Future of ASEAN - asean sme

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The development of micro, small and medium enterprises (MSMEs) remains of utmost importance to .... distribution channel
Future of ASEAN

50 50

Future of ASEAN

Success Stories of Success Stories of

Internationalization of ASEAN MSMEs Internationalization of ASEAN MSMEs

This publication is supported by the AEM-METI Economic and Industrial Cooperation Committee (AMEICC) through the ASEAN Strategic Action Plan for SME Development (2016-2025) project

This publication is supported by the AEM-METI Economic and Industrial Cooperation Committee (AMEICC) through the ASEAN Strategic Action Plan for SME Development (2016-2025) project

Future of ASEAN 50 Success Stories of Internationalization of ASEAN MSMEs

The ASEAN Secretariat Jakarta

50 Success Stories

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The Association of Southeast Asian Nations (ASEAN) was established on 8 August 1967. The Member States are Brunei Darussalam, Cambodia, Indonesia, Lao PDR, Malaysia, Myanmar, Philippines, Singapore, Thailand and Viet Nam. The ASEAN Secretariat is based in Jakarta, Indonesia. For inquiries, contact: The ASEAN Secretariat Community Relations Division (CRD) 70A Jalan Sisingamangaraja Jakarta 12110, Indonesia Phone : (62 21) 724-3372, 726-2991 Fax : (62 21) 739-8234, 724-3504 E-mail : [email protected] ASEAN: A Community of Opportunities Catalogue-in-Publication Data Future of ASEAN – 50 Success Stories of Internationalization of ASEAN MSMEs Jakarta: ASEAN Secretariat, November 2017 338.6459 1. ASEAN – Micro Small Medium Enterprises 2. ASEAN Brands – Entrepreneurs ISBN 978-602-6392-81-7 The text of this publication may be freely quoted or reprinted, provided proper acknowledgement is given and a copy containing the reprinted material is sent to the Community Relations Division (CRD) of the ASEAN Secretariat, Jakarta. General information on ASEAN appears online at the ASEAN Website: www.asean.org Copyright Association of Southeast Asian Nations (ASEAN) 2017. All rights reserved.

This publication is supported by the ASEAN Economic Ministers and Minister of Economy, Trade and Industry of Japan Consultations – Economic and Industrial Cooperation Committee (AMEICC) through the ASEAN Strategic Action Plan for SME Development (2016-2025) project.

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Table of Contents FOREWORD FOREWORD MESSAGE MESSAGE 50 SUCCESS STORIES 50 SUCCESS STORIES Agriculture & Food Agriculture & Food Aalst Chocolate Pte. Ltd. (Singapore) Aalst Chocolate Pte. Ltd. (Singapore) Aung AungNay NayLin Lin Htun Htun Co., Co., Ltd. Ltd. (Myanmar) (Myanmar) Cinco Corporation (Philippines) Cinco Corporation (Philippines) CV. Co Co Light House Co.,Sentosa Ltd. (Myanmar) Indonusa Makmur (Indonesia) Jumjel CV. Indonusa Makmur Sentosa (Indonesia) Syrup (Myanmar) Jum Jel Co., Ltd. (Myanmar) Kospermindo (Indonesia) Kospermindo (Indonesia) LM Lima Angkor Food (Cambodia) LM Lima Angkor Food Co., Ltd. (Cambodia) Food Industry Lyly LYLY Food IndustryCo., Co.,Ltd. Ltd.(Cambodia) (Cambodia) Ltd. (Myanmar) (Myanmar) National NationalInternational International Commercial Commercial Enterprise Ltd. Sinouk SinoukCafé Coffee Co., Ltd. (Lao PDR) Lao (Lao PDR)

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3 3 55 77 99 11 11 13 13 15 15 17 19 17 21 19 23 21

Education Education

Crescent(Brunei Sdn. Bhd. (Brunei Darussalam) Crescent Darussalam) Mindplus(Brunei Education Pvt. Ltd. (Brunei Darussalam) Mindplus Darussalam)

25 23 27 25

Fashion Fashion #

CANIFA JSC (Viet Nam) CANIFA (Vietnam) Irna La Perle (Indonesia) Irna La Perle (Indonesia) Na Forrér (Brunei Darussalam) Na (Brunei Darussalam) SitiForrer Khadijah Apparel Sdn. Bhd. (Malaysia) Siti Khadijah Apparel Sdn. Bhd. (Malaysia) Health & Wellness Health & Wellness Bellary Enterprise (Brunei Darussalam) Enterprise Darussalam) Bellary Gandang Kalikasan(Brunei Inc. (Philippines) Gandang Skin Inc. Kalikasan (Singapore) Inc. (Philippines)

M.Y.R. Cosmetics Solution Co., Ltd. (Thailand) Information Technology & Communication Orthopeasia Co., Ltd. (Thailand) Codingate Co., Ltd. (Cambodia) IC Microsystems Sdn. Bhd. (Malaysia) IX Telecom Sdn. Bhd. (Malaysia) Future of ASEAN Lao IT Development Co., Ltd. (Lao PDR) Max Media Co., Ltd. (Lao PDR)

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Manufacturing



CONFEX (Brunei Darussalam) ECHOstore Sustainable Lifestyle (Philippines) ECOSOFTT Pte. Ltd. (Singapore) PBA Group (Singapore) PT. Zahir International (Indonesia) Rentsbuy Sole Co., Ltd. (Lao PDR) Samart Event Organizer Co., Ltd. (Lao PDR) SOPHIYA Travel & Tours (Cambodia) Udon Auto Glass Co., Ltd. (Thailand) Vcargo Worldwide (Philippines) Yang Kee Logistics Pte. Ltd. (Singapore)

81 83 85 87 89 91 93 95 97 99 101

Appendix – MSME Internationalization Program



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53 55 57 59 61 63 65 67 69 71 73 75 77 79

Other services



Algaetech International Sdn. Bhd. (Malaysia) An Khanh Precision Engineering JSC (Viet Nam) Asia Amro Industry Co., Ltd. (Thailand) Bách Tùng Mechanics & Constructions Co., Ltd. (Viet Nam) Builders Biomass Sdn. Bhd. (Malaysia) Duc Dat Plastic Ltd., Co. (Viet Nam) JB Woodcraft Inc. (Philippines) Jewel Ko Lay Co., Ltd. (Myanmar) LSV Industry Co., Ltd. (Cambodia) M.Y.R. Cosmetics Solution Co., Ltd. (Thailand) CV. Naditha Creation (Indonesia) Orthopeasia Co., Ltd. (Thailand) Quality Plus Aesthetic International Co., Ltd. (Thailand) VBOX Luxury JSC (Viet Nam)

ASEAN Brunei Darussalam Cambodia Indonesia Lao PDR Malaysia Myanmar Philippines Singapore Thailand Viet Nam

103 104 105 106 107 108 109 111 112 114 116

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foreword Message from the Chair of the ASEAN Coordinating Committee on MSME (ACCMSME) The development of micro, small and medium enterprises (MSMEs) remains of utmost importance to the ASEAN integration process as they continue to be a key driver of economic growth. The ASEAN Economic Community presents opportunities to all businesses, in particular our MSMEs, where access to regional as well as global markets is made possible through the creation of more business friendly and integrated economies, allowing greater participation of our MSMEs in global value chains.

FOREWORD

In today’s fast-changing environment, the increased openness of global markets has from exposed MSMEs to of greater competition, thus forcing them to Message the Chair the ASEAN Coordinating adjust their strategies order to(ACCMSME), catch up with global standards. In achieving Committee on in MSME Lela Suhailee global competitiveness, we have witnessed the ups and downs of our MSMEs embarking upon their international business journey with a more strategic and innovative approach aimed at lowering production costs, increasing The ASEAN Economic Community presents opportunities to all businesses, in productivity as wellsmall as improving quality to ensure that they can successfully particular our micro, and medium enterprises (MSMEs) can leverage the competeopportunities outside theirindomestic market. increased regional and global markets. Global value chains will

expose MSMEs to higher standards, increased competitiveness and the demands Hence, in celebrating internationalization journeys of to our MSMEs, to raise productivity. To bethe able to compete globally, MSMEs need adjust their and strategies not onlywith to merely participate but also to successfully the ASEANparticipate. Coordinating in conjunction ASEAN 50th Anniversary, Different MSMEs have (ACCMSME) different inspirational storiesto behind theirthis success. Committee on may MSME is pleased launch publication

“Future ofCoordinating ASEAN-50Committee Success Stories of (ACCMSME), Internationalization of ASEAN The ASEAN on MSMEs taking advantage MSMEs” at profiling MSMEs that to have successfully accessed of the 50th aimed year anniversary of ASEAN, is pleased launch this publication “Future of ASEAN – 50beSuccess Stories of of Internationalisation ASEAN international markets, it through export goods or services,ofhaving foreign MSMEs”. Thebranches, publication profiles 50 MSMEsfor in production ASEAN withor50outsourcing different affiliates or having consignees of inspirations from various sectors and walks of life. They demonstrate not only the services overseas. It also aims to share best practice among ASEAN member ingenuity, perseverance and hard work behind every success, but also the need for states inpolicy developing with a global business outlook. regional makers and and promoting agencies to MSMEs promote MSMEs’ integration in global value chains, and on the importance of instituting an enabling environment Featuring inspiring stories of 50 ASEAN from various sectors and through policies that lower the transaction costs MSMEs of doing business and encourage MSMEs to internationalize. The aimisof hoped the publication is therefore to share and more walks of life, this publication to motivate and encourage learn fromtobest practice among ASEAN Member States in developing and from MSMEs establish a foothold in international markets, and to learn promoting MSMEs with a global business outlook; and in the process, to profile those who demonstrate not only the ingenuity, perseverance and hard work MSMEs that have successfully accessed international markets, be it through behindof every success, alsoforeign the need forand/or regional policyormakers export goods or services,but having affiliates branches, having and agencies for to promote integration in global valuesochains, consignees productionMSMEs’ and/or outsourcing of services overseas, that theyand in the turn will inspireofothers. importance instituting an enabling environment through policies that lower the transaction costs of doing business and encourage MSMEs to

The increased openness of market adds more competition to MSMEs; this in turn internationalize. adds more pressure for MSMEs to lower production costs, innovate and increase productivity to remain competitive. It is hoped that the inspiring stories will Aside from inspiration,andACCMSME also hopes that this encourage more stimulating MSMEs to internationalise create their own storylines.

publication will assist MSMEs in ASEAN to connect with each other and

Aside fromtheir stimulating inspiration, ACCMSME also hopesvalue that chains. this publication enhance linkages into the regional and global I can assure would assist MSMEs in ASEAN to connect with each other and enhance their you that ACCMSME remains committed to increasing its focus on supporting linkages into the regional and global supply chains.

MSMEs’ development and participation in global value chains, in particular

the context ASEAN Strategic Action Plan for SME Iwithin can assure you that of thethe ACCMSME remains committed to increase its Development focus on supporting MSMEs’ development and participation in the global value chains, in 2016-2025. particular within the context of the ASEAN Strategic Action Plan for SME Development 2016-2025. Thank you to AEM-METI Economic and Industrial Cooperation Committee (AMEICC) and all colleagues involved in making this publication possible, and congratulations to each and every MSME featured. I look forward to more success stories such achievement. Congratulations to all 50of entrepreneurs and businesses featured.

Thank you to all colleagues involved in producing this book.

Ms. Norlela Suhailee Norlela Suhailee Acting Business Advisory & Services ActingHead Headofof Business Advisory & Services Darussalam (DARe) DarussalamEnterprise Enterprise (DARe), Brunei Darussalam

50 Success Stories Future of ASEAN

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message

Message from the Secretary General of ASEAN ASEAN has grown from strength to strength since the Bangkok Declaration was signed in 1967. Progress and achievements in the ASEAN Economic Community pillar have been strong and encouraging. The widely quoted figures that position ASEAN collectively as the sixth largest economy in the world, the world’s fourth largest powerhouse in trade and a preferred investment destination - are vivid illustrations of the success of ASEAN economic integration. These achievements must be extended to and enjoyed by the Micro, Small and Medium Enterprises (MSME) of the region. Despite regional integration and dominance in numbers, MSMEs tend to be less active in establishing a presence in other ASEAN Member States in comparison to larger companies. The uncertainties, risks associated with direct investment, lack of adequate overseas market information, difficulties in access to finance and lack of an internationalization agenda are some of the reasons holding back MSMEs’ regional expansion. In response to this, the ASEAN Strategic Action Plan for SME Development (2016-2025) recognizes the importance of supporting MSMEs’ internationalization through the establishment of a larger pool of innovative, resilient and competitive MSMEs that are ready for the global market. Through this publication, the ASEAN Coordinating Committee on MSME (ACCMSME) presents 50 success stories of ASEAN MSMEs that can inspire other MSMEs to achieve international success. These stories also demonstrate the value of regional integration and the enlarged market opportunities generated by regionalization and globalization. I would like to extend my congratulations to ACCMSME for its hard work in developing the “Future of ASEAN-50 Success Stories of Internationalization of ASEAN MSMEs”. It is certainly an apt tribute to ASEAN on its 50th Anniversary. Moreover it is a significant contribution to the ASEAN Economic Community theme this year of inclusive and innovation-led growth, with MSMEs at the heart of economic development in ASEAN. Finally, I would also like to extend my congratulations to every MSME featured in this book and wish them every success in reaching new heights. I also encourage other MSMEs in the region to work hard and seize the opportunities presented by the ASEAN Economic Community.

Le Luong Minh Secretary-General of ASEAN Jakarta Indonesia October 2017

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t Chocolate Pte. Ltd. /AGRICULTURE & FOOD/

SINGAPORE

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t Singaporean premium chocolate brand for hotels, Aalst Chocolate Pte. Ltd. /AGRICULTURE ants, and consumers &&FOOD/ /AGRICULTURE FOOD/

The first Singaporean premium chocolate brand for hotels, /AGRICULTURE FOOD/ restaurants, and&consumers aa

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Aalst Chocolate Pte. Pte. Ltd. Ltd. Aalst Chocolate

singapore SINGAPORE

SINGAPORE

Aalst Chocolate Pte. Ltd.

products to over 45 countries all They are currently eyeing the TheThe firstfirst Singaporean premium chocolate brandbrand for hotels, Singaporean premium chocolate for hotels, products to over 45 countries all Chinese for business Theymarket are currently eyeing the over the world. In addition, the restaurants, and and consumers restaurants, consumers Chinese market for business The first Singaporean premium chocolate brand hotels, over the aworld. In addition, company has won number of forthe expansion. The company has company has won a number of expansion. The company has restaurants, and Singapore consumersand international awards. recently embarked on a joint recently embarked on a joint Singapore and international awards. venture with Wilmar venture with Wilmar products to over 45 countries allInternational, They are currently one Asia’s International, oneofofeyeing Asia’sthe Chinese market for business over the world. In addition, the leading agribusiness groups based agribusiness groups based products to over 45 countries allof leading They are currently the has venture will allowThe useyeing to leverage on company has won a number expansion. company Sustainable supply chain Sustainable supply chainof in Singapore. “This joint venture Sustainable supply chain Chinese market for business in Singapore. “This joint venture overSingapore the world.and In addition, the awards. recently on a joint Wilmar’s vastembarked manufacturing and international raw material of raw material will allowThe us to leveragehas on company has won a number of expansion. company of raw material venture with Wilmar will allow us to leverage on distribution channels in Asia”, says Wilmar’s vast manufacturing recently embarked on aofjoint Singapore and international awards. International, one Asia’s and Aalst Chocolate sources highWilmar’s Connie Kwan. Aalst Chocolate sources high vastWilmar manufacturing and distribution channels in Asia”, venture with Aalst Chocolate sources high leading agribusiness groups based raw materials from across quality quality raw materials from across distribution channels in Asia”, says Connieone Kwan. Sustainable supply International, of Asia’s in Singapore. “This joint venture quality raw the materials fromfrom across mainly from Westchain the globe globe mainly West Africa, says Automation ofto leverage leading agribusiness groups on based of raw material Connie Kwan. will allow us Africa,from South West America, Asia, the globe mainly Sustainable supply South America, Asia, chain Oceania,

in Singapore. “This joint venture and manufacturing processes Wilmar’s vast manufacturing

Oceania, Europe and Singapore. Aalst Chocolate sources high of raw and material Europe Singapore. “Having a Automation of onin Asia”, Africa, South America, Asia, will allow us to leverage distribution channels “Having a strong support from quality raw materials from across Wilmar’s vast manufacturing and strong support from our suppliers manufacturing processes says Connie Oceania, Europe and Singapore. Adoption of Kwan. technology and Aalst Chocolate sources globe mainly from our the suppliers is critical forWest ushigh to Automation of distribution channels in Asia”, is critical for us to ensure the raw materials from across quality innovation are the key success “Having a strong support from Africa, America, Asia, ensure the South constant flow of raw Adoption and says Connie Kwan.of technology manufacturing processes constant flow offrom raw materials”, the globe mainly West for are Aalst Chocolate. Oceania, Europe and Singapore. materials”, said Connie Kwan. “It elements innovation the key success our suppliers is critical for us to of said“Having Connie Kwan.support “It isfrom also The Automation Africa, SouthaAmerica, Asia, companyforhas adopted state-The strong is also important toraw have highly elements Aalst Chocolate. manufacturing processes ensure the constant flow of Adoption of technology and important to haveand controlled Oceania, Europe Singapore. our suppliers ishighly critical the-art has European of controlled storage space tofor us to ofAutomation company adoptedchocolate state-ofmaterials”, said Connie Kwan. “It are theprocesses key success “Having a strong support from storage space chocolates for our innovation ensure the to constant flow of raw Adoption technology making technology. Today, Aalstand manufacturing the-art Europeanof chocolate Ms. Connie Kwan, Co-founder our suppliers issaid critical for us to “It customers”. materials”, Connie Kwan. innovation are the key success is also &important to have highly elements for Aalst Chocolate. The Chocolate’s productionToday, facilities making chocolates for our customers”. technology. Aalst Managing Director ensure theimportant constant flow of raw Adoption ofAalst technology and is also to have highly elements for Chocolate. The areChocolate’s 90% has automated, along wit h controlled storage space to company adopted state-ofproduction facilities materials”, saidstorage Conniespace Kwan. innovation arehas theadopted key success controlled to “It company state-ofhighly skilled staff. This allowe are 90% automated, along with the-art European chocolate is also important to have highly elements for Aalst Chocolate. The the-art European chocolate SUCCESS ELEMENTS ie Kwan,KEY Co-founder Ms. Connie&Kwan, Co-founder & controlled storage space to d the company to increase the highly skilled staff. This allowed company has adopted Today, state-ofMs. Connie Kwan, chocolates for our customers”. technology. Aalst making chocolates for our customers”. making technology. Today, Aalst Managing Director naging Director production efficiency and have a the company to increase the the-art European chocolate Co-founder & Managing Director Chocolate’s productionfacilities facilities • Ms. Sustainable supply chain of& Connie Kwan, Co-founder Chocolate’s production production efficiency and have maximum output of 30,000 metric making chocolates for our customers”. technology. Today, Aalst are 90% automated, along with a Managing Director rawKEY materials aretons 90% automated, along with SUCCESS ELEMENTS maximum output of 30,000 metric of chocolate per year. Having Chocolate’s production facilities highly skilled staff. This allowed CCESS •ELEMENTS Business expansion by joint KEY SUCCESS ELEMENTS highly skilled staff. This allowed tons of chocolate per year. are 90% automated, along with both technology and human capital the company to increase the KEY • SUCCESS SustainableELEMENTS supply chain of venture skilled staff. Thistechnology allowed theproduction highest level, Aalst Chocolate efficiency and have a Having both theathighly company to increase the • Sustainable supply chain of raw materials nable supply chain of the company to increase the • Process automation maximum output of 30,000 metric has been operating sustainably, and human capital at the highest raw materials • Sustainable chain production efficiency and have a • Businesssupply expansion byofjoint production efficiency andyear. have a tons of chocolate per aterials • raw efficiently, and profitably. level, Aalst Chocolate has been Business expansion by joint materials maximum output of30,000 30,000 metric maximum output of metric venture PROFILE Having both technology operating sustainably, efficiently, venture • Business expansion by joint ss expansion by joint Business expansion by joint tons of chocolate per year. tons of chocolate per year. • Process automation and human capitaland at the highest Thinking globally locally, Founded by Connie • venture Processjointly automation Business e Having both technology venture expansion by level, Aalst Chocolate has been Aalst Having Chocolate alsotechnology leveraged both Kwan and Richard Lee in 2003, • PROFILE Process automation joint venture andoperating human capital at the highest sustainably, efficiently, s automation on human Singapore’s extensive free Aalst Chocolate is the first and capital at the highest level, Aalst Chocolate has been Having both Business-toFounded by Connie Having both Business-totrade agreements to develop new Business expansion by level, PROFILE Singaporean brand jointly that can PROFILE operating Aalst sustainably, Chocolateefficiently, has been Business and and Business-to- markets Kwan and Richard coverture Lee in 2003, Business Business-toaround the world. joint venture produce both chocolate Founded jointlyisby Connie Consumer distribution distribution channels, channels, operating sustainably, efficiently, Business expansion by Aalst Chocolate the firstConnie Consumer and compounds. With brands Founded jointly by Having both Business-toKwan and Richard Lee5in 2003, Singaporean brand that can Aalst Chocolate is the leading joint venture Chocolate is the leading under its wing, Aalstthe Chocolate ed jointly by Connie Kwan and Richard Lee in 2003, Aalst Business expansion by Business and Business-toAalst Chocolate first produce bothischocolate coverture supplier supplier of industrial chocolates chocolates in of industrial been exporting its Aalst Chocolate isof the first Having both Business-toichard has Lee in Consumer distribution channels, Singaporean brand98% that can and2003, compounds. With 5 brands joint venture in various Asian countries such various Asian countries such as as Business and Business-toSingaporean brand that can Aalst Chocolate is the leading produce both chocolate coverture under its wing, Aalst Chocolate late is the first Thailand and the Philippines. They Thailand Philippines. distribution channels, produce both chocolate coverture chocolates in supplier ofthe industrial and compounds. With 5 brands has been exporting 98% of its HavingConsumer both Business-ton brand that can are currently eyeing the Chinese Aalst Chocolate is the leading various Asian countries such as under wing, Aalst With Chocolate and its compounds. 5 brands Business and Business-tomarket forindustrial bus iness expansion. chocolates in of h chocolate coverture Thailand and the Philippines. has been exporting 98% of its under its wing, Aalst Chocolate has supplier The company has recently various Asian countries such as Consumer distribution channels, 3 unds. Withbeen 5 brands exporting 98% of its product 50 Success Stories Thailand and the Philippines. embarked on a joint venture with is the leading s to over 45 countries Aalst all overChocolate the ng, Aalst Chocolate Wilmar International, one of 3 world. In addition, the companyof industrial chocolates in supplier porting 98% its 50of Success Stories Asia’s leading agribusiness groups has won a number ofvarious Singapore Asian countries such as“This joint 3 based in Singapore. international awards. 50and Success Stories Thailand and the Philippines.

ries

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/AGRICULTURE & FOOD/

and profitably. Below – Founder of Aalst Chocolate, Mr. Richard Lee, Employees in Singapore, colate, Mr. Richard Lee, Employees in Singapore, Artistic pieces of chocolate with premium ingredients from around the globe, Thinking and locally, h premium ingredients fromglobally around the globe,

Assorted confectioneries covered with Aalst Chocolate also leveraged onhigh-quality chocolate ed with high-quality chocolate

/AGRICULTURE & FOOD/ Singapore’s extensive free trade agreements to develop new markets around the world.

Below: Founder of Aalst Chocolate, Mr. Richard Lee, Employees in Singapore, Below – Founder of Aalst Chocolate, Mr. Richard Lee, Employees in Singapore, Artistic pieces of chocolate with premium ingredients from around the globe, Artistic pieces of chocolate with premium ingredients from around the globe, Assorted confectioneries covered with high-quality chocolate Assorted confectioneries covered with high-quality chocolate

SINGAPORE

Number Company Profileof

Employees: ove

Corporate Name: singapore Aalst Chocolate Pte. Ltd.

International Activities:

Export of Established: 2003

goods to foreign co

Company Profile Number of Employees: over 1oo

Corporate Name: Aalst Chocolate Pte. Ltd. Awards: International Activities: Export of goods to foreign countries

The • company has& received Veterinarl international recognitions in Authority of Singapore Agri-Food & Veterinary Number of• Employees: Silver Award 2017 Awards: Authority of Singapore (A over 1oo • The Monde A The has localSelection and • company Agri-Food & received Veterinary The Monde Selection Aw international recognitions including •Authority 2017 (second of Singapore (AVA)time) & Veterinary • Agri-Food Silver Award 2017 International Activities: 2017 • ofSingapore SME1000 2 Authority Singapore The Monde Selection(AVA) Award Export •ofThe to foreign Singapore SME1000 2012 •Monde Selection • goods 2017 (second time)Award • Enterprise 50 Award countries • 2017 Singapore SME1000 2016 Enterprise 50 Award 201 •• SME1000 The 2014 Health Awar 2016 •• Singapore Enterprise 50 Award 2015 The 2014 Health Award, 50 AwardAward 2015 • 2014 •• Enterprise The Health Agri-Food Established: 2003

Awards:The 2014 Health Award, etc. • The company has received local and international recognitions Email: including Email: [email protected] • Agri-Food & Veterinary [email protected] Authority of Singapore (AVA) • The Monde Tel.: +65Selection 6863 2626Award 2017 • SingaporeTel.: SME1000 +652016 6863 2626 Website: • Enterprise 50 Award 2015 www.aalstchocolate.com • The 2014 Health Award, etc.

Website:

Facebook: Email: www.facebook.com/aalstchocolate [email protected] www.aalstchocolate.com www.facebook.com/aalstchocolate

Tel.: +65 6863 2626 Instagram:

Facebook: aalstchocolate www.instagram.com/

Website: www.aalstchocolate.com www.facebook.com/aalstch

www.facebook.com/aalstch

Facebook: www.facebook.com/ Instagram: aalstchocolate

www.instagram.com/aalstc

Instagram: www.instagram.com/ aalstchocolate

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/AGRICULTURE & FOOD/ /AGRICULTURE & FOOD/

MYANMAR MYANMAR

/AGRICULTURE & FOOD/ /AGRICULTURE & FOOD/

MYANMAR MYANMAR

Aung Nay Lin Htun Co., Ltd. Aung Nay Lin Htun Co., Ltd. Aung Nay Lin Htun Co., Ltd. (Genius Coffee) (Genius Coffee) Aung Nay Lin Htun Co., Ltd. aa

award winning social enterprise embraces the idea of fair (Genius Coffee) An An award winning social enterprise thatthat embraces the idea (Genius Coffee) aa

aa

trade and human empowering of fair trade and human empowering award winning social enterprise embraces of fair AnAn award winning social enterprise thatthat embraces the the ideaidea of fair trade and human empowering trade and human empowering Their headquarters, distribution and café are located in Yangon. Their headquarters, distribution and café are located in Yangon. Today it has become an Their headquarters, distribution Their headquarters, distribution award winning social enterprise are located in Yangon. andand cafécafé are located in Yangon. and value-added food producer. Today it has become an award Today it has become an Today it has become an winning social enterprise and award winning social enterprise award winning social enterprise value-added food producer. trade of local products Fair and value-added food producer. and value-added food producer. for international market

Their sales breakdown for the breakdown for the international international market is currently market is currently 10%, and forward they 10%, and they are looking breakdown TheirTheir sales sales breakdown for thefor the tointernational partnership ormarket merger for their are looking forward to partnership is currently international market is currently business expansion. or merger for their business and are they are looking forward 10%, 10%, and they looking forward expansion. to partnership or merger for to partnership or merger for their their

business expansion. business expansion. Empowering human Empowering human resources to international Fair trade local products standardto international Genius Shan Highlands Coffee resources trade of of local products Fair Fair trade of local products Empowering human Empowering human (Genius Coffee) was founded on for international market for for international market international market standard “As a small start-up, digital resources to international resources to international the idea of fair trade and marketing is the key success”, says standard Genius Shan Highlands Coffee standard Genius Shan Highlands Coffee responsible business basedCoffee on Genius Shan Highlands Ngwe Coffeedigital has a “As a Tun. smallGenius start-up, (Genius Coffee) was founded on with direct trade and relationships (Genius Coffee) was founded on “As a“As small start-up, digital (Genius Coffee) was founded on the marketing website to introduce their a small start-up, digital is the key success”, says the the idea offarmers. fair fair trade and andfirst local Ngwe idea trade marketing isconcept, theiskey success”, says says idea of fairoftrade and Tun responsible Ngwe company high-quality marketing the key success”, Tun. Genius Coffee has a responsible business basedgrown on on introduced the locally responsible business Ngwe Tun. Tun. Genius CoffeeCoffee has a has a products and services, production business based on directbased trade and website Ngwe Genius to introduce their company direct trade and relationships with coffee from the Southern Shan direct trade with and relationships with website to introduce their processes, etc. in English for relationships local farmers. website to introduce their locallocal farmers. Ngwe Tun firstlocal high-quality products and State of Myanmar in Tun the farmers. Ngwe firstthe concept, company concept, high-quality international customers. Ngwe Tun first introduced company concept,processes, high-quality introduced the locally grown retail market, and then gradually services, production introduced thecoffee locally from grownthe products and services, production locally grown products and services, production their high-quality coffee has coffee from the Southern Shan Mr. Ngwe Tun, etc. in English for international coffee from the Southern Shan processes, etc. in English for for Southern Shan State of Myanmar processes, etc. in English social recognition Stategained of Myanmar in the localand been customers. Founder & Director of Myanmar in the local international customers. inState the local retail market, and exported to Hong Kong and then international customers. retail market, and then gradually retail market, and then gradually throughout Asia. gradually their high-quality coffee their high-quality coffee has Mr. Ngwe Tun, Mr. Ngwe Tun, KEY SUCCESS ELEMENTS their high-quality coffee has Mr. Ngwe Tun, has gained social recognition and gained social recognition and been Founder & Director Founder & Director Genius Coffee operates two gained social recognition and been Founder to Hong Kong and been exported to Hong Kong and • Fair trade&ofDirector local products exported shops)Kong in Yangon and cafés (coffee exported to Hong and Asia. throughout Asia. across the with value-added quality throughout several branches KEY SUCCESS ELEMENTS throughout Asia. KEY SUCCESS ELEMENTS country. Genius Coffee two • Empowering human KEY SUCCESS ELEMENTS Genius Coffee operates Genius Coffee operates two Genius Coffee operates two continuously supports its and • Fair trade of local products resources in rural areas to shops) in Yangon cafés (coffee •Fair Fairtrade trade of of local products •with local products franchisee operation. They help to shops) in Yangon and cafés (coffee cafés (coffee shops) in Yangon value-added quality international standards several branches across the with value-added quality The company is also keen to with value-added quality identify a suitable location, fit out, several branches across the and several branches across country. Genius Coffee • Empowering human • Empowering human use modern technology for food acquire coffee-making supplies, country. Genius Coffee • Empowering human the country. Genius Coffee continuously supports its resources in rural areas toto resources in rural areas safety, and is a proud member of a and plan and execute menus, and PROFILE continuously supports its toits continuously supports resources instandards rural areas to franchisee operation. They help international number of domestic and international standards attractiveoperation. decoration appropriate The company is also keen franchisee operation. They help franchisee They to to The company isfood also keen to to use identify a suitable location, fithelp out, international Founded by standards Ngwe Tun in international and beverage to targetacustomers and Thetechnology company is keen to use modern foralso food identify suitable location, identify a suitable location, fit fit out,out, modern acquire coffee-making supplies, technology for food safety, 2012, Genius Shan Highlands associations. operations. use modern technology for safety, and is member a proud member of food a acquire coffee-making supplies, and plan and execute menus, and acquire coffee-making supplies, Coffee started processing and and is a proud of a number PROFILE “We encourage our co-workers safety, and is a proud member number of domestic and The company distributes the andplan plan andexecute execute menus, and of attractive decoration appropriate roasting coffee in Ywar Ngan and and menus, and PROFILE domestic and international food of a Founded Tun in Shan to target PROFILE innumber rural areas to and bring more of domestic and international food beverage finestcustomers varieties of Arabica coffee to and attractive decoration appropriate and TownshipbyinNgwe the Southern attractive decoration appropriate beverage associations. 2012, State. Genius Shan Highlands Founded by Ngwe Tun in innovation. We educate and offices (business-to-business) by associations. international food and beverage They have since opened a operations. to target customers and to target customers and operations. Coffee started processing and empower them to achieve 2012, Genius Shan Highlands nursery Founded by Ngwe Tun in 2012, 20% and household (business-toassociations. for testing some of the operations. “We encourage our co“We encourage our co-workers The companybydistributes international standard in business roasting coffee inprocessing Ywar Nganand Coffee started consumers) 80% in thethe Genius Shan Highlands Coffee finest varieties of Arabica from The company distributes the workers in rural areas to bring in rural areas to bring more “We encourage our co-workers finest varieties of Arabica coffee to operations”, says Ngwe Tun. The company Township in the Southern Shanroasting roasting coffee in Ywarand Ngan domestic market. distributes the around world. started processing innovation. educate and finest varieties ofof Arabica coffee more educate ininnovation. ruralWe areas toWe bring more offices (business-to-business) by finest varieties Arabica coffee to State. They have since opened a Township in the Southern Shan coffee in Ywar Ngan Township empower them to achieve to offices (business-to-business) and empower them to achieve 20% and household (business-toinnovation. We educate and nursery for testing ofopened the They offices (business-to-business) by State. They havesome since a in the Southern Shan State. international standard in business by 20% and household (businessinternational standard in business consumers) by 80% in the empower them to achieve finest varieties ofopened Arabica 20% and household (business-tonursery for testing some of the for have since afrom nursery 5 operations”, saysNgwe Ngwe Tun. in business domestic market.byby to-consumers) 80% in the operations”, says Tun. international standard around world. consumers) 80% in the finest varieties of Arabica from 50 Success Stories testing some of the finest varieties domestic market. Their sales operations”, says Ngwe Tun. domestic market. around world. of Arabica from around world. 5

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/AGRICULTURE & FOOD/

MYANMAR

/AGRICULTURE & FOOD/

MYANMAR

Below – Ngwe Tun introducing the coffee production process during a unique Coffee Origin Tour in Southern Shan State, Genius Coffee products available in supermarkets nationwide Genius Coffee brochure

/AGRICULTURE & FOOD/ Below: Ngwe Tun introducing the coffee production process during a unique Coffee Origin in Southern Shanproduction State, process during a unique Coffee Origin Tour in Southern Shan State, Below – NgweTour Tun introducing the coffee Genius products available in supermarkets nationwide GeniusCoffee Coffee products available in supermarkets nationwide Genius brochure GeniusCoffee Coffee brochure

Company Profile

MYANMAR

Corporate Name: Company GeniusProfile Shan Highlands Coffee Company Profile Corporate Name:

Established: 2012 Coffee Genius Shan Highlands Corporate Name: Genius Shan Highlands Coffee

Established: 2012 Number of Employees: 51-100

Established: 2012

Number of Employees: 51-100 International Activities:

Number of Employees: 51-100

• Having foreign affiliates or branches International Activities: • Export of goods to foreign countries International Activities: • Having foreign affiliates or • branches Having foreign affiliates or branches • Export Export goods to Awards: • ofofgoods to foreign foreigncountries countries • Best Entrepreneur in Asia 2017, Asia Awards:

Council for Small Business • Entrepreneur Entrepreneurial Achievement Award Awards: • Best in Asia 2017, Asia Council for Small Business 2o15 by Kanbawza Bank, Myanmar • Best Entrepreneur in Asia • Entrepreneurial (KBZ) Achievement Award 2017, Asia Council for Small 2o15 by1st Kanbawza • Runner Bank, up ofMyanmar Myanmar Young (KBZ) BusinessSocial Entrepreneur Award 2016 by st 1 Runner up of Myanmar Young •• Entrepreneurial Achievement Young Myanmar Social Entrepreneur Award Engineer 2016 by Association (YMEA) Award 2o15 by Kanbawza Young Myanmar Engineer

Association (YMEA) Bank, Myanmar (KBZ) st • 1 Runner up of Myanmar Email: [email protected] Email: [email protected] Young Social Entrepreneur Award 2016 by Young Myanmar Engineer Tel.: +95 1 373 375 Tel.: +95 1 373 375 Association (YMEA) Mobile: +959 422 4444422 03 4444 03 Mobile: +959

Email: Website: [email protected]

Website:

www.geniuscoffee.info

www.geniuscoffee.info Tel.: +95 1 373 375

Facebook:

Facebook: www.facebook.com/GeniusSpecialtyCoffee Mobile: +959 422 4444 03

www.facebook.com/GeniusSpecialtyCoffee Website: www.geniuscoffee.info Facebook: www.facebook.com/ GeniusSpecialtyCoffee

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/AGRICULTURE & FOOD/ /AGRICULTURAL & FOOD/ /AGRICULTURAL & FOOD/

PHILIPPINES PHILIPPINES PHILIPPINES

Cinco Corporation Cinco Corporation Cinco Corporation

A global flavored fries franchise brandbrand with over A global flavored fries franchise with over over A global flavored fries franchise brand with 1,000 1,000 branches in the Philippines and around the branches in the Philippinesand andaround aroundworld the 1,000 branches in the Philippines the world world aa

aa

more than 1,000 branches around Technology and more than 1,000 branches around Technology and the world and has established to Innovation in the thethe world and andhas hasestablished established to Technology beworld a leading brand in the food to and Innovation Innovation in production line the forbrand 25 years. aleading leading brand in bebeaindustry inthe thefood food in the production production line brands As one of theline leading industry True to25 itsyears. mantra of not only industry forfor 25 years. in the snacking Potatobrands As one industry, of the leading serving customer, its Truethe to its mantrabut of also not only As one of the leading brands Corner prioritizes the quality of in the snacking industry, Potato franchisees, Potato Corner has serving True tothe its customer, mantra ofbut notalso only its in the theirsnacking products. The company uses industry, Potato Corner prioritizes the quality of been recognized by the Philippine serving the customer, but also automated fryers the calledquality “Perfectof franchisees, Potato Corner hasits Corner prioritizes Franchise Association and the their products. The company uses Fry” to produce consistent frying been recognized by the Philippine franchisees, Potato Corner has their products. The company uses Department of Trade and Industry automated fryers called “Perfect quality of the best flavored fries in Franchise Association and the been recognized by the and was awarded BestPhilippine Franchise automated called “Perfect Fry” tofryers produce consistent frying the market. Department of Trade and Franchise Association andIndustry the Fry” quality of the Year for 3 consecutive years to produce frying of theconsistent best flavored fries in and was2000 awarded Best Franchise Moreover, investing fries in in from 2002. This feat Department of to Trade and Industry quality the best flavored theofmarket. technology and innovation allows thefor company be of earned the 3 consecutive years and wasYear awarded BesttoFranchise the the market. company to operate more in inducted into the Franchise Moreover, investing 2000 to32002. This feat of from the Year for consecutive years efficiently. Potato Corner is ableallows to Excellence Hall of Fame in 2003. technology and innovation earned the company be feat from 2000 to 2002. toThis Moreover, investing in deliver hot flavored fries to its the company to operate more inducted into the Franchise earned the company to be inducted technology and innovation allows customer faster, increasing theis able to efficiently. Potato Corner Excellence Hall of Fame in 2003. into the Franchise Excellence Hall the store capacityto andoperate shortening the company more delivertime. hot flavored fries tocan its Value Proposition – More Mr. Jose Magsaysay Jr. queuing As a result, they of Fame in 2003. efficiently. Potato Corner is able customer faster, increasing the for Same serve more customers givento theits President and Chief Executive Officer to deliver hot flavored store capacity and fries shortening the same amount of time. The company is its Mr. Value Proposition –led More customer faster, Value Proposition –by More Mr.Jose JoseMagsaysay MagsaysayJr., Jr. queuing time.increasing As a result, the they can President President and store serve capacity and shortening thethe for Sameand CEO, Mr. Jose Same more customers given President and Chief Executive Officer “We make sure that as we grow, for Magsaysay Jr. A Certified Chief Executive Officer queuing time. As a result, they can same amountsourcing of time. Sustainable our franchisees grow with us.” – International Franchise The company is ledExecutive by its serve more customers given the strategy President The is led by its Potato Corner’s mission and company a Master Degree Holder in and CEO, Mr. Jose amount of time. and CEO, Mr. Jose same Entrepreneurship from Asian “We make sure that asas wewe grow, President Magsaysay Jr. A Certified Potato Corner emphasizes on the “We make sure that Institute ofJr. Management, Sustainable sourcing A Certified our franchisees grow with us.” – Magsaysay sustainability in sourcing high International Franchise Executive grow, our franchisees grow MagsaysayFranchise is passionate in the International Executive strategy Potatowith Corner’s mission quality material. All raw materials Sustainable sourcing and a Master Degree Holder in food industry. Supported by his PROFILE us.” – including seasoning, oil, and and a Master Degree Holder Entrepreneurship from Asian in strategy Potato Corner’s mission Potato Corner emphasizes on the four business partners, he packaging are sourced Cinco Corporation, the Entrepreneurship from Asian Institute of Management, spearheaded the hyper-growth of sustainability in sourcing internationally. Potato Cornerhigh also company that owns Potato Institute Management, Magsaysay is in the the brand of as passionate it reached over 1,000 Potato Corner emphasizes on quality material. All raw materials pays attention to the sourcing Corner, opened the first Potato Magsaysay is passionate in the the process food industry. Supported by his PROFILE stores. Their loyal customers sustainability in sourcing including seasoning, oil, and as selected suppliers have Corner outlet in the Philippines in four business partners, he who range from children to adults food industry. Supported by hightopackaging PROFILE quality material. All potato raw meet certain criteria, e.g. are sourced October 16, 1992 andthe began Cinco Corporation, are young atthe heart. As a result,he the spearheaded hyper-growth of his four business partners, supplier Farm Frites has achieved internationally. Corner also materials includingPotato seasoning, franchising the following company that owns Potato year. comes up withover its value thecompany brand as it reached 1,000 minimum bronze level of the the hyper-growth of oil, the Cinco Corporation, thePotato company spearheaded Starting outthe as afirst kiosk-type pays attention to the sourcing and packaging are sourced Corner, opened proposition loyal – More for Same, customers Farmer Sustainability forhave thestores. brandTheir as it reached over 1,000 internationally. that owns Potato Corner, business, the brand has opened grown process as selected suppliers Potatochecklist Corner Corner outlet in the Philippines in which means Potato Corner will sustainable agriculture based on a rangeTheir fromloyal children to adults who intoPotato opening in-line storesininthe stores. customers range the first Corner outlet to meet certain criteria, e.g. potato alsonumber pays attention the sourcing October 16, 1992 and began deliver high quality flavored of factorstoranging from are children young at heart. As awho result, the malls, schools and 16, various to adults Philippines in October 1992tourist and from supplier Farm Frites has achieved fries that is affordable and fitsare the process as selected suppliers franchising the following year. water management to socio- have in the Now, young company comes its value at heart. Asupawith result, the to meet begandestinations franchising thecountry. following thecertain minimum bronze level of the budget of the target customers. Starting out as a kiosk-type criteria, e.g. potato economic factors. Potato Corner is proud to have proposition – More for its Same, Farmer Sustainability checklist for comes up with value supplier year. Starting out as a grown kiosk-type company business, the brand has Farm Frites has achieved which means will sustainable agriculture based – Potato More Corner for Same, business, thein-line brand has ingrown proposition into opening stores the minimum bronze level of the on a deliver high quality flavored number of factors ranging from into opening in-line stores malls, schools and various touristin which means Potato Corner will Farmer Sustainability checklist fries that is affordable and fits the water management to sociomalls, schools various Now, tourist deliver high quality flavored fries for sustainable agriculture based 7 destinations in and the country. budget of the target customers. 50 Success Stories factors. Potato Cornerinis the proud to have destinations country. Now, that is affordable and fits the on a economic number of factors ranging Potato Corner is proud to have budget of the target customers. from water management to more than 1,000 branches around socioeconomic factors. 7

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/AGRICULTURE & FOOD/

/AGRICULTURE & FOOD/

/AGRICULTURE& &FOOD/ FOOD/ /AGRICULTURE Below:

Below:

Potato Corner’s signature sizes of its famous flavored fries Potato Corner’s Board of Director and team Below: Potato Corner’s stand-alone kiosk

Potatosignature Corner’s signature its famous flavoredfries fries Potato Corner’s sizes ofsizes its of famous flavored Below:

PotatoBoard Corner’s of Director and team Potato Corner’s ofBoard Director and Potato Corner’s signature sizes of itsteam famous flavored fries Potato Corner’s stand-alone kiosk

Potato Corner’s stand-alone Potato Corner’s Board of kiosk Director and team Potato Corner’s stand-alone kiosk

PHILIPPINES

PHILIPPINES

Company Profile PHILIPPINES

PHILIPPINES

Corporate Name: Cinco Corporation Company Profile Company Profile Company Profile

Corporate Name: Corporate Name:

Established: 1992 Corporate Name: Cinco Corporation Cinco Corporation Cinco Corporation

Number of Employees: More than 100 Established: 1992

Established: 1992

Established: 1992

Number of Employees: International Activities: More than 100

Number of Employees: HavingNumber foreign affiliates and of Employees: More than 100 More than 100 branches (Indonesia, USA, International Activities: Australia, Panama, Having foreignThailand, affiliates and branches (Indonesia, USA, Hong Kong, Cambodia) International Activities: International Activities:

Australia, Thailand, Panama, Hong Kong, Cambodia) Having foreign affiliates

Having foreign affiliates and and Awards: branches (Indonesia, USA,USA, branches (Indonesia, Australia, Thailand, Panama, HongHong • 2000-2002 – Winner of Australia, Thailand, Panama, Awards: Kong, Cambodia) Kong, Cambodia) The Philippine Franchise • 2000-2002 – Winner of The Philippine Franchise Association and the Association and the Department Trade Awards: Department ofof Trade andand Awards: Industry ––The Best Franchise Industry The Best Franchise 2000-2002 – Winner of The of the•Year Award • 2000-2002 – Winner of The of the Year Award Philippine Franchise • 2003 – WinnerPhilippine of The Franchise Association Philippine Franchise • 2003 – Winner of Theand the Association and the AssociationDepartment and the of Trade and Philippine Franchise Department of Trade and Department of Trade and Industry – The Best Franchise Industry – of Franchise of The Best Franchise Industry – Association and theHall the Year Award Fame Award of the Year Award • 2003 – Winner Department of Trade andof The • Philippine 2003 –Franchise Winner of The Industry –Association Franchise Hall of Philippine Franchise and the Email: Fame Award Department of Trade Association and and the [email protected] Industry – Franchise Hall of Department of Trade and Fame Award – Franchise Hall of Industry Email: Tel.: +63 2 534 5845Fame Award [email protected] Website:

Email:

Email: Tel.: +63 2 534 5845 [email protected]

www.potatocorner.com

[email protected] Website: Tel.: +63 2 534 5845 Facebook: www.potatocorner.com Tel.: +63 2 534 5845 www.facebook.com/PotatoCorner Website: Facebook: www.potatocorner.com www.facebook.com/ Website: PotatoCorner www.potatocorner.com Facebook:

www.facebook.com/PotatoCorner

Facebook:

www.facebook.com/PotatoCorner 50 Success Stories

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/AGRICULTURE & FOOD/ /AGRICULTURE & FOOD/

MYANMAR MYANMAR

Co Co Light House Co., Ltd. Co Co Light House Co. Ltd. Sourced only local coconut, Co Co Light House takes on coconut-based aa

products another Sourcedto only local level coconut, Co Co Light House takes on coconut-based products to another level

of coconut-based value-added added products by international products by international standards. standards.

Local products with Local products with valuevalueadded process at added process at international international level level LightHouse Housewas wasfunded CoCo CoCoLight funded with a vision to uplift the with a vision to uplift the locally locally sourced raw coconut the sourced raw coconut to the to valuevalue-added products in order to added products in order to create create better business better business opportunities for opportunities for local coconut local coconut producers. producers.

Ms. Ms. San San San San Han, Han, Director Director

KEY SUCCESS ELEMENTS KEY SUCCESS ELEMENTS •• Local with Local products products with value-added process at value-added process at international level international level •• Omni-channel distribution Omni-channel distribution distribution according distribution according to to product ranges product ranges PROFILE Founded jointly by Myo Win PROFILE (Managing Director) and San San Han (Director) in 2011, Co Co Founded jointly by Myo Win Light House produces natural (Managing Director) organic products based onand locallySan San Han (Director) in 2011, Co sourced raw materials for the Co Light House produces well-being of Burmese peoplenatural as organic basedtravelers. on locally well as forproducts international sourced raw materials forraw the wellThe company exports being of to Burmese people well as coconuts Thailand since as 2014, for today international travelers. and produces a wide range

The company exports raw coconuts to Thailand since 50 Success Stories 2014, and today produces a wide range of coconut-based value-

50 Success Stories

2017,Mr. Mr.Myo MyoWin, Win,of of Mon InIn 2017, Mon ethnicity, bought a plot ethnicity, bought a plot ofofland land from farmers Mon State from farmers in in thetheMon State which was destroyed by tide which was destroyed by tide and and sea water. He transformed the sea He transformed the land landwater. for planting high-quality for planting coconut coconut trees,high-quality which now source trees, which tonow raw materials Co Cosource Light raw materials to Co Co product Light House’s House’s three main lines three main product lines namely; namely, 1.1.Coconut CoconutNursery Nursery 2.2.Raw RawCoconut CoconutExport Export 3.3.Coconut CoconutValue-added Value-addedProducts Products

For Coconut Nursery, the company grows and distributes high quality young hybrid coconut seedlings locally with the aim to upgrade local business.

For Coconut Nursery, the The company raw company grows andexports distributes coconut to Thailand. high quality young hybrid coconut seedlings locally with the aim to For Coconut Value-added upgrade local business. Products, the company produces The company exports raw a coconut varietyto of products ranging Thailand. from coconut virgin oil & For Coconut Value-added associated consumer products, Products, the company produces art & handicrafts made froma variety of products ranging from coconut trees, and organic fertilize coconut virgin oil & associated produced from remains and consumer products, art & byproducts with the aim of leaving handicrafts made from coconut nothing wasted from the whole trees, and organic fertilize coconut trees. produced from remains and byproducts with the aim of leaving nothing wasted from the whole Omni-channel distribution coconut trees.

according to product ranges Omni-channel distribution to product according Co Co Light House’s target ranges are diverse. The customers

company has House’s a different Co Co Light target distribution channels according to customers are diverse. The the types ofhas products. company a different distribution channels according to the Fortypes example, virgin oil is sold of products. to both local SMEs for producing For example, virgin oil is sold soaps and shampoos (Businessto both local SMEs for producing to-Business) and end(Business-toconsumers soaps and shampoos through retail stores as well as Business) and end consumers online shop (iHome e-commerce through retail stores as well as website). online shop (iHome e-commerce website). As for art &art handicrafts, As Coconut for Coconut & they are sold to international handicrafts, they are sold to tourist through tourthrough companies international tourist tour and hotels for souvenirs. companies and hotels for souvenirs. “Personally reach out to businesses and door-to-door introduction are our model of9 distribution expansion”, says San San Han.

9

/AGRICULTURE & FOOD/

/AGRICULTURE & FOOD/ “Personally reach out to

businesses and door-to-door /AGRICULTURE & FOOD/ “Personally reach out to introduction are our model of “Personally reach out to businesses and door-to-door /AGRICULTURE & FOOD/ distribution expansion”, says San businesses and door-to-door introduction are our model of San Han. introduction are our model of distribution expansion”, says San distribution expansion”, says San San Han. San Han.

Below (from left to right): Mr. Myo Win, Co-founder and Managing Director, Co Co Light House’s Company Employees

Below (from left to right): Below (from left to right): Mr. Myo Win, Co-founder and Managing Director, Co Co Light House’s Company Employees Mr. Myo Win, Co-founder and Managing Director, Co Co Light House’s Company Employees



ExportMYANMAR of goods to for countries MYANMAR

Company Profile

MYANMAR Awards: Corporate Name: Company Awards: The company has r The company has receiv Company Profile Co Co Light House Co., Ltd. local international and international Corporate Name: and recogn Corporate N

recognitions.

Co Co Light House Co., Ltd.

Established: Company Profile 2011

Co Co Ligh

Established: 2011 Corporate Name: Number of Employees: 11-50 Email: Established Co Co Light House Co., Ltd.

Below (from left to right): Mr. Myo Win, Co-founder and Managing Director, Co Co Light House’s Company Employees

Number of Employees: 11-50 International Activities:

[email protected] Established: 2011

ducts, Facial soaps, Organic fertilizer, Coconut-based art & handicrafts

• Having foreign affiliates or Number of International Activities: branches Number of Employees: Export of goods to foreign • •Having foreign affiliates or countries 11-50 branches • Export of goods to foreign Internation Awards: countries International Activities: Awards: The company has received The company has received local Havin local and international • Having foreign affiliates orrecognitions. Awards: and international branc recognitions. Awards: The company has received The company has received local branches Expor local international and international and recognitions. • Export of goods to foreign recognitions. count Email: countries

Tel.: +95 9 430 953 21



Website:



www.cocolightmyanmar.co

[email protected] Email: Awards:

Below (clock-wise): Below (clock-wise): Virgin oil related products, Facial soaps, Organic fertilizer, Coconut-based art & handicrafts Virgin oil related products, Facial soaps, Organic fertilizer, Coconut-based art & handicrafts Below (clock-wise): Virgin oil related products, Facial soaps, Organic fertilizer, Coconut-based art & handicrafts

Awards: [email protected] The company has received local Tel.: +95 9 430 953 21 Facebook: and international recognitions. Tel.: +95 9 430 953 21

Awards: Th The comp local and in and intern

recognition

www.facebook.com/cocolig

Email: Website: www.cocolightmyanmar.com Website: [email protected] Email:

mm

www.cocolightmyanmar.com

Tel.: +95 Facebook: 9 430 953 21

sanmyanm

Facebook: www.facebook.com/cocolighthouse.

