Feb 3, 2014 - State Bank of India. -1932. 6. Caixa. -1591. 7 ...... 2014. 2014 market. 2013. 2013. Rank Rank Brand. ($m)
COVER STORY | TOP 500 BANKING BRANDS TABLES
BRAND VALUE WINNERS BY RANK 2014 Rank Rank Change
2014 2013 in rank 320 478 158 342 489 147 356 500 144 288 422 134 261 381 120 324 441 117 270 384 114 272 385 113 387 499 112 332 438 106 266 370 104 231 334 103 293 395 102 279 380 101 354 452 98 327 423 96 203 296 93 333 426 93 313 404 91 205 293 88
Brand People’s United Bank BPI E.Sun Financial Umpqua Bank Neue Aargauer Bank Basler Kantonalbank Joyo Bank Seven Bank Aozora Bank Kansai Urban Ban The Bank of Fukuoka Halyk Bank Alpha Bank Ibercaja Ogaki Kyoritsu Bank DGB Financial Group BT Financial Group Union National Bank Sapporo Bank SABB
Brand value Brand rating Market 2014 ($m) 2014 cap 2014 ($m) 315 A 4653 278 AA+ 2339 261 A+ 3633 377 AA+ 2120 427 AA- 1433 309 AA- 2581 405 AA- 3937 402 A 4499 225 A+ 4615 292 A 851 409 A+ 2999 501 AA 2643 367 A+ 8830 393 A+ n/a 263 A+ 951 302 AA- 2115 625 AA+ 9634 292 A+ 4138 320 A n/a 608 AA- 11,625
Brand value/ market cap (%) 7% 12% 7% 18% 30% 12% 10% 9% 5% 34% 14% 19% 4% n/a 28% 14% 6% 7% n/a 5%
Source: The Banker/Brand Finance
ABSOLUTE BRAND VALUE WINNERS 2014 Rank
Brand
1
Bank of Tokyo-Mitsubishi UFJ Bank of America Wells Fargo HSBC UBS ICBC Mizuho Financial Group Citi Goldman Sachs Bank of China Sumitomo Mitsui Financial Group Nomura China Construction Bank ING Agricultural Bank Of China UniCredit BNP Paribas Capital One Natixis China Minsheng Bank
2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20
Change in brand value, 2013-2014 ($m) 5965 4285 4198 4005 3354 2984 2977 2841 2739 2580 2349 2048 2005 1877 1816 1659 1633 1602 1560 1398
Source: The Banker/Brand Finance
BRAND VALUE LOSERS BY RANK 2014 Rank Rank Change
2014 2013 in rank 424 305 -119 323 243 -80 481 413 -68 383 322 -61 129 71 -58 436 382 -54 399 348 -51 458 408 -50 409 361 -48 150 104 -46 402 356 -46 495 449 -46 404 362 -42 180 139 -41 319 280 -39 227 189 -38 233 197 -36 297 261 -36 304 270 -34 341 307 -34
Brand Sydbank Banrisul PAN Panin Bank HypoVereinsbank Sinar Mas Multiartha Bank of Kyoto Banca Popolare di Vicenza Gunma Bank Bank of Moscow Hancock Bank Bank BPH J Safra Sarasin Halkbank Caixa Catalunya Punjab National Bank Helaba Landesbank Hessen-Thüringen First Citizens CLSA DenizBank
Brand value Brand rating Market 2014 ($m) 2014 cap 2014 ($m) 190 A+ 1917 309 A+ 2210 159 A+ 1001 227 A+ 1309 1274 AA- 5731 181 A 1798 211 A+ 3051 170 A- n/a 200 A 2579 1016 A n/a 209 A+ 2962 148 A 1387 205 A+ n/a 761 AA+ 7873 316 A n/a 511 A+ 3392
Brand value/ market cap (%) 10% 14% 16% 17% 22% 10% 7% n/a 8% n/a 7% 11% n/a 10% n/a 15%
A AA- A+ AA-
n/a 2145 1404 2916
Brand ratings definitions: AAA Extremely strong AA Very strong A Strong BBB-B Average CCC-C Weak DDD-D Failing Valuation date: All brand values in the report are for the year ending December 31, 2013
THE BANKER
|
February 2014
Rank
Brand
1
Sberbank Bradesco Banco do Brasil Itaú State Bank of India Caixa HypoVereinsbank Deutsche Bank US Bancorp Danske Bank RBS Rabobank Bank of Moscow KDB Financial Group Halkbank ABSA Chase ABN Amro NatWest Raiffeisen Bank
2 3 4 5 6 7 8 9 10 11 12 13 14 15 16
497 353 334 280
n/a 16% 24% 10%
Source: The Banker/Brand Finance
18 |
ABSOLUTE BRAND VALUE LOSERS 2014
17 18 19 20
Change in brand value, 2013-2014 ($m) -3210 -3010 -2912 -2538 -1932 -1591 -1335 -1081 -933 -923 -748 -683 -680 -367 -303 -267 -251 -239 -236 -223 Source: The Banker/Brand Finance
COVER STORY | TOP 500 BANKING BRANDS TABLES
TOP 10 BY BRAND VALUE IN LATIN AMERICA
TOP 10 BY BRAND VALUE IN NORTH AMERICA Rank
Brand
($m)
1
Wells Fargo Bank of America Chase JPMorgan Citi TD Bank Royal Bank Of Canada Capital One Bank of Montreal Morgan Stanley
30,242 23,218 18,753 11,369 10,300 10,000 9162 8463 6891 5786
2 3 4 5 6 7 8 9 10
Value 2014
Value 2013 ($m) 26,044 18,219 17,848 10,503 7934 9247 8593 6897 6264 1809
Rank
Brand
($m)
1
Santander Bradesco Itaú Banco do Brasil Citi Caixa HSBC BBVA Goldman Sachs Deutsche Bank
10,965 10,600 9904 6972 5027 4759 4105 2033 1998 1112
2 3 4 5 6 7 8 9 10
Value 2014
Source: The Banker/Brand Finance
Source: The Banker/Brand Finance
TOP 10 BY BRAND VALUE IN AFRICA Rank
Brand
($m)
1
Standard Bank Citi Barclays Deutsche Bank ABSA Nedbank First National Bank Goldman Sachs Credit Suisse Standard Chartered
1519 1328 1294 1289 1218 1166 909 854 835 597
2 3 4 5 6 7 8 9 10
TOP 10 BY BRAND VALUE IN ASIA-PACIFIC
Value 2014
Value 2013 ($m) 1505 1465 1173 1747 1482 1259 1045 637 740 528
Rank
Brand
($m)
1
ICBC China Construction Bank Agricultural Bank Of China Bank of China Bank of Tokyo-Mitsubishi UFJ HSBC Sumitomo Mitsui Financial Group Bank of Communications Mizuho Financial Group ANZ
