STEP 4. 1. Review the list and the desired impact you wish the message to have and craft your BILLBOARD STATEMENT. Keep
What Is Your Billboard? Are you sharing your unique message with the world?
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STEP 1 1. What do you love helping people with? (mindset, money, health, business, creativity, results, etc.)
DISCOVER Uncovering who you are, what is important to you, and how you impact the world will help you discover your message.
2. Make a list of 5-10 qualities you most admire in your most valuable mentor or role model. (accountability, compassion, leadership, innovation, happiness, contribution, kindness, loyalty, etc.)
3. Make a list of the things you help people with that you see as roadblocks in people’s way. (time, money, resources, skills, health, etc.)
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STEP 2 1.
Think about what is important to you, the values, and the qualities that have the greatest influence on you, and use that to generate three to five messages (sentences) that express your purpose or mission.
2.
Now read the messages aloud and circle the one that resonates the deepest.
DEVELOP Now that you have discovered the way you like to make a difference, the values that impact you, and qualities that have influenced you, it is time to develop your purpose.
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STEP 3
1.
DEFINE It is important to define your message so you can begin to broadcast it.
Now it is time to flesh out the value of your message (sentence). Write it on the top of a blank sheet of paper and read it aloud to yourself or someone else.
2.
Write a list of as many things that come to mind about how this message will serve people. Then read it aloud to yourself or someone else.
3.
Read over this list and then make a list of names of the people that this message would directly benefit and why. How will this help them? What outcome would you love for this to provide others?
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STEP 4 1.
Review the list and the desired impact you wish the message to have and craft your BILLBOARD STATEMENT. Keep it positive in nature, inviting and actionable. Your Billboard statement should include a combination of your message and the outcome you wish it to have for people. What do you provide?
2.
SAMPLE OF MY BILLBOARD: See your greatness. Be your greatness. Pay it forward.™
DELVE Now you are ready to delve into the meat of the exercise by defining your billboard.
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STEP 5 Sample Billboards
DISTINCTIVE Sample Billboards
1.
Providing direction, clarity, and focus to invest in things with a high return
2.
Helping people release the beauty in the spaces that they live and work
3.
Dedicated to modeling a healthy active lifestyle for all
4.
Designing a space to enhance your quality of life and reflect your lifestyle
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STEP 6 1. Start with three social media outlets to be your billboard and share your message on them. (Instagram, Twitter,
DELIVER Once you have defined your message, and delved into your BILLBOARD STATEMENT, it is important to deliver it to your audience. They are looking for your BILLBOARD.
Facebook, Linked-In, YouTube, Pinterest)
2. Create a quote graphic with your message on it. (canva.com, wordswag app, vanilla pen app, etc.)
3.
Ask your community to share your message so they can be part of the journey.
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STEP 7 1. Print out the next slide and write your message on it. THIS IS YOUR BILLBOARD!
DRIVE Make your BILLBOARD real.
2. Print out a minimum of 5 copies of your Billboard and post it in all the places in your life that you will see it the most. 3. Share your BILLBOARD with the planet!
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See your greatness. Be your greatness. Pay it forward.™ www.monikazands.com