Below (clock-wise): Virgin oil related products, Facial soaps, Organic fertilizer, Coconut-based art & handicrafts

Website: www.facebook.com/cocolighthouse. mm Tel.: +95 9 www.cocolightmyanmar.com mm

Facebook: www.facebook.com/ cocolighthouse.mm

Website:

www.cocoli Facebook:

www.facebo mm

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CV. Indonusa Makmur Sentosa

/AGRICULTURE & FOOD/

INDONESIA

A specialized company in exporting agricultural products to /AGRICULTURE & FOOD/ /AGRICULTURE & FOOD/ the world CV. Indonusa Makmur Sentosa

aa

/AGRICULTURE & FOOD/

aa

A specialized company in exporting agricultural products to CV. Makmur Sentosa CV.Indonusa Indonusa Makmur Sentosa the world

INDONESIA INDONESIA

INDONESIA

CV. Indonusa Makmur Sentosa A specialized company in exporting agricultural products to A specialized company in exporting agricultural products world Athe specialized company in exporting agricultural products to to the world where he gained knowledge of aa

aa

the world

import and export operations.

Rule of thumb for succ quality, timely delivery warranty Rule of thumb for success:

where he gained knowledge of import and export operations. Export local product a quality, timely delivery and where heof gained knowledge of with Rule “Quality, prompt deli of thumb for success: view toand international warranty import export operations. Export ofgo local product Rule of thumb for success: quality, timely delivery and warranty are the key succe where he gained knowledge of Ruletimely of thumb for success: warranty market with a view to go quality, delivery Export of local product with a elements”, saysand Sony. The “Quality, prompt delivery import and export operations. quality, timely delivery and and Export of local product with a view to go international “Quality, prompt delivery and when international market elements warranty are theare keycritical success warranty Indonusa Makmur warranty to go international viewCV. warranty are thesays key Sony. successto market elements”, These company seeks gain tru Exporton ofthe local product focuses export of with a elements”, “Quality, prompt delivery and says Sony. These market CV. Indonusa Makmur focuses “Quality, prompt delivery and elements arethe critical when a place international market to go agricultural international view CV.CV. Indonusa Makmur Indonesian products warranty key success elements are are critical when a IndonusaofMakmur on the export Indonesian warranty are the key success company seeks to gain trust market focuses the export company seeks to Sony. gain trust in the in the elements”, says Sony. These to theon international focuses on the exportof ofmarket. agricultural products to the They elements”, saysCV. These Indonusa Makmu international market place. international market place. elements are critical when aa Indonesian agricultural products Indonesian agricultural products CV. Indonusa international market. They export elements are critical when export high qualityMakmur plantation keen to provide comfort company seeks totrust gain trust the an to the international market. to products the international market. They focuses on the export of They CV.seeks Indonusa Makmur isthein is high quality plantation products as company to gain in CV. Indonusa Makmur as well as processed promptness in the deliveri international marketand place. export high quality plantation Indonesian agricultural products export high quality plantation keen to provide comfort well as processed products suchPalm as international place. keen to market provide comfort and products such as Gudang products as well as processed goods. With this inismind, to theas international market. They promptness in the of products well as processed CV. Indonusa Makmur Gudang Palm Bunch Ash, Gudang promptness indelivering the delivering of products such as Gudang Palm Bunch Ash, Gudang Palm Ekel goods. With this in mind, CV.and export high quality plantation Indonusa Makmur actively keen to provide comfort products such as Gudang Palm CV. Indonusa Makmur is keen to Palm Ekel Broom. goods.Makmur With this in mind, CV. Bunch Ash,asGudang Palm Ekel Indonusa actively Broom. products well asPalm processed promptness in the delivering to the voices oflisten customers provide comfort and promptness in oflisten Bunch Ash, Gudang Ekel Broom. Indonusa Makmur actively to the voices of customers bothCV. products such as Gudang Palm goods. With this in With mind, the delivering of goods. this both from business-to-business Broom. to the voices of customers from business-to-business and listen Bunch Ash, Gudang Palm Ekel Indonusa Makmur actively in business-to-consumers mind, CV. Indonusa Makmur business-to-consumers to under- and to from business-to-business Broom. to the voices customers actively listen to ofthe voices both of Sony Wicaksono, Owner Mr. SonyMr. Wicaksono, Owner stand their needs better. stand their needsto better. business-to-consumers underfrom business-to-business and customers both from businessMr. Sony Wicaksono, Owner stand their needs better. business-to-consumers to underto-business and business-toMr. Sony Wicaksono, Owner KEY SUCCESS ELEMENTS

Mr. Sony Wicaksono, Owner KEY SUCCESS ELEMENTS

KEY SUCCESS ELEMENTS • Local agricultural products

SUCCESS ELEMENTS KEY SUCCESS ELEMENTS with a high quality process • LocalKEY agricultural products • with Locala•agricultural products Local agricultural products •high Technology forprocess eCommerce quality Local agricultural products with high quality process and aa tracking system for with a• high quality process with afor high quality process • Technology eCommerce prompt delivery • Technology for e-Commerce • Technology for eCommerce •tracking Technology for eCommerce and a system forfor and a tracking system and aPROFILE tracking system for and a tracking system for prompt delivery prompt prompt delivery delivery prompt delivery CV. Indonusa Makmur

Sentosa was founded in October PROFILE PROFILE PROFILE

PROFILE 2009 by Sony Wicaksono. The

company specializes in export of CV. Indonusa Makmur CV. Makmur CV. Indonusa Indonusa Makmur CV. Indonusa Makmur Sentosa agricultural products, ranging Sentosa was founded in October Sentosa founded inOctober October Sentosawas was founded in October from plantations to processed was founded in 2009 by Sony Wicaksono. The by 2009by by2009 Sony Wicaksono. The 2009 Sony Wicaksono. The products. Sony Wicaksono. The company company specializes in export of companyagricultural specializes in ofof company specializes inexport export specializes export ofranging agricultural Beforein starting his own products, agricultural products, ranging business, Sony worked for a products, ranging plantations agricultural products, ranging from plantations tofrom processed Japanese automotive company from plantations to processed to processed products. products. from plantations to processed a Dutch electronics company, products.and Before starting his own products. Before starting his own business, Sony worked forbusiness, a Before starting his own Before starting his own Sony worked for a Japanese automotive business,Japanese Sony worked for acompany automotive company a Dutch business, Sony worked for aand a Dutch electronics company, Japaneseand automotive company electronics company, where he Japanese automotive company 50 Success Stories company, and a Dutch electronics gained knowledgecompany, of import and and a Dutch electronics

stand their needs better.their Modernization of Business consumers to understand Modernization of Busi with Utilization of needs better. Modernization of Business Technology with Utilization of Modernization of of Business with Utilization CV. Technology Indonusa Makmur is with Utilization of Modernization of Business Technology proactive in modernizing the Technology CV. with Utilization ofIndonusa business with technology. “We Makmu CV. IndonusaMakmur Makmur is CV. Indonusa is managedproactive the operation inby modernizing t Technology proactive in modernizing the proactive in modernizing the utilizing e-Commerce platform, business with technology. business withsystem, technology. “We and “We delivery tracking business with technology. CV. Indonusa Makmur is managed the operation by managed the operation by online scheduling tools.”, says managed the operation bythe proactive in modernizing utilizing e-Commerce plat Sony. utilizing e-Commerce platform, utilizing business withe-Commerce technology.platform, “We system, a delivery tracking system, and delivery tracking delivery tracking Due their outstanding managed thetooperation bysystem, utilizingand onlineonline scheduling tools.”, says scheduling online scheduling tools.”, says s business model, CV. Indonusa e-Commerce platform, deliverytools.”, Sony. Makmur Sentosa received the Sony. and online Sony.system, tracking Primaniyarta the Due toAward their outstanding scheduling tools.”, says for Sony. Due toDue their outstanding category of exporting companies to their outstand business model, CV. Indonusa forbusiness smallbusiness andmodel, medium scale from CV. Indonusa model, Makmur Sentosaoutstanding receivedCV. the Indon Due to their theMakmur President Susilo Bambang Sentosa received the Primaniyarta Award for the Makmur Sentosa received business model, CV. Indonusa Yudhoyono in 2012. Primaniyarta Award forthe the for th category of exporting companies Makmur Sentosa received Primaniyarta Award category of exporting companies for small and medium scale Primaniyarta Awardof for thefromcom category exporting the President Susilo Bambang for small and medium scale from category offor exporting companies small and medium scal Yudhoyono in 2012. the President Susilo for small and medium scaleBambang from the President Susilo Bamb in 2012. the Yudhoyono President Susilo Bambang 11 Yudhoyono in 2012. Yudhoyono in 2012.

export operations.

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/AGRICULTURE & FOOD/

/AGRICULTURE & FOOD/ /AGRICULTURE & FOOD/

INDONESIA

INDONESIA Company ProfileINDONESIA Corporate Name: Company Profile CV. Indonusa Makmur Sentosa Company Profile Corporate Name: (IMS)

CV. Indonusa Makmur Sentosa (IMS) Corporate Name:

CV. Indonusa Makmur Established: 2009 Sentosa (IMS) Established: 2009

Number Employees: Established:of 2009 51-100 Number of Employees: 51-100 Number of Employees: 51-100

International Activities: International Activities: Export of goods to foreign Export of goods to foreign countries International Activities: countries Export of goods to foreign countries

Awards: Awards: •Awards: Go-ExportAward Award 2013 • Go-Export 2013 •• • Primaniyarta Primaniyarta Award 2012 Award 2012 Go-Export Award 2013 Above – Sony Wicaksono receiving the Primaniyarta Award 2012 from President Susilo

Above: Bambang Yudhoyono Sony Wicaksono receiving the Primaniyarta 2012 fromAward President Susilo Bambang Yudhoyono Above – Sony Wicaksono receiving theAward Primaniyarta 2012 from President Susilo

Below – Company premise and employees Bambang Yudhoyono

Below: Company premise and employees

Below – Company premise and employees



Primaniyarta Award 2012

Email: Email: [email protected] Email: indonusa.makmur.sentosa@ gmail.com [email protected] Tel.: +62 81 370 8540 02

Tel.: +62 370 8540 Tel.: +62 8181 370 8540 02 02

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/AGRICULTURE & FOOD/

MYANMAR MYANMAR MYANM

/AGRICULTURE&&FOOD/ FOOD/ /AGRICULTURE aa

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Jum JumJel JelCo., Co.,Ltd. Ltd. Jum Jel Co., Ltd.

Thepride prideofofMyanmar Myanmarinin Dry Zone Products, Jum The Dry Zone Products, Jum JelJel

The pride ofbeen Myanmar in Dry Zone Products, Jum Jel Syrup has been operating with excellence since 2000 Syrup has operating with excellence since 2000 Syrup has been operating with excellence since 2000

Mrs. Thet Su Htay, Director

KEY SUCCESS ELEMENTS Mrs. Thet Htay, products Director • Quality ofSu organic Mrs. Thet Su Htay, Director

• Staying committed to customers SUCCESS ELEMENTS KEY•KEY SUCCESS Partnerships ELEMENTS and government • support Quality of organic products • Quality of organic products • Staying committed to customers • PROFILE Staying committed to • Partnerships and customers Jum Jel Natural Syrup, short government support Jum Jel, was established in • for Partnerships and government

2000 with Mrs. Thet Su Htay as support the director. PROFILE Jum Jel aims to be wellPROFILE known in the as the prideshort of Jum Jel world Natural Syrup, Myanmar Dry Zone Products (raw Jum Jel Natural short in for Jum Jel, wasSyrup, established organic fruit as Salay Plum for Jum Jel,with wassuch established 2000 Mrs. Thet Su in Htay as and Tamarind Fruit to produce the director. 2000 with Mrs. Thet Su Htay as Juice/Syrup naturally). the director. At the early stage of their Jum Jel aims to be wellknown business, market focus area in Jum Jelthe aims to be wellthebeen world as the pride of Myanmar had prioritiz ed on 5 known in the world as the pride of Dry Zonenear Products (raw organic the factories, and townships Myanmar Dry Zone Products (raw as Salay infruit 2010,such they have coveredPlum the and organic fruit such as Salay Plum market contribution and Juice/ Tamarind Fruit to area produce and Tamarind Fruit to produce Syrup naturally).

Juice/Syrup naturally). At the the earlyearly stagestage of their At of their 50 Success Stories business, the market focus area business, the market focus area had had been ed on on 55 townships been prioritiz prioritized townships near the factories, and in 2010, they have covered the market 50 contribution Success Storiesarea and

Certificate in May 2017, and are wholesale to states, regions and now into manufacturing new throughout the whole country up organic Certificate syrups such as Lemon, to border inthey May 2017, wholesale to states, and market. near the areas. factories, andregions in 2010, Moreover, have and ar Pineapple, and Mango. In 2017, they allocated their into the manufacturing throughout the whole they have covered the country market up recently now received Food and new products to export to Thailand organic syrups such as Lemon, to border areas. contribution area and wholesale to Drug Administration (FDA) and furthermore, opened a Pineapple, and Mango. In 2017, they allocated their states, regions and throughout the Fresh and organic is the division office in other cities such whole country up to border areas. Certificate in May 2017, to exportand to Thailand essential commitment for and asproducts Yangon, Mandalay are now into manufacturing new and furthermore, opened a customers Taunggyi. division In 2017,office they inallocated theirsuch organic Fresh syrups such as Lemon, and organic other cities The raw materials of Jum Jel’sis the products to export to Thailand and Pineapple, and Mango. essential commitment for as Yangon, Mandalay and Experimenting to get the best syrup and juice are sourced furthermore, opened a division quality of organic products Taunggyi. locally. customers Plum and Tamarind are office in other cities such as Fresh and organic from the Salay, Chauk,is the “After we have decided to Theregions raw materials of Jum J Yangon, Mandalay and Taunggyi. Kyaukpadaung and for all essential commitment achieve a high quality of Experimenting toflavour, get the best syrup and juice are sourced materials are grown organically sense and taste in our products, quality of organic products customers without locally. fertilizer.Plum and Tamarind ar Experimenting to get we used a trial and error method from theforSalay, Chauk, for 4 years inof theorganic “After we have decided to The“Itraw thealmost best quality is crucial us collect materials oftoJum Jel’s Kyaukpadaung regions and all production process”, says Thet Su and use very fresh and organic achieve a high quality of flavour, syrup and juice are sourced locally. products Htay. After this, they have been materials are grown organicall raw materials – that is simply our and Tamarind are from sense and taste in our products, Plum trying their best to gradually shift commitment to our customers”, without fertilizer. we “After we have decided to the Salay, Chauk, Kyaukpadaung a trialdomestic and error method from used a traditional says Thet Sinceare their raw achieve a high quality ofthe flavour, regions andSu allHtay. materials grown for almost 4 years is crucial for enterprise to bring theirincompany materials are“It mostly sourced in us to colle sense and in ourby products, we Su organically without fertilizer. production says Thet where theytaste are process”, today and ituse very fresh and organic the country, is easier to used a trial and error method for technology transfer with new Htay. After this, they have been maintainraw thismaterials factor. The–final that is simply o almost years in the productionshift products “It is crucial for usintoa onecollect modernized machines. are then sold trying4their best to gradually commitment to organic our customers process”, says Thet Su Htay. After and use very fresh and month credit payment term Since their r from traditional “Toa produce gooddomestic quality says Thet Su this, cleanliness they have and been trying their raw materials – that is Htay. simply contract with the dealers. “We our with for good enterprise to bring their company materials are mostly best to gradually shift from a commitment to our customers”, have a commitment to fresh andsourced in health” isthey Jumjel’s motto. The where are today by country, itfor is our easier organic ofSu our products traditional domestic enterprise to says Thetthe Htay. Since their raw to company has received advices technology transfer with new maintain this factor. The final customers”. bringantheir companyexpert wherefrom they materials are mostly sourced in the from international modernized machines. products are then sold are PUM todayNetherlands by technology transfer country, is easier to maintain this in a one the Senior The ittechnological feature of month credit payment with new machines. The final products are then term Experts inmodernized order to enhance the products is the distillation “To produce goodits quality factor. integration of technological sold in a one month credit payment contract with the dealers. “We process of the fruit so that it’s with cleanliness and for good advancement in the area of health” “To produce good quality with term contract with the dealers. more aromatic, taste and organic have a commitment to fresh an is Jumjel’s motto. The production. without losing itsof freshness. cleanliness and for good health” “We haveorganic a commitment to fresh our products for our company has received advices is Jumjel’s motto. Tamarind The company and organic of our products for our Their signature and customers”. Technology and innovation from an international expert from has received advices from an customers”. Plum organic syrup has gained a has allowed the company to the PUMnot Netherlands Senior technological reputation only infrom the local international expert the PUM grow in suchThe a way that Jum Jel feature o Experts in order to enhance its the products is theand distillation market but also the Thailand Netherlands Senior Experts in launches The technological feature of new tastes, aromas integration of technological market. Moreover, they have process of fruit so that it’s colors for new is syrups with its own order t o enhance its integration of the products thethe distillation recently received the Food and advancement in the area production techniques. R&D technological advancement inofthe process of the fruit soTheir that it’s more aromatic, taste and organ Drug Administration (FDA) team aromatic, tests, samples toand consumers, production. area of production. more taste organic without losing its freshness. without losing its freshness. Their signature Tamarind and Technology and innovation Their signature Tamarind and Plum organic syrup has gained a has allowed company 13 to Plum organic syrup has gained a Technology and the innovation reputation not only in the local grow in such a way that reputation not only in the local has allowed the com pany to Jum Je marketbut but also also the launches aromas an market the Thailand Thailand grow in such a waynew thattastes, Jum Jel

market. Moreover, they have recently received the Food and Drug Administration (FDA)

colors for new syrups with its o production techniques. Their R team tests, samples to 13consum

of the market.

arrangements.

Partnerships and & FOOD/ /AGRICULTURE government support send/AGRICULTURE questionnaires and&to listens to FOOD/ expand business their feedback to meet the needs of the market.

“Jum Jel is expected to grow launches new tastes, aromas and in size./AGRICULTURE Currently, 80% ofFOOD/ our colors for new syrups&with its own sales are the Salay Syrup line. We Partnerships and andTheir send questionnaires listens to production techniques. R&D their to meet the needs support to aregovernment currently making atomarketing team feedback tests, samples consumers, thequestionnaires market. expand business send and listens to plan toof expand sales through their feedback to meet the needsaof wholesale and conduct “Jumdealers Jel is expected to grow the market. seasonal promotion andofgift in size. Currently, and 80% our Partnerships government support to sales are the Salay Syrup line.also We voucher promotion. We are Partnerships and expand business are currently making a marketing planning to participate in ato support plangovernment to“Jum expand through Jel sales is expected tobrand grow to enhance our tradeshow expand business wholesale dealers and conduct in size. Currently, 80% of our a awareness.” sales are the Salay and Syrup line. We seasonal promotion gift

“Jum Jel ismaking expected to also grow in marketing voucher promotion. Wea are Asare forcurrently the international plan to expand sales through size. Currently, 80% of our sales planning to participate inJel a has market expansion, Jum wholesale dealers and conduct are the to Salay Syrupour line.brand We aare tradeshow enhance seasonal promotion and gift achieved 20% of overall sales currently making a marketingin plan awareness.” voucher promotion. We are also to expand sales through the foreign market due to wholesale the

Company Profile

Utilization of e-commerce or Corporate Name: Jum Jel online payments have also MYANMAR contributed to the growth of the recent trade policybusiness. reform andJumJel MYANMAR Established: 2000 international modern transportation has utilized financial loans from arrangements. Company Profile Myanmar Apex Bank, SME Number of Employees: 11 20% of overall sales in the Utilization of Bank, e-commerce or as Development as well Corporate Name: Jum Jel Co., Ltd MYANMAR foreign market due to the recent online payments have also Company Profile Japan recent tradeInternational policy reform andCooperation trade policy reform modern contributed to theand growth of the International Activities: modern transportation Agency (JICA). transportation arrangements. Established: 2000 international business. JumJel

Corporate Name: arrangements. Company Profile Export of goods to foreign Awards: has utilized financial loans from Jum Jel Co., Ltd Utilization of e-commerce Utilization of e-commerce or TheJel company Corporate Name: Jum Co., Ltd has received Myanmar Apex Bank, Number of Employees: 11-50 oronline online payments have also fairs Make the have usealso ofSME trade payments and international recogni Development Bank, as well as Established: 2000 contributed the growth contributed to the growth of theof Awards: The company has Japan International Cooperation Established: 2000 Thebusiness. company likes international JumJel the international business. Jum to local and international rec Activities: Agency (JICA). has utilized financial loans from participate a trade fair, local International Jel has utilized financial loansbothNumber of Employees: 11-50 Myanmar ApexApex Bank,Bank, SME SMEones. ItNumber Export of goods11-50 to foreign countries from Myanmar of Employees: ones and international is Awards: Development Bank, Bank, asaswell as as The company has received local Development well International Activities: Email: recognitions. the useand of trade fairs Make theInternational easiest the most and international Japan Japan International Cooperation Cooperation Export of goods to foreign countrieshas received Awards: The company International Activities: convenient waylikes to find Agency (JICA). [email protected] The company to the right Agency (JICA). local and international recognitions.

Export of goods to foreign countries Awards: suppliers and business partners. participate a trade fair, both local Awards: The company has received local Currently, Jel has It some ones and international ones. is offers Make theuse use of ofJum trade fairs Make the trade fairs international recognitions. Theand company has received Tel.:has +95 09 2305530 Email: thefrom easiest and the most Awards: The company received other interested countries to The company likes to local andand international recognitions. local international recognitions. convenient way to find the right participate The company likes to participate [email protected] export syrup too.local athe trade fair, both suppliers and partners. a ones tradeand fair, bothbusiness local ones. ones and international It is Email: Currently, Jum Jel international ones. ishas the some easiestoffers Email: the easiest and theIt most Tel.: +95 09 2305530 convenient way to find the right from interested countries and theother most convenient way to [email protected] [email protected] and business tosuppliers find the right suppliers and export the syrup too.partners. Below: The team at Jum Jel Co., Ltd.

planning tointernational participate As for the dealers and conduct in a aseasonal to enhance our tradeshow market expansion, Jel brand has promotion andJum gift voucher awareness.” achieved 20% of sales in promotion. Weoverall are also planning As formarket the international the foreign to the to participate indue a tradeshow to market Jel has enhanceexpansion, our brandJum awareness.” Jum Jel’s syrup team Currently, Jum JelCurrently, has some Jum offers business partners. achieved 20% of overall sales in from other interested countries to Jel has some offers from other the foreign market due to the As for the international market export the syrup too. countries to export the expansion, Jum Jel has achievedBelow:interested The team atJel’s Jumsyrup Jel Co., Ltd. syrup too. Jum team

Tel.: +95 09 2305530

Tel.: +95 09 2305530

Below: The team atJel’s Jumsyrup Jel Co., Ltd. Jum team

Below: The team at Jum Jel Co., Ltd.

Above (left): Jum Jel Syrup’s production

Above (left): Jum Jel Syrup’s production process with modernized process withJum modernized Above (left): Jel Syrup’smachine production process with modernized machine Above(right): (left): Jum Jel Syrup’s production process with modernized Above Jum twosyrup: signature syrup: machine Above (right): Jum Jel’s twoJel’s signature Tamarind and Plum.

machine Above (right): Jel’s two signature syrup: Tamarind and Plum. Tamarind andJum Plum

Above (right): Jum Jel’s two signature syrup: Tamarind and Plum.

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INDONESIA INDONESIA

/AGRICULGURE /AGRICULGURE&&FOOD/ FOOD/ aa

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Kospermindo Kospermindo Kospermindo Indonesia’s leading Kospermindo Indonesia’s leadingseaweed seaweedprovider providertotolarge largedomestic domestic and

INDONESIA INDONESIA

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and international customers international customers Indonesia’s seaweed tolarge largedomestic domestic and Indonesia’sleading leading seaweed provider provider to and international customers international customers of South Sulawesi and Central Sulawesi. of South Sulawesi Central of South Sulawesiand andhas Centralbeen Kospermindo has been Kospermindo Sulawesi. Sulawesi. providing seaweed asas commodities providing seaweed Kospermindo has been Kospermindo been commodities to largehas domestic to large domestic providing seaweedand as international and international customers providing seaweed as customers including commodities to large domestic the including thegovernment. Indonesian commodities to large domestic Indonesian and international customers government. and international customers including the Indonesian including the Indonesian government. Business potential of government. Business potential of seaweed from the Sulawesi seaweed the Sulawasi Businessfrom potential of Coast Coast from Business potential of seaweed the Sulawasi Coast seaweed from the Sulawasi Arman Arfah saw the Arman Arfah the business Coast business potential in developing Arman Arfah saw saw the potential in developing seaweed commodity on the seaweed business potential developing Arman Arfahin saw the commodity on the Sulawesi coast Sulawasi coast of Indonesia seaweed commodity ondeveloping the in late potential in business 1990s, and he established an of Indonesia in late 1990s, and Sulawasi coast of Indonesia seaweed commodity on thein latehe assistance agency for seaweed 1990s, and he established an agency established an ofassistance Sulawasi coast Indonesia in late cultivation. Since then, assistance agency for seaweed for seaweed cultivation. Since 1990s, and he established an then, Kospermindo provides cultivation. Since then,technical Kospermindo provides technical assistance agency for seaweed assistance to local cultivators Kospermindo provides technical assistance to local cultivators cultivation. Since then, assistance local cultivators through thetosupporting programs through the supporting programs Kospermindo provides technical through the supporting programs of the Ministry of Cooperatives Mr. Mr.Arman ArmanArfah, Arfah,Founder Founder of the Ministry of Cooperatives assistance to local cultivators of the Ministry of Cooperatives and and SMEs of Indonesia. Mr. Arman Arfah, Founder SMEs of Indonesia. through the supporting and SMEs of Indonesia. programs In Ministry an effort to the of the of support Cooperatives KEY SUCCESS ELEMENTS Mr. Arman Arfah, Founder In an effort to support the in sustainability of agro business SUCCESS ELEMENTS KEY SUCCESS ELEMENTS and SMEs of Indonesia. In an effort to support the sustainability of Kospermindo agro business in the coastal area, • •Local Localagricultural agriculturalproducts products sustainability ofKospermindo agro business the coastal area, In an effort to support the in developed a set of cultivators’ • Local agricultural products KEY SUCCESS • •Technology for real the coastal area, Kospermindo Technology forELEMENTS real time time developed a set of cultivators’ sustainability of agro business in group centers with the assistance •stock Technology for real time reports developed aand set of assistance cultivators’ stockagricultural reportsfor forcustomers customers group centers with the the coastal area, Kospermindo of BDS Bank Savings and • Local products stock reports for customers • •Government of BDS Bank and Savings and group centers with the assistance Governmentsupport support for for IT IT developed a set of cultivators’ Loans institutions, while ensuring • Technology forsupport real time •system Government for IT Loans institutions, while ensuring of BDS Bankwith and and system group centers the assistance market certainty and a Savings stable system stock reports for customers market certainty and a stable Loans institutions, while ensuring of BDSfor Bank Savingsthrough and income theand cultivators incomeinstitutions, for the cultivators through • Government support for IT market certainty and a stable partnership with large domestic Loans while ensuring PROFILE partnership with large domestic system PROFILE PROFILE factories andthe international market and a stable income certainty for cultivators through factories and international Kospermindo (an abbreviation exporters. income for the cultivators through partnership with large domestic Kospermindo (an abbreviation exporters. Koperasi Serikat Pekerja Merdeka Kospermindo (an abbreviation partnership with domestic factories and largeinternational Koperasi Serikat Pekerja Merdeka PROFILE Indonesia (Free Trade Union CoopeKoperasi Serikat Pekerja Merdeka Indonesia (Free Trade Union Coope- factories exporters.and international rative Indonesia) has been Kospermindo abbreviation Indonesia (Free(an Union exporters. rative Indonesia) has Trade been establisehed since 1999 by Arman Koperasi Serikat Pekerja establisehed since 1999 Merdeka by has Arman Cooperative Indonesia) been Arfah. Indonesia (Freesince Trade1999 Union CoopeArfah. establisehed by Arman The develops Thecompany company develops rative Indonesia) has been Arfah. seaweed cultivation ininthe region seaweed cultivation the region establisehed since 1999 by Arman Arfah. The company develops seaweed The company develops cultivation in the in region of South seaweed cultivation the region 5050 Success Stories Sulawesi and Central Sulawesi. Success Stories

Technology to grow the market: Mobile application Technology to grow the the Technology grow ‘PANRITA’ Technology toto grow the market: Mobile application market: Mobile application market: Mobileisapplication Kospermindo actively ‘PANRITA’ ‘PANRITA’ utilizing the technology for ‘PANRITA’ Kospermindo is actively efficient operation ofisthe business. Kospermindo actively utilizing the technology for They have created a mobile utilizing the technology for Kospermindo actively efficient operation of is the business. application called ‘PANRITA’, efficient operation of the business. They have a mobile utilizing thecreated technology for efficient which allows seaweed cultivators They have created a mobile application called ‘PANRITA’, operation of the business. They in application coastal areas to report the stock called ‘PANRITA’, which allows seaweed cultivators have created a mobile application status of allows commodities their which cultivators in coastal areas toseaweed reporttothe stock called ‘PANRITA’, which allows business-to-business customers in coastal areas to report status of commodities to theirthe stock seaweed cultivators in coastal such as the government intoreal business-to-business customers status of commodities their areas to report the stock status time. This application is not onlyof such as the government in real business-to-business customers applicable for seaweed, but also commodities to their businesstime. This application is not only such as the government in real fortime. otherThis commodities such as to-business such as applicable forcustomers seaweed, but also application is not only corn and rice. forapplicable other commodities such as the government in real time. This for seaweed, but also corn and rice. application is not applicable for other commodities such as Technology hasonly taken over the for seaweed, but also for manual method and enhanced the corn and rice. Technology has taken overother the commodities such asenhanced corn rice. speed and accuracy of the andthe manual method and Technology has taken over the business, improving speed and thus accuracy of the the manualthus method and enhanced the profitability toimproving the cultivators. business, Technology has takenthe over The the speed and accuracy of the profitability to the cultivators. The ability to move fast with manual method and enhanced business, thus improving thethe ability to move fast with technology is critical to being speed and accuracy of the business,The profitability to the technology isin critical tocultivators. being competitive the market. thus improving the profitability to ability to in move fast with competitive the market. thetechnology cultivators.isThe ability to move critical to being fast with technology is critical to competitive in the market. Government support for being competitive in the market. Government support for warehouse management warehouse management system system Government supportfor for Government support Kospermindo has been active warehouse management Kospermindo has been active warehouse management in getting support from the system in getting support from the government. One form of system government. One form of been support the company has has received Kospermindo active support the company has received was a warehouse receipt system. in getting support from the was Kospermindo has been active a warehouse receipt system. It government. helps the company keep track Onetoto form of in getting support from the It helps the company keep track of support the inventory in the warehouse the company has received of the inventory in form the warehouse government. One of support with accuracy, speedreceipt and better was a warehouse system. with accuracy, speedreceived and better the company has was a internal control. It helps the company to keep track internal control. warehouse receipt system. of the inventory in the warehouse with accuracy, speed and better It helps the control. company to keep track internal of the inventory in the warehouse with accuracy, speed and better internal control. 1515

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INDONESIA INDONESIA INDONESIA Company Profile Corporate Name: Company Profile Kospermindo Company Profile (Koperasi Serikat Pekerja Merdeka Indonesia) Corporate Name: Corporate Name: Kospermindo (Koperasi Serikat Kospermindo (Koperasi Serikat Pekerja Pekerja Merdeka Indonesia) Merdeka Indonesia) Established: 1999 Established: 1999 Established: 1999 Number of Employees: 11-50 Number of Employees: Number of Employees: 11-50 11-50 International Activities:

Export of goods to foreign countries International Activities: International Activities: Export toforeign foreigncountries Export of of goods goods to countries Awards: Awards: The company has received local The company has received local Awards: and international recognitions. Awards: company hasrecognitions. received local andThe international Awards: The company has received local and international recognitions.

Above: The team at Kospermindo

Above: The team at Kospermindo

Above: The team at Kospermindo

of seaweed collection, Survey of a team Survey to checkofwarehouse Below: Process Below: Process of seaweed collection, a team toreceipt check warehouse receipt Below: Process of seaweed collection, Survey of a team to check warehouse receipt

andcompany international The has recognitions. received Email: local and international Email: recognitions [email protected] [email protected]

Email: Tel.: +62 811 440 352, [email protected] Tel.: +62 811 440 352, +62 821 888 27092 888 +62 821 27092 Tel.:811 +62 811 440 352, Tel.: +62 440 352, Tel.: +62 811 440 352, Website: Website: +62 821 888 27092 888 +62 821 27092 +62 821 27092 888 www.kospermindo.com www.kospermindo.com Website: Website: Website: www.kospermindo.com www.kospermindo.com www.kospermindo.com

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/AGRICULTURE & FOOD/ /AGRICULTURE & FOOD/ /AGRICULTURE & FOOD/

CAMBODIA CAMBODIA CAMBODIA

LOL

LOL

LMLM Lima Angkor Food Co., Ltd. Lima Angkor Food Co., Ltd. LM Lima Angkor Food Co., Ltd.

When everyone abandoned something iconic in Cambodia, When everyone abandoned something iconic in Cambodia, WhenLim everyone abandoned something iconic in Cambodia, as opportunity the opportunity turned to gold Lim sawsaw it asitthe andand turned it toitgold Lim saw it as the opportunity and turned it to gold aa

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two decided to introduce other Khmer products before the spirit can be sold,Angkor the two decided toincluding introduce other cookies, Khmer Angkor two decided to introduce other products including Khmer Angkor chocolates, dried seasonal fruits, cookies, Khmer Angkor products including Khmer Angkor and other kind of snacks. chocolates, driedAngkor seasonal fruits, cookies, Khmer chocolates, At theof moment, LM. Lima is and kind snacks.and driedother seasonal fruits, other gaining its popularity among At the moment, LM. Lima is kindtourists of snacks. and local visitors who gaining its popularity among come to Siem Reap. Their main tourists andmoment, local visitors Atcustomers the LM. Lima is include thewho Koreans, come to Siem Reap. Their main gaining its popularity among the Japanese, and the Chinese. customers include thevisitors Koreans,who tourists and local the Japanese, and the Chinese. comeTurning to Siemcopper Reap. Their main into gold customers include treasures the Koreans, with national Turning copper into gold the Japanese, and the Chinese. Among Cambodians, the

with national treasures

Khmer rise spirit is an unpopular

, Founder & Mrs. Lima Lim, Chief Executive Mrs. Lima Lim, Officer , Founder & Mrs. Lima Lim, Founder & Chief Executive Officer KEYExecutive SUCCESS ELEMENTS Chief Officer • Daring to challenge the KEYSUCCESS SUCCESS ELEMENTS conventional thought and KEY ELEMENTS thrive to success •• Daring Daring to to challenge the the conventional thought and conventional thought and PROFILE thrive to to success success thrive Following the collapse of the film industry in Cambodia 2006, PROFILE Lima Lim together with her Following the collapse of the PROFILE husband Meng Giap Kwong film industry 2006, decidedin toCambodia start a small business Lima Lim together with her as a spiritthe producer, LM. Lima Following collapse of the film husband Meng GiapCo., Kwong Angkor Food Ltd. in 2009. industry in Cambodia 2006, Lima decided to start a small business The company, at first, only together withLM. her husband asLim a spirit producer, Lima produced the highest quality to Meng Giap Kwong decided Angkor Food Co., Ltd. in 2009. Khmer rise spirit (Srasor Khmer). startThe a company, small business as a spirit at first, However, because the only time taken producer, LM. Lima Angkor produced the highest quality to ferment can be up to oneFood year Co., Ltd. 2009. Khmer riseinspirit (Srasor before the spirit can Khmer). be sold, the However, because the time taken to ferment can be up to year only The company, atone first, before the spirit be sold, the produced thecanhighest quality 50 Success Stories(Srasor Khmer). Khmer rice spirit However, because the time taken to ferment can be up to one year

50 Success Stories

50 Success Stories

Among Cambodians, the alcoholic drink asinto it is considered Turning copper gold Khmer spirit is an unpopular as arise low-quality drink. Such with national treasures

misunderstanding roots way back alcoholic drink as it is considered in time whendrink. the production was as a low-quality Such Among Cambodians, the not properly done and producers misunderstanding roots way back Khmer rice is an unpopular were lackspirit of education in spirit in time when the production was alcoholic drink asand it isproducers considered production. However, the not properly done hasdrink. continued until as misperception alack low-quality were of education in spiritSuch today and that’s what Lima wants misunderstanding roots way production. However, the through highuntil quality misperception has continued backtoinchange time when theher production and properly fermented Khmer today what Lima wants was and not that’s properly done and rice spirit. to change through her of high quality producers were lack education In order to ensure the and properly fermented Khmer the in spirit production. However, highest quality possible, LM. Lima rice spirit. misperception hasraw continued until neatly sources ingredients In order to ensure the Moreover, from within Cambodia. today and that’s what Lima wants highest quality possible, LM. Lima to strengthen the Cambodian to change through her high quality neatly sources raw ingredients originfermented of its spirit, Khmer the and brand properly from within Cambodia. company decided toMoreover, use rice spirit. the Cambodian to strengthen packaging in the form of a brand origin ofbox its spirit, the handicraft that’s designed and Inassembled order to by ensure the highest in company decided to useCambodians local packaging in theprovince. form a move quality possible, LM. of Lima neatlyis Siem Reap The designed handicraft box that’s and sources raw ingredients also seen as a means to helpfrom assembled by local Cambodians into provide employment to the within Cambodia. Moreover,local Siem Reap province. The move is strengthen the Cambodian brand also seen help origin of asitsa means spirit, to the company provide employment to the local decided to use packaging in the form of a handicraft box that’s designed and assembled by local Cambodians in Siem Reap

community. That being said, the

SrasorThe Khmer from LM. Lima province. move is also seen as a community. That being said, the truly represents something means help provide employment SrasortoKhmer from LM. Lima Cambodia cansomething be proud of. represents totruly the local community. That being Cambodia can beKhmer proud from of. LM. said, the Srasor gift torepresents snack not a snack LimaA truly something to give Cambodia be proud of.snack A gift tocan snack not a to giveAs has been mentioned, LM.toLima alsonot produces and A gift snack a snack As has been mentioned, sells assorted kinds of sweets to give LM. Lima alsoincluding producescookies and and snacks, sells assorted kinds of sweets and chocolate. What’s really and As snacks, has been mentioned, LM. including interesting is that thecookies company Lima also produces andtakes chocolate. What’sand reallysells from its inspiration assorted kinds of sweets and snacks, interesting is that the company Cambodia’s famous tourist including cookies and chocolate. from takes its inspiration attractions such as the Angkor What’s interesting is that Cambodia’s famous tourist Watreally and incorporates that the company takes its inspiration attractions such as the Angkor inspiration into its products. from Cambodia’s famous tourist Wat and incorporates For example, for thethat Khmer attractions such as the Angkor inspiration into itsthe products. Angkor cookies, shapeWat of and incorporates that inspiration Forthe example, theiconic Khmer cookies for is the Angkor into its products. For Wat. The packaging and offor Angkor cookies, theexample, shape the Khmer cookies, the with the theeverything cookiesAngkor is associated the iconic Angkor shape of the cookies isand thethe iconic products also embody real Wat. The packaging Khmer notion. Angkor Wat. The packaging and everything associated with the everything associated with products also embody the real Such innovation puts the LM products also embody the real Khmer notion. Lima’s products not as Khmer notion. supermarket conventional

Such innovation puts LM food,products but something Lima’s not asso special Such innovation puts LM Lima’s that everyone, especially conventional supermarket products not as buy, conventional tourists, should as food, but something sonot special supermarket food, but something food but as precious gifts from that everyone, especially so special that everyone, especially Cambodia. tourists, should buy, not as tourists, should buy, not as food but food but as precious gifts from as precious gifts from Cambodia. Cambodia.

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/AGRICULTURE & FOOD/

Company /AGRICULTURE & FOOD/

CAMBODIA

Corporate N

CAMBODIA

/AGRICULTURE & FOOD/

Established

Corpo

Company Profile Company Profile

AGRICULTURE & FOOD/

Comp

CAMBODIA

Corporate Name: LM. Lima Angkor Food

Corporate Name: LM. Lima Angkor Food

/AGRICULTURE & FOOD/ /AGRICULTURE & FOOD/

Established: 2009

Corporate Number ofA Estab CAMBODIA Cambodia CAMBODIA

Established: 2009 Company Profile Corporate Siem11-50 Reap, Number ofAddress: Employees:

Internation Number Corpo Export ofofg Numb

Cambodia

Company Profile Corporate Name: LM. Lima Angkor Food Number of Employees: Company Profile Camb International Activities: 11-50 LM. Lima Angkor Food Number Employees: 11-50 ExportCorporate ofofgoods to Name: foreign countries Corporate Name: LM. Lima Angkor Food

Clockwise: LM Lima Angkor Food’s famous Angkor Coffee Wine // The collection of wine and spirits from LM Lima Angkor Food / The fermentation container of the spirit Clockwise: LM Lima Angkor Food’s famous Angkor Coffee Wine // The collection of wine and spirits from LM Lima Angkor Food / The fermentation container of the spirit

Internation Awards: Established: 2009 Intern International Activities: International Activities: Awards: Established: 2009 The compa Numb Expor TheEstablished: company has received local Export of goods to foreign Export 2009 Export and intern and international recognitions. countries Corporate Siem11-50 Reap, Number ofAddress: Employees: Corporate Siem11-50 Reap, Number ofAddress: Employees: Cambodia Awards: Siem11-50 Reap, Number ofAddress: Employees: Cambodia Tel.:Corporate +855 17 700 826 Awards: Awards: Intern Award TheCambodia company numbers of +855 98 has 996received 705 International Activities: both local and international recognitions. Tel.: +855 The company has received International Activities: The Number Employees: 11-50 Export ofofgoods to foreign countries The compa +855co Expor International Activities: local and international Number ofgoods Employees: 11-50 Export of to foreign countries Email: both and localin a Number ofgoods Employees: 11-50 Export Tel.: +855 17of 700 826 /to 98foreign 99 67 05countries recognitions info.khmerangkorfood.com International Awards: International Activities: Awards: Activities:

Email: Award

Email: Website: The company has received International Activities: Clockwise: LM Lima Angkor Email: Food’s famous Angkor Coffee Awards: The company has receivedlocal local Export Export www.khmerangkorfood.com +855 Wine // The collection of wine info.khmerangkorfood.com and spirits from LM Lima info.khmer The company has received local Tel.: and international recognitions. [email protected] and international recognitions. Export of the spirit Angkor Food / The fermentation container and international recognitions.

Tel.: + The co + both l

Below: LM. Lima Angkor Food staff working on loading its products before the shipping

Facebook: Awards: Website: Tel.: +855 17 700 826 Awards: www.facebook.com/LM-Lima-AngkorTel.: +855 700 826 Tel.: +855 17 17 700 826 Awards: Email: Website: www.khmerangkorfood.com +855 9817996 705 Food-CoLtd-1618790038338052 Tel.: +855 700 826 The company has received numbers of +855 98 996 705 The company has received numbers of +855 98 996 705 The company has received numbers of Email both local and international recognitions. +855 98 996 705 www.khme both local and international recognitions. info@khme Clockwise: LM Lima Angkor Food’s famous Coffee recognitions. both local andAngkor international Facebook: Website: Tel.: Wine // The collection of wine and spirits from LM Lima info.k+ Email: Clockwise: LM Lima Angkor Food’sFood famous/Angkor Coffee Angkor The fermentation container of the spirit www.facebook.com/[email protected] Email: Below: LM. Lima Angkor Food staff workingClockwise: on loading Tel.: +855 17 700 826 / 98 99 67 05 LM//Lima Angkor Food’s Angkor Email: Wine The collection of winefamous and spirits fromCoffee LM Lima info.khmerangkorfood.com Clockwise: LM Lima Angkor Food’s famous Angkor Coffee Food-CoLtd-1618790038338052 its products before the shipping Tel.: +855 826//98 9899 99676705 05 Angkor Food / The fermentation container theLima spirit //Wine The collection of wine spirits fromfrom LMofLM Lima info.khmerangkorfood.com Below left: LM. Lima Angkor Food staff working Wine on loading its before the shipping Tel.: +855 17 17 700 700 826 // products The collection ofand wine and spirits info.khmerangkorfood.com Facebook: Angkor Food / The fermentation container of the spirit

Angkor Food cookies / The fermentation container of the spirit Below right: LM. Lima Angkor Food’s famous Angkor Wat shaped

Below: LM. Lima Angkor Food staff working on loading its products before the shipping Below: LM. Lima Angkor Food staff working on loading working

Below: Angkor ow: LM. Lima AngkorLM. FoodLima staff working onFood loadingstaff its products before the shipping roducts before the shipping its products before the shipping

on loading

Above: LM. Lima Angkor Food’s famous Angkor Wat shaped cookies

Facebook: Email: Website: www.facebook.com/ Email: Email: Website: Website: www.khmerangkorfood.com [email protected] LM-Lima-Angkor-Foodwww.khmerangkorfood.com www.khmerangkorfood.com [email protected] [email protected] CoLtd-1618790038338052

Website: www.faceb Email Webs www.khme Food-CoLt

Facebook: Facebook: Website: Facebook: www.facebook.com/LM-Lima-AngkorFacebook: Website: Faceb Website: www.khmerangkorfood.com www.facebook.com/LM-Lima-AngkorFood-CoLtd-1618790038338052 Webs www.faceb www.facebook.com/LM-Lima-Angkorwww.khmerangkorfood.com Food-CoLtd-1618790038338052 www.

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Facebook: Facebook: www.facebook.com/LM-Lima-AngkorFacebook: www.facebook.com/LM-Lima-AngkorFood-CoLtd-1618790038338052 Food-CoLtd-1618790038338052 www.facebook.com/LM-Lima-AngkorFaceb

Food-CoLtd-1618790038338052 18

50 Success Stories

Above: LM. Lima Angkor Food’sLM. famous Angkor Wat shaped Above: Lima Angkor Food’s cookies Above: LM. Lima Angkorcookies Food’s famous Angkor Wat shaped cookies

18

Above: LM. Lima Angkor Food’s famous Angkor Wat shaped cookies

www. info@

famous Angkor Wat shaped

50 Success Stories

www. Food-

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/AGRICULTURAL&&FOOD/ FOOD/ /AGRICULTURAL /AGRICULTURAL & FOOD/

Collaboration promotes business successCo., LYLY Food Industry LYLY Industry Co., Ltd. Ltd.

LYLY Food Industry Co., Ltd.

CAMBODIA CAMBODIA CAMBODIA

that the company really emphasizes on: the quality of raw ingredients, and a standard level of hygiene.

AA driven and successful entrepreneur whowants wantstoto Apart from being awho profitable driven and and successful successful entrepreneur A driven entrepreneur who wants to transform food manufacturing manufacturing industry Cambodia company, LYLY Foodindustry also hasofof the transform the the food Cambodia transform the food manufacturing of Cambodia objective of providingindustry job

LYLY Food pays a lot of attention when selecting raw opportunities to fellow ingredients for its products. Only Cambodians. The company home-grown rice, corn, that the company really and Collaboration creates markets for farmers to promotes covering North America, Europe, for Lyly Food, Mom firmly stated the quality of raw ingredients, and Collaboration promotes emphasizes on: the quality of raw business success potato flour aretwoselected for the supply raw materials such as rice, and Asia. that there are main things ingredients, and a standard level a standard level of hygiene. business success from being a profitable that the company really production. This is done to ensure corn, and potato flourApart to support of hygiene. company, LYLY Food also has the emphasizes on; Quality of raw Collaboration drives the quality ofand its snacks, while at LYLY Food pays a lotaoflot attention the production ofbusiness itsApart famous rice job objective from being a profitable Food LYLY pays of of ingredients Standard level of providing success when selecting raw ingredients for attention when raw local company, also hygiene. to fellowFood opportunitiesLYLY the same time, it selecting promotes crackers. Apart being aof providing itsingredients products.forOnly home-grown its products. Only Cambodians. The company has the from objective Lyly Food pays a lot of business activities. profitability company, Lyly Food rice, corn, and potato flour are home-grown rice, corn, and creates markets for farmers to job opportunities to fellow This generates collaboration attention when selecting raw also has the objective ofsuch providing potato flour are selected for the selected for the production. This supply raw materials as rice, Cambodians. company creates In ingredients itsstandard products. Only termsforof level of job opportunities to fellow between LYLY Food and itsThe This is done to ensure corn, and for potato flour toto support isproduction. done to ensure the quality markets farmers supply home-grown rice, corn, and of its Cambodians. The company the quality of its snacks, while hygiene, when comes the production of its as famous rice snacks, while atselected the same time,atit suppliers, since itcreates allows the for flour areit forto the raw materials such rice, markets farmers to corn, potato the same time, it promotes local crackers. promotes local activities. Thisbusiness is done to ensure products, hygiene and potato flour tosuch support the production. supply raw materials as rice,consumable company to be economically more business activities. quality of its snacks, while at and to supportlevel Thispotato generates collaboration production of flour its famous rice the is In crucial. To ensure that the sufficient as mostcorn, ingredients are the same time, promote the local In terms of standard level of terms of standard level the production its famous between LYLYofFood and itsrice crackers. isactivities. complied the business when it comes to sourced locally. Another to the company cracker. ofhygiene, hygiene, when it with comes to suppliers,benefit since it allows consumable products, hygiene company to be economically more consumable products, hygiene food standard regulation, the In terms of standard level of This generates collaboration it is that the objectiveThis also aligns generate a sort of ounder & levelisiscrucial. crucial. To ensure ensure the sufficient as most ingredients level that the when it To comes to that collaborative and synergy between LYLY Food between andare its hygiene, company, together with the with the Cambodian government’s company is complied with the Ms. Keo Mom, sourced locally. Another benefit to consumable products, hygiene company is complied with the food Officer Lyly Food and its suppliers, in suppliers, since it allows the foodisstandard regulation, thethe it is that the objective Founder & Chief Executive Officer ministries and several level crucial. To ensure that effort to&reduce the percentage of also aligns Ms. Mom, Founder & standard regulation, the noncompany, which it allows company to more Ms. KeoKeo Mom, Founder CEO company to bethe economically company, together with the with the Cambodian government’s company is complied with the produce more economically Officer with the ministries governmental organizations, poverty by providing sufficient as most are together LEMENTSChief Executive ministries and several noneffortemployment to since reduce theingredients percentage of food standard regulation, the sufficient most ingredients and several non governmental KEY SUCCESS ELEMENTS KEY SUCCESS ELEMENTS sourced locally. Another benefit to company, governmental organizations, develops the product quality poverty by providing employment KEY SUCCESS ELEMENTS to its citizens, which LYLY Food together with the are sourced locally. Another S and organizations, develops the ittoisitsthat objective alsoFood aligns develops the product quality Themethod methodof of5S 5Sand and citizens, which ministries and several non• •The The benefit to itthe is that the LYLY objective measure and the factory hygiene • method of 5S and also emphasizes as it mission and product and the tion measurequality andorganizations, themeasure factory hygiene with the Cambodian alsoaligns emphasizes it government’s mission and Kaizenin production governmental Kaizen ininproduction production also with theasCambodia Kaizen control. factory hygiene control. control. aims to help by contributing in aims to help by contributing in effort to reduce the percentage of develops the product quality ISO 22000:2005certified certified ISO22000:2005 government effort to reduce the certified•• •ISO22000:2005 certified differentby ways. poverty • • Food percentage ofproviding poverty byemployment measure and the factory hygiene Safety Certificate Food Safety Certificate different ways. ificate

providing employment its Food control. to its citizens, whichtoLYLY PROFILE PROFILE citizens, in which Lyly Food also emphasizes as it mission Good ingredients andalso and With the the vision visionof ofwanting wantingto to With emphasizes as its mission and aims to help by assured contributing PROFILE hygiene levels as in see Cambodia having having thefull full see Cambodia the Good ingredients and aims to help contributing it some f wanting to different ways. the rule of thumb for ability totosupply capacity supplyfood foodproducts products ways. hygiene levels assured as With vision ofhygiene wantingwith to see the full with success highthe quality and hygiene with high quality and Cambodiathe having full of ability reliability, the driven entrepreneur reliability, driven the the rule thumb forcompanyand productsentrepreneur GoodEvery ingredients andtheir has ingredients Keo Mom decided to establish Keoproducts Mom decided to to supply food withher high Good own rules of thumb when it as comes hygienelevel levels success hygiene establish with hygiene toassured ensure her company Lylyreliability, Food company LYLY Food with Industry to quality and hygiene The company also adopts to company success. When asked In addition, the company also rulerule of thumb for for Industry uplift the raise the to standard in standard food manufacas the of thumb entrepreneur the driven entrepreneur Keoin Mom the advanced technology and applies about what are the rules of thumb adopts advanced technology and Every company has their food manufacturing of Cambodia success turing of Cambodia in 2002. success to establish her company it to itsit standard operations to for LYLY Food, Mom firmly stated applies establishindecided her to its standard operation 2002. Apart from supplying to the own rules of thumb when it comes minimize the potential effects LYLY Food Indus try to raise the Every company has their that there are two main things to minimize potential effects thatthat Apart market, from suppling to the Lyly Food also IndustryMyanmar to could undermine the success own rules of thumb when it comes company has their own standar d in food manufacturing of Every The company alsotheadopts Theundermine company also adopts to Lyly company When asked could success of of Myanmar Food alsosuccess. exports tomarket, another seven countries rules of thumb. to company success. When asked ood manufacrules of thumb when it comes to rules Cambodia in 2002. oftechnology thumb. advanced technology and exports another sevenwhat countries advanced andapplies applies coveringtoNorth America, Europe, about are the rules thumb about whatof are the rules of thumb company success. When asked it to its standard operations to 2002. and Asia. it to its standard operations to forsupplying LYLY Food, about firmly what arestated the rules of thumb Apart from to the Mom minimize the potential effects that lying to the LYLYthings Food, Mom firmly stated Myanmar market, Food minimize potential effects thatLyly there arealso twofor main could the undermine the success of that 17 19 y Food also that there are two main things that exports to another seven countries of thumb. the success of Future of ASEAN couldrules undermine 50 Success Stories covering North America, Europe, the company really emphasizes on: ven countries rules of thumb. and Asia.

ca, Europe,

50 Success Stories

19

19

Number of Employees: 250 /AGRICULTURAL & FOOD/

CAMBODIA International Activities:

/AGRICULTURAL & FOOD/

CAMBODIA

Export

/AGRICULTURAL /AGRICULTURAL & & FOOD/ FOOD/

CAMBODIA CAMBODIA

Company Profile

Award: Company Profile Corporate Name: LYLY Food Industry Company Profile Company Profile Co., Ltd. • FoodLYLY Safety Corporate Name: Food Certificate Industry

from H Poin

Corporate Name: Corporate Co., Ltd. Name: LYLY Food Industry Analysis Critical Co., Ltd. LYLY Food Industry Co., Ltd. Control Establish: 2002

(HACCP)

Establish: 2002 • 2015 Young Establish: 2002 Established: 2002

Entrepreneur Aw

Number of Employees: 250 Cambodia

Number Employees: Number of Employees: 250 • of Best250 Enterprise Number of2015 Employees: 250

e

Award

• International ISO 50001:2001 Activities: International Activities: International Activities: • Export Quality and Taste of Gold Me International Activities: Export to foreign Export of goods International Taste & Quality Export countries Institute Award: Award: • Etc. Award: Awards: • Safety FoodCertificate Safety Certificate from Hazard • Food from Hazard Certificate from Hazard •• 5S Food GoldSafety Award Analysis Critical Control Point Analysis Critical Control Point Analysis Critical Control Point (HACCP) (HACCP) • Green Industry Gold Award (HACCP) • Tel.: 2015 Young Entrepreneur Award • Young 2015 Young Entrepreneur Award of +855 23 689 9999of 2015 Young Entrepreneur Award of • • 2015 Entrepreneur Cambodia Cambodia Cambodia Cambodia • Award 2015 Best Enterprise Award Award • of 2015 Best Enterprise • 2015 Best Enterprise Award ISOBest 50001:2001 • •• 2015 Enterprise Award • 50001:2001 ISO 50001:2001 ISO • Quality and Taste of Gold Medal, The • Website: Quality and Taste of&Taste Gold Medal, The • Quality and of Gold Medal, The International Taste Quality International Taste & Quality International Taste & Quality Tel.:Institute +855 23 689 9999 Institute • www.lylyfood.com Etc. Institute • Etc. • Etc. Website: Tel.: +855 23 689 9999 www.lylyfood.com Tel.: +855 23 689 9999 Tel.: +855 23 689 9999

Above: Lyly Food production site

Above: Lyly Food production sitesite Above: LYLY Food production site Above: Lyly Food production

Right: Examples of Lyly Food’s products

Facebook:

Facebook: Website: Website: www.facebook.com/lylyfood www.facebook.com/lylyfood www.lylyfood.com Website: www.lylyfood.com

www.lylyfood.com Right: Examples of Lyly Food’s Right: productsExamples of Lyly Food’s products

Right: Examples of Lyly Food’s Above: products LYLY Food production site

Facebook: Facebook: www.facebook.com/lylyfood www.facebook.com/lylyfood Facebook:

www.facebook.com/lylyfood

Right: Lyly Food employees in Right: Lyly Food employees in protective clothing protective clothing

loyees in

18 18

Right: Lyly Food employees in

protective clothing Future of ASEAN Future of ASEAN Right: LYLY Food employees in protective clothing

Future 20of ASEAN

50 Success Stories

18

/AGRICULTURE & FOOD/ /AGRICULTURE & FOOD/

aa

MYANMAR MYANMAR

National International Commercial National International Commercial Enterprise Ltd. (NICE) Enterprise Ltd. (NICE) The very first company to ever marketed and distributed machined produced roasted The very first company to ever marketed and distributed green tea in Myanmar machined produced roasted green tea in Myanmar green tea related business. Regardless of being a profit driven company, the company also has its Regional Economic Development. clear objectives for regional This company is the first company development which can to market and distribute machined summarized into two objectives: produced roasted green and tea in Opium Poppy Substitution Myanmar. Regional Economic Development. This company is the first company to Currently, NICE operations span market and distribute across green tea related businesses machined produced roasted green tea in Myanmar. including green tea farming, green tea processing design, Currently, machinery NICE operations production, and sale, green span across green tea related tea cultivation green businesses training, includingand green tea tea packaging and sale. farming, green tea processing machinery design, production, and sale, green tea cultivation Product tailoring to match training, and green tea packaging with d esired taste and sale.



