Be a Part of our Conversation: We invite you to connect with us on social media. ... Follow Advertising Guidelines: Curr
SAMMONS FINANCIAL GROUP MEMBER COMPANIES
COMMUNITY GUIDELINES FOR THE PUBLIC Be a Part of our Conversation: We invite you to connect with us on social media. Please refer to these guidelines to ensure we maintain an informative and safe place for all who visit. We do not verify all information shared by those commenting. The comments made by the public do not reflect the views or policies of the Company. Be Wise With Your Information: Please do not reference any claims or share personal or policy information. For questions about an insurance matter, please contact your agent or our customer service line. Midland National Life Insurance Company (800) 923-3233
North American Company for Life and Health Insurance (800) 800-3656
Be Respectful: Posting of spam, marketing materials, or content protected by copyright, trademark or other rights is not allowed. Be Aware: Your comments become the property of the Company. The Company retains the right to use your comments for business purposes and may disseminate your comments in any form or forum. The Company also retains the right to remove comments or posts that violate our policy in any way, especially: • • • • •
Obscene, defamatory, abusive or threatening content SPAM Confidential or proprietary information Advertisements or solicitations Content that identifies individuals by name without their permission
FOR EMPLOYEES Be Transparent: Be clear on your identity and what it is you do for a living. If you are an employee acting in a business capacity for a company then identify yourself as such. You should never hide your identity for the purpose of promoting a company through social media. Be Thoughtful: Bear in mind that you are communicating in a public forum, please do not communicate anything that you would not want to become public knowledge. If you identify misrepresentations about the Companies in the media, by analysts, or other online communicators, notify the appropriate Company representatives and the Legal Department. Be Respectful: Employees must be professional and respectful in their online communications. It is critical to treat the Company, other employees, producers, customers and competitors with respect. Be Accurate: You must be truthful in your marketing and statements. Verify all the facts before you disseminate any information. Specifically cite your sources when possible. If you make an error, correct it quickly and visibly.
Maintain Confidentiality: Do not post confidential or proprietary information about the Companies, our agent partners or our employees. You may not use or disclose any policyholder/annuitant identifiable information of any type on any social media site. Follow Copyright Laws: Writing, linking or citing another’s work is the best policy when using social media. It is essential to respect copyrighted material and to cite sources as appropriate.
FOR AGENTS Follow Advertising Guidelines: Current advertising guidelines and policies apply to content and material (status updates or posts including video, text, audio clips, etc.) posted online. All state advertising regulations and standards must be adhered to when posting information to the Internet. All online advertising and sales material that specifically promotes our products or company or could ultimately lead to the sale of our products must be approved prior to use by the appropriate Advertising review teams as outlined in our current Agent Advertising Guidelines. When submitting content for review please include which social media site you intend to use, your intended target audience and the date you intend to post said content. As a reminder, content should remain generic in nature. Producers are responsible for the content they publish on the Internet, including but not limited to blogs, wikis or any other user- generated media. Keep all information you post broad in topic. If a customer desires to discuss the information in more detail, set up an offline meeting or follow up call. Do not make offers for an insurance product or recommendations via a social media platform. Remember - once material is published it is public and permanent. Know the Rules: You must follow applicable privacy laws and treat sensitive confidential information as such. Do not send confidential unsecured customer information through the Internet. If you are going to print internal company information or confidential information you must receive permission from the Company. Also, be sure to respect and follow copyright laws. Read and comply with Terms and Conditions of all social media sites that you use.
