Tampa Bay Media Market Horserace

to every part of the state, laying the groundwork for success in both the Primary and General election. By deploying resources early, and building a true grassroots and people-powered campaign, Levine for Governor begins the critical 120 days leading up to the August 28th primary well-positioned and growing. 57. 33. 21.
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MEMO TO:

Supporters

FROM:

Christian Ulvert, Senior Advisor Philip Levine for Governor

RE:

PHILIP LEVINE HOLDS COMMANDING LEAD IN KEY MARKETS

In the last two weeks, the campaign conducted regional polls in two key Florida markets – Southeast Florida and Tampa Bay – which together represent more than 50% of the state’s Democratic primary vote. Philip Levine now has a commanding lead in both markets. TAMPA BAY MARKET: Levine leads Graham by 14-points, while Gillum and King remain in single digits For the first time in four cycles, although Tampa Bay doesn’t have a local candidate, new polling shows a new favorite has emerged. Voters there give Philip Levine a 14-point advantage over Gwen Graham. The latest polling not only reflects Philip’s message and media campaign, but also his decision to invest heavily and early in a regional field and outreach program. With Levine for Governor being the only campaign with regional offices in the Tampa Bay area, we remain best positioned to reach voters through every medium.

Tampa Bay Media Market Horserace 35

32

30 25 18

20 15

9

10

3

5 0 LEVINE

GRAHAM

GILLUM

KING

The graph below shows how Philip has grown his name ID in the market to nearly 50-percent, and growing, among Democratic primary voters and holds a net 32-percent favorable rating. 1

Tampa Bay Media Market Name ID 60 48

50 40

35 27

30 20

15

10 0 LEVINE

GRAHAM

GILLUM

KING

SOUTH FLORIDA MARKET: Levine leads Graham by a staggering 27-point margin, Gillum and King remain in low single digits As the only candidate from either side that is based in South Florida, and a product of South Florida, Philip Levine has a whopping 27-point lead over Gwen Graham in the tri-county region.

South Florida Media Market Horserace 45

42

40 35 30 25 20

15

15 10

7

6

GILLUM

KING

5 0 LEVINE

GRAHAM

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Philip Levine has the strongest name ID and brand awareness in the key South Florida counties. His all-time high of nearly 60-percent, and growing, shows why he is well-positioned to dominate in his home turf. Philip also enjoys a staggering 47-percent approval rating in the region.

South Florida Media Market Name ID 60

57

50

40 33 30 21 20

16

10

0 LEVINE

GRAHAM

GILLUM

KING

BOTTOM LINE: Philip Levine continues to out-raise, out-communicate and outwork the Democratic field for Governor. He is building a winning campaign strategy designed to take him to every part of the state, laying the groundwork for success in both the Primary and General election. By deploying resources early, and building a true grassroots and people-powered campaign, Levine for Governor begins the critical 120 days leading up to the August 28th primary well-positioned and growing.

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