Mr. Mr. Kyaw Kyaw Thiha, Thiha, Managing Managing Director Director

KEYSUCCESS SUCCESS ELEMENTS KEY ELEMENTS Product tailoring •• Product tailoringto tomatch with desired taste match with desired taste •• Strong Strong personal personalbranding branding

PROFILE PROFILE Founded in by Kyaw Founded in 1993 1993 by Kyaw Thiha, National International Thiha, National International Commercial Enterprise (NICE) Commercial Enterprise (NICE) focuses its business operations on focuses its business operations on green tea related business. Regardless of being a profit driven company, the company also has its clear objectives for regional development which can 50 Success Stories summarized into two objectives: Opium Poppy Substitution and

50 Success Stories

NICE sells its green tea under Product to brand matchwas the brandtailoring Nara. The desired taste with inspired by the name of the town Nara, NICE Japan, sellswhere its greenthe tea green tea seeds were from. the under the brand Nara. During The brand establishment was inspired by of the the namecompany, of the Thiha himself reached outthe to Japan town Nara, Japan, where green tea seedsin were from. During for assistance providing green of theprocessing company, the establishment tea cultivation and Thiha himselfincluding reached out to techniques, providing Japan for assistance in providing the seeds as well. green tea cultivation and processing techniques, including Initially, Myanmar customers providing the seeds as well. did not fully appreciate Japanese Myanmar greenInitially, tea much as the customers company did not fully appreciatewho Japanese marketed customers drank green tea much the company tea while eatingasbetel nuts. The marketed customers who drank company later found out that tea while eating betel nuts. The the customers needed stronger, company later found out that the shaper, and bitter taste from the tea is what customers were looking for. The finding encouraged the company to conduct researches and develop its tea utilizing multiple processing techniques to

customers needed stronger, shaper, and bitter taste from the tea isat what were to the arrive thecustomers suitable taste looking for. The finding local market. encouraged the company to conduct researches and develop its Apart from attracting tea utilizing multiple the local customers, Nara tea is also gaining processing techniques to arrive at itsthe popularity among foreign suitable taste to the local tea drinkers. market. The brand can be found and purchased at Verlet Coffee Apart from attracting the & Tea shops in Paris, France. local customers, Nara tea is also Moreover, is also in the gaining itsNICE popularity among middle of the discussion to start foreign tea drinkers. The brand export to the German market. can be found and purchased at The totalCoffee revenue generated Verlet & Tea shops in from Paris, international marketNICE is asishigh France. Moreover, alsoas in the middle of the discussion to 25%. start export to the German market.personal The total revenue Strong generated from international branding ashigh theas mean market is as 25%. for

communication

as personal branding Strong Currently, the company does the mean for communication not invest in any official digital marketing channel, however, Currently, the company does not invest in any official digital Thiha has very strong connection marketing channel, however, among the local Burmese people as has very strong heThiha becomes one of a fewconnection who helps among thethe local Burmese people improving local communities. as he becomes one of a few Also, with 5,000 friends andwho over helps improving the local 2,000 followers on his personal communities. Also, with 5,000 Facebook, emphasizes friends andThiha over 2,000 followersa lotonon his own personal branding his personal Facebook, Thiha and uses it as the mean to subtly emphasizes a lot on his own advertise company’s products personalthe branding and uses it as through his own page. As stated the mean to subtly advertise theby company’s products through his Thiha, “Demand for the company’s own page. As stated by Thiha, products are driven by his own “Demand for the company’s personal branding, positive impact stories, and Thiha’s actions in helping rural communities by providing employment to the21 locals.

21

ing rural y providing /AGRICULTURE & FOOD/ o the locals. Below: Kyaw Thiha along with his products at a trade fair

products are driven by his own personal branding, positive /AGRICULTURE & FOOD/ impact stories, and Thiha’s actions in helping rural ng with his products at a trade fair communities by providing employment to the locals.

Below: Kyaw Thiha along with his products at a trade fair Below: Kyaw Thiha along with his products at a trade fair

Corporate Name: MYANMAR National International Commercial Estab Enterprise Ltd. (NICE) MYANMAR

Company Profile

Corporate Name: Established:

Num

1993

National International Commercial Enterprise Ltd. (NICE)

Company Profile

Number of Employees: 51-100 Inter

Established: 1993

Corporate Name: Expo National International Awar Number of Employees:Activities: 51-100 International Commercial Enterprise Ltd. The c (NICE) Export of goods to foreign countries

Awar and i

International Activities:

Awards: local Export of goods1993 to foreign countries Established: The company has received local Awards: The company has received and international recognitions. TheAwards: company has received local Number of Employees: Awards: The company has received recognitions. andlocal international recognitions. and international

Emai

local and international recognitions. 51-100

Email: International Activities: Email: Export of goods to foreign [email protected] [email protected] countries [email protected]

myan

n.i.c.e

[email protected]

Awards: Below: TheThe NaraNara Green Tea brand from International Commercial Enterprise Ltd. (NICE) Below: Green TeaNational brand from National International Enterprise Ltd. (NICE) Mobile: +95 9 259 5165 43 Below: The Nara Green Tea brand from National International CommercialCommercial Enterprise Ltd. (NICE)

en Tea brand from National International Commercial Enterprise Ltd. (NICE)

ducting a e local

Enter

The company has received +95 9 245 0773 local and international Mobile: +95 9 259 5165 43 recognitions Facebook:

Mobi

+95 9 245 0773

https://www.facebook.com/profile.ph

Email: p?id=100009689313126 [email protected] Facebook: n.i.c.e.ltd.myanmartea@gmail. com

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https://www.facebook.com/profile.p p?id=100009689313126

Mobile: +95 9 259 5165 43 +95 9 245 0773

Below: Kyaw Thiha conducting a knowledge transfer to the local villagers

Facebook: https://www. facebook.com/profile. php?id=100009689313126

Right: Kyaw Thiha conducting a knowledge transfer to the local villagers

50 Success Stories

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Right: Kyaw Thiha conducting a knowledge transfer to the local villagers

22

50 Success Stories

GRICULTURE & FOOD/

LAO PDR

/AGRICULTURE&&FOOD/ FOOD/ /AGRICULTURE

LAO PDR PDR LAO

Sinouk Coffee Co., Ltd. /AGRICULTURE & FOOD/ aa

As a pioneer of the Lao CoffeeCo., Development, Sinouk Coffee Co.,Ltd. Ltd. Sinouk Coffee tackles Sinouk Coffee he ASEAN market As a pioneer of the Lao Coffee Development, Sinouk Coffee tackles

LAO PDR

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Sinouk Coffee Co., Ltd.

As pioneer market of the Lao Coffee Development, Sinouk Coffee thea ASEAN As a pioneer of the Lao Coffee Development, Sinouk Coffee tackles tackles the ASEAN market the ASEAN market employment, and 3) to work with to say, most of the coffee employment, and 3) to work with to say, most of the coffeeis still a local product that has export produced in this region a local product that has export produced in this region is still has potential, began that to slowly Laohas Coffee definitely a Sinouk local product has export organic. definitely high standards, potential, Sinouk began to slowly organic. Lao Coffee definitely has employment, and 3) to work with to say, most of the coffee build uppotential, his own coffee empire standards, whichSinouk is began to slowly high which is something own coffee build up product hisSinouk empire high standards, which is is stillhas a local that has export produced in this region and nowand he’s considered to be one Sinouk has always build up his own coffee empire and something always highlighted. now he’sSinouk considered totobe one something Sinouk hasdefinitely always has potential, began slowly organic. Lao Coffee of the most successful highlighted. now he’s considered to be one of ofbuild the most successful highlighted. up his own coffee empire high standards, which is businessmen, and a respectful the most successful businessmen, a local brand that is of businessmen, and a respectful something has always and now he’s considered to be one Creating Creating aSinouk brand that Creating alocal local brand that isis coffee expert, in Lao PDR. coffee in Lao PDR.expert, in ofsuch and a expert, respectful coffee aa high standard is the basis of the most successful ofhighlighted. such a high standard is such high standard isthe the of businessmen, and2004 a respectful Lao PDR. the company’s success, locally basis thecompany’s company’s success, Creating a localboth brand that is basis of of the success, It wasn’t until that the It wasn’t until 2004 that the coffee expert, in Lao PDR. and regionally. both locally and regionally. of such a high standard is the company introduced its own both locally and regionally. company introduced its own basis of the company’s success, It wasn’t until 2004 that the coffee brand under the signature It wasn’t until 2004 that the coffee brand under the signature both locally and regionally. company introduced its own coffee name of SINOUK COFFEE. It company introduced its own name ofopened SINOUK COFFEE. It signature brand the signature name up its very first coffeeunder brand under the opened commercial upname its very first coffee shop in of SINOUK COFFEE. It of SINOUK COFFEE. It the opened commercial shop inits the Pakse and extended business up its very first upopened itscoffee very first commercial coffee activities. commercial coffee shop in the its Pakse and extended its business shop in the Pakse and extended Pakse and extended its business activities. business As ofactivities. today, Sinouk Coffee is Leading the coffee industry activities.

Leading the coffee only company in Lao PDR to by innovative spiritindustry As the of today, Sinouk Coffee is the coffee industry Mr. Sinouk SISOMBAT, master theofentire value As As of today, Sinouk Coffee today,coffee Sinouk Coffee is Leading by Leading innovative spirit the coffee industry the only company in Lao PDR to Not only does Sinouk Coffee by innovative spirit Founder & Chairman chain, which gives them a clear only company in Lao PDR to is the the only company in Lao by innovative spirit Mr. Sinouk SISOMBAT, roast and serve coffee with the master the entire coffee value Mr. Sinouk SISOMBAT, Mr. Sinouk SISOMBAT, differentiation from other coffee master the entire coffee value PDR to master the entire coffee Not only does Sinouk Coffee Not only does Sinouk Coffee best home-grown coffee beans, Not only does Sinouk Coffee Founder & Chairman Founder & Chairman chain, which gives them a clear Founder & Chairman players: from in a chain, whichcoffee gives planting them clear KEY SUCCESS ELEMENTS value chain, which givesa them roast and serve coffee with the roast and serve coffee with the but they also show their sense of roast and serve coffee with the their own plantation, to coffee differentiation from other coffee differentiation from from other coffee cleardifferentiation other best home-grown coffee beans, innovation about and mastery of home-grown beans, best best home-grown coffee beans, • KEY Brand Identity ELEMENTS and distribution, planting in players: from coffee SUCCESS players:roasting, from coffee planting inand EY SUCCESS ELEMENTS coffee players: from coffee planting but they also show their sense of coffee by creating new products but they also show their sense of KEY SUCCESS ELEMENTS but they also the development of a coffee also show their sense of their own plantation, to • Local Brand with their own plantation, to coffee to coffee innovation in their own plantation, on the Lao market, and acting as a innovation about mastery of about and mastery of house coffee tourism, BrandIdentity Identity roasting, and and distribution, and innovation about and mastery of ••International Brand Vision Brand Identity roasting,learning and distribution, and roasting, and distribution, pioneer in the coffee industry in coffee by creating new products coffeebybycreating creatingnew newproducts products the company’s name is on also the development of a coffee coffee LocalBrand Brand with Local with • ••Innovation Spirit also the everyone’s development ofand a coffee Lao PDR. They’re continuously and also house the development of a on Local Brand with on the Lao market, andacting acting as as a the Lao market, and lips when they talk learning coffee tourism, InternationalVision Vision International on inspired the Laoby market, and acting as a market trends all over learning house and coffee tourism, pioneer in the coffee industry in coffee learning house and coffee about Lao coffee.name is on International Vision Spirit the company’s a pioneer in the coffee industry in Innovation Spirit •• Innovation pioneer in the coffee industry in the world, pay attention to Lao PDR.and They’re continuously tourism, thelips company’s the company’s name is when on theyname PROFILE everyone’s talk is Lao PDR. They’re continuously Innovation Spirit their customers’ needs and Lao PDR. They’re continuously inspired by market trends all over on everyone’s lips when they talk coffee. everyone’sabout lips Lao when they talk inspired by market trends all Sinouk Coffee Co., Ltd. was requirements, since the company the world, and pay attention to inspired by market trends all over Using finest raw materials about Lao Coffee. PROFILEin 1994 as a coffee about Lao coffee. established over thecustomers’ world, and pay attention has created a variety of products their and to for the finest cups the world, and pay needs attention after Sinouk SISOMBAT Sinouk Coffee Co., Ltd. was OFILE trader to their customers’ needs and PROFILE and opened up new markets for requirements, since the company Using finest raw materials their customers’since needs and moved back toinLao PDR established 1994 as aafter coffee The Bolaven Plateau is Using finest raw materials requirements, the company itself. Sinouk Coffee is today the has created a variety of products Sinouk Coffee Co., Ltd.forwas for the finest cups part of Lao requirements, living in after France 30SISOMBAT years. The since the company trader Sinouk located infinest thematerials southern Using finest raw has created a variety of products only Lao coffee brand to produce and opened up new markets for for the cups Sinouk Coffee Co., Ltd. was ablished inMBA 1994 asback a coffee graduate, moved tohowever, Lao PDRdidn’t afterfor thePDR, Champasak province. The has created a variety of products The Bolaven Plateau is and opened up new markets for and distribute Nespresso finest cups itself. Sinouk Coffee is today the established in 1994 as a coffee der after Sinouk SISOMBAT have any living inknowledge France forof 30coffee years. The quality of in thethe soil, combined located southern partwith of Lao and opened new markets for Compatible Capsules with itself. Coffee is 100% today only Sinouk Lao up coffee brand to produce The Bolaven Plateau is located trader after Sinouk SISOMBAT ved back to LaohePDR after when started off his business. MBA graduate, however, didn’t Thethe Bolaven Plateau is balanceThe highChampasak elevation and of PDR, province. Lao coffee. They’ve also launched Sinouk Coffee is today the and distribute Nespresso the only Lao coffee brand to in the and southern part on of the Lao PDR, itself. moved to The Lao PDR after sunny With only three principles on his have any knowledge of coffee ng in France for 30back years. days quality ofrainy the soil, combined located in the southern part of Lao with only Drip Coffee: ready to use fresh Compatible Capsules with 100% Lao coffee brand to produce produce and distribute Nespresso Champasak province. The quality living in fortohis 30 years. mind, which were 1) work withThe Plateau when he France started off business. all elevation strongly contribute to of the high andThe balance BA graduate, however, didn’t PDR, Champasak province. ground coffee in individual Lao coffee. They’ve also Compatible Capsules withlaunched 100% distribute Nespresso ofsunny the soil, combined with the high and MBA graduate, however, didn’t a remote population 2) to create With only three principles on his the quality of the beans. Needless and rainy days on the ve any knowledge of coffee filtered bags. These two products Drip Coffee: ready to use fresh quality of the soil, combined with Lao Coffee. They’ve also launched Capsules with 100% elevation and balance of sunny mind, any whichknowledge were 1) to work with have of coffee Plateau all strongly contribute to Compatible ground coffee in individual en he started off his business. the highand elevation and balance of Drip Coffee: ready to use fresh a remote create coffee. They’ve also days on the Plateau all Lao when he population started off 2) histobusiness. beans. Needless therainy quality of the filtered bags. These twolaunched products th only three principles on his sunny and rainy days on the ground coffee in individual filtered Coffee: ready to use fresh With only three principles on his strongly contribute to the quality Drip nd, which were 1)which to work with Plateau all strongly contribute toto say, ground bags. These two products reflect23 of the beans. Needless mind, were 1) to work with coffee in individual 50 Success Stories emote population 2) to create the ability the two company to the quality ofofthe Needlessin this filtered most thebeans. coffee produced a remote population, 2) to create bags. of These products 23 employment, and 3) to work with 50 Success Stories

Success Stories50 Success Stories

region is still organic. Lao Coffee

raise the fame and quality of Lao

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level, thus reflecting the quality by any other company in the of Lao coffee. With the country before. This innovative RICULTURE & FOOD/ LAO PDR combination of quality raw Established: 1994 spirit running through the materials, innovation, and a company’s veins enables them to for ASEANthat eyes bigger Management the ability of the company& FOOD/Paving the way /AGRICULTURE LAO PDR access new markets, and tap into Number of Employe e the fame and quality of markets, the company is Mr. Sinouk has, over the years, Company Profile wider customer groups in the fee to international definitely preparing itself to built up the brand to a high market, but not only asPaving theexpand Corporate Name: Sinouk Coffee Co., Ltd. rds, domestic which hasn’t been done Coffee to international standards, way for ASEAN ASEAN through level, thus reflecting theinto quality International Activit which hasn’t beenJapanese done by any Thai, Korean, and other company in the of Lao coffee. With the and timely Company Profile relevant other in the country Mr. Sinouk has, over the years, y before. This company innovative /AGRICULTURE FOOD/ LAO PDR companies have&already Export of goods to fo combination of brand quality raw says Sirina Established: 1994 before. This innovative spirit built up theopportunities, to a high level, unning through the approached the company toPaving Corporate Name: materials, innovation, and aof Lao SISOMBAT-HERVY, Mr. the way for ASEAN running through the company’s thus reflecting the quality reflect the ability of the company ny’sdistribute veins enables them to its and products in their Sinouk Coffee Co., Ltd. toveins raise theenables fame quality Management that eyes bigger themof to access Coffee. With the combination of and Mr. Sinouk has, over the years, Company Profile Sinouk’s daughter Lao coffee to international newrespective markets, and tap into Number of Employees:Awards: 120 built up the brand to a high markets. markets, the company new markets, andbeen tap into wider quality raw materials,isinnovation, Corporate Name: Sinouk standards, which hasn’t done Managing Director ofCoffee theCo., Ltd.

level, thus reflecting the quality ustomer groups in thein in Established: 1994 bycustomer any other company the the domestic groups and With a Management that eyes preparing itself to bigger • 2017: ASEAN W ofdefinitely Lao coffee. the company. country before. This innovative tic market, but not only as combination of quality raw market, but not only as Thai, markets, the company is definitely Established: 1994 of the Year expand into ASEAN through spirit running through the International Activities: materials, innovation, and a orean,company’s and Japanese Korean, and Japanese companies preparing itself to expand into Number of Employees: 120 veins enables them to • 2017: Chevalier relevantthat and timely Management eyes bigger access newalready markets, andapproached tap into have the ASEAN Number of and Employees: 120 Export of goods to foreign countries through relevant nies have already markets, the company is Agricole (decora opportunities, says Sirina wider customer groups in the definitelytimely preparing itself to company to distribute its products opportunities, says Sirina ched the company tonot only as International Activities: Ambassador) domestic market, but SISOMBAT-HERVY, Mr. expand into ASEAN through International Activities: in their respective markets. SISOMBAT-HERVY, Mr. Sinouk’s Thai, Korean, andtheir Japanese Export of goods to foreign ute its products in • 2017 Japanese t relevant and timely Sinouk’s daughter and Export companies have already of goods to foreign countries Awards: daughter and Managing Director opportunities, says Sirina Men countries ive markets. approached the company to Managing Director of the SISOMBAT-HERVY, Mr. distribute its products in their respective markets.

of the company.

Sinouk’s daughter and company. Managing Director of the company.

Awards:



• Entrepreneur 2016: Lao Busin 2017: ASEAN Woman

/ Lao Prime Mi of the Year • 2017: ASEAN WomanAwards: Entrepreneur of the Year • 2017: Chevalier de l’ordre du Merite 2015: Listed as • 2017: ASEAN Woman • • 2017: Chevalier de l’ordre du Merite Agricole (decorated by French Agricole (decorated by French Entrepreneur of the Year Outstanding SM Ambassador) Ambassador) • 2017: Chevalier de l’ordre dubased Industry • 2017 Japanese top 100 Lao Business • 2017 Japanese top• 100 2015: Lao Business Men Contribut Merite Agricole (decorated by • 2016: Lao Business Award by Men LNCCI – Silver Medal, / Lao Prime Minister French Ambassador) • ASEAN 2016: Lao Business Award by LNCCI • 2015: Listed as one of the Outstanding SMEs in•the Agro 2017 top 100 Lao President of Lao / Japanese Lao Prime Minister based Industry and Processed Food 2015:Men Listed as one of the ASEAN Business • 2015: Contribution for •Development – Silver Medal, decorated by the Outstanding SMEs in by the Agro• 2016: Lao Business Award President of Lao PDR Email: based Industry and Processed Food LNCCI / Lao Prime Minister • 2015: Contribution for Development Email: • 2015: Listed as one of the sinoukmarketing@g – Silver Medal, decorated by the [email protected] Outstanding SMEs in President of Lao PDR the Agrobased Industry and Above: Sinouk Coffee Roasted CoffeeAbove: Range Sinouk Coffee Roasted Coffee Range Tel.: +856 20 555 30 495 Left: Sinouk with his daughter Sirina at the Sinouk Coffee Resort Processed Food Tel.: +856 20 555 30 Left: Sinouk with his daughter Sirina at the Sinouk Coffee Resort • Email: 2015: Contribution for Website: Development – Silver Medal, www.sinouk-coffee.com [email protected] of Website: www.sinoukcoffeeresort.comdecorated by the President Lao PDR Above: Sinouk Coffee Roasted Coffee Range Above: Sinouk Coffee Roasted Coffee Range Left: Sinouk with his daughter Sirina at the Sinouk Coffee Resort

Facebook: Tel.: +856 Left: Sinouk with his daughter Sirina at the Sinouk Coffee Resort www.facebook.com/sinoukcoffeeofficial

www.sinouk-coffee.c

20 555 30 495

www.sinoukcoffeere Email: [email protected]

www.facebook.com/sinoukcoffeeresort

Website:

Tel.: +856 20 555 30 495Facebook: www.sinouk-coffee.com

www.facebook.com/ www.sinoukcoffeeresort.com

Above (starting clockwise): The French-inspired Café Sinouk in Vientiane Capital / Sinouk Coffee Plantation in Bolavens Plateau / / Interior of Café Sinouk

50 Success Stories

Website: www.sinouk-coffee.com www.facebook.com/ www.sinoukcoffeeresort.com Facebook: 24

www.facebook.com/sinoukcoffeeofficial

Facebook: www.facebook.com/sinoukcoffeeresort www.facebook.com/ sinoukcoffeeofficial www.facebook.com/ sinoukcoffeeresort Above (starting clockwise): The French-inspired Café Sinouk in Vientiane Capital / Sinouk Coffee

Above (starting clockwise): The French-inspired Café Sinouk in Vientiane Capital / Sinouk Coffee Plantation in Bolavens Plateau Plantation in Bolavens / / Interior of Café SinoukPlateau // Interior of Café Sinouk

tarting clockwise): The French-inspired Café Sinouk in Vientiane Capital / Sinouk Coffee Plantation in Bolavens Plateau 24 r of Café Sinouk

50 Success Stories

50 Success Stories

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/EDUCATION/

BRUNEI DARUSSALAM BRUNEI DARUSSALAM BRUNEI DARUSSALAM

/EDUCATION/ /EDUCATION/

Crescent CrescentSdn SdnBhd. Bhd.

Crescent Sdn Bhd. aa

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One Brunei’s most successful company who has been One of of Brunei’s successful companies that provide

One of Brunei’s successful companiesfor that lifeproviding life-changing its provide student through lifechanging opportunities opportunity to students through an changing opportunities to students through an enterprising a new way of education enterprising way of education way of education

Mrs. Hajah Salma Hj Abdul Latiff, Founder Mrs. Hajah Salma HjAbdul Abdul KEY SUCCESS ELEMENTS Mrs. Hajah Salma Hj Latiff, Founder Latiff, Founder • Good will • Adaptability change KEY SUCCESS to ELEMENTS KEY SUCCESS ELEMENTS PROFILE

• Good will • Good will Hajah Salma Hj Abdul Latiff • (Salma) Adaptability totochange is the founder of Crescent • Adaptability change Sdn Bhd. The company was

PROFILE established in 2009 to provide an Hajah Salma Hjand Abdul Latiff online accounting (Hjh Salma) founded Crescent bookkeeping PROFILE courses to students. course has beenin accredited SdnThe Bhd, or Crescent short, inby the International Association 2009 provide online to Hajah Salma Hj accounting Abdul Latiff (IAN); a leading andBookkeepers bookkeeping courses to and (Hjh Salma) founded Crescent Sdn awarding supervisory body students. Crescent has since for Bhd, or Crescent in short, in 2009 professional bookkeepers collected several awards in in the and to provide online accounting United Kingdom. recognition for itscourses effortsto and bookkeeping students. Salma being established Crescent online course accredited by Crescent has since collected several Sdn Bhd in 2009 and claimed the a leading supervisory body for awards in recognition its efforts first recognition for thefor company professional bookkeepers in the and online course accredited only one year after being by winning the United Kingdom. by a leading supervisory body for Think Big Award, which is the Only a year bookkeepers after its professional in the establishment, Crescent was United Kingdom. awarded the ‘Think Big’ Award, a Future of ASEAN local award presented Only a yearby the after its Government of Brunei establishment, Crescent was

awarded the ‘Think Big’ Award,

50 Success Stories

50 Success Stories

government. In fact, Crescent is the firsttorecognized online provider be recognised in Brunei. becameprovider the firstinonline education education Brunei. Today, Crescent’s certificate is also provider to be holds recognised in Meaning, whoever the recognised in Brunei’s job market. Brunei.can Today, Crescent’s certificate actually get a related job in Brunei, certificate is also Salma recognised in One of the reasons that highlighted. Brunei’s job market. motivated Hjh Salma to start One of the reasons that Salma humbly explained one Crescent was the clear potential of her reasons to start Crescent motivated Hjh Salma to start that she could see in Bruneians. and keep her doing what she is Crescent was the clear potential Hjh Salma felt that with the right doing was that she realized that that she could see in Bruneians. and affordable education, people there are so many people with Hjh the right could go Salma far in felt life.that Onewith of right her potential in Brunei. With the and affordable education, people students shared how Crescent and affordable education, people could goher farlife: in life. OneIof her transformed “When got can go really far in their life. One students shared how Crescent theof certificate Crescent] her students[from once told her a I award. transformed her life: “When was so happy because all my life, I got story of herself and how Crescent Running the business with the certificate [from Crescent] I have been working a The clerk at I has transformed heras life. Running good will the business with happy was so because all my saidwhere “Hajah (Salma’s thestudent hospital my job was to life, I Running the business good “I will opened this company with not to have been working as a clerk name), when Iof gotofficial the certificate keep a record receiptsI at good becomewill a millionaire. It comes to was so happy because all myjob life, hospital where want my was to from the patients. I didn’t my where have everything the “I point opened thisIthis company notnot to “I opened company I’ve been working as a clerk at the keeptoa be record of official receipts children like me. I had to in life already. So this isI for become a millionaire. was at at a a hospital. So every day I did only to become a millionaire. I was from patients. I didn’t want my improve myself to become a better Brunei” – Salma firmly stated her point where I have everything in keeping the official receipts from point where I have everything in role model.” children to be like me. had to Crescent gives I Hjh position during the interview. life already. So, this is for Brunei”, patients. I didn’t want my children life already. So, this is for Brunei”, Salma’s improve myself to become a better students prospects be like me. So,better I had to improve Hjh. Salma explained her decision Crescent received the Hjh.After Salma explained her decision in to role model.” Crescent gives Hjh their careers. Crescentcan welcomes myself so my children learn behind setting Crescent during APICTA award,up Salma was given a behind setting up Crescent during Salma’s students better prospects anyone, fromnarrated a youngby mother from me.” Salma.who chance to travel to London to the interview. the interview. intotheir careers. Crescent wants improve her life togive an What Crescent offers would meet up with accounting welcomes anyone, from a young After Crescent received the entrepreneur with little accounting her students a chance to improve associations. There, she met with After Crescent received the mother wants to improve APICTA award, Hjh. Salma of was and their career.who So skills, anyone afor her bookkeeping tofrom apply the International Association APICTA award, Hjh. Salma was life to an entrepreneur with young mother who wants to invited to London to meet with the course, if not for the certificate, little Book-keepers (IAB) to andmeet Institute invited to London with accounting improve herpursuit lifeand or anyone who accounting associations. There, of Financial Accounting (IFA). then for the ofbookkeeping knowledge accounting associations. There, owns a business but does not skills, to apply for the course, if Theymet later signed she with thethe International and self-improvement. she met with ofthe International know how to do a proper not for the certificate, then for the memorandum understanding Association of Bookkeepers (IAB) Association of Bookkeepers (IAB) accounting are welcomed to apply whereby Crescent was given the pursuit of knowledge and selfand the Institute of Financial and the rights Institute of IAB’s Financial Going for improvement. theinternationally course, if not for the exclusive to offer Accounting (IFA). They signed the rigorous certificate, then for the knowledge Accounting (IFA). They signed course online inof Brunei. The the through Memorandum Understanding and selfimprovement. Memorandum of Understanding course iswhich also accredited in the adaptability to change (MoU) granted Crescent United Kingdom and was Crescent later (MoU) which granted exclusive rights to offer IAB’s recognizedrights by the Brunei exclusive to offer IAB’s HjhGoing Salmainternationally is cognizant of the course online in Brunei. The through course online in Brunei. The crucial fact thatrigorous businessesadaptability would course, which is accredited in the to change course, which is accredited in always be affected a myriad of United Kingdom, was later 23 the United Kingdom, was later factors be it economic, sociological, Hjh Salma is cognizant of the recognised by the Government of recognised by the Government technological or political. To crucial fact that businesses would Brunei Darussalam, Crescent of Brunei Darussalam, Crescent counter this, Hjh Salma strives became the first online education to employ an adaptive ability

local award initiated by the Brunei to support localby the agovernment local award presented Darussalam to2011, support localalso companies. In Crescent Government of Brunei Darussalam companies. In 2011, Crescent won won the BICTA ‘Islamic Brunei to support local companies. In the BICTAAwards. ‘IslamicSalma Brunei Educators’ used 2011, Crescent won the BICTA the money awarded up the Educators’ Awardsto inset which ‘Islamic Brunei Educators’ Awards Crescent’s famouswent online money awarded towards in which the moneyThe awarded went education system. company of building Crescent’s well-known towards building Crescent’s welleight soon later won the The online education system. known online education system. prestigious ICT Industry company ofAPICTA eight later won the The company eight later won the Awards againof from the Asia prestigious APICTA ‘ICT Industry prestigious Industry Pacific ICT APICTA Alliance, ‘ICT in which Awards’ from the Asia Pacific ICT Crescentfrom was the still is Awards’ the first Asiaand Pacific ICT Alliance. Crescent Sdn Bhd was the only Crescent BruneianSdn company who Alliance. Bhd was the the andAPICTA still is, the only everfirst, wonstill the award. first, and is, the only Bruneian Bruneian company to win this company to win this award.

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cope with this, her team and her adaptive ability to her business. International Activitie are now trying to anticipate and “We want to expand our business Export meet the demand and offering by trying to offer more products their solution starting with that can be access by not only the /EDUCATION/ BRUNEI DARUSSALAM Malaysia and the United local Bruneians but also the Award: /EDUCATION/ BRUNEI Kingdom where it has been seen DARUSSALAM internationals as well” she said. • APICTA ICT Industr people starting to have International accessibility to her business. “We wantisto innovation that products is aare school Asia Pacific ICT Allia the Shabakah, for people to be Going internationally expand ourtobusiness”, HjhCurrently, Salma management system to go to school and start important Crescent. able accessless fromtime anywhere incalled the • BICTA ‘Islamic Brun through rigorous adaptability Company Profile Company Profile stated, “by tryingdeveloping to offer more Currently, Hjh Salma obtaining world. So going internationally is education from online to change the team is now the Shabakah. Merit Awards 2011 ( products that can be accessed by and her team are to working on definitely something watch Corporate Name: Crescent Snd Bhd. Award) sources. 2.0notversion oflocal itsany another Corporate Name: Regardless of kind of product only the Bruneians but the 2.0 version of this product disruption; economic, citizens as by the international sociological, technological, well.” One change that Hjh Salma political, and etc, businesses are is advocating is the transfer of always affected in some ways and services education onto that is the including fact that Salma realizes digital platforms. This is because and is trying to provide the people ability globally may not have adaptive to her business. enough time to attend school “We want to expand our businessand are looking formore education by trying to offer productsfrom that can be access by not online sources instead. only the local Bruneians but also the internationals as well” she said. International accessibility International accessibility is is therefore very important to important Crescent. Currently, Crescent. to One of Crescent’s Fintech the team is now developing the 2.0 version of its another product

for. so it can be accessed by people In addition, Salma has foreseen from anywhere in the world. that digitalization would have Furthermore, as Hjh such huge impact sinceSalma almosttries toeverything anticipateisgrowing international moving to digital demand, Crescent’s solutions platform including education. To have been offered to countries cope with this, her team and her such as Malaysia, Singapore and are now trying to anticipate and meet the demand and offering the United Kingdom. Crescent is their solution with definitely goingstarting international and Malaysia and the United this is something the business Kingdom where been an seen community needsit has to keep eye that people are starting to have out for. less time to go to school and start obtaining education from online sources.

Crescent Snd Bhd.



Think Big Award

Establish: 2009

Established: 2009 Number of Employees: 8

Email:

Number of Employees: 8 [email protected] International Activities:

International Activities: Export of service to foreign Tel.: +673 889 2673 countries

Export

Award:

• Awards: APICTA ICT Industry Awards 2011, Website: Asia Pacific ICT Alliance

APICTA ICTBrunei Industry Awards • • BICTA ‘Islamic Educators’ www.iabcrescent.com Merit Awards 2011 (Brunei ICT 2011, Asia Pacific ICT Alliance Award) BICTA ‘Islamic Brunei • •Think Big Award

Educators’ Merit Awards 2011 Facebook: (Brunei ICT Award) Email: Crescent Online Islam • Think Big Award [email protected]

Email:

Instagram: Tel.: +673 889 2673 [email protected] Tel.: +673 889 2673 Website: www.iabcrescent.com

Website: www.iabcrescent.com

Facebook:

Crescent Online Islamic Educators

Facebook: Crescent Online Islamic Instagram: @crescentedu Educators

Description starting from the top left (clockwise):

Instagram: @crescentedu

1) Salma with the crown prince Al-Muhtadee Billah of Brunei 2) cc 3) A student learning through the Crescent’s online course Description starting from the top left (clockwise):

4) from Salma about Description starting theexplaining top left (clockwise):

Crescent to xxxxx at xxxxx

5) Salma giving a presentation on xxxxxxx

1) Salma with the crown prince Al-Muhtadee Billah of Brunei

1. Hjh. Salma delivering a speech on IAB to the public at large in the iCentre. 2) cc 2. The signing of the memorandum of understanding with the CEO of IAB, Malcolm Trotter in the 3) A student learning through the Crescent’s online presence of former BEDB CEO. Future of ASEAN 3. A student learning through the Crescent’s online course. course 4. Exhibition of Crescent products in Marina Bay, Singapore. 4) Salma explaining about Crescent to xxxxx at xxxxx 5) Salma giving a presentation on xxxxxxx

Future of ASEAN

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50 Success Stories

@crescente

/EDUCATION/ /EDUCATION/

BRUNEI DARUSSALAM BRUNEI DARUSSALAM BRUNEI DARUSSALAM

/EDUCATION/

bring about the change in

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Mindplus Education Mindplus Pvt. Ltd. MindplusEducation Education education by utilizing disruptive The company that introduces the word of the new

technology as mean to deliver The company that introduces theaword new Pioneering Islamic education across the of the way of teaching Islamic education. way of teachingnew Islamic andeducation. exciting solutions in the digital space

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area of education to its client. Currently, it is offering a number of learning platforms bring about the change bring about the change in in education byand utilizing disruptive education by utilizing disruptive deliver new exciting solutions development solutions including toto deliver technology a mean toitsdeliver technology as a mean in the area ofaseducation client. eLearning content development new and exciting solutions in the new and exciting solutions in the ofof education to its area education to client. itsaclient. and quality, area eLearning expertise, Currently, it is offering number Currently, it isitoffering a a of learning platforms Currently, isdevelopment offering eLearning industry innovation, number of learning platforms solutions eLearning number ofincluding learning platforms development solutions and including and etc. content development quality, development solutions including

individuals or our even pa we accept technology to b integrated into our life.” K emphasized. Therefore, in of education, Khairi saw t perfect timing and great opportunity to begin tryin individuals ourparents, even parents, individuals or ouroreven innovate the conventiona we accept technology toKhairi be we technology to be terms ofaccept education, saw integrated into our life.” Khairi integrated into our life.” Khairi this as a perfect timing and great education toinadapt with s emphasized. Therefore, terms emphasized. Therefore, in terms opportunity to begin trying to change. of education, saw this asthis a as a of education, Khairi saw innovate the Khairi conventional way

timing and great perfect timing and with greatsuch ofperfect education to adapt opportunity to begin tryingtrying to The following questio opportunity to begin to change. innovate the conventional way of innovate the conventional way of Khairi was how education to adapt with such can Mind eLearning content development education to adapt with such eLearning eLearning The following question to eLearning expertise, content development change. and quality, eLearning expertise, stand out among its comp industry innovation, and etc. Khairichange. was how can Mindplus and quality, eLearning expertise, eLearning industry innovation, The following question to the fact that other e standgiven outThe among its competitor, eLearning industry innovation, following question to and etc. The importance of knowing Khairi was how can Mindplus given the fact that other education and etc. was how can Mindplus firm The importance of knowing technology (EdTech) standKhairi out among its competitor, when is the best timing technology (EdTech) firms also stand out among its competitor, given the fact that other education when is the bestoftiming The importance knowing realized the opportunity. realized the opportunity. His given the fact that other technology (EdTech) firms alsoeducation The importance of knowing when is thethree best timing There has been phrases strategy wasopportunity. to(EdTech) first to pick the technology firms also realized the His strategy was first pick t the best timing when There is has been three phases Mr. Pg. Khairi, There has been three phrases market that is exceptionally niche; strategy was to first pick the realized the opportunity. His innovation disruptions sosofar. It of innovation disruptions so Founder andof CEO market that is exceptiona of innovation disruptions far.far. It There has been three phrases the Sunni From market thatMuslim iswas exceptionally niche; strategy tomarket. first pick the It first started with the invention first startedfirst with the invention of started with the invention of of innovation disruptions so far. It his the finding, Sunni Muslim market. From he said there is nomarket the Sunni Muslim market that is exceptionally niche; of computers in 1930. However, Mr. Pg. Khairi, Founder and CEO computers in 1930. However, it of one first started with the invention ounder and CEO his finding, he said there is no one who actually tries to raise the computers in 1930. However, it the Sunni Muslim market. From KEY ELEMENTS wasn’t 1981 when IBM hisfinding, finding, he there untiluntil 1981 whenHowever, IBM Mr. Pg. SUCCESS Khairi, Founder and CEO itwasn’t who his actually tries to said raise thesaid computers in 1930. it standard of the Islamic education he there is no one KEY SUCCESS ELEMENTS introduced the first personal introduced the first personal wasn’t until 1981 when IBM standard of the Islamic • Seizing the right timing wasn’t until 1981 when IBM who actually to raise through innovation. Theeducation company who actually tries totries raise the computer that computers werewere computer that computers through innovation. The company KEY SUCCESS ELEMENTS introduced the first personal • Doing what the company introduced the first personal first started in Indonesia, where • Timing standard of theof Islamic education ed commonly used. Then, we we havehave standard themillion Islamic commonly used. Then, first started in Indonesia, computer that of computers were the country has over 200where Doing knows what best the company through innovation. The company • the introduction smartphone computer that computers were the introduction smartphone the country has over 200 million • Timing through innovation. The commonly used.inof Then, we have population and the majority are first started in Indonesia, knows best and social media, which these population and the majority are where and social media,we in which these • Doing what the company the introduction of smartphone commonly used. Then, have Muslims. The entry strategy was have such immense impacts that the country hasstrategy over million first started in200 Indonesia, Muslims. The entry was PROFILE have immense that knows best andsuch social media, inimpacts which these done through partnership with transform almost everything population and the majority are the introduction of smartphone donethe through partnership withover transform almost impacts everything PROFILE Pg Khairi is the founder and country has 200 have such immense that local including business landscape. And technology entrepreneur. Muslims. The entry strategy was PROFILE local technology entrepreneur. CEO of the growing ITand solution including business landscape. And social media, in which these transform everything now, we startalmost seeing the effects of twolater later registered and done through partnership with population and major The two registered and the is isthethe founder andand now, we start seeing the effects of The provider company, Mindplus Pg Pg.Khairi Khairi founder including business landscape. And the emergence of digitalization invented its first product called invented its first product called local technology entrepreneur. have such immense impacts that Education Pvt Ltd. The company CEO of the growing IT solution CEO of the growing IT solution the emergence of digitalization Muslims. The entry strate that have howseeing people live. now, weon start the effects of the “Islamic “Islamic The product The two Mind”. laterthe registered and has beencompany, growing ever since its provider Mindplus provider company, Mindplus that have on how people live. transform almost everything Everything is moving towards the emergence of digitalization The done through partnership is a comprehensive Islamic online invented its Mind”. first product called establishment inLtd. 2014, with the Education Ltd. The company he founder and Pvt Education Pvt. The company Everything is how moving digital. Innovations such astowards cloud that have on people live. product is a all including business landscape. And the “Islamic education that comprises current offices based in two has growing ever since local technology entrepre hasbeen been growing ever itssince digital. technology, Internet of Things Innovations such as cloud Everything is moving towards comprehensive ng IT solution strategic location of Bandar Seri Mind”. Islamic-related topics that The are establishment in 2014, with (IoT), automated machine, and we seeing the effects of its establishment innow, 2014,the withstart technology, Internet of Things Islamic online digital. Innovations such as cloud commonly The two later registered a Begawan, Brunei Darussalam and product is a found on conventional , Mindplus current officesoffices based in two in two (IoT), etc. are automated subtly making itsofhome the current based machine, and education that technology, Internet Things Bandung City, Indonesia. the emergence of digitalization written platforms such asfirst books. invented itscomprehensive within daily life. strategic Bandar SeriSeri etc. strategiclocation locationof of Bandar comprises all product areour subtly making its home d.The company (IoT), automated machine, and Islamic online With the mission and vision Begawan, Brunei Darussalam and that have on how people live. Islamic-related topics that are Begawan, Brunei Darussalam and within oursubtly daily “Everyone is life. now accepting the “Isla etc. are making its home education ever since its of “Making education most Bandung City, Indonesia. commonly found on conventional that Bandung City, Indonesia. and embracing technology now. within our daily life. Everything is moving towards all impactful with evolvement of written platforms suchcomprises as books.Mind”. 2014, with the matter if they are accepting the No“Everyone is now and With thethe mission and vision technology”, company aims to Islamic-related topics that are Innovations such asaccepting cloud “Everyone is now government, institutions, With theeducation mission digital. and technology now. No product of “Making mostvision of embracing ed in two commonly found on conventional and embracing technology now. “Making education most impactful matter if they are the government, technology, Internet of Things impactful with evolvement of written platforms such as books. compre No matter ifindividuals they are theor our of Bandar Seri with evolvement of technology”, institutions, technology”, the company aimsautomated to (IoT), machine, and government, institutions, 25 Islamic the company Darussalam and aims to bring about even parents, we accept technology Future of ASEAN etc. are subtly making its home the change in education by utilizing to be integrated into our life.” educatio onesia. disruptive technology as a mean to Khairi emphasized. Therefore, in within our daily life.

S ELEMENTS

ght timing he company

of ASEAN sion andFuture vision “Everyone is now accepting tion most 50 Success Stories and embracing technology now. olvement of No matter if they are the ompany aims to government, institutions,

compris 25 Islamic-related topics tha 27 conv commonly found on written platforms such as

/EDUCATION/ Perfecting what the /EDUCATION/ company knows best

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There what was the a saying that a Perfecting company knows best fox knows many things, but a hedgehog There wasknows a sayingonly that one a fox big thing in an ancient Greek parable knows many things, but a describing relentless but fail hedgehog knows only one big attempts of a fox in trying to catch thing in an ancient Greek parable a hedgehog because a hedgehog describing relentless but fail knowsofbest to defend itself attempts a foxhow in trying to catch a hedgehog because a hedgehog from a fox. The parable was later knows best how into to defend itself transformed a widely accepted from a fox. The parable was later business concept, the Hedgehog transformed ahas widely concept, and been adopted Knowinginto who to partner with accepted business concept, the by successful organization for many a greater success Hedgehog concept, and has including Mindplus as been well, to Doing business these days is adopted by many successful perfecting what a company knows not easy. As Khairi explained, organization including Mindplus by best and turns it to advantage over knowing only when theabest time as well, to perfecting what competitors. to penetrate market mayitnot company knowsabest and is turns be sufficient enough to generate to advantage over competitors. sustainable Khairi explained that the most growth. A company Khairi explained thatfor the Islamic important element needs to identify its potential most importantiselement for education the would credibility. partner or whoever be ableIt Islamic education is the is where manytocompanies to create synergy drive the fail credibility. It is where many to deliverAsinfor their products. So, business. the case of companies fail to deliver in their Mindplus, thehave company in order to this, partners Mindplus products. So, in order to have this, withbeen one of the two largestand Islamic has consultation Mindplus hasin been in consultationhas non-governmental organizations up up with andpartnered has partnered withassociations in Indonesia, Muhammadiyah, in and universities to generate associations and universities to and which the association covers improve contents generate andthe improve the on Islamic approximately 40 percent of the Mind to Islamic be credible contents on Mindand to bereliable Muslim population. Because of the for anyone to use.for This makes credible and reliable anyone to the partnership, the company a strong playera in can the use.company This makes the company receive funding from other strong player in the pedagogic pedagogic area. members of the organization such area. as CSR companies, Islamic banks, In terms and etc. of ensuring the innovation and quality of works, Mindplus is very keen and selective when recruiting talents such as skilled developers to join the company. Khairi elaborated that usually the company is likely to recruit talents from Indonesia. This is because the ecosystem of education in Bandong City, where the Indonesia office situated, is growing. There are a lot of established and well-accepted universities within the area and so it is important for the company to reap these top-of-the-cream talents from their early stage.

50 Success Stories 28

BRUNEI DARUSSALAM In terms of ensuring the innovation and quality of works, Mindplus is very keen and selective when recruiting Knowing who to partner talents with for a greater such as skilledsuccess developers to join the Doing company. Khairi elaborated business these days is that usually the company is likely not easy. As Khairi explained, by to recruit talents from Indonesia. knowing only when the best time is because the is ecosystem toThis penetrate a market may not of education Bandong City, where be sufficientinenough to generate the Indonesia situated, sustainable growth.office A company is growing. There are a lot of needs to identify its potential BRUNEI partner or whoever would be able established andDARUSSALAM well-accepted touniversities create synergy to drive the within the area and business. As for thefor case so it is important theofcompany Mindplus, the company partners to reap these top-of-the-cream Company Profile with one of the two largest Islamic talents from their early stage. non-governmental organizations Corporate Name: Mindplus Education in Indonesia, Pvt. Ltd. Muhammadiyah, in Knowing who to partner which the association covers with for a success approximatelygreater 40 percent of the Establish: 2014 Muslim population. Because of Doing business these days the partnership, the company can is receive funding from other notNumber easy. As Khairi explained, by of Employees: 21 members thewhen organization knowing of only the bestsuch time as companies, Islamic banks, toCSR penetrate a market is may not and etc. International Activities: be sufficient enough to generate sustainable growth. A company affiliates and branches • Having foreign needs to identify its potential • Export of service to foreign countries partner or whoever would be able to Awards: create synergy to drive the Award: Local and The company has international received local business. recognitions and international recognitions.

BRUNEI DARUSSALAM

Company Profile

Corporate Name: Mindplus Education Pvt. Ltd.