22,803 18,954 17,783 15,555 14,358 9747 6957 6884 6691 5581
2 3 4 5 6 7 8 9 10
Value 2014
Source: The Banker/Brand Finance
TOP 10 BY BRAND VALUE IN EUROPE Rank
Brand
($m)
1
BNP Paribas Sberbank ING Santander Nordea Rabobank HSBC UniCredit Barclays Société Générale
15,671 9855 7988 7449 7376 6723 6600 6500 6454 6337
2 3 4 5 6 7 8 9 10
Value 2013 ($m) 14,587 14,160 4911 10,180 6538 7406 7541 4808 7644 6004
($m)
1
QNB Al-Rajhi Bank Emirates NBD First Gulf Bank Bank Hapoalim National Bank of Abu Dhabi Bank Leumi Kuwait Finance House NBK Abu Dhabi Commercial Bank
1811 1724 1272 1083 929 849 812 805 786 720
6 7 8 9 10
2014
2013
2012
2011
2010
332,762
294,143
201,774
267,631
257,209
North America
240,882
217,521
202,976
215,144
165,689
Asia
221,975
174,606
151,566
161,754
119,890
Pacific
41,535
37,355
38,070
39,948
35,409
South America
40,287
48,147
68,408
75,577
59,775
Middle East
20,322
14,837
15,948
14,486
13,150
Africa
6889
6899
15,673
21,973
14,911
Central America
3421
2267
2553
2229
1786
860,665
746,801
855,025
716,307
Source: The Banker/Brand Finance
February 2014
5
Europe
|
Brand
4
Region
THE BANKER
Rank
3
TOTAL BRAND VALUE BY REGION ($M)
20 |
Source: The Banker/Brand Finance
2
Source: The Banker/Brand Finance
Value 2013 ($m) 19,472 16,667 15,967 13,768 10,738 6483 5206 5587 4148 5832
TOP 10 BY BRAND VALUE IN THE MIDDLE EAST
Value 2014
Global brand value
Value 2013 ($m) 9594 13,610 12,442 9883 4408 6349 3174 1694 1416 1034
Value 2014
Value 2013 ($m) 1307 1192 971 775 792 988 692 751 587 481` Source: The Banker/Brand Finance
TOP 500 BANKING BRANDS | COVER STORY TABLES
TOP 50 BY TOTAL BRAND VALUE BY COUNTRY Rank
Country
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50
US China UK Japan France Canada Spain Brazil Germany Australia Switzerland Italy Netherlands Russia South Korea Sweden India Turkey Singapore Malaysia Austria UAE South Africa Taiwan Thailand Saudi Arabia Indonesia Belgium Denmark Norway Poland Hong Kong Israel Qatar Mexico Chile Colombia Portugal Greece Kuwait Ireland Philippines Kazakhstan Peru Argentina Hungary Nigeria Bahrain Luxembourg Bermuda
Total brand value 2014 ($m) 193,633 113,219 76,348 55,833 48,048 47,249 36,096 33,483 32,425 29,812 25,686 19,777 19,100 18,010 15,717 14,962 11,773 9920 8529 7114 6401 5923 5680 5398 5258 5192 5084 4998 4467 3877 3687 3458 2876 2757 2625 2561 2462 2182 2075 1992 1972 1381 774 765 702 682 593 571 503 477
Total brand value 2013 ($m) 174,438 94,248 64,810 34,901 42,299 43,083 33,713 43,236 28,558 28,014 21,583 18,839 17,288 19,083 13,169 13,343 13,602 9614 7311 6388 4570 4423 5892 2067 3659 3476 4808 2478 5222 3457 3253 2456 2376 1902 1468 1525 2089 1542 1031 1672 1172 874 464 548 457 754 574 506 459 519
TOP 10 BY ASSET/WEALTH MANAGEMENT Rank
Brand
($m)
1
UBS Deutsche Bank Credit Suisse Morgan Stanley Merrill Lynch Wells Fargo Goldman Sachs JPMorgan Scotiabank Royal Bank Of Canada
6373 5026 5019 4392 3804 3507 2903 2250 1657 1560
2 3 4 5 6 7 8 9 10
Value 2014
Source: The Banker/Brand Finance
TOP 10 BY INSURANCE Rank
Brand
($m)
($m)
1
Royal Bank Of Canada DZ Bank W&W Bradesco BNP Paribas Standard Bank Bank of China TD Bank OCBC Bank Lloyds TSB
1157 761 666 580 451 334 310 278 278 223
1,129 640 529 649 344 289 244 306 115 190
2 3 4 5 6 7 8 9 10
Value 2014
TOP 10 BY WHOLESALE/COMMERCIAL BANKING Rank
Brand
($m)
($m)
1
ICBC China Construction Bank Agricultural Bank Of China Bank of China Banco do Brasil Wells Fargo Sberbank Citi Scotiabank Bank of Communications
12,661 9440 8522 8476 6972 5832 5275 4769 4497 4482
11,372 9923 8495 7623 9883 4766 5395 4901 5540 4350
2 3 4 5 6 7 8 9 10
Value 2014
Brand
Value 2014
($m)
1
Chase Citi Bank of America Capital One Itaú Barclays Bank of Tokyo-Mitsubishi UFJ Industrial Bank of Korea Kansai Urban Ban Union Bank
12,020 11,226 9865 6347 5629 3262 2700 102 91 59
3 4 5 6 7 8 9 10
Value 2013
Source: The Banker/Brand Finance
TOP 10 BY RETAIL BANKING
Rank 2
Value 2013
Source: The Banker/Brand Finance
Source: The Banker/Brand Finance
TOP 10 BY CREDIT CARDS
Value 2013 ($m) 3705 5676 4661 3196 3702 3188 1368 2136 1495 2022
Value 2013 ($m) 12,172 6647 8284 5041 7244 3412 1860 69 55 37 Source: The Banker/Brand Finance
Rank
Brand
($m)
($m)
1
Wells Fargo Santander HSBC BNP Paribas Bank of Tokyo-Mitsubishi UFJ Bradesco ICBC Agricultural Bank Of China China Construction Bank Bank of China
20,903 18,408 15,748 13,655 12,266 10,020 9957 9145 8600 7306
18,090 18,414 11,375 12,570 7611 12,961 8245 7472 6685 5671
2 3 4 5 6 7 8 9 10
Value 2014
Value 2013
Source: The Banker/Brand Finance
February 2014
|
THE BANKER
| 21
| February 2014
Brand
Domicile
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50
1 3 4 5 2 7 9 6 10 11 19 14 17 15 12 21 13 20 30 16 28 23 18 27 24 26 37 41 31 32 48 34 33 36 22 40 29 46 39 57 35 44 51 49 47 45 56 53 n/a 52
