, VMware Sarah Semple, VMware Moscone West, Room 2010

An EUC CoE Architect will deliver this breakout session detailing an advanced real-world overview of Mirage best practices and strategy. EUC4688 Lowering TCO for Virtual Desktops with VMware View and VMware Virtual SAN Technical Level: ■ Area of Interest:

Speaker(s): Jad Chamcham, VMware Narasimha Krishnakumar, VMware

This session discusses how the integration between VMware View and VMware VMware Virtual SAN can address the requirements of desktop virtualization while lowering the Total Cost of Ownership. In addition the session will also include a demo of the integration between VMware View and VMware Virtual SAN.


Desktop Virtualization in the Enterprise brings many operational benefits such as centralized management, security, elimination of end-point management. However, Capital costs for deploying virtual desktops have been high. This is primarily due to the fact that traditional storage architectures are not


well suited for desktop virtualization. Storage architectures are evolving and the advent of Flash-based storage is addressing the requirements of Desktop Virtualization. While Flash-based storage addresses the performance requirements, customers need a way to address both the performance and capacity requirements of desktop virtualization and deliver it at a lower TCO.









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WEDNESday, August 28 8:30 am–9:30 am EUC4932 What’s New with VMware Workstation

EUC5400 VMware Horizon Suite, Innovations for Storage Scalability, Performance and Data Protection

EUC5610 Virtualized Inception: Mobility Dream within a VDI Dream; Realized!


Technical Level: ● Area of Interest: E

Speaker(s): Chris Gebhardt, NetApp Christopher Wells, NetApp Moscone West, Room 3004


Speaker(s): Jason Joel, VMware Moscone West, Room 2011

Many people believe running virtual machines on your desktop will inevitably be replaced by running virtual machines exclusively in the cloud. See what exciting innovations the VMware Workstation team has been developing that will keep our desktop products relevant for the next decade at least!

Virtual desktop deployments have traditionally been the most difficult workloads for storage. In this session attendees will learn how seemingly insignificant design decisions can have a great impact on end-user experience and solution scalability. Attendees will learn how VMware Horizon View & Workspace storage integrations can help customers reduce the size, cost, and complexity of VMware Horizon environments. We will demonstrate how desktop administrators can take advantage of these technology integrations without changing their existing desktop management workflows. We will also cover common storage pitfalls, and how to avoid them; proper solution analysis, architecture and sizing, and design decisions.

Speaker(s): Robert Dixon, University of Colorado Boulder Alfred Roberts, University of Colorado Boulder, HDS Moscone West, Room 2001

Educational institutions including universities are actively seeking ways to balance their need to control costs while delivering the tools to meet educators’, administrators’ and staff needs. In this session we’ll explore the VDI deployment at the Housing and Dining Services at University of Colorado Boulder. This Horizon View deployment supports hundreds of staff members as well as several dozen critical user applications – in an alwayson environment. In this session we’ll explore our group’s journey to desktop virtualization including our latest project of supporting BYOD and mobile users around campus – our dream within the dream of a fully virtualized enduser computing environment. You will


learn what worked, what proved to be a challenge, what we might have done differently, and what specific benefits – mobility, sustainability, IT administration, security, and ROI on hardware, software, and labor – we experienced with VMware Horizon View.








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WEDNESday, August 28 8:30 am–9:30 am OPT6125 Blending the Boundaries of Applications and Infrastructure; Next Generation Application Delivery Architectures Technical Level: ■ Area of Interest: T

Speaker(s): Simon Hamilton-Wilkes, F5 Networks Stathis Papaefstathiou, F5 Networks Moscone West, Room 2005

Application Delivery Networks (ADN) are a critical part of the Datacenter infrastructure that connect the networking infrastructure with servers and applications. Over the years, ADN technologies have been climbing the value chain by moving from Layer 2/3 network-centric services towards offering a comprehensive set of application-aware Layer 4/7 services. The next-generation ADN will be integrating and leveraging Software Defined Networking, Dynamic

Datacenter, and Cloud management architectures. The outcome of this evolution will be the transformation of ADN from network-centric services to application-enabling technologies. In this talk we will present the state of the art in the industry and the latest trends. We will also present technologies being developed by F5 Networks that are driving our industry towards the new model of ADN services. SEC5624 VMware Compliance Reference Architecture Framework: Accelerate Your Deployments Technical Level: ■ Area of Interest: R

Speaker(s): David Barker, EMC Jerry Breaud, VMware Eric Bruner, Sallie Mae Noah Weisberger, Coalfire Tim West, Accuvant Moscone West, Room 3001

VMware and its Auditor partners have produced content for the Compliance Reference Architecture for PCI DSS that is leveraged as guidance for building compliant vCloud Suite

infrastructures. For PCI DSS this included an Architecture Design Guide, lab validation of an instance of the Reference Architecture built with the concepts from the design guide, as well as guidance from the Audit partners regarding Technology partner products and their ability to integrate with the infrastructure to perform or enhance individual controls. In this panel we’ll discuss how VMware and it Services partners have constructed service offerings to enhance customer adoption of this content making it specific to their environment. These services help identify the steps on the cloud computing journey in the customer’s terms while providing specialization on product implementation to achieve goals and objectives required. We’ll discuss these services and how they can be leveraged with the VMware Compliance Reference Framework to achieve incremental value by advising, training, even augmenting those resources available with emphasis on satisfying information-risk managers who have concerns regarding how these technologies are implemented to achieve an ongoing compliant state.


VCM4891 Performance Management of Business Critical Applications using vCenter Operations Management Technical Level: ■

Speaker(s): Vas Mitra, VMware David Overbeek, VMware Moscone West, Room 3007

Virtualized multi-tier business critical applications have multiple levels of metrics that need to be collected and correlated to obtain a comprehensive overview of workload performance (which are typically bound to strict SLAs). This session will describe how vCenter Operations Management can provide this functionality for the following applications: SAP, SQL Server, Oracle, and Exchange








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WEDNESday, August 28 8:30 am–9:30 am VCM4992 Tips and Tricks for Capacity Risk Assessment, Rightsizing and Planning Technical Level: ■

Speaker(s): Kevin Denton, Gilead Sciences Jim Medeiros, VMware Monica Sharma, VMware Moscone West, Room 3022

Too often capacity models are built simply on set thresholds for CPU or memory, leading to overprovisioning and inaccurate forecasting. In this session, we will share best practices for effective capacity-management including risk assessment, optimization, and forecasting – especially in highly virtualized environments. Through use cases and demonstrations, you will learn how to exploit different modeling techniques for dev/test, production, and packaged applications; recommendations on how to optimize for performance vs capacity; how to reclaim capacity; and more. You

will walk away with the tools to help you accurately assess capacity risk in your environment, rightsize your environment, plan for growth, and better use your existing investment in VMware using vCenter Operations Management Suite for capacity optimization. VCM5539 The Missing Link: Storage Visibility in Virtualized Environments

analytics as well as topology mapping and dependencies. See demonstrations of how to leverage the power of vCenter Operations Manager to take proactive analytics into the storage domain. Dramatically increase productivity through expedited root cause analysis and proactive detection of anomalies before they become issues.



Speaker(s): Nicholas Colyer, Catamaran RX Dan Mitchell, VMware Moscone West, Room 2006

VMware vCenter Orchestrator (vCO) is best known as an IT process automation layer that saves time, removes manual errors, reduces operating expenses, and simplifies IT management. However, vCO also includes a policy engine that can trigger complex workflows and initiate remediation processes in response to alerts and threshold triggers. Learn how vCO and vCenter Operations (vCOps) combine to build the selfhealing datacenter, and see what current customers are doing to realize the benefits of remediation using vCO.


Speaker(s): Matt Cowger, EMC Mahesh Kumar, VMware Moscone West, Room 3012

This interactive session will show realworld use cases and demonstrations of how vCenter Operations Management can be extended to provide detailed storage analytics. The lack of endto-end visibility from VMware to the underlying storage resources can be the biggest challenge in detecting and troubleshooting capacity and performance problems in a VMware environment. Until now the vSphere and Storage administrators did not have visibility into each other’s domains. Learn how to extend vCenter Operations Management to provide end-to-end

Session Identifiers

VCM5695 Part 2: How to Build a Self-Healing Data Center with vCenter Orchestrator








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WEDNESday, August 28 9:30 am–10:30 am EUC4546 Architecting VMware Horizon Workspace for Scale and Performance Technical Level: ▲ Area of Interest: T

Speaker(s): Kit Colbert, VMware Jared Cook, VMware Andrew Johnson, VMware Marriott, Yerba Buena Level, Salon 6

VMware Horizon Workspace simplify the end-user experience and reduce IT costs by combining applications and data into a single enterprise-class aggregated workspace, securely delivered on any device. Understanding VMware Horizon Workspace architecture is crucial for a performance driven and scalable design. In this session the audience will gain practical knowledge of how to implement large-scale VMware Horizon Workspace (Application, Data, Desktop) solution from software to storage to mobile devices (IOS/Android) based on extensive validation conducted by EUC Cloud R&D team.

Attend if you want to learn more or intend to deploy large scale Horizon workspace as the preferred solution in the industry. EUC4764 What’s New and Next for VMware Horizon View Technical Level: ■

Speaker(s): Ravi Kumar, VMware Andre Leibovici, VMware Moscone West, Room 2024

Enterprises are under pressure to improve business agility and workforce productivity with declining IT budgets. To meet the demands of an increasingly mobile and dispersed workforce IT organizations are evolving and delivering new capabilities to connect and collaborate. Virtual workspaces deliver ubiquitous access to applications and data with increased security, availability and continuous compliance. In this session, we will first review the planned security and networking enhancements in VMware View releases including global server load balancing to improve availability and performance of multi data center deployments, context aware adaptive security, and IPv6 support. Second, we will discuss storage

solutions particularly useful in enhancing the performance of VDI while drastically reducing the infrastructure cost. Finally we will discuss a few customer case studies and architectures on how they plan to use these new features to expand their VDI solutions. EUC5211 Quantifying the Business Value of VMware Horizon View Technical Level: ● Area of Interest: H

Speaker(s): Aivars Apsite, Metro Health Ridwan Huq, VMware Moscone West, Room 2014

VMware Horizon View Virtual Desktop solution can provide significant cost savings and IT manageability improvements by consolidating a vast number of supported end points onto a centralized service providing platform. According to Enterprise Management Associates (EMA) primary research, more than 70% of organizations that have implemented desktop virtualization have seen real, measurable costs savings with roughly a 60% reduction in hardware, software, and administration costs.


When selecting a VMware View solution, organizations must understand the total infrastructure costs to make the right investment decision. They must also implement a robust framework for HVD solution assessment and deployment. This session will cover the infrastructure costs and the tangible business benefits of the VMware View Desktop Virtualization solution. Hear directly from Metro Health, who have been using virtual desktops for the past 5 years, evaluate the ROI and actual usage metrics to measure their ROI.








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WEDNESday, August 28 9:30 am–10:30 am NET5654 Troubleshooting VXLAN and Network Services in a Virtualized Environment Technical Level: ▲

Speaker(s): Vyenkatesh Deshpande, VMware Sachin Thakkar, VMware Moscone West, Room 3003

This session outlines the challenges faced by administrators in troubleshooting network services and VXLAN in a virtualized environment and provides different techniques for monitoring and troubleshooting. We will examine the troubleshooting of Distributed Firewall using flow monitoring, syslog and CLIs. Explore various techniques for monitoring and troubleshooting Edge Gateway services – load balancing, firewall, and VPN. Other troubleshooting scenarios are VXLAN preparation related issues, VXLAN Mis-Configuration related issues, and Virtual Machine communication

related issues. This session will feature a live demonstration of various monitoring and troubleshooting techniques. NET6390 Software Defined Networking – Approaches to Network Virtualization Technical Level: ▲

Speaker(s): Balaji Sivasubramanian, Cisco Moscone West, Room 3018

Software Defined Networking is a major trend in the industry and it promises how networks are built and managed. One of the primary use cases of SDN is Network Virtualization, which promises to solve networking challenges around agility, resource utilization, and on-demand cloud deployments in Enterprise data center and cloud providers. This session will cover the following topics – approaches to SDN and specifically network virtualization, requirements of network virtualization, end-to-end visibility & troubleshooting, consistent applications performance, managing virtual and physical resources as a pool, and orchestration via cloud-management platforms such as Openstack, vCloud Director, etc.

PAR5156 Win SMB Deals with vSphere Over Microsoft and Make More Money Doing It Technical Level: ● Area of Interest: S


Speaker(s): Eric Horschman, VMware Haresh Khatwani, VMware

Speaker(s): Allwyn Sequeira, VMware



There’s a perception that Microsoft is the natural choice for SMB customers just starting out with virtualization – and it’s 100% wrong. SMBs want and need the same reliability and agility in their virtualization platform as large enterprises and vSphere fills those feature needs better and at lower cost than Microsoft can with Hyper-V. This session will show you how you how to convey the vSphere advantage in meeting business requirements to your SMB customers and we’ll show you how each edition of vSphere, from Essentials to Enterprise Plus, delivers better value and lower total costs. We’ll also show you how partnering with VMware will put more money in your pocket and how Microsoft’s virtualization and cloud strategy risks cutting partners out of future revenue streams.


SEC5828 Datacenter Transformation with Network Virtualization: Today and Tomorrow

Allwyn Sequeira, who leads the delivery of VMware Networking and Security products, including Nicira, will present a comprehensive overview of the transformation from standalone network and security devices to a more agile, efficient, business/app driven architecture, leveraging distributed, hypervisor-based, virtual switching, routing, firewalls, load balancers and VPNs. The session will highlight deployment architectures and customer use cases at various stages of the journey, from vDS and VXLANs, to vCloud Networking and Security, to distributed firewalls and advanced edge services, as we evolve to the newly launched NSX platform.








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WEDNESday, August 28

•

What are the TAP and VMware Ready Programs?

9:30 am–10:30 am

•

What VMware Ready categories are available to partners, including several new categories?

TEX5093 What’s New and What’s Next for Quickly Achieving a VMware Ready Certification?

•

How can a partner identify which category best fits their product certification needs?


•

How can a partner express interest in a VMware Ready category and quickly get started with the certification?

•

What resources and tools are available to help the partner through the certification process?

Speaker(s): Tim Harris, VMware Joe Taylor, VMware Marriott, Yerba Buena Level, Salon 1

The VMware Ready team has taken steps to improve our Technology Alliance Partner (TAP) product certification experience. The purpose of this session is to highlight the revamped VMware Ready partner engagement model and introduce our new partner certification tools that enhance the partner experience throughout the certification process, as well as reduce time to certification. TAP partners who attend this session will leave with a better understanding of the following:

•

Who can they contact throughout the product certification process for support?

This session includes a formal presentation followed by a panel discussion. The panel is composed of key members of the VMware Ready team from both VMware Alliances and Ecosystems Engineering. The speakers are: Audra Bowcutt (VMware Ready Program Manager), Joe Taylor (Director of Partner Engineering Programs), and Tim Harris (Director of ISV Validation Program).

The target audience includes Product Managers, Product Marketing Managers, Product Engineers, and Partner Managers from partners interested in certifying that their products are optimized to work with VMware products, as well as receiving the other TAP and VMware Ready benefits. TEX5363 Keep It Simple and Integrated – Out-of the Box CrossSystem Automation with vCenter Orchestrator (vCO) Technical Level: ▲

Speaker(s): Savina Ilieva, VMware Joerg Lew, VMware Gobal Inc.

The session will present the real integration power of vCenter Orchestrator residing in its compelling plug-and-played automation. Stay tuned for the out-of-the-box tools and gadgets of vCenter Orchestrator. Get to know why workflow design and development has never been so intuitive and efficient. Learn how to leverage the power of vCO REST API, vCO plug-in library and plug-in SDK. Streamline your business easily with out-of the box cross-system automation.


Your company is a Service provider or Top Enterprise player, constantly optimizing the business processes. You have been embracing the innovation and technology challenges towards your way to success. Your business ecosystem is comprised of complex solutions based on heterogeneous platforms and application silos. One of the biggest challenges is how to


efficiently orchestrate such a cross system environment. Let’s Keep It Simple and let the vCO orchestrate what your Company has in-house.








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WEDNESday, August 28 9:30 am–10:30 am

VAPP5473 Automated Management of Tier-1 Applications on VMware

VAPP1005-GD SQL with Deji Akomolafe

Speaker(s): Jeremy Kuhnash, VMware Scott Salyer, VMware

Speaker(s): Deji Akomolafe, VMware Moscone West, Alcove 3


Technical Level: ▲ Area of Interest: F


When managing Tier-1 applications, automation can provide high levels of reproducibility, time savings, and limit the occurrence of error-prone manual processes. VMware vCloud Automation Center, VMware Orchestrator and PowerCLI provide a robust solution stack for provisioning and automating application management on vSphere. Tier-1 applications don’t have a high rate of change or deployment activity, but administrators still have to deal with daily tasks and maintenance activities that compete for cycles with ad-hoc requests. In this session attendees will become familiar with best practices for using VMware provisioning and automation tools for managing their Tier-1 applications. Real-world examples using common Tier-1 applications such as Oracle RAC and Microsoft SQL Server will be provided to put the discussion


Speaker(s): Ameet Jani, VMware Justin King, VMware Moscone West, Room 2009

VCM1003-GD Cloud Automation with Naomi Sullivan Speaker(s): Naomi Sullivan, VMware Moscone West, Alcove 2



VSVC4830 vCenter Deep Dive

into context. After attending this session participants will understand best practices for using these tools and the framework for building automation workflows.

The popular vCenter deep divers are back – this time armed with all the questions customers have asked us since the release of vCenter 5.1. We will talk about everything you need to know about vCenter and its components. Upgrading to vSphere 5.x can be a challenging task. vCenter now consists of four moving parts (SSO, vCenter Server, Inventory Service, and the Web Client). This presentation will help administrators understand the various deployment models, issues to consider while upgrading, and best practices for future-proofing your vSphere environment regardless of size.








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VSVC4966 vSphere Distributed Switch – Technical Deep Dive

9:30 am–10:30 am


Speaker(s): Jason Nash, Varrow VSVC4945 vSphere Upgrade Series Part 2: vSphere Hosts and Virtual Machines Technical Level: ■

Speaker(s): Kyle Gleed, VMware Josh Gray, VMware Moscone West, Room 2002

In this part 2 of the vSphere upgrade series we will go into detail on how to upgrade and update your vSphere hosts and virtual machines. This session will provide guidance on the various methodologies for upgrading and patching your vSphere hosts to include tips and recommendations on how to leverage rolling upgrades in order to minimize virtual machine downtime. This session will cover best practices for ESXi image management, vSphere host upgrades, as well as virtual machine upgrades to include VMware Tools and VM Compatibility.

network connectivity and performance problems will also be highlighted. The inclusion of accessing a live lab environment will make for a very interactive session.


NOTE: This is a revised version of the highly rated session from last year. I will add content around the latest vSphere release. Like last year, the majority of this session will be delivered via live lab.

VSVC5272 How UC San Francisco Delivered “Science as a Service” with Private Cloud for HPC

While the vSphere Distributed Switch (vDS) has been around since vSphere 4, vSphere 4.1, 5.0, and 5.1 have added a number of enhancements. This session will provide a technical deep dive in to the vSphere Distributed Switch. This includes design and deployment considerations, configuration, migration steps, tuning, and troubleshooting. Special attention will be paid to migrating an existing production environment from the standard vSwitch to the vDS with no or very minimal disruption. Extended features such as Network I/O Control (NIOC), Network Resource Pools, LACP, Port Mirroring, and Load-Based Teaming (LBT) will be discussed in depth with use cases and recommendations given. Finally, methods and tools for troubleshooting

Speaker(s): Brad Dispensa, University of California Andrew Nelson, VMware

Technical Level: ■ Area of Interest: E


The University of California, San Francisco (UCSF) has a goal of being the world’s preeminent health sciences innovator. To this end, multiple High Performance Computing (HPC) environments exist at UCSF, each administered by different departments. These physical environments are expensive to maintain and difficult to scale. They do not meet the scheduling needs of academic researchers, and lack the flexibility to support disparate workloads. As a result they do not keep pace with the rapid developments and aspirational goals of Life Science research.


To avoid these limitations, UCSF and VMware piloted a private cloud for HPC workloads. This environment was built to serve the needs of multiple research groups from a centralized pool of IT resources. Through virtualization and private cloud technologies, the University hopes to transform how academic researchers consume HPC resources so that time and funding go toward scientific discovery rather than to maintaining physical silos of compute.








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VSVC5603 Extreme Performance Series: Storage in a Flash

9:30 am–10:30 am


VSVC5548 Making the Most of Limited Resources – Virtualization Considerations from Closet to Datacenter for SMB and Branch Offices Technical Level: ■ Area of Interest: S

Speaker(s): Damon Earley, Dell, Inc. Matthew Paul, Dell Moscone West, Room 3002

The focus of this session is solutions for small business and branch office considerations. With modern servers and VMware virtualization, businesses have a lot of power and flexibility available to them, but dealing with servers is rarely a “fire and forget” story. Given limited resources from personnel, to budget, to location restraints such as space and power limitations, the aim is present best practices on how to plan and implement a solid “datacenter,” even if it’s as humble as a server in a closet.

Speaker(s): Mark Achtemichuk, VMware Sankaran Sivathanu, VMware Marriott, Yerba Buena Level, Salon 8

Flash-based storage has been gaining traction in the enterprise storage world and almost every major storage vendor has come up with new products that leverage flash technology in their respective storage systems. While storage array-side enhancements with flash is interesting, embracing flash technology natively at the server can pave the way for more holistic management and performance optimization of resources. Servers that make use of flash storage technology to improve overall IO performance do ease storage management by means of software-defined storage. Come to this session and explore flash technologies, practices, and performance.

10:00 am–11:00 am


EUC1002-GD Overall EUC with Scott Davis

Speaker(s): Chuck Hirstius, VMware Simon Long, VMware

Speaker(s): Scott Davis, VMware

Moscone West, ROOM 3001




EUC5249 PCoIP: Sizing for Success

Baffled by the PCoIP sizing minefield that accompanies an Horizon View deployment? No idea where to start? Join Chuck and Simon as they give an introduction to PCoIP, helping you understand important characteristics of the protocol that need to be considered when sizing for PCoIP. The session will then guide you through the critical steps required to optimize, measure and calculate PCoIP bandwidth requirements tailored to your environment.








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WEDNESday, August 28 10:00 am–11:00 am EUC5386 Designing Scalable, High-performance End-User Computing Solutions with Converged Infrastructure Cells Technical Level: ■

Speaker(s): Henry Chu, Hitachi Data Systems Hanoch Eiron, Hitachi Data Systems Marriott, Yerba Buena Level, Salon 9

VMware Horizon View 5.2 introduces significant improvements in enduser computing. It simplifies desktop management and allows end-users to enjoy new levels of productivity with the freedom to access desktops from more devices and locations, all the while reducing TCO. Yet, configuring and scaling desktop solutions to support multiple user types and meet stringent performance and availability requirements without resorting to significant overhead remains a challenge.

Converged Infrastructure Cells offer containers with the pre-defined elements necessary to configure, size and scale VDI solutions. Each cell defines the compute, network, and/ or storage resources necessary to support a specific workload. End-User Computing systems can be architected, sized and scaled using four types of pre-defined cells, each designed for a different function: Infrastructure cells, application cells, resource cells, and expansion cells. Converged Infrastructure Cells offer a more efficient, flexible and granular approach to sizing and scaling VDI solutions than the more common uniform building blocks approach. Systems can be sized more precisely and meet customer requirements more nimbly and with less “just in case” overhead. Systems can efficiently grow from a few hundred to tens of thousands highly-performing and highly-available desktops without disruptions. In this session you will learn: • Basic concepts of converged infrastructure cells • How to configure, size and scale VMware Horizon View solutions • How to build mission-critical VDI solutions using cell architecture

EUC5557 Building a Plan for EUC Transformation Technical Level: ● Area of Interest: F

Speaker(s): Brian Gammage, VMware Sarah Semple, VMware Moscone West, Room 2001

Every organization knows they need a roadmap that describes the transformation of their end-user computing environment, but few know how to build this. How can you introduce change and time into a language of planning that assumes a static technology landscape? We describe VMware’s unique approach to building strategic EUC plans and outline what you need to do to build the roadmap for your organization. EUC5587 Horizon Mirage Image Deployment Deep Dive Technical Level: ▲

Speaker(s): Mark Ewert, VMware Christoph Harding, VMware Global Inc. Andy Philp, VMware Moscone West, Room 2006


One of VMware Horizon Mirage’s most powerful capabilities is its ability to deploy the same operating system image to desktops running different hardware and supporting different business use cases. By reducing the number of images that must be created and maintained by IT, Horizon Mirage helps slash the cost and burden of providing a standard and supportable desktop infrastructure. Attendees of this session will learn: how to design optimal images for Horizon Mirage, how to leverage a single image for multiple use cases, what to know when designing images for XP to Windows 7 migration, how to support different PC hardware with the same image, ways to use Mirage to deploy applications, methods for handling software conflicts, and how to optimize Mirage image deployment with base layer rules and override policies. If you are responsible for deploying desktop operating systems and applications this is not a session you will want to miss!








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•

10:00 am–11:00 am • EUC5848 Performance Workstation on VDI: A Dream Comes True Technical Level: ● Area of Interest: F

Speaker(s): Randy Groves, Teradici Corporation James Mauser, Florida Atlantic University

•

Physical GPU support: Evaluate the differences between shared GPU (vSGA) and GPU pass through (vDGA) I/O considerations to provide same IOPS as on a local workstation PCoIP protocol acceleration: advantages of hardware encoding versus software encoding

And learn from customer case studies how this can help you achieve your virtualization corporate goals.


Virtual Desktop Infrastructure (VDI) is gaining momentum in the market for its advantages such as server density, IT efficiency and security. Initially limited to task and office workers due to lack of GPU support, VDI benefits can now be realized for more demanding workstation applications such as CAD/ CAM or 3D modeling animation.

EUC6046 Attacking the High Cost of Desktop Virtualization Technical Level: ■

Speaker(s): Gunnar Berger, Gartner Moscone West, Room 3014

Desktop virtualization has failed to reach mass adoption rates and a large part of the blame is due to its high cost. While virtual desktops empower BYOD and mobilization of the workforce, many organizations question if it is worth the extra 40–70% they are spending to deploy these systems. Organizations interviewed by Gartner felt that unless the cost of desktop virtualization is reduced, they would be forced to scale back or abandon further desktop virtualization projects. This presentation will dive into the reasons behind the high costs of desktop virtualization projects and show how cost can be reduced through architecture decisions made early in these projects.

In this session, we will review the considerations and elements for the viability of high-end workstation deployments using VMware Horizon View:


OPT5887 How Does VMware Uniquely Enable Leaders in Healthcare Electronic Medical Records to Improve Quality of Care and Meet Unique Industry Requirements Technical Level: ● Area of Interest: H

Speaker(s): Farid Agahi, VMware Moscone West, Room 2011

The race toward full adoption of paperless care delivery is heating up. Two top EMR vendors have been looking for ways to broaden their reach and deliver cost effective solutions to healthcare providers that meet regulatory and privacy requirements in the US and globally. Full adoption requires a different approach in how IT services are delivered. This session describes how VMware’s technologies have been leveraged by Cerner and Epic Systems to help their customers achieve broad adoption that meets clinical user demands and compliance requirements. Attend this session to understand how to achieve super-high agility in data center computing using private and hybrid clouds as well as virtualization of clinical workspaces. These two vectors are highly intertwined in the continuum of care delivery and must both be addressed to achieve user mobility, high system resilience, and data privacy.








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WEDNESday, August 28 10:00 am–11:00 am SEC5750 Security Automation Workflows with NSX Technical Level: ■

Speaker(s): Gargi Keeling, VMware Don Wood, McKesson Moscone West, Room 3012

Top 5 Security Operations Automation Workflows with NSX Service Composer Step by step examples showing how to combine security groups and vendor profiles into conditional workflows. VCM4445 Deep Dive into vSphere Log Management with vCenter Log Insight Technical Level: ▲

Speaker(s): Steve Flanders, VMware Chengdu Huang, VMware Moscone West, Room 2005

Every application and device, whether computer, network, or storage; physical or virtual; Windows or Linux; generates log messages. Messages from any single application or device contain

useful information including auditing, statistics, and errors. When messages from multiple applications and/or devices are aggregated, a large amount of knowledge can be obtained if the information can be parsed and displayed properly.

VCM5048 Automating the Software Defined Data Center: How Do I Get Started

This session will focus on vCenter Log Insight, a new log aggregation, correlation, alerting, and reporting tool by VMware. We will be going under the covers to expose some of the more advanced features that are available in the product and we will be leveraging real environments to demonstrate the immediate value this product has to offer. You will leave the session with a better understanding of how to construct complex queries, the cost associated with the available search methods, and how to build powerful content packs for your own applications or for applications on which you rely. This session is ultimately about going beyond the basics of installation and configuration of vCenter Log Insight and learning how to leverage the product to solve real-world problems.



Speaker(s): Thomas Corfmat, VMware Alan Renouf, VMware Datacenter automation can be a pretty intimidating task. What should I automate? What product should I use? Just within the VMware product family, there are a number of automation/ orchestration/integration solutions that sound like they could do the job. But which one is the right one? This session will answer these questions by helping you understand how to approach datacenter automation based on specific criteria. It will also provide guidance on which automation product you should be using... and which ones to avoid.


Speaker(s): Praveen Kannan, VMware Samuel McBride, VMware Marriott, Yerba Buena Level, Salon 7

In this session, we’ll do a live demonstration of a few scenarios on how to troubleshoot VM performance issues across applications, infrastructure, and storage using the tools that are available in vCenter Operations Management Suite.

Finally, this session will offer you some practical tips to ensure that your automation journey is a successful one, and tell you where to find additional resources to get a deeper understanding of the described concepts.


VCM5169 How to Troubleshoot VM Performance Issues Across Applications, Infrastructure and Storage Using vCenter Operations Management (Live Demonstration!)








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WEDNESday, August 28 10:00 am–11:00 am VCM5240 IaaS Case Study: How Apollo Group Delivered Business Relevant Cloud Service Using vCloud Automation Center Technical Level: ● Area of Interest: E

Speaker(s): Rich Bourdeau, VMware Christian Lewis, Apollo Group, Inc. Charles Preston, Apollo Group, Inc. Moscone West, Room 3022

In order to achieve the adoption you envision, your cloud services will need to be flexible enough to meet the unique needs of your business or business that you need to support. In first half of this session we will demonstrate how vCloud Automation Center purpose-built capabilities and policy-based governance can be used to customize the delivery of Infrastructure and application services to meet the

unique needs of your business. In the second half of this session, Apollo Group will talk about how they used vCloud Automation Center to leverage their existing infrastructure and tools while delivering IT services that meet the unique needs of their business. VSVC1006-GD vCloud Suite and Software-Defined Data Center with Tom Stephens Speaker(s): Tom Stephens, VMware Moscone West, Alcove 1


11:00 am–12:00 pm EUC5575 Re-imagining VDI Design: New Strategies for Solving VDI Challenges Technical Level: ■

Speaker(s): Daniel Beveridge, VMware John Dodge, VMware Moscone West, Room 3002

For too long, customers have been challenged to find the right mix of performance, cost and operational simplicity when designing for VDI. Increasingly, users are motivated by mobility, aesthetics, and good ergonomic design. In this session you’ll hear from the architects responsible for developing new strategies for handling persistent and stateless VDI with a focus on creating a great user experience, in a low cost, easy to operate solution. This session questions some long-held design maxims and examines several new designs that combine multiple technologies to protect user data, the OS image, and user applications. We’ll show you how the Horizon Suite (Mirage,


Horizon Workspace, View) works together with advanced VSA storage and flash technologies to re-imagine the ideal desktop. After attending this session, you will have an inspiring new vision for creative VDI design that solves today’s challenges in both user expectations and TCO.








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WEDNESday, August 28 11:00 am–12:00 pm NET5266 Bringing Network Virtualization to VMware Environments with NSX Technical Level: ■

Speaker(s): Rajiv Krishnamurthy, VMware Manish Mittal, VMware Marriott, Yerba Buena Level, Salon 8

You will understand how the NSX platform brings agility to networking by providing independence from the physical infrastructure. Attendees will learn how network traffic is handled in various scenarios and what automation capabilities are offered in the NSX platform. Take a deep look into the evolution, use cases and features of NSX platform including NonMulticast VXLAN, massively scalable NSX controller, distributed packet forwarding capabilities and logical to physical networking. This session will focus on NSX infrastructure for VMware

environments. See LIVE how the platform is built with full HA, multiple vCenters and understand what’s needed to build your own! NET5520 VMware NSX Integration with OpenStack Technical Level: ▲

Speaker(s): Somik Behera, VMware NSBU Salvatore Orlando, VMware Moscone West, Room 3003

OPT1002-GD vCloud/SoftwareDefined Data Center Deployment with Venkat Gopalakrishnan


Speaker(s): Venkat Gopalakrishnan, VMware Moscone West, Alcove 3


OpenStack Quantum provides a plugin to make use of erstwhile Nicira NVP APIs to deliver the first Network Virtualization platform to be integrated with OpenStack Quantum. In this session, we will go through a deep dive of how the integration of OpenStack Quantum and former Nicira NVP Platform was done, how this integration has evolved to support VMware NSX APIs and deep dive and demos of common Cloud Provisioning workflows using OpenStack Quantum, powered by VMware NSX.


