wedding - Jade Norwood Photography

There is no better promotion for your business than that of the walking, talking ... This isn't just about giving them good ... Email client blog post and slide show. ... Her work has been featured in numerous magazines and online sites such as.
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W E D D I N G workflow checklist

photography + business mentor

A note from Jade

There is no better promotion for your business than that of the walking, talking billboard that are your past clients. But how do you make them your biggest advocates? By giving them the best client experience possible. This isn’t just about giving them good photos to go home with, it’s about how you relate to them as people (remember things that they tell you, so you can bring it up in conversation later), how comfortable you make them feel not only in front of the camera, but each time you chat. You’ve got to be on the ball with your communication, give them a quick turn around time for your product, and making them feel like they are your only clients – they are your sole focus.

But when they clearly aren’t your only clients and you’ve got to

divide your time up between them all, how can you ensure

you give them each the experience they deserve? It’s all about managing your ‘client love’, and this workflow sheet will help you do just that. Don’t be overwhelmed by all the checkboxes, they are simply a guide to every single step of the wedding shoot, from bookings to remembering to get a post shoot review, so that you don’t forget a single small (yet important) step.

Jade xx

Inspiration “The time will pass anyway, YOU CAN EITHER spend it creating THE LIFE YOU WANT, or spend it living the life you don’t want. THE CHOICE IS YOURS.” ~ Unknown


Book Wedding

Receive Signed Contract

Receive Retainer

Record Retainer

Create client folder for their wedding - include price guide they seen

Make Digital Copies Of Contract, put in clients folder on computer

Email Confirmation/Invoice To Client

Put dates in diary

Send out brides guide and thank you note

Wedding worksheet questionnaire gets sent out

Schedule Engagement Session

Send questionnaire love story

Email Client Engagement Session Prep & Tips

Morning of eshoot email or sms

Shoot Engagement Session

Sneak Peek Of Engagement Session

 Facebook  Twitter  Instagram

Send hand written Thank You Note

Thank you email

Cull Engagement Session

Edit Engagement Session

Back up Engagement Session

Make Slideshow Of Engagement Session

Blog Engagement Session

Upload FB album

Upload Engagement Photos To Online Gallery

Email client blog post and slide show

Email client online gallery details

Send USB + USB care note + print release

Email Client about learning their favourite engagement photo

Send Client A Personalized Gift As A surprise

Email Engagement Album Instructions For Ordering



Design Engagement Album

Revision One of Album

Final edits of engagement album photos

Back up final edits

Select FAVs and put in Year Favs folder

Order Engagement Album

Package & Ship Engagement Album + care for album note

Gift - take time out for each other

Email & Request Wedding Day Timeline

Receive Wedding Day Timeline

Prepare draft blog post

Invoice To Client For Final Balance

Receive + record Final Balance

Print out two copies of running sheet and family formal list

Day before wedding SMS

Shoot Wedding

Jot down personal notes from the wedding day

Sneak Peek Of Wedding:

 Facebook  Twitter  Instagram

Back up Original Files From Wedding

Cull Wedding

LR edit wedding

Prepare + Edit blog

Thank you email to wedding couple

Back up Edited Images

Make A Slideshow Of The Wedding

Blog Wedding - Tues following wedding

Email Blog URL + Slideshow To Clients

Upload FB album

Upload Wedding To Online Gallery

Upload favs folder from blog images so highlight folder that year

Email Client online gallery details



Mail out USB package - USB care note - Print release

Email client asking for their favourite image

Prep Wedding For Submission

Select 100-150 Images For Submission

Submit Wedding To Magazine Or Wedding Blog

Order their favourite image as a canvas to be drop shipped

Send Wedding Album Instructions For Ordering

Design Wedding Album

Revision One of Album

Revision Two of Album

Retouch album images

Order Wedding Album

Back up retouched images and entire wedding

Move RAW files off main working harddrive

Package & Ship Wedding Album + care album note

Upload retouched files to online gallery for clients to download

Send email how to download retouched files

Ask for review

A GREAT PLACE TO START... There you have it! My wedding workflow checklist that has allowed us to create clients who are over the moon and are our walking talking billboards. Not all of these things will work for you or fit in your business, but here is a starting point that has worked time and time again for us. If you’re not part of the “Basics to getting booked as a Photographer” community on Facebook yet search for it and join. P.S. If you are wanting more personalised help to kick these steps out the park and have clients that do all your marketing for you I do offer 1:1 mentorship programs, to find out more head to



Professional Photographer | Photography + Business Mentor http://jad en o r wo o d. co m/m ento r sh i p / Jade is a former Youth Educator, Mentor and Counsellor who built her photography business from the ground up to a successful 6 figure business. She currently is in her 6th year of wedding photography, and over her career has been commissioned by Justice Crew, Illuka, Oysters Australia, Australian Netball Diamonds, to name a few. Her work has been featured in numerous magazines and online sites such as Style Me Pretty, Polka Dot Bride, The Knot, Brides of Adelaide, Modern Wedding, She Shopped and other leading publications. She has been named Top 10 Adelaide Wedding Photographers by the Knot, Top 5 South Australian Photographer of the year by ABIA and WA photographer of the year. In addition she offers mentoring programs to other photographers wanting to grow their business. Jade started her photography business from a 36ft Bedford bus in a remote rural community of 3000 people, she struggled to get $200 for a session plus 30 edited photos on a disc. Now she averages $1800 per family session and $5500 for weddings. She had people tell her she would never make money from photography and asking when was she going to get a real job! Despite the nay sayers she was able to figure out how to make this work. Over the course of her professional career she mastered the editing workflow, how to price for profit and how to magnetize your ideal clients to keep your calendar booked solid. In addition to her professional photography work Jade has also up skilled her mentoring/coaching qualifications and brought back her passion for helping others with her mentorship programs. In this capacity, she works with other photographers who want to have consistent $5-$10k months to create a successful fully booked business that allows them to control their professional and financial future.

“never give up on something you can’t go a day without thinking about”