Wells Fargo HSBC Bank of America Citi Chase ICBC BNP Paribas Santander China Construction Bank Agricultural Bank Of China Bank of Tokyo-Mitsubishi UFJ Bank of China Barclays JPMorgan Deutsche Bank Royal Bank Of Canada Sberbank TD Bank UBS Bradesco Goldman Sachs Credit Suisse Itaú Capital One BBVA Morgan Stanley ING Sumitomo Mitsui Financial Group Société Générale Scotiabank Mizuho Financial Group Nordea Standard Chartered Bank of Montreal Banco do Brasil Bank of Communications Rabobank UniCredit ANZ Nomura US Bancorp Commonwealth Bank of Australia Shinhan Financial Group China Merchants Bank CIBC Nab DZ Bank Westpac Caixa BNY Mellon
US UK US US US China France Spain China China Japan China UK US Germany Canada Russia Canada Switzerland Brazil US Switzerland Brazil US Spain US Netherlands Japan France Canada Japan Sweden UK Canada Brazil China Netherlands Italy Australia Japan US Australia South Korea China Canada Australia Germany Australia Brazil US
Brand value 2014 ($m)
Brand rating 2014
Market cap 2014 ($m)
30,242 26,870 26,683 24,518 23,157 22,803 20,206 20,021 18,954 17,783 17,561 16,725 14,166 14,039 13,491 11,060 10,950 10,855 10,644 10,600 10,160 10,144 9904 9058 8533 8115 7988 7833 7799 7717 7690 7376 7148 7114 6972 6884 6723 6585 5926 5568 5565 5475 5416 5390 5028 4998 4950 4901 4759 4607
AAA- AAA AA+ AA+ AA+ AA+ AAA- AAA- AA+ AA+ AA AA+ AA+ AA AA+ AA+ AAA AA+ AA+ AAA- AA+ AA+ AAA- AA+ AA+ AA AA AA- AA+ AA+ AA- AAA- AA+ AA+ AA+ AA AA+ AA AA+ AA AA AA+ AA+ AA AA AA A+ AA+ AA- AA+
236,831 184,737 139,399 146,635 118,687 213,282 81,227 93,839 187,014 133,594 84,582 122,168 61,594 98,219 47,482 94,941 66,893 84,651 72,001 53,380 82,366 45,856 62,594 43,086 69,517 60,355 n/a 63,151 30,312 71,190 49,790 51,912 52,355 42,221 29,523 49,125 n/a 27,794 77,815 28,511 73,144 73,718 21,261 42,463 33,868 50,074 n/a 60,431 n/a 38,912
Brand value/ market cap (%) 13% 15% 19% 17% 20% 11% 25% 21% 10% 13% 21% 14% 23% 14% 28% 12% 16% 13% 15% 20% 12% 22% 16% 21% 12% 13% n/a 12% 26% 11% 15% 14% 14% 17% 24% 14% n/a 24% 8% 20% 8% 7% 25% 13% 15% 10% n/a 8% n/a 12%
Brand value 2013 ($m) 26,044 22,865 22,397 21,677 23,408 19,820 18,573 20,119 16,949 15,967 11,596 14,145 13,436 13,775 14,572 10,277 14,160 10,255 7290 13,610 7421 9820 12,442 7456 8328 7549 6111 5484 7248 7036 4713 6538 7022 6491 9883 5803 7406 4926 5832 3520 6497 5296 4185 4589 4809 4982 3700 4108 6349 4135
Brand rating 2013
Rank 2014
Rank 2013
Brand
Domicile
AA+ AAAAA+ AA+ AAAAA+ AAAAAAAA AAAA AA+ AA AA+ AAAAAAAA+ AAA AAAAAAAAAA+ AA+ AA AA AA AAAAAAAA+ AAAA+ AA+ AA AAAAA AA+ AA AA+ AAAA+ AA+ AAAA AA AA+ A AA+ AAAA
51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92 93 94 95 96 97 98 99 100
50 62 60 38 58 43 84 55 68 74 65 95 75 88 63 78 80 59 73 70 61 69 54 64 76 98 94 77 112 102 82 81 97 114 83 n/a 79 87 105 91 101 93 111 86 118 92 85 89 116 151
PNC China Minsheng Bank Lloyds TSB State Bank of India DBS RBS NatWest Merrill Lynch Commerzbank KBC KB Financial Group Natixis Erste Group Industrial Bank Co DNB Halifax VTB Bank ABN Amro Svenska Handelsbanken State Street Crédit Agricole China Citic Bank Danske Bank BB&T Shanghai Pudong Development Bank Hang Seng Bank Bank of Scotland Woori Financial Group CaixaBank OCBC Bank SEB Crédit Mutuel National Bank of Canada Desjardins Macquarie Nationwide Building Society SunTrust Banks UOB China Everbright Bank Swedbank Ping An Bank CIMB Maybank Akbank Scottish Widows Deutsche Postbank Raiffeisen Bank Is Bank Hana Financial Group ORIX
US China UK India Singapore UK UK US Germany Belgium South Korea France Austria China Norway UK Russia Netherlands Sweden US France China Denmark US China Hong Kong UK South Korea Spain Singapore Sweden France Canada Canada Australia UK US Singapore China Sweden China Malaysia Malaysia Turkey UK Germany Austria Turkey South Korea Japan
Brand value 2014 ($m) 4406 4375 4239 4063 4011 3919 3900 3804 3612 3468 3464 3433 3382 3276 3274 3273 3264 3200 3151 3145 3140 3044 3023 2741 2664 2626 2543 2445 2357 2333 2328 2318 2294 2270 2250 2199 2187 2185 2163 2107 2064 2041 2036 1983 1920 1911 1908 1893 1890 1880
Brand rating 2014
Market cap 2014 ($m)
AA AA AA+ AA+ AA+ AA AA+ AA+ AA+ AA+ AA+ AA- AA AA AA AA+ AA- AA AAA- AA AA AA- AA- AA+ AA AA AA+ AA AA AA+ AA+ AA- AA AA AA- AA AA AA A+ AA AA- AAA- AA+ AAA- AA+ AA- A+ AA+ AA+ AA-
40,637 35,347 28,005 19,338 32,359 26,343 23,069 27,652 12,868 22,927 14,735 16,913 14,797 30,739 28,413 21,097 19,102 n/a 29,843 31,411 10,610 26,769 22,037 25,857 28,774 30,794 17,374 9,678 25,456 27,077 27,670 n/a 13,591 n/a 15,705 n/a 19,508 25,721 20,999 29,991 16,090 17,867 23,765 12,556 12,283 11,058 6,739 10,039 11,479 22,471
Brand value/ market cap (%)
Brand value 2013 ($m)
Brand rating 2013