PAR6396 The 5 Simple Steps to Acquire New Customers

Speaker(s): Chris Waldo, VMware Marjorie Young-Krauss, VMware Marriott, Yerba Buena Level, Salon 15

Join us to learn strategies and best practices to find, engage, and convert new prospects into loyal, profitable clients. Spend the hour with us to learn: • How to generate and sustain new prospects to grow your sales pipeline • Effective discovery techniques that uncover critical customer business issues • Proven integrated sales plays to build pipeline fast These easy to implement techniques will get new customers engaged and reengage dormant prospects. Mark your calendars for this must see session!








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WEDNESday, August 28 11:00 am–12:00 pm PHC4750 How to Build a Hybrid Cloud in Less than a Day

TEX5218 Health Care Applications Characterization in VMware Horizon View Technical Level: ■ Area of Interest: H


Speaker(s): Biswapati Bhattacharjee, VMware David Stafford, VMware

Speaker(s): Chris Colotti, VMware David Hill, VMware



Enterprises globally are enthusiastically embracing Hybrid Cloud Computing as a way of both reducing costs and improving their time to market. To achieve this, enterprises are looking to VMware and its partners to help them deploy and consume hybrid cloud services. This session will help enterprises address the critical first steps by exploring the proven, practical activities and considerations VMware has defined, based on experience for deploying private hybrid clouds. In addition to the technical aspects, this session will provide the participant with an understanding of the key business requirements driving enterprises’ decisions to implement hybrid clouds.

Health Care ISV are always concerned about how their application and devices related to it will behave in VDI environment when under load. It is a challenge to automate such workload (e.g., connecting hundreds of speech mikes in thin/zero client and simulating user behavior while dictating in virtual desktop) and validate whether application is performing as expected as it does in physical desktops. There are a few tools available in the market and VMware View Planner is one which helps in addressing that. This session will discuss how VMware View Planner, VMware proprietary tool, can help with creating and executing such workload so that ISV can deploy their application with peace in VMware Horizon View environment. Additionally, it will cover the best practices to be followed for such application.

TEX5738 Architectural Changes in vCenter Platform Technical Level: ■

Speaker(s): Eddie Dinel, VMware Fausto Ibarra, VMware Marriott, Yerba Buena Level, Salon 10

VCenter and the Cloud Infrastructure Suite management platform is undergoing a significant change. In his session we talk about the changes, the profound impact they will have on customers and partners. We will discuss why this new architecture is better and how both customers and partners can benefit. VAPP5600 Pushing the Limits: How to Maximize Private Cloud Efficiency with Extreme Economies of Scale Technical Level: ■ Area of Interest: R

Speaker(s): Chris Forbis, Symantec Peter Janke, Symantec Moscone West, Room 3018

One of the key promises of virtualization is better utilization of physical resources. Having multiple virtual machines share a pool of compute, network, and storage


resources allows for less waste and thus better cost efficiencies than a physical environment can accomplish. However, many virtualized implementations stop short of unlocking the true potential of large-scale resource pooling by creating too many silos for the physical resources and for the content itself. Next-generation Software-Defined Data Centers require more dynamic sharing of resources at a larger scale and in a more automated fashion to achieve greater efficiencies than a traditional virtualized environment. In this session for technical professionals, we will examine the nuts and bolts behind one of the largest vCloud Director-based enterprise private clouds in the world. We’ll discuss how thinking big on sharing and automation can help unlock the key benefits promised by the next-generation Software-Defined Data Center and how at scale even the smallest design decisions can have a significant impact on performance and efficiency. We’ll look at extreme strategies for optimizing the sharing of resources in a large-scale private cloud while maintaining deploytime and run-time performance that will delight end-users. More than just theory, we can show real-life benefits achieved because these strategies are already running in production today.








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WEDNESday, August 28 11:00 am–12:00 pm VAPP6268 Building Google-like Infrastructure for the Enterprise Technical Level: ■

Speaker(s): Jason Langone, Nutanix Dheeraj Pandey, Nutanix Moscone West, Room 3011

When Google and other leading cloud providers set out to design a nextgeneration datacenter, they threw away the playbook. They understood that if they relied upon traditional hardwarecentric architectures, which demanded ever more powerful servers, networks, and storage arrays, they would fail. Instead, these pioneers re-invented how scalable datacenters were built and managed.

removing the complexity of a storage network. By integrating datacenter intelligence into software instead of hardware, and eliminating costly network infrastructure, Google and others have been able to realize both massive scale and rapid feature velocity. At the same time, they have achieved unheard of economics by eliminating the need to upgrade hardware simply to achieve greater performance, while still increasing overall reliability. These same technologies and datacenter architectures are now within reach of mainstream enterprises. New Virtual Computing Platforms bring together scale-out architectures and serverattached flash to provide an elegantly simple building block for the softwaredefined datacenter.

VAPP6408 The Next Wave of Virtualization & Fabric Computing with Cisco’s Unified Computing System Technical Level: ■

Speaker(s): Roger Barlow, Cisco Moscone West, Room 2014

Cisco’s Unified Computing System drove the market transition to Fabric Computing, delivering compute, network, storage access, and virtualization, as one cohesive system. The need for this level of innovation was immediate: in just four years, there were over 20,000 UCS customers and it had achieved unparalleled market share gains in the blade server space. Learn how Cisco is continuing to innovate by bringing together the physical and virtual worlds with UCS:

• beyond a system that is optimized for the elements to work so efficiently together, that it has achieved over 70 world record breaking benchmark performance results. Come learn what you can achieve with Cisco UCS.

• beyond service profiles which can configure or reallocate resources to ensure applications and new services are running in minutes not weeks,

They embraced a highly distributed software model that was implemented on clusters of commodity hardware. They also took the bold step of converging compute and storage resources into a single tier, thus

• beyond existing support for both blade and rack form factors in a single management domain,


• beyond supporting both physical and virtualized workloads in the same system,








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Expect to learn about: 1.

11:00 am–12:00 pm VSVC5277 From XenServer to vSphere5, 145 VMs in 45 Days: A Linux How-to Technical Level: ■ Area of Interest: FD

Speaker(s): David Ehle, Argonne National Laboratory Darren Ioka, VMware Moscone West, Room 3008

Not all virtualization projects start from scratch. This session will detail the real-world experience of moving a production environment from a Citrix XenCenter platform to a fresh VMware vSphere 5 environment at Argonne National Laboratory.

Managing stakeholder expectations, and communicating about Virtualization with other parts of IT.

2. V2V Migration Tool options and why VMware Converter was the best choice. 3. Proven step-by-step instructions for moving 2 different Ubuntu LTS releases from XenCenter to vSphere 5. 4. Problems encountered and the solutions and workarounds needed to move past them. 5. Real-world data about migrating services from one platform to another and the changes it requires. This “From the Trenches” presentation will be an opportunity for those planning or participating in a V2V or P2V implementation to learn about the down and dirty details, ask questions about a real transition, and share your own war stories.

VSVC5511 Deploying vSphere with OpenStack: What It Means to Your Cloud Environment Technical Level: ■

Speaker(s): Scott Lowe, VMware Dan Wendlandt, VMware Moscone West, Room 2002

OpenStack is an open source project aimed at enabling public and private Infrastructure-as-a-Service (IaaS) clouds on different underlying hypervisors. VMware has contributed code to the OpenStack Compute project (codenamed Nova) to support the enterprise-grade vSphere platform within OpenStack. This talk will provide an overview of OpenStack describe how vSphere integrates with OpenStack, and provide a demo centered around key cloud use cases. Further, we will highlight how VMware is working with partners in the OpenStack ecosystem and provide a glimpse into future plans around VMware and OpenStack.









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WEDNESday, August 28 11:30 am–12:30 pm EUC5004 Horizon Workspace at Scale: Deploying to 15,000 VMware Employees Technical Level: ■

Speaker(s): Bhavin Mathia, VMware Vishesh Nirwal, VMware Andrew Hawthorn, Horizon

Suite to entire VMware workforce. We will illustrate how we formulized the program, architecture, and deployment and achieved secure delivery of data, applications and desktops in single unified workspace to more than 15,000 users that can be accessed from any device or via a browser and how this implementation allowed VMware IT to deliver the freedom that end-users want with the safety and control IT needs.

EUC5145 Enterprise Mobility Management: What Is It We Need to Manage?

EUC5541 Integrating Enterprise Application with SAML to Horizon Workspace



Speaker(s): Srinivas Krishnamurti, VMware Scott Davis, VMware Jack Madden, TechTarget Suzan Pickett, Columbia Sportswear

Speaker(s): Manrat Chobchuen, VMware Dean Flaming, VMware Cindy Kou, VMware


MDM, MAM, MIM, EMM - there is a whole new breed of acronyms out there, all telling you what to manage to keep your mobile users working effectively and securely. They can’t all be right. Join four industry experts to hear their views on this fast moving, overlapping and frustratingly contradictory space. Bloggers Jack Madden and Andre Leibovici are joined by Suzan Pickett, Manager of Systems Engineering for Columbia Sportswear and VMware Sr. Director Mobile Work Solutions, Srinivas Krishnamurti, for an animated discussion on the important technologies now and in the future for supporting the growing mobile workforce. This timely panel discussion promises to enlighten, entertain, and educate all who dare to contemplate this developing area of IT.


End-User computing in large organizations like VMware is a huge challenge and with new trends emerging and adopted to save costs and improve efficiencies like BYOM, BYOD, SaaS Solutions, Mobile Apps, Cloud Data Drives, VDI etc. poses much bigger challenge on Security, Identity and App Access Mgmt., Mobile App Mgmt., Device Support, Desktop Mgmt. etc. Though there are several silo solutions in the market addressing parts of these problems; with Horizon Suite release VMware IT is on a journey addressing these end-to-end enterprise needs. This is an illustrative case study of how VMware IT implemented Horizon Session Identifiers BCO Business Continuity EUC End-User Computing NET Networking


Horizon Workspace brings management and single sign-on (SSO) integration to many existing SaaS applications. Integrating this feature into existing enterprise application will increase the simplicity of management. Join this session to see how VMware provides the solution to integrate your enterprise application into Horizon Workspace. You will get a technical deep dive on how you can plan, prepare, develop and integrate your existing enterprise application. There is also skeleton framework with demo application that you can kickstart and get up and running in very short order.








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WEDNESday, August 28 11:30 am–12:30 pm EUC5672 Implementing a Scalable and Highly Available Desktop and Application Architecture with a VMware AlwaysOn Solution Technical Level: ■

Speaker(s): Pete Brey, Hewlett-Packard Company Christopher Viamonte, Hewlett-Packard Company Moscone West, Room 3014

Increasingly, businesses are looking to End-User Computing solutions to drive greater efficiency in their IT infrastructure. Their objectives can range from increasing worker productivity with BYOD to maximizing infrastructure efficiency with desktop virtualization, and everything in between. An easy to deploy, highly scalable, and highly available server and storage infrastructure built with VMware AlwaysOn is critical.

EUC5706 A Technical Deep Dive on VMware Horizon View 5.2 Performance and Best Practices Technical Level: ■ Area of Interest: S

EUC5858 Designing a VDI-as-aService Environment for Dallas County Community College District

principles of “Plan big, start small, scale fast.” To ensure the design would be able to scale, VMware View Planner was used to test various configurations.


Storage infrastructure is a key factor in any end-user computing solution, and can be one of the most difficult portions of the environment to properly size. Tightly coupled to the overall user experience, any issue with storage will be highly visible. In this session, we will cover previous storage solutions to address this challenge, and how the entire storage challenge is being reshaped with the introduction of EMC XtremIO. As an early ship customer, DCCCD leveraged XtremIO storage to satisfy both the capacity and performance needs of up to 2,500 users in a single XBrick that consumes only 6U of rack space. This session will also discuss some of the tests conducted to insure the early release of XtremIO was production ready and able to meet high expectations.

Speaker(s): Banit Agrawal, VMware Warren Ponder, VMware

Speaker(s): Mark Vaughn, Presidio/INX


The Dallas County Community College District (DCCCD) is a group of seven community colleges. While combining resources through the DCCCD, these seven colleges still leverage a considerable amount of unique IT infrastructure for their campuses. This includes key infrastructure pieces like Active Directory domains and DNS. This autonomy created challenges for DCCCD as they sought to develop an end-user computing strategy to serve the entire district, including students, faculty and administrators.

Please join us for an hour filled with in-depth technical discussions on performance improvements, best practices, and end-to-end architectural considerations associated with creating a high performance, efficient and highly scalable VMware Horizon View deployment. In this session, we present Horizon View 5.2 new features and performance improvements and competitive results, 3D graphics feature performance, VMware vSphere 5.1 platform performance in the context of VDI including SE Sparse disks, and Windows 8 performance. Finally, we present several GPO settings that will enable you to precisely fine-tune your shared resources such as CPU and network bandwidth and get the best user experience from your VDI deployment.


This session will walk through identifying some of the key challenges in designing a centralized service to be offered to all seven colleges in the district. After designing a solution that will scale to host the entire district, phase one was begun to implement VDI services for one college and for the DCCCD Service Center. The project utilized the design









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WEDNESday, August 28 11:30 am–12:30 pm NET5516 An Introduction to Network Virtualization Technical Level: ■

Speaker(s): Thomas Kraus, VMware Eric Lopez, VMware Moscone West, Room 3022

In this session instructors will provide a highly effective instruction course on VMware NSX for Multi-Hypervisor. The first half of the session will establish the necessary foundation for what Network Virtualization is and how it is achieved as well as the architecture and system components that comprise VMware NSX for Multi-Hypervisor. The Presenters will then leverage digital Whiteboard technology to interactively design a Logical Network Virtualization Architecture to meet a set of business requirements. Requirements will be addressed in an interactive format to demonstrate the product capabilities as well as the design methodology of the Solution Architects who will be leading the session. Presenters will cover the following requirements for the Logical

architecture: Consumption model, CMS Integration, L2 Isolation, Scalability, Legacy Network Co-existence, External Connectivity, L3 Fabric for Transport Network. OPT5315 Transform IT into a Service Broker – Key Success Factors Technical Level: ●

Speaker(s): Paul Chapman, VMware Kevin Lees, VMware Rich Pleasants, VMware Jeffrey Ton, Goodwill Industries of Central Indiana Moscone West, Room 3001

The IT service broker concept is compelling. IT takes a portfolio view of workloads and capabilities, and brokers the right “fit for purpose” solution for each service. IT may move applications to SaaS, build and deliver services on-premise, or subcontract depending on circumstance. But it takes more than a “cloud” or fielding a new team, or re-organizing the department to change long-standing service delivery and service consumption behaviors. This panel is packed with those who have “been there done that” and understand

the challenges, tricks, and benefits of the service broker model. We’ll draw on the real-world experience of the panelists and the audience to help you identify and apply the secrets of successful transformation. OPT6047 Is Process Killing Creativity? Now is the Time to Automate the VM Lifecycle Technical Level: ●

All these demands can certainly cause a headache and take control of your life.

Speaker(s): Arne Josefsberg, ServiceNow Moscone West, Room 2011

All this talk about public, private and hybrid cloud generates a lot of excitement in the boardroom, but it also generates a lot of headaches for the people like you who have to manage it. How do you manage requests and keep up with business demand? How do you keep track of all the moving parts so you don’t run out of capacity? How do you know when to decommission a VM when it’s no longer in use? How do you teach people that virtual resources are actually not free?


In addition to keeping the lights on, you are likely being expected to deliver innovative products and services that grow revenue, attract new customers, and improve operational efficiency. And you can’t forget about minimizing capital investments and operating expenses, increasing service quality and delivery speed, and supporting a gazillion regulatory and compliance requirements.

Rather than an hour of slides, join us for a series of live demonstrations of reallife scenarios where we’ll show you a service-oriented approach to managing cloud lifecycles. At the end of this session, you’ll see that there is a way to control virtualization before it controls you.








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WEDNESday, August 28 11:30 am–12:30 pm SEC5589 Healthcare Customer Case Study: Maintaining PCI, HIPAA and HITECH Compliance in Virtualized Infrastructure Technical Level: ■ Area of Interest: H

to maintain the confidentiality, integrity, and availability of patient information (regulated by HIPAA), while adhering to the compliance requirements of payment card processing (PCI). Jefferson Radiology will share their practitioner’s point of view in designing a datacenter responsive to multiple compliance specifications using VMware and partner security and compliance solutions.

Speaker(s): Matt Barrett, Jefferson Radiology Moscone West, Room 2005

Jefferson Radiology is one of the largest radiology groups in the United States. Technological innovation is one of its core strengths and competitive advantages. Its VMware-based data center serves many regional imaging facilities and must protect all virtualized corporate assets accessed by its team of doctors, medical personnel, and administrators. The business is regulated by both HIPAA, HITECH and PCI. This session will discuss Jefferson Radiology’s implementation as a model for healthcare organizations who need

STO5339 Implementing Software Defined Storage with SoftwareDefined Data Center to Deliver Increased Agility to Apps & EndUsers Technical Level: ■

Speaker(s): Vaughn Stewart, NetApp Marriott, Yerba Buena Level, Salon 7

A software-defined data center is a potentially disruptive technology that has the potential to revolutionize IT operational models by increasing the agility to deliver applications and empower end-users. Storage lies at the heart of any data center and is evolving in lockstep with the emergence of software-defined storage. Softwaredefined storage can provide “Storage as a Service” to accelerate service levels, reduce costs, and increase availability. Many of these capabilities are available today and this session will discuss, demonstrate, and recommend how to implement software-defined storage in your software-defined data center.









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WEDNESday, August 28 11:30 am–12:30 pm STO5464 Leading Edge: Evolving to a Software-Defined Data Center Technical Level: ■

Speaker(s): Chad Sakac, EMC Moscone West, Room 3007

A typical IT department spends an unsustainable 70% of its budget on maintenance, with little room for innovation. IT has reached a tipping point, but toward what? It’s either obsolescence or the Software-Defined Data Center. The Software-Defined Data Center takes an architectural approach, driven by a set of innovative technologies. It starts with a basic, commoditized, hyper-standardized infrastructure. The key is an intense focus on automation of every possible operation, based on two big ideas. The first is a decoupled control plane for compute, network, and storage. The second is to implement and enforce all datacenter services via software-defined policy, where possible using software models for dataplane services.

This approach requires that compute, storage, networking, security, and availability services are pooled, aggregated, and automated, everything managed by intelligent, policy-driven software. The result is a datacenter optimized for the cloud era, providing unmatched business agility, the highest SLAs for all applications, dramatically simpler operations, and lower costs. This session will highlight and demonstrate the new disruptive technologies in the next generation datacenter – the VMware vCloud Suite driving policy and automation, the VMware NSX stack interacting with the Software-Defined Storage layer, flash and VM-granular policy, nonstop operations, advanced security and backups, all delivered in a service model. This session discusses real-world customer experiences on how they are evolving to the Software-Defined Data Center.

VAPP1010-GD Java with Emad Benjamin

VSVC1004-GD Top 10 Customer Support Issues with Josh Gray

Speaker(s): Emad Benjamin, VMware

Speaker(s): Josh Gray, VMware













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WEDNESday, August 28 12:30 pm–1:30 pm

EUC6888 Best Practices for Deploying 3D Graphics with Horizon View

NET6992 Continuing the Network Transformation Journey with Intel® Open Network Platforms

PAR6419 VMware Partner Network: Partnerships Built for You and Your Customers



BCO4977 VMware vSphere Replication: Technical WalkThrough with Engineering

Speaker(s): Yves Bourgeois, La Cité Collégiale Geoff Murase, VMware Brian Seibenick, SSOE Group

Speaker(s): Brian Johnson, Intel Corporation

Speaker(s): Cindi Johnson, VMware



Speaker(s): Aleksey Pershin, VMware Ken Werneburg, VMware Moscone West, Room 2009

VMware vSphere® Replication is a feature of data replication used by both the vSphere platform to protect virtual machines and VMware vCenter™ Site Recovery Manager™ (SRM) to orchestrate the recovery of entire sites. In this session, VMware Engineering will take you through the full details of how vSphere Replication works: the identification and scheduling of data for replication, built-in fail-safes, networking aspects of vSphere Replication and ultimately how it is used by both vSphere and SRM.

VMware customers around the world are successfully deploying Horizon View with 3D Graphics from NVIDIA. Come learn the details and technical considerations necessary to properly enable hardware accelerated graphics with Horizon View. Hear from customers about their architectures and the lessons they’ve learned from putting their VMware-NVIDIA solution into production.



Intel is heavily investing in products and technologies for network overlays, network function virtualization (NFV), and software defined networking (SDN) to help drive the network hardware architectural transformation. This session will provide details on the Intel vision of the datacenter network and how it is effecting the development of new technologies and products. Specific focus on network hardware capabilities to optimize traffic management and performance of network overlays using VXLAN. Additionally, details on how to take advantage of the Intel® Open Network Platform reference designs for physical switching and hybrid switching using Intel® Xeon processor-based platforms will also be covered.

Is your organization taking full advantage of our award-winning VMware Partner Network (VPN) Program? If you’re not sure, then this session is a must. Come hear the latest on our rewards and incentives programs and learn how to distinguish yourself to your customers and in the marketplace. VMware’s Partner Network provides an evolutionary and pragmatic way to drive both license and service businesses, create new opportunities, increase profitability and close deals faster. You’ll leave with the tools you need to stand out to customers and gain a longterm competitive advantage with your VMware practice.

Follow along as we walk through the life cycle of protecting a virtual machine with vSphere Replication. Session Identifiers BCO Business Continuity EUC End-User Computing NET Networking








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scenario using a stretched application deployment. It is recommended that attendees pursuing the comprehensive Jump Start curriculum attend this session.

STO5642 Software-Defined Storage – Cloud Disruption Comes to Storage

in rigid mainframe-era designs, are ill-suited to meet the demands of the dynamic, shared modern datacenter .




SEC1004-GD Agentless Security Antivirus, Vulnerability Management, File Integrity Monitoring in the SoftwareDefined Data Center with Azeem Feroz

Speaker(s): Greg Herzog, VMware

Speaker(s): Azeem Feroz, VMware



This is the fourth of five sessions in the Jump Start curriculum designed for vSphere administrators who want to rapidly accelerate their vCloud Hybrid Service knowledge base. In this session, a VMware Cloud Architect will present an overview of planning, designing and implementing a hybrid cloud architecture using the vCloud Hybrid Service. Attendees will learn how to select a workload for migration, design the hybrid environment, evaluate the integration requirements and assess the operational impact. Finally, you will see this methodology put into practice as we showcase a datacenter expansion


In this session, learn how SoftwareDefined Storage combines scaleout design, commodity hardware, Ethernet connectivity, and configurable performance profiles with rich policy-based automation to deliver flexibility and simplicity at scale. Scale-out architectures free users from the complexity of tiered storage models, eliminating the need for forklift upgrades to deal with priceperformance tradeoffs. The ability to monitor end-to-end application performance enables accurate diagnosis and proactive remediation. Learn how organizations today are already leveraging software-defined storage architectures to build dynamic public and private clouds.

12:30 pm–1:30 pm PHC5045 vCloud Hybrid Service Jump Start Part Four of Five: Identifying and Deploying Workloads in vCloud Hybrid Service

Speaker(s): Kevin Brown, Coraid Public cloud services have set the bar for on-demand, self-service infrastructure. However, in order to achieve this level of agility and elasticity in private clouds, architects need to move past the complex legacy storage models, and towards a modern scale-out, softwaredefined storage architecture. Administrators need to be able to predictably scale storage capacity and performance in multi-tenant environments for a wide range of workloads, without creating silos that are difficult to manage. This in turn requires end-to-end visibility across compute, network, and storage layers to enable troubleshooting and SLA remediation. Further, to deliver one-click cloud services, storage management needs to move to policybased automation integrated with the control plane across the entire compute, network, and storage stack. Legacy storage architectures, which are rooted









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VAPP1009-GD SAP with Mohan Potheri Speaker(s): Mohan Potheri, VMware Moscone West, Alcove 3

TEX5759 NSX NDA Roadmap for Partners (TAP only) Technical Level: ■

Speaker(s): Adina Simu, VMware T Sridhar, VMware Moscone West, Room 3011

Join us for a roadmap session discussing NSX, the newest network and security virtualization product from VMware.

Group Discussions are a good way to join together with peers, guided by a VMware expert, and discuss a VMware key topic as selected by the group. Come to this session prepared to dive-in, engage, and share best practices. VAPP5834 Virtualizing Mission Critical Oracle RAC with vSphere and vCOPS Technical Level: ■

Speaker(s): Steven Jones, VMware Charles Kim, Viscosity North America Kannan Mani, VMware George Trujillo, Hortonworks

for enterprise virtual platforms. Best practices and lessons learned from numerous enterprise projects will be shared with attendees. We will show how to fully provision advanced clusters in a matter of hours. Save days and even weeks of deploy time by attending this session. Anyone virtualizing Tier 1 and Tier 0 platforms will gain insights and knowledge of how to properly deploy business critical systems in VMware environments. Understanding key monitoring and performance metrics for Oracle complex systems through vCOPS will be shared with attendees. The secret sauce of customized vCOPS user interfaces for Oracle on VMware will be discussed.


Oracle Real Application Clusters (RAC) are some of the most complex and mission-critical platforms to virtualize. This detailed technical session will teach advanced deployment techniques


VAPP5932 Virtualizing Highly Available SQL Servers Technical Level: ▲

Speaker(s): Scott Salyer, VMware Moscone West, Room 2002

Running Microsoft SQL Server on VMware vSphere offers many options for database availability and disaster recovery utilizing the best features from both VMware and SQL Server. Did you know you can use VMware HA with SQL Server native availability features to achieve higher availability? Did you know you can perform “rolling software upgrade” with a standby VM? In this session we will have in-depth discussions on the high availability options, including VMware HA, Application HA, vMotion, DRS, SRM, SQL Server failover clustering, database mirroring, as well as the latest SQL Server 2012 AlwaysOn technologies. Demos and scenario-based solutions will be used throughout the discussions.








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WEDNESday, August 28 12:30 pm–1:30 pm VSVC4886 Innovations in vMotion: A Technical Preview Technical Level: ■

Speaker(s): Min Cai, VMware Sreekanth Setty, VMware Gabriel Tarasuk-Levin, VMware Jennifer Wu, VMware Moscone West, Room 2016

There are many trends influencing the future of the datacenter environment, including the increasing adoption of the software-defined datacenter, the proliferation of vCenter Server deployments, geographically diverse multi-site enterprise environments, and the continued penetration of public cloud usage. A key benefit of the virtualized datacenter has been, since its introduction, the ability to vMotion virtual machines with no impact to guest workloads. As the scope of the virtualized environment continues to grow, the ability to vMotion freely

across this expanding environment will be a crucial value proposition to the software-defined datacenter. In this talk, we will review new cutting edge innovations, practices, and performance data for vMotion as it exists today. We will then provide a technical preview of significant advances in vMotion technology that will enable new classes of mobility use cases in multi-vCenter and multi-site vSphere deployments. Lastly, we will conclude the talk with a vMotion demonstration showcasing the upcoming features which will spearhead the increased mobility of vSphere workloads in the software-defined-datacenter.

VSVC4994 Marriage of ESX and OpenStack at PayPal Technical Level: ■

Speaker(s): Scott Carlson, PayPal Moscone West, Room 3002

PayPal is quickly moving forward to utilize open source and open standards based technologies in the build-out of our private cloud. With our internal release of OpenStack software based on “Grizzly” we have integrated ESX 5 support and now can deploy workloads against ESX as well as against KVM.

Technical Level: ■ Area of Interest: E

Speaker(s): Sean O’Dell, VMware Joey Ware, University of Oklahoma Health Science Center Moscone West, Room 3008

Who needs a Cloud Service Provider? Why not build your own? Learn how Oklahoma University Shared Services utilized VMware Technologies to architect and manage a Private/Public/ Hybrid cloud across Oklahoma. This session will provide design and management considerations for a geographically dispersed (130 miles) VMware architecture utilizing vCloud Director, Stretched Clusters, Site Recovery Manager, and vCenter Operations Manager. In addition, we will review design decisions for certain business continuity strategies across the Cloud. Attendees should expect to leave the session with a better understanding of design benefits and implications for use in their Cloud.


VSVC5660 What It Took to Stretch Higher Education and Take It to the Cloud?








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EUC4610 EUC Application Strategy Best Practices

1:00 pm–2:00 pm


BCO5160 Implementing a Holistic BC/DR Strategy with VMware – Part One Technical Level: ● Area of Interest: S

Speaker(s): Mauricio Barra, VMware Gaetan Castelein, VMware Moscone West, Room 3022

This session is part one of Implementing a Holistic BC/DR Strategy with VMware. We will take a look at the landscape of IT resiliency and discuss current challenges with business continuity and disaster recovery (BC/DR). This session will also provide high-level look at how VMware solutions can be combined to address high availability, disaster recovery, and data protection for comprehensive BC/DR coverage of mission-critical applications and services. Part two of this series will get into the technical details of combining VMware solutions to improve uptime in your virtual infrastructure.

Speaker(s): Raymond Dusseault, VMware Moscone West, Room 3014

An EUC CoE Architect will deliver this breakout session detailing real-world best practices and EUC Application strategy for an enterprise. EUC5196 Secure Mobility – FIPS, CAC and Beyond Technical Level: ●

Speaker(s): Paul Arnpriester, CDW Nonprofit Glenn Exline, VMware Paul Pindell, F5 Networks Deepak Puri, VMware Moscone West, Room 2001

Work is being done from a range of mobile devices which could either be owned personally or be corporate issued. This session will explain how to ensure security and compliance while enabling flexibility with mobile access to sensitive corporate data and applications.

EUC5870 Can Desktop Virtualization and the Cloud Deliver on Its Promise? Hear from Those Who Did It

EUC6348 The Endpoint Spectrum: From Fixed to Mobile


Speaker(s): Brian Nowlin, Samsung Electronics America Greg Spence, Samsung

Speaker(s): Dave Rubetti, Carolina Farm Bureau Insurance Company Steven Lalla, Dell Marriott, Yerba Buena Level, Salon 7

Dell Cloud Client Computing’s general manager, Steve Lalla, has traveled the globe talking to CEOs, CIOs, and IT teams who are moving their IT environment to the cloud. Hear how Cloud Client Computing and VMware helped organizations facing evolving business challenges requiring a rapid transformation of technology infrastructure. Join public and private sector IT experts from Daughters of Charity Health System, Uniondale School District and South Carolina Farm Bureau Insurance Company who have leveraged the simplicity and affordability of desktop virtualization to modernize their IT environments. In this session, attendees will learn how these organizations resolved pain points and transformed the way they do business through the power of cloud client computing.




Understand the corporate cloud landscape and learn how today’s widening spectrum of endpoint device technology untethers the end-user. This session will look at how any organization can leverage a strategic mix of endpoint devices – fixed, roaming and mobile – to magnify the benefits of desktop virtualization.








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WEDNESday, August 28 1:00 pm–2:00 pm NET5184 Designing Your Next Generation Datacenter for Network Virtualization Technical Level: ■

Speaker(s): Ben Basler, VMware Ray Budavari, VMware Marriott, Yerba Buena Level, Salon 9

by leveraging overlay networks such as VXLAN and providing integrated network services. As these designs are based on real-world customer implementations, attendees will gain an understanding of these concepts can be applied to their own datacenters and use cases. OPT4968 US Air National Guard – DoD Private Cloud Initiative – How Virtualization Saved $45 Million in Power/Cooling and Life Cycle Management

A key benefit of Network Virtualization is that it provides increased scalability and flexibility over any IP based network infrastructure. However when designing a next generation datacenter, there are a number of design considerations that allow these benefits to be maximized.


This session covers trends in datacenter design, such as the move towards standards based physical fabrics and increased compute density and consolidation. We will focus on how Network Virtualization using NSX for vSphere, when combined with a scalable and high performance Layer 3 network infrastructure meets the connectivity needs of applications and consumers

Tec-Pros worked with VMware and our DoD customer to create a single virtual platform that spanned across 82 locations and 3 datacenters, which manages business and mission-critical applications. All this while building a centrally managed environment that cut power and cooling costs saving the Government millions of dollars, and reducing the IT footprint by 90%,

simplifying lifecycle management. Since initial implementation follow-on upgrades have provided the platform at the base level for VDI functionality and for business-critical application virtualization at the data centers. Standard features such as HA, DRS, along with security roles and host profiles were utilized to ensure security and continuity across the enterprise. SEC5889 Troubleshooting and Monitoring NSX Service Composer (and Partner) Policies Technical Level: ▲

Speaker(s): Mike Colson, Technician Professionals LLC Jason Scanga, VMware Moscone West, Room 2011

Speaker(s): Shubha Bheemarao, VMware Mitchell Christensen, VMware Moscone West, Room 2005

Your organization wants security. You have desktops, servers, applications, and users and you need a way to protect all assets. In this session, you will see how easy it can be to monitor your environment to get advanced visibility into the virtual environment activity. And since we know things don’t always go as planned, we’ll break some security policies and show you how to troubleshoot and tune security policy.


In this session, we will show live demonstrations of how to use the NSX activity monitoring reports to drill down on activity information to get the complete view of activity in your environment – not just at the IP addresses, ports, and protocols level but with users and application level data. You will learn how to troubleshoot and tune security polices created in the service composer walking through examples. This session will also deep dive into what it is, why to use, and how it works, with specific examples on finding anomalies in access, tuning security policy, and troubleshooting spurious activity. After this session, you will start rethink on segmentation approaches to include not just server assets but also users and applications. This session will also provide deep dive demonstration of building NSX Distributed Firewall policies based on the monitoring live activity using Flow Monitoring. It will show ways to create policies based on monitoring flows in the system and provide a method to validate the polices you create.








