The DNS of Things

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Translates a domain name… ... Total service availability .... Respondents most frequently cite improved application av
The DNS of Things Q. WHERE IS

Peter Silva

Sr. Technical Marketing Manager @psilvas

WWW.F5.COM?

A.

2001:19b8:10 1:2::f5f5:1d

“Software defined” everything

Advanced threats

Internet of Things

SDDC/Cloud

HTTP is the new TCP

Mobility

© F5 Networks, © F5 Inc Networks, Inc

Confidential

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Internet Foundation? DNS DNS DEMANDS

DOMAIN NAME SYSTEM (DNS) Translates a domain name… http://www.google.com

More People

Mobile devices/apps

Complex sites

Increased latency

into an IP address: 74.125.227.64 (IPv4) http://www.f5.com = 2001:19b8:101:2::f5f5:1d (IPv6)

Cloud implementations

IPv6 added with IPv4

DDoS attacks

WHEN DNS BREAKS EVERYTHING BREAKS

© F5 Networks, Inc

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Everything: DNS • • • • •

Internet of Things needs scalable DNS services* Combination = 5 to 10 times Internet revolution** 10bil devices in 2014 = 77bil mobile apps** 35% Y/Y DNS query increase*** Ensure really fast connections and responses*

© F5 Networks, Inc

DNS Look Ups

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Demand: DNS AVERAGE DAILY LOAD FOR DNS (.COM/.NET TLDS) QUERIES IN BILLIONS

TYPICAL FOR A SINGLE WEB PAGE TO CONSUME 100+ DNS QUERIES FROM ACTIVE CONTENT, ADVERTISING, AND ANALYTICS

GLOBAL MOBILE DATA (4G/LTE) IS DRIVING THE NEED FOR FAST, AVAILABLE DNS

‘09

‘10

‘11

‘12

DNSSEC DEPLOYMENT EXPANDING

© F5 Networks, Inc

82 82

77

57

50

43

18X Growth 2011-2016

4G LTE

Non-4G LTE

2.4GB /mo

86MB /mo

‘13

SECOND MOST ATTACKED PROTOCOL

DISTRIBUTED, AVAILABLE, HIGHPERFORMANCE GSLB FOR MULTIPLE DATA CENTERS

Reflection/amplification DDoS

Total service availability

Cache poisoning attacks

Geographically dispersed DCs

Drive for DNSSEC adoption

DNS capacity close to subscribers

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Growth of Nouns

2013:80 2014:100 2020:250

© F5 Networks, Inc

152 Million Cars

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Growth of Sensors

© F5 Networks, Inc

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Critical: DNS 2013 76% are willing to wait

10 seconds or less for a single web page to load on Mobile phone before leaving.

2009

157%

As of December 2013, there were over 184 million active websites,

a growth of 157% over the last 5 years.

2013 Every 100ms delay Costs Amazon

1% in sales.

© F5 Networks, Inc

2009

DNS has grown over 91% in the last 5 years.

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DNS Deployments CONVENTIONAL DNS THINKING Internet

External Firewall

DNS Load Balancing

Array of DNS Servers

Internal Firewall

Hidden Master DNS

• Performance = Add DNS boxes

• Weak DoS/DDoS Protection • Firewall is THE bottleneck

DMZ

Datacenter

PARADIGM SHIFT DNS DELIVERY REIMAGINED Master DNS Infrastructure

Internet BIG-IP

DNS Firewall DNS DDoS Protection Protocol Validation Authoritative DNS Caching Resolver Transparent Caching High Performance DNSSEC DNSSEC Validation Intelligent GSLB

© F5 Networks, Inc

• Massive performance over 10M RPS!

• Best DoS/DDoS protection • Lower CapEx and OpEx

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True DNS Costs BIND HISTORY

HIGHER OPEX DUE TO MAINTENANCE

Number of updates issued

60

BIND by the numbers

50 40 30 20 10



340 updates since 2004



84 issued patches for vulnerabilities and bugs



9 patches a year for DNS

COMPANIES DEPLOY FIREWALLS TO PROTECT DNS

0 9.0 9.1 9.2 9.3 9.4 9.5 9.6 9.7 9.8 9.9 BIND Version

But traditional firewalls don’t process DNS, so a vulnerability can still be exploited on the DNS server. DNS Authoritative Model

Traditional DNS Authoritative Topology

Critical patches for vulnerabilities Total updates, including beta, release candidates