11% 12% 15% 21% 12% 15% 17% 14% 28% 15% 24% 20% 23% 11% 12% 16% 17% n/a 11% 10% 30% 11% 14% 11% 9% 9% 15% 25% 9% 9% 8% n/a 17% n/a 14% n/a 11% 8% 10% 7% 13% 11% 9% 16% 16% 17% 28% 19% 16% 8%
4572 2977 3225 5995 3476 4667 4136 3702 2689 2478 2758 1873 2397 2076 2937 2373 2343 3439 2499 2626 3151 2665 3946 2832 2395 1844 1884 2381 1549 1719 2303 2309 1849 1502 2273 n/a 2357 2116 1665 2003 1757 1900 1558 2121 1346 1966 2131 2061 1446 950
AA AAAA AA+ AA AAAA+ AAAAAAAAAAAAA A AAAA A+ AAAA AA+ AA+ A+ AA AA+ A+ AA A+ A+ A+ AA AA+ A A+ AA+ AA n/a AAAA A AA AAAAAAAAAAA AAAAAA+ AAAA-
COVER STORY | TOP 500 BANKING BRANDS
THE BANKER
Rank 2013
RANKINGS
22 |
TOP 500 BANKING BRANDS 1-100 Rank 2014
TOP 500 BANKING BRANDS 101-200
| | 23
Domicile
101 102 103 104 105 106 107 108 109 110 111 112 113 114 115 116 117 118 119 120 121 122 123 124 125 126 127 128 129 130 131 132 133 134 135 136 137 138 139 140 141 142 143 144 145 146 147 148 149 150
QNB LCL Charles Schwab Crédit Industriel et Commercial Fifth Third Bank Al-Rajhi Bank ICICI Bank Banamex St George Bank Mandiri Intesa Sanpaolo Chuo Mitsui Standard Bank Crédit du Nord The Cooperative Bank Belfius Banorte Kasikornbank La Banque Postale Chinatrust Raymond James Garanti KeyBank Resona Bank Regions Financial Corporation Hua Xia Bank PKO Bank Polski Cheltenham & Gloucester HypoVereinsbank Emirates NBD Daiwa Securities Group ABSA HDFC Bank Northern Trust Banca IMI Nedbank Cetelem Bank Ireland Bankia Public Bank Banco Popolare Yapi Kredi Bank Austria First Gulf Bank Julius Bär First National Bank Gazprombank UBI Banca M&T Bank Bank of Moscow
Qatar France US France US Saudi Arabia India US Australia Indonesia Italy Japan South Africa France UK Belgium Mexico Thailand France Taiwan US Turkey US Japan US China Poland UK Italy UAE Japan South Africa India US Italy South Africa France Ireland Spain Malaysia Italy Turkey Italy UAE Switzerland South Africa Russia Italy US Russia
120 96 107 109 100 127 99 122 108 123 106 136 103 113 n/a n/a 147 143 n/a 181 125 110 128 148 152 131 124 162 71 149 171 115 126 144 129 119 416 195 n/a 137 165 135 134 170 141 133 n/a 140 138 104
Brand value 2014
Brand rating 2014
1811 1809 1769 1768 1748 1724 1698 1679 1664 1658 1623 1596 1595 1582 1543 1531 1523 1516 1509 1471 1379 1364 1341 1315 1307 1300 1293 1277 1274 1272 1232 1223 1223 1213 1205 1196 1170 1161 1161 1137 1133 1099 1088 1083 1074 1056 1047 1045 1042 1016
AA AA- AA A+ AA AA AA+ AAA- AA+ AA+ AA+ A AA+ AA- AA- A- AAA- AA- AA- AA AA AAA- AA AA- AA- AA AA- AA+ AA- AA+ AA- AA- AA AA AA AA AA AA- AA- AA+ A+ AA+ AA AA AA+ AAA- A A+ AA A
Market cap 2014 33,433 6,428 33,017 7,620 18,372 30,096 20,273 11,718 17,516 15,375 9,528 20,260 10,974 6,506 n/a n/a 19,388 12,405 n/a 9,507 7,209 14,203 11,944 7,777 13,266 11,094 16,527 8,844 5,731 9,064 16,680 10,899 25,679 14,533 8,020 9,600 5,602 11,554 17,644 18,169 3,305 8,100 6,624 14,906 10,461 11,214 n/a 6,024 12,359 n/a
Brand value/ market cap (%)
Brand value 2013
Brand rating 2013
Currency $m Rank Rank 2014 2013
Brand
Domicile
5% 28% 5% 23% 10% 6% 8% 14% 9% 11% 17% 8% 15% 24% n/a n/a 8% 12% n/a 15% 19% 10% 11% 17% 10% 12% 8% 14% 22% 14% 7% 11% 5% 8% 15% 12% 21% 10% 7% 6% 34% 14% 16% 7% 10% 9% n/a 17% 8% n/a
1,307 1,855 1,651 1,583 1,817 1,192 1,820 1,293 1,603 1,247 1,657 1,109 1,384 1,514 n/a n/a 985 1,035 n/a 720 1,235 1,579 1,189 976 941 1,150 1,246 817 2,609 971 758 1,491 1,228 1,034 1,168 1,312 1,159 588 850 1,073 798 1,117 1,118 775 1,053 1,139 n/a 1,060 1,065 1,696
AA AA AA+ A AA AAAA AA+ AA+ AAAA+ A AA+ AAn/a n/a AA AAn/a AAAA AAAAAA+ AAA AAAAAAAA+ A AA AA AA AAAA AAAAn/a AA AAAAAAAA+ AA+ AAAn/a AAAA A
151 152 153 154 155 156 157 158 159 160 161 162 163 164 165 166 167 168 169 170 171 172 173 174 175 176 177 178 179 180 181 182 183 184 185 186 187 188 189 190 191 192 193 194 195 196 197 198 199 200
DekaBank TC Ziraat Bankasi Industrial Bank of Korea Bank Hapoalim Investec Bank Rakyat Indonesia Siam Commercial Bank Grupo BanColombia Bank of Beijing Piraeus Bank Banco de Chile BCA National Bank of Abu Dhabi Taishin Monte dei Paschi di Siena VakıfBank Bayerische Landesbank Bank Pekao Sabadell Banco Popular Español Bank Leumi Allied Irish Banks Kuwait Finance House W&W Ally Financial NBK Bank Negara Indonesia Axis Bank NORD/LB Halkbank Caixa Geral de Depósitos Huntington Korea Exchange Bank Hypothekenbank Frankfurt Zürcher Kantonalbank Abu Dhabi Commercial Bank Nykredit Banco de Bogotá Bank of Ayudhya Shinsei Bank Samba Financial Group Davivienda OTP Bank Home Credit Landesbank Baden Wurttemberg (LBBW) Bangkok Bank Banco Espírito Santo Bankwest Chongqing Rural Bank of the West