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WEDNESday, August 28 1:00 pm–2:00 pm STO4791 Just Because You Could, Doesn’t Mean You Should: Lessons Learned in Storage Best Practices (v2.0) Technical Level: ■

Speaker(s): Patrick Carmichael, VMware Moscone West, Room 2006

This GSS Customer Support Day session will cover storage best practices using customer examples of how technologies can be misunderstood and misused – often resulting in downtime, data loss, or worse. The second half of the session covers architecting to avoid these incidents. Now updated for another year!

VCM5472 vCenter Orchestrator – Say Hi to Razor and Software Defined Storage

VCM5827 Reigning in VM Sprawl – Automating the Reclamation of Unused Resources



Speaker(s): Magnus Nilsson, EMC Jonas Rosland, EMC

Speaker(s): John Fox, Commvault Jonathan Howard, CommVault


This session will walk you through how to build a vCloud environment with endto-end automation from provisioning to a production-ready application without touching the physical hardware. We explain the components to accomplish this and how they work together, and then change focus to the crucial role vCenter Orchestrator plays in managing the different tasks in a Software-defined Datacenter. Finally the session conclude with a demonstration of an end-to-end workflow integrated with the vSphere WebUI and the possibilities vCloud Automation Center can give.


Virtualization has created worlds of new flexibility in our datacenters. However, because it’s so easy to provision new virtual machines, many organizations are experiencing VM sprawl – the proliferation of virtual machines, many of which are only needed for a certain time, and are then orphaned. Almost every VMware environment struggles with VM sprawl to some extent, and is wasting precious computing and storage resources that could be repurposed to other applications. However, many administrators are hesitant to just delete VMs for fear that they might be needed again later. For example, Test/Dev groups often create large sets of VMs for a project that lasts a week, and then move on to the next project without cleaning up the test environment created.


The question is, why is VM sprawl still an issue? We’ve been talking about it for years, and it never seems to get solved. In this session, we’ll examine VM sprawl, ways to mitigate sprawl, and learn about brand new tools available to help VMware admins and Dev/Ops teams automate resource utilization of the data management layer like VM Power Management (to reclaim unused memory and compute resources), Storage Management (to reclaim Tier-1 disk space), and VM Retirement/Archival (to reclaim unused compute and storage resources).








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WEDNESday, August 28 2:00 pm–3:00 pm NET5521 vSphere Distributed Switch – Design and Best Practices Technical Level: ■

Speaker(s): Vyenkatesh Deshpande, VMware Marcos Hernandez, VMware Marriott, Yerba Buena Level, Salon 8

VMware vSphere Distributed switch (VDS) is the key foundational component of the virtual networking as well as the new network virtualization abstraction layer in any data center. The VDS provides simplified Management, Performance, Scale, Visibility, Troubleshooting tools and Security to the virtual network. With VDS, customers have various design options available that help them in meeting their environment requirements. In this session we will discuss the common deployments that customers are using in their environment and what parameters you should pay attention to while designing. As customers move to 10 gig

NICs on their Server infrastructure, the traffic management and QoS capabilities are becoming key to provide the required Service level agreements to the critical applications and traffic types. We will explain the different traffic management and tagging capabilities available on VDS in detail and show how you can make use of these features to provide end to end QoS. PAR6491 VMware Cloud Credits Purchasing Program: How to Increase Value to You and Your Clients on the Journey to Public/ Hybrid Cloud Technical Level: ●

Speaker(s): Geoff Thompson, VMware Marriott, Yerba Buena Level, Salon 15

Hybrid Cloud is a key strategic area for VMware and our partners. Learn about opportunities to position and sell VMware Cloud Credits. Use this program to target customers who need to on-ramp, consolidate spend, or migrate to public and hybrid vCloud. Take advantage of a new initiative to provide value to your customers, make margin selling cloud and providing

professional services for cloud adoption and migration. In addition, this session will cover all aspects of the cloud credits buy/redeem lifecycle along with details of the management and reporting capabilities for both customers and partners. Partners will also be provided with details of the sales and marketing assets residing on Partner Central to assist in awareness, uncovering opportunities, sizing, and quoting. PHC4986 Build Tomorrow’s Cloud – Start Today

PHC5640 The Story behind Designing and Building a Distributed Automation Framework for vCloud Hybrid Services Technical Level: ■

Speaker(s): Nan Liu, VMware Nicholas Weaver, VMware



Speaker(s): Chris Drumgoole, Verizon Terremark

A critical component of the vCloud Hybrid Cloud Services product is the automation that implements changes behind the scenes. In this session Nicholas Weaver will walk through the vCHS automation framework “Project Zombie” from inception to implementation. This will cover technology choices around distributed computing, NoSQL, DevOps patterns like Puppet, and how they couple with the VMware’s cloud stack for service providers.


Even with the widespread adoption of cloud computing and numerous success stories, it is important to understand that the cloud revolution is still in its early stages. So the question is – what’s next in cloud computing? What should the next generation cloud deliver for enterprises? What tops the wish list of large-scale organizations? In this presentation, Chris Drumgoole describes what to expect of the cloud architecture of the future, and how performance


predictability and a global network will play a key role in the transformation towards the next generation of cloud.








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WEDNESday, August 28 2:00 pm–3:00 pm PHC5752 Data In, Data Out and Data Protected Technical Level: ● Area of Interest: S

Speaker(s): Mike Laverick, VMware Roshni Pary, VMware Moscone West, Room 3008

In this session attendees will learn how to identify and migrate data onto vCloud Hybrid Service, move data back from the cloud to on-premise and keep the data protected while in the cloud. SEC1003-GD Network Security Services New Model for IPS, URL Filtering, Forensics in the Software-Defined Data Center with Anirban Sengupta Speaker(s): Anirban Sengupta, VMware Moscone West, Alcove 3

Group Discussions are a good way to join together with peers, guided by a VMware expert, and discuss a VMware key topic as selected by the group.

Come to this session prepared to dive-in, engage, and share best practices. SEC6850 Achieving Security Agility in the Virtual Data Center Technical Level: ■

Speaker(s): Ashwin Krishnan, Juniper Networks Moscone West, Room 3002

Enterprises are increasingly virtualizing their datacenters to realize cost savings, increase availability of application to users, and be able to scale these applications on demand. But not all enterprises are necessarily deploying virtual security solutions for protection of that environment. Gartner projects, that, “By 2015, 40 percent of the security controls used within enterprise datacenters will be virtualized, up from less than 5 percent in 2010.” There are some key benefits of virtualized security controls in the datacenter. Unlike physical security devices, virtual security devices can easily be “created” on demand. Also, virtual security devices can easily be utilized for high availability in the form of a “cold” standby. This can be particularly valuable during disaster recovery situations in which physical

security devices are not necessarily available immediately nor are replicable in real-time. Finally, using the cloud to secure virtual workloads, and allowing each of a number of security services to elastically scale based on the needs of the service, dramatically reduces the time for these services to be utilized, which enhances service agility and correlates cost to business value (pay for only what you need). This is a key aspect of enabling the software-defined datacenter. Join Juniper’s Ashwin Krishnan to learn about what enterprises should be taking into consideration regarding virtual datacenter security and how Juniper solutions can help. VAPP4683 Maximize Database Performance in Your SoftwareDefined Datacenter Technical Level: ▲

Speaker(s): Mark Achtemichuk, VMware Michael Webster, VMware Moscone West, Room 2002

Mark Achtemichuk (VCDX-050) and Michael Webster (VCDX-066), two leading experts on Performance and Business Critical Apps take you through a power-packed session of architecture


design considerations to help you get the most performance out of the Software Defined Datacenter and your Cloud for your database servers. More customers are considering how to design and deploy their largest critical database servers in their Software Defined Datacenter and with VMware vCloud Director. These scenarios have many benefits for Business Critical Applications, such as Database systems, including reduced time to market, increased agility, reduced management overheads and a declarative architecture that can make meeting certain SLAs much simpler. This session will take you through a performance deep dive when using a software defined datacenter for your database workloads and introduce the architectural and design implications for performance when using new flash technologies. You’ll also learn how to avoid some of the common performance traps. Whether you are deploying databases on vSphere or in your cloud with vCloud Director this session will cover the critical performance considerations relevant to Oracle, SQL Server, and Sybase, and other missioncritical database platforms.








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VSVC4570 Ask the Expert VCDXs Technical Level: ▲

2:00 pm–3:00 pm VCM1005-GD Log Insight with Steve Flanders

Speaker(s): Doug Baer, VMware Matt Cowger, EMC Jason Nash, Varrow Chris Wahl, Ahead

Speaker(s): Steve Flanders, VMware



One of the highest-rated sessions at VMworld is back for its sixth year.


Come get interactive with a panel of five VMware Certified Design Experts who will answer your questions live. Experts in Cloud, Application Modernization and End-User Computing are here to help. VSVC4686 vSphere with Operations Management: The Customer Perspective Technical Level: ● Area of Interest: S

Speaker(s): Julia Lee, VMware

product line. After a brief overview by VMware, the customer will explain how this solution has provide both business and technical benefits.

2:00 pm–4:30 pm

VSVC6589 IO.OS: Because the Data Center Needs an Operating System

Speaker(s): Banjot Chanana, VMware Mark Chuang, VMware Milin Desai, VMware Eddie Dinel, VMware Jai Malkani, VMware Killian Murphy, VMware Vijay Ramachandran, VMware


Speaker(s): George Slessman, IO Moscone West, Room 2003

What is a PC without an operating system? It’s a box of parts. The operating system gives you control, performance and management. It is intelligent and optimizes the components to perform as an integrated system. It allows you to optimize, drive efficiency and analyze. The datacenter needs an operating system. Join CIO and GM of IO Labs, Kevin Malik, to learn more about IO.OS, the world’s first datacenter operating system.


This breakout session is designed to get a detailed look into how VMware customers are leveraging the new vSphere with Operations Management


TEX6590 Software-Defined Data Center NDA Roadmap (TAP only)


This session will cover the evolution of the VMware product set to enable the software-defined-datacenter. We’ll cover the growth of technology in the compute, storage, and network realms; discuss how policy-based management will make provisioning and ongoing management simpler; how VMware’s software-defined-datacenter will expand the services offered to applications running in it; and how partners will be able to deliver more value than ever before.








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WEDNESday, August 28 2:30 pm–3:30 pm BCO4905 Disaster Recovery Solution with Oracle Data Guard and Site Recovery Manager

BCO5160 Implementing a Holistic BC/DR Strategy with VMware – Part One Technical Level: ● Area of Interest: S

Speaker(s): Mauricio Barra, VMware Gaetan Castelein, VMware



Speaker(s): Kannan Mani, VMware Brad Pinkston, VMware

This session is part one of Implementing a Holistic BC/DR Strategy with VMware. We will take a look at the landscape of IT resiliency and discuss current challenges with business continuity and disaster recovery (BC/DR). This session will also provide high-level look at how VMware solutions can be combined to address high availability, disaster recovery, and data protection for comprehensive BC/DR coverage of mission-critical applications and services. Part two of this series will get into the technical details of combining VMware solutions to improve uptime in your virtual infrastructure.


This must-attend session will address the Disaster Recovery solution with VMware Site Recovery Manager and Oracle Data Guard. It will cover the architecture involving SRM Hostbased Replication and Storage-based replication solutions using Oracle Data Guard. Also focus on how to avoid issues in configuring SRM and Oracle Data Guard by following best practices, and help you be successful by implementing this solution. We will wrap up with a demo on how this was set up along with DR scenarios and also show the usage of SRM Callout scripts.

EUC4629 ThinApp 101 and What’s New in ThinApp Next Version Technical Level: ■

Speaker(s): Peter Björk, VMware Tina de Benedictis, VMware Marriott, Yerba Buena Level, Salon 9

What’s Now, What’s New and What’s Next. This session will give an overview on the functionality of ThinApp including what’s new in ThinApp. Next. We will show you how ThinApp simplifies application deployment using various technical demos given in this session.


EUC5805 Why Delivering Cloudbased Clinical Workspaces Makes Perfect Sense for Healthcare Technical Level: ● Area of Interest: H

Speaker(s): Howard Binner, Overlake Hospital and Medical Center Stephen Forrester, TriHealth Inc. Allen Serhat, Hackensack University Medical Center Moscone West, Room 2005

Delivering patient care in the digital world should be seamless for clinicians and automated for IT. As healthcare continues to transform and modernize applications and systems, new challenges arise around availability, mobility and security. Many healthcare customers have discovered how virtualization solves the tough challenges while providing easy-to-use, consumer-friendly clinical workspaces that free clinicians to do what they do best. Hear from healthcare customers on why they chose to move to virtual clinical workspaces, their best practices and why it works for them.








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SEC5820 NSX PCI Reference Architecture Workshop Session 2 – Privileged User Control Technical Level: ▲ Area of Interest: R

OPT5051 Key Lessons Learned from Deploying a Private Cloud Service Catalog

Speaker(s): Allen Shortnacy, VMware


Cloud has changed the operating model for IT infrastructures and has combined many powerful capabilities into a set of management interfaces and APIs that present new challenges as virtual infrastructure administrators are asked to perform duties across many facets of the Software Defined Data Center with more potentially broad sweeping implications. This consolidation of authority becomes especially important to control when running workloads with regulatory compliance requirements such as those for the Payment Card Industry (PCI). In this session we will build on the concepts described in the first workshop (SEC5775: Segmentation) and discover how to layer on NSX networking services in order to control how access to administrative tools and operations can be restricted based on a context sensitive security model. This provides what is known

Speaker(s): John Dixon, GreenPages Technology Solutions Moscone West, Room 2011

Meant for architects and managers, we’ll discuss a recent project to build a service catalog for a financial services firm. We’ll assess the request-approvalfulfillment theoretical paradigm against the realities of using a service catalog as the front-end on a private cloud installation. Self-service, automation, and orchestration all drive real value at this deployment. Which systems did we decide to integrate? Which procedures were selected to automate? What will the client automate next? We’ll respond to those questions and finally show how the client’s thinking evolved from that of a technical specialist to a true service provider.


as “Principal of Least Privilege” where the virtual infrastructure or application administrator is unable to gain access to sensitive data or application management interfaces that otherwise might be granted and insufficiently monitored if not designed and implemented properly. This concept is one of the use cases core to regulations such as that of the PCI DSS (Data Security Standard) and involves specifying exactly which set of privileges should be allowed based on a context including the user’s authority to perform certain operations and to which objects those operations are authorized. Implementation of vCloud Suite, NSX and other VMware Technology partners will be reviewed within this workshop to show how these controls align throughout the infrastructure providing controls and logging for prescribed administrative activities including Separation of Duties.









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WEDNESday, August 28 2:30 pm–3:30 pm SEC5891 Technical Deep Dive: Build a Collapsed DMZ Architecture for Optimal Scale and Performance Based on NSX Firewall Services Technical Level: ▲

Speaker(s): Shubha Bheemarao, VMware Bruno Germain, Nicira / VMware Moscone West, Room 3007

How would you design your DMZ if you wanted it cloud ready, secure and scalable? VMware provides a reference architecture for DMZ deployments that adapts to the dynamic needs of your business application along with benefits of high performance, simplified scale-out, fully automatable, low cost and highly secure. Plus this is a design approved by independent analyst research, 3rd-party validators and referenced by other major customers? Dream come true? Attend the session to see how it can be done!

Scale, agility, and flexibility is provided by the NSX Distributed Firewall and NSX Gateway services. This session compares different design alternatives and recommends a prescriptive design and reference architecture for securing your DMZ with the NSX Distributed firewall. The session also walks through the specifics of design to enable new security architectures. Will include highlevel overview of configuration options, administration, and management. Come to this session and revolutionize your DMZ! STO1001-GD VSAN with Cormac Hogan Speaker(s): Cormac Hogan, VMware Moscone West, Alcove 1


STO5787 Storage – The Next Frontier of Virtualization – How VMware Technologies Can Enable and Accelerate Software Defined Storage Technical Level: ■

Speaker(s): Aboubacar Diare, Hewlett-Packard Brad Katz, Hewlett-Packard Moscone West, Room 3022

The concept of virtual storage has been around for years. Companies like HP and VMware have led the way in developing VSAs that provide a lightweight and affordable way to deliver shared storage without the need for a physical external disk array. As this technology matures and next-generation solutions are reaching the market, solutions that were previously suited for very small businesses and remote offices are now being expanded to cover a rapidly expanding set of new use cases. This session will offer a deep dive view into how software defined and virtualized storage solutions work and how compute and technology advancements in VMware vCloud Suite have paved the way for the next generation of software


defined storage. These new technologies allow administrators to implement more powerful storage solutions on the hardware of their choosing while providing the same advanced data services associated with traditional enterprise storage solutions.








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WEDNESday, August 28 2:30 pm–3:30 pm VAPP4536 Virtualizing and Tuning Large Scale Java Platforms Technical Level: ▲

Speaker(s): Emad Benjamin, VMware Moscone West, Room 3012

The session will cover various Java GC, vSphere tuning techniques, and rationalization of large deployments having 1,000s of VMs and JVMs. Come to this session to learn about GC tuning and vSphere recipes that can give you the best configuration for latency sensitive applications. While most enterprise-class Java workloads can fit into a scaled-out set of JVM instances of less than 4GB JVM heap, there are workloads in the memory database space that require fairly large JVMs. In this session we take a deep dive into the issues and the optimal tuning configurations for tuning large JVMs in the range of 4GB to 128GB. The session will also discuss large scale virtualized Java deployments that have thousands of VMs and JVMs. Tuning and appropriately sizing such environments will be discussed in detail.

VCM5009 Practical Real World Reporting with vCenter Operations Technical Level: ■

Speaker(s): Tom Findling, VMware Monica Sharma, VMware Moscone West, Room 2006

Gathered from across VMware customers, we will share around 10 key performance and capacity reports/ views that will help you support your operational processes to interact/ share operational data with other team members: Operations Team, Storage Team, Line of Business, Application/VM owners, Upper Management, Capacity Planning Teams, Cloud Operations Teams, Provisioning Teams, etc. These will help you assess and report on datacenter-wide operations: performance, capacity utilization, risk, right-sizing, and optimization. You would be able to leverage these to understand historical peak usage patterns for effective sizing, troubleshooting, and ad hoc reporting for day to day operations You’ll also see a live demo and hear how to leverage some of these reports weekly, monthly, and quarterly without the headaches of manually gathering data and graphing reports in excel!


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WEDNESday, August 28 2:30 pm–3:30 pm VSVC5187 Silent Killer: How Latency Destroys Performance... And What to Do About It Technical Level: ■

Speaker(s): Bhavesh Davda, VMware Josh Simons, VMware Moscone West, Room 2010

If your virtualized application is running slower than expected, latency may be the culprit. In this talk, we will explain what latency is, describe where it can appear, and demonstrate how it can degrade application performance – sometimes significantly. We will discuss all three primary areas in which latency appears: networking, storage, and memory. We will then discuss best practices for reducing latencies on vSphere and conclude by describing upcoming enhancements to further improve the performance of latency sensitive applications on vSphere. This talk is designed for technical people, but it does not assume any particular expertise.

3:30 pm–4:30 pm BCO5851 VMware Backups that Work – Lessons Learned and Backup Performance Tuning Based on Extensive VADP Benchmark Testing Technical Level: ■ Area of Interest: F

Speaker(s): Abdul Rasheed, Symantec George Winter, Symantec

creates more reliable backups, shorter backup windows and less impact on the vSphere infrastructure. While backup performance is critically important, we also discuss restore performance considerations.

hackers, and slow analysis and response. We’ll then show how VDI environments offer new opportunities to improve detection and response and how you can leverage security and VMware technologies to do so.

EUC5143 Is 911 a Joke in Your Network? – How VDI Can Improve Threat Response

EUC5708 Low-Cost, HighPerformance Storage for Horizon Desktops



Speaker(s): Mike Gibson, Trend Micro



We’ve pushed the backup performance envelope so that you don’t have to! Industry leaders Cisco, NetApp, VMware and Symantec have teamed up to develop a best practice framework and performance benchmark based on the vStorage APIs for Data Protection (VADP). The test configuration uses the popular NetApp FlexPod environment. The result proves that you can easily protect over 4 TB of virtual machine data an hour. Most think that to provide this sort of performance, a mountain of hardware is required. This is not the case. We show you how these performance numbers can be easily obtained with minimal hardware and a small budget. Improving backup performance also

We read about targeted attacks nearly every day, and it’s astounding that even with the latest network monitoring technology that is in vogue now, these hacks continue to succeed. And then, even when we actually get notified of an attack via network alarm bells – it’s often too late – after the damage has been done. While Virtual Desktop Infrastructure environments are still exposed to these types of attacks, the controlled and dynamic nature of a virtual infrastructure offers unique opportunities for detecting and responding to these threats. This session will explore two of the principal weaknesses of network monitoring for physical environments – unmonitored windows of opportunity for


Speaker(s): Courtney Burry, VMware Donal Geary, VMware Tristan Todd, VMware Marriott, Yerba Buena Level, Salon 8

VDI projects face the challenge of maintaining a low cost-per-desktop, while maximizing end-user satisfaction. This session discusses the storage challenges facing Horizon Desktop Deployments, how to overcome them, and how to deliver a first class Virtual Desktop environment.








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STO6123 Health, Risk and Efficiency Assessment of SAN Infrastructure with vCenter Operations Manager (vCOPS) Technical Level: ■

NET1002-GD NSX for MultiHypervisor Environments with Roberto Mari Speaker(s): Roberto Mari, Nicira by VMware Moscone West, Alcove 2


Speaker(s): Chip Copper, Brocade Didier Stolpe, Brocade Moscone West, Room 3018

VMware vCenter Operations Manager (vCOPS) is a powerful tool and platform to: manage your cloud infrastructure health; monitor applications performance; assess the risks based on growing resource consumption; and, reclaim over-provisioned capacity so assets can be better utilized . In most datacenters, Fibre Channel SAN fabrics are deployed between the Server VMs and the storage LUNs to enable reliable, predicable, and highperformance traffic flows between applications and data stores. This session looks at using vCOPS with the Brocade management software to provide a comprehensive SAN view. This capability provides datacenter administrators with a more comprehensive visibility of their SAN storage networking so that they can monitor and manage

their storage networks, compute, and storage resources from an end-to-end perspective using vCOPS.

VAPP4813 Real-world Design Examples for Virtualized SAP Environments

This session will discuss how Brocade network management software (comprising the Brocade Network Advisor and Brocade’s integration) can be used with the VMware vCOPS analytics engine to accurately assess and predict potential service degradation and to help rapid service restoration and avoidance of disruptions.


VAPP1006-GD SQL/MS Apps with Jeff Szastak Speaker(s): Jeff Szastak, VMware Moscone West, Alcove 3


The session uses lessons learned in the field, regarding SAP virtualization to provide valuable guidelines relating to workload design & sizing, high availability, platform migration, SAP database design & Disaster recovery considerations. Examples from real customer designs will be used to highlight design techniques.



Speaker(s): Vas Mitra, VMware Mohan Potheri, VMware








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VMware features can be used to make rapid, safe deployment of domain controllers a reality.

VAPP5618 Virtualize Active Directory – The Right Way!

VSVC4731 Virtualization Rookie or Pro: Why vSphere Is Your Best Choice


Speaker(s): Deji Akomolafe, VMware Alex Fontana, VMware Moscone West, Room 3002

Active Directory Domain Services (ADDS) allows organizations to deploy a scalable and secure directory service for managing users, resources, and applications. Virtualization of ADDS has been supported for many years now, however it has required careful management to avoid pitfalls around replication, time management, and access. Windows Server 2012 provides greater support for virtualization by including virtualization-safetechnologies and support for rapid domain controller deployment. Attend this session to learn about the latest best practices for virtualizing Active Directory Domain Services on VMware, what to expect from virtualization of Windows Server 2012 ADDS, and how


Speaker(s): Eric Horschman, VMware Jeff Margolese, VMware Moscone West, Room 2014

Whether you’re just getting started virtualizing your servers or you’ve been doing it for years and are now tackling the last few big enterprise apps on your way to 100% virtualization, you might be considering platforms other than vSphere. If you’re investigating alternatives like Hyper-V, KVM or Xen, this session will provide you with crucial comparisons you need to make an informed decision and justify it with your management. This session will explore how vSphere stacks up to the competition in key areas like platform reliability, performance, scalability, automation, resource management, security, storage, networking, high

availability, and cost. We’ll focus on the latest features in vSphere and show how those further extend vSphere’s virtualization platform leadership. VSVC4948 Moving Enterprise Application Dev/Test to VMware’s internal Private Cloud – Architecture, Implementation and Integration Technical Level: ●

Speaker(s): Thirumalesh Reddy, VMware Padmaja Vrudhula, VMware Moscone West, Room 3008

The VMware IT team responsible for managing enterprise applications is moving all dev/test environments to our private cloud IaaS. We have achieved impressive cycle time and cost reduction. This technical session is presented by VMware Director of IT responsible for automating deployment and testing of complex multi-application dev/test environments in a vCloud environment. To improve agility, SDLC throughput, and reduce costs, we have automated deployment of more than a dozen standard dev/ test instances including provisioning and testing combinations of dozens of


different application and middleware components. In this session, we will highlight an automation platform we developed to deploy complex application stacks into a vCloud environment. We will share architecture and implementation lessons learned and real bottom-line benefits that result from our internal use of a range of VMware products including vCloud virtualized infrastructure; building blueprints using App Director; self-service catalog and policy management using vCAC; policy-based tiered infrastructure resource management; provisioning with integrated monitoring and analytics; and provisioning and de-provisioning based on a leased resource model. Attend this session to hear lessons learned and gain insights from an expert with both product and architecture expertise.








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WEDNESday, August 28 3:30 pm–4:30 pm VSVC5603 Extreme Performance Series: Storage in a Flash Technical Level: ▲

4:00 pm–5:00 pm EUC1006-GD View with Andre Leibovici Speaker(s): Andre Leibovici, VMware Moscone West, Alcove 4

Speaker(s): Mark Achtemichuk, VMware Sankaran Sivathanu, VMware Moscone West, Room 2016

Flash-based storage has been gaining traction in the enterprise storage world and almost every major storage vendor has come up with new products that leverage flash technology in their respective storage systems. While storage array-side enhancements with flash is interesting, embracing flash technology natively at the server can pave the way for more holistic management and performance optimization of resources. Servers that make use of flash storage technology to improve overall IO performance do ease storage management by means of software-defined storage. Come to this session and explore flash technologies, practices, and performance.

Group Discussions are a good way to join together with peers, guided by a VMware expert, and discuss a VMware key topic as selected by the group. Come to this session prepared to dive-in, engage, and share best practices. EUC4815 Demystifying VMware Mirage: Tips and Tricks for Success Technical Level: ▲

Speaker(s): Simon Long, VMware Justin Venezia, VMware Moscone West, Room 2010

Wondering what Mirage really does, how it works, and how to successfully design and implement Mirage for your company or organization? VMware’s Global Professional Services team will present a technical walk-though of a real-world end-to-end design & implementation of VMware Mirage. Hear first-hand how VMware Architects address technical

OPT5569 Leveraging Hybrid Cloud to Transform Enterprise IT from a Cost Center to a Revenue Driver Technical Level: ●

Speaker(s): John Qualls, Bluelock Jeffrey Ton, Goodwill Industries of Central Indiana

He will explain his system for identifying and managing high-risk/low-reward tasks IT knows are important but which business doesn’t think about, as well as low-risk/high-reward projects which the business buys into, sponsors, and works collaboratively with IT. His organization has used this system and a hybrid cloud strategy to manage both types of projects and transform central IT from what was traditionally cost center into a consultative-based center of innovation.


Traditionally, enterprise central IT has been considered a “cost center.” But, what if you could transform it into a consultative center of customer innovation? Central IT is responsible for a number of tasks the rest of the business doesn’t understand or appreciate. In addition to these tasks, IT is also increasingly asked to help the business leverage technology to innovate and better meet the needs of customers. Senior VP of Corporate Connectivity and


CIO at Goodwill Industries of Central Indiana, Jeff Ton and his team developed a theory to classify central IT projects to focus and transform the role of enterprise IT.

and operational challenges, such as server and storage sizing, networking, and other critical VMware Mirage design elements. The team will show real-world architecture examples and share their lessons learned and best practices enabling you to be successful in deploying VMware Mirage.








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WEDNESday, August 28 4:00 pm–5:00 pm SEC5837 NSX PCI Reference Architecture Workshop Session 3 – Operational Efficiencies Technical Level: ▲ Area of Interest: R

Speaker(s): Allen Shortnacy, VMware Moscone West, Room 2005

By leveraging Software Defined Security such as that provided by VMware NSX, customers can now look towards advantages offered by this approach beyond those that enforce day-to-day administration and focus on other areas for operational savings that can also enhance compliance. By establishing a Segmented Software Defined Data Center (Session SEC5775: Segmentation) and providing secure access methods to control privileged user authority (Session SEC5820: Privileged User Control) you have the foundation for creating an operational model that provides high levels of automation to both reduce administrative overhead and eliminate

some error-prone tasks. In this session we will focus on leveraging NSX Service Composer for defining policies for workloads that satisfy regulatory compliance requirements such as those for the Payment Card Industry (PCI) and how they can be applied to newly provisioned or existing workloads for remediation. We will also cover integration of NSX APIs to automate how the NSX Service Composer defined security and compliance policies are attached to workloads provisioned by tools such as vCAC and how NSX network provisioning is automated.

firewall - how it works and what it does. You will understand more about “Day in the life of a packet” - for different policies and scenarios. Best practices on configuration, administration and troubleshooting will be highlighted. Different consumption models - Network security administrator view via the Firewall UI and the Application security view with the Services Composer UI, will be presented. Design recommendations and reference deployments will be covered.

SEC5894 Deploying, Troubleshooting, and Monitoring VMware NSX Distributed Firewall



Speaker(s): Shadab Shah, VMware Moscone West, Room 3001

This session will deep dive into all concepts related to the NSX Distributed Firewall. It will walk through the life cycle of firewall management - deployment, rule management, troubleshooting and monitoring. You can get a full technical overview into the mechanics and dynamics of the

STO5638 Best Practices with Software Defined Storage Speaker(s): Chad Sakac, EMC Vaughn Stewart, NetApp Marriott, Yerba Buena Level, Salon 9

This VMware Technical Communities Session will present a technical review of a number of emerging technologies in the area of Software Defined Storage and how to successfully integrate them within a Software Defined Data Center. This session is presented in a vendorneutral perspective by storage industry experts Vaughn Stewart & Chad Sakac.


SDS introduces a number of new technologies and operational models to storage and cloud computing teams. In order to ensure one maximizes one’s investment, Vaughn and Chad will present and demonstrate a number of new technologies in the areas of provision based on service levels, considerations of hard independent storage, data protection service offerings, Integration into automation and applications, and much more. This session is much more than a technology introduction; we will actually measure, compare, and contrast these technologies to ensure your success. Previous VMware Technical Communities Session on storage from Vaughn & Chad were rated the #1 & #2 breakout sessions of VMworld 2010 & 2012 (respectively). They look to continue to deliver significant technical depth and guidance in discussing SDS. Sign up soon to ensure you don’t miss out.








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WEDNESday, August 28 4:00 pm–5:00 pm VCM5477 Cloud Service Automation with NSX and vCloud Automation Center Technical Level: ■ Area of Interest: F

Speaker(s): Gargi Keeling, VMware Valentina Reutova, VMware Moscone West, Room 3014

Network Virtualization is one of the key pillars to establishing an IaaS Cloud. One of the key benefits of Network Virtualization is the ability to seamlessly automate provisioning and configuration operations with your Cloud Management Platform. vCloud Automation Center is a Cloud Management Platform that provides business-aware governance and lifecycle management for private and public clouds, physical infrastructure, and multiple hypervisors. In this session, participants will learn how to deliver powerful Datacenter Network Topologies for different use cases through the vCloud Automation Center Consumer Portal and NSX.

Provide network isolation and completely distributed L2–L7 Network Services to your Cloud consumers to meet IaaS and DaaS business requirements.

VSVC7498 Deploying the Software-Defined Data Center Today – Customer Perspectives and Tips on Optimizing VMware Environments with the SoftwareDefined Data Center

VSVC1005-GD PowerCLI and Automation with Alan Renouf Speaker(s): Alan Renouf, VMware

Speaker(s): Chad Lemmer, Wausau Coated Products, Inc. Jesse St. Laurent, Simplivity




Wondering how to actually capture the promised benefits of the software-defined datacenter? Attend this technical session to learn how customers large and small are using powerful software-defined data center technology today to rapidly deploy their own low cost, robust, and elastically scalable infrastructure for their VMware environments using standard x86-based resources. In this session, customers will reveal their tips and best practices for defining requirements and selecting the right technology to enable the rapid and simplified deployment of a true software defined datacenter. T-Systems, Europe’s 3rd largest Telco, will describe their current deployment of a new, large-scale software-defined data center infrastructure across 3 datacenters,


forming the foundation for their public and private cloud offerings, and saving millions of dollars per year. Wausau Coated, a mid-sized manufacturing firm, will describe the deployment of their software defined datacenter, which immediately delivered improvements to data protection and offsite DR while radically reducing cost and complexity compared to their legacy infrastructure.








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Thursday, August 28 10:30 am–11:30 am BCO5829 Drying Out after Hurricane Sandy: Leveraging vCloud Director and Other Cloud Enablement Tools for Simpler, Faster DR Operations Technical Level: ■

Speaker(s): Phil Curran, CommVault David Ngo, CommVault Systems Moscone West, Room 2003

Disaster recovery is more important than ever. The costs of an outage continue to rise in a 24x7 operating environment. Meanwhile, deployment of virtual and cloud infrastructure exacerbates this, since business owners think recovery should be instantaneous. Compounding the challenge, outage risks continue to rise. In the wake of events like Hurricane Sandy, businesses are now scrambling to ensure they are ready for the “next one.” One key learning from Hurricane Sandy is that DR readiness is not a one-time event, but a daily, ongoing battle to ensure both recovery readiness as well as DR test and audit compliance.