Total in year 1: $355,280 Total in year 2 onwards: $55,280

© F5 Networks, Inc

Total in year 1: $799,200 Total in year 2 onwards: $439,200 10

Efficient DNS • • • •

Delivers High-speed response & DDoS protection with in-memory DNS. Authoritative DNS served out of RAM. Configuration size for tens of millions of records. Scale and consolidate DNS servers. DNS Server

Clients

DNS in DMZ

Internet

© F5 Networks, Inc

Answer DNS Query

Answer DNS Query

Answer DNS Query

Answer DNS Query

Answer DNS Query

Manage DNS Records

OS

Admin Auth Roles

NIC

Dynamic DNS DHCP

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Optimized DNS

Manageable and predictable data center utilization © F5 Networks, Inc

Easy integration into existing DNS infrastructure for high availability and security

Support over 10 million DNS responses per second (RPS) 12

The DNS Value SCALABLE UP TO 20X

DENIAL OF SERVICE MITIGATION

6 Max DNS

3 0

Low Query

Query Growth

Query Spike

COMPLETE DNS CONTROL

Query Decline

SUPPORT CLIENT REQUESTS AND CONSOLIDATE IT

Access Denied: IPv6 to IPv4 ROUTE BASED ON GEOLOCATION

SECURE DNS QUERY RESPONSES

http://f5.com

© F5 Networks, Inc

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Deal with DNS Who

© F5 Networks, Inc

What

Questions

• Enterprises w/High volume of DNS, Apps., • Federal/Gov’t. • eCommerce • Service Providers • DNS DDoS • DNS Scale and Security

• How do you scale DNS/ Apps.? • How do you manage DNS Security? • How do you support DNS?

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Market Pulse Research: Managing DNS Capacity Key Findings

• Respondents most frequently cite improved application availability and application performance (speed) as highly important benefits of DNS. • A majority (63%) report that their organizations’ DNS volume has increased over the past year. •

Contributing factors: rollout of new services, applications. Cloud migration and traffic spikes.

• Most often, organizations manage DNS capacity by adding more servers (53%) and/or adding more bandwidth (36%). Average of 24 DNS servers in use.

• With regard to current DNS implementations, outages are the top concern (70% highly concerned). •

Most concerning consequences: loss of productivity and a poor customer experience.

• Nearly one-third of respondents (29%) report their organizations have experienced DNS outages in the past 12 months. Culprit? One-quarter of these (25%) report a traffic surge.

• Among those who indicate their organizations are planning to expand DNS services to the cloud, increasing capacity is the most common driver. On-premise DNS primary case over the next year. Use of public cloud DNS slight increase in next 12 months. © F5 Networks, Inc

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Story Arch

deviantart.net © F5 Networks, Inc

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admissions.tufts.edu

© F5 Networks, Inc

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DNS Story Arc Climax

Body

ADC Denouement

Add Infrastructure Complication Introduction

Peace of Mind

DNS Traffic

Market Conditions © F5 Networks, Inc

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Intelligent & Secure DNS that Scales • Scale and manage DNS and apps globally • Improve application performance and availability • Robust, Flexible and Secure DNS Infrastructure • Mitigate DNS DDoS Attacks • Support hybrid IP Environments • Complete DNS Security

© F5 Networks, Inc

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Intelligent DNS Scale IMPROVES PROTECTS Web Properties and Brand Reputation.

Web application performance.

DIRECTS Customers to the best data center or cloud.

LOWERS

REDUCES

Stress of DNS Outages.

Data center costs.

© F5 Networks, Inc

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The Five Takeaways Scalability: In times of high traffic, enterprises’ DNS servers must be able to handle shifting volumes of traffic. Security: Denial-of-service attacks frequently target IP addresses that cause DNS server outages.

Intelligence: To be protective, IT must be proactive. That means being able to pinpoint application or service delivery accuracy, based on location of users, with geolocation services.

Manageability: Enterprises need visibility into DNS services across cloud and on-premises networks, in order to ensure uptime and performance. IT also needs to be able to identify unusual activity that may indicate probing for vulnerabilities.

Reliability: With more customers accessing corporate web sites, DNS server performance has the potential to impact user experience and employee productivity. Given these trends, DNS servers must be extremely reliable.

© F5 Networks, Inc

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Explore

The F5 DNS Reference Architecture

f5.com/architectures @f5networks

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