Sydney, 17 March 2011 â Watterson Marketing Communications has ... he worked as a music journalist, social media expon
Watterson Marketing Communications appointments add a consumer edge to the B2B agency Sydney, 17 March 2011 – Watterson Marketing Communications has appointed experienced consumer technology consultant Veronica Colvin and former journalist and lifestyle writer Cameron Wells as consultants, to bring a consumer edge to the firm’s well-established business and IT expertise. Appointed to a senior consultancy role in January, Veronica has more than 13 years’ experience in communications, having worked previously on high profile accounts such as Google, YouTube, BlackBerry, Acer, Blu-ray, TomTom and Canon. She has also worked at CanTeen, a not-for-profit organisation that supports 12 to 24-year-olds living with cancer. Having worked over the years with both global and Australian agencies - and most recently as the National Media and Communications Manager at CanTeen – Veronica said Watterson’s reputation within the PR industry was a major factor in her decision to join the agency. “Watterson is extremely well respected by its clients and the media – the company was established in 1995 and the business has grown primarily through referrals,” Veronica said. “This is obviously a testament to Hannah and the team’s expertise and strong client servicing. These attributes were very important to me when choosing to accept the role.” Cameron, appointed to the role of assistant consultant in February, most recently worked as the legal affairs reporter at an English-language daily newspaper in Cambodia. Prior to that, he worked as a music journalist, social media exponent, blogger and editor at an online music and digital media marketing company. Cameron said the challenge of a new phase in his career with a well-respected firm was too good an opportunity to pass up. “Watterson is a small team with a big name, and the business and IT focus of their clients intrigued me,” he said. “I feel now is the time to expand my knowledge base and hopefully bring something new to Watterson.” “Veronica’s experience in the consumer field will add another layer to our communication activities and value to our clients, as we look for additional ways to reach their target markets,” said Hannah Watterson, director of Watterson Marketing Communications. “Meanwhile, Cameron’s experience as a journalist and lifestyle writer, combined with his first-hand knowledge of how the media works, gives our team additional strength in media relations while also providing a different stream of expertise for content development.”
Suite 1, Level 2, Tower Square, 155 Miller Street, North Sydney NSW 2060 Phone (02) 9929 7533 A division of Walker Watterson Holdings Pty Ltd ABN 73 067 056 311 www.watterson.com.au
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About Watterson Watterson Marketing Communications develops effective communication programs that enable clients to raise the profile of their company, products, and services among target markets. With proven expertise in business and consumer industries - from technology and finance to food and beverage – Watterson is able to devise multifaceted public relations campaigns that are complemented by a range of marketing, advertising and web-based initiatives. Watterson’s clients include BIS Shrapnel, GE Capital, Motorola Solutions and Riverbed Technology. For more information, visit www.watterson.com.au Media Contact: Hannah Watterson Watterson Marketing Communications Tel 02 9929 7533 or Mobile 0419 531 332
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