The proliferation of virtual infrastructures gives IT many more tools to solve this challenge. While the recent rapid rise in interest and feasibility of cloud storage targets leveraged in DR scenarios (either as in-house DR or DRaaS) is driving the need for more flexible architecture options. To meet this challenge, Emerging WAN-optimized copy technologies like deduplication-aware replication are emerging as a way to augment more traditional DR architectures by opening up efficient block-level replication solutions to multiple target options. On the day-to-day operations side, VM encapsulation enables faster, more flexible DR test options for audit and compliance purposes – even for physical machines by leveraging V2V conversation methodologies. Critical to a successful deployment are orchestration and automation capabilities that are flexible enough to understand the dynamics of both virtual and cloudbased models for DR.

EUC5004 Horizon Workspace at Scale: Deploying to 15,000 VMware Employees Technical Level: ■

Speaker(s): Bhavin Mathia, VMware Vishesh Nirwal, VMware Andrew Hawthorn, Horizon

NET1003-GD VMware Network Services with Arun Goel


Speaker(s): Arun Goel, VMware

End-User computing in large organizations like VMware is a huge challenge and with new trends emerging and adopted to save costs and improve efficiencies like BYOM, BYOD, SaaS Solutions, Mobile Apps, Cloud Data Drives, VDI etc. poses much bigger challenge on Security, Identity and App Access Mgmt., Mobile App Mgmt., Device Support, Desktop Mgmt. etc. Though there are several silo solutions in the market addressing parts of these problems; with Horizon Suite release VMware IT is on a journey addressing these end-to-end enterprise needs.



This is an illustrative case study of how VMware IT implemented Horizon Suite to entire VMware workforce. We will illustrate how we formulized the program, architecture, and deployment and achieved secure delivery of data, applications and desktops in single unified workspace to more than 15,000


users that can be accessed from any device or via a browser and how this implementation allowed VMware IT to deliver the freedom that end-users want with the safety and control IT needs.








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Thursday, August 28 10:30 am–11:30 am OPT4490 How to Replace Websphere Application Server (WAS) with TCserver Technical Level: ● Area of Interest: F

Speaker(s): Kaushik Bhattacharya, Pivotal Michel Bond, VMware

from an application and availability perspective. Finally the session will address some of additional functionality that application owners and business owners will get from migrating to TCserver and the integrated Hyperic based monitoring.

PHC7429 Cloud for What’s Next



Speaker(s): Patrick Chang, VMware

Cloud economics and capabilities are dramatically changing the way businesses consume IT services. Organizations are changing to enable agile development, interoperability, and manageability. Learn how businesses can meet these needs by leveraging Savvis’ unique portfolio of cloud services and partner offerings to help build what’s next for them.


Speaker(s): Alan Baird, VMware Marriott, Yerba Buena Level, Salon 15

The session will provide valuable insight and guidelines on how to replace IBM Websphere Application Server based on proprietary pSeries Hardware with a VMware/Linux/TCserver stack. It will also show a business case from a large European Bank.

The DaaS market is heating up fast with more organizations turning to Service Providers to provide Desktop as a Service. End-User Computing has evolved over the past few years and the solutions are now in place to build and provide a compelling go to market offering to meet the growing needs of customers. During the session you will learn how you can leverage both VMware and Partner technology to build a DaaS offering to meet these needs and drive new business opportunities.

Furthermore a comparison will be made between pSeries platform functionality and vSphere platform functionality

Speaker(s): Jonathan King, Savvis

This is the fifth of five sessions in the Jump Start curriculum designed for vSphere administrators who want to rapidly accelerate their vCloud Hybrid Service knowledge base. This session will teach attendees how to create Hybrid Cloud using vSphere and VMware vCloud Hybrid Service (vCHS). This session is a deep dive into Hybrid Cloud Management including the following topics: 1.

How to use your existing vSphere Client to see, administer & consume resources across vSphere & vCHS

2. How to use your existing VMware tools such a vCloud Automation Center & vCOPs (Hyperic, vCenter Configuration Manager, LogInsight) to manage your vSphere & vCHS resources It is recommended that attendees pursuing the comprehensive Jump Start curriculum conclude with this session.




PAR5243 How to Build a Desktop as a Service Offering and Win Market Share


The migration approach will be addressed as several of the other components that are linked to the WAS/ TCserver platform like the various flavors of HTTP server that usually come with WAS and TCserver deployments.

PHC5561 vCloud Hybrid Service Jump Start Part Five of Five: Deep Dive into Hybrid Cloud Management








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Thursday, August 28 10:30 am–11:30 am SEC1002-GD Compliance Reference Architecture: Integrating Firewall Antivirus, Logging IPS in the SoftwareDefined Data Center with Allen Shortnacy Speaker(s): Allen Shortnacy, VMware Moscone West, Alcove 3


STO6559 Increasing VM Density – Realizing the Promise of More with Less.

operational efficiency and reducing costs is an attractive proposition.


TEX4759 ESXi Native Networking Driver Model Delivers on Both Simplicity and Significant Performance Gains

Speaker(s): Justin Lauer, Tintri Moscone West, Room 2016

This session will focus on the methods for increasing VM density at the storage level as well as touch on hypervisor level density approaches. The discussion will center on the benefits and considerations these approaches brings with them. The topic of maximizing VM Density is one of the rare topics that is of interest to both engineers and managers, even the C-levels have reason to show an interest in this subject. For managers, VM density may be of financial interest when cloud strategies are asked to be implemented. For engineers VM density may be of interest to reduce the overall infrastructure that needs to be managed. The success of running a highly dense VM environment mandates a well-thought-out design of both the hypervisor and the infrastructure underneath it. Regardless of who is exploring this approach, the promise of “doing more with less,” while gaining


Speaker(s): Margaret Petrus, VMware Marriott, Yerba Buena Level, Salon 10

ESXi Native Driver Model, being introduced in vSphere 2013, enables our partner ecosystem to deliver solid drivers using our native stack. This session will focus on the native networking stack and native networking driver model, with specific focus on the latter which is the main focus of our ecosystem partners. We will be releasing two reference native networking drivers in vSphere 2013 – our very own internal logical “nvmxnet3” driver, and the Emulex physical native “elxnet” driver. This session will introduce the pci layer, device layer, uplink layer, and most importantly how the driver plugs into these layers in the native model. The key interfaces, data structures, operation handlers, interrupt, and netPoll handling


(which do differ from vmklinux model) will be covered with sufficient detail to enable quick adoption of the native model in the partner community. The actual huge savings in CPU utilization, which can now be utilized for VM or other infrastructure needs, will be shown for different traffic types. We will also be covering advanced feature support such as MultiQueue handling, VXLAN offload, SR-IOV, etc. in vSphere 2013 native model. The session will close with how our native networking driver model ties in with the storage native driver model, and how it will fit into future ESXi native model enhancements planned for future releases.








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Thursday, August 28 10:30 am–11:30 am TEX5466 Network Function Virtualization in the Public Cloud: Case for Enterprises Technical Level: ■ Area of Interest: T

Speaker(s): Sanjay Aiyagari, VMware Alka Gupta, VMware Marriott, Yerba Buena Level, Salon 1

Enterprises are increasingly outsourcing their IT infrastructure to carriers and service providers. Telecommunication vendors and operators are emerging to capitalize on the growth of cloud services – both as providers and adopters of cloud computing – by leveraging their broadband network and mobility infrastructure. Software-defined networking (SDN) is making news, but increasingly the first step that enterprises and service providers are taking is network function virtualization (NFV). NFV is a popular way to reduce costs today, and does not require a new network architecture. It’s the first step in transforming your

network infrastructure the way you transformed your server infrastructure – by virtualizing discrete elements before moving control into the cloud. This session will describe the value of NFV to the enterprises and VMware’s compelling NFV value proposition. Learn about vCloud suite carrier grade features including support for missioncritical real-time apps. We will also cover best use cases for NFV and specific realworld case studies. VMware partners as well as customers will benefit from this session.

access. Windows Server 2012 provides greater support for virtualization by including virtualization-safetechnologies and support for rapid domain controller deployment. Attend this session to learn about the latest best practices for virtualizing Active Directory Domain Services on VMware, what to expect from virtualization of Windows Server 2012 ADDS, and how VMware features can be used to make rapid, safe deployment of domain controllers a reality.

VAPP5618 Virtualize Active Directory – The Right Way!

VCM5148 Provisioning and Managing a Heterogeneous Cloud with vCloud Automation Center



Speaker(s): Deji Akomolafe, VMware Alex Fontana, VMware

Speaker(s): Zackary Kielich, VMware Naomi Sullivan, VMware



Active Directory Domain Services (ADDS) allows organizations to deploy a scalable and secure directory service for managing users, resources, and applications. Virtualization of ADDS has been supported for many years now, however it has required careful management to avoid pitfalls around replication, time management, and

Provisioning and maintaining requested machines can take up much of a cloud administrator’s time, causing slow turnaround times and driving anxious customers to take their credit card to the public cloud. The thing is, you don’t have to compete with cloud vendors – use them! Today, VMware vCloud Automation Center (vCAC)


allows for heterogeneous clouds to be stitched together into one simple enduser experience that allows customers to provision and manage their own machines within the confines that a cloud administrator sets. The session would focus on helping administrators learn how to implement concepts of leases in all of their cloud infrastructure in order to minimize VM sprawl, utilizing standalone hardware as an extension of their cloud, using the public cloud vendors when they are in times of high utilization to minimize the need for buying new hardware, and distributing the provisioning process to automation.








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Thursday, August 28

VSVC4830 vCenter Deep Dive

11:00 am–12:00 pm


10:30 am–11:30 am VCM6556 Building Best of Breed Dedicated Solutions for Critical Business Needs Technical Level: ■ Area of Interest: S

Speaker(s): Alexandre Morel, OVH.com Moscone West, Room 3002

Cloud computing & dedicated infrastructures can easily be combined by companies to externalize part of their activity. However, what are the risks for companies? Which kind of application can be sent into the cloud universe? How to replace internal supervision by a provider relationship management?

Speaker(s): Ameet Jani, VMware Justin King, VMware Moscone West, Room 2009

The popular vCenter deep divers are back – this time armed with all the questions customers have asked us since the release of vCenter 5.1. We will talk about everything you need to know about vCenter and its components. Upgrading to vSphere 5.x can be a challenging task. vCenter now consists of four moving parts (SSO, vCenter Server, Inventory Service, and the Web Client). This presentation will help administrators understand the various deployment models, issues to consider while upgrading, and best practices for future-proofing your vSphere environment regardless of size.

What are the steps/what are the process that can be used to define the steps to the external/cloud world. Which technology and approach is relevant for those needs?

BCO5162 Implementing a Holistic BC/DR Strategy with VMware – Part Two Technical Level: ■ Area of Interest: S

Speaker(s): Jeff Hunter, VMware Ken Werneburg, VMware

Speaker(s): John Dodge, VMware Moscone West, Alcove 4


Moscone West, ROOM 3014

This session is part two of Implementing a Holistic BC/DR Strategy with VMware. The first part started with a higher-level look at how VMware solutions can be combined to address high availability, disaster recovery, and data protection for comprehensive BC/DR coverage of mission-critical applications and services. In this session, we will dig into the technical details. Features and products in this discussion include Site Recovery Manager, vSphere Replication, vSphere Data Protection, vSphere High Availability and vSphere Fault Tolerance. We will cover how these interoperate, caveats to be aware of when using these solutions together, and best practices.


EUC1003-GD Overall EUC with John Dodge

EUC5442 Next-Generation Branch Office Designs Technical Level: ■ Area of Interest: F

Speaker(s): Tommy Walker, VMware Moscone West, Room 2010

Branch offices represent a huge opportunity and challenge for customers looking to expand their virtual enduser computing footprint, learn how the latest updates and features in Workspace enable new highly available designs with the best performance and resiliency for your end-users.








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Thursday, August 28 11:00 am–12:00 pm EUC5819 Getting BYOD Right Technical Level: ●

In this session we will look at the VMware “mobile secure workplace” design. We’ll also delve into best practices learned from customers and solutions architects who have deployed BYOD in production environments over the past year.

EUC7368 Turbo Charge Your VMware Horizon Deployments

NET5520 VMware NSX Integration with OpenStack



Speaker(s): Avinash Shetty, Riverbed Technology

Speaker(s): Somik Behera, VMware NSBU Salvatore Orlando, VMware


Join us to learn how you can optimize your virtual desktop environment by deploying solutions for your data center and branch offices. Find out how you can easily and quickly scale, monitor and prioritize application traffic over the WAN, and keep users connected during downtime.

Speaker(s): Marilyn Basanta, VMware Justin Venezia, VMware Moscone West, Room 3012

Today, over 60% of enterprise customers and 85% of SMB customers are trying to tackle BYOD initiatives. However they are finding that doing so in a physical compute environment is presenting significant challenges when it comes to securing data, managing end-users and containing costs. As a result-many IT organizations are now turning to virtualization to address these challenges.

MARRIOTT, YERBA BUENA LEVEL, SALON 7

OpenStack Quantum provides a plugin to make use of erstwhile Nicira NVP APIs to deliver the first Network Virtualization platform to be integrated with OpenStack Quantum. In this session, we will go through a deep dive of how the integration of OpenStack Quantum and former Nicira NVP Platform was done, how this integration has evolved to support VMware NSX APIs and deep dive and demos of common Cloud Provisioning workflows using OpenStack Quantum, powered by VMware NSX.

VMware has recently announced the VMware View Mobile Secure Workplace solution that looks holistically at solving these challenges and ensuring that customers have fully tested and validated building blocks and services IP to manage desktops, apps and data within their environments.









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Thursday, August 28 11:00 am–12:00 pm NET6549 Integrated Architectures for the Virtualized Data Center Technical Level: ■

Speaker(s): Doug Hanks, Juniper Networks Jason Sauviac, Juniper Networks Moscone West, Room 2011

Bringing a virtualized data center to production requires three basic steps: 1.

Bring up individual products/ components

2. Connect them to the eco-system 3. Stage it all with the supported applications In a typical enterprise, Step 2 can take months, hampering agility and inhibiting the rapid rollout of new applications. Juniper Networks Virtual IT Data Center solution integrates, validates, and documents the VMware stack configuration to de-risk and shorten validation cycles, simulating real-world environments and using

the common ecosystem building blocks – including VMware vCenter and EMC – seen in typical IT data centers. Juniper applies rigorous testing to de-risk the environment and shorten deployment times, letting users build better data centers that are fully integrated, centrally managed, and completely orchestrated across network, storage, and compute environments. In short, Juniper resolves the integration challenges so users don’t have to. OPT4980 Exploring Technology Trends within Financial Services Technical Level: ● Area of Interest: F

Speaker(s): Scott Key, VMware Brian Martinez, VMware Moscone West, Room 3001

Provide a high level overview of the trends within financial services. To enable the private cloud to prepare for PaaS as well as a true hybrid cloud, the manual tasks need to be addressed. BCP has been tested recently due to storms. Also we need to plan for the future and layout the goals for the softwaredefined data center.

VAPP5932 Virtualizing Highly Available SQL Servers Technical Level: ▲

Speaker(s): Scott Salyer, VMware Moscone West, Room 2006

Running Microsoft SQL Server on VMware vSphere offers many options for database availability and disaster recovery utilizing the best features from both VMware and SQL Server. Did you know you can use VMware HA with SQL Server native availability features to achieve higher availability? Did you know you can perform “rolling software upgrade” with a standby VM? In this session we will have in-depth discussions on the high availability options, including VMware HA, Application HA, vMotion, DRS, SRM, SQL Server failover clustering, database mirroring, as well as the latest SQL Server 2012 AlwaysOn technologies. Demos and scenario based solutions will be used throughout the discussions.


VSVC5103 vSphere Networking and vCloud Networking Suite Best Practices and Troubleshooting Technical Level: ▲

Speaker(s): Richard Cockett VMware Umesh Goyal, VMware Software India Pvt ltd Moscone West, Room 3004

Networking reaches all the way into the hypervisor and the first (and last) switch from a VM point of view is the vSwitch. As the vSwitch is the touchpoint between the physical and virtual networking, detailed troubleshooting capabilities are necessary to narrow down any problems. This session covers the top 10 networkrelated mistakes VMware support gets contacted with and shows how to identify, isolate, and resolve these issues quickly. Furthermore a systemic way of troubleshooting vSwitch-related issues will be provided. Lastly the session highlights best practices for logging infrastructure and troubleshooting tools.








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Thursday, August 28 11:00 am–12:00 pm VSVC5364 Storage IO Control: Concepts, Configuration and Best Practices to Tame Different Storage Architectures Technical Level: ■

Speaker(s): Sachin Manpathak, VMware Mustafa Uysal, VMware Moscone West, Room 3022

Storage IO Control (SIOC) is one of the key features in vSphere, which provides IO prioritization for shared datastores. Majority of our enterprise customers are using SIOC in some capacity. However, storage architectures used by our customers are quite diverse and our documentation does not cover many of them. In fact, over last three years we have heard several customer use cases where they are struggling to use SIOC with specific storage architectures recommended by their storage vendors. We also discovered some lack of clarity around use/effectiveness of SIOC in such complex environments.

In this talk, we will first provide some key concepts related to IO management: queue depth and latency at various levels – device, VMkernel and guest, configuration settings such as latency threshold for datastores and VMDK-level controls. Then we will discuss how SIOC can be configured and operated in various storage configurations such as dedicated disks or a common pool of disks backing a datastore, creation of datastores with different roles in terms of priority. We will explain judicious use of IO limits with shares useful in certain cases. Finally, we will provide information on improvements in SIOC usability done in last two releases, followed by a tech preview of IO reservations feature available for local datastores in 2013 and how we plan to integrate that with SIOC and Storage DRS (SDRS) for shared datastores.

12:00 pm–1:00 pm BCO5162 Implementing a Holistic BC/DR Strategy with VMware – Part Two Technical Level: ■ Area of Interest: S



Speaker(s): Serguei Beloussov, Acronis Moscone West, Room 2014

Speaker(s): Jeff Hunter, VMware Ken Werneburg, VMware Moscone West, Room 3018

This session is part two of Implementing a Holistic BC/DR Strategy with VMware. The first part started with a higher-level look at how VMware solutions can be combined to address high availability, disaster recovery, and data protection for comprehensive BC/DR coverage of mission-critical applications and services. In this session, we will dig into the technical details. Features and products in this discussion include Site Recovery Manager, vSphere Replication, vSphere Data Protection, vSphere High Availability and vSphere Fault Tolerance. We will cover how these interoperate, caveats to be aware of when using these solutions together, and best practices.

Session Identifiers

BCO7128 Self-Service Backup and DR for IaaS: The Service You Can’t Live Without

It’s been over 50 years since the first commercial IaaS Cloud service providers – “service bureaus” providing timesharing on mainframes – have come into existence. That experience had been thoroughly forgotten by many at the time the current Cloud was born. Drawing on the lessons from that era and on his experience as founder and CEO of Parallels – the largest provider of billing, provisioning, and self-service solutions for Cloud Service Providers – Serguei Beloussov will explore the evolution of Backup and DR services for IaaS Clouds and how Self-Service can make or break your private or public Cloud. Join Serguei, CEO of Acronis, senior partner at Runa Capital, and founder of Acronis, Parallels, Acumatica and other high-tech companies.








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Thursday, August 28 12:00 pm–1:00 pm OPT1003-GD Cloud Lifecycle Services Speaker(s): Rohan Kalra, VMware Moscone West, Alcove 3


PAR6398 Which VMware Cloud Offerings Are Right for Your Customers and for You? Technical Level: ●

Speaker(s): Edward Hsu, VMware Dawn Lindsey, VMware Mercer Rowe, VMware Geoff Waters, VMware Marriott, Yerba Buena Level, Salon 15

Cloud services means real opportunity and real dollars, but knowing which VMware cloud offerings to position for your customers solution requires a rounded knowledge of the VMware Cloud Services portfolio. Join our panel of VMware Cloud Services experts as we discuss the value, benefits and advantages of our Cloud services offerings from private clouds to hybrid and public clouds. Get up to speed on how to qualify your customers for each of our cloud offerings while learning how to grow your Cloud Services business in this interactive session.

PHC7428 OpenStack, AWS, and vCloud Hybrid Service: PaaS Bridges the Gaps through Cloud Foundry and AppFog

STO4791 Just Because You Could, Doesn’t Mean You Should: Lessons Learned in Storage Best Practices (v2.0)



Speaker(s): Lucas Carlson, Savvis

Speaker(s): Patrick Carmichael, VMware


MARRIOTT, YERBA BUENA LEVEL, SALON 8

When you hear the term “hybrid,” most vendors really mean “homogenous hybrid” like vCloud Hybrid Service: vCloud private + vCloud public. However the reality found in most enterprises today is “heterogeneous hybrid.” Today’s IT increasingly has to deal with technologies and clouds that are a mix including OpenStack, AWS, and other technologies and vendors. In this talk, you will learn about how PaaS is well positioned to bridge the gaps that make modern IT management so hard in a novel way. We will talk about how and why the reality of modern IT is “heterogeneous hybrid,” we will talk about some solutions to manage “cloud sprawl,” and we will bring up the pros and cons to moving to a PaaS


This GSS Customer Support Day session will cover storage best practices using customer examples of how technologies can be misunderstood and misused – often resulting in downtime, data loss, or worse. The second half of the session covers architecting to avoid these incidents. Now updated for another year!








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Thursday, August 28 12:00 pm–1:00 pm STO5559 The Future of Storage: A Panel Discussion Technical Level: ■

Speaker(s): David Black, EMC Daniel Goodman, IBM Siamak Nazari, HP Eric Schott, Dell Dave Wright, SolidFire, Inc. Christos Karamanolis, VMware Moscone West, Room 2009

In this panel discussion, we will discuss technology trends and advances that are shaping the next-generation datacenter architectures. Topics include: • Software Defined Storage • Solid State storage architecture evolution • Granular data management • Cloud file systems and Cloud storage • Persistent memory technology

TEX5030 On the Way to GPU Virtualization – 3D Acceleration in Virtual Machine Technical Level: ■

Speaker(s): Sumit Agarwal, AMD Yizhong Zhang, VMware Marriott, Yerba Buena Level, Salon 1

VMware vSphere is a perfect solution for hardware virtualization. Resources like CPU, memory, storage, and networking devices have been virtualized. However, graphics processing unit (GPU) virtualization is not nearly robust enough. vSphere 5.0 implements GPU virtualization without any physical GPU acceleration. Now we have good news in the latest vSphere. VMware collaborated with pmD to deliver a hardware acceleration solution for graphics virtualization. This change expands the vSphere user scenario and GPU market opportunity. First, it provides a solution for virtual desktop infrastructure (VDI). Secondly, it can be applied to traditional use cases, like video game acceleration, 3D modeling and design, scientific data visualization, geographic information system (GIS). Actually, all 3D applications in guest

OS can get hardware acceleration. This technical presentation includes the following topics: GPU virtualization overview, VMware GPU virtualization architecture, pmD’s graphics driver implementation, performance and scalability consideration. VAPP1008-GD SAP with Girish Manmadkar Speaker(s): Girish Manmadkar, VMware Moscone West, Alcove 2

Group Discussions are a good way to join together with peers, guided by a VMware expert, and discuss a VMware key topic as selected by the group. Come to this session prepared to dive-in, engage, and share best practices. VAPP5762 Big Data Platform Building Blocks: Serengeti, Resource Management, and Virtualization Extensions Technical Level: ■

Speaker(s): Kevin Leong, VMware Josh Klahr, Pivotal

In this session, we describe VMware’s investments in big data: • Serengeti, an open-source project to enable simple operation of virtual Hadoop clusters • Resource Management for making intelligent decisions on cluster elasticity • Hadoop Virtualization Extensions that exploit the flexibility virtualization brings to Hadoop • Joint technical validation with leading Hadoop distribution partners. We discuss how these initiatives work in concert to enable elastic, multi-tenant, reliable Hadoop on demand, providing enterprises the ideal platform on which to leverage Hadoop.



Big Data appears to be an inescapable phenomenon, cutting across multiple industries and disrupting the roles of administrators to CIOs. In line with this trend, many enterprises are harnessing data more effectively in their businesses with the help of a new wave of big data technologies, with Hadoop being most prevalent. Early on, VMware recognized the need for such projects to mature and leverage the ease of management and superior price-performance virtualization provides.








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Thursday, August 28 12:30 pm–1:30 pm EUC4815 Demystifying VMware Mirage: Tips and Tricks for Success Technical Level: ▲

Speaker(s): Simon Long, VMware Justin Venezia, VMware Moscone West, ROOM 3004

Wondering what Mirage really does, how it works, and how to successfully design and implement Mirage for your company or organization? VMware’s Global Professional Services team will present a technical walk-though of a real-world end-to-end design & implementation of VMware Mirage. Hear first-hand how VMware Architects address technical and operational challenges, such as server and storage sizing, networking, and other critical VMware Mirage design elements. The team will show real-world architecture examples and share their lessons learned and best practices enabling you to be successful in deploying VMware Mirage.

EUC5708 Low-Cost, HighPerformance Storage for Horizon Desktops

EUC6888 Best Practices for Deploying 3D Graphics with Horizon View

SEC5582 Multi-site Deployments with Network Virtualization


Speaker(s): Dimitri Desmidt, VMware

Speaker(s): Courtney Burry, VMware Donal Geary, VMware Tristan Todd, VMware

Speaker(s): Yves Bourgeois, La Cité Collégiale Geoff Murase, VMware Brian Seibenick, SSOE Group



VDI projects face the challenge of maintaining a low cost-per-desktop, while maximizing end-user satisfaction. This session discusses the storage challenges facing Horizon Desktop Deployments, how to overcome them, and how to deliver a first class Virtual Desktop environment.

VMware customers around the world are successfully deploying Horizon View with 3D Graphics from NVIDIA. Come learn the details and technical considerations necessary to properly enable hardware accelerated graphics with Horizon View. Hear from customers about their architectures and the lessons they’ve learned from putting their VMware-NVIDIA solution into production.




Without the luxury of stretched physical layer 2 networks, the inflexibility of IP addressing can be a significant challenge to the deployment of virtual machines. We find ourselves jumping through hoops to accommodate the location-specific requirements of IP addressing and routing. This session will cover in-depth the use of Network Virtualization technology to quickly provision and interconnect different (L2/L3) network segments between datacenters. Discussion will focus on multiple deployment examples that cover multi-site network extensions, cloud on-boarding across both private and public (Internet) network infrastructures and ways to simplify DR failover by removing the requirement of IP reconfigurations. Attendees should obtain a good understanding of how Network Virtualization across multiple Data Centers will enable faster deployments, cloud bursting, and even disaster recovery (DR) implementations.








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Thursday, August 28 12:30 pm–1:30 pm VAPP5473 Automated Management of Tier-1 Applications on VMware Technical Level: ▲ Area of Interest: F

Speaker(s): Jeremy Kuhnash, VMware Scott Salyer, VMware Moscone West, ROOM 2006

When managing Tier-1 applications, automation can provide high levels of reproducibility, time savings, and limit the occurrence of error-prone manual processes. VMware vCloud Automation Center, VMware Orchestrator and PowerCLI provide a robust solution stack for provisioning and automating application management on vSphere. Tier-1 applications don’t have a high rate of change or deployment activity, but administrators still have to deal with daily tasks and maintenance activities that compete for cycles with ad-hoc requests. In this session attendees will become familiar with best practices for using VMware provisioning and

automation tools for managing their Tier-1 applications. Real-world examples using common Tier-1 applications such as Oracle RAC and Microsoft SQL Server will be provided to put the discussion into context. After attending this session participants will understand best practices for using these tools and the framework for building automation workflows.

upcoming enhancements to further improve the performance of latencysensitive applications on vSphere. This talk is designed for technical people, but it does not assume any particular expertise.

VSVC5187 Silent Killer: How Latency Destroys Performance... and What to Do about It



Speaker(s): Bhavesh Davda, VMware Josh Simons, VMware


Speaker(s): Ken Owens, Savvis Moscone West, Room 3011

PHC1003-GD vCHS Use Cases and Workloads with Russell Cozart Speaker(s): Russell Cozart, VMware Group Discussions are a good way to join together with peers, guided by a VMware expert, and discuss a VMware key topic as selected by the group. Come to this session prepared to dive-in, engage, and share best practices.

Hybrid cloud hold the promise of solving many complex application infrastructure problems from provisioning and capacity management to overall reduction in IT budgets. Looking at hybrid cloud solutions one must take into account the many organizational voices that touch an applications environment. In this presentation, Ken looks at hybrid cloud from the dynamic of business owner, IT manager, and developer.


If your virtualized application is running slower than expected, latency may be the culprit. In this talk, we will explain what latency is, describe where it can appear, and demonstrate how it can degrade application performance – sometimes significantly. We will discuss all three primary areas in which latency appears: networking, storage, and memory. We will then discuss best practices for reducing latencies on vSphere and conclude by describing


PHC7448 How to Create Cloud Harmony








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Thursday, August 28 12:30 pm–1:30 pm VAPP1007-GD Oracle/Storage with Mark Achtemichuk

2:00 pm–3:00 pm

VSVC1007-GD Platform Security with Mike Foley Speaker(s): Mike Foley, VMware

EUC5249 PCoIP: Sizing for Success



Speaker(s): Mark Achtemichuk, VMware

Speaker(s): Chuck Hirstius, VMware Simon Long, VMware




Baffled by the PCoIP sizing minefield that accompanies an Horizon View deployment? No idea where to start? Join Chuck and Simon as they give an introduction to PCoIP, helping you understand important characteristics of the protocol that need to be considered when sizing for PCoIP. The session will then guide you through the critical steps required to optimize, measure and calculate PCoIP bandwidth requirements tailored to your environment.










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Hands-on Labs

Defy Convention with the Hands-on Labs at VMworld 2013. We are extremely excited about the new ways for our attendees to interact with our latest lab content, meet our product experts, and participate in our Hands-on Labs Workshops.

Partners

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New Labs for VMworld 2013

Hands-on Labs Hotspots

We will be featuring labs around Software Defined Data Center, End-User Computing/Mobility and the latest in the VMware Hybrid Cloud Services. We have over 30 Lab Topics with 100+ modules for you to explore. To learn more details about the Labs download the VMworld Mobile App or check the VMworld.com site.

Attendees will be able to take labs at any of our three Hotspots that will be staffed by product experts. These Hotspots offer a convenience to our attendees and represent how users can defy convention and take labs anywhere they choose. There will be three Hotspots that seat 20 users each. Hotspot locations are: Moscone West, Level 3, Moscone North, Lobby Level, and Marriott Atrium. Be sure to bring your laptop – supported browsers are latest versions of Safari, Firefox and Chrome*

Meet our Product Experts Come and meet our product experts – we have over 290 VMware product experts on site to help you gain insight and learn best practices when using our products and solutions.

Hands-on Labs Workshops Moscone South - Esplanade

We will be hosting live workshops delivered by the engineers and architects who built our labs – this is a great opportunity for attendees, in a small and relaxed setting, to ask questions and learn best practices when using our products and solutions. Be sure to register for Hands-on Labs Workshops in the VMworld Schedule Builder as soon as possible. These sessions will fill up fast.

* Internet Explorer is not supported at the moment; Apple iPad is supported for reading labs manuals only.

All Labs and Workshops are held in Moscone South, Esplanade Hands-on Labs Hotspot Hours Monday, August 26

11:00 am–7:00 pm

Tuesday, August 27

8:00 am–6:00 pm


8:00 am–3:00 pm

Hands-on Labs Hours Sunday, August 25

11:00 am–7:00 pm

Monday, August 26

11:00 am–7:00 pm

Tuesday, August 27

8:00 am–6:00 pm


8:00 am–3:00 pm

Keep up with the latest information during VMworld. Follow us on Twitter @vmwarehol


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HANDS-ON LABS Labs Hands-on HOL-HBD-1301 vCloud Hybrid Service – Jump Start for vSphere Admins Learn how to use VMware vCloud Hybrid Service. Deploy a VM, migrate from your existing vSphere environment, and explore basic networking and security principles. VMware Products: vSphere; vCloud Director; vCloud Hybrid Service Captains: Nic O’Donovan, Brian Foley, Matt Gildenhorn, Josh Gwyther

HOL-HBD-1303 vCloud Hybrid Service - Manage Your Cloud

HOL-MBL-1304 Horizon Workspace - Explore and Deploy

HOL-MBL-1311 Applied ThinApp with the Horizon Suite

VMware vCloud Hybrid Service is the new Infrastructure as a Service offering from VMware. You will manage users and role-based access, deploy from the Catalog, and use a host of VMware solutions with both vSphere and vCloud Hybrid Service.

VMware Horizon Workspace securely delivers your applications and data to any device. Gain hands-on experience with data sharing, SAML integration and other useful features.

VMware ThinApp accelerates and simplifies application deployment and migration. You will learn what’s new in ThinApp, build ThinApp packages, and integrate ThinApp with Horizon Mirage, Horizon Workspace and Horizon View.

VMware Products: vSphere; vCloud Networking and Security; vCenter Server; vCenter Configuration Manager; vFabric Application Director; vFabric Hyperic; vCloud Connector

Captains: Paul Schlosser, Brent McCoubrey

Captains: Mike Fegan, Gregg Parsons, Salvatore Bruno

VMware vCloud Hybrid Service facilitates advanced networking features. You will experience vCloud Hybrid Service through the eyes of a systems administrator facing such issues as IP address mobility and security.

