Whitepaper - Momentum

brands globally, like WalMart, Argos and Tesco, to help define and implement their digital commerce strategy. At both hybris and MetaPack he developed leading industry products that focus on driving great user experiences. Most recently Kees has been working with some of the most promising tech start-ups in Europe to ...
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MobileBridge Momentum Platform and Token

Abstract

MobileBridge Momentum revolutionises the marketing and loyalty paradigm. Our blockchain based marketing automation platform rewards customers directly for their attention, business, advocacy and insights they give to their favourite brands and retailers in the form of crypto-currency. This allows companies to directly attract, reward and engage with the customers that matter to them most, without traditional marketing intervention.

momentumtoken.io

Contents Executive Summary ..................................................................................................................................................2 Introduction .............................................................................................................................................................4 MobileBridge Today .................................................................................................................................................8 Marketing the Mobile Moment – our current solution .......................................................................................................... 8

Our Vision ...............................................................................................................................................................12 Introducing the MobileBridge Momentum Platform ........................................................................................................... 13 Personal data ........................................................................................................................................................................ 20

Our Platform...........................................................................................................................................................21 Current MobileBridge Solution overview ............................................................................................................................. 21 The MobileBridge Momentum Platform on the blockchain ................................................................................................. 21 The MobileBridge Momentum Platform evolution .............................................................................................................. 23

What Does It All Mean? .........................................................................................................................................28 Benefits for the consumer .................................................................................................................................................... 28 Benefits for the marketer ..................................................................................................................................................... 28

Our Technology Solution ........................................................................................................................................30 Our current technology stack ............................................................................................................................................... 30 Technology and blockchain infrastructure ........................................................................................................................... 30 Future blockchain-enabled architecture............................................................................................................................... 32 Roadmap ............................................................................................................................................................................... 33

Business Model ......................................................................................................................................................35 Our revenue model ..................................................................