27th Annual Spring Pricing Workshops & Conference
MAY 3-6, 2016 CHICAGO, ILLINOIS LOEWS CHICAGO O’HARE HOTEL
WORKSHOPS AND CONFERENCE SCHEDULES All the Pieces of the Pricing Puzzle Introducing the NEW CPQ Series! Increase Your Company’s Profitability! Great strategies for all Pricing, Revenue Management, Yield Management, CPQ, Marketing, Sales, Finance, and Operations Professionals to perform better.
Take advantage of our special BUY 2 - GET 1 FREE Early Bird Discount.
But hurry - this offer expires March 18, 2016! www.pricingsociety.com/CHICAGO2016
#PPSCHI
27th Annual Spring Pricing Workshops & Conference
WORKSHOPS AT-A-GLANCE TUESDAY, MAY 3 TIME
EVENT
8:00am-9:00am
REGISTRATION/BREAKFAST
SPEAKERS
9:00am-4:00pm 2-DAY WORKSHOP: The Two Sides of Human Economic Behavior: Mr. Spock and Homer Simpson
Ronald Baker, Founder, VeraSage Institute and Ed Kless, Senior Director, Partner Development and Strategy, Sage
2-DAY WORKSHOP: Unlocking the Magic of Effective Pricing: Understanding How to Craft Strategies for Sales Excellence
Lillian L. Cheng, Partner, Cheng, Monroe & Associates and Dr. Kent B. Monroe, Partner, Cheng, Monroe & Associates, J.M. Jones Professor of Marketing Emeritus, University of Illinois at Urbana-Champaign
1-DAY WORKSHOP: Product Differentiation: How to Discover and Capitalize on Your Product’s Value Drivers
Nik Caruthers, Senior Strategic Consultant, PROS and Valerie Howard, Senior Industry Solutions Manager, PROS
1-DAY WORKSHOP: Core Pricing Skills: Three Decades of Pricing Evolution
Adrienne Gordon, President, Pricing Empowered LLC
1-DAY WORKSHOP: Pricing and Corporate Strategy: The Pricing Decision Framework Proven Successful by the World’s Most Profitable Companies for Getting Pricing Done Right
Tim J. Smith, Ph.D., CPP, Founder and Managing Partner of Wiglaf Pricing and Adjunct Professor of Marketing at DePaul University
10:15am-10:45am
SPONSOR HALL NETWORKING BREAK
12:00pm-1:00pm
NETWORKING LUNCHEON
2:15pm-2:45pm
SPONSOR HALL NETWORKING BREAK
4:00pm
WORKSHOPS CLOSE
WEDNESDAY, MAY 4 TIME
EVENT
8:00am-9:00am
REGISTRATION/BREAKFAST
SPEAKERS
9:00am-4:00pm 2-DAY WORKSHOP: The Two Sides of Human Economic Behavior: Mr. Spock and Homer Simpson
Ronald Baker, Founder, VeraSage Institute and Ed Kless, Senior Director, Partner Development and Strategy, Sage
2-DAY WORKSHOP: Unlocking the Magic of Effective Pricing: Understanding How to Craft Strategies for Sales Excellence
Lillian L. Cheng, Partner, Cheng, Monroe & Associates and Dr. Kent B. Monroe, Partner, Cheng, Monroe & Associates, J.M. Jones Professor of Marketing Emeritus, University of Illinois at Urbana-Champaign
1-DAY WORKSHOP: Value-Based Pricing and Differential Value Quantification: Best Practices to Understand, Apply & Operationalize Both Concepts in Your Organization
1-DAY WORKSHOP: Sales for the Win! Overcome Procurement’s Gamesmanship to Protect Pricing and Improve Profits
Stephan M. Liozu, Ph.D., CPP, Pricing Evangelist, Founder of Value Innoruption Advisors Tannis Ashworth, Manager - Facilitation & Performance Development, Holden Advisors and Travis Umpleby, Senior Consultant, Holden Advisors
1-DAY WORKSHOP: How to Monetize Your CPQ Investment: Getting the Most Revenue and Profit Generation From Your CPQ System
Lydia Di Liello, Founder & Principal, Capitol Pricing Consultants LLC
1-DAY WORKSHOP: How to Dramatically Grow Profits Through Pricing Transformation
Kirk Jackisch, Vice Preside