HOL-MBL-1301 Horizon View from A to Z

Captains: Eric Hammersley, Erin Banks, Raj Jethnani

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HOL-HBD-1302 vCloud Hybrid Service - Networking & Security

VMware Products: vSphere; vCloud Director; vCloud Networking and Security; vCloud Hybrid Service

Partners

Provide a secure workspace for your fulltime staff and part-time contractors. You will walk through Horizon View features, optimize your View environment and integrate with vCNS VMware Products: View; ThinApp; Horizon Workspace; vCloud Networking and Security

VMware Products: vSphere; ThinApp; Horizon Workspace; vCenter Server

VMware Products: View; ThinApp; Horizon Workspace; Horizon Mirager Captains: Peter Bjork, Richard Falci

HOL-MBL-1309 Horizon Mirage Manage Physical Desktops

HOL-PRT-1301 NetApp Virtual Storage Console

Horizon Mirage enables efficient image management of physical desktops using layers. You will capture layers and use them to address three common use cases that trouble desktop administrators today.

You will take a guided tour of the NetApp Virtual Storage Console (VSC) and see how VMware and NetApp solutions work together to simplify storage management.

VMware Products: vSphere; Horizon Mirage

VMware Products: vSphere; vCenter Server Captains: Nick Howell

Captains: Captains: Bryan Salek, Sachin Sharma

Captains: Josh Spencer, Mark Richards, Dan Palmer


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HANDS-ON LABS Labs Hands-on HOL-PRT-1302 IBM Tivoli Storage Manager for Virtual Environments IBM Tivoli Storage Manager for Virtual Environments is simplified data protection for virtual machines. You will use Tivoli Storage Manager to provide scheduled protection and simplified recovery of mission-critical virtual machine data. VMware Products: vSphere; vCenter Server Captains: Bob Mitchell, Frank Chodacki


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Connect your infrastructure components to the VMware vCloud Suite using EMC infrastructure. Leverage vCenter Orchestrator, EMC ViPR, Avamar, and Puppet Open Source from Puppet Labs.

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HOL-PRT-1304 Infoblox Automate with vCAC and the vCO IPAM plug-in

HOL-PRT-1306 Catbird-HytrustLogRhythm - Partner Security and Compliance

IP address management (IPAM) can be a challenge in today’s data centers. See how the Infoblox vCO IPAM plug-in works with with vCAC, vCenter Server and vCloud Director to provision virtual machines.

Achieve Higher Consolidation Ratios Without Increased Risk by Leveraging VMware and Partner Technologies for Security and Compliance.

VMware Products: vSphere; vCloud Automation Center; vCenter Orchestrator

Captains: Tamar Newberger, Malcolm Rieke, Eric Chiu, Ken Sigel, Matthew Winter, David Pack

VMware Products: vSphere; vCenter Serve

Captains: Peter Rizk, Cindy Jiang HOL-PRT-1303 EMC Infrastructure with the vCloud Suite

Partners

HOL-PRT-1305 Cisco - Enhanced VXLAN Networking in vCloud Director

HOL-SDC-1301 Applied Cloud Operations You will use vSphere with Operations Management (vSOM) to automate syslog collection with Log Insight and better manage a Business Critical Application. vCOps Enterprise content is also included. VMware Products: vCenter Operations Management Suite; vSOM; Log InsightServer Captains: Clive Wenman, Eric Hardcastle, Stein Wilhelmsen, Christopher Miller

HOL-PRT-1307 Puppet Labs Automate vSphere Provisioning and Management

HOL-SDC-1302 vSphere Distributed Switch from A to Z This is the ideal lab for vSphere networking. From basic vSwitch migration to advanced topics such as QoS and ERSPAN, you will gain hands-on experience with the vSphere Distributed Switch.

VMware Products: vSphere; vCenter Server; vCenter Orchestrator

VMware Products: vSphere; vCloud Director; vCenter Server; Nexus 1000v

Puppet Enterprise enables IT teams to automate VM lifecycle management and scale services quickly, reliably, and efficiently. You will walk through common configuration steps and automate repetitive tasks.

Captains: Joel Sprouse, Jeff Thomas

Captains: Syed Ghayur, Usha Ramachandran, Sonali Kalje

VMware Products: vSphere; vCenter Server

VMware Products: vSphere; vCenter Server

Captains: Zach Leslie, Cody Herriges

Captains: Al Grandville, Sebastien Braun

Leverage the Cisco Nexus 1000v to deliver enhanced VXLAN networking in vCloud Director deployments.


General Information




Hands-on Labs

HOL-SDC-1303 VMware NSX Network Virtualization Platform VMware NSX is the platform for Network Virtualization. You will gain hands-on experience with Dynamic Routing, Distributed Firewall and Load Balancing. From beginning to advanced content, this lab is the definitive source for Software Defined Networking (SDN). VMware Products: vSphere; vCloud Networking and Security; NSX Captains: Chris Savage, Keith Luck, Mary Yu, Sean Howard

HOL-SDC-1304 vSphere Performance Optimization This Lab covers vSphere performance best practices and features. You will work with a broad array of solutions, including a VMware Labs Fling to gauge and diagnose performance in a VMware Environment. VMware Products: vSphere; vCenter Operations Management Suite; vBenchmark, vFlash, Statsfeeder, esxtop Captains: Henrik Moenster, Rebecca Grider, Todd Muirhead, Rick Terlep


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HOL-SDC-1305 Business Continuity and Disaster Recovery In Action VMware Business Continuity and Disaster Recovery (BC/DR) solutions drive automation, efficiency, data protection, and validation of an organization’s enterprise BC/DR strategy. Gain Hands-on experience with Site Recovery Manager (SRM) and vCenter Heartbeat. VMware Products: vSphere; vCenter Site Recovery Manager; vCenter Server; vCenter Server Heartbeat; vCenter Infrastructure Navigator; VMware Data Protection Captains: Joe Goyette, Brad Pinkston, Jeff Weiss

HOL-SDC-1307 vCloud Automation Solutions VMware vCloud Automation Solutions accelerate the journey to a lights-out, fully automated, and efficient SoftwareDefined Datacenter. Explore vCAC, Orchestrator, PowerCLI and AutoDeploy working together to solve real-word problems.

HOL-SDC-1308 Virtual Storage Solutions

HOL-SDC-1310 vSphere and vSOM 101

Experience VMware Virtual Storage for the first time. See how these exciting new solutions integrate with core vSphere features and VM workloads to deliver Software Defined Storage (SDS).

This introductory lab demonstrates the core features and functions of vSphere and vCenter. This is an excellent place to begin your experience with vSphere with Operations Management (vSOM).

VMware Products: vSphere; Virtual Storage, vFlash

VMware Products: vSphere; vCenter Operations Management Suite; vCenter Server

Captains: John Browne, Simon Momber, Travis Spaulding, Tim Ness

HOL-SDC-1309 vSphere Big Data Extensions vSphere Big Data Extensions (BDE) makes Hadoop virtualization-aware, improves performance in virtual environments and enables deployment of highly available Hadoop clusters in minutes. You can choose from introductory to advanced modules in this exciting lab topic. VMware Products: vSphere; Big Data Extensions

Captains: Ryan Williams, Tony Welsh, Jason Scanga

HOL-SDC-1311 VMware IT Business Management Deliver insightful dashboard reporting and analytics with VMware IT Business Management Cost Models. Utilize ‘whatif’ scenarios to optimize and report IT service costs. VMware Products: IT Business Management Suite Captains: Joshua Lory, Jarod Martin

Captains: Andy Hill, Robert Jensen, Michael West

VMware Products: vSphere; vCloud Director; vCloud Automation Center; vCloud Networking and Security; vCenter Server; vCenter Orchestrator; vSphere PowerCLI Captains: Joe Silvagi, Marcus Milhomem, Ryan Kelly, Sean O’Dell, Jim DeWitt, Zackary Kielich, Pavel Dimitrov, Kamen Nikolov


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HaNdS-oN LaBs

Hands-on Labs

HOL-SDC-1313 vCloud Suite Use Cases - Infrastructure Provisioning (IaaS) The VMware vCloud Suite delivers Infrastructure as a Service with powerful and flexible tools. You will provision, govern and manage your infrastructure with vCloud Director (vCD) and vCloudAutomation Center (vCAC). VMware Products: vSphere; vCloud Director; vCloud Automation Center; vCloud Networking and Security; vCenter Server; vCenter Orchestrator Captains: Alain Geenrits

HOL-SDC-1314 vCloud Suite Use Cases - Application Provisioning (PaaS) You will integrate vFabric Application Director and vCloud Automation Center (vCAC) to deploy a 3-tier application to vSphere. This lab includes both Windows and Linux operating systems and application components RabbitMQ and PostgreSQL. VMware Products: vSphere; vCloud Automation Center; vFabric Application Director Captains: Tony MacDonald

Partners

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HOL-SDC-1315 vCloud Suite Use Cases - Control & Compliance You will use the VMware vCloud Suite to proactively manage, automate, and improve the compliance and control posture of your IT environment. vCenter Configuration Manager (vCM), vCloud Networking and Security and vCenter Operations Manager (vCOps) work together to enforce network isolation and remediate non-compliant systems. VMware Products: vCloud Networking and Security; vCenter Operations Management Suite; vCenter Configuration Manager

HOL-SDC-1317 vCloud Suite Use Cases - Business Critical Applications The VMware vCloud Suite is the best place to deploy your Business Critical Applications. You will leverage vCenter Operations Manager (vCOps) and Hyperic to instrument, monitor, troubleshoot and manage application configuration and performance issues. VMware Products: vSphere; vCenter Operations Management Suite; vCenter Server; vFabric tc Server; vFabric Hyperic

HOL-SDC-1319 VMware NSX for Multi-Hypervisor Environments VMware NSX is the platform for Network Virtualization across multiple hypervisor platforms. You will gain hands-on experience with NSX at beginner, intermediate and advanced levels. Topics include Logical Networks, Gateway Services, troubleshooting and REST API/ CMS integration. VMware Products: vSphere; NSX Captains: Ray Budavari, Ben Lin, Amit Kumar Agrawal

Captains: Jim LaFollette

Captains: Manuel Duron

HOL-SDC-1316 vCloud Suite Use Cases - Quality of Service

HOL-SDC-1318 vCloud Suite Use Cases - Business Continuity & Disaster Recovery

How can you ensure that you deliver IT services at a high level of quality? In this Hands-on Lab you are entrusted with a 2-tier Linux application. You will leverage the VMware vCloud Suite to measure and guarantee service quality.

Protect your high priority virtual machines with vSphere Replication and build a recovery plan with Site Recovery Manager. Use Infrastructure Navigator, and vCenter Operations Manager to prioritize infrastructure resources.

VMware Products: vSphere; vCenter Operations Management Suite; vCenter Server; vCenter Orchestrator; vCenter Configuration Manager

VMware Products: vSphere; vCenter Operations Management Suite; vCenter Site Recovery Manager; vCenter Server; vCenter Infrastructure Navigator

Captains: Chris Sexsmith

Captains: Paul Irwin


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HaNdS-oN LaBs

Hands-on Labs Workshops

Sunday, August 25 2:00 pm WS-HOL-SDC-1308 Hands-on Labs Workshop: Virtual Storage Solutions New at VMworld 2013, Hands-on Labs Workshops give you an exclusive opportunity to interact with the lab authors. Hear from product experts who go through the same hands-on experiences that you do using our products every day. Get your questions answered. This workshop covers the lab HOL-SDC-1308, “Virtual Storage Solutions.” John Browne, Tim Ness

3:00 pm WS-HOL-SDC-1303 Hands-on Labs Workshop: VMware NSX Network Virtualization Platform New at VMworld 2013, Hands-on Labs Workshops give you an exclusive opportunity to interact with the lab authors. Hear from product experts who go through the same hands-on experiences that you do using our products every day. Get your questions answered. This workshop covers the lab HOL-SDC-1303, “VMware NSX Network Virtualization Platform” Nathan Ness, Keith Luck, Sean Howard

4:00 pm WS-HOL-SDC-1301 Hands-on Labs Workshop: Applied Cloud Operations New at VMworld 2013, Hands-on Labs Workshops give you an exclusive opportunity to interact with the lab authors. Hear from product experts who go through the same hands-on experiences that you do using our products every day. Get your questions answered. This workshop covers the lab HOL-SDC-1301, “Applied Cloud Operations.” Clive Wenman, Eric Hardcastle, Christopher Miller

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Partners


Monday, August 26 2:00 pm WS-HOL-SDC-1303 Hands-on Labs Workshop: VMware NSX Network Virtualization Platform New at VMworld 2013, Hands-on Labs Workshops give you an exclusive opportunity to interact with the lab authors. Hear from product experts who go through the same hands-on experiences that you do using our products every day. Get your questions answered. This workshop covers the lab HOL-SDC-1303, “VMware NSX Network Virtualization Platform” Nathan Ness, Keith Luck, Sean Howard

4:00 pm WS-HOL-SDC-1308 Hands-on Labs Workshop: Virtual Storage Solutions New at VMworld 2013, Hands-on Labs Workshops give you an exclusive opportunity to interact with the lab authors. Hear from product experts who go through the same hands-on experiences that you do using our products every day. Get your questions answered. This workshop covers the lab HOL-SDC-1308, “Virtual Storage Solutions.” John Browne

3:00 pm WS-HOL-SDC-1310 Hands-on Labs Workshop: vSphere and vSOM 101 New at VMworld 2013, Hands-on Labs Workshops give you an exclusive opportunity to interact with the lab authors. Hear from product experts who go through the same hands-on experiences that you do using our products every day. Get your questions answered. This workshop covers the lab HOL-SDC-1310, “vSphere and vSOM 101.” Ryan Williams, Tony Welsh, Jason Scanga


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Tuesday, August 27 10:00 am WS-HOL-SDC-1301 Hands-on Labs Workshop: Applied Cloud Operations New at VMworld 2013, Hands-on Labs Workshops give you an exclusive opportunity to interact with the lab authors. Hear from product experts who go through the same hands-on experiences that you do using our products every day. Get your questions answered. This workshop covers the lab HOL-SDC-1301, “Applied Cloud Operations.” Clive Wenman, Eric Hardcastle, Christopher Miller

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Partners


11:00 am

2:00 pm

4:00 pm

WS-HOL-HBD-1301 Hands-on Labs Workshop: vCloud Hybrid Service – Jump Start for vSphere Admins

WS-HOL-MBL-1301 Hands-on Labs Workshop: Horizon View from A to Z

WS-HOL-MBL-1309 Hands-on Labs Workshop: Horizon Mirage – Manage Physical Desktops

New at VMworld 2013, Hands-on Labs Workshops give you an exclusive opportunity to interact with the lab authors. Hear from product experts who go through the same hands-on experiences that you do using our products every day. Get your questions answered. This workshop covers the lab HOL-HBD-1301, “vCloud Hybrid Service – Jump Start for vSphere Admins.”

New at VMworld 2013, Hands-on Labs Workshops give you an exclusive opportunity to interact with the lab authors. Hear from product experts who go through the same hands-on experiences that you do using our products every day. Get your questions answered. This workshop covers the lab HOL-MBL-1301, “Horizon View from A to Z.”

New at VMworld 2013, Hands-on Labs Workshops give you an exclusive opportunity to interact with the lab authors. Hear from product experts who go through the same hands-on experiences that you do using our products every day. Get your questions answered. This workshop covers the lab HOL-MBL-1309, “Horizon Mirage – Manage Physical Desktops.”

Nic O’Donovan, Matt Gildenhorn, Josh Gwyther

Josh Spencer, Mark Richards, Dan Palmer

Bryan Salek, Sachin Sharma

1:00 pm

3:00 pm

WS-HOL-SDC-1304 Hands-on Labs Workshop: vSphere Performance Optimization

WS-HOL-MBL-1304 Hands-on Labs Workshop: Horizon Workspace – Explore and Deploy

New at VMworld 2013, Hands-on Labs Workshops give you an exclusive opportunity to interact with the lab authors. Hear from product experts who go through the same hands-on experiences that you do using our products every day. Get your questions answered. This workshop covers the lab HOL-SDC-1304, “vSphere Performance Optimization.”

New at VMworld 2013, Hands-on Labs Workshops give you an exclusive opportunity to interact with the lab authors. Hear from product experts who go through the same hands-on experiences that you do using our products every day. Get your questions answered. This workshop covers the lab HOL-MBL-1304, “Horizon Workspace – Explore and Deploy.”

Henrik Moenster, Todd Muirhead, Rick Terlep

Paul Schlosser, Doug Mata VMworld 2013 Program Guide | 214

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Wednesday, August 28 10:00 am WS-HOL-SDC-1308 Hands-on Labs Workshop: Virtual Storage Solutions New at VMworld 2013, Hands-on Labs Workshops give you an exclusive opportunity to interact with the lab authors. Hear from product experts who go through the same hands-on experiences that you do using our products every day. Get your questions answered. This workshop covers the lab HOL-SDC-1308, “Virtual Storage Solutions.”

Partners

SoLuTiOns ExcHaNge


11:00 am

1:00 pm

3:00 pm

WS-HOL-SDC-1303 Hands-on Labs Workshop: VMware NSX Network Virtualization Platform

WS-HOL-SDC-1310 Hands-on Labs Workshop: vSphere and vSOM 101

WS-HOL-SDC-1304 Hands-on Labs Workshop: vSphere Performance Optimization

New at VMworld 2013, Hands-on Labs Workshops give you an exclusive opportunity to interact with the lab authors. Hear from product experts who go through the same hands-on experiences that you do using our products every day. Get your questions answered. This workshop covers the lab HOL-SDC-1303, “VMware NSX Network Virtualization Platform.” Nathan Ness, Keith Luck, Sean Howard

New at VMworld 2013, Hands-on Labs Workshops give you an exclusive opportunity to interact with the lab authors. Hear from product experts who go through the same hands-on experiences that you do using our products every day. Get your questions answered. This workshop covers the lab HOL-SDC-1310, “vSphere and vSOM 101.” Ryan Williams, Tony Welsh, Jason Scanga

2:00 pm

New at VMworld 2013, Hands-on Labs Workshops give you an exclusive opportunity to interact with the lab authors. Hear from product experts who go through the same hands-on experiences that you do using our products every day. Get your questions answered. This workshop covers the lab HOL-SDC-1304, “vSphere Performance Optimization.” Henrik Moenster, Todd Muirhead, Rick Terlep

John Browne, Tim Ness WS-HOL-SDC-1301 Hands-on Labs Workshop: Applied Cloud Operations New at VMworld 2013, Hands-on Labs Workshops give you an exclusive opportunity to interact with the lab authors. Hear from product experts who go through the same hands-on experiences that you do using our products every day. Get your questions answered. This workshop covers the lab HOL-SDC-1301, “Applied Cloud Operations.” Clive Wenman, Eric Hardcastle, Christopher Miller


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Thursday, August 29 10:00 am WS-HOL-MBL-1301 Hands-on Labs Workshop: Horizon View from A to Z New at VMworld 2013, Hands-on Labs Workshops give you an exclusive opportunity to interact with the lab authors. Hear from product experts who go through the same hands-on experiences that you do using our products every day. Get your questions answered. This workshop covers the lab HOL-MBL-1301, “Horizon View from A to Z.”

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Partners


11:00 am

1:00 pm

2:00 pm

WS-HOL-MBL-1304 Hands-on Labs Workshop: Horizon Workspace – Explore and Deploy

WS-HOL-MBL-1309 Hands-on Labs Workshop: Horizon Mirage – Manage Physical Desktops

WS-HOL-HBD-1301 Hands-on Labs Workshop: vCloud Hybrid Service – Jump Start for vSphere Admins

New at VMworld 2013, Hands-on Labs Workshops give you an exclusive opportunity to interact with the lab authors. Hear from product experts who go through the same hands-on experiences that you do using our products every day. Get your questions answered. This workshop covers the lab HOL-MBL-1304, “Horizon Workspace – Explore and Deploy.”

New at VMworld 2013, Hands-on Labs Workshops give you an exclusive opportunity to interact with the lab authors. Hear from product experts who go through the same hands-on experiences that you do using our products every day. Get your questions answered. This workshop covers the lab HOL-MBL-1309, “Horizon Mirage – Manage Physical Desktops.”

New at VMworld 2013, Hands-on Labs Workshops give you an exclusive opportunity to interact with the lab authors. Hear from product experts who go through the same hands-on experiences that you do using our products every day. Get your questions answered. This workshop covers the lab HOL-HBD-1301, “vCloud Hybrid Service – Jump Start for vSphere Admins.”

Paul Schlosser, Doug Mata

Bryan Salek, Sachin Sharma

Nic O’Donovan, Matt Gildenhorn, Josh Gwyther

Josh Spencer, Mark Richards, Dan Palmer


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S R E N T R PA

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SoLuTiOns ExcHaNge

Welcome Partners

The premier virtualization and cloud computing event of the year is better than ever for VMware Partners. VMworld Partner Track, Technology Exchange for Alliance Partners, and other special Partner events are being hosted at the Moscone Center and nearby locations in San Francisco.

Exclusive Partner Events at VMworld Attend the special Partner events throughout the week to deep-dive into the topics you most care about, network with your peers and take advantage of fantastic training and certification opportunities. Here’s an overview of some of the key activities:

Partner Lounge Located in the 2nd floor atrium of the Marriott Marquis hotel on 4th Street, the Partner Lounge is a place to relax while connecting with peers and hearing about the latest partner initiatives. In addition to being an informal place to get away from the crowd, the lounge offers other opportunities:


• Conference rooms are available to reserve for meetings with your customers or your VMware Business Manager.

Kick-off VMworld by attending this exclusive event where VMware’s new Senior Vice President of Channels & Alliances, Dave O’Callaghan, will share his vision and strategy for the channel – a strategy that centers on making it easier to for partners to do business with VMware.

• Book the Partner Lounge video recording studio to create a professional video for your communication channels. Promote your business value, or how you’ve innovated with VMware, for example. Our team will edit and send you the final file shortly after VMworld.

Partner General Session

Sunday, August 25

2:30 pm–4:00 pm

Hours Monday, August 26

10:30 am–7:00 pm

Tuesday, August 27

10:30 am–5:00 pm


10:00 am–1:00 pm

Partner Professional Happy Hour Partner Lounge, Marriott Atrium

Join us for this informal get-together and you’ll have the opportunity to mingle with VMware technical and sales experts and learn more about VMware professional accreditations. There will also be several vExperts on hand to talk about this elite recognition program. Monday, August 26

6:00 pm–7:00 pm

VMware Booth at the Solutions Exchange Be sure to stop by VMware booth 1229 in the Solutions Exchange. Check out the latest VMware solutions and get answers to your most challenging questions at the Genius Bar. There will be Partner Marketing and Training experts on hand all week to demonstrate the latest tools and discuss new partner-specific programs and training opportunities. Hours: Sunday, August 26

4:00 pm–7:00 pm

Monday, August 26

11:00 am–6:00 pm

Tuesday, August 27

11:00 am–6:00 pm



General Information




PartnerLink

Certification Testing

Join the VMworld group within Partner Link to stay up to date on the most recent VMworld news.

All VMware Certification exams, including advanced professional certifications, will be 75% off the regular price, when taken on site at VMworld San Francisco! This is a unique opportunity to validate your cloud and virtualization skills – at a significant discount. http://www.vmworld.com/community/ conference/us/learn/training

https://partnerlink.socialcast.com/ groups/vmworld

Training and Certification St. Francis Hotel

VMworld is a great time to take advantage of discounts on training and certification testing. For VMware Partners, this presents an opportunity to make progress completing VMware Solution Competencies. Pre-conference Training If you’re arriving in town early for VMworld, take advantage of the preconference training and get a 20% discount off the standard course price. http://www.vmworld.com/community/ conference/us/learn/training Friday, August 22 – Sunday, August 23 8:00 am–5:00 pm Nine course offerings

Sunday, August 23 – Thursday, August 27 10:00 am–5:00 pm

• 5 VMware Certified Professional Exams • 5 VMware Certified Advanced Professional Exams

Partner Track Get the partner-specific content you need to successfully sell and deploy VMware solutions. The Partner Track sessions offer valuable insights on topics such as effectively identifying customer needs, best practices for acquiring new customers, expanding your business by cross-selling VMware solutions, and services and go-to-market strategies to accelerate your business. Refer to the Breakout Sessions and Special Programs section of this guide for details.


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Technology Exchange for Alliance Partners (TEX) Track The VMware Technology Alliance Partner Program supports all developers building and delivering solutions on VMware platforms. This track provides valuable information on the APIs, tools, and resources available to develop and deliver on VMware platforms in public or private clouds and in hybrid environments. Sessions provide best practices for application development and delivery on VMware products delivered in the enterprise as well as updated APIs and tools to build and integrate with VMware products. The track educates partners about VMware offerings via VMware product roadmaps for the software-defined data center, hybrid cloud and mobility. The program offers multiple benefits for Technology Alliance Partners. Refer to the Breakout Sessions and Group Discussions section of this guide for details. The following pages list recommended sessions for VMware Alliance Partners: Pages 230-231

The following pages list recommended sessions for VMware Partners. • Pages 221-224: Sessions identified by day/time and job role • Pages 225-229: Sessions identified by day/time and solution area


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w

Symantec Protects the Software-Defined Data Center Data protection. High availability. Security. Learn how at Symantec booth #1537.

Copyright © 2013 Symantec Corporation. All rights reserved. Symantec, the Symantec Logo, and the Checkmark Logo are registered trademarks of Symantec Corporation or its affiliates in the U.S. and other countries.

Role Business/Sales

Technical

Advanced Technical


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Partners

Partner Sessions

Monday, August 26

PAR6416 Express Workshop: How to Build a VMware Management Business Plan

11:00 am–12:00 pm PAR5928 Building and Growing Your End-User Computing Business Role: PAR6392 Double IT Savings from vSphere – Learn about the Customer Opportunity with vSphere with Operations Management (vS OM)

VCM5100 How to Customize Your vC Ops Deployment for Your Specific Business Needs Role: PAR5152 Get Ready to Compete in the Mobility Tidal Wave with Horizon Workspace Role:

1:00 pm–2:00 pm

Role:

2:00 pm–3:00 pm PAR6401 Marketing as Your Strategic Weapon – Top Programs to Build Pipeline, Close Revenue and Get Results

EUC4544 Directions in VMware EUC & the Multi-Device, Virtual Workspace

Role:

Role:

12:30 pm–1:30 pm

Role: VSVC4605 What’s New in VMware vSphere? Role:

PAR6428 vCloud Hybrid Service – Sales Opportunity for Partners Role: PHC5754 vCloud Hybrid Service – Building Your Business Case for the Move Role:

PHC5605- S Everything You Want to Know about vCloud Hybrid Service – But Were Afraid to Ask

PHC5732 The Economics of vCloud: Which Cloud Do I Need?

3:30 pm–4:30 pm PAR6420 Migrating Server Workloads into vCloud Environments, It’s Never Been Easier

5:00 pm–6:00 pm PAR5530 Delivering Non-SaaS Applications from Cloud – Customized and Production Ready PAR6397 Public Sector: The Unique Opportunities with Education and Government Customers

Role: PHC5070 vCloud Hybrid Service Jump Start Part One of Five: vCloud Hybrid Service: Architecture and Consumption Principles

PAR6429 vCloud Hybrid Service Opportunities for Partners

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Role Business/Sales

Technical

Advanced Technical


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Partner Sessions

Tuesday, August 27

Tuesday, August 27

PHC5730 vCloud Hybrid Service 101: The Basics

11:00 am–12:00 pm

Role:

PAR6413 Capturing the Backup and Disaster Recovery Opportunity Role:

Role:

2:30 pm–3:30 pm

BCO5041 vSphere Data Protection – What’s New and Technical Walkthrough

Role:

12:30 pm–1:30 pm PAR6414 Get Ahead of Your Competition with the Transformational Value of the New VMware Software-Defined Storage Solutions and Capabilities PHC5409 vCloud Hybrid Service Jump Start Part Two of Five: vCloud Hybrid Service: Networking and Security Basics Role:

EUC5843 Build Your First Hybrid App... On Horizon Workspace... In 60 Minutes Role:

BCO5276 Next Generation “Economical” Data Protection for Business-Critical Applications Role:

Role:

1:00 pm–2:00 pm

VSVC4569 Ask the Expert vBloggers Role:


PHC5488 vCloud Hybrid Service Jump Start Part Three of Five: vCloud Hybrid Service: Advanced Networking and Security

BCO5652 Three Quirky Ways to Simplify DR with Site Recovery Manager Role:

VSVC5747 vSphere for SMB: Essentials Plus Proving Its Value Role:

EUC5575 Re-imagining VDI Design: New Strategies for Solving VDI Challenges Role:

3:30 pm–4:30 pm 5:00 pm–6:00 pm PAR4496 VMware Purchasing Programs: Giving Your Customers Flexibility in Acquiring VMware Technology

PAR6399 Accelerating Your Success with VMware Role:

2:00 pm–3:00 pm 4:00 pm–5:00 pm PAR6417 Increase Your Profitability and Value to Your Customers with Software-Defined Data Center

BCO4756 VMware vSphere Data Protection (VDP) Technical Deep Dive and Troubleshooting Session

Role:

Role:

STO5545 The Top 10 Things You MUST Know About Storage for vSphere Role:

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Advanced Technical


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Partner Sessions

Wednesday, August 28 8:00 am–9:00 am PAR6415 Winning VMware Cloud Infrastructure Deals Against the Competition

8:30 am–9:30 am

11:00 am–12:00 pm

12:30 pm–1:30 pm

PAR6392 How to Build a Hybrid Cloud in Less than a Day


Role:

Role: VCM5695 How to Build a SelfHealing Data Center with vCenter Orchestrator Role:

9:30 am–10:30 am

11:30 am–12:30 pm EUC5145 Enterprise Mobility Management: What Is It We Need to Manage? Role: EUC5541 Integrating Enterprise Application with SAML to Horizon Workspace Role:

PAR5156 Win SMB Deals with vSphere Over Microsoft and Make More Money Doing It

Role:

3:30 pm–4:30 pm

Role: PAR6396 The 5 Simple Steps to Acquire New Customers Role:


VSVC4686 vSphere with Operations Management: The Customer Perspective

PHC5045 vCloud Hybrid Service Jump Start Part Four of Five: Identifying and Deploying Workloads in vCloud Hybrid Service Role:

2:00 pm–3:00 pm PAR6491 VMware Cloud Credits Purchasing Program: How to Increase Value to You and Your Clients on the Journey to Public/ Hybrid Cloud

BCO5851 VMware Backups that Work – Lessons Learned and Backup Performance Tuning Based on Extensive VADP Benchmark Testing Role:

4:00 pm–5:00 pm OPT5569 Leveraging Hybrid Cloud to Transform Enterprise IT from a Cost Center to a Revenue Driver Role:

Role: VSVC4570 Ask the Expert VCDXs Role:

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Advanced Technical


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Partner Sessions Thursday, August 29 10:30 am–11:30 am

11:00 am–12:00 pm EUC5442 Next-Generation Branch Office Designs

PAR5243 How to Build a Desktop as a Service Offering and Win Market Share PHC5561 vCloud Hybrid Service Jump Start Part Five of Five: Deep Dive into Hybrid Cloud Management Role:

Role: PAR6396 The 5 Simple Steps to Acquire New Customers Role: PAR6401 Marketing as Your Strategic Weapon. Top Programs to Build Pipeline, Close Revenue and Get Results Role:

12:00 pm–1:00 pm PAR6398 Which VMware Cloud Offerings Are Right for Your Customers and for You? Role:

Role Business/Sales

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Advanced Technical


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Solution Area: End-User Computing End-User Computing Monday, August 26

Tuesday, August 27


Thursday, August 29

12:30 pm–1:30 pm

1:00 pm–2:00 pm

8:30 am–9:30 am

11:00 am–12:00 pm

PAR5152 Get Ready to Compete in the Mobility Tidal Wave with Horizon Workspace

EUC5843 Build Your First Hybrid App... On Horizon Workspace... In 60 Minutes


EUC5442 Next-Generation Branch Office Designs

Role:

Role:

Role:

1:00 pm–2:00 pm 4:00 pm–5:00 pm EUC4544 Directions in VMware EUC & the Multi-Device, Virtual Workspace Role:

11:30 am–12:30 pm

Role: PAR5928 Building and Growing Your End-User Computing Business Role:

EUC5575 Re-imagining VDI Design: New Strategies for Solving VDI Challenges

EUC5145 Enterprise Mobility Management: What Is It We Need to Manage?

Role:

Role:

EUC6045 EUC Experts Panel – Successful Implementations

EUC5541 Integrating Enterprise Application with SAML to Horizon Workspace

Role:

Role:

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Technical

Advanced Technical


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Solution Area: vSphere Data Protection

Tuesday, August 27 11:00 am–12:00 pm

BCO5652 Three Quirky Ways to Simplify DR with Site Recovery Manager Role:

PAR6413 Capturing the Backup and Disaster Recovery Opportunity

5:00 pm–6:00 pm

Role: STO5545 The Top 10 Things You MUST Know About Storage for vSphere

1:00 pm–2:00 pm

Role: BCO5041 vSphere Data Protection – What’s New and Technical Walkthrough Role:

4:00 pm–5:00 pm BCO4756 VMware vSphere Data Protection (VDP) Technical Deep Dive and Troubleshooting Session

Wednesday, August 28 3:30 pm–4:30 pm BCO5851 VMware Backups that Work – Lessons Learned and Backup Performance Tuning Based on Extensive VADP Benchmark Testing Role:

Role: BCO5276 Next Generation “Economical” Data Protection for Business-Critical Applications Role: Role Business/Sales

Technical

Advanced Technical


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Solution Area: vSphere with operations management Monday, August 26

Tuesday, August 27

11:00 am–12:00 pm

11:30 am–12:30 pm

PAR6392 Double IT Savings from vSphere – Learn about the Customer Opportunity with vSphere with Operations Management (vSOM)

VSVC4569 Ask the Expert vBloggers

Role:

12:30 pm–1:30 pm

12:30 pm–1:30 pm


Role:

Role:

VSVC4605 What’s New in VMware vSphere?

