The Platform Domination - Platform Design Toolkit

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The ​Platform Design Toolkit ​was created in 2013 to overcome the ... Design Toolkit, get in touch with us and regis
 

The ​ Platform Design Toolkit ​ was created in 2013 to overcome the limitations in the linear

thinking implied by the ​ Business Model Canvas​ : the tool created by Alex Osterwalder was

great to model traditional businesses - where the brand produces and the customer consumes - but failed to help you modeling emerging, multi-sided, ecosystem based, platform models​ .

Since its introduction, the elements in the toolkit have been the most widely used design tools, from designers and strategic thinkers all over the world, for dealing with ​ platform thinking​ .

The Platform Domination Platforms dominate the world of business and innovation today: these organizations operate as ​ hubs​ , “organize” interaction, skills, resources and inventories outside of their boundaries and shape markets in the process. Platforms leverage on the power of

ecosystem contributions and win over competition. A number of studies described “networked businesses” (​ platforms​ ) as producing more revenues, being more resilient and having better financial results: platforms are the evolution of services, apt for the future. Why do platforms win?

 

Platforms are tools for Learning

Platforms help brands reach unthinkable results

Platforms support individuals and companies hone capabilities and improve performance providing an answer to the pressure coming from digital disruption

By empowering others in the ecosystems and creating channels for transactions and relationships, brands multiply their potential reach and impact on markets

 

A new generation of Design Tools New tools of design are needed to help thinkers and organizations leverage on the ​ power

of ecosystems by ​ designing for mass participation ​ of players in the business process. That’s what the Platform Design Toolkit helps you doing: to design platforms that generate much more value than they capture: How can Platform Design Toolkit help me design the future of my business processes?

Creating Channels PDT can help you understand if your platform has the right channels in place to support those who want to share value and transact: the more this happens inside your platform the more it will be a successful one

Empowering Contributions PDT can help you designing services that support Partners and Peers to perform better as professional and build more value on your platform, dramatically improving resilience

The essential components of the Toolkit

The Ecosystem Map

The Motivations Matrix

The Platform Design Canvas

Know more about the Platform Design Toolkit, get in touch with us and register to the Platform Design Newsletter here at ​ www.platformdesigntoolkit.com​ /​ [email protected]​ - Call us: +39 3288818730 

 

The Platform Design Workshop and Our Advisory services By combining platform design tools with other complementary tools such as Value Chain mapping ​ and ​ Resource Based View​ , the Platform Design Workshop guides customers through a set of key steps: 1. Understanding Value Chain layers

2. Mapping Key assets

3. Mapping Ecosystem players

4. Designing a Platform Strategy

The workshop and our advisory services will help you ​ understand what are the ​ key entities

in the ecosystem​ , how the core ​ value is created ​ and how ancillary value streams are generated. It will also help you identify ​ the key transactions ​ and ​ ensure that contexts or

channels exist ​ for these transactions to happen through the platform. You’ll also learn

how to support ​ the ​ evolution of participants ​ towards better performances; you’ll also know how to help them thrive and produce better quality services from peer to peer

interactions and make them create larger social capital and reputation for the platform to thrive. Who’s using the Platform Design Toolkit In the last two years, the toolkit has been used by ​ startups ​ for vision shaping, ​ incubators

for mentorship programs, ​ social enterprises ​ and ​ open source projects ​ looking for

systemic impact, ​ corporate ​ strategy programs and by ​ government ​ agencies. The Toolkit is also part of Master's degrees and bachelor courses both in Europe and the US. Some of Platform Design Adopters

 

Know more about the Platform Design Toolkit, get in touch with us and register to the Platform Design Newsletter here at ​ www.platformdesigntoolkit.com​ /​ [email protected]​ - Call us: +39 3288818730