Nov 30, 2017 - already transforming from digitizing their business to a digital business. You are warmly welcome to Slur
SLURPS yourself to international markets There is a hype surrounding Finnish food
and we have great, innovative companies ready to enter the export market with their products.
Utilizing digitalisation as a part of production and marketing processes is one of the key factors of succeeding in the food market. The pioneers are already transforming from digitizing their business to a digital business.
You are warmly welcome to Slurps breakfast event
where we discuss these themes, network and turn our focus on SLUSH 2017. Slurps breakfast is served at Messukeskus Helsinki, Expo and Convention Centre (address: Messuaukio 1, use the hotel entrance), Kokoustamo room 203 on Thursday 30th November 8.00 am to 10.30 am.
Program 8.00–8.30
Slurps breakfast served
8.30–8.40
Opening words Jaana Husu-Kallio Permanent Secretary, Ministry of Agriculture and Forestry
8.40–9.00
Case China e-commerce, business opportunity for Finnish food sector companies Jonna Wibelius, Senior Advisor/Business Development Manager Food from Finland, Finpro
9.00–9.15
What is SLUSH 2017 like and how should an early stage food business prepare and utilize the event, TBC, SLUSH
9.15–10.00
The possibilities of digitalisation and growth funding in the food industry Leena Helminen, Business Development Manager, Apetit Oy and Christopher Heybroek, CEO and founder of IQ Chef
10.00
How to succeed in exports? Esa Wrang, Head of Industry, Food from Finland, Finpro
10.15
Discussion Event ends
10.30
The event is held by the Ministry of Agriculture and Forestry, Finpro’s Food from Finland growth program and TEKES in cooperation with communications consultancy Cocomms. The event is free of charge for the participants. After the event, the participants may visit SLUSH 2017 event at their own expense. www.slush.org Registration for the event by Nov 15: www.lyyti.in/sluprsbreakfastevent SLURPS IS A SLUSH SIDE EVENT.