Company Profile

Corporate Name: Mindplus Education Pvt. Ltd. Established: 2014 Establish: Number2014 of Employees: 21

International Activities: Number of Employees: 21

• Having foreign affiliates and branches International Activities: • Export of service to foreign Having foreign affiliates and branches • countries



Export of service to foreign countries

Awards: Awards: Award: Local and international The company has received local The company has received local recognitions and international and internationalrecognitions. recognitions Email: Email:

[email protected] [email protected] Tel.: +673 881 1282 +62 813 10297055

Tel.: +673 881 1282

+62 813 10297055

Website:

Website: www.mindplusedu.com www.mindplusedu.com

Email: [email protected] Tel.: +673 881 1282 +62 813 10297055 Website: www.mindplusedu.com

28

50 Success Stories

SHION/

VIETNAM

/FASHION/ /FASHION/ ANIFA JSC

VIET NAM VIETNAM

/FASHION/

VIETNAM

uccessfulCANIFA Vietnamese fashion house that has been JSC CANIFA JSC owing more than thirty percent year on year. CANIFA JSC aa

aa

AAsuccessful fashion house that hashas been growing successfulVietnamese Vietnamese fashion house that been more than more 30% year yearpercent year on year. growing thanon thirty A successful Vietnamese fashion house that has been growing more than thirty percent year on year. thirty percent in terms of sales. fashion in Vietnam. It has been Currentlythirty the company has a total collaborating with overseas percent in terms of sales. fashion in Vietnam. It has been of ninety-six stores nationwide. designers such as from Italyand and Currently company has collaborating with overseas from Italy and also with young Agility isthe everything ina total thirty percentstores in terms of sales. fashion in Vietnam. It has been of ninety-six nationwide. designers such as from Italy and also withVietnamese Vietnamese designers famous designers to to fashion Currently business the company has a total collaborating with overseas also awith designers create a sort sortVietnamese of new excited vibevibe ofto of create of new excited ninety-six stores designers suchofasnew from Italy and Agility isofeverything innationwide. create a sort excited vibe of fashion. Agility everything in fashion fashion. Some ispeople say that also with Vietnamese designers to fashion. fashion business fashion business is a mean for people in to express Agility is everything

Some people say that Some people sayfashion that fashion their individuality and reflect fashion business is a mean for to people express emotions. Thatto is why it’s is a meantheir for people express Some people say that fashion theirimportant individuality and reflect their very for fashion houses their individuality and reflect their is a mean for people to its express emotions. That is why very to understand people and their emotions.their That is why itsand very individuality reflect their important for trends fashion houses to surrounding that would important for fashion houses to emotions. That is why itstheir very understand people and affect their emotional state. important for fashion houses to understand people and their surrounding trends that would For CANIFA, the brand cannot understand people and their affect their emotional state. For surrounding trends thatfact would understand such less. In order surrounding trends that would CANIFA, the brand cannot affect their emotional state. For to build the brand and to win the affect their emotional state. For understand such fact less. In order CANIFA,market, thebuild brand cannot CANIFA tries totobe as the agile CANIFA, thebrand brand cannot to the and win understand suchCANIFA fact less. In order understand such fact less. In order as possible in order to be adaptive market, tries to be as to build the brand to win the agile asever-changing possible inand order to be to build the brand and to win the to the consumers’ Ms. Doan Thi Bich Ngoc, market, CANIFA tries to be as adaptive to the ever-changing behaviour, demand, and trend. market, CANIFA tries to be as Ms. General Doan ThiDirector Bich Ngoc, agile as possible in orderdemand, to be consumers’ behaviour, Currently, the company agile as possible in order to beis boosting General Director Ms. Doan Thi Bich Ngoc, adaptive to the ever-changing and trend. Currently, the companya agility by two ways; conduct Ms. Doan Thi Bich Ngoc, Director adaptive its to the ever-changing General KEY SUCCESS ELEMENTS consumers’ behaviour, demand, is boosting its agility by two ways; study on consumer’s behaviour General Director consumers’ behaviour, demand, and trend. Currently, the company conduct a study on consumer’s SUCCESS ELEMENTS and trends its and differentiate itself KEY SUCCESS ELEMENTS •KEY Being agile to consumers’ is boosting byand two ways; behaviour andagility trends and trend. Currently, the company from other rivals. and • behavior Being agile to trends consumers’ conduct a study ontwo consumer’s Y SUCCESS ELEMENTS becoming the by trend setter. is boosting its agility ways; •• Being agile to trends consumers’ behavior and behaviour and trends and Corporate teamwork conduct a study on consumer’s company always keep trends becoming TheThe company always keep track the trend setter. • behavior Corporateand teamwork eing agile to consumers’ track the consumer’s behaviour and trends and behaviour • Corporate teamwork behaviour of theof consumer’s and The company always keep and latest trends happening ehavior and trends becoming the trend setter. latest trends happening around the PROFILE track of the consumer’s behaviour

around the world. From there, the world. From there, the company and latest trends happening company can understand predict The can company always keep PROFILE understand what consumers around the world.want Fromfrom there, brand under GlorySun (Hoang what consumers itsthe track consumer’s behaviour want andcan expect from upcoming Originally established aas aof the company understand predict Duong) Company, but lateras spun upcoming collection. In addition, Originally established and latestwhat trends happening Ininvested addition, CANIFA brand under (Hoang consumers want from its off as its ownGlorySun brand 2001, Doan CANIFA also in new FILE brand under GlorySun (Hoang collection. around the world. From there, the Duong) Company, but later spun upcoming collection. In addition, also invested in new technology Thi Bich Ngoc has introduced technology such as the 3D design Duong) Company, CANIFA later off as its own brand Doan Originally established as a 2001, CANIFA alsoand invested intechnology new and CANIFA in 2005 by2001 such company can as understand predict the 3D design technology new materials spun offto asVietnam its own brand in Thi Bich Ngoc has introduced technology such as the 3D designfor opening up the brand’s very first fabrics to be used in its designs and new materials and to under GlorySun (Hoang what consumers want from itsfabrics under the of Doan CANIFA to supervision Vietnam in 2005 by Thi be technology and new materials and store in Hanoi. a better result. used in its In designs for a better g) Company, but later spun upcomingfabrics collection. addition, Bich Ngoc. opening up the brand’s very first to be used in its designs for result. Ever since the establishment, its own brand 2001, Doan Secondly, the company is CANIFA also invested store in Hanoi. a better result. in new CANIFA has been constantly now trying to, instead of being introduced Ever since the establishment, ch Ngoc has technology such as the 3D design a Everatsince the establishment, Secondly, thecompany growing the growth of over follower, Secondly, the is now become acompany trend setter for CANIFA has bybeen constantly FA to Vietnam in 2005 and new and CANIFA has been constantlytechnology now trying to,materials instead of being a trying to, instead of being a follower, growing very at thefirst growth of over 30% ng up the brand’s be usedbecome in itself its designs for for growing at the growth of overfabrics todifferentiate follower, a by trend setter following its in terms of sales. n Hanoi. a better result. own path in Viet Nam’s emerging Future of ASEAN industry by collaborating Ever since the establishment, Currently the company has Secondly, a fashionthe company is with overseas designers such as total of 96 stores nationwide. Future of ASEAN FA has been constantly

create a sort of new excited vibe of

Running fashion. as a team

Runningas asaateam team Running

Another keykey success to Another successfactor factor to to Running as key a team Another success factor CANIFA is the teamwork spirit that CANIFA is the teamwork spirit CANIFA isofthe teamwork spirit everyone itskey employee has. Just factor to thatAnother everyone of success its employee has. like in like anatomy, you need to have that everyone of its employee has. CANIFA isinthe teamwork Just anatomy, youspirit need to that everyone of itsinternal employee has. to good functioning organs have good functioning internal Just like in anatomy, you need liketo anatomy, youinternal need to organs have a visibly healthy toJust have ainfunctioning visibly healthy body. have good have good functioning internal body. business, if functions For business, if ainternal organs toFor visibly healthy organs tohave have a visibly healthy functions are good, working are good, working culture is well body. For business, if internal body. Forcollaboration if internal culture isbusiness, well set, and set, and is in place functions are working functions are good, good, place working collaboration then the then the resultisofin the company’s culture iswell wellcompany’s set, and resultisof the culture set, and performance will beplace good.then the collaboration is in performanceis will good.then the collaboration inbe place result of the company’s result of the company’s performance will be good.

performance will be good.

orporate teamwork PROFILE Originally established as a

ng at the growth of over

of ASEAN

50 Success Stories

now trying to, instead of being a follower, become a trend setter for

Above: CANIFA store locations

Above: CANIFA store locations

27 Above: CANIFA store locations across Viet Nam

27

Above: CANIFA store locations

29 27

Company Profile Corporate Name: CANIFA JSC VIET NAM

/FASHION/

/FASHION/ /FASHION/

VIETNAM VIETNAM

/FASHION/

VIETNAM

Establish: 2001 Company CompanyProfile Profile Company Profile Company Profile

Number of Employees: 317

Corporate Name: CANIFA JSC Corporate CANIFA CorporateName: Name: CANIFAJSC JSC Corporate Name: CANIFA JSC

Establish: 2001 Establish:2001 2001International Activities: Establish: Establish: 2001 Export of good to Japan and South Number of Employees: 317

Left and above: Examples of CANIFA designs

NumberofofEmployees: Employees:317 317 Number Number of Employees: 317

Award:

International International Activities: Activities: International Activities: International Activities: •to Japan Please specify Export of good and Export of good to foreign Export of good to Japan and South South Korea Korea

Export of good to Japan and South Korea countries Left and above: Examples of CANIFA designs Left and above: Examples of CANIFA designs

Award: Award:

Left andand above: Examples of CANIFAofdesigns Left above: Examples CANIFA designs

Email: [email protected]

Awards: Award: •• Please Please specify specify company has received •ThePlease specify +84 24 7303 0222 both local andTel.: international Email: [email protected] recognitions Email: [email protected] Email: [email protected] Website: Email: Tel.: [email protected] 24 7303 0222

Below: CANIFA store

Tel.: +84 24 7303 0222

www.canifa.com

Tel.: +84 24 7303 0222 Tel.: +84 24 7303 0222 Website: Website: Facebook: www.canifa.com Website: Website: www.canifa.com

www.canifa.com www.canifa.com https://viFacebook: Facebook:

vn.facebook.com/canifa.fanpage/

Facebook: https://vihttps://vihttps://vivn.facebook.com/ Facebook: vn.facebook.com/canifa.fanpage/ vn.facebook.com/canifa.fanpage/ canifa.fanpage/ https://vi-

vn.facebook.com/canifa.fanpage/ Above: CANIFA store Above: CANIFA store Above: CANIFA store

Above: CANIFA store

Left: CANIFA’s employees Left: CANIFA’s employees

Left: employees Left:CANIFA’s CANIFA’s employees

Left: CANIFA’s employees

30 of ASEAN Future Future of ASEAN

28

50 Success Stories 28

Future of ASEAN 28

/FASION/ /FASION/ /FASHION/

a

INDONES

INDON INDONESIA

Irna La La Perle Irna Irna La Perle Perle aa

TheMuslim-inspired Muslim-inspired wedding gown design house that The Muslim-inspired wedding gown design house thatthat The wedding gown design house captures the bride’s wedding sense in each of its elegant captures the bride’s wedding sense intointo each of its captures the bride’s wedding sense each of elegant its elegant and iconic piece and iconic piece. and iconic piece.

domestic market as well as inas in beads machine, sophisticated domestic market as well beads machine, sophisticate European computer making thethe desig IrnaEuropean La market. Perlemarket. organizes single Technology computer for making de is for vital for the fashion shows and participates in fashion industry to disseminate and pattern”, says Irna. and pattern”, says Irna. Irna La Perle organizes single Irna La Perle organizes single international fashion events. brand image and designs to target fashion shows participates in fashion shows and and participates in customers. Technology is vital fa Technology is vital forfor fash international fashion events. international fashion events. industry to disseminate bran industry to disseminate brand Focus on Muslim women image and designs to target “We image presentand our collections designs to target who care about every customers. and events on our website and customers. details the design Focus on Muslim Women/FASION/ Focus onofMuslim Women social media such as Instagram, gowns in international present collecti who Matter every Details of “We“We present ourour collection who Matter every of identical Facebook, Youtube and Twitter”, Irna La Perle’s mainDetails customers scale. and events on our website an the Design andIrna events ouris website and the La on Perle very areDesign Muslim women who are says Irna. social media such as Instagr present the brand brides-to-be and any women media suchimage as Instagram Irna La Perle’s mainwho keen tosocial Irna La Perle’s main Facebook, Youtube Twit at an international level to show aand want to express themselves as Facebook, Youtube and Twitte customers are Muslim women customers are Muslim women says Irna. Irna La Perle is v strong Muslim identity. beautiful andbrides-to-be stylish for special says Irna. Irna La Perle is ver who are and any who are brides-to-be and any keen to disseminate the bran occasion. Irna La Perle captures keen to disseminate the brand women who want to express women who want to express image at international level the emotional needs of today’s themselves as beautiful and image at international level wi Muslim women, and offers strong Muslim identity. themselves as beautiful andlines stylishand foraccessories special occasion. Irna strong Muslim identity. Ms. Irna Mutiara, of gowns skillfully stylish special occasion. Irna Lafor Perle captures such emotional Founder crafted with materials selected La Perle captures such emotional needs today’s across the of globe. OneMuslim examplewomen, is Ms. Irna Mutiara, Founder needs of today’s Muslim women, and offers lines of gowns and their partnership with Swarovski, Ms. Irna Mutiara, Founder KEY SUCCESS ELEMENTS and lines of gowns and accessories skillfully an offers Austrian crystal jewelry crafted brand, with • Muslim identity combined accessories skillfully crafted with for its single fashion show in 2014. KEY with SUCCESS ELEMENTS international materials Above – From the collection 2016 Fond Marine Lumiere Below – Single fashion show for the collections 2014

KEY SUCCESS ELEMENTS • Technology and innovation • Muslim identity blended for design and pattern • Muslim identity blended • Social media to disseminate with international materials brand image with• international materials Technology and Innovation • Technology andand Innovation for design pattern for design and pattern • Social media to disseminate • SocialPROFILE mediaimage to disseminate brand brand image PROFILE

Expanding Distribution Channel Distribution from Local to G Expanding Channel Local Glo Irnafrom La Perle has to 4 bouti

Irna Mutiara studied fashion in Jakarta and has 1 in 4Bandung materials selected across the Irna La Perle boutiqu PROFILEand worked as a designer in Irna Mutiara studied fashion Expanding distribution several garment companies before materials Indonesia and distributes globe.selected One example is their in Jakarta and 1 in Bandung,th across the andMutiara worked her as aown designer inIrna La When founding company fashion meets Irna studied fashion channels from Local to with e-Com products online withisSwarovski, an Indonesia and distributes their globe.partnership One example their several garment companies before Perle in 2008 with a brand concept platform. The company has and worked as a designer in technology Global Austrian crystal jewelry brand, for products online with e-Comme with Swarovski, an ‘Gownsher for own your special moment. company Irna partnership distribution agents in the severalfounding garment companies before its single fashion show in 2014. The company has So a Austrian brand, “We crystal need jewelry technology to for Irna platform. La Perle in 2008 by with a brand La Perle has 4and boutiques East Asia the Europe. founding her own company Irna distribution agents in the Sout single fashion show indesign, 2014. in Jakarta Irna ‘Gowns La Perle foryou’re has quickly gained itsdeveloping innovative concept your and 1 in Bandung, La Perle inreputation 2008 byfor with a brand East Asia and thecurrently Europe. a brand of a stylish and we have used digital printers, Indonesia and Although distributes their Special Moments’. When Fashion meets concept ‘Gowns foryou’re your Muslim wedding gowns to be sold beads machine, and sophisticated products online concentrating in the domest with e-Commerce Although currently La Perle has quickly Technology Special Moments’. inIrna the Indonesian domestic market When computers to makemeets the design and market, Irna La Perle platform. The company has a also is Fashion gained reputation as a brand for a pattern”, says Irna. concentrating in the domestic as well as in the European market. the search for partnership Irna La Perle has quickly “We need technology for Technology

stylish Muslim wedding gowns to market, Irna La Perle also is on overseas to distribute their gainedbe reputation as a brand for a developing innovative design, and globally sold in Indonesian the search for partnership “We need technology for we have utilized digital printers, stylish Muslim wedding gowns to overseas to distribute31their developing innovative design, and Success Stories be globally50sold in Indonesian we have utilized digital printers,

/FASHION/

distribution agents in the South ASHION/ East Asia and the Europe.

Although currently Although currently concentrating centrating in the domestic in the domestic market, Irna ket, Irna La Perle also is on La partnership Perle also is on the search search for rseas to distribute their ntical gowns in international e.

INDONESIA for partnership overseas to distribute their identical gowns in international scale.

Company Profile

INDONESIA

Corporate Name: Irna La Perle Profile Company

Corporate Name: Established: 2008 Irna La Perle Number of Employees: 11-50

Established: 2008

Above – From the collection 2016 Fond Marine Lumiere

ve – From theBelow collection 2016 Fond Marine Lumiere – Single fashion show for the collections 2014

ow – Single fashion show for the collections 2014

International Activities: Export of goods to foreign Number of Employees: 11-50 countries Awards: International Activities: The company has received local Export of goods to foreign Export of goodsrecognitions to foreign countries countries and international

Awards: Email: Awards: The company has received The company has received local [email protected] local and international recognitions. and international recognitions. Tel.: +62 817 6541 949

Email:

Website: [email protected] www.irnalaperle.com Facebook: Tel.: +62 817-6541-949 www.facebook.com/ irnalaperlepage

Website:

Instagram: @ www.irnalaperle.com irnalaperleofficial

Facebook: www.facebook.com/irnalaperlepage

Instagram: @irnalaperleofficial

32

50 Success Stories

runeian fashion house that is ASHION/ in a global stage. /fashion/

/FASHION/

BRUNEI DARUSSALAM BRUNEI DARUSSALAM

BRUNEI

Na Forrér Na Forrér Na Forrér aa

A fast growing Bruneian fashion house makingaaname name for A fast growing Bruneian fashion house making for A fast growing Bruneian fashion house that is itself big on the global stage tself big on the global stage

making itself big in a global stage.

Girls’ member has their own Farhanna. She also adds unique character encourages order to compete we mus hasGirls’ theirmember own unique character we must bring what we are good their own Farhanna. She also adds that Girls’ member has theirhas own Farhanna. She also adds that in in encourages Farhanna to design what at andorder incorporate them the Farhanna to design unique, bold, weto are good atbring and unique character encourages compete weinto must character encourages unique unique, order what totocompete we must bring bold, and unique, outspoken differentiate brand Farhanna to design bold, designs we are good the at and toto design unique, bold, what are goodthem at and and outspokenFarhanna them th pieces pieces toempower empower women. She incorporate from we competitors. She continues and incorporate into theinto designs outspoken pieces to empower and outspoken them into the designs pieces to empower states that her goal would be incorporate “I want to know that I am a topeople differentiate the brand from women. She first states that her first to differentiate the brand women. She states that her first differentiate the brand from women. that first competitors. She continues goalstates would be toher design something toShe design something that can cater to designer from Brunei. There is not “I competitors. She continues “II am a goaldesign would to design people to know that can cater tosomething all women to that allbe women in Brunei, while in the competitors. many want designer from Brunei and She continu goal would be to something designer Brunei. Brunei, while the ultimate goal want tofrom know that Ititle am ais not that canultimate cater togoal all women would beinto design that ispeople what I want to claim theThere people toThere know tha that can cater to all for women designer from Brunei would beultimate toin design goal for allwould ASEANwant all ASEAN women. She as.” many designer from Brunei. isand not Brunei, while the that is what I want to claim the women. She would like to see like to see ASEAN women use many designerfrom from Brunei and Th would be to designgoal for all ASEAN Brunei. Brunei, while the ultimate as.”I want ASEAN usesee fashion as thedesigner as women the to express Many designs fromtoNa Forrér that istitle what claim the women.fashion She would likemean to mean to express their their individualities, feature “flower-like” made title as.”theMany ASEANfor women use fashionasaswhat the the many designs from NabyForrér designer from Brun would be to design all ASEAN individualities, as what the90s’ Spice woven songket (Jongsarat). The Spice Girls did during their feature the “flower-like” made by mean to express their did see during their 90s’ pop that Many designs from Na popGirls era.to flower is, considered to beForrér theto islater, what I(Jongsarat). want cla women. She would like The woven songket individualities, as what the Spice era. signature flower for the Na Forrér feature the “flower-like” made by flower is, later, considered to be Girls during their 90s’ pop social title ASEAN women usedid fashion as The brand has athe strong brand. as.” The use of yellow, the black, Ms. Farhanna Pura, The brand has a strong socialwoven The songket (Jongsarat). era. Founder & Creative Director media presence andand it was invited white, and red color inspired by media presence it was invitedflower is, later, considered to be signature mean to express their Ms. Farhanna Pura to brand showcase at at the Union Brunei designs flag in her design The hasdesigns adesigns strong social to showcase the Union the royal the flower for N Many from Founder & Creative Director Week inthe London the theme of ofcaptures the sense of Farhanna’s Week inand London with the theme media presence it with was invited individualities, as what Spice the Na signature KEY SUCCESS ELEMENTS Ms. Farhanna Pura ‘Embracing British Fashion’. Soon ‘Embracing British Fashion’. Soon pride and love for her country. The feature the “flower-like” to showcase designs at the Union Forrér flower for ounder & Creative Director • Girls Turns local wisdom into Week KEY SUCCESS ELEMENTS did during their 90s’ pop later, in October 2014, Farhanna later, in October 2014, Farhanna design itself is simple and clean brand. The in London with the theme of the Na woven songket (Jongsar brand identity was invited to showcase her was invited to showcase her but stylish and elegant, in which use of ‘Embracing British Fashion’. Soon •• era. Turns Social local mediawisdom as a toolinto designs at Mercedes Style Fashionit embodies the brand’sForrér designs at Mercedes Style Fashion concept yellow, EY SUCCESS ELEMENTS later, in October 2014, Farhanna flower is, later,boldness, considere The Week in Kuala Lumpur, launching • brand Pricingidentity strategy to drive the Week in Kuala Lumpur, launching of timeless beauty, chic, brand. black, white, was invited to showcase her use of The brand has a strong social Ready to Wear Collection,and coolness. brand media value as a tool herher firstfirst Ready to Wear Collection, Social and red the Turns local• wisdom into designs‘The at‘The Mercedes Style Fashion yellow, Heiress”to the public. Heiress”to the public. Na color • media Pricing strategy to drive the presence and itNawas invited brand identity Week inForrér’s Kuala Lumpur, launching black, white, sign designs went far in far 2015 inspired by Forrér’s designs went in brand value her firstbyReady to Wear Collection, Social mediato as showcase a tool participating the HEYAQA and red the royal 2015 by participating the designs at the Union flow ‘The Heiress”to the public. event, showcasing 2 pieces of her PROFILE Brunei flag in her design captures HEYAQA event, showcasing 2 color Pricing strategy to drive the r PROFILE traditional wear. inPura London with the theme the sense of Farhanna’s pride pieces ofSongket herwent traditional inspired byand Na Forrér’s designs farof in Songket Farhanna is a native brand value Week the love for her country. The design wear. born and raised Bruneian, with the royal 2015 by participating the ‘Embracing Farhanna Pura is a native born British Fashion’. Currently, theSoon is Brunei itself simple and clean but For and passionwith for HEYAQA Currently, thecompany company is OFILE long flagisin her design captures event, showcasing 2 and interest raised Bruneian, long stocking in both Southeast Asia, stylish and elegant, in which it fashion. After she stocking in both Songket Southeast Asia, the sense of Farhanna’s pride and interest and passion for clothing TS later, in October 2014, Farhanna pieces of her traditional Farhannaclothing Pura isand a native bra Fashion Vallet, and in the United embodies the brand’s concept finished her study in in Fashion Vallet, and in the United love for her country. The design of and fashion. After shemarketing finished her wear. n and raised Bruneian, with Kingdom, Haute Elan. timeless beauty, chic, boldness, the United Kingdom,inshe was invited tocame showcase herHaute Elan. Kingdom, study in marketing the United use itself is simple and clean but g interest and passion forand established Currently, the company is and coolness. back to Brunei her Kingdom, she came back to Brunei stylish and elegant, in which it designs at Mercedes Style Fashion hing and fashion. Afterbrand she stocking in both Southeast Asia, to own Na Forrér local wisdom yell and clothing established herasown clothing Reflecting Reflecting local wisdom to embodies the brand’s concept of shed her study in marketing in Fashion Vallet, and in the United in 2010. brand as Na Forrér in 2010. Lumpur, differentiate, toto bebe UNIQUE Week inofKuala launching differentiate, UNIQUE timeless beauty,brand chic, boldness, Enhance exposure bla United Kingdom, came Kingdom, Haute Elan. Hershe source inspiration through social media surely compete k to Bruneithat established her fueled her is famous to her first Ready Collection, “We“We surely can’tcan’t compete against and coolness. and Her source of the inspiration that Wear and against those large French or clothing brand Na Forrér British pop SpiceBritish Girls. pop those large French or Italian Doing a business in today’s fueled as her isgroup, the famous Reflecting local wisdom tosays ‘The public. Italian design houses” The factSpice thatHeiress”each of The the Spice world where connectivity is high 010. design houses” says Farhanna. She group, Girls. factto thatthe colo he differentiate, to be UNIQUE Enhance brand exposure also adds that in order to compete each of the Spice Girls’ member Her source of inspiration ins Na Forrér’s designs farcompete in through social media “We went surely can’t fueled her is the famous 31 against those large French or ish pop group, Spice Girls. business in today’s the 2015 by participating the Above:Doing The songket flower Future of ASEAN Italian design houses” says 50 Success 33 fact that each of the Stories Spice world where connectivity is high Brunei flag in her design HEYAQA event, showcasing 2 the sense of Farhanna’s p pieces of her traditional Songket Above: The songket flower

Above: The songket flower

Above: The songket flower

/fashion/ Enhance brand exposure through social media Doing business in today’s world where connectivity is high and /FASHION & BEAUTY/ people crave for new contents in and people crave for new almost every minute is contents tough. As in almost every minute is tough. for Na Forrér, the brand has very As for Na Forrér, the brand has strong social media presence, very strong social media presence,in which Farhanna herself makes sure in which Farhanna herself makes that the brand can be reached and sure that the brand can be reachedis shown through multiple platforms and is shown through multiple platforms official including officialFacebook including website, website, Facebookand page,etc. She also page, Instagram, Instagram, and etc. She also as her utilizes the Google Analytics utilizes the Google Analytics as marketing tool as well. her marketing tool as well. 2013, an an organizer InIn2013, organizerof the of the Union Fashion Week in London Union Fashion Week in London found Na Forrér through social found Na Forrér through media and invited her to showcase social media and invited her to pieces of the brand at the show, showcase pieces of the brand at then followed by several the show, then followed several international fashion showbylater in international shows 2014 and 2015.fashion The most recentlater milestone for Na Forrér was its

BRUNEI DARUSSALAM

in 2014 and 2015. The most recent milestone for Na Forrér was its NFormation collection which was a collaboration of design between Farharna and 12 other Bruneian fashion & lifestyle bloggers at the London Fashion Week.which was NFormation collection a collaboration of design between Farharna andpricing 12 other strategy Bruneian to Premium fashion & lifestyle bloggers at the enhance the brand and its London Fashion Week.

design value

strategy to Premium In orderpricing to enhance the brand enhanceFarhanna the brand applies and its the value, design value premium pricing strategy to order to enhance brand her Indesigns, togetherthe with only value, Farhanna thefor each limited pieces ofapplies clothing premium pricing hervery collection. “The strategy pieces to are designs, together with only limited limited; one piece for every design. pieces of clothing for each One dress for one woman. This is collection. “The pieces are very to createone thepiece senseforofevery individuality limited; and specialty for the woman who design. One dress for one woman. owns This isthe to piece. create the sense of individuality and specialty for the woman who owns the piece.

Company Profile Corporate Name: Na Forrér BRUNEI Establish: May 2010 Company Data

Number of Employees: 4 Corporate Name: Na Forrér International Establish: May 2010 Activities:

Stocking in Malaysia and the United Kingdom

Number of Employees: 4

Award: The company has received local Stocking in Malaysia and the United and international recognitions Kingdom International Activities:

Email: [email protected]

Award: N/A Email:

Tel.: +67 3 881 0333

[email protected]

Website: Tel.: +67 3 881 0333 www.naforrer.com.bn Website: Facebook:

www.facebook.com/naforrer www.naforrer.com.bn Instagram: @naforrer Facebook: www.facebook.com/naforrer Instagram: @naforrer

Description starting from the top left (clockwise): 1. A coat dress with jacquard textile songket wear event in Qatar, 2015.

Description starting from the top left from the runway show at the HEYAQA (clockwise): 1) A coat dress with jacquard textile songket wear from the runway show at the HEYAQA event in 2. An2015 All White Affair section from Na Qatar,

Forrér’s latest collaboration under the NFormation 2) collection. An All White Affair section from Na Forrér’s latest collaboration under the NFormation collection

3. The Enchantress collection, in which the pieces

3) The Enchantress collection, in which the pieces are both arethe forday both day night. for and the night. Theand use of yellowThe and use of gold hues is toand represent royal of Brunei. the royal yellow goldthe hues isflag to represent

flag of Brunei.

34 Future of ASEAN

50 Success Stories 32

edefines the traditional praying outfit standard /FASHION/ /FASHION/ /FASHION/

MALAYSIA MALAYSIA MALAYSIA

Siti Khadijah Apparel Sdn. Bhd. Siti Khadijah Apparel Sdn Bhd Siti Khadijah Apparel Sdn Bhd telekung fashion house whowho redefines the traditional praying outfitoutfit mestic Aand global market face shape and size. The A telekung fashion house redefines theany traditional praying aa

and uplifts tofashion the international Aand telekung house whostandard redefines the traditional praying outfit uplifts to the international standard 23 stores inclusive ough their materials used are of high qualit and uplifts to the international standard e in Indonesia and now cotton, spun polyester, rayon an market face shape and size. Theof panding to United Kingdom domestic and global silk with theanycombination through their 23 stores inclusive materials used aresize. of high domestic and global market any face shape and Thequality market through their 23 stores cotton, spun polyester, rayon one in Indonesia and now cotton, spun polyester, andin a beautiful crafted laces sewn through their 23 stores inclusive materials used are of highrayon quality inclusive one in Indonesia and now and silk with the combination of expanding to United Kingdom silk with thepolyester, combination ofand one in Indonesia and now cotton, spun rayon expanding Kingdom beautiful laces sewn beautiful laces sewn manner. expandingtotoUnited Unitedmeticulous Kingdom silk withcrafted thecrafted combination of ininaa meticulous manner. meticulous manner. beautiful crafted laces sewn in a cus on Muslim heritageFocus to Focus on Muslim heritage to meticulous manner. on Muslim heritage bringon it to international Focus Muslim heritagelevel to ing it to international level to bring it to international level bring it to international Siti Khadijah Apparel began aa

level its business selling woman prayer

outfits (telekung) under the brand Siti Khadijah Apparel began business sellingApparel woman prayer itsSiti began is nameKhadijah of Siti Khadijah. Telekung outfits (telekung) under the brand its abusiness selling woman special uniform used by prayer the is business selling woman prayer name of Siti Khadijah. Telekung Media advertisement and outfits (telekung) under the brand women from the Malay a special uniform used by the digital marketing forand Media advertisement name of Siti Khadijah. Telekung is a fits (telekung) under the brand Archipelagos when performing women from the Malay consumer goodsfor digital marketing advertisement special used by theiruniform prayers, andperforming is the women Media Archipelagos when consumer goods Today, Siti Khadijah has me of Siti Khadijah. Telekung isMalayand marketing for synonymously associated with the and digital from the Archipelagos when their prayers, is become the leading brand in Today, Siti Khadijah has Malay Culture. performing their prayers,with andthe is consumer goods synonymously associated woman’s prayer outfits inin become the leading brand pecial uniform used by the Malay “It Culture. associated with the advertisement and Media all began with the Mrs. Aminuddin Mohd Nasir, synonymously Malaysia. The outfits company now has prayer Mrs. Aminuddin binbin Mohd Nasir, woman’s Today, Khadijah hasinbecome Malay Culture. problem most Founder “It all faced beganby with theusers of storesSiti in The Jakarta, Indonesia and Mrs. Aminuddin bin Mohd Nasir, men from theFounder Malay Malaysia. company now has digital marketing for the London, leading the brand in woman’s the telekung who couldn’t find problem faced by most users of UK. Founder stores in Jakarta, Indonesia and outfits in Malaysia. The “It all began with the problem something comfortable tofind wear”, prayer KEYwhen SUCCESS ELEMENTS the telekung who couldn’t chipelagos performing London, the UK. Aminuddin says, “Media consumer goods says Aminuddin. Seizing this as an company now has stores in Jakarta, by most users of thetotelekung something comfortable wear”, KEY SUCCESSELEMENTS ELEMENTS faced KEY SUCCESS exposure to a local TV“Media channel Aminuddin says, opportunity, Siti Khadijah • Focus on Muslim heritage who couldn’t find something says Aminuddin. Seizing this as an Indonesia and London, the UK. ir prayers, and is was a momentum to channel be recognized exposure to a local TV •• Focus on to Apparel created a wear”, brand to says to bring it to anheritage opportunity, Siti Focus onMuslim Muslim heritage comfortable to Khadijah Today, Siti Khadijah has by a large audience of consumers. was a momentum to be recognized distinguish itself as athis maker bring itassociated toitan Apparel created a brand to as ofan nonymously withAminuddin. the Aminuddin says, “Media tointernational bring tointernational anlevel Seizing Since we were featured on a TV by a large audience of consumers. prayer outfits quality distinguish itself as become a maker of andthe exposure to a local TV channel was •level Media advertisement and international level opportunity, Siti creating Khadijah Apparel leading brand show, business hasonbeen Since wethe were featured a TVin comfort through innovative facial lay Culture. prayer outfits creating quality and •• Media advertisement a momentum to be recognized by a digital marketing for created a brand to distinguish Media advertisement and expanding”. show, the business has been design through and highinnovative quality materials. comfort facial and digital marketing for woman’s prayer outfits in large audience of consumers. Since consumer goods itself as a maker of prayer outfits digital marketing for expanding”. In addition to TV, the designSiti andKhadijah high quality materials. consumer goods Apparel seeks we were featured on a TV show, the creating quality and comfort consumer goods PROFILE “It all began with the company is proactive about other ha In addition to TV, the Malaysia. The company now to preserve the history and Siti Khadijah Apparel seeks has been expanding”. through innovative facial design business PROFILE types of media advertisement and company is proactive about other Founded by Aminuddin bin values of theand telekung by toheritage preserve the history and high quality materials. oblem faced by most users of digital marketing including types of media advertisement and stores in Jakarta, Indonesia and Mohd Nasir with his spouse in adapting old and new featuresby Founded by Aminuddin bin heritage values of the telekung digital InBillboard, addition to TV,including the PROFILE Google Ads,company Facebook, marketing 2009, Siti Khadijah Apparel through its design and use of high Mohd Nasir withcouldn’t his spouse in find old andApparel new features is Billboard, proactive about other types of telekung who adapting Siti Khadijah seeks to the Twitter, and Instagram. Google Ads, Facebook, London, UK. started businessApparel with Muslim quality traditional and high-tech 2009, Sitiits Khadijah through its design and use of high media advertisement and digital prayer Founded by Aminuddin bin preserve the history and heritage Twitter, and Instagram. outfits. The company’s materials. The patented design started its business with Muslim “We wish to move forward quality traditional and high-tech methingprayer comfortable to wear”, marketing including Billboard, Mohd Nasir with his spouse in values of the telekung by adapting visionoutfits. is to elevate the fashion to Siti Khadijah is introducedThe by patented The company’s globally by leading telekung materials. design “We wish to movethe forward Ads, Facebook, Twitter, says, “Media 2009, Sitielevate Khadijah Apparel old and new features through its Google the international heritage of the mainly focuses on the facial vision is to the fashion to and diversification intelekung the modest introduced by Siti Khadijah is Aminuddin globally by leading the s Aminuddin. Seizing this as an Instagram. started its business withofMuslim design and useonofthe high archipelago. design, ensuring comfort during and the international heritage the woman apparel industry through mainly focuses facialquality anda diversification in the modest exposure to local TV channel prayerToday, outfits. The company’s traditional andstretchable high-tech materials. prayerensuring and material archipelago. aggressive branding and product design, comfort during the company woman apparel industry through portunity, Siti Khadijah which will compliment “We wish to move forward vision is to elevate the fashion to The patented design introduced by innovation”, says Aminuddin. prayer and stretchable material distributes a variety of highaggressive branding and product Today, the company was a momentum tothebe recogniz by leading telekung the international heritage Khadijah is mainly focuses on globally will compliment quality prayer in theof parel created a outfits brand tothe Sitiwhich innovation”, says Aminuddin. distributes a variety of highdiversification in the modest archipelago. the facial design, ensuring quality prayer outfits in the by acomfort largeandaudience of consumer tinguish itself as a maker of during prayer and stretchable woman apparel industry through branding and product Today, the company distributes material which willSince compliment we aggressive were featured on a TV 35 ayer outfits creating quality and innovation”, says Aminuddin. a 50variety of highquality prayer any face shape and size. The Success Stories 35 show, the business has been outfits inStories the domestic and global materials used are of high quality 50 Success mfort through innovative facial expanding”. sign and high quality materials. 50 Success Stories 35 In addition to TV, the Siti Khadijah Apparel seeks company is proactive about othe preserve the history and Siti Khadijah Apparel began

any, Aminuddin bin Mohd Nasir and his spouse

el

Company Profile

arel

on (2010-present),

tion (2012-2015),

Corporate Name:

/FASHION/ FASHION/ /FASHION/

Siti Khadijah Apparel Sdn. Bhd. MALAYSIA MALAYSIA MALAYSIA

/FASHION/

/FASHION/

Below – Founders of the company, Aminuddin bin Mohd Nasir and his spouse Below Below––Founders Foundersofofthe thecompany, company,Aminuddin Aminuddinbin binMohd MohdNasir Nasirand andhis hisspouse spouse Below: of the company, Aminuddin bin Mohd Nasir and his spouse The team atFounders Siti Khadijah Apparel The Khadijah Apparel Theteam teamatatSiti Siti Khadijah Apparel The team at Siti Khadijah Apparel The factory of Siti Khadijah Apparel The Khadijah Apparel Thefactory factoryofofSiti Siti Khadijah Apparel Below – Founders the company, Aminuddin bin Mohd Nasir and his spouse The factory of SitiofKhadijah Apparel From the Classic Design Collection (2010-present), From Design Collection (2010-present), The team at Siti Khadijah Apparel Fromthe theClassic Classic Design Collection (2010-present), From the Classic Design Collection (2010-present) From the Modern Design Collection (2012-2015), The factory of Siti Khadijah Apparel From Design Collection (2012-2015), Fromthe theModern Modern Design Collection (2012-2015), From the Modern Design Collection (2012-2015) From the Classic Design Collection (2010-present), From the Modern Design Collection (2012-2015),

MALAYSIA

MALAYSIA Established: 2009

Company Profile

Company Company Profile Corporate Name: Profile Company Profile Number of Employees: over Siti Khadijah Apparel Sdn. Bhd. Corporate Name: Company CorporateProfile Name:

100

Siti Apparel Khadijah Apparel Apparel Sdn. Bhd. Sdn. Bhd. Corporate Name: Siti Khadijah Established: 2009 Sdn. Bhd. SitiInternational Khadijah Apparel Sdn. Bhd. Activities:

2009 NumberEstablished: of2009 Employees: Established: Having foreign



affiliates or branches Number of Employees: 100 Employees: over 100 100 over • ofofHaving consignees for productio Number Employees: over International Activities: Number Employees: over 100 in foreign countries • Having foreign affiliates or • Export of goods to foreign International Activities: Activities: branches International Activities: International Activities: countries consignees for • foreign Having foreign foreign affiliates oraffiliates or Having affiliates ••• Having Having foreign affiliates or or Established: over 100 2009

branches branches production foreign branches in

•• countries Having consignees forconsignees production • consignees Having for production consignees for production production Having for

Awards: inin foreign countries in foreign countries countries foreign countries

goodstotoforeign foreign ••• Export Export of of goods • of Exportto goods to foreign Export goods goods toofforeign foreign



countries countries Winner of Premier countries countries

Award, Bank Islam Utusan Shariah Award 20 Awards: Awards: •WinnerWinner Awards: Awards: of Digital Marketing •• Winner of Premier Award, Bank of Premier Award, Award, Bank Islam Utusan Shar Utusan Shariah Award 2017 • Islam Winner Premier Award, Bank • of Winner of Premier Award, Bank Premier Award, Bank Islam Utusan Shariah • Bank Winner of Digital Marketing Award 2017 Islam Utusan Shariah Award 2017 Shariah Award 2017 Islam Utusan Shariah Award 2017 Award,2017 Bank Islam Utusan Shariah • Award Winner Digital Marketing Digital Marketing •2017of Winner of Digital Marketing •Award Finalist in National Innovation Award, Islam Utusan Shariah Islam Utusan Shariah Award, Bank Islam Utusan Shariah of Digital Marketing •• Winner Finalist in Bank National Innovation Award 2016 Award 2017 Award 2016 Award, BankAward Islam 2017 Utusan First Women Entrepreneur Awa Finalist in Finalist National NationalinInnovation Innovation •• •First Women Entrepreneur Award Innovation •Award National Shariah 2017 2016 Award 2016 Award 2016 2016 ••• Finalist Rating under SME National First Women Entrepreneur Award Entrepreneur Awardunder •inScore First Women Award •Four-star Four-star ScoreEntrepreneur Rating SM Competitiveness for Enhancement, 2016 2016 Innovation Award 2016 SME Corp Competitiveness for Enhanceme • Four-star Rating under SME Score Rating under SMEunder SME • Score Four-star Score Rating • First Women Entrepreneur Competitiveness SME Competitiveness Corpfor Competitiveness for Enhancement, Enhancement, for Enhancement

Award 2016 • Four-star Score Rating under SME Competitiveness for Email: Tel.: [email protected] 10 Email: 6000 864 Email: [email protected] Email: [email protected] [email protected] Enhancement, SME Corp CorpSME Corp Email: SME [email protected]

Website: Email: [email protected]

Tel.: 6000 Tel.: +60 +60 10 10 6000 864 Tel.: +60864 10 6000 864

www.sitikhadijah.com Tel.: +60 10 6000

864

Tel.: +60 10 6000 864 Website: Website: Website: Facebook: www.sitikhadijah.com www.sitikhadijah.com Website: www.facebook.com/ www.sitikhadijah.com Website: www.sitikhadijah.com TelekungSitiKhadijah

www.sitikhadijah.com Facebook: Facebook:Facebook: Facebook: Instagram: @telekung.sitikhadijah www.facebook.com/ www.facebook.com/ www.facebook.com/ www.facebook.com/ TelekungSitiKhadijah TelekungSitiKhadijah TelekungSitiKhadijah Facebook: TelekungSitiKhadijah

50 Success Stories

36

50 SuccessStories Stories 0 Success 50 Success Stories

www.facebook.com/ Instagram: Instagram: @telekung.sitikhadijah Instagram: @telekung.sitikhadijah Instagram: @telekung.sitikhadijah @telekung.sitikhadijah TelekungSitiKhadijah 36 Instagram: @telekung.sitikhadijah 50 Success Stories

36 36

/HEALTH AND WELLNESS/

HEALTH AND WELLNESS/

/HEALTH AND WELLNESS/

Bellary Enterprise

Bellary Enterprise

BRUNEI DARUSSALAM

BRUNEI DARUSSALAM

BRUNEI DARUSSALAM

A Bellary passionate aiming to bring chemical-free Enterprise An inspirational andcompany full of passion company aiming to wellness through natural, holistic remedies for the An inspirational and full of passion company aiming to bring chemical-free wellness to the Bruneian households. aa

Bruneian household bring chemical-free wellness to the Bruneian households.

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As of today, Bellary associating brands under its Ms.Diana DianaHan, Han,Founder Founder Enterprise takes this finding to penetration rate in Brunei is Enterprise has 2 associating Given that the internet Nature (organic Asumbrella; of today, Bellary Bellary Ms. Diana Han, Founder considerably high, Bellary derive its marketing strategy. brands its umbrella; rate in Brunei is products) and Reverie brandpenetration Enterprise has 2under associating KEY ELEMENTS Enterprise takes this finding toTed, Diana andhigh, herBellary husband, Bellary Nature (organic products) considerably KEY SUCCESS SUCCESS ELEMENTS (natural bar). brands under itssoap umbrella; derive itsdifferent marketing strategy. exercise online channel and Reverie brand (natural soap KEY SUCCESS ELEMENTS Enterprise takes this finding to Strong collaborativeBellary Nature (organic products) •• Strong and collaborative Diana and her husband Ted and social media tools such as bar). derive its marketing strategy. SMEs SMEs landscape landscape exercisenewsletter different online channel and Reverie brand (natural soap Internalization knowledge weekly to email and • Strong and collaborative Diana and hermedia husband and social toolsTed such as •• Online for the the bar). Online marketing marketing for random educational post on social spillover and collaborative Internalization knowledge SMEs landscape exercise different online channel weekly newsletter to email and better better reach reach media sites to advertise the spillover and collaborative SMEs landscape random educational post on social and social media tools such as • Online marketing for the •• Strategic Strategic partnership partnership Internalization products onto different channels. SMEs landscape knowledge media sites advertise the weekly newsletter to email and better reach In Brunei, enterprises are Customizable online advertisement spillover and collaborative products on different random educational postchannels. on social In Brunei, enterprises are • StrategicPROFILE partnership closely connected to each other allows the company be selective Customizable onlinetothe SMEs landscape closely connected to each other media sites to advertise regardless industries they inadvertisement terms of the allows target the audience or Bellary Enterprise was PROFILE regardless ofof industries are products on different channels. ROFILE established in September 2013 by In Brunei, enterprises are they are operating in. Many business time of the advertisement, and company to be selective in terms operating in. Many business Customizable online to each other Diana Han’s passion in living aclosely of the target audience or time of owners usually participate to the etc. So the possibility to create a Bellary Enterprise was connected owners usually participate to the advertisement allows the Bellary Enterprise was regardless of industries they are healthy, and chemical-free life. the advertisement, and etc. So the exposition together, or trainings, tailor-toproduct advertisement established in September 2013 exposition together, or trainings, stablished inn September 2013 by company to betoselective in terms sheHan’s was diagnosed with operating in. Many group,business andother other business ispossibility focus group, and businesslimitless, increate whicha tailor-toit helps the by2010, Diana passion in living focus iana Han’s passion in living a of the target audience or time of Rheumatoid Arthritis which was product advertisement is limitless, owners participate to theSo So brand related activities together. related activities together. improve its effectiveness a healthy, and chemical-free life. usually ealthy, and chemical-free life. for her and the advertisement, and etc. So the life-turning point in which it helps of theadvertisement brand the together, orwhen trainings, there are businesses aretime time when businesses and reachability In 2010, she was diagnosedexposition with there her diagnosed family. She began 2010, she was with her improve effectiveness and possibility toits create a tailor-toshareand their business know-how other businessshare their business know-how to a larger group of the customers. Rheumatoid whichfocus was group, soonArthritis after, reachability of advertisement to a heumatoid treatment Arthritis which wasbut product advertisement is limitless, and experience to fellow Bruneian together. So Bruneian and experience to fellow the life-turning pointtreatments for herrelated and activities conventional medical larger group of the customers. he life-turning point for her and it helps the businesses. Inbusinesses addition, this there arebusinesses. time whenIn addition, this could could in which In addition to brand the aggressive her family. She began her treatment er family. She began her improve its effectiveness and share their know-how be business contributed to Darussalam conventional online marketing, soon after, but conventional eatment soon after, but reachability of advertisement to a to fellow Enterprise’s strongBruneian support to link Diana also utilizes another effective medical treatments didn’t and workexperience onventional medical treatments larger group of the customers. businesses. In addition, this could in Brunei together. tool called the educationbased35 as effectively as she expected, so all businesses Future of ASEAN

50 Success Stories

uture of ASEAN

37 35

ALTH /HEALTH AND AND WELLNESS/ WELLNESS/

BRUNEI BRUNEI DARUSSALAM DARUSSALAM

/HEALTH AND WELLNESS/

Strategic partnership partnership for for In addition In addition to the aggressive to the aggressiveStrategic growth growth opportunity opportunity ntional conventional online online marketing, marketing, futurefuture Diana also utilizes also utilizes another another Currently, BellaryBellaryfor marketing as a strategy to build Currently, Strategic partnership ve effective tool called tool the called educationthe education-Enterprise customer’s trust and create Enterprise partners partners with with future growth opportunity marketing based marketing as a strategy as to The awareness fora strategy theto brand. SimporSimpor Pharma, Pharma, in which in which it is a it is a /HEALTH AND WELLNESS/ customer’s build customer’s trust and trust create and create Brunei’s Currently, Bellary Enterprise difference of the education-based Brunei’s pioneerpioneer Strategicwith partnership for In addition to the aggressive ness awareness formarketing thefor brand. theisbrand. The The Simpor Pharma, that the contentpharmaceutical of partners pharmaceutical manufacturing manufacturing future growth opportunity conventional online marketing, in which it is a Brunei’s pioneer ence difference of the education-based of the education-based the advertisement does not include plant.pharmaceutical The plant. company The company is amanufacturing foreign is a foreign Diana also utilizes another selling-based messages, Currently, Bellary eting marketing is that is the that content the content of but ofrather direct investment direct investment in formin of effective tool called the educationThe company isofform a foreign Enterprise partners with educational contents such as, in plant. dvertisement the advertisement does not does not based marketing as a strategy to joint venture joint venture between awhich aofisjoint Simpor Pharma,between in a direct investment in form it Bellary Enterprise case, deinclude selling-based selling-based messages, messages, build customer’s trust andingredient createCanadian Canadian firm, a firm, local a private local private Brunei’s pioneer facts, healing property, and tips venture between a Canadian awareness for the brand. The ther but rather educational educational contents contents pharmaceutical manufacturing equityfirm, equity fund fund a private group and a of group localof local a and local equity fund for the usage of its products. Many of the education-based as, such in Bellary as,difference in Bellary Enterprise Enterprise case, case, plant. The company is a investors. foreign and a group of local investors. investors. The partnership The partnership companies have yet to master this marketing that the property, content of dient ingredient facts, healing facts,istool, healing property, direct investment would in form of partnership support marketing but this is not would the The would support support the company the company the advertisement does not joint venture between a ps and fortips the for usage the of usage its of its the company with knowledge include selling-based messages, case for Bellary Enterprise. with knowledge with knowledge sharing sharing and Canadian firm, a local privateand cts. products. Many Many companies have contents have other sharing and other more robust but companies rather educational more other robust more robust growth growth equity fund and a group of local such in Bellary Enterprise case, master yet to master this as, marketing this marketing tool, tool, growth opportunities for Bellary investors.for The partnership opportunities opportunities Bellary for Bellary facts, healing property, Enterprise. is but is not thisingredient the is not case the for case Bellary for Bellary would support the company Enterprise. Enterprise. and tips for the usage of its prise. Enterprise. with knowledge sharing and products. Many companies have yet to master this marketing tool, but this is not the case for Bellary Enterprise.

other more robust growth opportunities for Bellary Enterprise.

