the product life cycle - NetSuite

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THE PRODUCT LIFE CYCLE Standard Product Development Life Cycle Terms

Maturity

Growth

Launch U CA

N TIO

C ION UT CA

x

Pre-Launch

NC TIO AU

TI AU

!

End of Life

Launch

Pre-Launch

Design/Development Design/Development Product

Replacement Product

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Industry Data Warehouse

PRODUCT LIFE CYCLE IDW-Specific Life Cycle Terms and Actions

Planned Obsolesence (P) Product still available for order, but quantities may be limited as production is phased out

Mature (M) Product is available for sale, but a newer product has been introduced.

Obsolete (O) Product no longer available for order

Active (A)

Active (A)

Make data available for download, then for order

U CA

N TIO

C ION UT CA

x

NC TIO AU

TI AU

!

Delete (D) Product marked to be removed from IDW

Pre-Launch Load product data into the IDW

Pre-Launch

Product removed from IDW

Product

Replacement Product

2900 Crystal Drive, Suite 500, Arlington, VA 22202 703-562-4600 • [email protected] • www.idea4industry.com