social success cycle

G N I L L E

SOC IA LL Social Listening- verb

Generating leads and sales from existing customers and prospects on the social web.

Monitoring and responding to customer service and reputation management issues on the social web.

NG I K OR TW

Social Selling - verb

G NIN TE IS

SOC IAL S

Defined

Social Influencing - verb

Finding and associating with authoritative and influential individuals and brands on the social web.

Establishing authority on the social web, often through the distribution and sharing of valuable content.

SO C I A L I N F

Social Networking - verb

CING EN LU

DIGITALMARKETER

SO C I A L N E