BRUNEI DARUSSALAM Company Company Data Data

Corporate Corporate Name: Name: Enterprise Bellary Enterprise Company ProfileBellary

BRUNEI DARUSSALAM

Corporate Name: Establish: Establish: September September 2013 2013 Bellary Enterprise Company Data

Number of Employees: of Employees: Less than Less 10 than 10 Establish: 2013 CorporateNumber Name: Bellary Enterprise Number of Employees: Establish:International September 2013 International Activities: Activities: Less than 10 Export through Export through eCommerce eCommerce Number of Employees: Less than 10 International Activities: Export of goods to foreign Award: N/A Award: N/A International Activities: countries Export through eCommerce

Award: Email: Email: The company Award: N/A has received local [email protected] [email protected] and international recognitions Email:

Email: Tel.: +67Tel.: 3 862 +67 4602 3 862 / 898 4602 9996 / 898 9996 [email protected] [email protected] Tel.: +67 Website: 3 862 4602 / 898 9996 Website: Tel.: +67 3 862 4602 / 898 9996 www.bellarynature.com www.bellarynature.com Website:

www.bellarynature.com Website: Facebook: Facebook: www.bellarynature.com

www.facebook.com/bellarynaturebn www.facebook.com/bellarynaturebn Facebook: Facebook: www.facebook.com/bellarynaturebn www.facebook.com/ Instagram: Instagram: @bellarynature @bellarynature bellarynaturebn Instagram: @bellarynature

Instagram: @bellarynature

Above (clockwise) – Bellary Nature’s four-formula facial masks; Velvet Therapy Antioxidant facial mask, Activated Charcoal Detox facial mask, Petal Perfect Beauty facial mask, and Sun Kiss Brightening facial mask / Bellary Nature’s two-formula facial elixir; Rose of

Above (clockwise):

Dawn Drops Ethereal Beautyfour-formula Drops / Bellary Enterprise’s staffVelvet with products / The newlymask, introduced natural soap barsDetox from lockwise) Above (clockwise) – Bellary Nature’s – and Bellary four-formula Nature’s facial masks; facial Velvet masks; Therapy Antioxidant Therapy Antioxidant facial facial Activated mask,Charcoal Activated Charcoal Detox Bellarybrand Nature’s four-formula facial masks; Velvet Therapy Antioxidant facial mask, Activated Charcoal Reverie k,facial Petal mask, PerfectPetal Beauty Perfect facial Beauty mask,facial and Sun mask, Kiss and Brightening Sun Kiss Brightening facial mask facial / Bellary mask Nature’s / Bellary two-formula Nature’s two-formula facial elixir;facial Rose elixir; of Rose of facial mask, Petal Perfect Beauty facial mask, Kiss Brightening mask /natural Bellary opsDawn and Ethereal DropsDetox and Beauty Ethereal Drops Beauty / Bellary Drops Enterprise’s / Bellary Enterprise’s staff with products staffand with /Sun The products newly /introduced The newlyfacial natural introduced soap bars from soap bars from Nature’s two-formula facial elixir; Rose of Dawn Drops and Ethereal Beauty Drops / Bellary Enterprise’s rand Reverie brand

staff with products / The newly introduced natural soap bars from Reverie brand

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Future of ASEAN

50 Success Stories 36 36

/health and wellness/ /HEALTH WELLNESS/ /HEALTH AND AND WELLNESS/

PHILIPPINES

PHILIPPINE PHILIPPINES

Gandang Kalikasan Inc. Gandang Kalikasan Inc. Gandang Kalikasan Inc. aa

aa

A fast growing and trail-blazing Filipino social

fast growing and trail-blazing Filipino A fastAenterprise growing andmade trail-blazing socialsocial who it big in aFilipino global stage enterprise in a global stage. enterprise who who mademade it bigitinbig a global stage.

determination Its Human Nature ItsIts Human Nature brand brand became Solid SolidSolid determination to to determination to Human Nature brand improve the became theSoutheast first Southeast Asian the firstfirst Southeast Asian brand to improve the of became the Asian the improve the life life oflife theof the brand ever carry US NaturalFilipinos Filipinos ever beartocarry the USthe Natural Products brand to ever USthe Natural Products Association (NPA)Seal Filipinos Association (NPA) Natural Products Association (NPA) As mentioned As mentioned earlierearlier Seal. TheThe company also onNatural its products. company Natural Seal. The company also As mentioned earlier regarding regarding the three core receives numerous local andand regarding the three core also receives numerous local receives numerous local and the three coreinternationally principles, GKI principles, CKI internationally principles, CKI international recognitions. international recognitions. international recognitions. internationally hires people from hires people from the low-skilled,

hires people from the low-skilled, the marginalized low-skilled, marginalized sectors. marginalized sectors. This isThis not is not Philippine-made products sectors. This is not because theis low, because the cost of hiring Locally-made products of because the cost of hiring is low, Locally-made products of cost of hiring is low, but because but because one of its mission is uncompromising quality of uncompromising uncompromising qualityquality but because one of its mission is part of its mission is to provide to provide dignified work, fair ToitGKI, it is important to to provide dignified work, fair ToTo GKI, is it important to dignified work, fair and living wages, living wages, opportunities to formulate GKI, and is important manufacture to living wages, and opportunities to formulate and manufacture develop for those who need them and opportunities to develop to formulate andin Philippines manufacture develop for those who need them products products only only inonly Philippines those the whomost. needIts them the most. end goal is to help products in the Philippines because it wants tocreate help create a the most. Its end goal is to help because it wants to help a Its end goal families is to help families these rise out ofrise poverty because it wants to help create a these families rise out of poverty movement for excellence, worldmovement for excellence, worldout of poverty and enjoy a better and have better standard of living. movement for excellent and worldclass, Philippine-made products. and have better standard of living. class,class Philippine-made products. standard of living. Philippine-made products. In addition, the company In addition, the company Each of its products is neatly Each of its products is neatly also aggressively supporting also aggressively from the company’s thesupporting company is also Mrs. Anna Meloto-Wilk, formulated Eachfrom of its products is neatly In addition, the company’s Mrs. Anna Meloto-Wilk, formulated young, budding social Mrs. Anna Meloto-Wilk, young, budding social own certified scientists and made aggressively supporting young, President from the own formulated certified scientists and company’s made President entrepreneurs by mentoring them President entrepreneurs mentoring them with certified tested ingredients. socialbyentrepreneurs by certified scientists and made budding with own certified tested ingredients. in scaling up their businesses in scaling upthem their businesses Moreover, each supplier in scaling up with certified tested ingredients. each supplier for thefor the mentoring SUCCESS ELEMENTS KEY SUCCESS ELEMENTS Moreover, KEY KEY SUCCESS ELEMENTS based on the premise that scaling based on the premise thaton scaling company is required to present businesses based the Moreover, each supplier for company is required to present an the antheir results in greater social impacts. results inthat greater social impacts. • Sustainablebusiness business model official certification that the premise scaling up results in • Sustainable model company is required to present official certification that the • Sustainable business model By doing so, Human Nature By doing so, Human Nature stores stores that that involves all relevant ingredient is one hundred percent greater social impacts. By doing an official certification that the involves all relevant ingredient is one hundred percent that involves all relevant are notthe only the selling channel of are only selling channel of partiesininthe the production production natural and a documentation so, not Human Nature stores act not ingredient is 100% natural and a natural and a documentation parties its own products, butfor also for parties chain in the production own also describing how the ingredient is its only as products, the sellingbut channel for its formal documentation describing describing how the ingredient is fifteen other social enterprise chain chain fifteen other social enterprise processed. The company evaluatesown products, but also for fifteen • Remain true to its principles processed. the ingredient is processed. The company evaluates brands like Human Nature. • Remain to its principles how brands like Human Nature. • Remain true totrue its principles each ingredient against many other social enterprise brands like each ingredient against many The company envision a natural standards international The company evaluates each Human TheNature. company envision a international natural standards PROFILE PROFILE world-class operation and global including the Natural ingredient against the Products strictest world-class PROFILE operation and global including the Natural Products The fast growing its Human Nature Association and Europe’s Eco- presence Thepresence company envisions a worldThe fast growing social social international standards for natural for its for Human Nature Association and Europe’s Ecoenterprise Kalikasansocial brand that brings focus to Cert. class operation and global presence enterprise Gandang Kalikasan The Gandang fast growing products including the Natural brand that brings focus to the the Cert. Inc.enterprise (GKI) was founded in 2008 and ingenuity onefor itsquality Human Nature Inc. (GKI) was founded in 2008 Gandang Kalikasan Inc. Products Association Europe’s quality and ingenuity ofbrand one-ofthat Apart from theand strict Apart from the strict by the inspired trio Anna Melotohundred percent Philippine-made brings focus to the quality and by the inspired trio founded Anna Meloto(GKI) was in 2008 by the Eco-Cert. hundred percent Philippine-made selection raw ingredients, of rawof ingredients, GKI GKI ingenuity Wilk, Camille Meloto, and Dylan selection natural that promote of products 100% PhilippineWilk, Camille Meloto, and Dylan inspired trio Anna Meloto-Wilk, natural products that promote also utilizes latest technology in also utilizes latest technology in Wilk. The company is a trailfor love the Philippines, love for made natural products that Wilk. TheCamille company is a trailMeloto, and Dylan Wilk. green Apartchemistry from the and strictnatural selection love for the Philippines, love for green chemistry and natural blazing genuinely natural the poor, and love for promote for the blazing genuinely naturalis a trailblazing ofmanufacturing The company raw ingredients, GKI also tothe poor, love and love for Philippines, in its production manufacturing in its production to consumer company environment. love for the poor, and love for the consumer goods goods company drivendriven genuinely natural consumer goods utilizes the latest technology environment. the consistency ensureensure the consistency of the of the by core three core driven principles Pro- core by three principles of Procompany by ofthree inquality green ofchemistry and natural environment. its Haman quality of its Haman NatureNature Philippines, Pro-Poor, and Pro-ProPhilippines, Pro-Poor, and Proprinciples of Pro-Philippines, manufacturing in its production to products. products. Environment. Environment. Poor, and Pro-Environment. ensure the consistency of quality of its Human Nature products.

Future of ASEANStories Future of ASEAN 50 Success

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/HEALTH AND /health andWELLNESS/ wellness/

PHILIPPINES

/HEALTH /HEALTH AND AND WELLNESS/ WELLNESS/ /HEALTH AND WELLNESS/

PHILIP

PHILIPPINES PHILIPPINES PHILIPPINES Company Profile

Company Profile

Company Profile Company Profile Corporate Name: Gandang Kalik Company Profile PHILIPPINES Inc. Corporate Name: Gandang Kalikasan Corporate Name: Gandang Kalikasan Corporate Name: Inc. Inc. Corporate Name: Gandang Kalikasan Gandang Kalikasan Inc. Inc.

/HEALTH AND WELLNESS/

Establish: 2008 Company Profile Establish: 2008 Establish: 2008 Established: 2008 Establish: 2008 Corporate Name: Gandang Kalikasan Inc. Number ofEmployees: Employees: Number of Employees: More 100 100 More tha Number ofthan Employees: Number of More than Number of Employees: More than 100 More than 400 Establish: 2008 International Activities: International International Activities: International Activities: Activities: International Export of good Activities: Export of good Number of Employees: More than 100 Export ofgood goods to foreign Export of Export of good

Above: Anna’s husband and the co-founder Dylan Wilk

Above: Anna’s husband and the co-founder Dylan Wilk Above: Anna’s husband, GKI co-founder and CEO Dylan Wilk Above: Anna’s husband and the co-founder Dylan Wilk Above: Anna’s husband the co-founder Right: Anna’s sister andand the co-founder, CamilleDylan MelotoWilk Right: Anna’s co-founder and Creative Director Right: Anna’s sistersister, and theGKI co-founder, Camille Meloto Right: Anna’s sister and the co-founder, Camille Meloto Camille Meloto Right: Anna’s sister and the co-founder, Camille Meloto

countries

Award: Award: International Activities: Award: 2016 World Pioneer in Sustainable Award: Awards: Export of good 2016 World Pioneer in Sustainable Beauty awarded by theinOrganic 2016 World Pioneer Sustainable Beauty by the Organic • 2017 SME Company of the Monitor inawarded Paris, France Beauty awarded by the Organic 2016 World Pioneer in Sust Monitor in Paris, France US Natural Products Association Monitor in Paris, France Year at Asia CEOBeauty Awardsawarded by the Orga Award: US Natural Products Association Seal, 2016 US Natural Products Association • 2016 World Pioneer in Monitor in Paris, France Seal, 2016recognition, Cruelty-free the People Seal, 2016 2016 World Pioneer in Sustainable US Natural Products Associ Cruelty-free recognition, People Sustainable Beauty awarded for the Ethical Treatment of Animals Cruelty-free recognition, thethe People Beauty awarded by the Organic for the Ethical Treatment of Animals (PETA), 2011 Seal, 2016 for the Ethical Treatment of Animals Paris, France byMonitor OrganicinMonitor in Paris, (PETA), 2011 Cruelty-free recognition, the (PETA), 2011 US Natural Products Association France Seal, 2016 for the Ethical Treatment of Email: [email protected] • USCruelty-free Natural Products recognition, the2011 People (PETA), Email: [email protected] Email: [email protected] the Ethical Treatment offor Animals Association accreditation (PETA), 2011 most of indicate its products, 2016 Tel.: Please Tel.: Please indicate • Tel.: 2012Please Global Social usa@humanheartnature. indicate Email: Email: [email protected] Entrepreneur awarded by the Website: Schwab Foundation at the Website: Website: www.humanheartnature.com Tel.: Forum Please indicate World Economic Tel.: Please indicate www.humanheartnature.com www.humanheartnature.com

Above: Anna’s husband and the co-founder Dylan Wilk Right: Anna’s sister and the co-founder, Camille Meloto

Above: GKI employee producing Human Nature product Above: GKI employee producing HumanNature Natureproduct product Above: GKI employee producing Human Right: Human Nature booth at a product showcasing event in Singapore Right: Human Nature booth a productshowcasing showcasingevent eventin inSingapore Singapore Right: Human Nature booth atat a product

Above: GKI employee producing Human Nature products Above: GKI employee producing Human Natureinproduct Right: Human Nature booth at an event Singapore Above: GKI employee producing Human Nature product Right:Right: Human Nature booth showcasing event in Singapore Human Nature boothatataa product product showcasing event in Singapore

• 2011 Social Entrepreneur of

Facebook: the Year awarded by Ernst & Website: Facebook: Website: Facebook: www.facebook.com/humanheartnature Young www.humanheartnature.com www.facebook.com/humanheartnature www.humanheartnature.com www.facebook.com/humanheartnature

Left: Human Nature’s famous Mineral Make up Left: Human Nature’s famous Mineral Make up Right: HumanNature’s Nature’s famous famous Body Scrub Left: Human Mineral Make up Right: Human Nature’s famous Body Scrub

Left: Human 100% Body Natural Mineral Make up Right: HumanNature’s Nature’s famous Scrub Right: Human Nature’s 100% Natural Body Scrub Left: Human Nature’s famous Mineral Make up Right: Human Nature’s famous Body Scrub Left: Human Nature’s famous Mineral Make

Right: Human Nature’s famous Body Scrub

up

Twitter: Email:@HumanNaturePhil Facebook: Twitter: @HumanNaturePhil customer.service@ Twitter: @HumanNaturePhil Facebook: www.facebook.com/humanheartnature

humanheartnature.com

www.facebook.com/humanhear

Twitter: @HumanNaturePhil Tel.: +63 2 784 7788

Twitter: @HumanNaturePhil

Website: www.humanheartnature.com Facebook: www.facebook.com/ humanheartnature

Twitter: @HumanNaturePhil Future of ASEAN Future of ASEAN

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Future of ASEAN

50 Success Stories38

Skin Inc. is an omni-channel With her career background brand, whose products are in the IT industry, Sabrina Tan /HEALTH AND WELLNESS/ SINGAPORE distributed through sales outlets disrupts the beauty industry by /HEALTH AND WELLNESS/ SINGAPORE /HEALTH AND WELLNESS/ SINGAPORE as well as online. turning her technology experience in product development and Skin Under both channels, Skin Skin Inc. Inc. marketing. Today, Skin Inc. is Skin Inc. Inc. owns a proprietary algorithm An Singaporean who revolutionizes the the Anemerging emerging Singaporean company who revolutionizes present in 100company cities with over 350 called An emerging Singaporean company who revolutionizes the“My Skin Identity”, which is world’s traditional beauty industry world’s traditional beauty industry. outlets across Asia, the US and the world’s traditional beauty industry. based on decade of skin aging Europe. research. It enables individual customers to decode their unique Investment in Technology for skin identities, a serum Skin Inc.concoct is an omni-channel With her career background in product development and Under both channels, Skin Inc. Digital Marketing and brand,Skin whose areto them in theWith IT industry, Sabrina Tan cocktail Inc. is an omni-channel her career background isproducts unique ownswhich a proprietary algorithm marketing to disrupt the beauty distributed through salesare outlets disrupts beauty Sabrina industryTan by brand, whose products in the ITthe industry, Product Development control their skincare called “My Skin of Identity”, which industry. Today, Skinexperience Inc. and is take as well as online. turning her technology distributed through sales outlets disrupts the beauty industry by is based on decade of skin aging present in 100 cities with over 350 in product development and regimen. as well as both online. turning her technology experience Skin Inc. wasoutlets born digital. Under channels, Skin research. It enables individual across Asia, the US and marketing. Skin Inc. in product Today, development andis Inc. owns a both proprietary algorithm Under channels, Skin Former IT marketer Sabrina Tan to decode their unique Europe. present in 100 cities withInc. overis350 “Thiscustomers is a new way where youiscan marketing. Today, Skin called “My Skin Identity”, which Inc. owns a proprietary algorithm skin identities, concoct a serum outlets USover and the says, “We pride ourselves asAsia, game presentacross in 100 citiesthe with 350 create based your own serum without decade of skin aging calledon “My Skin Identity”, Europe. which is unique to which them is outlets across Asia, the US and the cocktail Investment in technology research. It enables individual changer and disrupt the beauty based on decade ofSabrina skin agingTan. owning a lab”, says and take control of their skincare Europe. customers unique for digital marketing and research. to It decode enablestheir individual scene by scaling customization regimen. Investment in Technology for “My Skin Identity” can remotely skin identities, concoct a serum customers to decode their unique product development Digital Marketing and leveraging on technology andin Technology Investment for cocktail which isconcoct unique to them skinskin identities, aaccurately serum diagnose concerns Product Development and “This is control a newisof way where you Digital Marketing and take their skincare cocktail which unique to them amplify that concept viaInc. the Skin was born digital. and allow customers to find Product Development regimen. can create your own serum without and take control of their skincare Skin Inc. was born digital.Tan IThas marketer Sabrina digital economy. Former Digital no Sabrina , Founder personalized skincare expert owning a alab”, Sabrina regimen. Former IT marketer Tan Skinpride Inc. was born digital. “This is new says way where youTan. canand says, “We ourselves as game boundaries. You can reach a “My Skin Identity” can remotely says, “We pride ourselves as game create ownway serum without Former IT marketer Tan products inyour clicks within “This isaafew new where you can changers and disruptSabrina the beauty changer and disrupt the beauty diagnose skin concerns accurately owning a lab”, says Sabrina Tan. says, “We pride ourselves as game target audience all across the create your own serum without scene by scaling customization, This minutes. is a true strength LEMENTS scene by scaling customization and allow customers to find “My Skin Identity” can remotely changer and disrupt the beauty owning a lab”, says Sabrina Tan. technologyand and globe. Therefore,leveraging we invest leveraging on technology which differentiates Skin Inc. personalized skincare expert and diagnose skin concerns accurately scene by scaling customization “My Skin Identity” can remotely Ms. Sabrina Tan, amplifying this concept via the amplify thaton concept via the immensely in digital marketing”. and allow customers to find leveraging technology and products in a few clicks within diagnose skin concerns from many other brandsaccurately in the chnology Ms. Sabrina Founder digital economy. Digital has digital economy. Digital no no minutes. Tan, Founder personalized skincare expert and amplify that concept via has the This is a true strength and allow customers to find boundaries. canreach reach any traditional cosmetic industry. boundaries. You can a no eting and Ms. Sabrina Tan, Founder products in a few clicks within Advanced technology is also digital economy. Digital has which differentiates Skin personalized skincare expertInc. and target audience all across theaglobe. target audience around the This minutes. is a brands true strength boundaries. You can reach KEY SUCCESS ELEMENTS “One-size-fits-me” philosophy is KEY SUCCESS ELEMENTS from many other in the products in a few clicks within ment applied in their product globe. Therefore, we investthe in Therefore, we invest immensely which differentiates Skin Inc. target audience all across Thisand minutes.cosmetic is aindustry true strength . SUCCESS ELEMENTS trulytraditional borderless a game immensely in digital Investment in development. usemarketing.” a patented digital from many other brands inInc. the • • Investment in technology technology They ducts to KEY globe. Therefore, wemarketing”. invest which differentiates Skin changer. traditional cosmetic industry. for digital marketing and for digitalJapanese marketing and immensely in digital marketing”. Advanced technology is also encapsulation from many other brands in the • Investment in technology onal needs “One-size-fits-me” philosophy Advanced technology is product development applied in their product for product development traditional cosmetic industry.is digitaltechnology, marketing andwhere the Advanced technology is also skincare truly borderless and a game also applied in their product development. They use a patented • • product Customized productsto to “One-size-fits-me” philosophy is Customized products development applied in their product changer. ingredients are protected from the development. They use a Japanese encapsulation truly borderless and a game respond to personal needs development. They use a patented respond to personal needs • Customized products to technology, where the skincare patented Japanese encapsulation changer. of elimination Japanese encapsulation toenvironment personal needs enabling respond of customers customers ingredients are protected from the technology, where the skincare technology, where the skincare exposure to light and oxidation. environment enabling elimination rina Tan PROFILE in of customers ingredients protected from ingredientsare are protected fromthe the exposure to light and oxidation. Founded This by Sabrina Tan in the stability ensures ofeliminating the elimination environment, exposure PROFILE PROFILE experience environment enabling This ensures the stability ofensures the 2008 by her personal experience to light and exposure tooxidation. light and This oxidation. Founded ingredients by Sabrina Tan in and potency of the zema, Skin ingredients and potency of the and problems with eczema, Skin stability thestability ingredients and This ensuresofthe of the Founded Sabrina Tan in 2008 the 2008 by her by personal experience formulation. formulation. Inc. is a fast growing cosmetic cosmeticand ingredients and potency of the potency of the formulation. by problems her personal experience with eczema, Skinand brand that offers customized formulation. is a fast growing cosmetic omized Inc. problems with eczema, Skin Inc. is products with the concept of ‘May Customized brand that offers customized a fastDose’ growing cosmetic brand that Customized Service serviceto to cept of ‘May Daily to Customized meet personal Respond to Personal Needs Service to products with the concept of ‘May offers customized products with Customized Service to needs of customers. respond to personal needs of Customers ersonal Daily Dose’ to meet personal the concept of ‘My Daily Dose’ to Respond to Personal Needs Respond to Personal Needs of customers needs of customers. of Customers meet personal needs of customers. of Customers aa

aa

With her career background in the IT industry, Sabrina Tan Future of ASEAN harnessed the use of technology

Future of ASEAN

Skin Inc. is an omni-channel brand, whose products are distributed through sales outlets as well as online.

43

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43 50 Success Stories

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/HEALTH AND WELLNESS/

SINGAPORE

/HEALTH AND WELLNESS/ /HEALTH AND WELLNESS/ Below: Inc.’sstore store concept furniture contrasted withbottles colorful bottles Skin Inc.’s signature Below – Skin Skin Inc.’s concept withwith cleanclean whitewhite furniture contrasted with colorful / Skin Inc.’s/signature product ‘My Daily DoseCocktail’ Custom/ ‘BENTO Blended&Serum Cocktail’ / ‘BENTO & Sachet Pack Daily Doseproduct Custom ‘My Blended Serum Sachet Pack Below – Skin Inc.’s store concept with clean white furniture contrasted with colorful bottles / Skin Inc.’s signature product ‘My Daily Dose Custom Blended Serum Cocktail’ / ‘BENTO & Sachet Pack

SINGAPORE Company Profile SINGAPORE Corporate Name: Skin Inc. Company Profile Established: 2008Skin Inc. Corporate Name: Company Profile

Corporate Name: Skin Inc. Number of Employees: Establish: 2008 51 - 100 Establish: 2008

International Activities: Number of Employees: 51 - 100 •Number Having foreign affiliates or of Employees: 51 - 100 branches International Activities: • Having consignees for International Activities: • Having production inforeign foreignaffiliates or branches • Having foreign affiliates or countries • branches Having consignees for production • • Export goods countries to foreign Having consignees for production inofforeign in foreign countries • Export of goods to foreign countries • Export of goods to foreign countries countries

Awards: Winner of more than 100 beauty Award: Award: awards including: Winner of more 100 beauty Winner of more thanthan 100 beauty awardsawards •including: Elle Beauty IT List 2017 including: • Harper’s Bazar SPA Award • • ElleElle Beauty IT List Beauty IT2017 List 2017 • 2017 Bazar SPA Award 2017 2017 • Harper’s Harper’s Bazar SPA Award World SPAAward Award 2017 2017 • • Her World SPA 2017 • Her Her World SPA Award Beauty Best Buy 2016, etc. •8Style Style Beauty Best2016, Buy 2016, etc. • •8 Style Beauty Best Buy etc. Email:

Email: Email: [email protected] [email protected] [email protected] Tel.: -

Website: Tel.: www.iloveskininc.com Website:

www.iloveskininc.com Website: Facebook: www.iloveskininc.com www.facebook.com/skininc Facebook:

www.facebook.com/skininc

Facebook:

www.facebook.com/skininc

Future of ASEAN

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/INFORMATION TECHONOLOGY & TECHNOLOGY/ TECHNOLOGY/ /INFORMATION TECHONOLOGY AND LOL

CAMBODIA CAMBODIA

/INFORMATION TECHONOLOGY AND TECHNOLOGY/

CAMBODIA

CODINGATE Codingate Co., Ltd. LOL

aa

CODINGATE A high-energy technology company A high-energy technology start-upwho thatchallenging is pushing A high-energy technology company who challenging the conventional technological boundary and is conventional technological boundaries and definitely a the conventional technological boundary and is definitely a company to look out for, company to look out for aa

definitely a company to look out for,

development, consultancy, and development, technology product development, consultancy, and digital marketing. And it has digital marketing. And it hasbeen been development, consultancy, and serviced more than seventy serviced more than seventy digital marketing. And it has projects companies andand over 160 companies serviced more over than160 70 projects companies across all business sectors across all business sectorsboth both and delivered more than 160 locally internationally. locally andand internationally. projects across all business sectors, In 2016, Sopheakmonkol was In 2016, Sopheakmonkol was both locally and internationally. awarded with the Cambodian awarded with the Cambodian Young Entrepreneur Smart Young Entrepreneur Smart Technology Award 2016 and waswas In 2016, Sopheakmonkol Technology Award 2016 and was also listed on Forbes 30 under 30 with the Cambodian alsoawarded listed on in Forbes 30 under 30 Asia 2017 Tech Enterprise Young Entrepreneur Smart Asiacategory. 2017 in Tech Enterprise Technology Award 2016, and was category. also listed in Forbes 30 under 30 An inspiration develop Asia 2017 in the to Tech Enterprise An category. inspiration local talents to develop

local talents Having had graduated from a

university in Czech Republic in a Having had graduated from An inspiration to develop Information Management, university in Czech Republic in local talent Mr. Sopheakmonkol Sok, Sopheakmonkol could not realize Mr. Sopheakmonkol Sok, CEO Information Management, Chief Executive Officer the benefits of technology Sopheakmonkol could not Mr. Sopheakmonkol Sok, CEO transformation more. Herealize has Having graduated in “Leverage information the Information benefits of technology always been passionate to Management from a technology thorough collectives transformation more. He has empower young talented “Leverage information university in the Czech Republic, KEY SUCCESS ELEMENTS genius – enlightens its been passionate to be more Cambodians through guidance dynamism and collectives its startup spirit” always technology thorough Sopheakmonkol couldn’t • – Skilled local talent and the and direction. Condingate’s very empower young talented Codingate genius – enlightens its aware of the Skill benefits of technology. first project, company toward Cambodians throughExchange guidance dynamism and its inspiration startup spirit” He’s always been passionate about Laptop, recruited young students and direction. Condingate’s very human capital enhancement – Codingate empowering young talented who were Skill eagerExchange to develop PROFILE project, • Strong technology awareness firstCambodians through technical solution fromguidance coding, and Founded in 2013 by a young Laptop, recruited young students and in return, would receive a first direction. Codingate’s very talented entrepreneur wholaptop were eager to developThe PROFILE when succeeded. project, Skill Exchange Laptop, Sopheakmonkol Sok, Condingate technical from coding, projectsolution was young so successful and haswho Founded ina2013 by a young is one of new business start-up recruited students PROFILE and in return, would receive brought many talents and a talentedthat entrepreneur we should be look out for. were eager to develop laptop when succeeded. The technical attention to the company. Sopheakmonkol Condingate WhenSok, the in company Founded 2013was by aproject solutions about coding, and in was so successful and are has At Condingate, people its established, Sopheakmonkol is one of a new business start-up young talented entrepreneurbrought return, would receive a laptop many talents and most valuable assets. As wanted the business to focus on that weSopheakmonkol should be look out for. Codingate when they succeeded. The project Sok, Sopheakmonkol explained that social aspect. The company’s attention to the company. When the company was iscurrent a newprimary business start-up that we was extremely successful and has the company would only recruit services include At Condingate, people are its established, Sopheakmonkol should be keeping an eye on. brought a lot of talent and attention young talented Cambodian who web & mobile application mostnot valuable assets. As wanted the business to focus on only have technical knowledge development, technology product to the company. Sopheakmonkol explained that social aspect. The company’s When the company was the company would only recruit current primary services include established, Sopheakmonkol At Codingate, people are young talented Cambodian who web & mobile application wanted the business to focus on its mosttechnical valuable assets. not only have knowledge development, product Future oftechnology ASEAN

the social aspects. The company’s current primary services include web & mobile application

in information technology related notinformation only have technology technical knowledge in related field, but also who have passion field, but also who have passion in in in an information technology technological transformation technological as as related field, transformation but also have passion well. Thisreflects reflectsonto onto its well. This its for technological transformation. purposeful corporate mission, purposeful corporate mission, This is reflected by its purposeful which isisto and train which toinspire inspire and train corporate mission, which is to young talented to to develop young talentedleaders leaders develop inspire and train toyoung talented and use technology create the and use technology to create the leaders impact to develop and use positive onon everyday positive impact everyday people life andtodaily business’ technology create a positive people life and daily business’ operation.” impact on everyday people’s lives operation.” and daily business operations.” Spreading technology Spreading technology awareness Spreading technology

awareness

In today world, it is awareness impossible to ignore fact that In today world,the it is technology has becomethe a major impossible to ignore fact that In today’s world, it’s impossible influence in our life. It wakes up technology has become a major to ignore the fact that and technology next to us every morning influence in our It wakes up has late become a life. major influence stays until the last minute next to us every morning and in ourwe life. It sleep. wakesThat us is upwhy every before go to stays late and untilstays the last minute Sopheakmonkol believes that morning with usit is until before weminute go to sleep. That why crucial for everyone in Cambodia the last before we isgo to Sopheakmonkol believes that it is especially the youth to have some sleep. That’s why Sopheakmonkol crucial everyone incrucial Cambodia sense offor awareness to this ever- for believes that it’s changing innovation. especially the youth to have some

everyone in Cambodia, especially senseAsoftoawareness to this everthe awareness, the youth,raise to have some sense of changing innovation. Codingate tries to challenge itself awareness of this everchanging by continuing to explore and As to raise the awareness, innovation. develop new technologies that Codingate tries to challenge itself would enable further by continuing to exploreCodingate and To raise awareness, technological transformation to develop new technologies tries to challenge itself individuals, society, and the that by would enable further continuing to still explore andquality develop country, while offering service and delivering technological transformation to new technology innovative that would products which our clients individuals, society, and the enable further technological appreciate. country, while still quality transformation foroffering individuals, service innovative society,and anddelivering the country, while products which our clients still offering a quality service and appreciate. delivering innovative products which clients appreciate. 45

Sopheakmonkol explained that the company would only recruit young talented Cambodians who

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/INFORMATION TECHNOLOGY & COMMUNICATION/ /INFORMATION TECHNOLOGY & COMMUNICATION/ /INFORMATION TECHNOLOGY & COMMUNICATION/ /INFORMATION TECHNOLOGY & COMMUNICATION/

CAMBODIA

Company Profile

CAMBODIA CAMBODIA CAMBODIA CAMBODIA

Company Profile

Company Profile Corporate Name: Company Profile Corporate Name: Codingate Co., Ltd. Company Profile Codingate Co., Ltd. Corporate Name: Codingate Co., Ltd.

Left: offered by Codingate Left:Services Services offered by Codingate

Right: Overall

Right: Overall accomplishment Right: Overall of Codingate accomplishment Right: Overall accomplishment the past accomplishment ofover Codingate Right: Overall of Codingate four years since of Codingate accomplishment over the past over the past its establishment over the past of Codingate four years since four years four years since over the past its establishment its establishment since its four years since its establishment establishment

Above: The team talents at Codingate Left: Services offered byofCodingate The team of talents at Codingate Above: Left: Services offered by Codingate Above: The team of talents at Codingate Left: Services offered by Codingate Above: The team of talents at Codingate Above: The team of talents at Codingate

Left: Codingate has been participating in numbers of activities and events including Left:Codingate Codingate has been Left: has been participating in Young Innovator Program and the the Left: Codingate has been participating numbers of activities events including participating inand numbers of toin Global Entrepreneurship Summit 2016 numbers ofInnovator activities and events including Left: Codingate hasProgram been participating in the Young and the activities and events including Entrepreneurs the Young Program and the to numbers ofInnovator activities and Summit events including Global Entrepreneurship 2016 Global Entrepreneurship Summit Young Innovator thethe Young Innovator Program and2016 the to Entrepreneurs Entrepreneurs Global Entrepreneurship Summit 2016 to Program and the Global Entrepreneurs

Corporate Name: Codingate Co., Ltd. Corporate Name: Codingate Co., Ltd. Established: 2013 Established: 2013 Established: 2013 Established: 2013 Established: 2013 Number ofof Employees: 11-50 Number Employees: Number of Employees: 11-50 11-50 Number of Employees: 11-50 Number of Employees: 11-50 International Activities: International Activities: International Activities: Activities: •International Having outsourcing of tech talents International Activities: Having outsourcing •• Having outsourcing of tech techtalents Export of service to foreign countries •• Having outsourcing of tech talents Export of service to foreign countries •• talents Having outsourcing of tech talents Export of service to foreign countries • Export of service to foreign countries •Awards: Export of service to foreign Awards: countries •Awards: Best Startup, Cambodia ICT Award •Awards: Best Startup, Cambodia ICT Award •• 2017 Best Startup, Cambodia ICT Award 2017 Smart Technology, Cambodian Awards: Best Startup, Cambodia ICT Award • 2017 Smart Technology, Cambodian Young Entrepreneur Award 2016 2017 Smart Technology, Cambodian •• Best Startup, Cambodia ICT2016 Entrepreneur Award • Young Smart Technology, Cambodian Young Entrepreneur Award 2016 Award 2017 Young Entrepreneur Award 2016 +855 89 754 449 / 98 699 881 •Tel.: Smart Technology, Tel.: +855 89 754 449 / 98 699 881 Tel.: +855 89 754 449 / 98 699 881 Cambodian Young Tel.: +855 89 754 449 / 98 699 881 Website: Entrepreneur Award 2016 Website: Website: www.codingate.com Website: www.codingate.com Tel.: www.codingate.com www.codingate.com +855 89 754 449 / 98 699 881 Facebook: Facebook: Facebook: www.facebook.com/codingate Facebook: Website: www.facebook.com/codingate www.facebook.com/codingate www.codingate.com www.facebook.com/codingate Twitter: @codingate Twitter: @codingate Twitter: @codingate Facebook: Twitter: @codingate

www.facebook.com/codingate Twitter: @codingate

Entrepreneurship Summit 2016 to Entrepreneurs

Right: Codingate has been

Right: has featured inCodingate number of media Right: Codingate has been coverage. While in been featured Right: Codingate has been featured in number of media Sopheakmonkol was also listed featuredCodingate inWhile number of media Right: has been coverage. number of media under Forbes’ 30was under 30 of coverage. featured inWhile number ofalso media Sopheakmonkol listed coverage. While Asia. Sopheakmonkol also30 listed under Forbes’ 30was under of coverage. While Sopheakmonkol was under Forbes’ 30 under 30 of Asia. Sopheakmonkol was also listed Asia. underlisted Forbes’under 30 under 30 of also Forbes’ Asia.under 30 of Asia 30

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/INFORMATIONTECHNOLOGY TECHNOLOGY&&COMMUNICATION/ COMMUNICATION/ /INFORMATION

MALAYSIA MALAYSIA

/INFORMATION TECHNOLOGY & COMMUNICATION/ aa

aa

ICMicrosystems MicrosystemsSdn. SdnBhd. Bhd.(ICmic) (ICmic) IC Malaysian electronics system design company with cutting IC Microsystems Sdn Bhd. (ICmic) Malaysian electronics system design company with cutting

edge technology based in Cyberjaya Malaysian electronics design company with cutting edge technology based insystem Cyberjaya

edge technology based in Cyberjaya

Mr. Abd Rashid Munir, President & Mr. Abd Rashid Munir, Chief Executive Officer Mr. Abd Rashid & Munir, President President &Officer Executive KEYChief SUCCESS ELEMENTS Chief Executive Officer

• Intensive investment in innovation andELEMENTS R&D KEY SUCCESS KEY SUCCESS ELEMENTS • Strategic hub location • Intensive investment in Intensive investment in •• innovation Hiring and training and R&Dleading industry professionals innovation andlocation R&D • Strategic hub • Strategic hub location • Hiring and training leading PROFILE • industry Hiring and training leading Foundedprofessionals by Abd Rashid industry professionals

Munir in 2001, IC Microsystems PROFILE Sdn. Bhd. (ICmic) is an electronics Founded Abd Rashid system designby company and a Munir in 2001, IC Microsystems leading fabless IC (integrated PROFILE circuit) design house inelectronics Malaysia Sdn. Bhd. (ICmic) is an with headquarters in Cyberjaya. system design company and Founded by Abd RashidaMunir It has acquired the(integrated Multimedialeading fabless IC in 2001, IC Microsystems Sdn. Super-Corridor (MSC) The circuit) design house in status. Malaysia Bhd. (ICmic) is an electronics company has also in been recognized with headquarters Cyberjaya. system design company number of awards in and a Itwith has aacquired the Multimedialeading fabless IC (integrated Super-Corridor (MSC) status. The circuit) has design in Malaysia company alsohouse been recognized with headquarters in Cyberjaya. with a number of awards in It has acquired the Multimedia50 Success Stories Super-Corridor (MSC) status. The

Malaysia, and has global-base customers. Today, ICmic is involved several developments Malaysia,in and hasbeen global-base company has also recognized of system design, system network, customers. Today, of ICmic is with a number awards in sub-system modules design, wired involved in several developments Malaysia, and has global-base and wireless and IC designs for of system design, system network, customers. Today, ICmic is use in various applications. sub-system modules design, wired involved in several and wireless and IC developments designs for of system design, system in network, Intensive investment use in various applications. sub-system modules design, wired innovation and R&D and wireless and IC designs for use Abd Rashid says, “Weinfocus Intensive investment in various applications. on the highestand levelR&D of IC design innovation technique; Mixed-Signals IC Abd Rashid says, “We focus Design, which is more difficult Intensive investment in to on the highest level of IC design design than analog-only or digital innovation and R&D IC technique; Mixed-Signals only IC. We focus on the Design, which is more difficult to application development of those than analog-only or digital design Abd Rashid says, focus ICs such as Censors for“We Smartonly IC. We focus on the on the highest level of IC design Precision-Agriculture, Thin-Film application development of those technique; Mixed-Signals IC Solar Cell, Ultra-Low Power ICs such as Censors for SmartDesign, which is Modules, more difficult Charge Controller Precision-Agriculture, Thin-Film to design than analog-only etc. foror Medical Instrumentation, Solar Cell, Ultra-Low Power use in different digital only IC. industries We focusranging on the Charge Controller Modules, from agriculture, manufacturing, application development of those etc. for Medical Instrumentation, medical, ICs such and as telecommunication.” Censors for Smartuse in different industries ranging These applications require Precision-Agriculture, Thin-Film from agriculture, manufacturing, cutting Cell, edge technologies. ICmic Solar Ultra-Low Power medical, and telecommunication.” intensively invests in innovation Charge Controller Modules, applications require andThese R&D, which leads the Medical Instrumentation, etc. for cutting edge technologies. ICmic company to intellectual property use in different industries ranging intensively invests innovation of Ultra-Low PowerinICs. The from agriculture, manufacturing, and R&D, which leads the company also utilizes several medical, and telecommunication.” company to intellectual property fabrication process technology. of Ultra-Low Power ICs. These applications The require company also utilizes several cutting edge technologies. Strategic hub location inICmic fabrication process technology. intensively Cyberjayainvests in innovation and R&D, leadsheadquarters the company The which company’s to intellectual property ofinUltraStrategic hub location are based in Cyberjaya, Malaysia’s Low Power ICs. The company Cyberjaya first cyber city located only 40 also km utilizes fabrication process southThe ofseveral Kuala Lumpur. company’s headquarters technology. are based in Cyberjaya, Malaysia’s Cyberjaya is a strategic first cyber cityand located onlyideal 40 km industry part provides south of Kuala Strategic hubLumpur. location in Cyberjaya is a strategic Cyberjaya industry part and provides ideal The company’s headquarters are based in Cyberjaya, Malaysia’s

MALAYSIA

ICmic ICmic TM

TM

IC MICROSYSTEMS

IC MICROSYSTEMS

environment to attract world-class companies like ICmic to use it as a regional information ageworld-class hub in environment to attract first cyber city located only 40 km terms of R&D. companies ICmic to use it as a south of Kualalike Lumpur. Thereinformation are a range age of hub in regional incentives and grants provided by terms of R&D. Cyberjaya is as aapartstrategic the government There are a range ofof its industry part and provides ideal initiatives to develop technology incentives and grants provided by environment to attract world-class and corridor. the multimedia governmentsuper as a part of its companies like ICmic to use it as a initiatives to develop technology regional information age hub in and multimedia super corridor. Hiring and training leading terms of R&D. industry professionals There are a range of incentives Hiring and training strategic leading Based in Malaysia’s and grants provided by the hub, “Besides hiring the best local industry professionals government as a part of its talents, we also attract best Based Malaysia’s strategic initiatives to in develop technology international talent from across hub, “Besides hiring the best and super corridor. themultimedia world particularly from US,local talents, we also attract best India, South Korea, Pakistan, international talent from across etc.”, says Abd Rashid. “Top Hiring and training leading the world particularly from US, companies in Cyberjaya provide industry professionals India, South Korea, Pakistan, competitive compensation. etc.”, saysthe Abd Rashid. “Top However, largest incentive companies in Cyberjaya provide Based in Malaysia’s strategic working in this hub for career competitive compensation. hub, “Besides hiringis the the best ambitious engineers However, incentive local talents,the we alsohighest attract best opportunity to largest gain workingknowledge in this huband for cutting career international talent from across industry ambitious engineers isfrom the US, edge technology”. the world particularly opportunity to gain highestetc.”, India, South Korea, Pakistan, The company hasand its cutting own lab industry knowledge says Abd Rashid. “Toptools, companies with advanced R&D where edge technology”. inthe Cyberjaya competitive companyprovide can support the skill The company has its own compensation. However, the and competency development of lab with advanced R&D tools, its professional largest incentive staff. working inwhere this can support the skill hubthe forcompany career ambitious engineers In addition to its full-time andopportunity competency to development of is professional the gain highest staff based in its professional staff. industry knowledge and cutting Cyberjaya, ICmic outsources part edge technology”. of its operations In additiontotoselected its full-time vendors domestically in Malaysia professional staff based in as The hasoutsources its own lab wellcompany as in ICmic foreign countries Cyberjaya, part such asoperations Taiwan, China and where with advanced R&D of its to tools, selected Indonesia. the company can support skill vendors domestically inthe Malaysia well as in foreign countries of andas competency development as Taiwan, China and its such professional staff. Indonesia. In addition to its full-time 45 professional staff based in Cyberjaya, ICmic outsources

45

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/INFORMATION TECHNOLOGY & COMMUNICATION/ company

is

active

MALAYSIA

part of its operations to selected

The

in

The is active as well ascompany in foreign The company is countries active in in such expanding distribution channel as Taiwan, China and Indonesia. expanding distribution channel and and has has global-base global-base customers customers from US, from US, Europe, Europe, China, China, Middle Middle East, East, and and the the ASEAN ASEAN region. region.

and has global-base customers from US, Europe, China, Middle East, and the ASEAN region.

/INFORMATION TECHNOLOGY & /INFORMATION & COMMUNICATION/ COMMUNICATION/ vendors domesticallyTECHNOLOGY in Malaysia expanding distribution channel

Below: Microsystems Sdnwas Bhd. was as awarded asfor the for theSME Most Innovative SME from the SME Below: IC IC Microsystems Sdn Bhd. awarded the winner thewinner Most Innovative from the SME Corp. Below: IC Microsystems Sdn Bhd. was awarded as the winner for the Most Innovative SME from the SME Corp. Corp

MALAYSIA MALAYSIA

Company Profile

Corporate Name: Company Company Profile Profile

IC Microsystems Sdn. Bhd.

Corporate Corporate Name: Name: IC IC Microsystems Microsystems Sdn. Sdn. Bhd Bhd..

Established: 2001

Established: 2001 Number of Employees: Established: 2001

11-50

Number Number of of Employees: Employees: 11-50 11-50

International activities: • Having out-sourcing of International activities: International services inactivities: foreign countries Having of ••• Export ofout-sourcing goods to foreign Having out-sourcing of services services in in foreign countries foreign countries countries • Export of goods to foreign



Export of goods to foreign countries countries

Awards:

Awards: The company has received local Awards: The has local andcompany international recognitions The company has received received local and and international recognitions including international recognitions including

including: “Innovation Excellence ••• “Innovation “InnovationExcellence Excellence Award” Award” and “Export Excellence and “Export Excellence Award” Award” by by Award” and “Export Telekom Malaysia 2012 Telekom Malaysia 2012 Award” by •• Excellence Malaysian Malaysian Most Most Innovative Innovative SME SME Company 2010 Telekom Malaysia 2012 Company 2010 • The Award The SME SME Innocert Innocert Award 2010 2010 • • Malaysian Most Innovative ,, etc. etc. SME Company 2010 • The SME Innocert Award Email: Email: [email protected] [email protected] 2010, etc. Tel.: +60 8319 Tel.: +60 3 [email protected] 8319 1919 1919 Email: Website: Website: Tel.: +60 3 8319 1919 www.icmic.com www.icmic.com

Website: www.icmic.com

Above(Clockwise): (Clockwise): 2010 Most Innovative SMEs Awards Agriculture’s Wireless Sensor NetworkSensor / A prober / Above 2010 Most Innovative SMEs/Awards / Agriculture’s Wireless Network / A prober / Above (Clockwise): 2010 Most Innovative SMEs Awards / Agriculture’s Wireless Sensor Network / A prober /

46 50 50 Success Success Stories Stories

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aa

IX Telecom Sdn Bhd. IX/ INFORMATION Telecom Sdn Bhd. TECHNOLOGY & COMMUNICATION/ aa

A /INFORMATION rising telecommunication company serves both A rising telecommunication company thatthat serves both TECHNOLOGY & COMMUNICATION/ and international clients its excellent stop locallocal and international clients withwith itsCOMMUNICATION/ excellent oneone stop / INFORMATION TECHNOLOGY & service service IX Telecom Sdn Bhd. aa

MAL MALAYSIA

MALAYSIA

IX Telecom Sdn. Bhd. A rising telecommunication company that serves bothConnection, Hosting, Machine to IX Telecom Sdn Bhd. decided to launch a virtual decided to launch a virtual Connection, Hosting, Machine to aa

A rising company that serves both network operator. Machine connection. local andtelecommunication international clients with its excellent stop A rising telecommunication company that serves both one Machine network operator. connection. local and international clients withIX itsTelecom excellent one stop has a team of service The company has its branch local and international clients with its excellent one stop IX Telecom has a team of The company has its branch service

service

experts providing full range of ICT offices in Jakarta, Indonesia, experts providing full range of ICT offices in Jakarta, Indonesia, services globally in over 200 Singapore and Philippines. services globally in over 200 Singapore and Philippines. countries . countriesdecided . to launch a virtual Connection, Hosting, Ma decided to launch a virtual

Connection, Hosting, Machine to

network has operator. Machine connection. Human resources and local network IX Telecom team of experts Human Machine connection. resources and local One stopoperator. shop afor ICT Human resources and local talent with extensive ICT Oneconnectivity stopIX shop ICT IX Telecom has a team talent of providing full for range ofaICT services Telecom has team of The with extensive The company has company itsICT branch talent with extensive ICT has its skills connectivity globally in over 200full countries. experts providing fullofrange ofskills ICT experts providing range ICT skills offices in Jakarta, Indone offices in Jakarta, Indonesia, IX Telecom doesn’t have its services globally in overin 200 services globally over 200 Noor Mohd Helmi says that Singapore and Philippines. Singapore and Philippine IX Telecom doesn’tbut have its own infrastructure, instead countries Noor Mohd Helmi says that One stop. shop forinstead ICT their success element is its people. countries . but Noor Mohd Helmi says that own partners infrastructure, with leading their success element is its people. In the ICT business, the skill set of connectivity successresources element isand its people. partners with leading providers to their telecommunication Human localset of In the ICT business, the skill is particularly human resources One stop shop for ICT the ICT business, theresources skill Human and telecommunication providers toICT leverage their infrastructure to its In talent with extensive ICT set One stop shop forits connectivity human resources is particularly important. IX Telecom doesn’t have own of human resources is particularly leverage their infrastructure to its skills clients. This allows the company talent with extensive connectivity important. infrastructure, but instead partners important. IX allows Telecom doesn’t have its to become a one stop shop. clients. This the company skills Noor Mohd Helmi says that with leading telecommunication own infrastructure, but instead to become a Telecom’s one stop shop. IX Telecom doesn’t have its their success element is its people. IX network providers to leading leverage their partners with Noor Mohd s In the ICT business, the skill set Helmi of own infrastructure, but instead Mr. Noor Mohd Helmi bin Nong, operation center 24 hours telecommunication providers to IX Telecom’s network infrastructure to is itsopen clients. This their issuccess element is i particularly human resources Founder partners leading Mr. Noor Mohd Helmi bin Nong, aallows day and 7company days a week. “We goa leverage infrastructure to its operation center iswith open 24become hours thetheir to In the ICT business, the s important. clients. This the“We company beyond simply providing Founder telecommunication providers to one stop shop. a dayfar and 7 days aallows week. go human resources is parti to become a one stop shop. network sourcing – infrastructure we design, KEY SUCCESS ELEMENTSfar beyond leverage their to its simply providing important. build andTelecom’s manage complete IXclients. Telecom’s operation IX This allows the company network sourcing –network wenetwork design, KEY SUCCESS ELEMENTS Mr.Stop Noor Shop Mohd Helmi bin Nong, • One for ICT network solutions to meet our operation center open hours is open 24 a24 day and buildcenter and complete tomanage become aishours one stop shop. Founder Mr. Noor Mohd Helmi bin Nong, clients’ global requirements in the a day and 7 days a week. “We go connectivity 7 days a week. “We go far beyond • One Stop Shop for ICT network solutions to meet our Founder far beyond simply providing most competitive and sourcing IX Telecom’s network simply providing network • Human resources and local clients’ requirements in the global connectivity network sourcing – we design, Mr.talent Noorwith Mohd Helmi bin Nong, KEY SUCCESS ELEMENTS comprehensive way possible ”, says operation center is open 24 hours With this in mind, IX Telecom – we design, build and manage extensive ICT most competitive and • Human resources and local buildMohd and manage completeto meet With this in mind, IX Telecom Noor Helmi. Founder complete network solutions a day and days a week. keen to attract top talent with comprehensive way7possible says “We goisWith KEY SUCCESS ELEMENTS • One Stop Shop for ICT network solutions to meet”,our in mind, IX Telecom talentskills with extensive ICT is keen to this attract top talent our clients’ global requirements extended experience. IXwith puts far beyond simply providing IX Telecom’s connectivity Noor Mohd Helmi. requirements in the clients’ global connectivity is keen to attract top talent with skills • One Stop Shop for ICT extended experience. IX puts extra in the most competitive and extra emphasis on the well-being services include Global network sourcing – we design, most competitive and Internet KEY• SUCCESS ELEMENTS Human resources and local extended IXofputs IX Telecom’s connectivity onexperience. the comprehensive way possible”, says emphasis connectivity of their staffwell-being by having atheir work-life Access, IP VPN, Point to Point comprehensive way possible ”, says build and manage complete PROFILE With this in mind, IX Telecom talent with extensive ICT services extra emphasis on the well-being include Global Internet staff by having a work-life balanced Noor Mohd Helmi. balanced environment. What • Human resources and local Noor Mohd Helmi. keen to attract top talent with IX • Oneskills StopbyShop for ICT Access, network solutions to meet our ofistheir staff by having atelecommuniwork-life Noor Mohd environment. What IX aims to IP VPN, Point to Point aims to is to be a top PROFILEFounded talent with extensive ICT extended experience. IX puts IX Telecom’s clients’ globalconnectivity requirements is in the connectivity balanced environment. What IX Helmi bin Nong in 2008, IX to be a top telecommunication cation company with world-class extra emphasis on the well-being skills services include Global Internet Founded by Noor Mohd most competitive and aims to is to by be a top telecommuniTelecom is a one stop shopand local company world-class • Human resources who are in of employees their staffwith having aprofessional work-life Access, IP VPN, Point to Point Helmicompany bin PROFILE Nongthat in 2008, IX with cation company with world-class comprehensive way possible ”, says partners employees who are professional in their work while still having fun IX balanced environment. What With this inIX mind, talent with extensive ICT Telecom is a one stop shop employees professional intale Founded by Noor Mohd leading telecommunications their work still having fun attop Noor Mohd Helmi. aims to iswhile towho aare top telecommuniat the same time. isbekeen to attract skills company that partners with Helmi bin Nong in 2008, IX companies in the world and their work while still having fun thecation same company time. with world-class PROFILE extended experience. IX Thiswho is done through a in IX Telecom’s connectivity Telecom is a one stop shopto its leadingprovides telecommunications are professional connecting services atemployees the same time. extra emphasis challenging career opportunity forwe company that partners with services include Global Internet their work still having funon companies the world clients. Noor Mohd Helmi got this This is while done through a the inFounded byand Noor Mohd Helmi This is done through a its staff, in which they can leading telecommunications of their staff by having a at the same time. Access, IP VPN, Point to Point provides connecting services toIX itsTelecom business idea while he worked for challenging career opportunity for PROFILE bin Nong in 2008, companies in the world and challenging career opportunity for improve their skill set on-the-run balanced environment. W Asia an Helmi ITstop engineer, and clients.Air Noor got this in which they can improve is Mohd aas one shop company is done through a IX Telecom’s connectivity its staff,This provides connecting services to its its staff, in which they can Founded by Noor Mohd aims to is to beand afor top tele skill set on-the-run business idea he Mohd worked for got challenging career opportunity thatwhile partners with leading services include Global Internet their clients. Noor Helmi this improve their skill set on-the-run Helmi bin Nong in 2008, IX its staff, in which they can enhance their value contribution cation company with wor Air Asia asbusiness an IT engineer, telecommunications idea whileand hecompanies worked forin Access, IP VPN, Point to Point Telecom is aasone stop shop the Asia world and provides connecting Air an IT engineer, and company that partners services to its clients. with Noor Mohd 50 Success Stories Helmi got this business idea while leading telecommunications he worked for world Air Asia as an IT companies in the and 50 Success Stories engineer, and decided to launch a provides connecting services to its 50 Success Stories virtual network operator. clients. Noor Mohd Helmi got this business idea while he worked for Air Asia as an IT engineer, and 50 Success Stories

Connection, Hosting, Machine to Machine connection.

The company has its branch offices in Jakarta, Indonesia, Singapore and Philippines.

their skill set on-the-run to improve IX Telecom. employees who are profe

47 their work while still hav at the same time.

47

47 This is done through challenging career oppor its staff, in which they can improve their skill set on

47

/INFORMATION TECHNOLOGY & COMMUNICATION/

MALAYSIA

/ INFORMATION TECHNOLOGY & COMMUNICATION/ and enhance their value contribution to IX Telecom. Below: Talented staff at IX Telecom, Working space to provide work-life balance environment, Below – Talented staff at IX Telecom, services to its clients at trade show Staff introducing the IX Telecom Working space to provide work-life balance environment, Staff introducing the IX Telecom services to its clients at trade show

MALAYSIA Company Profile Company Profile

Corporate Name: Corporate IX TelecomName: Sdn. Bhd. IX Telecom Sdn. Bhd.