Germany Turkey South Korea Israel UK Indonesia Thailand Colombia China Greece Chile Indonesia UAE Taiwan Italy Turkey Germany Poland Spain Spain Israel Ireland Kuwait Germany US Kuwait Indonesia India Germany Turkey Portugal US South Korea Germany Switzerland UAE Denmark Colombia Thailand Japan Saudi Arabia Colombia Hungary Netherlands Germany Thailand Portugal Australia China France
130 n/a 188 167 185 153 161 150 176 n/a 178 158 146 186 154 159 n/a 166 177 179 184 199 174 192 n/a 196 172 175 160 139 202 187 182 216 157 234 247 204 209 210 211 219 173 n/a n/a 225 249 222 251 260
Brand value 2014
Brand rating 2014
Market cap 2014
Brand value/ market cap (%)
Brand value 2013
Brand rating 2013
1009 968 940 929 908 893 892 890 890 880 864 857 849 848 844 842 829 828 825 825 812 810 805 801 793 786 780 766 766 761 734 732 731 722 721 720 707 706 705 703 702 694 682 677 666 663 649 642 638 632
AA- AA- AA- AA- AA- AA- AA- AA AA- AA- AA AA AA AA- AA- AA- A A+ AA AA A+ AA A+ A A AA- AA- AA A+ AA+ AA AA- A+ AA- A+ AA- A+ AA A+ A+ AA AA- AA A- A AA- AAA- AA A+ AA
n/a n/a 6192 7232 6288 13,918 15,875 10,945 10,529 10,130 13,390 18,784 15,649 3595 2708 4982 n/a 15,383 9992 11,197 5784 82,706 10,863 2177 n/a 13,402 5990 9680 n/a 7873 n/a 7940 n/a 3173 n/a 9537 n/a 10,236 6707 6582 12,418 5399 5259 n/a n/a 10,655 5567 7645 4413 5044
n/a n/a 15% 13% 14% 6% 6% 8% 8% 9% 6% 5% 5% 24% 31% 17% n/a 5% 8% 7% 14% 1% 7% 37% n/a 6% 13% 8% n/a 10% n/a 9% n/a 23% n/a 8% n/a 7% 11% 11% 6% 13% 13% n/a n/a 6% 12% 8% 14% 13%
1162 n/a 667 792 682 940 819 971 740 140 729 860 988 669 908 829 n/a 794 737 726 692 584 751 632 n/a 587 755 742 823 1063 580 669 711 555 884 481 428 575 569 568 568 543 754 n/a n/a 514 419 529 413 381
A+ n/a A+ AAAAAAAAAA A+ A+ A+ A+ AAAAAA AAn/a A+ AAAA A+ AAA BBB n/a AA AAAA A AA AAAAA+ AA A A+ A A+ A+ A+ AAA+ AA n/a n/a A+ AA AAA+ AA-
RANKINGS
THE BANKER
Brand
TOP 500 BANKING BRANDS | COVER STORY
February 2014
Currency $m Rank Rank 2014 2013
| February 2014
Domicile
201 202 203 204 205 206 207 208 209 210 211 212 213 214 215 216 217 218 219 220 221 222 223 224 225 226 227 228 229 230 231 232 233 234 235 236 237 238 239 240 241 242 243 244 245 246 247 248 249 250
240 248 296 207 293 229 n/a 206 193 220 212 284 213 221 232 205 200 201 255 224 194 n/a n/a 238 256 250 189 203 277 237 334 233 197 254 235 227 226 231 217 215 266 n/a 316 245 242 218 223 315 308 288
Krung Thai Bank Bank of East Asia BT Financial Group RHB Bank SABB Bank Zachodni WBK Banco Estado Bank Of Baroda Landesbank Berlin Colonial First State CR del Veneto Sparebank 1 Hong Leong Financial Riyad Bank Jefferies MLC Banca Popolare dell’Emilia Romagna Comerica Bank of Yokohama Mediobanca Banca CR Firenze Norinchukin Bank IKB Deutsche Industriebank Banca Popolare di Milano Banco Comercial Português Israel Discount Bank Punjab National Bank Citizens Bank Haitong Securities Espirito Santo Financial Group Halyk Bank Inbursa Helaba Landesbank Hessen-Thüringen Banco De Credito E Inversiones Banco di Napoli BCV Bank Danamon Chiba Bank Charter One AmBank Stifel Financial Export Import Bank of the Republic of China Metrobank Banesto Kotak Mahindra Bank Ulster Bank Lazard Dubai Islamic Bank Bank of the Philippine Islands Vontobel
Thailand Hong Kong Australia Malaysia Saudi Arabia Poland Chile India Germany Australia Italy Norway Malaysia Saudi Arabia US Australia Italy US Japan Italy Italy Japan Germany Italy Portugal Israel India UK China Luxembourg Kazakhstan Mexico Germany Chile Italy Switzerland Indonesia Japan UK Malaysia US China Philippines Spain India UK Bermuda UAE Philippines Switzerland
Brand
Brand value 2014 ($m)
Brand rating 2014
627 627 625 615 608 606 606 606 605 605 604 603 597 589 585 580 569 558 557 552 550 531 530 528 521 511 511 506 506 503 501 497 497 490 490 489 488 487 486 485 485 484 482 481 481 479 477 476 470 463
AA- AA AA+ AA- AA- AA- AA AA- A+ AA AA- A+ AA- AA AA- AA- A+ AA- A+ A+ AA- A- A AA- AA+ A+ A+ AA A+ A+ AA A+ A AA AA AA AA- A+ AA- AA- A+ A- AA- AA- AA+ AA+ A+ AA- AA- AA+
Market cap 2014 ($m) 7587 8023 9634 6151 11,625 11,691 n/a 4389 n/a 9829 3699 4229 5027 11,638 n/a 7715 3117 8547 6989 7491 3353 n/a 496 2036 4369 1965 3392 3426 17,106 1415 2643 17,677 n/a 6000 2921 4630 2960 5865 3426 6876 2967 n/a 4577 n/a 9103 2843 6056 5619 6594 2590
Brand value/ market cap (%)
Brand value 2013 ($m)
Brand rating 2013
Rank 2014
Rank 2013
Domicile
8% 8% 6% 10% 5% 5% n/a 14% n/a 6% 16% 14% 12% 5% n/a 8% 18% 7% 8% 7% 16% n/a 107% 26% 12% 26% 15% 15% 3% 36% 19% 3% n/a 8% 17% 11% 16% 8% 14% 7% 16% n/a 11% n/a 5% 17% 8% 8% 7% 18%
451 425 322 572 326 501 n/a 574 602 535 568 520 564 529 486 575 581 581 404 515 599 n/a n/a 457 396 417 652 577 352 459 266 483 585 406 477 505 508 498 553 560 369 n/a 286 439 445 551 519 286 300 334
A+ AAAA+ AAA+ AAn/a A+ A AA A+ A A+ A+ AAAAA+ AAA+ A+ AA n/a n/a A+ AA A+ A+ AA+ A A AAA+ A AAAAAAAAA+ AA AAA+ n/a A+ AA AA AA+ AAA+ AAAA-