Role:

8:30 am–9:30 am VCM5695 How to Build a SelfHealing Data Center with vCenter Orchestrator

2:00 pm–3:00 pm VSVC4570 Ask the Expert VCDXs Role:

2:00 pm–3:00 pm PAR6417 Increase Your Profitability and Value to Your Customers with Software-Defined Data Center

3:30 pm–4:30 pm

VSVC5747 vSphere for SMB: Essentials Plus Proving Its Value


Role:

Role: VCM5100 How to Customize Your vC Ops Deployment for Your Specific Business Needs

2:30 pm–3:30 pm

VSVC4686 vSphere with Operations Management: The Customer Perspective Role:

Role:

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Advanced Technical


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Solution Area: Hybrid Cloud Monday, August 26

PHC5754 vCloud Hybrid Service – Building Your Business Case for the Move

11:00 am–12:00 pm

Role: PHC5605- S Everything You Want to Know about vCloud Hybrid Service – But Were Afraid to Ask Role:

3:30 pm–4:30 pm PAR6420 Migrating Server Workloads into vCloud Environments, It’s Never Been Easier

12:30 pm–1:30 pm PHC5070 vCloud Hybrid Service Jump Start Part One of Five: vCloud Hybrid Service: Architecture and Consumption Principles

Role: PHC5732 The Economics of vCloud: Which Cloud Do I Need?

Hybrid Cloud PHC5730 vCloud Hybrid Service 101: The Basics Role:

2:00 pm–3:00 pm PHC5488 vCloud Hybrid Service Jump Start Part Three of Five: vCloud Hybrid Service: Advanced Networking and Security

2:00 pm–3:00 pm PAR6491 VMware Cloud Credits Purchasing Program: How to Increase Value to You and Your Clients on the Journey to Public/ Hybrid Cloud Role:

4:00 pm–5:00 pm

Role:


OPT5569 Leveraging Hybrid Cloud to Transform Enterprise IT from a Cost Center to a Revenue Driver

11:00 am–12:00 pm

Role:

PHC4750 How to Build a Hybrid Cloud in Less than a Day

Thursday, August 29

Role:

10:30 am–11:30 am

12:30 pm – 1:30 pm

PHC5561 vCloud Hybrid Service Jump Start Part Five of Five: Deep Dive into Hybrid Cloud Management

Role:

Role:


SoLuTiOns ExcHaNge

12:30 pm–1:30 pm

PAR6428 vCloud Hybrid Service – Sales Opportunity for Partners Role:

PHC5409 vCloud Hybrid Service Jump Start Part Two of Five: vCloud Hybrid Service: Networking and Security Basics Role:

PHC5045 vCloud Hybrid Service Jump Start Part Four of Five: Identifying and Deploying Workloads in vCloud Hybrid Service

Role:

Role: Role Business/Sales

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Advanced Technical


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Solution Area: Marketing/Demand Gen Programs Monday, August 26


2:00 pm–3:00 pm

11:00 am–12:00 pm

PAR6401 Marketing as Your Strategic Weapon. Top Programs to Build Pipeline, Close Revenue and Get Results

PAR6396 The 5 Simple Steps to Acquire New Customers

Role:

Role:

12:30 pm–1:30 pm

Tuesday, August 27


5:00 pm–6:00 pm PAR6399 Accelerating Your Success with VMware

Role:

Role:

Role Business/Sales

Technical

Advanced Technical


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Technology Exchange for Alliance Partners (TEX) Sessions

Monday, August 26

Tuesday, August 27

11:00 am–12:30 pm

11:00 am–1:30 pm

TEX5046 vCloud Hybrid Service NDA Roadmap (TAP only)

TEX4827 End-User Computing NDA Roadmap (TAP only)

2:00 pm–3:00 pm

2:00 pm–3:00 pm

TEX5286 Extend VMware’s Cloud Service Provisioning Solution with vCenter Orchestrator Plug-ins and vFabric Application Director Blueprints

TEX4845 vSphere UI Platform Best Practices: Putting the Web Client SDK into Action TEX5658 Incredible Partner Solutions for End-User Computing

3:30 pm–4:30 pm

5:00 pm–6:00 pm TEX5316 Failsafe at PCIe Level: Enabling PCIe Hot Swap TEX5667 Case Study: VMware vCloud Ecosystem Framework for Network and Security Enables Network Services Virtualization

Wednesday, August 28 8:00 am–9:00 am TEX5221 Go to Market with the VMware Solution Exchange TEX5350 Designing Network Virtualization for Data-Centers: Greenfield Design and Migration Scenarios

9:30 am–10:30 am TEX5093 What’s New and What’s Next for Quickly Achieving a VMware Ready Certification?

3:30 pm–4:30 pm TEX5109 How to Exchange Status Message Between Guest and Host Using RPC

TEX5485 Building a Validation Factory for VMware Partners

TEX5363 Keep It Simple and Integrated – Out-of the Box CrossSystem Automation with vCenter Orchestrator (vCO)

TEX5760 View Planner 3.0 as a VDI Benchmark

5:00 pm–6:30 pm TEX6388 Virtualization and Converged Infrastructure Solutions

Role Business/Sales

Technical

Advanced Technical


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Technology Exchange for Alliance Partners (TEX) Sessions Wednesday, August 28

Thursday, August 29

11:00 am–12:00 pm

10:30 am–11:30 am

TEX5218 Health Care Applications Characterization in VMware Horizon View

TEX4759 ESXi Native Networking Driver Model Delivers on Both Simplicity and Significant Performance Gains

TEX5738 Architectural Changes in vCenter Platform

12:30 pm–1:30 pm TEX5759 NSX NDA Roadmap for Partners (TAP only)

TEX5466 Network Function Virtualization in the Public Cloud: Case for Enterprises

12:00 pm–1:00 pm TEX5030 On the Way to GPU Virtualization – 3D Acceleration in Virtual Machine

2:00 pm–4:30 pm TEX6590 Software-Defined Data Center NDA Roadmap (TAP only)

Role Business/Sales

Technical

Advanced Technical


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SOLUTIONS EXCHANGE OVERVIEW

Solutions Exchange The Solutions Exchange located in Moscone South, Lower Level, features hundreds of VMware partners showcasing the latest virtualization and cloud computing technologies, products, services and solutions. Engage with a wealth of experts from the leading companies in the industry for an unparalleled hands-on experience of the newest tools and technologies in the marketplace. It’s the ultimate destination at VMworld for exploring, networking and expanding your knowledge. Hours

Sunday, August 25

4:00 pm–7:00 pm

4:00 pm–7:00 pm

Monday, August 26

11:00 am–6:00 pm

Tuesday, August 27

11:00 am–6:00 pm

4:30 pm–6:00 pm


Solutions Exchange Hall Crawl Tuesday, August 27

4:30 pm–6:00 pm

Join us to kick off VMworld in the Solutions Exchange in Moscone South, Lower Level.

Join us in celebrating the VMworld 2013 Hall Crawl. Visit the following Sponsors for a cold beverage or snack.

Reconnect with old friends, make new ones and start off VMworld in the right spirit.

ADTRAN/Bluesocket ........................... 2325

Sponsored by:

Brocade .................................................... 1513 Citrix ...........................................................835 Eaton .......................................................2029 ESET North America ............................ 1746 Hitachi Data Systems ........................... 1037

New Resources in the Solutions Exchange Global Diamond demo areas

Welcome Reception Sunday, August 25

Hall Crawl Tuesday, August 27

Welcome Reception

Explore the Global Diamond demo areas brought to you by EMC and HP. Stop by for hands-on training or to meet with company experts: EMC..............................................................235 HP.............................................................. 2235 Refueling Lounge 2341 Feet hurting? Need a pick-me-up to get ready for your next session? Stop in the Refueling Lounge to find a coffee cart for some much needed caffeine. Sponsored by:

HP Demo Booth..................................... 2235 Infinio ......................................................... 410 Kroll Ontrack ........................................... 435 Mellanox Technologies .......................2005 NaviSite, A Time Warner Cable Company ...................................... 829 Neverfail .................................................... 310 Nutanix, Inc. ............................................. 1521 NVIDIA ....................................................... 2111 Palo Alto Networks ..............................2305 Pivot3 ........................................................ 947 QLogic Corporation ................................ 316 Scality, Inc. .................................................318 Skyera Inc. .................................................742 Skytap ........................................................ 431 Tegile ........................................................ 1928 Veeam Software ....................................1629

New Innovator Pavilion Discover the latest in virtualization and cloud computing trends; visit the New Innovator Pavilion in Moscone South, Lower Level, Booth 2035. Companies with a virtualization product new to the market within the last two years will be on hand to demonstrate and discuss their current offerings.

Best of VMworld Awards Tuesday, August 27

12:00 pm–12:30 pm

Find out who will win Best of VMworld at the official awards ceremony held in the Solutions Exchange Theater, hosted and judged by TechTarget. Categories include: • Storage and backup for virtualized environments • Security/compliance and virtualization • Virtualization management • Networking and virtualization • Desktop virtualization and end-user computing • Private cloud computing technologies • Public and hybrid cloud computing technologies • New technology • Best of Show

ViewSonic ...................................................231 VMware .................................................... 1229 Zerigo .........................................................229 VMworld 2013 Program Guide | 233

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Partners

Solutions Exchange Theater Solutions Exchange Theater Presentations Visit the Solutions Exchange Theater to hear presentations from VMware partners showcasing their solutions, services and unique capabilities. At the end of each presentation, Beats by Dre headphones will be awarded to one lucky person. Must be present to WIN!

Sunday, August 25 5:00 pm-5:30 pm

Monday, August 26 11:20 am–11:50 am Choosing a PCoIP Zero Client Strategy to Maximize Your VDI Investment Teradici Corporation Ziad Lammam, Director of Product Management

1:20 pm–1:50 pm

3:20 pm–3:50 pm

The Endpoint Spectrum: From Fixed to Mobile

Veeam Backup & Replication: 7 Designs for Success

Samsung

Veeam Storage

Greg Spence, Sr. Product Manager, Desktop Virtualization Endpoints Brian Nowlin, Sr. Product Manager, Mobile PCs

Rick Vanover, Product Strategy Specialist

2:00 pm–2:30 pm 12:00 pm–12:30 pm Serving Up Flash-based Technology in VMware

Software-Defined Storage for Cloud Architectures

Micron Solutions Theater Presentation

Coraid

Micron

Peter Crosby, Product Manager

12:40 pm–1:10 pm

2:40 pm–3:10 pm

Accelerating Software Releases with a Cloud-based DevOps Approach

Nimble Storage SmartStack: Proven Reference Architectures from VMware, Cisco, and Nimble Storage

Suda Srinivasan, Senior Director of Product Marketing

5:40 pm-6:10 pm Seven Must Haves for the Enterprise Cloud CSC Gabe Kazarian, Product Management

SanDisk

4:00 pm–4:30 pm Take Control of Virtualization with Service-oriented Cloud Automation ServiceNow Benjamin Yukich, Solutions Consultant

4:40 pm–5:10 pm Cisco Unified Cloud Management

ServiceMesh Kyle Falkenhagen, Director of Product Management

Nimble Storage

Cisco Joann Starke, Solutions Marketing Manager Data Center & Cloud Solutions at Cisco Systems

Michael McLaughlin, Technical Marketing Engineer Sheldon D’Paiva, Senior Solutions Manager


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Partners

Solutions Exchange Theater Tuesday, August 27

12:40 pm–1:10 pm

2:40 pm–3:10 pm

4:00 pm–4:30 pm

Network Virtualization – An SDN Reference Architecture

Leveraging Hybrid Cloud Solutions for SAP

Turbo Charge Your VMware Horizon Deployments

Is Your Data Center Smart? – Improving the Security and Performance of Virtualized Environments through a Data Center Operating System

Arista Networks

Fujitsu

Riverbed

Ed Chapman, VP, Business Development and Alliances

David Steven, Cloud Platforms and Datacenter Services

Avinash Shetty

IO

1:20 pm–1:50 pm

3:20 pm–3:50 pm

11:20 am–11:50 am

Nathan Cables, VP Product Marketing

12:00 pm–12:30 pm Best of VMworld 2013 Awards

Taking the Disaster Out of Recovery SimpliVity Adam Winter, President, SwiftecIT

2:00 pm–2:30 pm

Tech Target Brian Madden, Independent Industry Analyst, Blogger and Author

Moving Your Application to Cloud – Key Technical Challenges and Solutions

Secure and Monitor Sensitive Assets in Your Virtual Infrastructure Vormetric

4:40 pm-5:10 pm How to Build a Highly Scalable and Truly Open Infrastructure Lenovo Jake Howring, Director of Data Center Solutions

CJ Radford, Vice President, Cloud Pete Nicoletti, Chief Information Security Officer, Virtustream, Inc.

4:00 pm–4:30 pm

iGATE Amit Spathak, Principal Architect Tarak Jani, Director

Turbo Charge Your VMware Horizon Deployments Riverbed Avinash Shetty


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Solutions Exchange Theater Wednesday, August 28 10:20 am–10:50 am The Software-Defined Data Center Depends Upon Hardware: Building Mission Critical Converged Infrastructure with Vblock Systems VCE

11:40 am–12:10 pm

1:00 pm–1:30 pm

The Economics of SDN

Solving the Security and Compliance Challenges of a True Enterprise Cloud

Verizon Terremark Douglas Shock, Senior Solutions Architect

12:20 pm-12:50 pm

Jeremiah Dooley, Office of the CTO

11:00 am–11:30 am

Object Storage for the Enterprise: Breaking the NAS Vicious Cycle Panzura

Embracing the Cloud: How to Adapt and Empower Your Protection Strategies Acronis

Russ Kennedy, VP of Product Strategy, Marketing, and Customer Solutions, Cleversafe Ranajit Nevatia, VP of Marketing, Panzura

CloudPassage Inc. Rand Wacker, VP of Product Management

1:40 pm–2:40 pm The State of Cloud Computing and Virtualization – Are You Falling Behind? Tech Target Jonathan Brown, Publisher, CIO and Strategic Markets

Seth Goodling, Director Strategic Technologies Jerome Boutaud, Director Technology Solutions


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Sponsors & Exhibitors

Name

Booth Number

Name

Booth Number

Name

Booth Number

Name

Booth Number

HOSTING.....................................................622

A10 Networks......................................... 2246

Brocade .................................................... 1513

Distributed Management Task Force..................................................224

Aberdeen................................................. 2434

Capgemini .....................Meeting Room 41

Dot Hill Systems....................................2405

HP...............................................................1405

Acer .............................................................935

Catbird Security ........................................311

Earthlink..................................................... 230

HP Demo Booth..................................... 2235

Acronis...................................................... 1735

CDW............................................................ 204

Eaton........................................................2029

HyTrust....................................................... 304

Actifio ........................................................ 540

CFEngine....................................................228

eG Innovations Inc................................ 2428

IBM............................................................. 1545

Adaptive Computing............................... 516

CiRBA .........................................................728

ElasticBox.................................................. 543

iGATE....................................................... 2004

Cisco ........................................................ 1005

Embotics..................................................2034

IGEL Technology..................................... 534

AFORE Solutions Inc.............................2146

Citrix............................................................835

Embrane....................................................640

iland.......................................................... 2422

AirVM........................................................ 2035

CliQr Technologies .................................. 319

EMC............................................................ 1207

Imprivata....................................................223

AlertLogic...................................................337

CloudByte................................................ 2035

EMC Demo Booth.....................................235

Infinio........................................................... 410

Anuta Networks, Inc. .............................. 541

CloudFounders........................................1747

Emulex Corporation............................... 505

Intel............................................................1029

AppSense ............................................... 2322

CloudPassage Inc..................................2430

ESET North America ............................ 1746

Intigua...................................................... 2423

AppZero..................................................... 647

CloudPhysics...........................................1934

ExtraHop Networks .............................. 2417

IO...................................................................813

Aria Systems............................................. 502

Code 42 Software ................................2036

F5 Networks ........................................... 1529

IT Manager.............................................. 2035

Arista Networks......................................1045

FalconStor .................................................528

IXIA............................................................1445

Asigra Inc. .............................................. 2335

Cognizant Technology Solutions.................................................. 2323

Juniper Networks.................................... 1613

AT&T ..............................................................511

CommVault..............................................1605

Fast Lane Consulting and Education Services, Inc. .....................2340

Atlantis Computing ................................ 941

Comware Technical Services Inc............................................. 2035

Flexera Software...................................... 701

Kingston Technology............................ 1647

Condusiv Technologies............................517

FSLogix.................................................... 2035

Coraid......................................................... 805

Fujitsu America, Inc...............................1920

Cortado ......................................................729

Fusion-io................................................... 1245

CSC................................................................821

Gigamon...................................................2017

Cumulus Networks................................ 2035

Global Knowledge................................... 428

Datalink........................................................331

GreenBytes................................................735

Dell.............................................................. 1219

Halon Security...........................................222

Desktone.................................................. 2328

Hitachi Data Systems............................ 1037

10Zig Technology................................... 2331

ADTRAN/Bluesocket ........................... 2325

Atrust...........................................................335 Avaya......................................................... 2129 Avere Systems ....................................... 2217 Barracuda Networks ...............................617 BeyondTrust.............................................. 343 Bitdefender Enterprise.........................1946 BlueCat Networks ................................ 2223 Bluelock .................................................... 634 BMC Software......................................... 2123

Broadcom................................................... 417

Fortinet...................................................... 642

HotLink.....................................................2048

Kaspersky Lab.......................................... 2311 Kroll Ontrack............................................ 435 Lakeside Software................................... 803 Lanner Electronics Inc............................ 641 Lenovo.......................................................2105 LG Electronics USA, Inc......................... 2117 Liquidware Labs........................................741 Logi Analytics........................................ 2035 LogicMonitor........................................... 2412 Login VSI Inc............................................ 740


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Name

Booth Number

Name

Booth Number

Name

Booth Number

Name

Booth Number

Maginatics...................................................218

Oracle......................................................... 330

RES Software............................................1941

sTec............................................................. 705

ManageEngine........................................2410

OVH.com.................................................... 1713

Riverbed...................................................2012

StorMagic................................................... 441

Maxta, Inc................................................... 801

PagerDuty.................................................. 401

RiverMeadow Software, Inc................... 219

Stratodesk................................................. 542

McAfee, an Intel Company.....................635

Palo Alto Networks...............................2305

SafeNet, Inc............................................2028

Stromasys Inc........................................... 643

Mellanox Technologies.........................2005

Panzura....................................................... 301

SaltStack .................................................2043

SunGardAS................................................ 436

Metacloud.................................................. 646

Parasoft.................................................... 2035

Samsung Electronics America............ 1729

SUPERMICRO.........................................2205

Micron........................................................ 1635

PernixData................................................2011

SanDisk....................................................... 913

SUSE........................................................... 434

Mitel.......................................................... 2437

PHD Virtual............................................. 2425

Savvis......................................................... 1621

Symantec.................................................. 1537

Nasuni Corporation...............................2041

Piston Cloud Computing..................... 2329

Scality, Inc...................................................318

Syncsort...................................................2346

NaviSite, A Time Warner Cable Company....................................... 829

Pivot3......................................................... 947

Seagate Technology LLC....................... 442

Synology America Corp.......................... 411

Pivotal........................................................1641

ServiceMesh...............................................623

TeamQuest................................................ 429

Nebula, Inc. ............................................ 2035

Plexxi, Inc.................................................. 636

ServiceNow............................................. 1904

TechTarget...............................................2047

Net Optics, Inc..........................................523

PLUMgrid................................................. 2035

SevOne, Inc.............................................2046

Tegile......................................................... 1928

NetApp....................................................... 1417

Pluralsight .................................................329

Shavlik...................................................... 2247

Tenable Network Security.................. 2035

NetScout Systems, Inc.......................... 2316

PrinterLogic............................................ 2435

Silect Software...................................... 2040

Teradici Corporation............................... 905

Neverfail...................................................... 310

Puppet Labs............................................ 2241

Silver Peak.................................................. 416

Thinking Software ................................ 2035

New Horizons Computer Learning Centers................................... 1940

Pure Storage...............................................717

SimpliVity.................................................1023

Thycotic Software Ltd.............................734

QLogic Corporation................................. 316

Skyera, Inc. ................................................742

Tintri........................................................... 1705

QNAP, Inc...................................................529

Skytap......................................................... 431

Trend Micro..............................................1505

QTS...............................................................328

SMART Storage Systems....................... 702

TwinStrata................................................. 302

Quantum Corporation............................ 929

SolarWinds................................................ 430

Unidesk Corporation............................... 341

Racemi....................................................... 846

Soliton Systems....................................... 422

UnitedLayer .............................................323

Rackspace...............................................2404

Sophos....................................................... 423

UniPrint.................................................... 2243

Nexenta.....................................................2337 Nexsan.........................................................847 Nimble Storage......................................... 921 Nimbus Data Systems.............................723 Nlyte Software.......................................... 501 Nuage Networks.................................... 2035 Nutanix Inc................................................ 1521 NVIDIA........................................................ 2111 OCZ Technology.........................................711 Opscode.................................................... 1748

Radware..................................................... 340

Source Support Services, Inc...............840

Urbancode................................................. 802

Rapid7...................................................... 2035

Sourcefire, Inc........................................... 747

V3 Systems................................................ 841

Ravello Systems ..................................... 425

Spiceworks................................................440

Varonis Systems Inc.............................. 2436

Red Hat.......................................................522

Spirent Communications..................... 2330

VCE..............................................................1015

Reflex Systems......................................... 628

Splunk Inc................................................ 2023

Veeam Software.....................................1629


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Booth Number

Xceedium....................................................537

Verizon Terremark................................... 1912

Yuruware ................................................ 2035

ViaWest.................................................... 2342

Zadara Storage...................................... 2035

ViewSonic....................................................231

Zenoss...................................................... 2424

Violin Memory.......................................... 605

Zerigo..........................................................229

Virident Systems, Inc.............................. 405

Zerto........................................................... 629

Virtacore.................................................. 2229 Virtualization Review ..............................317 Virtunet Systems..................................... 402 Vision Solutions........................................536 VMTURBO................................................... 611 VMUG......................................................... 1721 VMUnify (Mindtree)............................... 2147 VMware..................................................... 1229 VMware Cloud Management Lounge...........................2020 VMware R&D Innovation Lounge................................. 1255 Vormetric....................................................225 VPN Dynamics..........................................535 vSandbox....................................................746 VSS Labs.................................................. 2035 WD.............................................................. 305 Wiley............................................................437 Windstream................................................217 World Wide Technology....................... 2419 X-IO Technologies....................................322 Xangati..................................................... 2429


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Moscone South, Lower Level | Exhibitors MAP

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VMware 1229

Cisco 1005

www.vmware.com

www.cisco.com/go/vmware

VMware is the leader in virtualization and cloud infrastructure solutions that enable businesses to thrive in the Cloud Era. Customers rely on VMware to help them transform the way they build, deliver and consume Information Technology resources in a manner that is evolutionary and based on their specific needs. With 2012 revenues of $4.61 billion, VMware has more than 480,000 customers and 55,000 partners.

Cisco transforms how people connect, communicate, and collaborate. The Cisco Unified Data Center portfolio offers the industry’s broadest data center LAN and SAN switching, compute, and integrated services solutions, enabling IT to quickly meet everincreasing business demands and take advantage of the world of many clouds. Cisco solutions for big data, desktop virtualization, and data center mobility help ensure that your business data is transported securely, efficiently, and flexibly across a set of optimized data center resources. Such world-class technology transforms how people connect, communicate, and collaborate. And from our people to our partners, our expertise is unrivalled. Cisco helps you make the most of tomorrow’s opportunities.

Dell 1219 www.dell.com Dell has played a critical role in transforming computing, enabling more affordable and pervasive access to technology. Today, the computer industry is at a point that will redefine the types of products and services customers demand from technology providers, including greater mobility, virtualization, cloud computing and data capacity and access. Dell is addressing industry change, listening to customers and using insight to create innovative technology solutions that help them succeed. At Dell, technology has always been about enabling human potential. The company is focused on delivering technology that works harder for its customers and is more accessible to people and organizations.


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EMC 1207

NetApp 1417

www.emc.com

www.netapp.com

EMC Corporation is a global leader in enabling businesses and service providers to transform their operations and deliver IT as a service. Fundamental to this transformation is cloud computing. Through innovative products and services, EMC accelerates the journey to cloud computing, helping IT departments to store, manage, protect and analyze their most valuable asset – information – in a more agile, trusted and cost-efficient way.

NetApp creates innovative storage and data management solutions that deliver outstanding cost efficiency and accelerate business breakthroughs. Our dedication to the principles of simplicity, innovation, and customer success has made us one of the fastestgrowing storage and data management providers today.

HP 1405 www.hp.com

Customers around the world choose us for our “go beyond” approach and broad portfolio of solutions for server-to-storage virtualization, business applications, data protection, and more. Our solutions provide nonstop availability of critical business data and simplify business processes so you can deploy new capabilities with confidence and get to revenue faster than ever before. Discover our passion for helping companies around the world go further, faster.

HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world’s largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure to solve customer problems. HP is a technology company that operates in more than 170 countries around the world. We explore how technology and services can help people and companies address their problems and challenges, and realize their possibilities, aspirations and dreams. We apply new thinking and ideas to create more simple, valuable and trusted experiences with technology, continuously improving the way our customers live and work.


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Brocade 1513

CommVault 1605

www.brocade.com/fabricmomentum

www.commvault.com

Brocade® (Nasdaq: BRCD) networking solutions help the world’s leading organizations transition smoothly to a world where applications and information reside anywhere. This strategy is designed to deliver key business benefits such as unmatched simplicity, non-stop networking, application optimization, and investment protection.

As a recognized leader in data and information management solutions for virtual environments, CommVault is developing innovative software that takes an exponential leap beyond traditional backup and recovery. Based on our Solving Forward® vision, CommVault’s Simpana 10 software helps data-driven organizations efficiently protect, manage, and access data though a single, unified platform. Simpana 10 provides deep application integration, automation, and broad compatibility with virtual infrastructures and storage technologies across the enterprise to support massive data center and cloud environments. CommVault customers can slash the cost of protecting, managing, analyzing and recovering virtual machine and application data by up to 50%.

The company’s innovative Ethernet, storage, and software networking solutions for data center, campus, and service provider networks help reduce complexity and cost while enabling virtualization and cloud computing to increase business agility. To help ensure a complete solution, Brocade partners with world-class IT companies such as VMware.


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1037

Capgemini Meeting Room 41

www.hds.com

www.capgemini.com

Hitachi Data Systems helps organizations transform raw data into valuable information by making it more accessible and simpler to manage. Our vision is that IT must be virtualized, automated, cloud-ready, and sustainable. Hitachi Data Systems provides best-inclass information technologies, services and solutions that deliver compelling customer ROI, unmatched return on assets (ROA) and demonstrable business impact. As the leader in storage virtualization, only Hitachi Data Systems offers a common, virtualized platform for all data and information. Our solutions cut costs, reduce operational complexity and improve IT agility. Data drives our world – and information is the new currency.

With more than 125,000 people in 44 countries, Capgemini is one of the world’s foremost providers of consulting, technology and outsourcing services. The Group reported 2012 global revenues of EUR 10.3 billion. Together with its clients, Capgemini creates and delivers business and technology solutions that fit their needs and drive the results they want. A deeply multicultural organization, Capgemini has developed its own way of working, the Collaborative Business Experience™, and draws on Rightshore®, its worldwide delivery model.

F5 Networks Trend Micro

1505

www.trendmicro.com Trend Micro, a global leader in security software and solutions, strives to make the world safe for exchanging digital information. For the past 25 years, its employees have been inspired to protect individuals, families, businesses and governments as they look to harness the potential of emerging technologies and new ways of sharing information. Trend Micro enables the smart protection of information, with innovative security solutions that are simple to manage and deploy and fit an evolving ecosystem. Trend Micro solutions provide layered content security for mobile devices, endpoints, gateways, servers and the cloud.

1529

www.f5.com F5 helps organizations meet the demands and embrace the opportunities that come with the relentless growth of voice, data, and video traffic, mobile workers, and applications – in the data center, the network, and the cloud. The world’s largest businesses, service providers, government entities, and consumer brands rely on F5’s intelligent services framework to deliver and protect their applications and services while ensuring people stay connected. F5 brings intelligent traffic management and significant increases in performance, scalability, availability, and security to IT environments that run on VMware.


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Intel 1029

Nutanix Inc.

www.intel.com

www.nutanix.com

Intel (NASDAQ: INTC) is a world leader in computing innovation. The company designs and builds the essential technologies that serve as the foundation for the world’s computing devices.

Nutanix is the first company to offer a radically simple compute and storage infrastructure for implementing enterprise-class virtualization without complex and expensive external network storage (SAN or NAS). Founded in September 2009 by a team that built scalable systems such as Google File System and enterprise-class systems such as Oracle Database and Exadata, Nutanix is based in San Jose, California, and is backed by Lightspeed Venture Partners, Khosla Ventures, Goldman Sachs, Battery Ventures, and Blumberg Capital.

Juniper Networks

OVH.com 1713

1613

1521

www.juniper.net

www.ovh.com

Juniper Networks is in the business of network innovation. From devices to data centers, from consumers to cloud providers, Juniper Networks delivers the software, silicon and systems that transform the experience and economics of networking.

OVH.com, #1 Internet infrastructure provider in Europe, has taken on the Cloud Computing challenge since 2010. The company has developed a powerful virtualization infrastructure. OVH.com has a complete control over the production chain. This involves everything from server design and assembly to the maintenance of its own datacenters and worldwide optical fibre network. It offers strong and reliable dedicated servers built to provide efficient virtualization performances. Moreover, OVH.com enables users to deploy and adjust its simple Cloud solutions in a matter of minutes, on demand with 100% availability. Awarded 2013 Global and EMEA VMware Service Provider, OVH.com is VMware VCloud Datacenter certified.


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Savvis 1621

Tintri 1705

www.savvis.com

www.tintri.com

Savvis, a CenturyLink company, is a global leader in cloud infrastructure and hosted IT solutions for enterprises. Nearly 2,500 unique clients, including more than 30 of the top 100 companies in the Fortune 500, use Savvis to reduce capital expense, improve service levels and harness the latest advances in cloud computing.

From the beginning, Tintri has focused exclusively on storage for virtual environments. The Tintri founders identified the mismatch between the approaches of traditional storage and the demands of virtualization. They saw a need for more efficient shared storage, specifically designed for VMs. This sharp focus enables both pervasive simplification, and the intelligent application of new technologies such as flash. More than just optimized for VMs, Tintri operates at the VM level and makes a VM the core object of management. Gone are legacy concepts such as LUNs, volumes, tiers, and RAID groups. Tintri is storage that speaks the virtualization language.

Symantec 1537 www.symantec.com Symantec protects the world’s information and is a global leader in security, backup, and availability solutions. Our innovative products and services protect people and information in any environment – from the smallest mobile device to the enterprise data center to cloud-based systems. Our software and services protect against more risks at more points, more completely and efficiently wherever information is used or stored. Our world-renowned expertise in protecting data, identities, and interactions gives our customers confidence in a connected world.


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Acronis 1735

CDW 204

www.acronis.com

www.cdw.com

Acronis helps small and medium businesses meet their backup, disaster recovery, and data access needs across today’s complex environment of hypervisors, operating systems and applications. Acronis solutions combine enterprise-level capabilities and ease of use to provide organizations of all sizes with reliable systems and data protection across physical, virtual and cloud environments. Individuals and businesses in 90 countries worldwide rely on Acronis technology to protect, migrate, share, and synchronize their data.

CDW is a leading provider of technology solutions for businesses of all sizes. CDW features dedicated account managers who help customers choose the right technology products and services to meet their needs. The company’s solution architects offer expertise in designing customized solutions, while its advanced technology engineers assist customers with the implementation and long-term management of those solutions.

Arista Networks

Coraid 805

1045

www.aristanetworks.com

www.coraid.com

Arista Networks delivers software-defined cloud networking solutions for data center and cloud environments. Arista’s award-winning 10/40/100 GbE switches set the standard for scalability, reliability, and price-performance. At the core of Arista’s technology is EOS, the world’s most advanced network operating system. The VMware and Arista joint solution addresses the challenges of the software defined data center allowing real-time deployment of networking resources aligned with compute, storage, and application requirements.

Coraid Delivers Elastic, High-Performance, Scale-Out Storage with Breakthrough Automation. Coraid® provides flexible, high-performance Ethernet storage solutions for enterprise and cloud customers. Coraid EtherDrive® and EtherCloudTM combine a scale-out storage architecture with rich automation to enable simplicity at scale. EtherDrive solutions offer flexible building blocks for cloud-scale storage deployments. EtherCloud is a management and automation platform that delivers software-defined storage capabilities to data center operators. Coraid solutions are suited for public and private cloud storage, big data, media, disk-based backup, and virtualization.