Established: 2008 Established: 2008

Number of Employees: 11-50 Number of Employees: 11-50 International Activities: International Activities: Having foreign affiliates or Having foreign affiliates or branches branches Awards: Awards: Thecompany company has local and The hasreceived received local international recognitions including and international recognitions • The BrandLaureate - SME Best including: Brand 2016-2017 • The BrandLaureate • Honesty Enterprise- SME Keris Award 2017 Best Brand 2016-2017 • Bank Islam - Utusan Shariah SME • Honesty Enterprise Keris Awards 2017 2017 •Award Golden Bull Awards 2017 • TOP 25 Managed Providers • Bank Islam - UtusanService Shariah by APAC CIO Outlook Magazine SME Awards 2017 , etc. • Golden Bull Awards 2017 [email protected] • Email: TOP 25 Managed Service Providers by APAC CIO Tel.: + 60 3Magazine, 8686 8888etc. Outlook

Email: Website:[email protected] http://ixtelecom.net

Tel.: + 60 3 8686 8888 Facebook:

Website: web.facebook.com/ixtelecom http://ixtelecom.net Facebook: web.facebook.com/ixtelecom

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50 Success Stories

/INFORMATION TECHNOLOGY & COMMUNICATION/

/INFORMATION TECHNOLOGY & COMMUNICATION/ /INFORMATION TECHNOLOGY & COMMUNICATION/

Lao IT Development Co., Ltd.

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aa

LAO PDR LAO PDR

LAO

Lao IT Development Co., Ltd. Lao IT growing Development Co., The ever tech start-up fromLtd. Lao PDR which carefully The ever growingtech techstart-up start-upfrom from Lao PDR which carefully The ever growing Lao PDR which carefully uses upcoming technology to fuel its growth uses upcoming technology to fuel its growth uses upcoming technology to fuel its growth

with current vision includes promoting allinnovations of the new innovatio with all of the current vision includes promoting new thevision development of Lao society the company current includes promoting for -company nohelp matter if it’s the development of Lao society can clients help thecan provide thea provid the its development of Lao society content, or other aspects. and its people to reach and globalsoftware, best for clients - no and people to reach global best solutions forsolutions clients - no standards in matter if it’s a would software, its people to information reach standards In return, this best standards inglobal information matter ifyield it’scontent, athe software, cont technology or other aspects. In return, this and to have products in information technology and to outcome and lead to higher client technology and to have products or other aspects. In return, t would yieldwould the outcome and outcome that serve global havecan products that can serve satisfaction. In best terms ofthe internal yield best that canthe serve themarket. globalthe market. lead to higher client satisfaction. Currently, Lao IT Development is globalCurrently, market. Currently, Lao IT development, such breakthrough lead toahigher client satisfact Lao IT Development is In terms of internal development, offering multiple IT-related Development is offering multiple can increase the quality of the In termscan of internal offering multiple IT-related such a breakthrough increase developm services including software IT-related services including company’s services to meet global can inc such breakthrough servicesand including software the quality of the a company’s development website design software development and website needs and standards. the quality of the company’s development services to meet global needs and & development. Also,and it haswebsite design design & indevelopment. Also, it experience working forAlso, services to meet global & development. it has standards. The company also incorporates needs has experience in working for multinational companies such as standards. experience in working for The company into also their standard multinational companies Chevrolet and Mazda, and such assuchtechnology multinational companies as incorporates technology into their operations like their and Chevrolet and Mazda, and national Themarketing company also national governmental entities standard operations like their Chevrolet and Mazda, and document management system. governmental entities including including the National Treasury, incorporates technology into marketing document national governmental entities One of the and strategies used by Lao like thei and the more. National Treasury, and more. standard operations management system. One of the including the National Treasury, IT Development is Search Engine marketing Even though the company strategies used by Lao ITand document and more. Optimization (SEO). This ensures Even though the company has only been established for lesshas Development is Search Engine management system. One of that the company’s website and only10 been established for the lesscompany than than years, it has received Optimization (SEO). This ensures Mr. Thanongsack SOUKSAVAT, Even though strategies used by Lao IT Mr. Thanongsack SOUKSAVAT, related contents website are visible and 10 years, it has received multiple Founder and Chief Executive Officer multiple of recognition and for its that the company’s and its hasforms only been established less Development is Search Engin Founder and Chief Executive Officer searchable on search engines, awards on local and and regional related contents are visible and so formsthan of the recognition awards 10 years, it has received that potential Optimization clientsengines, can (SEO). getso in This en that represent searchable on search the stage that on the local and regional Mr. Thanongsack SOUKSAVAT, stage KEY SUCCESS ELEMENTS multiple forms of recognition and that the company’s touch with theclients company. that potential can get in website a of success for Lao IT represent the milestones of success Founder and Chief Executive Officer milestones KEY SUCCESS ELEMENTS awards on the local and regional related contents are visible a touch with the company. Development and Lao PDR.and Lao for Lao IT Development • Technology driving success stage that represent the searchable onenough search engines It can’t be emphasized • Technology driving success PDR. It can’t be emphasized enough KEY SUCCESS ELEMENTS • Establish a network to important digital marketing is that potential clients milestones of success for Lao how IT • Establish a network to how important digital marketing can get survive Always stay one step ahead to the company. The most common touch with the company. Development and Lao PDR. is to the company. The most • survive Technology driving success using Always stay one step ahead technology marketing channelchannel that that many PROFILE common marketing It can’t beusing emphasized en • Establish a network to using technology growing businesses are is With technological disruptions many growing businesses are Lao IT Development Co., Ltd. how important digital marke survive online mainly mainly through happening almost every single dayahead using ismarketing, online marketing, is founded in December 2010 by Always stay one step is to the company. The most With technological disruptions PROFILE in every corner of the world, it’s through social media such as and social media such as Facebook Thanongsack and three other cousing technology PROFILE common marketing happening almost every singleto day Instagram. crucial for Lao IT Development Facebook and Instagram. Lao IT channel founders who shared mutual Lao IT Development technological up to With date with is disruptions Lao IT in every corner of whatever the world, it’s uses many growing businesses are Development uses Facebookas Lao ITDevelopment Development Co.,Ltd. Ltd. stay passion about information Co., Facebook marketing the happening. The rapid changes put marketing as the prime tool to get is founded in December 2010 crucial for Lao IT Development to technology. The four found each happening almost every single day using is online marketing, m is founded in December 2010 by prime tool to get connected to its pressure on so-called tech connected to its client. other through an online IT by Thanongsack and three other stay up to date with whatever is in every corner of the world, it’s through social media such as client. Thanongsack and three other colike Lao IT IT community platform called cofounders who shared mutual companies happening. The rapid changes put crucial for Lao Development to Facebook and Instagram. La founders who shared mutual to keep reinventing Laoza.com in 2006. passionabout about information Development pressure so-called tech stay uponto date with whatever is Development uses Facebook passion information themselves. What works Aput lone wolf cannot last long technology. The four found companies like Lao IT The company works as a happening. The rapid changes marketing as the prime tool technology. The four found each yesterday, may become obsolete each through otherofthrough an online IT Development to reinventing pack, soto does a combination aan social enterprise pressure onkeep so-called tech without its connected its client. other online IT tomorrow. Thannongsack and a private company. community platform The called Laoza. explained themselves. What works yesterday, business companies likeup Lao IT that staying to date community platform called com in 2006. may Development become obsolete tomorrow. to keep reinventing Laoza.com in 2006. Thannongsack explained that According to Forbes, one of the themselves. What works The company works works asas up to date with all of the biggest mistakes business owners49 The company a a staying yesterday, may become obsolete 50 Success Stories combination of a social enterprise new innovations can help the make is trying to do everything combination of a social enterprise tomorrow. Thannongsack anda private a private company. and company. The The company provide the best solutions alone. Sure, every business starts explained that staying up to date

50 Success Stories 50 Success Stories

49

Lao ICT Association (LICA), es business Established: 2010 DATACOM, Alo Technology, and ying to /INFORMATION do Lao IT Development Company Profile Currently, is TECHNOLOGY & COMMUNICATION/ Gravitech. At the same time, being a Sure, every t of the IoT ASEAN Network, which Corporate Name: Lao IT Development member of the Lao National Chamber lso aItpartner with many local and Number of Employees: Less than 50 all: can be Co., Ltd. /INFORMATION TECHNOLOGY COMMUNICATION/ LAO PDR of Commerce and&Industry (LNCCI) ernational organisations such as the ne person or a provides the company with numerous Company Profile oho ICT Association (LICA), Currently, Lao IT Development is A lone cannot last long share the wolf Established: 2010 forms of support for its growth without its pack, so does a TACOM, Alo ItTechnology, and the IoT ASEAN Network, which Activities: International can be founded by even many part localof and international Corporate Name: Lao IT ever, assmall: itperson one or a group of friends who organisations such as the Lao ICT is also a partner with many local and avitech.business At the same time, being a opportunities including business Having outsourcing of service in fore Company Profile Co., Ltd. should start tosame the dream. However, Association (LICA), DATACOM, international organisations such as the mber ofshare the According Lao National Chamber countries matching opportunities, to Forbes, one ofAlo Number ofseminars, Employees: Less&than 50 as itand grows, a business should/INFORMATION start Technology, and Gravitech. TECHNOLOGY COMMUNICATION/ ng in outside Lao ICT Association (LICA), Commerce Industry (LNCCI) Corporate Name: LAO PDR the biggest business /INFORMATION TECHNOLOGY training, and knowledge sharing to think aboutmistakes bringing in outside At & theCOMMUNICATION/ same time, being a member Established: 2010 DATACOM, Alo Technology, and evides to fuel growth. the company with numerous Lao IT Development Co., Ltd. owners is trying to do skills andmake expertise to fuel growth. of the Lao National Chamber of Awards: sessions. Gravitech. At the(LNCCI) same time, being a ms growth International Activities: wayofissupport to usefor theits Another common waySure, is to use the Commerce and Industry everything alone. every Company Profile member of theofLao National Chamber Currently, Lao Development is in ASEAN lone wolf cannot last long Established: 2010 portunities including business • ITGolden award ICT Aw Having outsourcing service in foreign concept ofstarts strategic partnerships provides the company with c partnerships Number of Employees: L business small: ItA can be its Profile Currently, Lao ITaDevelopment isthe IoTCompany A lone wolf cannot last long without pack, so does part of ASEAN Network, which of Commerce and Industry (LNCCI) countries and alliances to achieve more numerous forms of support for 2012 in digital content category tching opportunities, seminars, Corporate Name: L without its pack, so does a part of the IoT ASEAN Network, which founded by even one person or a hieve more businessits growth is also a with partner with many local Corporate Name: Lao ITand DevelopmentCo., Ltd. success. opportunities including provides the company numerous Number of Employees:

• Ltd. Worldsuch Summit business is also a partner with many local and ning, and knowledge Co., international organisations as the Award SEA 2016 group of friendssharing who share According the toforms Forbes, one of business matching opportunities, Less than 50 international organisations such as the of support for its growth International regional best practice Activities: Awards: sions. same Lao ICT Association (LICA), According toHowever, Forbes, onethe of it dream. as biggest mistakes business Currently, Lao IT Development training, and including knowledge Laoseminars, ICT Association (LICA), Established: opportunities business Having outsourcing of se DATACOM, Alo Technology, and the biggest mistakes business • ASEAN Business Award Lao2010 PDR Established: 2010 owners make is trying doaward in and grows, business should startDATACOM, tosharing AlotoTechnology, is part ofathe IoT ASEAN Network, • Golden ASEAN ICT Award sessions. Gravitech. At the same time, being a International Activities: countriesIntegration Se owners make is trying to do everything alone.matching opportunities, seminars, 2016, Lao Priority At theevery same time,content being acategory 2012 in digital which about is alone. also a partner with Gravitech. Sure, think bringing in outside member ofsharing theHaving Lao National Chamber everything Sure, every outsourcing of service inNumber of Employ training, and knowledge business starts• small: can be Excellence Awards member of World the It Lao National Chamber Summit Award SEA 2016 asIndustry of Commerce and (LNCCI) skills and expertise to fuel growth. Number ofcountries Employees: Less than 50 business starts small: It can be foreign foundedofby even one person or a Commerce and Industry (LNCCI) Awards: sessions. regional best practice provides the company with numerous founded bycommon even one person or to a Another way is the the groupuse of friends whocompany share the provides with numerous • ASEAN Business forms AwardofLao PDR for its growth support group of friends who share the International Golden award inActivi ASE same dream. concept of strategic partnerships forms However, of supportas foritits growth International Activities: • Awards: business same dream. However, as it opportunities including 2016, Lao Priority Integration Sector Having outsourcing 2012 in digital conte Email: grows, a business should start to opportunities including business Having outsourcing of service in foreign and alliances achieve • Golden award in ASEAN ICT countries grows, a businessto should start more to matching opportunities, seminars, Excellence • World Summit Awar countries think about bringing in outsideAwards matching opportunities, seminars, think about bringing in outside success. training, and knowledge sharing Award 2012 in digital content best practic [email protected] regional training, andto knowledge sharing skills and expertise fuel growth. skills and expertise to fuel growth. sessions. sessions. Another common way is to use the Another common way is to use the Email:partnerships concept of strategic concept of strategic partnerships and alliances to achieve more and alliances to achieve more [email protected] success. success.

Tel.: +856 21 562 905

magazine, E-Corner. The magazine is a monthly IT based magazine without any printed publication eam was selected and interviewed by the Japan External Trade Organization (JETRO) to be featured Website:in Japan. ess Persons in Lao publication. The publication is planned to be published

monthly IT based magazine without any printed publication e Japangiven External Trade Organization (JETRO) featured wards // The team of success at LaotoITbeDevelopment blication is planned to be published in Japan.

www.laoitdev.com



category Awards:

Awards:

ASEAN Business Aw • Golden award i SEA 2016, •• World GoldenSummit award in Award ASEAN ICT AwardLao Priority In 2012 in digital 2012 as in digital content Excellence Awards 2016 regional bestcategory practice • World Summit Tel.: +856 21 562 905 •• ASEAN World Summit Award SEA 2016 as Business Award regional best p regional best practice

PDRBusiness 2016, Lao Priority • Lao ASEAN Award Lao PDR• Email: 2016, Lao Priority Integration Sector Integration Sector Excellence Excellence Awards Website: Awards

[email protected]

www.laoitdev.com Email: Email: [email protected] [email protected]

ASEAN Busine 2016, Lao Prior Excellence Awa

Email:

[email protected] Tel.: +856 21 562 905

Facebook:

Tel.: +856 21 562 905 905 Tel.: +856 21 562

Website:

Tel.: +856 21 562 9

www.facebook.com/laoitdev

o IT Development Facebook: Above: Lao IT Development’s e-magazine, E-Corner. The magazine is a monthly IT based magazine Above: Lao IT Development’s e-magazine, E-Corner. The magazine is a monthly IT based magazine without any printed publication Website: without any printed publication released / Thanongsack and his team was selected and interviewed by the www.laoitdev.com Website: Website: released / Thanongsack and his team was selected and interviewed by the Japan External Trade Organization (JETRO) to be featured Japan External Trade Organization (JETRO) toLao be featured inwww.facebook.com/laoitdev One Hundred Successful Business Persons IT Japan. Above: Laopublication. ITisDevelopment’s e-magazine, E-Corner. The magazine is a monthly in based magazine without any printed publication in One Lao Hundred Successful Business Persons The publication is planned to bepublication published Above: IT Development’s e-magazine, E-Corner. Theinmagazine a monthly IT based magazine without any printed www.laoitdev.com www.laoitdev.com www.laoitdev.com in Lao publication. Thehis publication is planned to /be published in Japan. Thanongsack and his team was Organization selected and (JETRO) interviewed byfeatured the Japan External Trade Organization (JETRO) to be featured released / Thanongsack and team was selected andreleased interviewed by the Japan External Trade to be in One Hundred SuccessfulisBusiness in Lao publication. in One Hundred Successful Business Persons in Lao publication. The publication plannedPersons to be published in Japan. The publication is planned to be published in Japan.

Below: Lao IT Development’s awards given // The team of success at Lao IT Development Below: Lao IT Development’s awards given // The team of success at Lao IT Development Below: Lao IT Development’s awards given // The team of success at Lao IT Development Below: Lao IT Development’s awards given // The team of success at Lao IT Development

Facebook: Facebook: Facebook: www.facebook.com/laoitdev www.facebook.com/laoit www.facebook.com

Facebook:

www.facebook.com/laoitdev

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50 Success Stories

50 Success Stories

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50 50 Success Stories

LAO PDR

/INFORMATION TECHNOLOGY & COMMUNICATION aa

/INFORMATION TECHNOLOGY & COMMUNICATION/ /INFORMATION TECHNOLOGY & COMMUNICATION

LAO PDR LAO PDR

Max Media Co., Ltd.

Max Co., Ltd. The very Media first pioneer in Lao PDR’s media and advertising Max Media Co., Ltd. industry who has been growing in size and revenue ever since its The and advertising The very veryfirst firstpioneer pioneerininLao LaoPDR’s PDR’smedia media and advertising establishment aa

industry ever since industrywho whohas hasbeen beengrowing growingininsize sizeand andrevenue revenue ever since its its establishment establishment And that marked the beginning of Max Media Co., Ltd.

printing among customers and customers’ customers, and that’s printing among customers customers willand keep At why Max Media, both highhiring customers’ customers, and that’s technology software and standard the company.

Mr. Somphong Phothisane,

SomphongPhothisane, Phothisane, Mr.Mr. Somphong Founderand andPresident President Founder Founder and President KEY SUCCESS ELEMENTS KEY SUCCESS ELEMENTS KEY SUCCESS ELEMENTS • Always making the company • Always making company • Always making thethe company attractive attractive attractive • Absence of competition • Absence of competition • Absence offrom competition • Support the • Support from the government government • Support from the

government PROFILE

Having had experience in PROFILE fine arts and creative activities in PROFILE Havingfor had experience Thailand two years, and in fineforeseeing arts and creative in in an opportunity due to Having had activities experience the absence of any media Thailand for two years, and fine arts and creative activities businesses Lao PDR in the foreseeing anin opportunity duelate to and in Thailand for two years, 1990’s, Somphong Photisane the absence of any media foreseeing an back opportunity due decided to to businesses inmove Lao PDR inhis thehome late to the absence of any media country from Thailand and 1990’s, Somphong businesses in Photisane Lao PDR in the establish his own advertisement decided to move back to his home lateevent 1990’s, Somphong Photisane and management company. country from to Thailand decided move and back to his establish own advertisement homehis country from Thailand and and event management company. establish his own advertisement

and event management company. that marked the beginning of 50And Success Stories Max Media Co., Ltd.

50 Success Stories

50 Success Stories

And that marked the beginning of When the company was newly When the company was Max Media Co., Ltd. established, it offered only an newly established, it offered only why customers will keep hiring advertising When theservice companyand was event hardware are used in work the company.Max Media, both high an advertising service and event newly established, it offered onlyrun production.AtSomphong management service and was explained technology software standard management service and was run an advertising Maxmore Media,investment both high and eventwith that Atthe with only fiveservice to sixand people you hardware are used in work with only five to six people with technology softwarefor and standard management service and was run very limited technological support. make in technology production, hardware are used in work with only five to six people with production. Somphong explained very limited technological Then later the company began the better the end results will production. Somphong explained very limited technological that the more investment support. Then later the company offering other services. be. If there’s any failure in the you that the moreininvestment youfor support. Then later the company make technology began offering other services. production, it will affect the entire make in technology for began offering other services. production, the betterand the end The slogan ‘Fast service with value chain operation The slogan ‘Fast service with production, of thethe better the end goodThe quality and an service international slogan ‘Fast with results willcompany be. If there’s any is what results will every be. If there’s anydoesn’t goodquality quality an internationalthat good andand an international standard provided for our want. failure in the production, it will failure in the production, it will standard provided for our standard provided for Max our customers’ is what Media affect the entire value chain of the affect the entire value chain of the customers’ is what Media customers’ is through what MaxMax Media emphasizes its standard operation and that is what every operation and0f that is what every absence foreign emphasizes through itsevidence standard An emphasizes through itsAsstandard business conduct. company company doesn’t doesn’t want. want. business As evidence of onof entrepreneurs in the business conduct. As evidence of this, conduct. the ISO standard this, the ISO standard on Quality this, the ISO standard on Quality Quality Management System ISO industry Management System ISOISO Management System An absence 0f foreign 9001:2008 certificate was awarded An absence 0f foreign 9001:2008 certificate was 9001:2008 certificate was entrepreneurs in thePDR, the Luckily, in Lao to the company, and it is the only entrepreneurs in the awarded to the company, and it is awarded to thecompany company, and it is industry and printing industry printing company in Lao inPDR the only printing Lao to advertising industry the receive only printing company in Lao is largely reserved Laothe people ever this certificate. Luckily, in Laofor PDR, PDR to ever receive this Luckily, in Lao PDR, the to hold a license to operate. PDR to ever receive this advertising and printing industry certificate. Therefore, there has been noindustry advertising and printing certificate. is largely reserved for Lao people Self-reinvention to keep the market intervention from to holdisalargely license to operate. reserved for any Lao people Self-reinvention Therefore, there has nooperate. to keep the company attractive foreign in been the to industry. toinvestors hold a license market intervention fromhas anybeen company attractive to keep the The competitive ground has still no Self-reinvention Therefore, there foreign investors in the industry. company The advertising and printing been a local one. Moreover, because market intervention from any attractive The advertising and printing The competitive ground has still businesshashas always was the very first business always been a been a Max Media foreign investors in the industry. been a local one. Moreover, The advertising printing pioneer competitive industry,so soand companies company in the ground industry,has still competitive industry, The competitive because Max Media was the very business has always been a should always make themselves companies should always make the company is now more efficient been acompany local one. Moreover, first pioneer in the competitive industry, so attractive toattractive existing and potential and economically competitive themselves to existing because Max Media industry, the company is nowwas the very companies should always and potential“The customers. “The make compared to newcomers since it customers. main competitor more efficient and economically first pioneer company in the main is nothe oneto else but attractive existing isthemselves nocompetitor one else but company has accumulated knowledge and competitive compared to industry, the company is now the company stated One and potential customers. “The itself,” stateditself,” Somphong. way other related business know-how newcomers since it has more efficient and economically Somphong. Oneto way forno a one for a company reinvent itself is butover main competitor is else a decade.knowledge and other accumulated competitive compared to company to reinvent itself is by by new stated technology theincorporating company itself,” related business know-how over a incorporating new technology into newcomers since it has into productsOne or services decade. Somphong. for abeing products or servicesway being offered. Excessive supportknowledge of the Laoand othe accumulated offered. This helpsitselfcreate company to reinvent is by This helps create excitement related business know-how over a government to strengthen excitement aboutnew an advertisement incorporating technology into about an advertisement or decade. or printingor among customers and the local businesses products services being offered. customers’ customers, and that’s This helps create excitement why customers will keep hiring about an advertisement or the Lao PDR wants to emphasise51 the importance of small and company. medium enterprises in the country.

51

/INFORMATION TECHNOLOGY COMMUNICATION/ LA advertising and printing business. Excessive support the Lao advertising and& printing business. ive support of theofLao Max Media is also a member overnment to strengthen Company Profile Max Media is also a member of of ment to strengthen Company Profile the Lao National Chamber of he local businesses advertising theLao Lao National Chamberand of printing business. Excessive support of the al businesses Corporate Name: Media Ltd. Corporate Name: MaxMax Media Co.,Co., Ltd. Commerce and Industry (LNCCI), Max Media is also a member of Commerce and Industry (LNCCI), government to strengthen Company Profile Lao PDR wants to emphasise o PDR wants to emphasise provides theNational company with the Chamber of /INFORMATION & COMMUNICATION/ LAO PDR the local businesses whichwhich provides theLao company with he importance of and small andTECHNOLOGY Corporate Name: Max Media ortance of small various opportunities to join Establish: 1998 Commerce and Industry (LNCCI), various opportunities to join medium enterprises in the Establish: 1998 PDR wants to emphasise international business matching, m enterprisesLao in the which provides the company with international business matching, ountry. the Therefore, the importance of small and and training abroad. . Therefore, the the government Therefore, has seminars, Max and Media is also aabroad. member of to join various opportunities seminars, training overnment has provided support Establish: 1998 Corporate Vientiane, PDR medium enterprises in the ment has provided support Number of Address: Employees: 60 LaoLao provided support in the form of the Lao National Chamber of matching, Corporate Address: Vientiane, PDR international business n the form of workshops, Company Number ofProfile Employees: 60 country. Therefore, the orm of workshops, workshops, knowledge sharing Commerceseminars, and Industry (LNCCI), and training abroad. nowledge sharing sessions, and support government has provided sessions, and seminars from which provides the company dge sharing sessions, and Corporate Address: Vientiane NumberName: of Employees: eminarsin from Number of 60 Employees: 60 Corporate the overseas form of workshops, overseas companies for businesses, with various opportunities to join Number of Employees: 60 s from overseas ompanies for businesses, International Activities: Max Media Co., Ltd. including those operating in theandinternational business matching, knowledge sharing sessions, ies for businesses, International Activities:of service in foreign Having outsourcing ncluding those operating in the advertising from printing business. seminars, and training abroad. Number of Employees: International Activities: overseas Having outsourcing of service in foreign 60 ng thoseseminars operatingand in the countries Established: 1998 International Activities: companies for businesses, International Activities: countries Having outsourcing of service including those operating in the

International Number of Employees: 60 Activities: countries Awards: ASEAN Young Entrepreneur Awards •Award: Awards: 2016Young International Activities: ASEAN Entrepreneur Awards •Award: ASEAN Young Entrepreneur Awards Awards: Lao Business Award 2016 •-2016 2016 Having outsourcing of service in -• ASEAN Young Entrepreneur Awards Business Leader Awards 2012 ASEAN Young Entrepreneu •Award: • ASEAN Lao Business Award 2016 foreign countries 2016 2016 Lao Business Awards 2016 ASEAN Business Leader Awards 2012 • ASEAN YoungAward Entrepreneu Lao Business 2016 •-2016 - Lao- ASEAN Business Awards 2016 Awards Leader 2012 Awards: Email: Business • ASEAN Business Leader Aw • - ASEAN Young Entrepreneur ASEAN Business Leader Awards 20122016 [email protected] - Lao Business Awards Email: Awards 2016 [email protected] [email protected] Email: - ASEAN Business Leader Aw Email: •[email protected] [email protected] Business Award 2016 [email protected], Email: •[email protected] ASEAN [email protected] Leader [email protected], Awards 2012 [email protected] [email protected], Email: [email protected] Tel.: +856 21 [email protected] 264 441

[email protected],

[email protected] Tel.: +856 21 [email protected] 441 Email: [email protected], [email protected] Tel.: +856 21Tel.: 264 +856 441 21 264 441 Website: [email protected] www.maxmedialao.com [email protected] Tel.: +856 21 264 441 Website:

[email protected] www.maxmedialao.com Website: Tel.: +856 21 264 441 Website: Facebook: www.maxmedialao.com www.maxmedialao.com Mobile: +856 21 264 441 Website: www.facebook.com/maxmedialaos

Facebook: Website: www.maxmedialao.com Website: www.facebook.com/maxmedialaos Facebook: Facebook: Official Line: www.maxmedialao.com @maxmusic www.maxmedialao.com www.facebook.com/maxmedi www.facebook.com/maxmedialaos Facebook:

Above: Somphong Above: receivingSomphong his award atreceiving the Lao his award at the Business Award 2016 Lao Business Award 2016

Below: The printing site of Max under nameMedia under Below: The Media printing sitethe of Max Above: Somphong his award at the Lao Max Offsetreceivingthe name Max Offset Business Award 2016 Above: Somphong receiving his award at the Lao Business Award 2016 Below: The printing site of Max Media under the name Max Offset Above (starting from the top): Services offered by Below: The printing site of Max Media under the name Max Media Co., Ltd. Max Offset 1) Billboard for Rent 2) Vehicle Graphics 3) Lightfrom Box the top): Services offered by rting 4) Art Box Co., Ltd. (starting from the top): Services offered by 5) Booth & EventAbove Organizing or Rent Max Media Co., Ltd. raphics 1) Billboard for Rent Above (starting from the top): 2) Vehicle Graphics Services offered by Max Media Co., Ltd. 3) Light Box 1) Billboard for Rent vent Organizing 4) Art Box 2)5)Vehicle Graphics Booth & Event Organizing 3) Light Box 4) Art Box Booth & Event Organizing 0 Success 5)Stories

s Stories 52 50 Success Stories

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etech International Sdn.Bhd.

/MANUFACTURING/ /MANUFACTURING/ tly IPOed company that offers the world the power /MANUFACTURING/ /MANUFACTURING/ doned algae in the form of food and cosmetics

a

MALAYSIA MALAYSIA MALA

MALAYSIA

Algaetech International Sdn. Bhd. Algaetech International Sdn. Bhd. Algaetech International Sdn. Bhd. Algaetech International Sdn. Bhd. aa

AA recently IPOed company that offers the world the power recently IPOed company that offers the world the power A Arecently IPOed company that offers the world the power recently IPOed company that offers the world the power the protein of the future and an Today, Algaetech of abandoned algae in the form of food and cosmetics of abandoned algae in the form of food and cosmetics of abandoned algae in the form of form food and cosmetics of abandoned algae in the of food and cosmetics International’s products are distributed across Malaysia and Indonesia and other countries.

alternate feed for the region whose population is growing.

the protein of the future Today, Algaetech the protein of theand future an an Today, Algaetech the protein of an theand future Today, Algaetech Strategic growth through alternate feed for the region International’s products are skincare products. Syed Isa views Today, Algaetech International’s alternate feed for the region International’s products are Investment in R&D for highalternate feed for the region International’s products arewhose population is growing. distributed across Malaysia and and algae as thepopulation protein of the future products are distributed across outsourcing and Initial whose is growing. Malaysia distributed across value Indonesia bio technology whose population is growin Malaysia and distributed across andand other countries. and an Offering alternate feed(IPO) for the region Malaysia andother Indonesia and other Public Indonesia countries.

Indonesia and other countries.

whose population is growing. countries. “Initially we discovered Strategic through The growth company engage in both Investment in R&D for highStrategic growth through Algae for the purpose ofR&D Investment in for highStrategic growth Strategic growth through outsourcing and Initial a rawthroug Investment in R&D for for business-to-business, Investment in R&D high-outsourcing andas value bio technology Initial renewable energy, atechnology source of value bio Public Offering (IPO) outsourcing and Initial outsourcing andand Initial material supplier, businesshighvalue biotechnology technology value bio Public Offering (IPO) “Initially we discovered biomass, and spent years Public Offering Public Offering (IPO)intheir The company both(IPO) to-consumer, by engage selling own “Initially we discovered Algae for theto purpose of itwe conducting R&D convert into “Initially discovered The company engage in both “Initially we discovered Algae business-to-business, as a raw Algae for the purpose ofof The company engage i and cosmetic products. renewable energy, Algae fora source theLater, purpose of food an alternative for biofuel. business-to-business, a raw The companyand engage in as both for the purpose of renewable material supplier, businessrenewable energy, a source of business-to-business, as a r biomass, and spent years renewable energy, a source ofbusiness-to-business, asand aown raw energy, a source of biomass, and to-consumer, material businessthis research led the company to bysupplier, selling their Currently, the company’s biomass,R&D and to spent years conducting convert it into material supplier, and busi material supplier, and businessbiomass, and spent years spent years conducting R&D to food and products. to-consumer, by by selling their own move into the high-value Algae arecosmetic made 70% the anconducting alternative for biofuel. Later, it into sales R&D to convert to-consumer, by selling the by selling their own convert it into an alternative for it to-consumer, conducting R&D totoconvert into food market and the cosmetic products. development for food forcompany health this led the domestic and 30% for the Currently, company’s anresearch alternative for biofuel. Later, food and cosmetic products food and cosmetic products. biofuel. Later, this research led theLater, an for biofuel. move into thealternative high-value Algae sales are made 70% by the conscious people”, says Syed Isa. international market. Syed Isa this research led the company to Currently, the company’s company to move led intothe thecompany highthisfor research to Currently, the compan development food for health domestic market and 30% for the Since 2012, the company has move into the high-value Algae stipulates a strategic plan sales are made 70% by to the Currently, company’s value Algae development for food move into the high-value Algae salesthe areSyed made by the conscious people”, says Syed Isa. yed Isa Syed Alwi, international market. Isa70% development for food for health sales are international made 70%andby thefor the lookedSince into Astaxanthin, which is for health conscious people”, says expand domestic market 30% the market development for food for health 2012, the company has domestic market and 30% f stipulates a strategic plan to & Managing domestic and perspective, 30%Syed for Isa Syed Isa. Since anti2012, the company people”, says Syed Isa. to Mr. SyedDirector Isa international market. known toconscious have powerful 70% in international amarket mid-term Mr.Syed Syed Alwi, Isa Syed Alwi, looked into Astaxanthin, whichsays is Syed conscious people”, Isa. expand the market international market. Syed the stipulates international market.plan Syed has looked into Astaxanthin, Founder &Founder Managing Director Since the company has a strategic to & Managing Director oxidant effect, and later launched particularly along with the growth known to2012, have powerful antito 70% in a mid-term perspective, Since 2012, the company has stipulates a strategic plan to Mr. Syed Isa Syed Alwi, Isa expand stipulates a international strategic plan market to CCESS ELEMENTS which is Astaxanthin, known to havewhich powerful looked into is of Mr. Syed Isa Syed Alwi,of the oxidant effect, and later launched a line skincare products. particularly along with the growth the Indonesia market. With looked into Astaxanthin, which is the international m Founder & Managing Director the expand international market KEY SUCCESS antioxidant effect, and known to haveproducts. powerful anti- later of expand Founder &ELEMENTS Managing Director to 70% in amarket. mid-term perspective, a line of skincare the Indonesia With KEY SUCCESS ELEMENTS known to have powerful antithis strategy in mind, the to 70% in a mid-term persp to 70% in a mid-term perspective, launched skincare ment in R&D oxidant effect,aandline lateroflaunched particularly along with the growth this strategy inparticularly mind, thethe • Investment in R&D KEY SUCCESS ELEMENTS oxidant effect, and later launched particularly along with growth along with the products. company islooking looking to outsource • Investment in R&D KEY SUCCESS ELEMENTS a line of skincare products. of the Indonesia market. With company is to outsource the Indonesia market. With this a line of skincare products.itsofcultivation • Strategic growth through of the Indonesia market. technology to other W its strategy cultivation technology to other this strategy in mind, the c •growth through in mind, the company is the in R&D outsourcing and Initial • Investment Strategic growth through this strategy inalso mind, countries in the future. also • Investment in R&D countries in the future. They company is looking toThey outsource looking to outsource its cultivation Public Offering (IPO) cingoutsourcing and Initial and Initial company is looking to outso have eyes onon theother IPOIPO for the have eyes the forlongthe longits cultivation technology to other technology to countries in the Public Offering (IPO) its cultivation technology • Strategic growth through Offering term perspective tohave expand term perspective to expand the alsoto countries in the future. future. They also eyesthe on They the • (IPO) Strategic growth through countries in the future. The business outsourcing and Initial IPOhave forglobally. the longterm perspective business globally. eyes on the IPO for the longoutsourcing and Initial have eyes globally. on the IPO for th PROFILE PublicPROFILE Offering (IPO) to expand the business term perspective to expand the Public Offering (IPO) term perspective to expand

Founded by Syed Isa Syed

business globally. business globally.

dAlwi by in Syed Syed by Syed Isa Syed AlwiThe company produces the Isa Founded 2006, Algaetech PROFILE materialsproduces in-house inthe their Theraw company PROFILE in provides 2006, Algaetech International International a bio , Algaetech facility. They cultivate Founded by SyedatoIsa Syed raw materials in-house in their provides bio technological ltechnological provides a solution bio Founded by food Syed Isa SyedHaematococcus The company produces the raw pluvialis by The company produces the Alwi in 2006, Algaetech solution to food sustainability sustainability within the South facility. They cultivate The company produces the lEast solution to food Alwi in 2006, Algaetech raw materials materials in-house in their sourcing media (fertilizer) in-house infrom their facility. within theAlgae. East Asia Asia region with nternational provides aSouth bioTheHaematococcus raw materials pluvialis byin-house in their International provides a bio local suppliers. Algaetech ycompany within the South facility. cultivate They They cultivate Haematococcus region with Algae. company develops high-value echnological solution to foodThe facility. They cultivate sourcing media (fertilizer) from International is the only one ofby itsmedia technological solution to food pluvialis by pluvialis sourcing Haematococcus ion with Algae. The develops high-value food and cosmetic products from food and sustainability within the South Haematococcus pluvialis local suppliers. Algaetech kind in Malaysia that is able to sustainability within the South (fertilizer) local suppliers. sourcing mediafrom (fertilizer) from by cosmetic algae that algaeAsia that contains aproducts powerful velops high-value East region with Algae.from The sourcing media (fertilizer) provide a sustainable solution of International is the onlyfrom International is the only one of its East Asia region with Algae. The localAlgaetech contains a powerful anti-oxidant anti-oxidant effect. The company suppliers. Algaetech metic products from company develops high-value local suppliers. Algaetech healthy food and skincare one ofthat its is kind in Malaysia effect. The company supplies company high-value also supplies rawdevelops materials to also kind in Malaysia isthe able to one ofthat International only its ntains a cosmetic powerful ood and products from products. Syed Isa views algae as International is only one of its is able to provide a the sustainable raw materials to other business other business customers. food and cosmetic products from kind in Malaysia that is able to provide a sustainable solution of algae thatThe contains a powerful effect. company kind in Malaysia that is able solution of healthy food and algaecustomers. that contains a powerful provide a skincare sustainable solution of to healthy food and anti-oxidant effect. The company raw materials to provide a sustainable solution of anti-oxidant effect. The companyhealthy foodviews and skincare Syedhealthy Isa algae as also supplies raw materials to products. ss customers. food and skincare also supplies raw materials to products. Syed Isa views algae as

other business customers. 50 Success Stories 50business Success Stories other customers.

products. Syed Isa views algae as

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ANUFACTURING/ /MANUFACTURING/

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/MANUFACTURING/

w – Algaetech International’s production site

Below: Algaetech International’s production site

/MANUFACTURING/

Below – Algaetech International’s production site

Below – Algaetech International’s production site

MALAYSIA Company Profile

Company Pr

Corporate Name: Algaetech International Sdn. Bhd.

Corporate Nam MALAYSIA

Company Profile Established: Algaetech Inte 2006 (Algaetech Sdn. Bhd.) Corporate Name: 2010 (Algaetech International Sdn. Algaetech International Sdn. Bhd. Bhd.) Company Profile

Established:

Number ofEstablished: Employees: 51-100 Corporate Name:

2006 (Algaete

Algaetech International 2006 (AlgaetechSdn. Sdn.Bhd. Bhd.)

Below (Clockwise) – Algaetech International’s Anti-aging cosmetic line,Plus AstaEX Plus EX supplement, Egg with Astaxanthin Below: Algaetech International’s Anti-aging cosmetic line, Asta supplement, Egg with

International Activities: 2010 (Algaetec 2010affiliates (Algaetech • Having foreign or International Sdn. Established: branches 2006 (Algaetech Sdn. Bhd.) • Having out-sourcing of services Number of Employees: 51-100 Number of Em in foreign countries International Sdn. Bhd.) 2010 (Algaetech • Export of goods to foreign countries International Activities:

Number of Employees: 51-100 w (Clockwise) – Algaetech International’s Anti-aging cosmetic line, Asta Plus EX supplement, Egg with Astaxanthin Astaxanthin International Below (Clockwise) – Algaetech International’s Anti-aging cosmetic line, Asta Plus EX supplement, Egg with Astaxanthin

A

• Having foreign affiliates or Awards: branches Having f The company has received local International Activities: • Having out-sourcing of service and international foreign countriesor branches • Havingrecognitions foreign affiliates including: branches • Export of goods to foreign Having o • Federation Havingcountries out-sourcing in • Finalist, Malaysia of services foreign c foreign countries Manufacturer Awards, 2017 • Export of goods to foreign Export o Awards: • Malaysia countries Most Impactful Awards: countries The has received local and Healthy Productcompany Award, 2017 • Finalist, Federation Malaysia international recognitions includin Awards: Personality & • Entrepreneur Awards: Manufacturer (FMM) Awards, Federation Malaysia • Finalist, The company has received local and Industry Award,2017 etc. Awards: Awards: • Finalist,Manufacturer Federation Malaysia Awards, 2017 international recognitions including Malaysia Most Impactful Heal Manufacturer (FMM) Awards, The company • Malaysia Most Impactful Healt Federation Malaysia • Finalist, Product Award, 2017 2017 Email: [email protected] Finalist, Manufacturer Awards, 2017 Product Award, 2017 international Malaysia Most Impactful Impactful Healthy & • Entrepreneur Entrepreneur Personality • Malaysia Most Healthy • Personality & Manufac ProductIndustry Award, 2017 2017 Finalist, F Award etc. Product Award, Industry Award, Tel.: +603 2332 6960 •• Entrepreneur Entrepreneur Personality Personality & & 2017 Manufac Toll free.:Industry 1 300 88Award, 2782 etc. Industry Award Malaysia Email: [email protected] Malaysia Product Email: Website: Email: [email protected] Product A [email protected] Email: Entrepre www.algaetech.com.my Entrepre Tel.: +603 2332 6960 Industry [email protected] www.premia.com.my Industry Tel.: +603 2332 6960 Toll 1 300 2782 www.astatude.com Tel.:free: +603 2332886960

• • •

• •

Below (left to right) – Algaetech’s employee identifying Haematococcus Pluvialis cell using a high tech microscope / Algaetech’s employee media formulation Below (left toworking right) on : Algaetech’s employee identifying Haematococcus Pluvialis cell using a high tech Below (left to right) – Algaetech’s employee identifying Haematococcus Pluvialis cell using a high tech microscope / microscope / Algaetech’s employee working on media formulation Algaetech’s employee working on media formulation



••

Toll 1 300 886960 2782 Tel.:free: +603 Toll 2332 free.: 1 300 88 2782 Toll free.: 1 300 88 2782 Email: info@a Facebook: w (left to right) – Algaetech’s employee identifying Haematococcus Pluvialis cell using a high tech microscope / Website: Email: www.facebook.com/ Website: ech’s employee working on media formulation

www.algaetech.com.my info@algaetec AlgaetechInternaational www.algaetech.com.my Website: Website: www.facebook.com/Premia. www.premia.com.my Tel.: +603 233 www.algaetech.com.my www.premia.com.my www.algaetech.com.my Natural.My www.premia.com.my www.astatude.com www.premia.com.my www.astatude.com Toll free: 1 300 www.facebook.com/astatude www.astatude.com www.astatude.com

Tel.: +603 23 Toll free.: 1 30

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Facebook: Facebook: Facebook: Facebook: www.facebook.com/AlgaetechInterna Website: www.facebook.com/AlgaetechIntern www.facebook.com/AlgaetechInter www.facebook.com/AlgaetechInter 50 Success Stories tional naational tional naational www.facebook.com/Premia.Natural.MY www.facebook.com/Premia.Natural.My www.algaetech www.facebook.com/Premia.Natural www.facebook.com/Premia.Natura www.facebook.com/astatude www.facebook.com/astatude www.facebook.com/astatude Website:

www.facebook.com/astatude

www.premia.c

/MANUFACTURING/ /MANUFACTURING/ /MANUFACTURING/ /MANUFACTURING/ /MANUFACTURING/

VIETNAM VIETNAM VIET NAM

VIETNAM VIETNAM

An Khanh Precision Engineering JSC AnAn Khanh Precision Engineering An Khanh Precision Engineering JSC JSC Khanh Precision Engineering JSC An Khanh Precision Engineering JSC (ANPECO) (ANPECO) (ANPECO) (ANPECO) (ANPECO) aa

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A leading Vietnamese cable ladder manufacturer supplyingtoto to A leading Vietnamese cable ladder manufacturersupplying supplying A leading Vietnamese cable ladder manufacturer Amultinational leading Vietnamese cable ladder manufacturer supplying to to A leading Vietnamese cable ladder manufacturer supplying corporations multinational corporations multinational corporations multinational corporations multinational corporations Conformity to

Conformity totoStandard International Conformity Conformity to Conformity to International Standard International Standard International Standard Pham Duc Thinh founded

International Standard ANPECO shortly after graduating Pham Duc Thinh founded Pham Duc Thinh founded Pham Duc Thinh founded from Hanoi University of Science ANPECO shortly after graduating ANPECO shortly after graduating ANPECO shortly after graduating Pham Duc Thinh founded and Technology. With degree from Hanoi University ofhis Science from Hanoi University of Science ANPECO shortly after graduating from Hanoi University of Science inTechnology. engineering, Pham Duc Thinh and Technology. With his degree andand With his degree from Hanoi University of Science Technology. With his degree strived to conform to in engineering, Pham Duc Thinh and Technology. With his degree in engineering, Pham Duc Thinh in engineering, Pham Duc Thinh international standards, strived to conform to intoengineering, Ducthe Thinh strived to conform to and strived conform to Pham company soon received the ISO international standards, and the strived to conform toand international international standards, and the international standards, the 9001-2008 (Quality Management company soon received the ISO Linkage to multinational standards, and the company company soon received ISOsoon company soon received thethe ISO System) Certificate and Certificate 9001-2008 (Quality Management received the ISO 9001-2008 9001-2008 (Quality Management corporation 9001-2008 (Quality Management Linkage to multinational Linkage to multinational of Conformity for Electric Linkage to multinational System) Certificate andSystem) Certificate (Quality Management Linkage to multinational System) Certificate and Certificate System) Certificate and Certificate corporation Cabinets. “We source only a “Be proactive, be creative, be corporation of Conformity for Electric Certificate and Certificate of corporation corporation of Conformity for Electric of Conformity for Electric limited amountfor of raw materials are professional, and be thorough Cabinets. “We source only a “Be proactive, be creative, Conformity Electric Cabinets. “We source only aCabinets. “Beproactive, proactive, becreative, creative, be be Cabinets. “We source only a “Be be be Mr. Pham Duc Thinh, locally as the quality doesn’t meet our rules of thumb,” says Pham limited amount of raw materials professional, and be thorough “We amount source only a limited amount professional, “Be proactive, creative, be Mr. Pham Duc Thinh, limited limited of raw materials andabe bethorough thorough are are amount of raw materials professional, and be are Chief Executive Officer standards of both theofrequired Duc Thinh. With big vision for Mr. Pham Duc Thinh, locally as the quality doesn’t meetprofessional, our rules ofbe thumb,” says Pham raw materials locally as the and thorough are Pham Thinh, Chief Executive Officer locally as the quality doesn’t meet ourrules rules thumb,” saysPham Pham Mr.Mr. Pham DucDuc Thinh, locally asthe the quality doesn’t meet our ofof thumb,” says developing its business-toANPECO and its customers,” says Chief Executive Officer required standards of both Duc Thinh. With a big vision for quality doesn’t meet the required our rules of thumb,” says Pham Chief Executive Officer standards of required DucThinh. Thinh. Withaabig big visionfor for KEY SUCCESS ELEMENTS business distribution, ANPECO Chief Executive Officer Pham Ducstandards Thinh. ofboth theand itssaysDuc ofcustomers,” both thethe required With vision developing its business-toANPECO and“Most its standards of both ANPECO Duc Thinh. With a big vision for developing itsbusiness-tobusiness-toANPECO its customers,” says KEY SUCCESSELEMENTS ELEMENTS rawcustomers,” materials are imported from focuses on being involved in ANPECO large its ANPECO andand its customers,” says KEY SUCCESS business distribution, Pham Duc Thinh. of the developing says Pham“Most Duc Thinh. developing its business-tobusiness KEY SUCCESS ELEMENTS • Conformity to business distribution, ANPECO Pham Duc Thinh. “Most of the KEY SUCCESS ELEMENTS Japan, Korea and China.” construction projects, therefore distribution, ANPECO Pham “Most Duc Thinh. of the focuses on being focuses involvedon in large raw materials arematerials imported from business of the“Most raw are • Conformity to international distribution, ANPECO international standards focuses on being involved in large raw materials are imported from • Conformity to targets being linked with in construction projects, therefore Japan, Korea and China.” raw materials are imported from focuses on being involved large imported from Japan, Korea and being involved in large construction • •Conformity standards construction projects, therefore Japan, Korea and China.” Investment • Conformity to toin R&DstandardsJapan, international multinational corporations such targetstherefore being linked with China.” Korea and China.” construction projects, therefore projects, targets • Investment in R&D international standards targets being linked with as hospitals, hotels, and • Linkage to multinational international standards • Investment in R&D multinational corporations such targets being linked with being linked with multinational • Linkage multinational • Investment intoR&D multinational corporations such electronics companies. ANPECO corporation as hospitals, hotels, and • corporation Linkage • Investment in R&Dto multinational multinational corporations corporations such as hospitals, as hospitals, and such named a few ofhotels, their key • Linkage to multinational electronics companies. ANPECO corporation hotels, and electronics companies. as hospitals, companies. hotels, and ANPECO • Linkage to multinational electronics construction projects: corporation named a few of their key ANPECO named a few ofANPECO their key electronics companies. corporation PROFILE named a few of their key construction projects: construction projects: PROFILE - Bac Ninh Obstetrics and named a few of their key construction projects: PROFILE Founded by Pham Duc Thinh Gynecology Hospital construction - Bacprojects: Ninh Obstetrics and PROFILE in 2012 the NambyTu Liem Founded byPham PhamDuc Duc Thinh Thinh in Founded - Bac Ninh Obstetrics and Bac Ninh Obstetrics and - -Thai Binh Thermoelectricity PROFILE Gynecology Hospital District urban Hanoi, ANPECO Founded by Pham Duc in 2012 inin the Nam TuThinh Liem Bac Ninh Obstetrics and inof 2012 the Nam Tu Liem -Gynecology Hospital Factory Gynecology Hospital - Thai Binh Thermoelectricity Founded Duc Thinh ANPECO is2012 a manufacturing company in in by thePham Nam Tu Liem District of Hanoi, District of urban urban Hanoi,that ANPECO - Thai Binh Thermoelectricity Gynecology Hospital Nokia Factory Thai Binh Thermoelectricity Factory n 2012 in the Tu Liem specializes in cable ladders, cable that District ofaaNam urban Hanoi, ANPECO is manufacturing company is manufacturing company that Investment in R&D Factory -- Thai Thermoelectricity Factory LG Factory -Binh Nokia Factory trunks and electrical cabinets. District of urban Hanoi, ANPECO is a manufacturing company that cable specializes cable Investment in R&D specializes in in cable ladders, ladders, cable Investment - Nokia Factory in R&D ANPECO believes that Factory Canon Factory Nokia Factory LG Factory The company recently opened its s a manufacturing company that specializes in cable ladders, cable inkey R&D trunks and cabinets. trunks andelectrical electrical cabinets.Investment - -LG Factory technology is the to its that ANPECO believes Factory -Nokia LG -Factory Canon Factory second factory in an industrial pecializes in cable ladders, cable Investment in R&D The company recently opened its ANPECO is aiming to expand trunks and electrical cabinets. The company recently opened its business Canon Factory ANPECO believes that development. The technology is the key to its ANPECO believes that Factory LG zone in the Hoai Duc District of Canon Factory second factory in an industrial runks and electrical cabinets. The company secondrecently factory opened in an its industrial company technology isdevelopment. the key its marketANPECO share with is aaiming to expand spends about 30% ofThe its business ANPECO believes that is the key toto itsits business Hanoifactory torecently manufacture medium- CanonisFactory zone in the Hoai Duc of oftechnology The second company opened itsDistrict an industrial zone inin the Hoai Duc District ANPECO aiming to with expand development. The company spends annual profit on R&D. Their competitive pricing strategy ANPECO is share aiming to expand its market aforits company spends business development. The 30% of its technology is the key to itsabout low voltage cabinet Hanoi to manufacture manufacture mediumzone in thein Hoai Duccontrol Districtpanels. of Hanoi to mediumlow market share with a competitive about 30% of its annual profit on econd factory an industrial pursuit for perfect quality has is aiming expand high quality products toato win more for annual profit onThe R&D. Their itsANPECO market share with competitive pricing strategy company spends about 30% of its business development. 2017 ANPECO opened its third low voltage cabinet control panels. voltage cabinet control panels. Inresulted pricing strategy for high quality R&D. Their pursuit for perfect to manufacture mediumoneHanoi inInthe Hoai Duc District of in ANPECO now being pursuit for perfect quality has iconic projects forwith multinational its market share a annualspends profit on R&D.30% Their high quality products to for win more competitive pricing strategy company its factory and warrant center in Ho In 2017 ANPECO opened its third 2017 ANPECO opened its third products to win more iconic quality has about resulted in of ANPECO low cabinet control panels. internationally recognized. Hanoi tovoltage manufacture mediumresulted in ANPECO now being competitive pursuit for perfect quality has Chi Minh City. corporation customers. annual profit on R&D. Their iconic projects for multinational strategy high qualitypricing products to winfor more and warrant factory and warrant center inHo Ho nowinternationally for multinational being internationally projects third in In 2017 factory ANPECO opened itscenter ow voltage cabinet control panels. recognized. resulted in ANPECO now being pursuit for perfect quality has Chi Minh City. corporation customers. iconic projects for multinational high quality products to win more Chi Minh City. corporation customers. recognized. factory and warrant center in Ho n 2017 ANPECO opened its third internationally recognized. resulted in ANPECO now being Chi Minh City. corporation iconic projectscustomers. for multinational actory and warrant center in Ho

Chi Minh City.

50 Success Stories

50Success Success Stories 50 Stories 50 Success Stories

0 Success Stories

internationally recognized.

corporation customers.