251 252 253 254 255 256 257 258 259 260 261 262 263 264 265 266 267 268 269 270 271 272 273 274 275 276 277 278 279 280 281 282 283 284 285 286 287 288 289 290 291 292 293 294 295 296 297 298 299 300
295 n/a n/a 333 262 287 246 313 n/a 341 381 236 n/a 272 n/a 370 327 339 300 384 281 385 n/a 241 258 290 271 268 380 354 269 282 273 285 252 330 257 422 306 311 349 340 395 366 291 289 261 355 274 301
Finansbank Bank Sinopac Yuanta Saitama Resona Bank Shizuoka Bank Arab National Bank National Bank of Greece BDO Banco Azteca Union Bank Neue Aargauer Bank CIT HSH Nordbank Bank of Ningbo Kutxabank The Bank of Fukuoka Banco de Crédito del Perú Abu Dhabi Islamic Bank Suncorp Joyo Bank Bank of New Zealand Seven Bank Mega Rosbank Bank of India BRE Bank Komercní banka Close Brothers Group Ibercaja Eurobank Wesbank ASB Bank Banque Saudi Fransi TCF Jyske Bank Thanachart Bankinter Umpqua Bank BS Financial Group Bank Mizrahi-Tfahot Banco CorpBanca EFG International Alpha Bank RakBank Pohjola Bank EFL First Citizens Arab Bank BOK Financial Corporation Coutts
Turkey Taiwan Taiwan Japan Japan Saudi Arabia Greece Philippines Mexico Japan Switzerland US Germany China Spain Japan Peru UAE Australia Japan Australia Japan Taiwan Russia India Poland Czech Republic UK Spain Greece South Africa Australia Saudi Arabia US Denmark Thailand Spain US South Korea Israel Chile Switzerland Greece UAE Finland France US Jordan US UK
Brand
Brand value 2014 ($m)
Brand rating 2014
Market cap 2014 ($m)
Brand value/ market cap (%)
Brand value 2013 ($m)
Brand rating 2013
457 449 448 439 438 436 435 430 428 428 427 421 420 410 410 409 408 407 405 405 404 402 401 398 397 395 395 393 393 393 391 388 387 384 382 380 379 377 376 375 374 370 367 362 360 357 353 349 346 340
AA- A+ A+ AA- AA- A+ AA- AA A- AAA- AA- AA- A A+ A A+ AA+ A+ AA- AA- AA- A A+ A AA AA- A+ AA A+ A+ AA- AA- A+ AA AA- A+ AA- AA+ AA- A+ AA- AA- A+ AA- AA AA- AA- AA- AA AAA
3751 3956 5547 2631 6693 6890 5654 5505 n/a 1733 1433 10,156 n/a 4377 n/a 2999 7194 3554 3882 3937 5542 4499 8372 2156 2074 n/a 8130 3326 n/a 3838 5028 6334 8219 2636 3696 1193 5939 2120 2859 2860 4796 2014 8830 3195 6302 1576 2145 6025 4401 1279
12% 11% 8% 17% 7% 6% 8% 8% n/a 25% 30% 4% n/a 9% n/a 14% 6% 11% 10% 10% 7% 9% 5% 18% 19% n/a 5% 12% n/a 10% 8% 6% 5% 15% 10% 32% 6% 18% 13% 13% 8% 18% 4% 11% 6% 23% 16% 6% 8% 27%
325 n/a n/a 267 379 339 430 289 n/a 262 223 463 n/a 357 n/a 234 271 263 316 221 347 220 321 446 384 331 360 363 224 247 363 346 356 339 407 270 394 197 305 292 252 263 214 237 330 333 381 245 355 316
A+ n/a n/a A+ A+ A+ AAAA n/a AA AAAA n/a A n/a A A+ A+ AAA+ AA A+ A+ A A+ A A+ AA A A+ AAAAA+ AAA+ A AAAA A A+ A+ A+ AAA+ AAAA AAAAAAAAA-
COVER STORY | TOP 500 BANKING BRANDS
THE BANKER
Rank 2013
RANKINGS
24 |
TOP 500 BANKING BRANDS 201-300 Rank 2014
| February 2014
Domicile
Brand value 2014 ($m)
Brand rating 2014
301 302 303 304 305 306 307 308 309 310 311 312 313 314 315 316 317 318 319 320 321 322 323 324 325 326 327 328 329 330 331 332 333 334 335 336 337 338 339 340 341 342 343 344 345 346 347 348 349 350
292 294 335 270 n/a 298 302 n/a n/a n/a 368 392 404 n/a 319 n/a n/a 388 280 478 312 n/a 243 441 365 299 423 320 n/a 375 342 438 426 394 304 359 n/a 343 n/a 400 307 489 358 n/a n/a 351 421 390 332 409
Canara Bank Eurofactor Credito Emiliano CLSA Shoko Chukin Bank Finaref Sofinco Volksbank Guangzhou Rural Commercial Bank Bank of Taiwan Bank of Nanjing Union Bank of India Sapporo Bank Banco Safra Popular Alfa Bank Hypo Alpe Adria Bank Doha Bank Caixa Catalunya People’s United Bank Mercantil Bank of Hangzhou Banrisul Basler Kantonalbank BankMuscat Laurentian Bank DGB Financial Group Bendigo Bank Shengjing Bank Mashreq First Republic Bank Kansai Urban Ban Union National Bank Taiwan Cooperative Bank Banco do Nordeste First Niagara Bank Russian Agricultural Bank Aareal Bank Portigon Commercialbank DenizBank BPI Nomos-Bank Promsvyazbank Government Savings Bank Suruga Bank Kazkommertsbank TEB Sparkasse KölnBonn Millennium
India France Italy France Japan France France Austria China Taiwan China India Japan Brazil Puerto Rico Russia Austria Qatar Spain US Venezuela China Brazil Switzerland Oman Canada South Korea Australia China UAE US Japan UAE Taiwan Brazil US Russia Germany Germany Qatar Turkey Portugal Russia Russia Thailand Japan Kazakhstan Turkey Germany Poland
339 337 335 334 330 330 329 327 327 324 323 321 320 320 319 319 319 318 316 315 313 312 309 309 309 305 302 302 301 299 292 292 292 288 288 288 283 282 281 280 280 278 277 276 275 274 274 274 271 270
AA+ AA- A+ A+ A- AA- AA- AA- A- A A+ A+ A A AA- A A+ A+ A A A+ A- A+ AA- AA- A+ AA- AA A- AA- A+ A A+ A+ AA A+ A AA A+ A+ AA- AA+ A A- A- A+ A+ AA- A+ AA
Brand