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CSC 821

iGATE 2004

www.csc.com

www.igate.com

CSC is a global leader in providing technologyenabled business solutions and services. The company’s broad portfolio of innovative solutions is designed to help clients around the world meet complex business challenges. Headquartered in Falls Church, VA., CSC has approximately 90,000 employees and reported revenue of $15 billion for the 12 months ended March 29, 2013.

Fujitsu America, Inc.

1920

www.fujitsu.com Fujitsu is the leading Japanese information and communication technology (ICT) company offering a full range of technology products, solutions and services. Approximately 170,000 Fujitsu people support customers in more than 100 countries. We use our experience and the power of ICT to shape the future of society with our customers.

=

iGATE is a ≈ $1 billion organization, providing full-spectrum product and engineering solutions, consulting, technology, and business process outsourcing services differentiated by a Business Outcomes-based engagement model delivering effective solutions to over 300 active global clients. Our Storage, Networks and Computing (SNC) practice takes pride in being an Ecosystem Engineering partner in the key areas of cloud computing and virtualization. Our SNC services portfolio includes new product architecture design, core R&D as well as sustenance and after market product support.

IO 813 www.io.com IO is a global leader in the manufacture of softwaredefined data centers with Intelligent Control, the next-generation data center infrastructure technology. An integrated hardware and software data center technology platform, IO Intelligent Control offers enterprises, governments and service providers an innovative way to deploy, provision and optimize data center capacity anywhere in the world.


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Micron 1635

Pivotal 1641

www.micron.com

www.goPivotal.com

Micron Technology is one of the world’s leading providers of advanced semiconductor solutions. The company transforms foundational memory technologies – including DRAM, NAND Flash, and NOR Flash – into solid state drives (SSDs), modules, multichip packages, and other semiconductor systems. These innovative solutions are designed and manufactured for use in leading-edge computing, consumer, enterprise storage, networking, embedded, and mobile products.

Pivotal is redefining Platform-as-a-Service for the Enterprise, enabling a new class of applications, leveraging big & fast data, and the power of cloud independence. Uniting selected technology, people and programs from EMC and VMware, the following products and services are now part of Pivotal: Greenplum, Cloud Foundry, Spring, Cetas, Pivotal Labs, GemFire and other products from the VMware vFabric Suite.

Nimble Storage

Riverbed 2012

921

www.nimblestorage.com

www.riverbed.com

Nimble Storage is the industry leader in flash optimized hybrid storage solutions. Over 1500 customers have deployed Nimble Storage in their virtualized environments, thanks to these unmatched benefits: blazing performance for virtualized workloads, proven reference architectures, instant disaster recovery with SRM, and stress-free storage lifecycle management. Want to learn more? Visit booth #921 for hands-on demos, expert presentations, and great prizes like a Maserati convertible rental!

Riverbed Technology delivers application performance for the globally connected enterprise. Wiwth Riverbed, enterprises can successfully and intelligently implement strategic initiatives such as virtualization, consolidation, cloud computing, and disaster recovery without fear of compromising performance. So enterprises get a fast, fluid and dynamic IT architecture that meets the organization’s needs.


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Samsung Electronics America

1729

ServiceNow 1904

www.samsung.com/business

www.servicenow.com

As a global leader in Information Technology, Samsung’s Enterprise Business Division (EBD) is committed to its business customers and loyal partners with world-class solutions. Samsung EBD offers a complete portfolio of technology solutions to support business growth aspirations including virtualization, printing, displays, notebook and tablet PCs, digital signage, medical equipment, set-topbox and hospitality TVs. With a market-oriented approach to innovation, Samsung EBD solutions move businesses forward while helping reduce operating cost.

ServiceNow is the enterprise IT cloud company. We focus on transforming enterprise IT by automating and standardizing business processes and consolidating IT across the global enterprise. Organizations deploy our service to create a single system of record for enterprise IT, lower operational costs and enhance efficiency. Additionally, our customers use our extensible platform to build custom applications for automating activities unique to their business requirements.

SanDisk 913 www.sandisk.com/flashsoft-connect Enterprise products from SanDisk include SAS and PCIe SSDs, and software to maximize the effectiveness of flash in virtualized environments. The company’s FlashSoftTM software enables serverside solid-state caching, to reduce latency, increasing datacenter capabilities without changes to servers, applications, or storage systems. FlashSoft software supports servers running Linux, Windows® and VMware® vSphere®. In virtualized environments, FlashSoft increases application performance, enables greater VM density and reduces storage overhead. See a demo and get technical with our team.

SimpliVity 1023 www.simplivity.com SimpliVity was established in 2009 with the mission of simplifying IT. SimpliVity’s OmniCubeTM provides customers distinct technological advantage as it solves the IT complexity problem with a new data architecture. OmniCube powers a radically simplified and assimilated IT infrastructure building block that virtualization and cloud integration demands. When deployed, OmniCube systems create an OmniCube Global Federation, creating a scalable pool of shared resources, and enabling efficient data movement – all managed from a single pane of glass, by a single administrator.


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1629

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Teradici Corporation

905

www.teradici.com

www.veeam.com

Teradici is the developer of the innovative PCoIP protocol that delivers a rich virtual desktop experience for task workers, office workers and power users over LAN /WAN. Integrated with VMware Horizon View® the extensive PCoIP ecosystem includes over 30 OEMs such as Dell Wyse, HP, LG and Samsung that provide PCoIP zero clients, optimized software clients, remote workstations, and server offload cards. Teradici is setting a new standard for user experience and performance in the virtual workspace. ®

VCE 1015 www.vce.com VCE is a leading innovator of intelligent converged infrastructure systems. VCE, through the Vblock Systems delivers the industry’s only fully integrated and fully virtualized cloud infrastructure system. By unifying best in class technologies from Cisco, EMC and VMware, and providing a single point of contact and accountability for the entire Vblock System, VCE optimizes applications and improves utilization. Customers rely on VCE for the fastest deployment of infrastructure and applications, the highest application performance and availability, and the lowest TCO.

Veeam® is Modern Data ProtectionTM. Today’s IT requirements have changed and the “3C” problem of legacy backup solutions – high cost, increased complexity, and missing capabilities – is no longer acceptable. Veeam Backup & ReplicationTM – #1 VM BackupTM – provides powerful, easy-to-use, and affordable data protection that’s Built for VirtualizationTM and the Cloud. Organizations of all sizes rely on Veeam’s patented technology to eliminate risk and protect their virtual environments – making it a perfect fit for the modern data center.

Verizon Terremark

1912

www.terremark.com A subsidiary of Verizon Communications Inc. (NYSE, NASDAQ:VZ), Verizon Terremark sets the standard for IT deployments with advanced infrastructure and managed service offerings that deliver the scale, security, and reliability necessary to meet the demanding requirements of enterprises and governments around the world. With a global network of data centers and a comprehensive portfolio of secure solutions, Terremark is helping enterprise and government executives realize the power and promise of the cloud today.


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Acer 935

Atlantis Computing

941

www.us.acer.com

www.atlantiscomputing.com

Established in 1976, Acer is an information and communication technology company dedicated to the research, design, marketing, sale and support of innovative products that enhance people’s lives. Ranked No. 3 for notebooks globally (IDC 2012) Acer’s supply chain also delivers PCs, displays, projectors, servers, tablets and smartphones – tools our customers need to explore beyond limits and experience more.

Atlantis Computing, winner of “Best of VMworld 2012,” addresses the challenges of storage-intensive applications in private and public clouds: performance, cost, disaster recovery, and ability to scale-out on demand. Atlantis ILIO software complements virtualization solutions from VMware to optimize storage usage by virtual desktops and servers in virtual datacenters, automate large scale deployment and management, and lower implementation risks.

AT&T 511

Avaya 2129

www.att.com/cloud

www.avaya.com

AT&T is a recognized leader in Business-related cloud services and has achieved certification for VMware’s vCloud Datacenter Service program. AT&T services provide private, public and hybrid cloud options for quick, flexible on-demand service. With one of the world’s most robust networks, AT&T provides the performance, security and bandwidth needed for the most demanding enterprise-class cloud based solutions.

Avaya is a global provider of business collaboration and communications solutions, providing unified communications, contact centers, networking and related services to companies of all sizes around the world.


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Barracuda Networks

617

Citrix 835

www.barracuda.com

www.citrix.com

Protecting users, applications, and data for more than 150,000 organizations worldwide, Barracuda Networks has developed a global reputation as the go-to leader for powerful, easy-to-use IT solutions that are optimized for the emerging world of cloudenabled and virtualized networks. Our comprehensive portfolio includes cloud-based services, virtual appliances, and traditional rack-mount appliances, to meet the needs of today’s connected organizations.

Citrix is the cloud company that enables mobile workstyles. With market-leading solutions for mobility, desktop virtualization, cloud networking, cloud platforms, collaboration and data sharing, Citrix helps organizations to succeed in a mobile and dynamic world. Citrix products are in use at more than 260,000 organizations and by over 100 million users globally. Annual revenue in 2012 was $2.59 billion.

BMC Software

CloudPhysics 1934

2123

www.bmc.com

www.cloudphysics.com

At BMC Software, we believe that IT innovation drives business transformation. It’s why we’ve spent over 30 years helping companies achieve one goal: mastering IT complexity. From mainframe to mobile, the back room to the board room, BMC delivers the automation, integration, and sophistication that enable the business and IT to perform like never before.

CloudPhysics delivers operational insight for radical improvements in cost, predictability and performance of virtual environments. Harnessing big data analytics and simulation, CloudPhysics maps the complexities to surface hidden relationships and patterns of the cloud for generating actionable knowledge and solutions to run vSphere environments faster, better, stronger.


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Condusiv Technologies

517

Eaton 2029

www.condusiv.com

www.eaton.com/virtualization

Condusiv Technologies creates high-performance software that optimizes and maintains application performance and efficiency, extends equipment longevity to make technology, people and businesses more productive. From the moment Condusiv software is installed on physical or virtual systems, our technology ensures data performance is automatically optimized. Requiring zero overhead, our energyefficient solutions are used by over 90% of the Fortune 1000.

Eaton ensures that reliable, efficient and safe power is available when it’s needed most. Eaton’s innovative Intelligent Power Manager software is certified as VMware Ready and seamlessly integrates with VMware vCenter to manage power and enable Site Recovery Manager. Eaton also provides reference power designs for converged infrastructure solutions.

Cortado 729

Emulex Corporation

www.cortado.com

www.emulex.com

Cortado has delivered solutions for the modern working world since 1999. Enterprise mobility, printing, virtualization and BYOD are the main focus of the company. Cortado combines innovative devices such as smartphones and tablets with the customary requirements of office work, in teams and beyond space and system boundaries.

Emulex, the leader in network connectivity, monitoring and management, provides hardware and software solutions enabling unrivaled end-to-end application visibility, optimization and acceleration for global networks that support enterprise, cloud, government and telecommunications. Emulex’s offerings include Ethernet and Fibre Channel-based connectivity products and network visibility and recording products.

505


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Fusion-io 1245

GreenBytes 735

www.fusionio.com

www.getgreenbytes.com

Fusion-io delivers the world’s data faster. Our Fusion ioMemory platform accelerates databases, virtualization, cloud computing, big data, and the applications that drive our economy and our daily lives.

GreenBytes’ IO-Offload desktop virtualization solutions enable IT to deliver the simplest and most cost-effective way to deploy high-performance, cloud-scale desktop virtualization in minutes using GreenBytes’ patented zero latency inline deduplication technology. Users realize unparalleled performance, scalability and a superior full-featured virtual desktop experience. GreenBytes’ offerings include the IO Offload EngineTM, a hardware appliance, and the vIOTM, a virtual storage appliance.

Gigamon 2017

IBM 1545

www.gigamon.com

www.ibm.com/systems/virtualization

Gigamon® provides an intelligent Visibility FabricTM architecture to enable the management of increasingly complex networks. Through patented technologies, centralized management and a portfolio of high availability and high-density fabric nodes, network traffic is intelligently delivered to the appropriate management, monitoring and security systems.

IBM provides deep virtualization expertise and an integrated portfolio of solutions to enable and support business and IT virtualization objectives. IBM approaches transformation from a holistic perspective with smarter systems, software, and services, enabling virtualization not only at the platform level, but also across operating systems and middleware to further optimize your business and achieve smarter computing.


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IXIA 1445

LG Electronics USA, Inc.

2117

www.ixiacom.com

www.lg.com/us

We make the connected world work. Ixia helps you deliver the always-on user experience. Fast, flawless, secure delivery of dynamic connected technologies and services creates a sustainable business edge. Accelerate time-to-market, optimize application performance, and maximize return on technology investment with Ixia solutions. Deliver On.

As a global leader in the development and manufacturing of zero clients and desktop monitors, LG Electronics excels in bringing innovative technology advancements that offer powerful, energy saving, and secure virtual computing solution. LG is a recognized EPEAT manufacturer and the 2013 ENERGY STAR® Partner of the Year.

Lenovo 2105

Mellanox Technologies

www.lenovo.com

www.mellanox.com

Lenovo is a global leader in product innovation and strong strategic execution. The company develops, manufactures and markets reliable, high-quality, secure and easy-to-use technology products and servers for customers who want technology that does more – because people have a lot more to do.

Mellanox Technologies is a leading supplier of endto-end Ethernet and InfiniBand interconnect solutions for virtualized data centers deployments in a wide range of markets including Big Data, Web 2.0, Cloud, storage and financial services. Mellanox interconnects increase virtualized data center efficiency by providing the highest throughput and lowest latency, delivering data faster to applications and unlocking system performance capability.

2005


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NaviSite, A Time Warner Cable Company

NVIDIA 2111 829

www.navisite.com NaviSite, Inc., a Time Warner Cable Company, is a leading provider of enterprise-class, cloud-enabled hosting, managed applications and services. NaviSite provides a full suite of reliable, scalable managed services, including Application Services, Enterprise Hosting, and Managed Cloud Services for organizations looking to outsource IT infrastructures and lower their operational costs.

Nimbus Data Systems

723

www.nvidia.com/vdi NVIDIA awakened the world to computer graphics when it invented the GPU in 1999. From our roots in visual computing, we’ve expanded into super, mobile and now virtualized computing. The introduction of NVIDIA GRID and GPU virtualization delivers visually demanding applications from either on-premise or cloud based virtualized servers. .

OCZ Technology

711

www.nimbusdata.com

www.ocz.com

Nimbus Data develops an award-winning portfolio of all-flash memory storage systems purpose-built for virtualization, databases, cloud infrastructure, and technical computing. Our solutions, engineered from the ground up for flash memory, combine patentpending hardware engineering and comprehensive data management software to deliver the industry’s best performance, energy efficiency, scalability, and total cost of ownership.

OCZ maximizes performance of virtualized VMware© environments by combining advanced applicationoptimized caching with dynamic on-host flash allocation. OCZ’s Z-Drive R4 PCIe SSD and VXL 1.3 Cache & Virtualization Software enable intelligent, efficient on-demand distribution of flash between virtual machines based on need regardless of how many VMs are running concurrently.


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Silver SPONSORS

pernixdata

PernixData 2011

Quantum Corporation

www.PernixData.Com

www.quantum.com

PernixData decouples storage performance from capacity. Our Flash Virtualization Platform (FVP) is a 100% software solution that aggregates server-side flash to create a high-performance, scale-out data tier at the server level. FVP deploys seamlessly in minutes (without changing VMs or storage) and has a clustered architecture to support all VMware features as well as improve both read and write performance.

Quantum is a proven global expert in Data Protection and Big Data management, providing specialized storage solutions for physical, virtual and cloud environments. With Quantum, customers can Be Certain they’re maximizing their data’s value by protecting and preserving it over its entire lifecycle.

Pure Storage

SafeNet, Inc.

717

929

2028

www.purestorage.com

www.safenet-inc.com

Pure Storage, the all-flash enterprise storage company, enables broad deployment of flash in the data center. Compared to traditional disk-centric arrays, Pure Storage all-flash enterprise arrays are 10x faster and 10x more space and power efficient at a price point that is less than performance disk per gigabyte stored.

SafeNet, Inc., one of the largest information security companies, is trusted to protect the most sensitive data for market-leading organizations. SafeNet’s data-centric approach focuses on the protection of high-value information throughout its lifecycle. 25,000 customers trust SafeNet to protect and control access to sensitive data, manage risk, ensure compliance, and secure virtual and cloud environments.


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ServiceMesh 623

sTec 705

www.servicemesh.com

www.stec-inc.com

ServiceMesh provides the industry’s leading enterprise cloud management platform that enables ondemand, self-service IT operating models for the Cloud Empowered Enterprise. Global 2000 enterprise customers select the ServiceMesh Agility Platform to automate the deployment and management of applications and platforms across hybrid clouds, and accelerate the release of software across the development lifecycle.

sTec, Inc. provides enterprise-class, solid-state storage solutions that meet the most intensive performance, reliability and endurance requirements of today’s demanding data centers. The first company to deliver solid-state drives (SSDs) for large-scale enterprise deployment, sTec offers the industry’s widest range of solid-state storage solutions available to business and government organizations worldwide.

Splunk Inc.

SUPERMICRO 2205

2023

www.splunk.com

www.supermicro.com

Splunk Inc. provides the platform for machine data™. Splunk® software collects, indexes and harnesses machine-generated big data coming from the websites, applications, servers, networks, sensors and mobile devices that power business. Over 5,600 customers use Splunk Enterprise to gain Operational Intelligence to improve uptime, reduce cost and mitigate cybersecurity risk.

Super Micro Computer, Inc. or SUPERMICRO® (NASDAQ: SMCI), a global leader in high-performance, high-efficiency server technology provides end-toend green computing solutions for Data Center, Cloud Computing, Enterprise IT, Hadoop/Big Data, HPC and Embedded Systems worldwide. Supermicro’s advanced server Building Block Solutions® offers a vast array of components for building highly scalable energy-efficient, computing solutions optimized for virtualized environments.


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Synology America Corp

411

V3 Systems

841

www.synology.com

www.v3sys.com

Synology is a leader in next-generation Network Attached Storage (NAS) servers for the home and small to medium sized business markets.

V3 Systems is a leading developer and manufacturer of desktop virtualization and cloud-delivered computing solutions. V3 appliances are infinitely scalable, dramatically reduce virtual desktop download times, and extend the lifecycle of existing server and/or storage infrastructure. V3 Systems is headquartered in Salt Lake City, Utah, with partners throughout the US and Europe.

Tegile 1928

Violin Memory

www.tegile.com

www.vmem.com

Tegile is pioneering a new generation of enterprise storage arrays that balance performance, capacity, features and price for virtualization, file services and database applications. Tegile’s patent-pending MASS technology accelerates performance and enables deduplication and compression of data so each Zebi has a usable capacity far greater than its raw capacity.

Violin Memory provides high-performance, flash memory arrays that bring storage performance in-line with high-speed applications, servers and networks. Violin flash arrays leverage the inherent capabilities of flash memory and meet the sustained high-performance requirements of business-critical applications, scaling to hundreds of terabytes and millions of IOPs with low, predictable latency.

605


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Virident Systems, Inc.

405

WD 305

www.virident.com

www.wdc.com

Virident Systems is a leading provider of enterpriseclass Storage Class Memory (SCM) solutions that deliver unconditional, consistent performance to dataintensive applications. Virident Systems is backed by strategic investors Intel®, Cisco® Systems, Seagate and a storage solutions provider, as well as Hercules Technology Growth Capital and venture investors Artiman Ventures, Sequoia Capital, Globespan Capital Partners, and Mitsui Global Investments.

WD offers a full range of storage, network backup and disaster recovery solutions. The product portfolio includes the WD Arkeia network backup solution and the WD Sentinel line of small business storage servers. WD, a Western Digital® company, is a storage industry leader. As a long-time innovator, the company is recognized as a leading provider of high-quality, reliable storage products.

VMTURBO 611 www.vmturbo.com Do you want to increase consolidation ratios and capacity utilization by 30%? Reduce application downtime by 40%? Eliminate time-consuming troubleshooting? Maintain a perpetually healthy state versus dealing with alerts? VMTurbo offers an innovative control system for cloud and virtualized environments that automates decisions for resource allocation and workload placement to ensure that applications get the resources required while maximizing utilization.


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Adaptive Computing

516

Bitdefender Enterprise

1946

www.adaptivecomputing.com

www.enterprise.bitdefender.com

Adaptive Computing manages the world’s largest computing installations with Moab®, a patented policy-based optimization software for private cloud. Moab’s multi-dimensional decision engine delivers policy-based governance that allows users in large, complex heterogeneous environments to consolidate resources, allocate and manage services, optimize SLAs and reduce operational costs.

Bitdefender is a global security technology company that delivers solutions in more than 200 countries through a network of value-added alliances, distributors and reseller partners. Since 2001, Bitdefender has consistently produced award-winning business and consumer security technology, and is a leading security provider in virtualization and cloud technologies.

AppSense 2322

BlueCat Networks

www.appsense.com

www.bluecatnetworks.com

AppSense, is a leading global software provider of user virtualization solutions that transform organizations into productive mobile workforces securely governed by IT. AppSense works with customers to reduce IT complexity and enable enterprise consumerization with independent management of the user experience across all mobile devices and desktops.

BlueCat IP Address Management (IPAM) solutions provide a smarter way to connect mobile devices, applications, virtual environments and clouds. With unified mobile security, address management, automation and self-service, BlueCat delivers reliable, secure, always-on application access and business connectivity. Organizations trust BlueCat to enable risk-free BYOD, virtual agility and cloud automation.

Avere Systems

Broadcom 417

2217

2223

www.averesystems.com

www.broadcom.com

Avere Systems’ NAS optimization solution scales performance and capacity separately using intelligent hybrid tiering. Ensure “hot” VMware data is stored on RAM and SSD media to deliver the highest performance possible. With Edge-Core filer architecture achieve unlimited performance scaling and eliminate latency while cutting storage costs by more than half.

Broadcom Corporation is a prominent technology innovator and global leader in semiconductors for wired and wireless communications with the industry’s broadest portfolio of products that enable the delivery of voice, video, data and multimedia to and throughout the home, the office and the mobile environments. Broadcom – Connecting everything®. VMworld 2013 Program Guide | 263

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Catbird Security

311

Code 42 Software

2036

www.catbird.com

www.code42.com

Catbird is the leader in network security and compliance for virtualized data centers, inventing the first software-defined security solution: vSecurity®. A four-time VMworld Best of Show Finalist, Gartner Cool Vendor and VMware Ready, Catbird provides enterprises with state-of-the-art protection and compliance enforcement in their private cloud. Virtualize more with vSecurity.

Code 42 Software has been protecting the world’s information since 2001. Its enterprise backup solution, CrashPlan PROe, provides people-friendly, enterprisetough backup. Engineered with laptops in mind, it’s continuous backup that won’t slow you down, and its self-service restores free up IT.

CiRBA 728

Dot Hill Systems

www.cirba.com

www.dothill.com

CiRBA is the world’s leading capacity transformation and control system for virtual & cloud infrastructure. CiRBA improves infrastructure efficiency between 40% and 70% without introducing risk. CiRBA accomplishes these incredible results by leveraging our unparalleled policy-based, predictive analytics engine for controlling capacity by determining intelligent workload placements and resource allocations.

Dot Hill has been delivering smart, simple, storage solutions for 29 years and has shipped over 550,000 storage systems worldwide. We have: storage tiering, integrated SSDs, replication, thin provisioning, and 99.999% availability. AssuredSANTM arrays are VMware and Veeam certified and are ideal for primary and backup storage.

CloudFounders 1747

Embotics 2034

www.cloudfounders.com

www.embotics.com

CloudFounders delivers technology components with a simpler setup process and lower management overheads. Technology highlights include software components for integrated redundant storage providing unlimited snapshotting, cloning, multi hypervisor support and integrated replication.

Embotics® is a global software company that develops and markets Embotics vCommanderTM, a Virtualization and Cloud Management Platform (CMP) that empowers businesses to leverage a comprehensive set of multi-hypervisor virtualization and cloud management capabilities.

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FalconStor 528

Infinio 410

www.falconstor.com

www.infinio.com

FalconStor is a market leader in disk-based data protection whose mission is to transform traditional backup and disaster recovery into next-generation service-oriented data protection. Built upon an award-winning platform, FalconStor solutions deliver disk-based backup, continuous data protection, WAN-optimized replication and disaster recovery automation.

Infinio offers downloadable storage performance for your NAS-backed virtual environment. Our softwareonly solution requires no new hardware, no reboots, and no downtime to deliver the IOPS your virtualized applications and VDI demand. When you need more storage capacity, buy it. When you need storage performance, download Infinio.

HOSTING 622

Kaspersky Lab

www.hosting.com

www.kaspersky.com

HOSTING is a leading provider of managed cloud hosting services for mission-critical applications. With a unique lifecycle approach and the industry’s best team, HOSTING helps organizations design, build, migrate, manage, and protect their cloud-based environments. Using enterprise-class technologies, HOSTING provides the highest levels of availability, recovery, security, and performance.

Kaspersky Lab is the world’s largest privately held vendor of endpoint protection solutions ranking a leader in various market segments according to numerous researchers and third-party ratings. For 15 years, Kaspersky Lab has remained an innovator in IT security providing effective digital security solutions for consumers, SMBs & Enterprises.

HyTrust 304

Kingston Technology

www.hytrust.com

www.kingston.com/Business

HyTrust Appliance enables secure virtualization of all workloads for large, regulated enterprises that enables greater virtualization and faster private cloud adoption while mitigating virtualization’s concentration of risk and potential for catastrophic failure. Only HyTrust Appliance provides the real-time administrative account monitoring, logging, and controls needed to securely virtualize critical workloads.

Kingston has one of the most extensive and stringent testing processes in the memory industry, and our enterprise class solid-state drive is ideal for missioncritical environments such as datacenters, and virtualization. Kingston provides products you can rely on. You gain a technology partner well-versed in the demands of your industry.

2311

1647


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McAfee, an Intel Company 635

Neverfail 310

www.mcafee.com

www.neverfailgroup.com

McAfee, a wholly owned subsidiary of Intel Corporation (NASDAQ:INTC), is the world’s largest dedicated security technology company. We are relentlessly focused on constantly finding new ways to keep our customers safe.

Neverfail makes business continuity simple. Thousands of Neverfail customers around the world benefit from enhanced infrastructure flexibility, decreased risk and cost, assured compliance and no user downtime. Our business continuity lifecycle management software monitors critical systems, creates and manages business continuity plans and automatically mitigates any potential threats.

Net Optics, Inc.

523

www.netoptics.com Net Optics the leading provider of Total Application and Network Visibility solutions that deliver real-time network intelligence for peak performance in network monitoring and security across physical, virtual and private cloud environments. Over 7,500 companies trust our application-aware NPM and Network Packet Broker solutions to plan and future-proof their networks.

NetScout Systems, Inc.

2316

www.netscout.com NetScout, the market leader in Unified Service Delivery Management, provides trusted and comprehensive real-time network and application performance intelligence enabling unified assurance of network and application environments. The highly scalable and extensible solutions enables superior and sustainable visibility enabling IT staff with more proactive management strategies and enhanced operational agility.

New Horizons Computer Learning Centers 1940 www.newhorizons.com With 300 centers in 70 countries, New Horizons is the world’s largest independent IT training company. Our innovative, award-winning learning methods have revolutionized the way students learn, retain and apply new knowledge. Over our 30-year history, New Horizons has trained over 30 million people worldwide, and transformed thousands of businesses.

Nexsan 847 www.nexsan.com Nexsan unified hybrid storage arrays combine solidstate technologies, disk storage, simultaneous support for block and file, and an extensive range of software features to deliver radically new levels of performance and capacity at lower cost, enabling organizations to optimize traditional, virtual and cloud environments.


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Palo Alto Networks

2305

Red Hat

522

www.paloaltonetworks.com

www.redhat.com

Palo Alto Networks is the network security company. Its next-generation firewalls enable unprecedented visibility and granular policy control of applications and content at up to 20Gbps with no performance degradation regardless of port, protocol, evasive tactic, or SSL encryption.

Red Hat is the world’s leading provider of open source software solutions, using a community-powered approach to reliable and high-performing cloud, Linux, middleware, storage, and virtualization technologies. Red Hat also offers award-winning support, training, and consulting services.

Pivot3 947

Reflex Systems

pivot3.com

www.reflexsystems.com

Pivot3 “Horizon-Suite-in-box” appliances are ideally suited for VDI. Award-winning, patented Pivot3 vSTAC® architecture uses virtual servers to streamline virtual desktop deployments. P Cubed™ Rapid Desktop Appliance gets your 100 desktop POC up and running in 53:29 minutes. Scale-out quickly with vSTAC VDI appliances. Join 600+ satisfied Pivot3 customers.

Reflex Virtualization Management Center improves the ability to manage, scale, and automate virtualized data centers and private clouds by integrating monitoring, capacity, performance, configuration management and security. Optimizing your VMware infrastructure through an independent, trusted source can help you manage waste, increase efficiency, reduce costs, and maintain performance and reliability.

Rackspace 2404

RES Software

www.rackspace.com

www.ressoftware.com

Rackspace® Hosting (NYSE: RAX) is the open cloud company, delivering open technologies and powering more than 205,000 customers worldwide. Rackspace provides its renowned Fanatical Support® across a broad portfolio of IT products, including Public Cloud, Private Cloud, Hybrid Hosting and Dedicated Hosting.

RES Software manages and secures the key elements of a user’s computing experience, independent of work styles and devices. By automating how IT services are delivered to virtual workspaces and providing a userfriendly IT store, RES helps IT professionals master the impacts of IT consumerization, BYOD initiatives and cloud technologies

628

1941


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Silver Peak

416

Thycotic Software Ltd.

734

www.silver-peak.com

www.thycotic.com

Silver Peak software accelerates data between data centers, branch offices and the cloud. The software solves network quality, capacity and distance challenges for any application with point/click ease. As the virtual WAN optimization leader, Silver Peak boosts performance and lowers costs for strategic projects like virtualization, disaster recovery and cloud computing.

Thycotic Software, Ltd. provides password and access management solutions to IT administrators worldwide. Over 75,000 IT professionals use our Identity and Access Management (IAM) tools. Secret Server is a password management system for IT pros to store, organize and manage privileged/shared accounts in an on-premise, web-based vault.

Soliton Systems

Virtacore 2229

422

www.soliton.co.jp/products/net_security/netattest/ lap/en/profile.html

www.virtacore.com

Soliton Systems K.K. (JP3436300002) is a leading provider of IT security in Japan. Soliton has built upon its networking and development experience to create IT security products as well as content delivery systems that let companies achieve greater results from their Internet use.

Virtacore is a leading cloud services provider specializing in virtual infrastructure solutions utilizing VMware. Our cloud solutions and disaster recovery services are built on leading edge, best-of-class Cisco UCS FlexPod architecture. We operate in the most secure and reliable data centers with 99.999% SLA uptime guarantees.

Source Support Services, Inc.

Zerto 629

840

www.sourcesupport.com

www.zerto.com

Source Support Services is a global end to end services solutions provider, consisting of worldwide programs for customized logistics, onsite service and managed engineering services for the IT industry.

Zerto provides business continuity and disaster recovery solutions for virtualized and cloud environments. Recently, Zerto won a Product of the Year Gold award, and Best of Show at VMworld 2011. Zerto Virtual Replication is hypervisor-based, replacing traditional array-based solutions that were not built to deal with the virtual paradigm. VMworld 2013 Program Guide | 268

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Exhibitors 10Zig Technology

Actifio 540

AlertLogic 337

Aria Systems

www.10ZiG.com

www.actifio.com

www.alertlogic.com

www.info.ariasystems.com

10ZiG Technology is the emerging market leader in development of Thin Client Technology, with a primary focus in the Desktop Virtualization Marketplace. 10ZiG Thin Clients are energy efficient, easy to manage and offer a low total cost of ownership.

Actifio is radically simple copy data management. It replaces siloed data protection applications (backup, snapshot, etc.) with a virtualized solution, letting businesses recover anything instantly for up to 90% less.

Alert Logic, the leading provider of Security-as-a-Service solutions for the cloud, integrates advanced security tools with 24x7 monitoring to defend against threats and address compliance.

Cloud billing expert Aria Systems empowers enterprises to create new revenue streams, improve and grow customer relationships, and provide more business predictability. Aria Systems is used by Pitney Bowes, Experian, Red Hat, including VMware and HootSuite.

A10 Networks

2331

2246

www.a10networks.com

ADTRAN/Bluesocket 2325 www.adtran.com/blue

A10 Networks is the technology leader in Application Networking. A10’s flagship Thunder Series are hardware and software appliances delivering Unified Application Service Gateway functionality with Server Load Balancing, Application Delivery, Security and IPv6 Migration solutions.

ADTRAN is a leading global provider of networking and communications equipment. ADTRAN’s Bluesocket virtual Wireless LAN (vWLAN) is the first and only solution with hypervisorbased control and management, enabling enterprises to truly realize unprecedented scalability and simplified operations.

Aberdeen 2434

AFORE Solutions Inc.

www.aberdeeninc.com

www.aforesolutions.com

Founded in 1991, Aberdeen LLC is a leading manufacturer of servers and storage. Delivering exceptional performance, unparalleled reliability and outstanding value, Aberdeen’s award winning products are deployed every day by IT departments in many of the world’s largest organizations.

AFORE is a leader in cloud security. AFORE’s CloudLink’s® Secure VSA and Cypher X® software protects critical data in motion and at rest for security compliance. CloudLink is EMC Select, VCE vBlock certified and supports VMware and AWS Clouds.

2146

Anuta Networks, Inc.

541

502

www.anutanetworks.com Anuta Networks, Inc. is the industryfirst provider of end-to-end network service virtualization solutions for all cloud deployments. The Company’s cloud service delivery solutions help organizations of all sizes accelerate the transition to cloud computing for improved business agility.