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/MANUFACTURING/ UFACTURING/

VIETNAM

/MANUFACTURING/

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Below – Inside of ANPECO’s manufacturing cable trunk and electrical cabinet, nside of ANPECO’s factory manufacturing cablefactory trunk and electrical cabinet,

electrical cabinet, ANPECO’s electrical cabinet,

of ANPECO’s keyA construction projects forkey multinational corporation customers selection of ANPECO’s construction projects for multinational corporation customers Below – Inside of ANPECO’s factory manufacturing cable trunk and electrical cabinet, ANPECO’s electrical cabinet, A selection of ANPECO’s key construction projects for multinational corporation customers

VIET NAM

VIETNAM Company Profile Corporate Name: Company Profile

Company Prof

Corporate Name

An Khanh Precision Engineering An Khanh Precis

Company Profile

Corporate Name: JSC (ANPECO) JSC (ANPECO) Corporate Name:Precision Engineering An Khanh (ANPECO) AnJSC Khanh Precision Engineering

Established: 2012 JSC (ANPECO)

Established: 201

Established: 2012

Established: 2012 of Employees: 51-100 Number

Number of Employees: 51-100

Number of Empl

Number of Employees: 51-100

International Activities:

International Activities: International Ac Export of goods to foreign Export ofActivities: goods to foreign International Export of goods countries countries Export of goods to foreign countries countriesAwards:

Awards: The company has received local

Awards: Awards: Awards: The company has received and international The company ha The company has received local The company has local recognitions. andreceived international Awards: The com Awards:local The company has received and internation and international recognitions. and recognitionslocal recognitions. and interna local andinternational international recognitions.

Above: Inside of ANPECO’s factory manufacturing cable trunk and electrical cabinet, ANPECO’s electrical cabinet, A selection of ANPECO’s key construction projects for multinational corporation customers

Email: Email: [email protected] [email protected] Email: [email protected]

recognitions.

Email: info@anp

Tel.: +84 043 789 4451

+84 043 789 4451 Tel.: +84Tel.: 043 789 4451 Website: http://.anpeco.vn Website: Website:

Tel.: +84 043 78

http://.anpeco.vn http://.anpeco.vn

Website:

Facebook: www.facebook.com/anpeco

Facebook:

http://.anpeco.v

Facebook:

www.facebook.com/anpeco

www.facebook.com/anpeco

Facebook:

www.facebook.c

56 50 Success Stories

50 Success Stories 56

/MANUFACTURING/ /MANUFACTURING/ /MANUFACTURING/

Bách Tùng Mechanics&& Bách Tùng Mechanics Bách Tùng Mechanics & Constructions Co., Ltd. Constructions ConstructionsCo., Co.,Ltd. Ltd.

VIET NAM VIETNAM VIETNAM

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The mechanical manufacturing company that aims to lift The mechanical manufacturing company that aims toto liftlift The mechanical manufacturing company that aims up the Vietnamese mechanical world upup the Vietnamese mechanical world the Vietnamese mechanical world

Nguyen Ba Tung, Mr.Mr. Nguyen Ba Tung, Founder Founder Mr. Nguyen Ba Tung, Founder

KEY SUCCESS ELEMENTS KEY SUCCESS SUCCESS ELEMENTS KEY ELEMENTS • Being a first mover when • Being a first mover when • Being a first mover when seizing opportunities seizing opportunities opportunities Business operation • • seizing Business operation excellence • Business operation excellence excellence

PROFILE

PROFILE Bach Tung was founded by PROFILE

Nguyen Tung in founded May 2005 BachBa Tung was by with hisBa passion forMayfounded Bach Tung was by Nguyen Tung in 2005 manufacturing mechanical with his passion for in May 2005 Nguyen Ba Tung products and the desire to drive manufacturing mechanical with his passion for manufacturing forward Vietnam’s mechanical products and the desire to drive the mechanical products and world. forward Vietnam’s mechanical desire to drive forward Viet Nam’s 10 years of world.With over mechanical world. experience in machinery With over 10 years of processing for the Japanese experience in machinery processing With over 10 years of experience market, Bafor Tung stop the doesn’t Japanese in machinery processing striving to provide the market, Ba Tung doesn’tbest stopfor the Japanese Ba Tung products and services for hisdoesn’t striving to market, provide the best stop striving to provide customers. products and services for histhe best products customers. and services for his customers.

Prior to starting his own 50 Success Stories company, he graduated from the 50 Success Stories Ho Chi Minh City University of

50 Success Stories

Prior to starting his own company, hestarting graduated from the Prior to his own Ho Chi Minh City University of company, he graduated from the Technology with a Bachelors in Technology Bachelorsofin Ho Chi Minhwith City aUniversity Mechanical Engineering in 2004. Mechanicalwith Engineering in 2004. Technology a Bachelors in He then startedhishis job with a He then started job with a Mechanical Engineering in 2004. Japanese company as a supervisor, Japanese company as awith a He then started his job where he company hadwhere learnt much about supervisor, he learnt so Japanese assoahad Japanese business culture. much about Japanese business supervisor, where heand had learnt so and culture. much about Japanese business 2005, he left to establish andInculture. In 2005, he left to establish his own mechanical facility as the his own mechanical facility as the In 2005, he left to establish founder with a capital investment founder with a capital investment his own mechanical facility as the of $10,000 and revenue of $15,000 of $10,000 revenue of founder withand a capital investment with only with four only employees. four of employees of$15,000 $10,000 and revenue $15,000 with only four employees In 2015, BachTung TungMechanics Mechanics In 2015 , Bach Constructions , Ltd. hadhad a a In 2015, BachCo. Tung Mechanics && Constructions Co., Ltd. investment $1,000,000 &capital Constructions Co.of ,of Ltd. had a capital investment $1,000,000 and revenue revenue ofof$1,850,000 with capital investment of $1,000,000 and $1,850,000 with 100 employees. and revenue of $1,850,000 with 100 employees. 100 employees.

Seizing opportunities due Seizing opportunities due to to increasing demands for increasing demands for Seizing opportunities duehighto hightech machinery tech machinery increasing demands for high-

techBach machinery Tung isisan an enterprise Bach Tung enterprise specializing inisproviding products Bach Tung an enterprise specializing in providing products and servicesinfor individual specializing providing products and serviceswell for individual customers as enterprises, and servicesas for individual customers as well as enterprises, especially as enterprises in export customers well as enterprises, especially enterprises in export processing zones andin industrial especially enterprises export processing zones and industrial parks in Vietnam. processing zones and industrial parks in Vietnam. Viet Nam. Nguyen Ba Tung first an in demand NguyenBa Baincrease Tung first witnessed Nguyen Tung first witnessed for technological machinery and witnessed an increase in demand an increase in demand for equipment in 2005, which isand why for technological machinery technological machinery and he established his own company equipment in 2005, which is why equipment in his 2005, why toestablished supply this demand, both is being he ownwhich company he established his own company to utilize his technical toable supply this demand, both being to supply this demand, knowledge a newboth able to utilizeand hisgenerate technical being to utilize hisa new technical sourceable of income. knowledge and generate knowledge and generate a new source of income. source of income.

When opportunities arose, he would attend international shows in hi-tech countries such as

When opportunities arose, he would attend international shows When opportunities arose, he in hi-tech countries such asshows Japan, would attend international Japan, Germany and France, while and France, while also inGermany hi-tech countries such as Japan, also using those fair events as a using those eventswhile as a also Germany andfair France, platform to advertise and promote promote platform advertise using thosetofair events and as a his products to foreign countries. his products to foreign countries. platform to advertise and promote his products to foreign countries. Within the itself,itself, Within the company company they’ve replaced all second-hand Within the company itself, they’ve replaced all second-hand machines with new machines that they’ve replaced all second-hand machines with new machines use modern technology, machines with new machines that that use modern technology, particularly a CNC machine from use modern technology, particularly a CNC machine from Brother Industries, Ltd. of Japan, particularly a CNC machine from Brother Industries, Ltd. of Japan, which has the ability to of turn and Brother Industries, Ltd. Japan, which hasfive theability ability turn mill with axes. has the to to turn andand mill with five five axes. axes. Cost reduction through

Cost reduction through automation while being Cost reduction through passionate about customers automation while being automation while and with aabout competitive spirit customers passionate being passionate about and “Our withcompetitors a competitive spirit include customers and with companies operating similarly to “Our competitors include a competitive spirit

us, especially companies fromto companies operating similarly China,” said Ba Tung. Since us, especially companies fromthe “Our companies competitors include Chinese China,” said Ba Tung.usually Since offer the a companies operating similarly lower price, Bach Tung hasoffer to a Chinese companies usually to us, price, especially companies from strive to reduce mainly lower Bachcosts, Tung has to from China,” said Ba Tung. Since the less value-added labormainly costs. from strive to reduce costs, Chinese companies usually offer Adopting automation is one of the less value-added labor costs. key solutions toBach minimize aAdopting lower price, automation isTung onelabor ofhas theto costs. key solutions to minimize strive to reduce costs,labor mainly costs.Bach from less Tung value-added labor costs. provides a platform Adopting automation is one of the forBach manufacturers in Vietnamese Tung provides a platform key solutions to minimize labor export processing zones and for manufacturers in Vietnamese costs. industrial parks tozones supply export processing and materialsparks to large enterprises. industrial to supply materials Bachthere Tung a platform Since hasprovides been a gradually to large enterprises. for manufacturers Vietnamese increasing demand, company Since there has been in athe gradually aims to take this opportunity toand export processing increasing demand, thezones company expand its business in to this market. aims to take this opportunity to industrial parks supply expand its business in this market. materials to large enterprises. Since there has been a gradually increasing demand, the company aims to take this opportunity to 59 expand its business in this market. 59

59

ANUFACTURING/

/MANUFACTURING/

VIET NAM

VIETNA

While pursuing business nsion and profit, Bach Tung itizes the value integrity business Making use of support While of pursuing Company Profile expansion and profit, Bach Tung rust with customers. “Giving programs from Vietnamese Company Profile Name : Corporate the value of integrity eiving,”prioritizes said Ba Tung. He and Japanese entities and trust with customers. “Giving Bach Tung Mechanics & Constructi ves thatiscultivating Corporate Name: receiving,” this said Ba Tung. He “We’ve received support from Co., Ltd. Bach Tung Mechanics & ness mindset in all believes thatof the cultivating this the Vietnamese and Japanese Constructions Co., Ltd. mindset path in all of the governments and organizations,” ing staffbusiness is an essential staff hard is an essential path said Ba Tung. Those organizations ccess. “Ifworking you work and Established: May 2005 Established: May VIETNAM 2005 to success. “If you work hard and include the Supporting Industry /MANUFACTURING/ good products and services makeWhile goodpursuing products and services business Development Centre Above:Enterprises Bach Tung products ociety, then society will bring for society, then society bring (SIDEC) from the Ministry of Number of employees: 100 expansion and profit, Bachwill Tung ood worth.” you good worth.” Number of employees: 100 prioritizes the value of integrity Company Profile Industry and Trade, the Assistance and trust withalso customers. Bach Tung’s team shares“Giving International Center for SMEs Enterprises in the Corporate Name : activities: Bach Tung’s team also shares is receiving,” said Ba Tung. He sion for customers and a • Business with Japanese South (SMESTAC) from the Bach Tung Mechanics & Constructions thatfor cultivating this and a abelieves passion customers Ministry of Planning & Investment, enterprises etitive spirit that drives them Co., business mindset all of the them competitive spiritinthat drives VIETNAM Ltd. International activities: the Viet Nam Chamber of Commerce • Export of goods to foreign rds excellence. Managers working staff is an essential pathand towards excellence. Managers Business with Japanese and Industry (VCCI), the Japan countries• to success. “If you work hard and the taff must also staff mustfully also fully understand Established: May 2005 enterprises International Cooperation Agency makevalues: good products and–services core ‘Humanity credibility Above: rstand the core values: Bach Tungand products the Japan External (JICA), Export of goods to foreign for society, then society will bring Company Profile Awards: • – creativity,’ be willing to learn, Trade Organization (JETRO). manity –you credibility – good worth.” countries Number of employees: 100 The company has received local and Bach haveTung’s a strong Corporate Name : teamproactive also sharesand ivity,’ becreative willingspirit, to learn, and and international recognitions while and possessing a passion for customers a Those governments and Awards: Bach Tung Mechanics & Constructions a strongsolid proactive and teamwork, management and organizations International activities: competitive spirit that drives them provide technical Co., Ltd. The company has received local leadership skills. Managers ive spirit, while possessing Email: Awards: The company has received towards excellence. and financial support to SMEs in • Business withinternational Japanese and recognitions. local and international recognitions and staff must also fullyand [email protected] teamwork, management enterprises the supporting industries so that understand the core values: • Export of goods to foreign they can link with rship skills. Established: Maylarge 2005enterprises ‘Humanity – credibility – countries creativity,’ Above: Bach Tung products be

willing to learn, and have a strong proactive and ing usecreative of support spirit, while possessing solid teamwork, management and rams from Vietnamese leadership skills.

Japanese entities

in the manufacturing supply chain.

Number of employees: 100 International activities:

Tel.: +84 8 54 332 073

Awards: Email: The company has received local Website: Awards: The company has received [email protected] and recognitions. localinternational and international recognitions.

www.bachtung.vn

Email:

Tel.: +84 8 54 332 073 We’ve received support from Making use of support [email protected] • Business with Japanese programs from Vietnamese ietnamese and Japanese enterprises /MANUFACTURING/ VIETNAM and Japanese entities • Export of goods to foreign nments and organizations,” While pursuing business Tel.: +84 8 54 332 073 Website: expansion and profit, Bach Tung “We’ve received support from countries prioritizes the value of integrity Ba Tung.the Those Company Profile and Japanese and Vietnamese trust with customers. “Giving Corporate Name : www.bachtung.vn isinclude receiving,” said Ba Tung.organizations,” He nizationsgovernments the and Awards: Bach Tung Mechanics & Constructions believes that cultivating this Website: Co., Ltd. Above:– Bach Tung’s factory / has Bach received Tung’s technician said Bamindset Tung. Those business in all of the orting Industry Enterprises The company localworking on a Awards: has toreceived high-precision product,The whichcompany will be supplied large Japanese and working staff is an essential path www.bachtung.vn organizations include the and international recognitions. toCentre success. “If you work hard and multinational enterprises operating locally in Vietnam local and international lopmentSupporting (SIDEC) Established: May 2005recognitions. Above: – Bach Tung’s factory / Bach Tung’s technician working on a make good products and services Industry Enterprises high-precision product, which will be supplied to large Japanese and for society,of thenIndustry society will bring and the Ministry multinational enterprises operating locally in Vietnam Development you good worth.” Centre (SIDEC) Number of employees: 100 Bach Tung’s team also of shares from the Ministry Industry and Above: e, the Assistance Center for a passion for customers and a Email: Bach Tung’s factory / Bach Tung’s technician Trade, the Assistance Center for International activities: competitive spirit that drives them s Enterprises in the South working on a high-precision product, which will towards excellence. Managers SMEs Enterprises in the South • Business with Japanese [email protected] beand supplied to large Japanese and multinational staff must also fully enterprises ESTAC) (SMESTAC) from the Ministry ofNam of enterprises locally Viet from theinMinistry understand operating the core values: • Export of goods to foreign ‘Humanity – credibility – countries Planning & Investment, ning & Investment, Vietthe Viet creativity,’ be willing tothe learn, and Right: haveTung a Chamber strong proactive and Nam of Commerce and Bach together with his team, showcasing Chamber of Commerce Tel.: +84 8Awards: 54 332 073 has received The company creative spirit, while possessing and their products atmanagement the Hannover Trade Fair in Industry (VCCI), theand Japan local and international recognitions. solid teamwork, Germany stry (VCCI), the leadership skills.Japan International Cooperation Agency Email: and the Japan External national(JICA), Cooperation Agency Making use of support Website: [email protected] Trade Organization (JETRO). programs from Vietnamese A), and the Japan External and Japanese entities www.bachtung.vn Tel.: +84 8 54 332 073 Those governments “We’ve received support from and e Organization (JETRO). Above: Bach Tung together with his team, showcasing their Above: Bach Tung products

Awards: The company has received local and international recognitions.

the Vietnamese Japanese organizations provide technical products at the Hannover Trade Fair in Germany Above:– Bach Tung’s factory and / Bach Tung’s technician working on a governments andwill organizations,” high-precision product, which be suppliedto to large Japanese Website: and financial support SMEs in and said Ba Tung. Those multinational enterprises operating locally in Vietnam www.bachtung.vn organizations include the Above: Bach Tung together with his team, showcasing their the supporting industries Above: so –that Bach Tung’s factory / Bach Tung’s technician working on a Supporting Industry Enterprises products theJapanese Hannover Trade Fair in Germany high-precision product, which will be suppliedat to large and 60 they can link with large multinational enterprises operating locally in Vietnam Development Centre (SIDEC) from the Ministry of Industry and enterprises in the manufacturing Trade, the Assistance Center for SMEs Enterprises supply chain.in the South (SMESTAC) from the Ministry of Planning & Investment, the Viet

hose governments and nizations provide technical inancial support to SMEs in upporting industries so that can link with large

50 Success Stories

provider and manufacturer of a has resulted in Builders Biomass range of biomass products and its being the only organization in thi industry worthy to be certified related bio technological services. /MANUFACTURING/ MALAYSIA with ISO14001:2004 standards. As an industry pioneer, Builders /MANUFACTURING/ UFACTURING/ MALAYSIAMALAY Biomass uses its proprietary, fully Evidencing its strong automated technological process Builders Biomass Sdn. Bhd. Builders Biomass Sdn. Bhd.commitment to highest standard uilders Biomass Sdn. Bhd. and system integration to convert The Malaysian pioneer in bi-technological products of quality and environmental agricultural and forestry biomass The Malaysian pioneer in bi-technological products Malaysian pioneer inwhich bi-technological products manufacturing transforms residuals into massive management systems, Builders manufacturing which transforms residuals into massive into clean renewable energy in the revenues nufacturing which transforms residuals into massiveBiomass was the first Malaysian revenues enues form of solid biofuel. company to have passed the due conducted byinnovative South As an ardent believer ofBuilders Biomassdiligence is an residues with provider and manufacturer of a proprietary pollution control. This Biomass is bio-energy an Builders residues with proprietary innovative integrated solutions pollution control power companies for academic excellence and range of biomass products Korea and its has resultedplant in Builders Biomass providersolutions and manufacturer of a has resulted in Builders Biom integrated bio-energy proprietary pollution control. This related bio technological services. beingof thethe only organization in this when suppling solid biofuel continuing professional range of biomass andresulted its the only organization i provider and of aproducts has inbeing Builders Biomass As manufacturer an industry pioneer, Builders industry worthy to be certified with industry worthy to be certifie related bio technological services. rangewas of biomass products and its South being the onlyimplemented organization development, Kim elected Korea Biomass usesas its proprietary, fully ISO 14001:2004 standards.in thistheir with ISO14001:2004 standar As an industry pioneer, Builders industry worthy to be certified related bio automated technological services. technological process Honorary Secretary of the Inns of Renewable Portfolio Standards in uses its proprietary, Evidencing Evidencing its strong andBiomass system integration to convert withfully ISO14001:2004 standards. As an industry pioneer, Builders its strong automated process commitment to highest standards Court Malaysia.Biomass She isuses also the andtechnological 2012. agricultural forestry its proprietary, fullybiomass commitment to highest stand Evidencing its strong and system integration to convert of quality and environmental into clean renewable energy in the of quality and environmenta automated technological process winner of the British Council agricultural and forestry biomass commitment to highest management systems,standards Builders form of solid biofuel. management systems, Builde and system integration to convert m, into clean renewable energy in the Biomass was the first Malaysian of quality and environmental Study UK Entrepreneurial Award Biomass was the first Malays agricultural and forestry biomass company tosystems, have passed the due form of solid biofuel. management Builders As an ardent believer of academic company to have passed the into clean renewable energy in the Macro-economic view to 2017 and numerous other awards. diligence conducted by South excellence and continuing Biomass was the first Malaysian diligence conducted by South As an ardent believer of form of solid biofuel. Korea power plant companies for professional development, Kim company to have passed the due companie contribute to the national Korea power plant academic excellence and suppling of the solid biofuel when Mrs. Mary-Ann Ooi Suan Kim, was elected as Honorary Secretary diligence conducted byof South As an ardent believerprofessional of suppling the solid biofuel w continuing TS Founder export of the Inns of Court Malaysia. She South Korea implemented their South development, Kim was elected as Korea implemented th Korea power plant companies for academic excellence and is also the winner of the British Renewable Portfolio Standards in From residues to revenues: Honorary Secretary of the Inns of Renewable Portfolio Standar suppling solid biofuel when continuing Council professional 2012. of the Biomass’ Study UK Entrepreneurial Builders business Court Malaysia. She is alsoSouth the Korea implemented 2012. y development, Kim was elected as their KEY SUCCESS ELEMENTS agricultural and forestry Award 2017 and numerous other winner of the British Council is business-to-business an Honorary Secretary Renewable Portfolio Standards Macro-economic view to in awards. of the Inns of model • Stability and sustainability Mrs. Mary-Ann Ooi Suan Kim, renewable Study UK Entrepreneurial Award biomass into clean Court Malaysia. She is also the 2012. contribute to the national of supplyFounder business-to-customers. They sell Macro-economic view to 2017 and numerous other awards. winner of the British Council From residues to revenues: energy • Macro-economic view to export Mary-Ann Ooi Suan Kim, products andcontribute services to tothe thenationa Study UK Entrepreneurial Award agricultural and forestry contribution to ELEMENTS the national KEY SUCCESS export nal Founder Builders industrial, Biomass’ business Macro-economic view to 2017 and numerous other awards. residential, central “The success element of our biomass into clean export From residues to revenues: model is business-to-business Builders Biomass’ busin contribute to the national • Stability and sustainability renewable agricultural and forestry energy utilities power plant sectors. business with local products is the andand business-to-customers. They model is business-to-busines SUCCESS ELEMENTS export of supply biomass into clean renewable and services to the business-to-customers. They “The element of our sells products From tosuccess revenues: stability and sustainability of energy • PROFILE Macro-economic view to residues Builders Biomass’ business residential, industrial, central products and services to ability and sustainability business with local products is Their sales share is made the agricultural and forestry contribution to the national utilities and power plant sectors. model is business-to-business and centra supply”, says Kim. residential, industrial, “The success element of our the stability and sustainability of Kim is into supply Mary-Ann Ooi Suanbiomass clean renewable 85% by the export market (mainl Their sales share is made 85% export business-to-customers. They sellsplant utilities and power sect business with local products is the says Kim. the founder and Chairman of supply”, energy acro-economic view to by the export market (mainly to stability and sustainability of Builders Biomass Sdn. Bhd. With products and services to the Japan,China, China, Singapor to Korea, Builders Biomass is the only PROFILE Their sales share is mad Korea, Japan, Singapore ntribution to the Builders Biomass her legalnational background as Barristersupply”, says residential, industrial, central “The success element ofKim. ouris the only 85% the export market (m and EU) and 15%byby thethe domestic andutilities EU) and 15% by domestic organization inKim this industry to be Mary-Ann Ooi Suan organization in this At-Law of Lincoln’s Inn UK is and port and power plant sectors. business with localBuilders products is theindustry h Japan, China, Sing to Korea, Biomass is the only market. the Advocate founder and Chairman of High to be certified with Research & & Solicitor of the stability and sustainability of market. certified with Research & and EU) and 15% by the dom organization in this industry to be ILE r- Builders Their sales share is made Sdn.Kim Bhd.founded With Manufacturer to ISO 9001:2008 Court Biomass of Malaya, supply”, says Kim. market. certified with Research & Manufacturer to ISO9001:2008 legal background Barrister85% by the export market (mainly Builders Biomass as a standards. Its intensive R&D ary-Annher Ooi Suan Kim is inas 2010 Manufacturer toengineering, ISO9001:2008 At-Law of Lincoln’s UK pillars: and combines mechanical passionate believerInn in three to Korea, Japan, China, Singapore Builders Biomass is the only nder and Chairman of standards. Its intensive R&D standards. chemistry Its intensive and R&D sustainability, protection of bio atmospheric Advocate & Solicitor of theorganization High and EU) and 15% by the domestic in this industry to be s Biomass Sdn. Bhd. Withextensive combinesexpertise mechanical engineering, environment to analyze diversity and theKim damage with Court of Malaya, founded combines mechanical engineering, market. certified Research & al background asBiomass Barristerand the atmospheric environmentalchemistry contaminants caused by climate Builders inchange. 2010Manufacturer as a to ISO9001:2008 atmospheric chemistry and of Lincoln’s Inn UK and in three analyze andenvironment particulate expertise data to and passionate believer standards. Itsthe intensive R&D andcontaminants environmental te & Solicitor of the High subsequently traps reuses Builders Biomass is an pillars: sustainability, protection environment expertise to analyze combines engineering, particulate and As for the distribution the and residues withdata innovative integrated bio-energy solutions mechanical f Malaya, Kim founded of bio diversity and the extensive atmospheric chemistry and the environmental contaminants subsequently traps and reuses the network, Builders Biomass is in 2010 as a by climate change. damage caused ns Biomass environment expertise to analyze ate believerand in three particulatethe data and As for the distribution esustainability, environmental contaminants protection 50 Success Stories 61 subsequently traps and reuses the network, Builders Biomass is and particulate data and As for the distribution iversity and the extensive ge. MSMEs

aa

Stories e caused50bySuccess climate change.

subsequently traps and reuses the

network, Builders Biomass is

/MANUFACTURING/ As for the distribution network, Builders Biomass is strongly connected with large enterprises such as Korean ‘Chaebol’ and Japanese ‘Sogo-Shosha’ namely conglomerate and trading house. /MANUFACTURING/ strongly withhave large a high Theirconnected products enterprises such as Korean reputation in the market as quality ‘Chaebol’ and Japanese ‘Sogosolid biofuel that will not Shosha’ namely conglomerate andharm users’ equipment with timely trading house.

delivery.

Their products have a high reputation in the market as Thesolid company is also quality biofuel that will proactive not in obtaining government harm users’ equipment with support timely delivery. programs such as innovation grant

and project support dialogue The company is alsofrom proactive countries. inpartner obtaining government support programs such as innovation grant and project support from of Influencer and leader dialogue partner countries.

women entrepreneurs

Influencer and leader of As influencer of sustainable women entrepreneurs

MALAYSIA thoughts globally at international conferences and summits. Kim was honored as Outstanding Woman Entrepreneur in Science, Technology, Engineering and Mathematics Award in the ASEAN Summit 2016. Kim is Executive conferences and summits. was the Committee memberKimin honored as Outstanding Woman Honorable Society of Lincoln’s Inn Entrepreneur in Science, Technology, Alumni and Association Engineering MathematicsMalaysia, Award British Graduates in the ASEAN SummitAssociation, 2016. Kim is and Executive Committee memberDirectors in the member of the Malaysian Honorable Society Inn Academy, theof Lincoln’s Asian Institute Alumni Association Malaysia, British of Chartered Bankers and the Graduates Association, and member Malaysia-Japan Economic of the Malaysian Directors Academy, Association. An ardent believer of the Asian Institute of Chartered empowering women in business Bankers and the Malaysia-Japan Economic Association. ardent to engage in the An global market, believer women in Kim ofisempowering Vice-President of the business to engage in the global International Women’s Federation market, Kim is Vice-President of the of the Commerce and Industry, International Women’s Federation of and serves in the Women theMalaysia Commerce and Industry, Malaysia inserves Business and in theExecutive Women in Committee Business of the Committee Federation of Malaysian Executive of the Federation of Malaysian Manufacturers.

development, Kim is regularly As influencer of sustainable invited to present and share her Manufacturers. development, Kim is regularly

invited to present and share her thoughts globally at international

Company Profile Corporate Name: Builders Biomass Sdn. Bhd.

MALAYSIA

Established: 2010 Company Profile

Number of Corporate Name:

employees:

11-50 Biomass Sdn. Bhd. Builders International Established: 2010

activities: Export of goods to foreign countries Number of Employees: 11-50

Awards: The company has received local Export of goods to foreign countries and international recognitions including Awards: • Winner of the British Council The company has received local and Study UK Entrepreneurial international recognitions including Award 2017 • Winner of the British Council Study UKBusiness Entrepreneurial • ASEAN Award Award 2017 2016 Award in Innovation • Malaysia ASEAN Business Malaysia 2016 in Innovation and Corporate Social and Corporate Social Responsibility Responsibility • • Prime Prime Minister’s Innovation Minister’s Innovation Award in Green Technology Award in Green Technology • Frost & Sullivan Technology Leadership Award 2016 • Frost & Sullivan Technology • Green tech Industry Award Leadership Award 2016 • Green tech Industry Award International Activities:

Email: [email protected]

Email: [email protected]

Tel.: +603 27227175

Tel.: +603 27227175

Website:

Website: www.buildersbiomass.com

www.buildersbiomass.com

Above: Builders Biomass’ biofuel wood pellets used in the generation of power in many utility companies

Right: Builder Biomass also supplies the pellets for industrial usage.

50 Success Stories 62

62

50 Success Stories

UFACTURING/

VIETNAM

/MANUFACTURING/

c Dat Plastic Ltd., Co. (DUDACO) /MANUFACTURING/ /MANUFACTURING/

ding Vietnamese manufacturer ofLtd., plastic sprayers in the Duc Dat Plastic Co. (DUDACO) try and Duc an exporter to the global market Dat Ltd., Co. Dat Plastic Plastic Ltd., Co.(DUDACO) (DUDACO)

VIET NAM VIETNAM

aa

A leading Vietnamese manufacturer of plastic sprayers in the A leading leading Vietnamese Vietnamesemanufacturer manufacturerofofplastic plasticsprayers sprayers A inin the country and an exporter to the global market country and an exporter to the global market aa

the country and an exporter to the global market its Bee Brand products to 15 countries around the world.

products to end-users, DUDACO strives to build a long-term relationship with its dealers. products to end-users, DUDACO

its Bee Brand products to 15 15 to build its Beeofthe Brand to products to end-u countries around world.products long-term strives a long-term relationship with its Automation production DUDACO also aims to build Automation ofcountries production relationship with its dealers. around the world. strives to build a dealers.

and R&Dand R&D

a trusted relationship with its

DUDACO also aims to build relationship with Automation of production suppliers. The company isbuild a trusted relationship with its and R&D DUDACO also aims to DUDACO supplies an average DUDACO supplies an average working with one of theiswith biggest The company DUDACO a Automation of production trusted relationship its quantity of 1,500,000 per asuppliers. quantity of 1,500,000 units per DUDACO supplies anunits average working with one of the biggest plastics suppliers in Vietnam who The company is workingrelation a trusted R&Dunits year forand domestic (80%) quantity ofthe 1,500,000 per and suppliers. year for the domestic (80%) and plastics in Vietnam who is with believed to the have strong onesuppliers of biggest plastics year for the domestic (80%) and export (20%) markets. Its key suppliers. The co export (20%) markets.DUDACO Its key supplies is believed to have strong an average suppliers inpower Viet in Nam who is sourcing export (20%) markets. ItsEU, keyNorth purchasing overseas markets are the working with one purchasing power in sourcing overseas markets are theare EU, believed to have purchasing overseas markets the1,500,000 EU, of units per America,quantity South America and South high-quality rawstrong materials from high-quality raw materials from plasticsraw suppliers North America, South America North America, South Americaplans overseas. power in sourcing high-quality East Asia regions. DUDACO overseas. year for the domestic (80%) and South East Asia regions. is believed to hav and Southand East Asia regions. from overseas. to double its capacity in themarkets. coming materials export (20%) Its key DUDACO plans to double its purchasing power DUDACO years. plans to double its capacity in the coming years. are the overseas markets EU, Government support capacity in the coming years. high-quality raw Government support support North America, SouthGovernment America To achieve large-scale To achieve large-scale DUDACO has received overseas. To achieve large-scale production ininan manner, DUDACO hasfrom received and South East Asia regions. production anefficient efficient manner, significant support DUDACO has received DUDACO hashas been been applying an production in an DUDACO efficient manner, government agenciesfrom at the early DUDACO applying Madam Nguyen Thi Nghia, significant plans to double its support significant support from automated and mechanized stages of its business. One of such hasautomated been applying and mechanized General DirectorDUDACO an agencies at the early su am Nguyen Thi Nghia, capacity in an the cominggovernment years. government agencies at the early production line to reduce manual support is introducingGovernment and production line to reduce manual stages automated and mechanized ofofitsfinancial business. One such work. stages its business. One Madam Nguyen Thi Nghia, GeneralKEY Director providing support toof theof SUCCESS ELEMENTS work. to reduce To achieve manuallarge-scale such support is introducing and DUDACO ha support is introducing and General Directorproduction line small and medium entrepreneurs “We pay attention to the level work. production in an efficient manner, • Automation of production providing financial support to the and start-ups to join important to the SUCCESS ELEMENTS significant suppo of in the market, competition “We pay attention to theand level providing financial support tradeand fairs and exhibitions and R&D small and medium entrepreneurs DUDACO has been applying an keep improving the design of our small medium entrepreneurs government agen of attention competition in the to the levelmarket, and “We pay KEY SUCCESS ELEMENTS Madam Nguyen Thi Nghia, overseas organized by the start-ups tojoin join important • After-sales customer service products”, says Tran Thiand Mai mechanized Trang, and omation of production automated start-ups to important and keep improving the design of stages of competition in the market, and •Government Automation ofDirector production Ministryfairs of Industry Tradeof its busin Generalsupport trade and and exhibitions • (Tracey), company’s deputy director. trade fairs and exhibitions our products”, says of Tran Thi Mai R&D production line to reduce manual (MOIT) of Vietnam. keep improving the design our and R&D support is introdu overseas organized by the Ministry DUDACO has recently set up the Trang, (Tracey), company’s deputy overseas organized by the work. • After-sales customer service er-salesKEY customer service products”,R&D says Tran Thi Mai of Industry and Trade (MOIT) offinanci function led by the Trang, production providing SUCCESS ELEMENTS director.with DUDACO has recently Ministry of Industry and Trade • Government support manager a vision to attract Viet Nam. PROFILE ernment support (Tracey), company’s deputy director. small and medium set up the R&D function led by the (MOIT) to the level “We pay attention customers. of Vietnam. Founded in 1990 a family DUDACOinternational has recently set up the • Automation ofasproduction and start-ups to j production competition manager with ain vision the market, and business with only five people in function ledof R&D by the production After-Sales Customer Service to attract international customers. trade fairs and ex and R&D keep improving the design of our HoPROFILE Chi Minh City. It built its first manager with a vision to attract LE overseas organize Tracy says “Our rule of in Ho Chi Minh City in service •factory After-sales customer products”, says Tran Thi Mai Trang, international customers. Founded in 1990 as a family thumb for customer satisfaction is 2002 and the second one in 2011 After-Sales Customer nded in 1990 as a family support Government •inbusiness (Tracey), company’s deputy director. Ministry of Indus and its competitive price, with only five Hanoi. The company nowpeople owns in quality Service with only five people in (MOIT) of Vietna with customer service DUDACO has recently set up the 2 factories at theCity. best convenient After-Sales Customer Service Ho Chi Minh It built its first combined Minh City. It built its first the R&D sales Asof the industrial bothMinh capitalCity in after Tracy saysservice”. “Our rule thumb factory parks in HoinChi function led by the production Tracy says “Our rule of company’s business strategy is to n Ho Chicities. Minh City in DUDACO has become the satisfaction is quality 2002 and the second one in 2011 for customer manager with ais vision to attract PROFILE oncompetitive the production and work leading manufacturer of plastic thumb customer satisfaction d the second one inThe 2011 and its price, combined in Hanoi. company now ownsforfocus with trusted dealers and trading international customers. sprayer in the at country andconvenient quality andwith its competitive price, i. The company now owns customer service after the 2 factories best Founded inthe 1990 asexports a family companies for the distribution of Asservice the company’s industrial both capitalin sales combined with service”. customer es at the best convenient business withparks onlyinfive people After-Sales Customer Service business strategy is focus on the cities. DUDACO has become the after sales service”. As to the al parks both capital HoinChi Minh City. It built itsthe first work with leading manufacturer plastic production company’s business and strategy is totrusted UDACO has become the Minh of 63 Tracycompanies says “Our factory in Ho Chi City in dealers and trading for rule of sprayer in the country and exports 50 Sucess Stories focus on the production and work manufacturer of plastic thumboffor customer 2002itsand second one in products to end-satisfaction is Beethe Brand products to 2011 15 the distribution with trusted dealers and trading n the in country and exports to competitive build a quality strives and its price, countries around the world. Hanoi. The company now ownsusers, DUDACO

companies for the distribution of

2 factories at the best convenient industrial parks in both capital 50 DUDACO Success Stories cities. has become the leading manufacturer of plastic Stories sprayer in the country and exports

combined with customer service after the sales service”. As the company’s business strategy is to focus on the production and work with trusted dealers and trading

63

63

/MANUFACTURING/

VIET NAM

Company Profile

/MANUFACTURING/ Below: /MANUFACTURING/ Ms. Tran Thi Mai Trang (Tracey), Deputy Director of Duc Dat Plastic Ltd. Co. (Ms. Tracy was representing the company during the interview) /MANUFACTURING/ Below – Ms. Tran Thi Mai Trang (Tracey), Deputy Director of Duc Dat Plastic Ltd. Co. (Ms. Tracy was representing the company Company’s key employees during the interview) DUDACO’s sprayer Company’s key employees Below – Ms. Tran Thi product Mai Trang lines (Tracey), Deputy Director of Duc Dat Plastic Ltd. Co. (Ms. Tracy was representing the company during the interview) DUDACO’s sprayer product site lines, DUDACO’s production Below – Ms. Tran Thi Mai Trang (Tracey), Deputy Director of Duc Dat Plastic Ltd. Co. (Ms. Tracy was representing the company Company’s key employees DUDACO’s production site, during the interview) DUDACO’s sprayer product lines, Company’s key employees DUDACO’s production site, DUDACO’s sprayer product lines, DUDACO’s production site,

VIETNAM

Corporate Name: VIETNAM Duc Dat Plastic Ltd. Co. VIETNAM (DUDACO) Company Data Company Data

Corporate Name: Established: 1990

Company Data Duc Dat Plastic Ltd. Co. (DUDACO) Corporate Name:

Corporate Name: Duc Datof Plastic Ltd. Co. (DUDACO) Number employees: 140 Established: 1990 Duc Dat Plastic Ltd. Co. (DUDACO)

International activities: Established: 1990 Number of Employees: 140 Export of goods to foreign Established: 1990 countries Number of Employees: 140 International Activities: 140 Number of Employees:

Awards: Export of goods to foreign International Activities: countries • Good practice of 5S Kaizen International Activities: Export of goods to foreign countries company – by JICA Export of goods to foreign Awards: countries • Typical Enterprise owner of•Awards: 2016 by HoofChi Good–practice 5S Minh Kaizen company – by JICA Industrial and Export ••Awards: Good practice of 5Sowner Kaizenof 2016 Typical Enterprise company – by JICA Processing Zone Trade Union – by Ho Chi Minh Industrial and •• Good practice of 5S Kaizen Typical Enterprise ownerTrade of 2016 Export Processing Zone company –Viet by JICA • High quality Nam by Ho Chi Minh Industrial and • –Union Typical Enterprise owner of 2016 Processing Zone Trade Product 2017 yearly • Export High quality Vietnam Product – by Ho Chi – Minh Industrial and Union– yearly surveyed by 2017 Processing ZoneWorld Trade surveyed by Marketing • Export High quality Vietnam Product Marketing World Magazine Union – yearly surveyed by Magazine • 2017 High quality Vietnam Product Marketing World Magazine 2017 – yearly surveyed by Email: [email protected] Marketing World Magazine

Email: [email protected] Email: [email protected]

Tel.: +84 903 874 874 Email: [email protected] Tel.: +84 903 874 874 Tel.: +84 903 874 874

Website: Tel.: +84 903 874 874 Website: http://vietnamsprayer.com Website: http://vietnamsprayer.com Website: http://vietnamsprayer.com http://vietnamsprayer.com

50 Success Stories

64

50 Success Stories 50 Success Stories

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a

/MANUFACTURING/

PHILIPPINE

/MANUFACTURING/ /MANUFACTURING/

JB /MANUFACTURING/ Woodcraft Inc.

PHILIPPINES PHILIPPINES

PHILIPPINES

JB Woodcraft Inc.

JB Woodcraft Inc. An inspiring pioneer manufacturer who has redefined the possibility An inspiring pioneer manufacturer who has redefined the possibility JB Woodcraft Inc. of craftsmanship when making wooden furniture of craftsmanship when making wooden furniture An inspiring pioneer manufacturer who has redefined the possibility aa

aa

Ancraftsmanship inspiring pioneer manufacturer has redefined the possibility of when making wooden who furniture of craftsmanship when making wooden furniture

that reflects in its neatly crafted

in the name of JB Woodcraft. In

that reflects in its neatly crafted in the ofspent JB Woodcraft. In products. addition, the name two also time products. addition, the two also spent time transferring what learned JB long-standing success JB long-standing seminars tothey’ve the employees. that reflects in its neatlysuccess crafted from in the name ofwhat JB Woodcraft. In from seminars to the employees. transferring they’ve learned embodies and represents JB long-standing success embodies and represents As Myrna explained: “Myalso husband products. addition, the two spent time As Myrna explained: “My seminars tohusband the employees Philippines as one ofone manyof many and Philippines as I from believe that success doesn’t embodies and represents transferring what they’ve learned and I As believe that success doesn’t JB long-standing success successful micro-sized-started Myrna explained: “My husban successful as one micro-sized-started come only from the owners but Philippines of many from seminars to the employees. come only from the owners but embodies and represents company, who has grown in size, and I believe that success doesn’ company, who has grown in size, also the workers. They should be successful micro-sized-started also the They should“My be husband Asworkers. Myrna explained: numbers, and sales. Furthermore, Philippines as one of many numbers, and sales. Furthermore, able to know the rudiments of thedoesn’t come only from the owners but able to know the rudiments of the company, who has grown in size, and I believe that success it also set a good example and successful micro-sized-started it also set a good example and business so that they can truly business so that they can truly also the workers. They should come only from the owners but be inspire young entrepreneurs. numbers, andwho sales. company, hasFurthermore, grown in size, contribute inspire young entrepreneurs. business.” contribute to the able tothe know theThey rudiments of th also to the workers. should be it also set a good and numbers, and example sales. Furthermore, able to know the rudiments of the business so that they can truly Realizing what it knows best it also set aentrepreneurs. good example and inspire young Realizing what it knows business so that they can truly and starting from there contribute to the business.” inspire young entrepreneurs. best and starting from

JB Woodcraft its best Realizing whatstarted it knows business in Betis, Pampanga. there Realizing what itthere knows best and starting from Betis is known for its people’s

contribute to the business.”

and starting from there

craftsmanship in started making furniture JB JBWoodcraft Woodcraft its business started itsits JB carving. Woodcraft started and wood Most in Betis, Pampanga. Betis is known business in Betis, Pampanga. business in Betis, Pampanga. households have a small Mr. Jose & Mrs. Myrna Bituin, for its people’s craftsmanship Betis is known for its its people’s Betis isspace known for people’s workshop within their lands President of international presence, In terms of international in making furniture and wood In terms craftsmanship in making furniture for craftsmanship crafting, and it has always in making furniturethe company has had has a supplier presence, the company had a carving. MostSo, households have Mr. Jose & Mrs.ELEMENTS Myrna Bituin, KEY SUCCESS been like this. it has become a a for and wood carving. Most and wood carving. Most supplier for since the UK sinceCurrently, 1990. the UK 1990. small workshop space within their President of the life parthouseholds ofhave everyone who a small have aand small Mr. Jose & Mrs. Myrna Bituin, households Currently, aiming to to aiming it’s to expand toexpand the highMr. Jose & Mrs. Myrna Bituin, lands for crafting, it has always it’s • Offering what it can produce lives in the area. workshop space within their landsend the high-end Middle East market President workshop space within their lands Middle East market and the In terms of international President been like this. So, it has become best the customers In terms of international KEYto SUCCESS ELEMENTS for crafting, and it has always and the ASEAN The would focus After Handicraft for awho ASEAN market.market. Thecompany focus foracrafting, and itofhas always presence, the has had a a part ofselling the life everyone • Divide and conquer strategy presence, the company has had would be on UAE, Malaysia, KEY SUCCESS ELEMENTS been like this. So, it has become a few years, the couple began to • Offering what it can produce be on UAE, Malaysia, Indonesia, supplier for the UK since 1990. KEY SUCCESS ELEMENTS been like this. So, it has become a Indonesia, lives in the area. • The same company’s core and Singapore. supplier for the UK since 1990. offer bigger items as of the part lifesuch of everyone who and Singapore. best to the customers Currently, it’s aiming to expand to part of the life of everyone who • value Offering what it can produce furniture. At the time, they only lives in the area. Currently, it’s aiming to market expand what Divideitand conquer strategy the high-end Middle East After selling Handicraft • Offering•best produce lives in the area. from bought furniture other localfor tosame thecan customers the high-end Middle East Divide and conquer strategy • The company’s core and theconquer ASEAN market. Themarke focus for a Divide and strategy a fewAfter years, couple began producers in selling the the areaHandicraft and resold it best PROFILE to• the customers Divide and conquer strategy and the ASEAN market. The focu value After selling Handicraft for a would be on UAE, Malaysia, few years, the couple began to to offer bigger items such as Soon after to the clients. However, due to the Together with her husband, • Divide and conquer strategy • The same company’s core few would be company on UAE, Malaysia, Indonesia, and Singapore. years, the couple began after the finished offer bigger items such asJBto the company furniture. At the time, they only Soon inconsistent product quality, Jose, Myrna Bituin founded JB • The same company’s value finished the Indonesia, and Singapore. the project with IKEA, it was furniture. At the time, they only Woodcraft decided to produce Woodcraft as a micro core company in offer bigger items from such other as local bought furniture project with PROFILE their own furniture. Myrna 1972. JB Woodcraft is one of the advised by the team that it wanted bought furniture from other local producersAtinthe the time, area and resold value furniture. they onlyit Divide and conquer strategy PROFILE IKEA, it was recalled the countless amount of pioneer leaders in the worldin the area andto resold exporting to producers thefurniture clients. However, due the itto engage more in bought from other local advised Soon by strategy Divide and conquer that she and her famous Pampanga hand-carved Together with herhusband, husband, time after toand the effort clients. However, due JB to the Together with her inconsistent product quality, PROFILE producers in in the area and resold it activity, it needed to specialize. the team husband put to learn the art of furniture such as chair, table, the company Jose, Myrna Bituin founded JB inconsistent product quality, JB Jose, Myrna Bituin founded JB Woodcraft decided to produce their Soon after the clients. However, to the Together with her husband, that it finished furniture through due mirror, and as etc. longcompany the Woodcraft asa Its amicro micro companyinintomaking Woodcraft produce Woodcraft own furniture.decided Myrna to recalled the the compan wanted to workshops seminars and in inconsistent product quality, JB reputation has been accumulated Jose, Myrna Bituin founded JB project with 1972. Woodcraft one their own furniture. Myrna 1972. JBJB Woodcraft is is one of of thethe countless amount of time and effort engage more over course of 40the years perfecting their skillsto to produce ensure finished Woodcraft decided Woodcraft asthe a micro company in IKEA, it wasth pioneer leaders in worldfamous recalled the countless amount of pioneer leaders in the worldthat she and her husband put in to in exporting the quality of the furniture made through the finest craftsmanship project own furniture. Myrna 1972. JBfamous Woodcraft is onehand-carved of thefurnituretheir advised bywit Pampanga hand-carved time and that she and her Pampanga learn the arteffort of making furniture IKEA, the team it wa such as chair, table, the countless amount of of pioneer leaders insuch the as worldhusband put in to learn the art furniture chair, mirror, table, andrecalled through seminars and workshops that it advised by etc. Its long reputation has been making furniture through mirror, and etc. Its long time and efforttheir thatskills she and her famous Pampanga hand-carved in perfecting to ensure 65 to wanted accumulated over the course workshops seminars and in reputation has been accumulated the team husband put of in the to learn the made art of the quality furniture furniture50such asStories chair, table, Success engage of etc. 40 Its years through the finestmaking over the course 40 years skills to ensure that itmore in perfecting the furniture name their of JB Woodcraft. In through mirror, and longof inwanted exporting craftsmanship that reflects in its addition, the quality of furniture made through the finest craftsmanship the workshops twothe also spent to seminars and in time reputation has been accumulated neatly crafted products. transferring what they’ve learned engage mo over the course of 40 years perfecting their skills to ensure

through the finest craftsmanship 5050 Success Stories Success Stories

50 Success Stories

the quality of the furniture made

in exportin 65

65

MANUFACTURING/

vity, it needed to specialize.

/MANUFACTURING/

PHILIPPIN International Cooperation Agency (JICA).

PHILIPPINES

Company Profile The Bituins are the family of The company was also Jose and Myrna, and their Corporate Name: JB Woodcraft Inc. The Bituins the family granted this value in our by the with an company international r children. Each of theare children of six: Jose and Myrna, and guarantee generationsloan to come.” Myrna. to use fundsaid rted his/her own furniture to Company Profile their four children. Each of the In addition, the company also mpany with different modernize its facility during the Established: 1975 children started his/her own offers scholarships to employees’ PHILIPPINES Corporate Name: cialization. Together, thewith different establishment of the company. furniture company children to obtain education. In JB Woodcraft Inc. mpanies,specialization. as separate entities, Together, the return, the children would come Number of Employees: 65 companies, as separate entities, back at the company and work in ate a sort of collaborative International Cooperation Agency Established: 1975 create a sortwork of collaborative their area of expertise. ergy in(JICA). production, Below: Steps in making a wooden furniture at JB Woodcraft in production, work Company Profile fcation, synergy technical service Activities: allocation, technical service among Getting the right support NumberInternational of employees: 65 The company was also ong oneone another. As Myrna put another. As Myrna put that from DTICorporate Name: JB Woodcraft Inc. and JICA Export of goods to foreign countries international tnthere granted are four furniture there arewith four an furniture makers, International activities: to guarantee loan fund use to In the 1980’s, before beginning who work differently. differently. WeWe specialize kers, who work Export of goods to foreign Awards: in our way and complement one modernize its facility during the Established: 1975 the operation, Jose and Myrna cialize in/MANUFACTURING/ our way and countriesAwards: PHILIPPINES The company has received The company has received local another. establishment and international recognitions. mplement one another.of the company. had been attending seminars and international recognitions.

and workshops arrangedAgency by the Awards: International Cooperation Department of Trade and Industry Number of Employees: 65 Operating under the same The company has received local (JICA). Company Profile The Bituins are the family of (DTI). The two were also selected to eratingcore under the same Tel: +63recognitions 45 900 2750 and international values Thetraining company also ripping six: Jose and Myrna, and theirat JB Woodcraft Below: Steps in making a wooden furniture join the onwas timber Corporate Name: JB Woodcraft Inc. re values granted with an international PHILIPPINES four children. Each of the children in Japan, which, was supported International Activities: started The core value JB Woodcraft Tel.: +63 45 900 2750 guarantee loan fund to use to his/her ownatfurniture the Japan International ut The core value at different JBworks as a family. by is that everyone company with modernize its facility during the Established: 1975 Export of(JICA). goods to foreign countries Website: Agency Cooperation Agency Jose andeveryone Myrna make sure all Cooperation odcraftInternational is that works specialization. Together, the that establishment of the company. Website: www.globalsources.com/jbwoodcra companies, separate entities, of the furniture from the company (JICA). aef family. Jose andasMyrna make www.globalsources.com/ Company Profile The company was also granted Number of Employees: 65 Awards: create a sort of collaborative crafted with passion, Awards: The company has received local e that allis ofwell the furniture from jbwoodcraft.com with an international guarantee The company has received local The was synergy incompany production, work Below: Steps in making a wooden furniture at JB Woodcraft appreciation, and by thealso people Corporate Name: JB Woodcraft Inc. and international recognitions. loan fund to use to modernize its islove well crafted with and international recognitions. allocation, technical service granted with an international ncompany International Activities: who making them. “I believe facility during the establishment of among one loan another. As to Myrna put sion, appreciation, and by the tomorrow or even in the next 50 guarantee fund use to Export of goods to foreign countries the company. that there are four furniture years, we will still be celebrating ple who love making them. “I modernize its facility during the Established: 1975 Tel: +63 45 900 2750 makers, who work differently. We

activity, it needed to specialize.

eve tomorrow inand the establishment the company. specializeor in even ourof way complement onestill another. t 50 years, we will be ebrating this value in our Below: Steps in making a wooden furniture at JB Woodcraft s Operating under the Below: Stepsgenerations in making a wooden furniture at JB Woodcraft mpany by the tosame core values e said Myrna. In addition, me.” utcompany also Theoffers core value at JB Woodcraft is that everyone works olarships to employees’ as a family. Jose and Myrna make e dren tosure obtain education. In from that all of the furniture the company is well crafted urn, the children would come with appreciation, andin by the k at thepassion, company and work people who love making them. “I ir area of expertise. believe tomorrow or even in the

next 50 years, we will still be celebrating this value in our tting the rightbysupport company the generations to said Myrna. In addition, m DTI come.” and JICA s the company also offers e In thescholarships to employees’ 1980’s, before children to obtain education. inning the operation, Jose andIn return, the children would come rna hadback been at attending the company and work in minars and arranged theirworkshops area of expertise.

he Department of Trade and Getting thetwo right support ustry (DTI). The were also DTItraining and JICAon ected to from join the 1980’s,which, before ber ripping inthe Japan, 66 In beginning the operation, s supported by the Japan Jose and

d

Myrna had been attending seminars and workshops arranged

Number of Employees: 65

Website:

Awards: Awards: The company has received local The company has received local and international and international recognitions. recognitions.