Market cap 2014 ($m) 1895 1545 2660 1404 n/a 1513 1482 723 n/a n/a 3929 1186 n/a n/a 2915 n/a n/a 4108 n/a 4653 14,973 n/a 2210 2581 3533 1254 2115 2538 n/a 3008 6881 851 4138 n/a 975 3688 n/a 2161 n/a 4531 2916 2339 3511 n/a n/a 4300 670 2376 n/a 2841
Brand value/ market cap (%)
Brand value 2013 ($m)
Brand rating 2013
Rank 2014
Rank 2013
Domicile
18% 22% 13% 24% n/a 22% 22% 45% n/a n/a 8% 27% n/a n/a 11% n/a n/a 8% n/a 7% 2% n/a 14% 12% 9% 24% 14% 12% n/a 10% 4% 34% 7% n/a 30% 8% n/a 13% n/a 6% 10% 12% 8% n/a n/a 6% 41% 12% n/a 10%
330 326 266 363 n/a 319 313 42 n/a n/a 235 215 209 n/a 279 n/a n/a 218 347 153 292 n/a 442 181 237 316 196 277 n/a 226 262 182 195 214 308 242 n/a 262 390 212 301 147 243 n/a n/a 251 198 217 267 205
AAAA A AA n/a AA AA A n/a n/a A A A+ n/a AAn/a n/a A A A A n/a A+ AAAAAAA AAn/a A+ A+ A A A+ A+ AAn/a AA A+ A+ A+ AAA n/a n/a A+ A A+ A A+
351 352 353 354 355 356 357 358 359 360 361 362 363 364 365 366 367 368 369 370 371 372 373 374 375 376 377 378 379 380 381 382 383 384 385 386 387 388 389 390 391 392 393 394 395 396 397 398 399 400
387 n/a 429 452 374 500 n/a n/a 417 377 393 402 437 n/a 347 n/a 399 363 336 n/a n/a 338 442 372 n/a 419 n/a n/a 364 456 n/a 414 322 n/a 376 383 499 424 n/a 410 411 n/a 360 482 367 448 n/a 373 348 436
IDBI Bank Beijing Rural Commercial Bank Hachijuni Bank Ogaki Kyoritsu Bank City National Bank E.Sun Financial Shanghai Rural Commercial Bank LGT SVB Nishi-Nippon City Bank St.Galler Kantonalbank Canadian Western Bank FIBI China Zheshang Bank Pravex-Bank Veneto Banca Ecobank Commerce Bank Credito Valtellinese Banco de la Nacion Argentina Skipton Building Society Banque de Gestion Privée Indosuez Banca Popolare di Sondrio Banco Macro Bawag PSK Burgan Bank Yamaguchi Financial Group First Commercial Bank Bank of Cyprus Al Baraka Raiffeisenlandesbank Oberösterreich First Bank of Nigeria Panin Bank BiceCorp Banco Galicia Attijariwafa Bank Aozora Bank Bank Of Queensland Banco Mare Nostrum Rand Merchant Bank Luzerner Kantonalbank WGZ Bank Clydesdale Bank Juroku Bank Yorkshire Bank Central Bank of India ApoBank Banca Fideuram Bank of Kyoto Cullen/Frost Bankers
India China Japan Japan US Taiwan China Liechtenstein US Japan Switzerland Canada Israel China Italy Italy Togo US Italy Argentina UK France Italy Argentina Austria Kuwait Japan Taiwan Cyprus Bahrain Austria Nigeria Indonesia Chile Argentina Morocco Japan Australia Spain South Africa Switzerland Germany Australia Japan Australia India Germany Italy Japan US
Brand
Brand value 2014 ($m)
Brand rating 2014
Market cap 2014 ($m)
Brand value/ market cap (%)
Brand value 2013 ($m)
Brand rating 2013
270 267 265 263 261 261 259 255 254 253 250 249 249 249 247 244 243 243 243 240 240 238 237 237 236 234 234 233 231 231 230 228 227 227 225 225 225 221 221 219 219 214 213 212 212 212 212 211 211 210
AA A- A+ A+ AA- A+ A- A AA A+ AA A+ A+ A- AA A- A A+ A+ A- A A+ A+ A+ A AA A A AA A+ A AA- A+ A+ AA A+ A+ AA A- AA AA- A- AA- A AA- AA A AA- A+ AA
1382 n/a 2970 951 4216 3633 n/a n/a 4750 2083 1998 2809 1618 n/a 1466 n/a 1503 4271 888 n/a n/a 1248 1749 1922 n/a 2129 2394 n/a 511 723 n/a 3593 1309 1374 2013 7563 4615 3463 n/a 2410 3307 n/a 3556 1345 3556 1088 n/a 1817 3051 4406
20% n/a 9% 28% 6% 7% n/a n/a 5% 12% 13% 9% 15% n/a 17% n/a 16% 6% 27% n/a n/a 19% 14% 12% n/a 11% 10% n/a 45% 32% n/a 6% 17% 16% 11% 3% 5% 6% n/a 9% 7% n/a 6% 16% 6% 19% n/a 12% 7% 5%
218 n/a 191 173 228 143 n/a n/a 200 226 215 211 182 n/a 254 n/a 212 238 266 n/a n/a 263 180 232 n/a 199 n/a n/a 238 169 n/a 201 276 138 226 221 143 196 n/a 203 203 n/a 242 150 235 178 n/a 228 254 183
A+ n/a A+ A AAA+ n/a n/a AAA+ AAA+ A n/a AAn/a A A+ A n/a n/a AA A+ A n/a AA n/a n/a AA A n/a A+ A AA+ A+ A+ AA n/a AAA+ n/a AA A AA A n/a AAA+ AA-
COVER STORY | TOP 500 BANKING BRANDS
THE BANKER
Rank 2013
RANKINGS
26 |
TOP 500 BANKING BRANDS 301-400 Rank 2014
| February 2014
Domicile
401 402 403 404 405 406 407 408 409 410 411 412 413 414 415 416 417 418 419 420 421 422 423 424 425 426 427 428 429 430 431 432 433 434 435 436 437 438 439 440 441 442 443 444 445 446 447 448 449 450
427 356 451 362 432 n/a n/a 439 361 n/a n/a 473 n/a 463 n/a 401 420 n/a 466 433 275 415 n/a 305 n/a n/a 464 n/a n/a n/a n/a n/a 440 n/a 425 382 n/a 435 n/a 471 445 418 479 n/a n/a n/a 443 n/a n/a n/a
Newedge Hancock Bank Allahabad Bank J Safra Sarasin Wing Hang Bank Flagstar Bank Bank Islam Indian Overseas Bank Gunma Bank Tmb Bank Pcl Saudi Hollandi Bank Iyo Bank Interbank UMB J Trust GFI Banque Privée Edmond de Rothschild Senshu Bank Chugoku Bank Comdirect Bank Coface Guaranty Trust Bank CDIB Sydbank North Pacific Bank Bank Saderat Iran (BSI) Alinma Bank First Hawaiian bank Hudson City Bank Nederlandse Gemeenten Harbin Bank Masraf Al Rayan Wilmington Trust Bank Albilad TransCreditBank Sinar Mas Multiartha Nanto Bank Canaccord Financial Hiroshima Bank East West Bank BancorpSouth Ahli United Bank Home Trust Compartamos Sab Investors Bancor Everbank Financi Associated Bank Saudi Investment Bank Bank of Jilin Liberbank Sa