AppZero 647 www.appzero.com AppZero is the fastest, most flexible way to move server applications to any cloud or datacenter, without re-engineering, re-installation, or lock-in. AppZero uses application images, encapsulating applications (and dependencies) in “virtual application appliances” without a VM, to migrate applications.

Asigra Inc.

2335

www.asigra.com Trusted since 1986, Asigra provides organizations around the world the ability to recover their data now from anywhere through a global network of partners who deliver cloud backup and recovery services as public, private and/ or hybrid deployments.

Atrust 335 www.atrustcorp.com Atrust is a creative, professional, and enthusiastic team which has rich experience in designing, producing Thin Client, Server and Management Software. Atrust provides customers with high quality, high efficiency and environmental friendly products as well as comprehensive solutions.


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Exhibitors BeyondTrust 343

CliQr Technologies

www.beyondtrust.com

www.cliqr.com

www.datalink.com

BeyondTrust is the only security solution vendor providing Context-Aware Security Intelligence, giving customers the visibility and controls necessary to reduce their IT security risks, while at the same time simplifying their compliance reporting.

CliQr’s CloudCenter technology enables businesses to quickly and efficiently move, manage, and secure applications from any on-premise physical or private cloud onto any private, public, or hybrid cloud without modifying the application or creating cloud-specific scripts or VM images.

A complete data center solutions and services provider, Datalink helps enterprises get the most from IT investments – with storage, server, and network expertise across the infrastructure. Datalink solutions span virtualization and consolidation, data storage and protection, advanced networks, and business continuity.

Bluelock 634 www.bluelock.com Bluelock enables datacenter elasticity with hybrid cloud solutions, application protection with Recovery-as-a-Service and decision-making support through its tools and attentive experts. Bluelock Virtual Datacenters hosted in the public cloud are secure, compliant and compatible with VMware virtualization.

CFEngine 228 cfengine.com CFEngine is the industry leader in automation of large-scale, software defined IT-infrastructure, helping organizations improve the agility and resilience of their IT operations. CFEngine has users in more than 100 countries, and is estimated to manage 10 million servers worldwide.

CloudPassage Inc.

319

2430

www.cloudpassage.com Security and compliance automation for the enterprise cloud.

Cognizant Technology Solutions 2323 www.cognizant.com Cognizant is a leading provider of information technology, consulting, and business process outsourcing services. Cognizant combines a passion for client satisfaction, technology innovation, deep industry and business process expertise, and a global, collaborative workforce that embodies the future of work.

Datalink 331

DESKTONE 2328

Distributed Management Task Force

224

www.dmtf.org DMTF standards enable effective management of IT environments. The organization is comprised of industry-leading member companies that collaborate on the development, validation and promotion of infrastructure management standards. DMTF management standards are critical to enabling interoperability among multi-vendor systems, tools and solutions within the enterprise.

www.desktone.com Desktone provides the only unified platform enabling service providers to deliver Windows desktops and applications as a (public, private or hybrid) cloud service, to any end-user device, anywhere, without the upfront costs and complexity of traditional desktop virtualization.

Dimension Data Cloud

Earthlink 230 www.earthlink.net EarthLink Business is a leading IT services and communications provider that offer a robust portfolio of managed services including cloud computing, virtualization services, IT security, application hosting, colocation and IT support services

327

www.dimensiondata.com Dimension Data Cloud provides public cloud servers, private cloud hosting and cloud enablement and integration services. Our public and private cloud services can be accessed globally via our MCPs in San Jose, Ashburn, Amsterdam, Sydney, Johannesburg, Tokyo, and Hong Kong. VMworld 2013 Program Guide | 270

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HaNdS-oN LaBs

Partners

SoLuTiOns ExcHaNge

Exhibitors eG Innovations Inc.

2428

Embrane 640

ESET North America

www.eginnovations.com

www.embrane.com

www.eset.com

www.flexerasoftware.com

eG Innovations intelligent performance management solutions accelerate discovery, diagnosis, and resolution of performance issues. 360-degree visibility across every layer and tier gives customers actionable insights into the true causes of performance issues to pre-emptively detect, diagnose and fix root-cause issues.

Embrane delivers application-centric networking solutions that enable customers to dynamically adapt to changing requirements, infuse network flexibility while simplifying operations, and save money. Its software-defined network services are used in datacenters and cloud environments where automation and agility are priorities.

ESET is a global leader in antivirus and Internet security software with 25 years of proven experience. Powered by ESET NOD32® technology, ESET business solutions offer proactive, fast, and effective server-to-endpoint protection for Windows, Mac and Linux environments. Proven. Trusted.

Flexera Software is the leader in Application Usage Management, enabling software producers and enterprises to maximize software value and usage. With our solutions, customers can manage, control and ensure continuous compliance for on-premise, virtual and cloud-based applications.

ElasticBox 543

EMC Demo Booth

www.elasticbox.com

www.emc.com

ElasticBox customizable platform enables developers, architects, and IT Operations innovate and rapidly deploy new applications across private, public, or hybrid cloud. Enterprises can establish consistency between development, QA, staging, and production environments and apply policy-based access control and resource allocation.

The EMC Interactive Demo Booth is back at VMworld again this year! Come learn how EMC products integrate with VMware to provide the best visibility and management of the Cloud. We have 15 Labs that include Avamar, Isilon, RSA, ViPR, VPLEX, VMAX and VNX. Come on over to the demo booth #235 and be first in line to get hands-on lab time with some of EMC’s latest products and solutions.

235

ExtraHop Networks

1746

2417

www.extrahop.com

Flexera Software

701

Fortinet 642

ExtraHop provides real-time operational intelligence for complex, dynamic environments. The world’s best-run IT organizations use ExtraHop to manage more than a half-million devices and monitor billions of transactions daily. ExtraHop works for all networked applications on-premises and in the cloud.

www.fortinet.com

Fast Lane Consulting and Education Services, Inc. 2340

Global Knowledge

www.fastlaneus.com

Global Knowledge is the worldwide leader in IT and business skills training, enabling skills building and certification preparation for VMware, Cisco, Citrix, Microsoft, project management, ITIL, and more. For four consecutive years, VMware has recognized us for training excellence.

Fast Lane offers complete Authorized training solutions for Cisco, NetApp, VMware and more. We are a proud developer of new advanced technology courses to ensure your access to the most updated training for your career.

Fortinet is a worldwide provider of both virtual and physical network security appliances, and a market leader in unified threat management/next generation firewalls. Our broad product line secures your enterprise from the cloud to the perimeter, core and remote user.

428

www.globalknowledge.com


General Information





HaNdS-oN LaBs

Partners

SoLuTiOns ExcHaNge

Exhibitors Halon Security

222

HP Demo Booth

2235

iland 2422

Kroll Ontrack

435

www.halonsecurity.com

www.hp.com

www.iland.com

www.krollontrack.com

Halon – Software Secured Networks Technology leader of E-mail security, Security Routers and Load Balancer. Award-winning solutions, powered by insights from large hosting providers, government organizations, municipalities and companies of all sizes providing protection for millions of users.

“Software-defined Zone”

iland’s innovative Enterprise, Managed, Private, and Continuity Cloud Services enable customers to cost-effectively solve challenges by provisioning scalable production, testing, and development environments. Our certified cloud team’s expertise translates into an outstanding service that others promise but can’t deliver.

Kroll Ontrack helps businesses, partners and consumers recover and restore data in virtual environments via Ontrack® Data Recovery software and services. Ontrack® PowerControlsTM searches, collects and migrates data in Microsoft® Exchange Server or Microsoft® Office SharePoint® Server environments.

HotLink 2048

What defines your IT: Tradition or Innovation? Come experience how HP is defying traditional IT boundaries with software-defined innovations. HP combines leading storage, server and networking solutions with VMware and 6+ years of proven leadership in software-defined technologies. See StoreVirtual VSA Storage, StoreOnce VSA, Software-Defined Networking, Moonshot servers, and more!

Imprivata 223

www.hotlink.com

www.imprivata.com

HotLink’s award-winning transformation technology extends the administration and management capabilities of VMware vCenter to Hyper-V, Amazon EC2, XenServer and KVM so all on and offpremise resources can be managed right alongside on-premise VMs. It’s intuitive, robust and VMware Ready!

Imprivata enables secure access and collaboration for two million care providers in 1300+ healthcare organizations. Imprivata is the #1 rated SSO Vendor in the Best in KLAS and Category Leaders Report, and SSO market share leader according to HIMSS Analytics.

IGEL Technology

534

www.igel.com IGEL Technology’s thin client software and hardware solutions help organizations improve the performance, security, and agility of VDI systems. At VMworld 2013, IGEL will showcase its latest VMware Ready thin clients and state-of-the-art management software.

Intigua 2423 www.intigua.com Winner of “Best of VMWorld,” Intigua virtualizes the management layer, bringing simplicity, agility and resiliency to management applications in the cloud (e.g., Splunk, Tivoli, HP, BMC, Microsoft, VMware, NetBackup and Puppet) which are essential for SLAs, governance and security.

Lakeside Software

803

www.lakesidesoftware.com Lakeside Software is the leader in analytics and business intelligence solutions for IT professionals. SysTrack delivers unprecedented insight into application usage and resource utilization and actionable recommendations for issue remediation and implementation optimization essential for delivering superior end user experience.

Lanner Electronics Inc.

641

www.lannerinc.com Founded in 1986, Lanner Electronics Inc. (TAIEX 6245) is an ISO 9001 accredited provider of design, engineering and manufacturing services for advanced network computing appliances and rugged applied computing platforms for system integrator, service providers and application developers. VMworld 2013 Program Guide | 272

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HaNdS-oN LaBs

Partners

SoLuTiOns ExcHaNge

Exhibitors Liquidware Labs

741

Login VSI Inc.

740

MAXTA, Inc.

801

Nasuni Corporation

2041

www.liquidwarelabs.com

www.loginvsi.com

www.maxta.com

www.nasuni.com

Liquidware Labs delivers softwaredefined workspaces for VMware View, Mirage and Horizon architectures. The company’s StratusphereTM and ProfileUnityTM FlexAppTM solutions offer powerful, features to support enterprise VDI. Our solutions are VMware certified, and are available through a global network of partners.

Login VSI is a software tool to test the performance and scalability of Virtual Desktop and Server Based Computing environments. Login VSI can be used to test VMware Horizon View, Citrix XenDesktop, XenApp, Microsoft RDS or any other VDI/SBC solution.

Maxta’s revolutionary Storage Platform redefines enterprise storage by enabling convergence of applications, server virtualization and storage on standard servers. Maxta eliminates the need for storage arrays, dramatically simplifies IT, delivers enterprise-class data services, and significantly reduces capital and operating expenses.

Nasuni offers Storage Infrastructure as a Service, replacing traditional storage by consolidating the operations to protect, store, access and share data, into a single service.

TM

LogicMonitor 2412 www.logicmonitor.com LogicMonitor is a cloud-based performance monitoring solution that enables companies to easily and cost-effectively monitor their entire IT infrastructure stack — storage, servers, networks, applications, virtualization, and websites. LogicMonitor unifies physical, virtual, and cloud infrastructure to ensure system-wide availability and performance.

Maginatics 218 www.maginatics.com Maginatics is a leader in distributed enterprise storage services. Our 100% software solution enables customers to fully leverage the economics and agility of public, private or hybrid cloud storage for best-in-class NAS replacement, in-cloud filesystem and file sharing & collaboration.

ManageEngine 2410 www.manageengine.com ManageEngine is the leading provider of cost-effective enterprise IT management software. The ManageEngine suite offers enterprise IT management solutions including Network Management, HelpDesk ITIL, Bandwidth Monitoring, Application Management, Desktop Management, Security Management, Password Management, and Active Directory Management.

Metacloud 646 www.metacloud.com Metacloud designs and deploys private cloud solutions for some of the world’s largest enterprises. The company’s onpremise SaaS-based model allows them to deliver a productionready, easy-to-consume cloud infrastructure at a fraction of the cost of competitor solutions.

Mitel 2437 www.mitel.com Mitel (Nasdaq:MITL TSX:MNW) is a global provider of business communications and collaboration software and services. Through a single cloud-ready software stream, organizations can implement best-ofbreed solutions on any network and can extend the “in-office” experience anywhere, on any device.

Nexenta 2337 www.nexenta.com Nexenta storage virtualization solutions simplify storage management, expand on-demand functionality and flexibility, and reduce complexity. Nexenta VSA for VMware Horizon View combined with Nexenta MetroHA provide a robust fault tolerant high performance VDI solution.

Nlyte Software

501

www.nlyte.com Nlyte Software is used by the world’s most advanced data centers to plan, manage and optimize their infrastructure. Nlyte’s proven platform extends IT management software to include the physical layer with the logical and virtual layers of the data center.


General Information





HaNdS-oN LaBs

SoLuTiOns ExcHaNge

Partners

Exhibitors OPSCODE 1748

Panzura 301

Plexxi, Inc.

www.opscode.com

www.panzura.com

www.plexxi.com

www.puppetlabs.com

Opscode is the provider of Chef, the automation platform for the coded business. By modeling IT infrastructure and application delivery as code, Opscode Chef provides the speed, flexibility, and efficiency to compete in the digital economy.

Panzura optimizes enterprise data storage management and distribution in the cloud, making cloud storage simple. Panzura’s global cloud storage solution seamlessly combines the flexibility, performance and productivity of distributed storage with the manageability, security and cost benefits of centralized storage.

Plexxi is the creator of Affinity Networking solutions for data centers and clouds. This scale-out data center fabric leverages advanced SDN-based tools to visualize, manage, and optimize the network ultimately leading to optimal application user experience and greatly simplified operations.

Puppet Labs delivers IT automation software that helps sysadmins manage infrastructure throughout its lifecycle, from provisioning and configuration to patching and compliance. Sysadmins can automate repetitive tasks, deploy applications, manage change by scaling from 10s of servers to 1000s.

Pluralsight

QLogic Corporation

Oracle 330 www.oracle.com/us/technologies/ virtualization/overview/index.html

PHD Virtual

2425

Realize the full benefits of virtualization, look beyond simple consolidation and choose application-driven virtualization solutions that are integrated with the applications and infrastructure. Going beyond simple consolidation, Oracle enables you to virtualize and manage your full hardware and software stack.

www.phdvirtual.com

PagerDuty 401

Piston Cloud Computing 2329

www.pagerduty.com

www.pistoncloud.com

PagerDuty is the leading SaaS alerting and incident tracking platform helping IT organizations resolve problems within their infrastructure quickly. PagerDuty integrates with monitoring tools and handles alerting (via phone, SMS, email), on-call team scheduling, and escalation of critical issues.

Piston is the enterprise OpenStack company. Combining a fully converged hardware model, all of the OpenStack service APIs, and patented intelligent software, Piston Enterprise OpenStack allows enterprise IT to deliver highlyavailable, web-scale IT services in a single converged environment.

PHD Virtual provides the best value in data-protection and recovery assurance for virtual and cloud environments. More than 6,000 customers rely on its solutions that reduce the risks/costs of recovery, are easier to use and more affordable than competitive alternatives.

636

329

Puppet Labs

2241

316

www.pluralsight.com/training

www.qlogic.com

Pluralsight is a global leader in highquality online training for hardcore developers. Pluralsight provides flexible and cost-effective subscription plans for individuals and businesses starting from as little as $29 a month.

QLogic® is a global leader and technology innovator in high performance networking. The company’s leadership in product design makes it the top choice to address I/O requirements for virtualized, converged, and cloud environments.

PrinterLogic 2435 www.printerlogic.com Managing Printers Is Easy with PrinterLogic! Simple: Manage entire enterprise print environment from a single administrative web-based console. Self-Service: Users self-install printers with single click. Smart: Eliminate print servers as single points of failure. Easy: Deploy printers without complicated scripts or GPOs.

QNAP, Inc.

529

www.qnap.com QNAP, Inc. aims to deliver cutting edge network attached storage (NAS) featured with ease-of-use, robust operation, large storage capacity, and reliability. QNAP integrates technologies and designs to bring quality products improving business efficiency on file sharing, virtualization, and storage management.


General Information





HaNdS-oN LaBs

Partners

SoLuTiOns ExcHaNge

Exhibitors QTS 328

Ravello Systems

www.qualitytech.com

www.ravellosystems.com

www.scality.com

www.shavlik.com

QTS owns and operates premium, mega data centers coast-to-coast, serving large and strategically significant markets. QTS is the only national provider of a complete data center platform Custom Data Center (C1), Colocation (C2), and Cloud & Managed Services (C3).

Ravello Systems delivers software-as-aservice powered by the industry’s first Cloud Application Hypervisor, Ravello enables enterprises to encapsulate their multi-tier applications and run them anywhere – on-premise or in any cloud – without making any changes whatsoever.

Scality RING offers software defined storage infrastructure for PB scale. Creating highly reliable, self healing, distributed storage environments on commodity servers – it delivers cost effective performance for more than 50 million users worldwide.

Shavlik® Protect software offers patching of virtual machines whether online or offline, ESXi Hypervisor patching outof-the-box, template patch updates to ensure ready-patched status, and cloud agents to protect mobile users’ devices outside the corporate network.

Racemi 846

RiverMeadow Software, Inc.

Seagate Technology LLC 442

Silect Software

www.seagate.com/datarecovery

www.silect.com

Seagate offers the industry’s broadest portfolio of hard disk drives. Additionally, the company offers an extensive line of retail storage products for consumers and small businesses, along with data-recovery services for any brand of hard drive and digital media type.

Silect Software provides innovative solutions that optimize the management, monitoring and reporting of VMware.

www.racemi.com Racemi enables VMware Partners and customers to quickly and easily migrate existing physical, virtual, or cloud servers on other platforms (Hyper-V, AWS, etc.) to vSphere, vCloud, or vCloud Hybrid Service.

RADWARE 340 www.radware.com Radware, a global leader of application delivery and security solutions for virtual and cloud data centers. Its awardwinning solutions deliver full resilience for business-critical applications, maximum IT efficiency, and complete business agility to over 10,000 enterprise and carrier customers worldwide.

425

219

www.rivermeadow.com RiverMeadow develops industry-leading SaaS that automates migration of physical, virtual and cloud-based servers into and between public, private and hybrid clouds. RiverMeadow Cloud Migration SaaS sets the standard for migrating workloads into clouds and intelligently brokering workloads between cloud locations.

Scality, Inc.

SevOne, Inc.

318

2046

www.sevone.com

SaltStack

2043

www.saltstack.com SaltStack is systems configuration management software for faster, more scalable DevOps used by systems administrators to simplify application stack management, orchestrate any cloud and provision heterogeneous infrastructure. SaltStack maintains one of the biggest, most-active open source projects in the world.

SevOne, Inc. delivers the industry’s fastest, most scalable, and comprehensive real-time network monitoring, troubleshooting and performance reporting solution.

Shavlik 2247

Skyera, Inc.

2040

742

www.skyera.com Skyera is a disruptive provider of enterprise solid-state storage systems designed to enable a large class of applications with extraordinarily high performance, exceptionally lower power consumption and cost effectiveness relative to existing enterprise storage systems.


General Information





HaNdS-oN LaBs

SoLuTiOns ExcHaNge

Partners

Exhibitors Skytap 431

Sophos 423

Spirent Communications 2330

Stromasys Inc.

www.skytap.com

www.sophos.com

www.spirent.com

www.stromasys.com

Skytap gives businesses a fast, easy, and secure way to create complex computing environments in the cloud. Since 2008, our customers have launched over two million virtual machines in Skytap Cloud, including companies such as Boeing, Google, and IBM.

IT security products have become as complex as the networks they’re trying to secure. We know that the solution to complexity is not more complexity. We tackle security challenges with clarity and confidence, knowing that simple security is better security.

Spirent Communications is a global leader in test & measurement and offers an extensive portfolio to validate solutions that involve technologies such as virtualization, data centers, cloud computing, high speed Ethernet and network security.

Sourcefire, Inc.

StorMagic 441

Stromasys provides corporations and government organizations with missioncritical legacy systems the opportunity to move to modern platforms. Stromasys’ classic system virtualization solutions allow customers to protect existing investments while also improving performance and reducing costs, energy consumption, and physical footprint.

SMART Storage Systems

702

www.smartstoragesys.com SMART Storage Systems is a technology leader in the design, development and deployment of current and nextgeneration enterprise solid-state storage products. SMART Storage Systems delivers high-quality, high-reliability solutions to a broad customer base, including tier one storage and server OEMs.

SolarWinds 430 www.solarwinds.com SolarWinds provides powerful and affordable IT management software solutions that address a broad range of IT management challenges related to networks, servers, applications, storage, virtualization, and more. We put our users first and deliver powerful functionality and ease of use.

747

www.sourcefire.com

www.stormagic.com/about.php

Sourcefire, a world leader in intelligent cybersecurity solutions, is transforming the way global large- to mid-size organizations and government agencies manage and minimize security risks with solutions from a next-generation network security platform to advanced malware protection.

StorMagic® develops virtual storage appliance (VSA) solutions for virtual server environments. Our software solutions simplify the deployment and management of storage area networks in distributed, virtualized IT environments and significantly reduces acquisition and operating costs for achieving highly-available on-site applications.

Spiceworks 440 www.spiceworks.com Used by more than 2.5 million IT pros, Spiceworks combines free network management and help desk software with the world’s largest IT community. IT pros use Spiceworks to manage their networks, collaborate with each other, connect with 1,800+ tech vendors.

Stratodesk 542 www.stratodesk.com As the pioneer in PC-Repurposing Stratodesk provides an enterprise-ready, highly scalable thin endpoint OS and management solution converting old and new PCs/laptops into fully featured thin/zero clients to connect to VMware Horizon View and other off- and onpremises solutions.

643

SunGardAS 436 www.sungardas.com SunGard Availability Services is your partner in IT availability and business continuity. With more than 30 years of disaster recovery expertise, our portfolio includes business continuity planning, managed recovery, enterprise cloud computing services, online backup, continuity management software, and consulting.

SUSE 434 www.suse.com SUSE, a pioneer in open source software, provides reliable, interoperable Linux and cloud infrastructure solutions that give enterprises greater control and flexibility.


General Information





HaNdS-oN LaBs

Partners

SoLuTiOns ExcHaNge

Exhibitors Syncsort 2346

TwinStrata 302

UnitedLayer

www.syncsort.com

www.twinstrata.com

www.unitedlayer.com

Syncsort data protection solutions deliver the fastest and most resource efficient backup and recovery for physical, virtual and cloud environments. Syncsort’s large scale global catalog provides IT with improved file and object search tasks and analytics across the IT environment.

TwinStrata makes storage expansion for VMware environments simple and cost-effective through cloudintegrated storage. TwinStrata also offers CloudArray Disaster Recovery as a Service, which gives customers access to a full VMware environment for disaster recovery on-demand without paying ongoing infrastructure costs.

UnitedLayer is the premier Secure Managed Cloud company offering secure enterprise-grade Cloud, Managed Hosting, Disaster Recovery, and Colocation solutions. Accompanied by a dual-stacked, high performance, nationwide IPv4/IPv6 network backbone, all services are backed by high-touch and fully managed 24/7/365 support.

TeamQuest 429 www.teamquest.com TeamQuest helps IT organizations increase efficiency, contributing to business growth and agility. As the leader in IT Service Optimization, TeamQuest delivers capacity management solutions that provide single-pane-of-glass management for everything from the service or application layer to the storage systems.

TechTarget 2047

Unidesk Corporation

341

www.unidesk.com Unidesk is the #1 provisioning, image management, and application delivery platform for VMware Horizon View. Over 400 customers have replaced the pain of application virtualization, multiple gold images, and profile management with the power and simplicity of Unidesk layering technology.

323

UrbanCode, an IBM Company

802

www.urbancode.com UrbanCode uDeploy enables organizations to reliably deploy applications to cross-platform and heterogeneous Development, Test and Production environments. uDeploy is designed for both simple changes and those complicated by interdependencies, deploying across VM’s, public and private clouds, and physical machines.

UniPrint 2243 www.uniprint.net

Varonis Systems Inc.

UniPrint pioneered and patented the use of PDF-based universal printer driver technology to provide worry-free printing in Server-based Computing environments. Today our printing virtualization software simplifies print management, enhances security and saves costs for any computing environments.

www.varonis.com

2436

Varonis solutions give organizations total visibility and control over their unstructured data, ensuring that only the right users have access to the right data at all times from all devices, all use is monitored, and abuse is flagged.

www.searchvmware.techtarget.com SearchVMware.com is the best online resource for data center decisionmakers. Our editors, resident experts and news writers are dedicated to helping IT organizations evaluate products, services and business strategies that lead to successful implementations of virtualization technologies in VMware environments. VMworld 2013 Program Guide | 277

General Information





HaNdS-oN LaBs

Partners

SoLuTiOns ExcHaNge

Exhibitors VeriStor 2431

Virtualization Review

www.veristor.com

www.VirtualizationReview.com

www.vmug.com

VeriStor provides customized, performance-enhancing cloud services, virtual infrastructure, and enterprise storage solutions and services. We leverage the latest virtualization technologies, techniques, and delivery models to meet our customers’ requirements in the most functional, flexible, efficient, and cost-effective ways possible.

Virtualization Review is the only print publication targeting IT executives, directors and administrators transforming IT through virtualization. Visit our website for news, analysis, reviews and best practices on all aspects of IT virtualization including servers, storage, desktops, applications and more.

The VMware User Group is an independent, global, customer-led organization, which maximizes its members’ use of VMware and partner solutions through knowledge sharing, training, collaboration, and events. Join 75,000+ members world-wide utilizing the training and networking opportunities available through the community.

ViaWest 2342 www.viawest.com

Virtunet Systems

317

402

www.virtunetsystems.com

ViaWest is the leading colocation services provider in North America. Our data center services include a comprehensive suite of fully compliant environments, premium wholesale and retail colocation, private and public clouds, and managed services.

Virtunet Systems’ VirtuCache software improves storage throughput and reduces latencies for data intensive workloads deployed within virtual machines. It does this by caching frequently used blocks of data from slower disk based shared storage to inserver commodity solid state drives.

ViewSonic 231

Vision Solutions

www.viewsonic.com

www.visionsolutions.com

Leveraging its 25-year heritage as a desktop leader, ViewSonic delivers a full line of thin, zero, and smart clients that simplify virtual desktop management. ViewSonic’s zero client solutions are perfect for companies seeking a seamless desktop experience in VMware-based networks.

Vision Solutions offers industry leading Disaster Recovery, High Availability and Cross Hypervisor/Cross Cloud Migration capabilities. Our DoubleTake solutions streamline and simplify the provision of CloudPlatform and CloudStack integrated Recovery as a Service solutions.

VMUG 1721

VMUnify (Mindtree)

2147

www.vmunify.mindtree.com VMUnify is Cloud Platform that enables organizations setup and deliver Infrastructure As A Service (IaaS) or Cloud Servers with Secure Virtual Data Centers and Unified Cloud Environments. VMUnify supports VMware, Hyper-V, Amazon and Azure.

VMware R&D Innovation Lounge 1255 www.labs.vmware.com/ VMwareInnovationLounge Visit the VMware R&D Innovation Lounge to see cutting-edge innovation at work at VMware. You’ll get a sneak peek at early-stage R&D projects with hands-on demonstrations by our engineers. You’ll also get the opportunity to network with leaders of our innovation programs to learn more about what we do and how it benefits you as a VMware user, customer or partner. Innovation at VMware isn’t just a one-way street. If you have a great idea for a new product or feature, we want to hear from you! Share your best ideas with us by entering the 2nd Annual VMware Open Innovation Contest for a chance to win a pass to VMworld 2014. The R&D Innovation Lounge will be open all week during the Solutions Exchange hours.

536


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HaNdS-oN LaBs

SoLuTiOns ExcHaNge

Partners

Exhibitors Vormetric 225

vSandbox 746

Windstream 217

X-IO Technologies

www.vormetric.com

www.vsandbox.com

www.windstream.com

www.x-io.com

Vormetric (@Vormetric) is the industry leader in data security solutions that span physical, virtual and cloud environments. Vormetric helps enterprise customers and government agencies protect sensitive data from both internal and external threats.

vSandbox provides “World-Class” trainers and labs across the globe delivering authorized curriculum to service your requirements. Our Professional Services team helps maximize your organization’s efficiency by improving productivity.

Windstream Corp. (Nasdaq: WIN) is a nationwide, enterprise-focused communications and technology service provider, offering data, voice, network and cloud services. Windstream has more than $6 billion in annual revenues and is listed on the S&P 500 index.

X-IO, a recognized innovator within the storage industry, features the ISE family of reliable and proven enterprise all-HDD and flash-enabled hybrid storage arrays. The ISE advantage enables unlimited scalability, predictable performance, and low TCO for the most demanding virtualization environments.

VPN Dynamics

Wiley 437

World Wide Technology 2419

www.vpndynamics.com

www.wiley.com

www.wwt.com

VPN Dynamics provides world class, affordable authorized certification training that is guaranteed to run, even if you’re the only one! We specialize in providing LIVE ONLINE courses that deliver award winning training without the downtime, expense, or hassle of travel.

Wiley, a publisher of Technology books, videos, and software, has staked out an industry-leading position in the virtualization space with bestselling books on vSphere including Mastering VMware vSphere 5, VMware vSphere Design, and VMware vSphere For Dummies.

World Wide Technology, Inc. (WWT) is a leading Systems Integrator providing technology products, services, and supply chain solutions to customers around the globe. WWT understands today’s advanced technologies, including Unified Communications, Security, Data Center, Wireless Mobility and eCommerce.

535

322

Xangati 2429 www.xangati.com Xangati, the recognized leader in tracking performance problems in server virtualization, desktop virtualization and cloud environments, offers an awardwinning suite of products to instantly identify and anticipate performance problems before they impact business user productivity.


General Information



Exhibitors



HaNdS-oN LaBs

Partners

SoLuTiOns ExcHaNge

New Innovators

Xceedium 537

AirVM 2035

FSLogix 2035

Nuage Networks

www.xceedium.com

www.airvm.com

www.fslogix.com

www.nuagenetworks.net

Xceedium is the leading provider of next-generation privileged identity management solutions. Large companies and global government agencies use Xceedium Xsuite® to reduce the risks privileged users and unprotected credentials pose to systems and data.

Operators use AirVM’s AirSembly to Commercialize their cloud services. AirSembly is a complete Commercialization and Delivery Platform for VMware clouds.

FSLogix Apps provides Dynamic Application Visibility, policy based control of when any application is visible to individual users or groups.

Nuage Networks combines innovative technology and unmatched expertise to make sophisticated network resources as readily consumable as compute and storage.

Zenoss 2424 www.zenoss.com Zenoss is a leading provider of management software for physical, virtual, and cloud-based IT infrastructures. Zenoss Service Dynamics is a family of integrated products that deliver end-to-end service assurance for real-world, hybrid IT that spans physical, virtual and cloud-based infrastructure.

Zerigo 229 www.zerigo.com An 8x8 company, Zerigo’s mission is to enable service providers, telecoms, and others to deliver the best cloud orchestration solution in the eyes of their customers and the eyes of the world.

CloudByte 2035 www.cloudbyte.com CloudByte is software-defined storage company that offers guaranteed quality of service (QoS) to every application from a shared storage platform.

Comware Technical Services Inc.

2035

Comware Technical Services. Sales and Support of PC based Emulators for VAX, Alpha, PDP11 and HP1000 legacy computer systems.

2035

www.cumulusnetworks.com Cumulus Networks is bringing the Linux revolution to networking. Cumulus Networks makes the first Linux operating system for networking hardware.

2035

www.itmanager.co IT Manager is the best mobile administration tool for managing VMware servers from iOS, Android or BlackBerry 10 devices.

Logi Analytics

www.comwaretech.com

Cumulus Networks

IT Manager

2035

Parasoft 2035 www.parasoft.com Parasoft’s software solutions integrate Service Virtualization, Cloud/API testing, and Development Testing to help organizations deliver defect-free software efficiently.

2035

www.logianalytics.com

PLUMgrid 2035

Logi Analytics gives IT professionals the fastest way to create BI applications, deploy scalable dashboards and reports, and embed analytics.

www.plumgrid.com

Nebula, Inc.

PLUMgrid makes networks as simple as a click and brings automation to the data center unlocking significant new business value.

2035

www.nebula.com Nebula enables enterprises to easily, securely and inexpensively deploy scale-out private cloud computing infrastructures from racks of industry standard servers.

Rapid7 2035 www.rapid7.com Rapid7’s solutions, Nexpose, Metasploit and Mobilisafe, give defenders visibility & management of the risk around their IT environment, users & threats.


General Information





HaNdS-oN LaBs

Partners

SoLuTiOns ExcHaNge

New Innovators Tenable Network Security 2035

Yuruware

www.tenable.com

Yuruware provides technologies to automate the migration, replication and disaster recovery process from VMware to AWS, and between AWS regions.

Tenable Network Security is relied upon by more than 17,000 organizations, including the entire U.S. Department of Defense and many of the world’s largest companies and governments, to stay ahead of emerging vulnerabilities, threats and compliance-related risks.

Thinking Software, Inc. 2035 www.thinkingsoftware.com

2035

www.yuruware.com

Zadara Storage

2035

zadarastorage.com Award-winning Zadara Storage SAN/ NAS-as-a-Service enables existing applications to run in the public cloud – quickly, reliably, securely.

Thinking Software provides solutions that automatically pinpoint concurrency defects in multi-threaded JVM applications with 0% false positive results.

VSS Labs

2035

www.vsslabs.com We provide fully automated solutions for SSL certificate lifecycle management for VMware infrastructure and for migrations of loads into vCloud Hybrid Service.
