Ten Strategy Paradoxes in Service Innovation and Design - ServDes.

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KEYWORDS: service innovation, service design, service strategy, strategy paradoxes, strategy dichotomies. Introduction .
Ten Strategy Paradoxes in Service Innovation and Design

Abstract

KEYWORDS: service innovation, service design, service strategy, strategy paradoxes, strategy dichotomies

Introduction

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Designing for Strategy Dichotomies and Paradoxes

ServDes. 2010 Second Nordic Conference on Service Design and Service Innovation

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» » » » » » »

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Designing for Inclusion vs. Designing for Exclusion

ServDes. 2010 Second Nordic Conference on Service Design and Service Innovation

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Designing for Simplicity vs. Designing for Complexity

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Designing for Consistency vs. Designing for Flexibility

ServDes. 2010 Second Nordic Conference on Service Design and Service Innovation

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Designing for Tangibility vs. Designing for Intangibility

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Designing for Interdependency vs. Designing for Independency

ServDes. 2010 Second Nordic Conference on Service Design and Service Innovation

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Final Thoughts

References

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ServDes. 2010 Second Nordic Conference on Service Design and Service Innovation

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