France US India Switzerland Hong Kong US Malaysia India Japan Thailand Saudi Arabia Japan Peru US Japan US Switzerland Japan Japan Germany France Nigeria Taiwan Denmark Japan Iran Saudi Arabia France US Netherlands China Qatar US Saudi Arabia Russia Indonesia Japan Canada Japan US US Bahrain Canada Mexico US US US Saudi Arabia China Spain
Brand
Brand value 2014 ($m)
Brand rating 2014
Market cap 2014 ($m)
Brand value/ market cap (%)
Brand value 2013 ($m)
Brand rating 2013
Rank 2014
Rank 2013
Domicile
209 209 207 205 205 204 203 202 200 200 199 198 197 197 197 196 196 195 195 195 192 191 190 190 190 190 189 187 185 184 184 183 182 182 182 181 181 180 179 179 177 177 177 177 177 177 176 176 174 174
AA- A+ A+ A+ AA A- A AA- A A+ A+ A+ AA- A+ A A+ AA AA- A A A+ AA- A A+ A A- A+ AA A+ A A- A+ AA- A+ A+ A A+ A A+ AA- AA- A+ A+ A+ A+ A AA- A+ A- A
983 2962 731 n/a 4401 1024 1912 733 2579 3076 4434 3146 2223 2891 1627 486 1432 980 2615 1612 1259 4979 4416 1917 1580 n/a 5979 1492 4861 n/a n/a 6940 2531 3755 n/a 1798 1023 640 2476 3848 2397 3957 2509 3080 3514 2267 2817 4414 n/a 1260
21% 7% 28% n/a 5% 20% 11% 28% 8% 6% 4% 6% 9% 7% 12% 40% 14% 20% 7% 12% 15% 4% 4% 10% 12% n/a 3% 13% 4% n/a n/a 3% 7% 5% n/a 10% 18% 28% 7% 5% 7% 4% 7% 6% 5% 8% 6% 4% n/a 14%
195 245 173 240 186 119 162 181 241 n/a n/a 157 135 166 n/a 211 198 n/a 166 185 355 201 n/a 305 n/a n/a 166 n/a 123 n/a n/a n/a 181 n/a 195 222 n/a 185 131 159 179 199 153 n/a 64 77 180 n/a n/a n/a
AAA A A+ AAAA A A+ n/a n/a A+ A A+ n/a AAA+ n/a A+ A AAAA n/a A+ n/a n/a A n/a A+ n/a n/a n/a AAn/a A A n/a A A+ A+ AAA+ A n/a A+ A A+ n/a n/a n/a
451 452 453 454 455 456 457 458 459 460 461 462 463 464 465 466 467 468 469 470 471 472 473 474 475 476 477 478 479 480 481 482 483 484 485 486 487 488 489 490 491 492 493 494 495 496 497 498 499 500
453 450 454 n/a n/a n/a 484 408 n/a 428 467 434 n/a n/a n/a 465 n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a 462 486 n/a n/a 413 n/a 459 n/a n/a 483 490 n/a n/a 180 n/a n/a n/a 492 449 n/a n/a 477 493 n/a
Syndicate Bank BEKB/BCBE Zenith Bank BRB Banco de Occidente Kinki Osaka Bank Trustmark Banca Popolare di Vicenza Hyakugo Bank Everbright Securities SNS Bank Amundi Ashikaga Holdings Gulf Bank Keiyo Bank Qatar Islamic Bank The Shanghai Commercial & Savings Bank Spar Nord Bank Musashino Bank Comm Bk Of Dubai Hokkaido Bank Daishi Bank ABC Bank San-In Godo Bank Bank Melli Iran Land Bank of Taiwan Van Lanschot Oriental Bank of Commerce Intergroup Financial Services Belarusbank PAN Taiwan Business Bank Hypo Real Estate Higo Bank Hyakujushi Bank Wintrust BRD Kagoshima Bank Bank of Tianjin KDB Financial Group Bankunited Inc Oschadbank 77 Bank Whitney Bank Bank BPH Bank of Dalian Banque Populaire du Maroc Zions Bancorporation Shriram Getinoble
India Switzerland Nigeria Brazil Colombia Japan US Italy Japan China Netherlands France Japan Kuwait Japan Qatar Taiwan Denmark Japan UAE Japan Japan Bahrain Japan Iran Taiwan Netherlands India Peru Belarus Brazil Taiwan Germany Japan Japan US Romania Japan China South Korea US Ukraine Japan US Poland China Morocco US India Poland
Brand
Brand value 2014 ($m)
Brand rating 2014
Market cap 2014 ($m)
Brand value/ market cap (%)
Brand value 2013 ($m)
Brand rating 2013
174 174 174 173 173 172 172 170 170 169 168 167 167 167 166 166 165 165 165 164 164 164 163 162 162 162 160 160 160 159 159 158 158 157 157 156 154 153 153 153 152 150 150 149 148 148 147 147 146 146
A+ AA- AA- A+ A AA- AA- A- A+ AA- A+ A+ A- A+ A+ A A- A+ A AA- A+ A A A A- A- AA- A+ A+ A- A+ A+ A A+ A A+ A+ A+ A- A+ A+ A- A+ A+ A A- A+ AA- A+ A
861 2110 4512 n/a 3215 1029 1813 n/a 994 4788 n/a 875 n/a 3623 1387 4542 n/a 1116 1111 2331 1155 1201 1166 1150 n/a n/a 1021 1037 2940 n/a 1001 1535 n/a 1230 1058 1843 1921 1294 n/a n/a 3298 n/a 1824 1807 1387 n/a 4107 1888 2417 2449
20% 8% 4% n/a 5% 17% 9% n/a 17% 4% n/a 19% n/a 5% 12% 4% n/a 15% 15% 7% 14% 14% 14% 14% n/a n/a 16% 15% 5% n/a 16% 10% n/a 13% 15% 8% 8% 12% n/a n/a 5% n/a 8% 8% 11% n/a 4% 8% 6% 6%
173 173 172 n/a n/a n/a 150 205 n/a 195 165 185 n/a 135 n/a 166 n/a 136 n/a n/a n/a 143 138 n/a n/a n/a 167 149 141 n/a 202 n/a 168 n/a n/a 150 147 n/a n/a 520 115 n/a 128 146 175 n/a n/a 154 146 n/a
A A+ A+ n/a n/a n/a A+ A n/a A+ AAA n/a A n/a A+ n/a A n/a n/a n/a A A n/a n/a n/a A A A n/a A n/a A+ n/a n/a A+ A n/a n/a AA n/a A+ A A n/a n/a AA A+ n/a
Key: n/a is a new entrant to the chart or the data is unavailable. Source: The Banker/Brand Finance
COVER STORY | TOP 500 BANKING BRANDS
THE BANKER
Rank 2013
RANKINGS
28 |
TOP 500 BANKING BRANDS 401-500 Rank 2014