Tel: +63 45 900 2750 www.globalsources.com/jbwoodcraft.com

International Activities:

Website: Export of goods to foreign countries www.globalsources.com/jbwoodcraft.com

Awards: Awards: The company has received local The company has received local and international recognitions. and international recognitions. Tel: +63 45 900 2750 Website: www.globalsources.com/jbwoodcraft.com

50 Success Stories

Visual CTURING/

presentation at international standard for local products

l Ko /MANUFACTURING/ Lay Co., Ltd.

MYANMAR machines, die-cutters, an lamination machines.

Having aUfamily in /MANUFACTURING/ urmese entrepreneur Ko Laybusiness brings Japanese technology photography led U Ko Lay to /MANUFACTURING/ urmese Market aa

MYANMAR MYANMAR

MYANMAR

Jewel Ko Co., Ltd. study graphic Jewelprinting KoLay Layand Co., Ltd. design in Japan. Myanmar after Rising Burmese entrepreneur Lay brings Japanese technology Jewel KoBack Layin Co., Ltd. Rising Burmese entrepreneur UU KoKo Lay brings Japanese to the Burmese Market finishing school, UMarket KoULay technology to the Burmese equipment and machinery, the international The Japanese technology Rising Burmese entrepreneur Kolevel. Lay brings including the offset of machines company has recently begun the launched a printing company with to the Burmese Market from Japan. In 2006, the production of agricultural-based only 4 computers. have nutrition “I products. company bought a plot of land in equipment and machinery, the international level. The an industrial zone and set up a witnessed the difference in the including the offset of machines company has recently begun the factory with offset printing equipment and machinery, the international level. The from Japan. of agricultural-based production Inand 2006, the industrial zone set up a factory Visual presentation at visual presentation and quality of Visual presentation at including the offset of machines company has recently begun the machines, die-cutters, and nutrition products. company bought a plot of land in with offset printing machines, dieinternational standard standard for for Japan. production of agricultural-based In 2006, theup a anfrom industrial zone and set packaging ofinternational products between lamination machines. cutters, and lamination machines. local products nutrition products. company a plot of land in local products factory withbought offset printing The company then Visual presentation Japan and Myanmar”, says U Ko at an industrial zone andand set up a machines, die-cutters, Having familya business in international standard for in introduced aHaving family business factory with offset aprinting new product lamination machines. Lay. “Since then, I wanted to play Visual presentation at local products photography led U Ko led LayUtoKo Lay to machines, die-cutters, and photography ‘hologram security seal’ in international standard for lamination machines. study printing and graphic design study printing and graphic design Having a family business in a role in Myanmar’s development local products in Japan. Back Myanmar TS photography led U KoinLay to in Japan. Back in Myanmar after Myanmar and has becom through packaging so that Having a family business in study printing and graphic design after finishing school, U Ko Lay finishing school, U Ko Lay photography led Ko Lay to Japan. Back in U Myanmar after first manufacturer of thes launched acompany printing company launched a in printing with Myanmar’s products are studyonly printing and graphic finishing school, U Ko Lay “Idesign with 4 computers. have products. 4 computers. “IBack have in Japan. in Myanmar after launched a printing company with presented inonly the best professional witnessed the difference in the witnessed the difference the finishing school, in U“IKo Lay quality only 4 computers. have r visual presentation and visual quality way and fetch thepresentation higher price launched aand printing company witnessed the difference in of the with Ko Lay has exp of packaging of products between The Jewel company then introduced only 4presentation computers. “I have packaging of products between visual and quality of Japan andtheMyanmar”, they deserve”. company then business produce a new The product called a to ‘hologram witnessed difference insays the U their packaging of products between Japan and Myanmar”, says U Ko Ko Lay, Founder Ko Lay. “Since then, I wanted The company then Mr. U Ko Lay, Founder introduced a new product security seal’ in Myanmar and hascalled a visual presentation and quality of Japan and Myanmar”, says U Ko Mr. U Ko Lay, Founder Lay. “Sincetothen, I wanted play cans and tubes for food b introduced new product called a play role intobetween Myanmar’s packaging products become the afirst manufacturer Lay. “Sincea of then, I wanted to play ‘hologram security seal’ inof U Ko Lay always believed a role in Myanmar’s development The security companyseal’ thenin ‘hologram yCESS ELEMENTS through packaging Japan Myanmar”, says U Ko in adevelopment role inand Myanmar’s development these products. 2013, and recently stat Myanmar and has become Mr. U Ko Lay, Founder KEY ELEMENTS introduced a new product called athe through packaging so that KEYSUCCESS SUCCESS ELEMENTS Myanmar and has become that Myanmar’s products so that Myanmar’s products are Lay. “Since then, so I wanted through packaging that to play first manufacturer of the ‘hologram security inthese first manufacturer ofseal’ these products are agriculture-base a role in Myanmar’s development presented in the bestare professional produce • Visual Visual presentationMyanmar’s at products products. Jewel Koand Lay has expanded resentation atSUCCESS •KEY presentation at good Myanmar’s themselves are in quality ELEMENTS products. Myanmar has become the through packaging so that presented in the professional presented in the professional way andbest fetch thebest higher price they their business to produce paper international standards for international for nutrition products for chi ional standards for standards first manufacturer of these Myanmar’s products areprice way and fetch the higher way and fetch the higher price Jewel KoKo Lay has expanded deserve”. especially food-related products, local products Jewel Lay has expanded • Visual presentation at cans and tubes for food business products. local products oducts presented in the best professional and they deserve”. their business to produce paper the elderly. they deserve”. • Investment in advance their business to produce international standards for 2013, and recently statedpaper • Investment in advance however the quality of packaging way and fetch the higher pricethat incans Jewel Ko Lay has expanded and tubes for food business ent in advance U Ko Lay always believed machinery and technology U Ko Lay always local products cans and tubes for food business to produce agriculture-based machinery and technology theyalways deserve”.believed U Ko Lay business to produce intheir 2013, and recently statedpaper to Myanmar’s products ery and technology that Myanmar’s productsthemselves in from Japan is• from low, which prevents the local nutrition products for children and Investment in advance 2013, and recently stated to Jewel Ko Lay keeps Japan cans and tubes for food business produce agriculture-based that Myanmar’s Uproducts Ko Lay always themselves good in believed qualityfood- produce are good in are quality especially pan the elderly. machinery and technology agriculture-based in 2013, products and recently stated to nutrition for children products from reaching out toquality the themselves are in that good Myanmar’s products on especially food-related products,the related products, however PROFILE from Japan produce agriculture-based nutrition products for children and the elderly. themselves are good in quality especially food-related products, however the quality of packaging quality of packaging is low, which PROFILE international market. nutrition products for children tren the elderly. Founded by U Ko Lay in especially food-related products, low, which the localfrom and Jewel Ko Lay keeps its eyes however theis quality ofprevents packaging prevents the local products PROFILE and the elderly. 1997, Jewel Ko Lay started by however the quality of out packaging products from reaching to the onkeeps the latest d by U Ko Lay in by U Ko Lay is low, which prevents the reaching out to thelocal international reg Founded in 1997, Jewel Ko Lay its eyes Founded by U Kographic Lay in providing printing and is low, which prevents the local international market. Jewel Ko Lay keeps its eyes trends Ko Lay started by market. products from reaching out to the Jewel Ko Lay started by providing on the lates 1997, for Jewel Kobusiness Lay started by design local products from reaching out to the on the latest adv regarding nting and graphic printing and design for international market. market. providing printing graphic trends customers. Thengraphic theand company international trends advanced Investing in advanced al business local business customers. Then Investing design for localproduction business started package regarding Investingininadvanced advanced regarding printing and prin the company started package customers. Then the company hen the including company paper boxes, tins and machine and technology advanced advanced packaging machine and technology machine and technology pac started package production plastic cans asincluding well as pouch bags production paper boxes, from Investing ge production Japanin advanced printing and Investing in advanced technology printing and from Japan sper boxes,forincluding paper boxes, tins and food and medical products, machine and technology from Japan tins plastic cans machine as well as and packaging tinsand and for future tech technology packaging In 2004, Jewel Ko Lay has plastic cans as well as pouch bags a vision to make Myanmar’s from Japan pouch bags for food and medical technology growth. s well aswith pouch bags from Japan printing made investment technology In an 2004, Jewel inKo Lay has for food and medical products, local products ready for export at for for future products, with a vision to make In 2004, Jewel KoinLay has medical products, Into2004, Jewel Ko Lay has made an investment printing with a vision make Myanmar’s for future growth. In 2004, Jewel Ko Lay in has Myanmar’s local products ready printing made an investment gro to make Myanmar’s local products ready for export at equipment and machinery, growth. Jewel Ko Lay keeps its eyes on the in printing made investment for export atan the international level. in printing made an investment s ready for export at including the offset of machines aa

The company has recently begun of agriculturalbased nutrition products.

50the Success Stories production 50 Success Stories

from Japan. In 2006, the company bought a plot of land in an

latest trends regarding advanced 67 printing and packaging technology 67 for future growth.

6

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67

/MANUFACTURING/ /MANUFACTURING/

MYANMA MYANMA

/MANUFACTURING/

MYANMAR

/MANUFACTURING/

MYANMAR

Below – Easy open & Easy tear Cans, Stand-up Pouch Bangs U Ko Lay surrounded his tear employees, Below – Easy open &by Easy Cans, Stand-up Pouch Bangs Packaging products checking for shipment to customers U Ko Lay surrounded by his employees, Packaging products checking for shipment to customers Below – Easy open & Easy tear Cans, Stand-up Pouch Bangs Below: U Ko Lay surrounded by his employees, Easy open & Easy tear Cans, Stand-up Pouch Bangs U Packaging Ko Lay surrounded by his products checking foremployees, shipment to customers Packaging products checking for shipment to customers

Company Profile Profile Company Company Profile Corporate Name: Corporate Name: Ko Lay (jkl) Co., Ltd. CompanyJewel Profile Corporate Name: Jewel Ko Lay (jkl) Co., Ltd. Jewel Ko Lay (jkl) Co., Ltd. Corporate Name: Jewel Ko Lay (jkl) Co., Ltd. Established: 1997 Established: 1997 Established: 1997 Established: 1997

of Employees: 11-50 Number ofNumber employees: Number of Employees: 11-50 11-50 Number of Employees: 11-50

International Activities: International activities: International Activities: Having foreign International Activities: Having foreign affiliates or affiliates or branches Having foreign affiliates or branches Having foreign affiliates or branches branches Awards: Awards: The company has received The company has received local Awards: Awards: Awards: Awards: The company hascompany received has local andThe international recognitions. Awards: received The company has received local and international recognitions. The company has received local local and international recognitions. The company hasand received local local international recognitions. and international recognitions. and international recognitions. and international recognitions Email: [email protected] Email: [email protected] Email: [email protected] Email: [email protected] Tel.: +95 1 Tel.: 229219 +95 1 229219 Tel.: +95 1 Tel.: 229219 +95 1 229219 Website:

Facebook:Website: www.jklprintpack.com Website: web.facebook.com/jklprintpack www.jklprintpack.com www.jklprintpack.com Facebook:

Facebook: web.facebook.com/jklprintpack

Facebook: web.facebook.com/jklprintpack web.facebook.com/jklprintpack

50 Success Stories

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50 Success Stories

/MANUFACTURING/ /MANUFACTURING/ /MANUFACTURING/

LSV Industry Co., Ltd.Ltd. LSV Industry Co.,

CAMBODIA CAMBODIA CAMBODIA

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LSV Industry Co., Ltd.

AA thriving forfor success Nut Samphois setssets an example thriving success Nut Samphois an example that success is for all and no gender specified A thriving for success Nut Samphois sets an example that success is for all and no gender specified that success is for all and no gender specified

Ms. Nut Samphois, Ms. Nut Samphois Managing Director Managing Director Ms. Nut Samphois Managing Director

KEYSUCCESS SUCCESS ELEMENTS KEY ELEMENTS • TheSUCCESS company’s clear and KEY ELEMENTS • The company’s winning strategyclear and strategyclear The company’s •• winning The exceptionally highand winning strategy • The exceptionally high quality of the products of the products The exceptionally high •• quality The brand presence in the quality of the products • The brand presence in the market • market The brand presence in the market

PROFILE PROFILE “Success is for all and no “Success isis for for particular gender, and YOU haveno a “Success allall andand no particular gender, and YOU great chance, because particular gender, andsuccess YOU have have aa does choose wheresuccess you great chance, because does greatnot chance, because success belong. It is your own not wherewhere you belong. It is doeschoose not choose you performance” states Nut states Nut belong. is your own your ownItperformance” Samphois. She is one of the very performance” states Samphois. She is Nut one of the successful entrepreneurs in very Samphois. She is one of the very successful entrepreneurs successful entrepreneurs in with in Cambodia. Graduating a degree in Marketing and an associate degree in Management 50 Success from the Stories University of Cambodia, combined extensive 50 Success Stories with

PROFILE

50 Success Stories

Cambodia. Graduating with a experience in operational planning degree in Marketing andwith an a Cambodia. Graduating &associate management, and in Management degree indegree Marketing and strategic an planning, but from the Samphois University ofnothing Cambodia, associate degree in is Management an extraordinarily well-rounded combined with extensive from the University of Cambodia, experience in operational individual a extensive passion for doing combinedwith with planning & management, business. experience in operationaland strategic Samphois & management, andis planningplanning, nothing but an extraordinarily strategic planning, Samphois is LSV Industry is a local well-rounded individual with a nothing but an extraordinarily manufacturer with the enthusiasm passion for doing business. with abut ofwell-rounded producing individual top quality LSV for Industry is a local passion doing business. affordable personal care and manufacturer withisthe LSV Industry a local homecare products. What’s enthusiasm of producing manufacturer with the top really important to LSV is quality but affordable personal enthusiasm of producing top that allcare products are manufactured andbut homecare products. quality affordable personal by using natural materials and new What’s really important to LSV is care and homecare products. that all products are theirtosafety. technology to ensure What’s really important LSV is manufactured by are using natural that all products materials and new technology manufactured by using naturalto Aensure cleartheir and winning goal safety. materials and new technology to that steers company to ensure theirthe safety. success A clear and winning goal that steers the company AInclear and winningto that success strategic planning, itgoal is crucial steers the company to to have a good start with what goal success In strategic planning, it is the company would like to achieve crucial have aAnd good startthere, with Into strategic planning, it is it as its milestone. from what goal the company would crucial to have a good start with can set a clear strategy to steer like the to achieve as its milestone. Andlike what goal would company onthe thecompany right path. A good from there,as it its canmilestone. set a clearAnd to achieve strategy does not the mean that it has strategy to steer from there, it can setcompany a clear on tothe be right a beautifully written text that path. A good strategy strategy to steer the company on isdoes floaty and sounds good in be every not mean it has to a the right path. that A good strategy aspect. Thismean kind of strategy beautifully written text that isbe be does not that it has tocan a a floaty delusional trap. Agood good strategy and sounds in every beautifully written text that is aspect. This kind ofgood strategy canso should assounds simple as possible floaty be and in every be a delusional trap. A good that everyone in the organization aspect. This kind of strategy can strategy should be as A simple as it beeasily a delusional trap. good can understand it and that possible so that everyone in action the strategy should be as simple as can be translated into clear organization can easily possible so that everyone in the plans for every business unit. understand andeasily that it can be organizationit can understand it and thatinit strategic can be Having experience

planning from her previous work, Samphois makes sure that her accumulated experience has been utilized to drive the success of LSV

translated into clear action plans Industry. The company’s goal is to for every business unit. translated into clear action plans be the first choice of the Cambodian Having experience for every business unit. in people in home care from and personal strategic planning her Having experience in care products. Whenever the previous work, Samphois makes strategic planning from her sure that her accumulated Cambodian people think of home previous work, Samphois makes experience hasaccumulated been utilized to care and personal care products, sure that her drive the success of LSV Industry. experience has been utilized to LSV’s brands will be the ones that The company’s goal to be the drive thelook success of is LSV Industry. people will for. first of the Cambodian The choice company’s goal is to be the people in home care and personal first choice of the Cambodian Therefore, because of such care products. Whenever the people in home care and personal clear goals, everything from the Cambodian people think ofthe home care products. Whenever production, marketing, research care and personal products, Cambodian peoplecare think of home and development, the back office, LSV’s brands will be the ones that care and personal care products, and the rest of the business people will look for. LSV’s brands will be the ones that functions work together, achieve Therefore, because such people will look for. toof goals, everything from the theclear same company-wide endorsed Therefore, because of such production, marketing, research goal andgoals, driveeverything the business in the the clear from and development, the back office, production, marketing, research direction it wants to achieve. and rest of the business andthe development, the back office, functions work together, to and the rest of the business Producing only the best achieve the same company-wide functions work together, to quality products for endorsed goal andcompany-wide drive the achieve the same business the and direction wants customers endorsedingoal drive it the to achieve.in the direction it wants business From the interview, one of to achieve. theProducing rules of thumb for Samphois only the best when running LSV Industry quality products for Producing only the best is to customers produce high quality quality products forproducts for customers customers. She added From the interview, one that of thethecompany ensures this high rules ofthe thumb for Samphois From interview, one of quality in two ways: useis to of when running LSV Industry the rules of thumb forthe Samphois premium local materials and of produce high quality productsisfor when running LSV Industry to high technology production. customers. Shein added that the for produce high quality products company ensures this high customers. She added that quality the two ways: the use of premium in In terms of the utilization of company ensures this high quality local materials and of high premium localthematerials, LSV in two ways: use of premium technology in production. local materials and high Industry realizes thatof Cambodia In terms of the utilization of technology production. is still rich in inabandoned natural premium local materials, LSV In terms of the utilization resources. These are high qualityof localsourced materials,cheaply LSV andpremium can be within the country without having to import. Over 85 percent of 69 the materials used are sourced 69 locally. The other 15 percent, are

69

that have oad oad due due to to materials. materials.

Number Number of of Employees: Employees: 51 51 of of the the company company and and its its products products can can determine determine whether whether the the company company would would success success or or fail. fail. That That is is why why International International Activities: Activities: /MANUFACTURING/ CAMBODIA LSV Industry spends a considerable LSV Industry spends a considerable ss Having ss Having outsourcing outsourcing of of ser ser amount of its budget on advertising amount of its budget on advertising countries aborated countries /MANUFACTURING/ CAMBODIA aborated chemical substances that have to on Maintaining market its products television, social its products on television, social be imported from abroad due to presence for a firm ed /MANUFACTURING/ ed a a very very Company Profile CAMBODIA and mobile advertising. the unavailability of the materials. Maintaining market presence Industry realizes thatnetworks, Cambodia is networks, and mobile advertising. foundation for growth y, y, still rich for a firm foundation for in abandoned natural Awards: Company Profile Maintaining market presence Industry realizes that Cambodia is Corporate Name: Awards: WhenThese talking about technology ingrowth At the moment, LSV Industry resources. are high quality All parts for a firm foundation for still rich in abandoned natural All parts LSV Industry Co., Ltd. Company Profile thebe business Samphois covers approximately 20% of the Corporate Name: LSV Industry Co., Ltd. and can sourcedoperations, cheaply within growth resources. These are high quality At the moment, LSV Industry elaborated that technology has market share in Cambodia and that the country having to within and canwithout be sourced cheaply covers approximately 20% the At the moment, LSVofIndustry played a very big of role is something the company aims import. Over 85 percent the for the country without having to LSVmarket share in Cambodia and that covers approximately 20% of the Industry, especially in production. to increase. Making customers materials used are sourced import. Over 85 percent of the is something the company aims to locally. other percent, AllThe parts of15its production line market aware share of thein Cambodia company and and that its materials used are sourced increase. Making customers aware is something the company aims to are chemical substances that have are automated advancedof the products can determine whether locally. The other 15with percent, company and customers its products increase. Making aware to be imported from abroad due are chemical substances thatto have technological manufacturing the company would success or fail. the company and its products canof determine whether the company to be imported abroad due to the unavailability offrom the materials. machines. This minimizes errors That is why LSV Industry spends cansuccess determine whether would or fail. Thatthe is company why a the unavailability of the materials. When talking about that can be caused by workers and LSVwould considerable amount of itsisbudget success or fail. That why Industry spends a considerable about efficiency. LSV technology in thetalking business at theWhen same time ensures on advertising its products on Industry spends a considerable amount of its budget on advertising technology in the elaborated business operations, Samphois television, social networks, and amount of its budget on advertising its products on television, social operations,has Samphois that technology playedelaborated a very mobile advertising. its products on television, social networks, and mobile advertising. that technology has played a very big role for LSV Industry,

ddring ring es es errors errors orkers orkers and and ss

big role for LSV Industry, especially in production. All parts especially in production. All parts of its production line are of its production line are automated with advancedautomated with advanceducts manufacturing uctstechnological technological manufacturing roducts machines. This errors roducts machines. minimizes This minimizes errors that can be caused by workers andand that can be caused by workers at theatsame time time ensures the same ensures efficiency. efficiency.

networks, and mobile advertising.

••

ASEAN ASEAN Outstanding Outstanding W W Entrepreneur, ASEAN Established: 2013 Entrepreneur, ASEAN Establish: 2013 Entrepreneur Networ Establish: 2013 Entrepreneur Networ Number of employees: Corporate Name: LSV Industry Co., Ltd.

Number 51-100 of Employees: 51 -100 Number of Employees: 51 -100

International activities: International Activities:

Having outsourcing of service International Activities: Tel.: +855 (0) in12

Tel.: +855 (0) 12 357 357 707 707

Having outsourcing of service in foreign foreign countries of service in foreign Having outsourcing countries countries

Awards: •Awards: ASEANWebsite: Outstanding Woman Website: • Entrepreneur, ASEAN Outstanding Woman ASEAN Women • Entrepreneur, ASEAN Outstanding Woman ASEAN Women Entrepreneur, ASEAN Women Entrepreneur Network www.lsvgroups.com Entrepreneur Network Awards:

www.lsvgroups.com

Entrepreneur Network

Tel.: +855 (0) 12 357 707 Tel.: Tel.:+855 +855(0) (0)12 12 357 357 707 707

Facebook: Website: Facebook: www.lsvgroups.com

www.facebook.com/OKAP www.facebook.com/OKAP www.facebook.com/Empr www.facebook.com/ www.facebook.com/Empr

Website: Website:

www.lsvgroups.com www.lsvgroups.com Facebook:

Above: LSV Industry’s productsproducts under itsunder its Above: LSV Industry’s brands; OKA for home care products associatingassociating brands; OKA for home care products and OKAVI and Empress for personal care products and OKAVI and Empress for personal care products

OKAProducts Facebook: Facebook:

www.facebook.com/ EmpressCambodia

www.facebook.com/OKAProducts www.facebook.com/OKAProducts

press press

www.facebook.com/EmpressCambodia www.facebook.com/EmpressCambodia Below: Nut Samphois with her famous Empress

Below: Nut Samphois with her famous Empress body wash body wash

Above: LSV Industry’s products under its associating brands; OKA for home care products and OKAVI and Empress for personal care products Below: LSV Industry staff producing its famous Empress soap bar

Below: LSV Industry staff producing its famous

using high-techstaff machine Below: LSVa Industry producing its famous Empress soap bar Empress soap bar using a high-tech machine using a high-tech machine

Below: Below: LSV LSV Industry Industry staff staff producing producing its its famous famous Empress Empress soap soap bar bar using a high-tech machine using a high-tech machine

Above: Nut Samphois with her famous Empress body wash

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/MANUFACTURING/ /MANUFACTURING/

THAILAND THA THAILAND

/MANUFACTURING/

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M.Y.R. Solution Co., M.Y.R.Cosmetics Cosmetics Solution Co.,Ltd. Ltd. Ltd. M.Y.R. Cosmetics Solution Co., Anever evergrowing growingcosmetic cosmetic manufacturer with awith unique An ever manufacturer with a unique way An growing cosmetic manufacturer a way unique way of dominating both local and international markets of dominating both local and international markets of dominating both local and international markets

Mr.Kris KrisJangjarat, Jangjarat, Mr. Chief Executive Officer Chief Executive Officer

KEY KEY SUCCESS SUCCESSELEMENTS ELEMENTS

Penetrating international •• Penetrating Mr. Krisinternational Jangjarat, markets marketsbefore beforethe thelocal local Chief Executive Officer market market •• Tremendous R&D asasa aproven Tremendous R&D KEY SUCCESS ELEMENTS qualification proven qualification

• Penetrating international

PROFILE markets before the local

PROFILE

market Founded in 2008 by Kris Founded in R&D 2008his Kris Jangjarat, together with • Tremendous asby a proven passion and expertise in cosmetic Jangjarat, together with his qualification field, M.Y.R. passion andCosmetics expertise Solution in cosmetic has been one of the leading and field, M.Y.R. Cosmetics Solution respectful cosmetic manufacturers has been one of the leading and PROFILE among the Thai smallmanufacturers and respectful cosmetic medium enterprises. Founded in small 2008and by medium Kris among the Thai Started as an original enterprises. Jangjarat, together with his equipment passion andmanufacturer expertise in(OEM), cosmetic the company has reinvented itself Started as an original equipment field, M.Y.R. Cosmetics Solution tomanufacturer an original brand manufacturer the company has been one of(OEM), the leading and has reinvented itself to an original respectful cosmetic manufacturers brand manufacturer (OBM) in less among the Thai small and than 10 years. Currently, it serves medium 50 Successenterprises. Stories as a one-stopservice provider in cosmetics Started asmanufacturing. an original The

equipment manufacturer (OEM), the company has reinvented itself 50 original Success Stories to an brand manufacturer

own cosmetic and skin care lines (OBM) in less than 10 years . produced from Thai herbs, “Thai Currently, it serves as a one-stopowntocosmetic and skin ca (OBM) in in less than 10 years . consumers tend service provider perceive company operatescosmetics under the 5 countries”. As a result, the company produced from it serves as a one-stopCurrently, Thai herbs manufacturing. The company locally-made products as poor main subjects combined to deliver started offering its Thai herbal service provider in cosmetics quality products, consumers tend to perceiv while operates under the 5 main unique and exciting service to its cosmetics and skin careembracing in other products from other countries”. subjects combined to deliver manufacturing. The company locally-made as clients. The 5 subjects include countries such as China andproducts the As a result, the company started unique and exciting service to its quality products, operates under theScience, 5 main CLMV countries Medicine, Cosmetics and just began towhile em offering its Thai herbal cosmetics clients. The 5 subjects include products from other coun subjects combined to deliver Engineering, Marketing, and Thai offer to the andthem skin care inThai othercustomers. countries Medicine, Cosmetics Science, As a result, the unique and exciting service to its Herbal Innovation. In addition, such as China and the CLMV company s Engineering, Marketing, and Thaiit amount also produces products under include itstoof Thai clients. The 5Insubjects countries andoffering just began offerherbal co Herbal Innovation. addition, itits Tremendous own brand byproducts using Thai herbs as Rthem to the Thai customers. also produces under its and skin care in other cou Medicine, Cosmetics Science, &D effort base ingredients. own brand by using Thai herbs as such as China and the CLM Engineering, Marketing, and Thai One key distinction that base ingredients. countries and just began t Herbal Innovation. In addition, it M.Y.R. Cosmetics has received M.Y.R. Tremendous amount Cosmetics has of while M.Y.R. Cosmetics has to theisThai custome alsoofproduces products under itscompetitors numbers local and international R&D effortthemdon’t its the received numbers of local andThai herbs as own brand by using recognitions and awards including selfconducted One keyresearches distinctionand thattime international recognitions and base ingredients. the SMEs National Award 4 years the company spends in developing has while its M.Y.R. Cosmetics awards including the SMEs Tremendous amoun consecutively, the ISO 9001:2008 competitors don’t is the selfnew formulas. National Award 4 years M.Y.R. Cosmetics has certification, and the Good R&D effort conducted researches and time consecutively, the ISO 9001:2008 received numbers of(GMP) local andthe company spends in developing Manufacturing Practices Kris explained that in be certification, and the Good Oneorder keyto distinction international recognitions and new formulas. Certificate. Manufacturing Practices (GMP) competitive in the export market, M.Y.R. Cosmetics has whi awards including the SMEs the company Certificate. has to produce what­ Kris explained that in order competitors don’t is the se National 4 years Making it bigAward outside of ever other countries cannot to bethat competitive in the export conducted researches and consecutively, ISO 9001:2008 the country beforethe coming market, the company hascompany to do. For example, if the Making it big outside of the the company spends in de produce whatever that other and the Good was to export snail cream, it would backcertification, in country before coming countries cannot do. For new formulas. totally lose because it example, cannot Manufacturing Practices (GMP) in moment, the percentage compete if the company was to back At Certificate. the with Spain or export Korea snail who Krislose explained that in cream, it would totally of M.Y.R. Cosmetics’ revenue has the expertise in snail cream. At the moment, the because it cannot with becompete competitive is 70% from abroad, while the Therefore, percentage of M.Y.R. Cosmetics’ it toselected only thein the ex Spain or Korea who has the market, has revenue is 70% abroad, while remaining 30%from is generated from finest Thai herbs thatthe arecompany rare expertise in snail cream. Making it isbig outside of the the Thai remaining 30% generated produce whatever that oth the market. and very exclusive to only offerthe to the Therefore, it selected before comingmarket. from country the Thai market. countries finest Thai herbs that arecannot rare anddo. For e Surprisingly, Surprisingly, quiterare rarefor back in it isit isquite if the company exclusive to offer to the was to exp for SMEs have suchhigh highrevenue very SMEs to to have such Each of its ingredient is also cream, it would totally los market. revenue stream generated At the moment, the well-backed stream generated from from abroad. with researches, in because itsupported cannot abroad. As explained by Kris,M.Y.R. its ingredient is also compete As explained byof Kris, percentage M.Y.R. Cosmetics’ which Each the ofcompany Spain or Korea M.Y.R. Cosmetics’ strategy is to with aresearches, inwho has th Cosmetics’ strategy to abroad, start itswell-backed staff to obtain master degree revenue is 70%isfrom while start and grow from abroad first. the company supported its cream. expertise in snail and grow from abroad30% first. Once inwhich Cosmetic Science, and that remaining Oncethe achieve certain growth,isit generated staff to obtain a master degree in Therefore, it selected only achieve certain growth, it will then employees shall conduct their own from theback Thaitomarket. will then come the local Cosmetic Science, and that finest Thai herbs come back to the local market. Take with professors on thethat are Surprisingly, quiteresearches rare market. Take an example ofititsis an example of its own cosmetic company’s herbal very exclusive to offer to t ingredients. for SMEs to have such high and skin care lines produced from This gives M.Y.R. Cosmetics the market. revenue stream generated from Thai herbs, “Thai consumers tend creditability in term of reliability abroad. As explained by Kris, Eachdedication of its ingredien 71 to perceive locally-made products of its ingredients and M.Y.R. Cosmetics’ as poor quality products,strategy while istoto clients thatwell-backed can never be with foundresearch start and grow from first.other companies. which the company suppo embracing products from abroad other from

Once achieve certain growth, it will then come back to the local market. Take an example of its

staff to obtain a master de Cosmetic Science, and tha 71

/MANUFACTURING/

employees employees shall shall conduct conduct their their own own researches with professors researches with professors on on the the company’s company’s herbal herbal ingredients. ingredients. This This gives gives M.Y.R. M.Y.R. Cosmetics Cosmetics the the creditability in term of reliability creditability in term of reliability /MANUFACTURING/ of of its its ingredients ingredients and and dedication dedication to to clients clients that that can can never never be be found found from other companies. from other companies.

THAILAND

Number of Employees: 62 Company Company Profile Profile Corporate Corporate Name: Name: International Activities: THAILAND M.Y.R. Cosmetics M.Y.R. Cosmetics Solution Solution Co., Co., Ltd. Ltd.

Export of goods to foreign count

Established: Established: 2008 2008

Company Profile

Number Number of of Employees: Employees: 62 62

Awards: Corporate Name: International Activities: International Activities: M.Y.R. Cosmetics Solution Co., th SMEs National 9 Export of goods to foreign Ltd. Export of goods to foreign countries countries

• •

Awards The Prime Minister’s Indu Established: 2008 2016 Award, Awards: Awards: • The Outstanding Corporat •• 99thth SMEs National Number of employees: 622017 SMEs National Awards Awards 2017 Governance Award, 2016 •• The Prime Minister’s Industry The Prime Minister’s Industry th Award, 2016 • 2016 The 11 Outstanding Corp Award, International activities: •• The The Outstanding Outstanding Corporate Corporate Social Responsibility Awar Award, 2016 ExportGovernance of goods to foreign Governance Award, 2016 th • The 11 Outstanding Corporate th 2015, • The 11 Outstanding Corporate etc. countries Social Social Responsibility Responsibility Award, Award, 2015, 2015, etc. etc.

Awards: • 9th SMEs National Awards Email: 2017 Email: Email: • [email protected] The Prime Minister’s Industry Above: M.Y.R. Cosmetics’ brands developed using Thai herbs as base ingredients. [email protected] Above: M.Y.R. Cosmetics’ brands developed using Thai herbs as base ingredients. Above: M.Y.R. Cosmetics’ brands developed using Thai herbs as base ingredients. Award, 2016 [email protected] [email protected] Below: M.Y.R. Cosmetics’ staff and the high-tech machinery using in cosmetic production Above: M.Y.R. Cosmetics’ brands developed using Thai herbs as base ingredients. Below: M.Y.R. Cosmetics’ staff and the and high-tech machinery using in cosmetic production Below: M.Y.R. Cosmetics’ the high-tech machinery using in cosmetic production • [email protected] eloped using Thai herbs as basestaff ingredients. The Outstanding Corporate Below: M.Y.R. Cosmetics’ staff and the high-tech machinery using in cosmetic production Governance Award, 2016 [email protected] e high-tech machinery using in cosmetic production Tel.: Tel.: +66 +66 2 2 949 949 8944 8944 • The 11th Outstanding Mobile: +66 62 364 Mobile: +66 62 364 6365 6365 Corporate Social Responsibility Award, 2015, Tel.: +66 2 949 8944 Website: Website: etc.

http://www.myrcosmeticssolution.co http://www.myrcosmeticssolution.co Mobile: +66 62 364 6365 m/ m/ Email:

[email protected] Facebook: Facebook: [email protected]

Website: https://www.facebook.com/MYRCos https://www.facebook.com/MYRCos meticssolution meticssolution Tel.: +66 2 949 8944

http://www.myrcosmeticssolut m/ Official Account: Mobile: +66 62 364@myrcosmetics 6365 Official Line Line Account: @myrcosmetics Website: http://www. Facebook: myrcosmeticssolution.com/

https://www.facebook.com/MY Facebook: meticssolution 50 50 Success Success Stories Stories

https://www.facebook.com/ MYRCosmeticssolution

72 72

Official Line Account: @myrcos

Official Line Account: @myrcosmetics

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CV. Naditha Creation

nesian nature-inspired packaging company with An Indonesian nature-inspired packaging company with im to improve in Indonesia a good aim tounemployment improve unemployment in Indonesia /MANUFACTURING/

/MANUFACTURING/ /MANUFACTURING/

indonesia INDONESIA INDONES

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arrangement as a personalized arrangement as a personalized CV. Creation CV.Naditha Naditha Creation services.

ininthe market 30%30% thedomestic domestic market andand forforexport, andthe theexport export services. export, and percentage is growing steadily. AnIndonesian Indonesiannature-inspired nature-inspired packaging company with An packaging company with a good aim tois growing steadily. percentage Their products are sold on An Indonesian nature-inspired packaging with Their products are soldcompany on a good aim to improve unemployment in including Indonesia improve unemployment in Indonesia the international market international market including a good aim to improve the unemployment in Indonesia in Malaysia, Singapore, Australia, in Malaysia, Singapore, Australia, Creating job opportunity for Creating job opportunity for UAE through distributors. UAEarrangement through distributors. youth localmarket community as a personalized in thein domestic and 30% youth in local community services. for export, and the export arrangement as a personalized percentage CV. Naditha Creation is based in the domestic market and 30 is growing steadily. CV. Naditha Creation is based Their products are sold on the Creating job opportunity Their products are sold on services. for export, and the export The art of packaging started in Bakasi in West Java, Indonesia market including in in the market including The international artinternational of packaging started Bakasi inthe West Java,isIndonesia for youth in local growing by a formerMalaysia, elementary located onpercentage eastern bordersteadily. of Their products are sold on in Malaysia, Singapore, Australia, Singapore, Australia, Creating jobeastern opportunity for community by a former elementary located on the border of UAEthe through distributors. international market including school teacher Jakarta. The company now UAE through distributors. youth in local community school teacher Jakarta. The company now in Malaysia, Singapore, Australia, employs 30 full-time staff and 350 fo Creating job opportunity CV.CV. Naditha Creation is Naditha Creation isbased based “We started making giftdistributors. employs 30 full-time staff and 350 UAE through The art of packaging started part-time staff from local ininBakasi in West Java, Indonesia “We started making gift youth in local community The art of packaging started Bakasi in West Indonesia boxes as a hobby which are shared part-time staff from local aaformer former elementary located the eastern border a elementary located on the eastern border of boxesbyassays hobby which are shared community. CV. Naditha Creation is ba with relatives”, Ellies, who community. school teacher Jakarta. The company now of Jakarta. The company now school teacher with relatives”, says Ellies, who The art of packaging started in Bakasi in West Java, Indone used to be an elementary school gift The company’s mission employs 30 full-time andand 350 employs 30 full-timestaff staff “We started making by a former elementary located on the eastern used to be an elementary school The company’s mission part-time staff from local 350 part-time staff from boxes “We making giftshared boxesstipulates teacher. When herasstarted daughter that “With 90%localborder o a hobby which are teacher Jakarta. now community. When her daughter stipulates that “WithThe 90%company community. as aschool hobby which are shared with relatives”, says Ellies, became ateacher. teenager, she wanted to whowithhandmade production process will employs 30 full-time staff and relatives”, says Ellies, who used to handmade usedafollowed to be“We an elementary school The company’s mission started making became teenager, she wanted to gift production process will work again and her absorb many jobless persons even part-time staff from local The company’s teacher. When daughter stipulates that “Withpersons 90% mission be an elementary school teacher. boxes asfollowed a her hobby which are shared again and her absorb many jobless even passion towork make gift boxes with never pass their formal community. became a teenager, she wanted to handmade production process90% will stipulates that “With When her daughter became a with relatives”, says Ellies, who passion toagain make gift boxestowith never pass their formal work and followed her againeducation”. absorb many jobless persons even local materials available handmade production process will teenager, she wanted work E. Chusnadi, Owner used to be an elementary school The company’s mission passion to make boxes to with never pass their formal local materials available absorb many jobless persons even followed hergift passion make education”. exclusively inand Indonesia. Ms. Ellies E. Chusnadi, Owner teacher. When her daughter stipulates that “With 90% local materials available education”. Ms. Ellies E. Chusnadi, Owner exclusively never pass their formal education”. gift became boxes with local materials in Indonesia. teenager, she wanted to handmade production process exclusively inaIndonesia. One dayavailable her friend invited Indonesia. CESS ELEMENTS work exclusively again and in followed her absorb many jobless persons ev Onepassion day bazaar her friend One day her friend invited herOwner to join a charity atinvited agift KEY ELEMENTS KEY SUCCESS ELEMENTS Ms. SUCCESS Ellies E. Chusnadi, to make boxes with never pass their formal to join aher charity bazaar a to One friend invited hershe to her join aday charity bazaar at aat her mall Owner where got some aterials exclusively materials available education”. Ellies E. Chusnadi, malllocal where she got some •Ms. Local materials exclusively join a charity bazaar at a mall where mall where she got some exclusively in Indonesia. interested customers, which • LocalKEY materials exclusively interested customers, which in Indonesia available in Indonesia SUCCESS ELEMENTS she got some interested customers, allowed Ellies to foresee some interested customers, which allowed Ellies to foresee some available in Indonesia • Participation to trade One day her friend invited which allowed Ellies to foresee tion to trade • Local materials exclusively KEY SUCCESS ELEMENTS potential to expand further. allowed Ellies to foresee some potential to expand further. exhibition some potential to expand further. her to join a charity bazaar at a available Indonesia to intrade n • Participation After joining several bazaars, human resources for potentialmall where she got some to expand further. • ••Local materials exclusively Local Participation to trade exhibition After joining several bazaars, she then started to join trade man resources for After joiningcustomers, several bazaars, handicraft interested which exhibitionin Indonesia available exhibitions held in malls in trade she then started to join trade After joining several bazaars, she then started to join human resources for allowed Ellies to foresee some ft • Local Local human resources • •Participation to tradefor Jakarta. At one exhibition, she in exhibitions held in malls exhibitions held in malls in potential to expand further. she then started to join trade handicraft PROFILE handicraft met an export trader who was exhibition Jakarta. At inone exhibition, she Jakarta. exhibitions At one exhibition, she held in interested in hermalls products. bazaars, • Local human resources met an After exportjoining trader several who was CV. Naditha Creation is an for met an export trader who was Jakarta. At one exhibition, she she then started join trade Realizing that herto products exclusive packaging company in handicraft interested in her products. PROFILE PROFILE interested in an her products. exhibitions held in malls in are saleable for export, Ellies Bekasi, Indonesia funded by Ellies met export trader who was tha Creation is an Their products are decided to take part in more E. Chusnadi. Jakarta. At one exhibition, Realizing that her productsshe interested inexhibition, her products. that her products kaging company in export that’swho CV. Creation is an are PROFILE gift boxesNaditha made of all CV. Naditha Creation iskind an of Realizing met an export trader was saleable forand export, Ellies where she got international materials exclusively available in in for exclusive packaging company are saleable export, Ellies esia funded by Ellies interested in her products. Realizing her products decided to that take part in more export exclusive packaging company in leaves, CV. Naditha Creation is Ellies an buyers. Indonesia such as pandan Bekasi, Indonesia funded by decided to take part in more exhibition, and that’s where she Their products are are saleable for export, Ellies Bekasi,exclusive Indonesia funded Ellies Realizing that her products aluminium, bamboo, etc. They packaging company E. Chusnadi. Theirby products arein gift got international Currently the company’s buyers. export exhibition, and that’s de of all Bekasi, kind of also make hampers/gift basket decided tooftake part more are saleable for export, Ellies E. Chusnadi. Their products are Indonesia by Ellies boxes made of all funded kind of materials share sales arein made up of 70% where she got international usively available decided toand take part in more E. exclusively Chusnadi. Their are export exhibition, that’s gift boxes made ofinallavailable kind products of in Indonesia Currently the company’s share export exhibition, and that’s buyers. gift boxes made of all kind of h as pandan leaves, such as pandan leaves, aluminium, where gotare international materials exclusively available in of she sales made up of 70% in where she got international materials exclusively in bamboo, etc. Theyavailable also make 73 amboo, etc. They the domestic market and 30% for buyers. Indonesia such as pandan leaves, Currently the company’s 50 Success Stories buyers. Indonesia such as pandan leaves, hampers/gift basket arrangement export, and the export percentage mpers/gift basket etc. They aluminium, share of salesisare made up 70% as abamboo, personalized services. aluminium, bamboo, etc. They Currently the of company’s growing steadily. Currently the company’s also make basket basket share of share alsohampers/gift make hampers/gift of sales are made sales are made up of 70%up of 70%

s

aa

CV. Naditha Creation

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INDONESIA

/MANUFACTURING/

low (clockwise) – Naditha Creation’s product lines: Mendong collection, Bamboo collection, Hamper, nted Company Box ‘Blackberry Z30’,

/MANUFACTURING/ /MANUFACTURING/

Below (clockwise): Naditha Creation’s product lines: Mendong collection, Bamboo collection, Hamper, Printed Company Box ‘Blackberry Z30’ Below (clockwise) – Naditha Creation’s product lines: Mendong collection, Bamboo collection, Hamper, Printed Company Box ‘Blackberry Z30’, Below (clockwise) – Naditha Creation’s product lines: Mendong collection, Bamboo collection, Hamper, Printed Company Box ‘Blackberry Z30’,

indonesia

INDONESIA

Company INDONESIA CompanyProfile Profile

Corporate Name: CV. Naditha Creation Corporate Name: CV. Naditha Creation Established: 1996 Company Profile Company Profile

Established: Corporate Name:1996 CV. Naditha Creation Corporate Name: CV. Naditha Creation

Number of Employees: Number of employees: Established: 1996 380 (full-time: 30, part-time: 350) 380 (full-time: Established: 199630, part-time: 350) Number of Employees: International Activities: Number of Employees: 380 (full-time: 30,activities: part-time: 350) International Export of goods30, topart-time: foreign country 380 (full-time: 350) Export of goods to foreign country International Activities: Awards: International Activities: has received local Awards: The company The company hastoreceived local Export of goods foreign country and international Export of goods to recognitions. foreign country and international recognitions. Awards: Awards: The company has received local Awards: The company has received local Awards: The company has received local and international recognitions Awards: The822 company has local and international recognitions. Tel: 21 +62received 82422289 The company has7732, received local and+62 international recognitions. and international international recognitions. and recognitions.

Email: Tel: +62 21 822 7732, +62 82422289 Email: [email protected] [email protected] Tel: +62 21 822 7732, +62 82422289 [email protected] Email: [email protected]

Website: www.nadithacreation.com Email: [email protected] Tel.: +62 21 822 7732, Website: +62www.nadithacreation.com 82422289 Website: www.nadithacreation.com

Email: [email protected] Website: www.nadithacreation.com

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/MANUFACTURING/ /MANUFACTURING/ /MANUFACTURING/

THAILAND THAILAND THAILAND

Orthopeasia Co., Ltd. Orthopeasia Co., Ltd. Orthopeasia Co., Ltd. aa

The innovative specialized manufacturer medical devices whowho innovative specialized manufacturer in medical devices AnThe innovative specialized manufacturer ofinmedical devices that extensively supplies devices across the the world. extensively supplies devices across world. extensively working together with surgeons to save lives aa

Mr.Mr. Winit Ritshima, Winit Ritshima, Mr. Winit Ritshima, President President President

KEY SUCCESS ELEMENTS KEY SUCCESS ELEMENTS KEY SUCCESS ELEMENTS • Business development using •• Business development using Business development using upcoming technology technology upcoming upcoming technology • Always using the best •• Always using thethe best Always ensuring best materials materials quality • Getting the right support •• Getting thegovernment rightsupport support Getting the right from the local from the local government from the local government

PROFILE PROFILE Founded in 2002 as a Thai Founded in 2002 as a Thai leading developer, manufacturer, leading developer, manufacturer, andPROFILE distributor of orthopedic and distributor of orthopedic implants, instruments, and instruments, implants, Founded in 2002 asand a leading fixators. The founder Mr. Winit fixators. The founder Mr. Winitand Thai developer, Ritshima, who was amanufacturer, production Ritshima, who was a production distributor of orthopedic implants, engineering veeran, decided to engineering veeran, decided turninstruments, his auto parts company to to The and fixators. turn his auto parts company founder Mr. Winit Ritshima,towho was a production engineering veteran, decided to turn his auto parts company into medical device Future of ASEAN following the financial company Future of ASEAN crisis in 1997.

50 Success Stories

operation. In finance, medical device company following its business operation. In finance, medical device company following its business The company uses medical new technology in many the the financial crisis in 1997. company is using the the company is using the financial crisis in 1997. the other grade proven materials in order government’s e-payment channel areas of its business operation. In The The company usesuses medical government’s e-payment channel company medical with their customer in order to tograde comply with international finance, the company is using the grade proven materials in order to with their customer in order to proven materials in order to the payment process to to standards. Orthopeasia is certified facilitate comply withwith international government’s e-payment channel facilitate the payment process comply international be more efficient. The company is to is standard. For that, Orthopeasia is with ISO 13485, ISO 9001 and be more efficient. The company with their customer in order standard. For that, Orthopeasia is also developing its own sales ISO 13485 developing its own process sales GMP, itcertified is certified TIS and andalso CE also Marked helpalso make the payment ISO 13485 and orderorder application as a part of its of its in achieves superior level application as a part aiming to maintain a superior level more efficient. The company is achieves superior level in CRM platform. production and and managing platform. inproduction its production and system. managing managing system. alsoCRM developing its own sales order system. application as a part of its CRM Uncompromising quality of of Business development with platform. Uncompromising quality Business development with materials used for the best the helphelp from newnew technology materials used for the best Business development with the from technology products for patients products for patients quality of of the of thumbs for for Uncompromising theOne help from One ofrule the new rule of thumbs As the manufacturer of of success for Orthopeasia would be As for the manufacturer products patients technology success for Orthopeasia would be products that will be used with with that the company can manage to products that will be used that the company can manage to actual human in very critical areas deliver whatever its clients want. actualthe human in very critical areas As manufacturer of want. deliver One ofwhatever the rulesitsofclients thumbs for such as spine, the quality of the In order to do so, the company such asthat spine, thelast quality of the products will long on In order toOrthopeasia do so, the company success for would be products must be very best and spends countless amount of time products must be very best and spends countless amount of time critical such that the company canresearch manage to second to areas none. That is as the spine reason in and resources in product second to none. That is the reason and resources inits product research actual human bodies, deliver whatever clients Orthopeasia decidedthe to quality and development. However, thiswant. why decided why Orthopeasia development. this import of themost products must be tovery of its raw materials Inand order to without do so, However, the company cannot be done the help import most of its raw materials cannota be done without the production and from That safe inand bio-compatible. countless amount ofhelp time used of spends technology. used in production and from of technology. certified vendors, which is done to is the reason why Orthopeasia and resources in product research certified vendors, which is done to Because Orthopeasia’s main ensure the uncompromising to the import most of its raw Because Orthopeasia’s and development. However,main this decided ensure uncompromising products are medical orthopedic of the materials. materials production and products are medical can’t be withoutorthopedic the help quality qualityused of theinmaterials. implants anddone instruments, such implants and instruments, such from certified vendors that has QC of technology and customers as things require such precision things require such precision process in place, this is done to critical partners. starting from the design process Seeking for support for the design process starting from ensure the quality of the materials Seeking for support for to the production process. Even a future growth to the production process. Even a future growth to manufacture the best quality one degree deviation is not Because Orthopeasia’s main one degree deviation is not Getting right supports is one acceptable otherwise that would possible for its products. products are medical orthopedic Getting supports is one acceptable otherwise that would way to finance the right growth for cause the defect in products. implants and instruments, it way to finance the growth for cause thehelps defect products. It becomes even more “Technology usincapture thesteps enterprises. requires precision in every enterprises. It becomes even more “Technology helps us capture the critical for those small and for for support market in a way that we can from give the Seeking critical for those small and and processes starting market in a and way continuous that we can give medium enterprises. As for better solutions future growth medium enterprises. design tosolutions the production, materials Orthopeasia, better and continuous the companyAs hasfor improvements to our customers” Orthopeasia, the company has to products. improvements – addedd Winit. to our customers” been receiving supports from the been receiving supports from the Getting right supports is one Thai government in terms of – addedd Winit. Thai government in terms of Apart from the utilization of innovation way to finance lists, the growth for “Technology helps us capture getting Apart from the utilization of gettinggrant innovation technology in in product design and innovation funds, lists, and etc.more enterprises. It becomes even the market a way that we can give technology in product design production, Orthopeasia also uses and critical innovation grant funds, and etc. for those small and medium better solutions and continuous Orthopeasia also newproduction, technology in many others of uses improvements to inour customers” new technology many others of enterprises. As for Orthopeasia, the company has been receiving add Winit. supports from the Thai government 41 Apart from the utilization of in terms of getting innovation lists, 41 innovation grant funds, etc. technology in product design and production, Orthopeasia also uses

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THAILAND

/MANUFACTURING/

THAILAND Company Profile

/MANUFACTURING/ /MANUFACTURING/ /MANUFACTURING/ Left: Orthopeasia’s spinal fixation set Below: The Jupiter for posterior cervical stabilization

Corporate Name: Orthopeasia Co., Ltd. Establish: 2002

Company Profile

Number of Employees:Left: More than 100 Orthopeasia’s spinal fixation set

Corporate Name: Company Profile Company Profile Orthopeasia Co., Ltd.

International Activities: Below: The countries Jupiter for posterior Export of goods to foreign cervical stabilization Awards:

• • • • •

Left: Orthopeasia’s spinal fixation set Left: Orthopeasia’s spinal fixation set Below: The Jupiter for posterior cervical Below: The Jupiter for posterior cervical

Left: Orthopeasia’s spinal fixation set stabilization 2017: Prime Minister Awards stabilization National SMEs Awards 2017, 2016, Below: The Jupiter for posterior cervical stabilization and 2015 2016: Premium Products of Thailand Quality Awards 2014-2015 2012: National Innovation Awards

Tel.: +66 2 730 1791-2

THAILAND THAILAND THAILAND

Corporate Orthopeasia Co., Ltd. CompanyName: Profile Corporate Name: Orthopeasia Co., Ltd.

Establish: 2002Orthopeasia Co., Ltd. Corporate Name: Establish: 2002 Establish: 2002

Number of Employees: Establish: 2002 More thanof100 Number Employees: More than 100 Number of Employees: More than 100 Number of Employees: More than 100

International Activities: International Activities: International Activities: Export of goods to foreign Export Export International Activities: countries

Export Award: Award: Awards: [KindlyPrime identify] • 2017: Minister Awards [Kindly Award: identify]

Tel.: +66 2 730 1791-2 Email: [email protected] Email: [email protected]

• National SMEs Awards 2017, [Kindly identify] +66 2 730 1791-2 Tel.: 2016, and 2015 Tel.: +66 2 730 1791-2 • 2016: Premium Products of Tel.: +66 2 730 1791-2 Thailand Email: [email protected] Email: [email protected] • Quality Awards 2014-2015 Email: [email protected] • 2012: National Innovation Website: Website: Awards

Right: Orthopeasia’s staff in front of its factory Website:

Website: www.orthope.com www.orthope.com Facebook: Facebook: www.facebook.com /Orthopeasia www.facebook.com/Orthopeasia Right: Orthopeasia’s staff in front of its factory Right: Orthopeasia’s staff in front of its factory

www.orthope.com www.orthope.com Website:

Right: Right: Orthopeasia’s staff in front of its factory Orthopeasia’s staff in front of its factory

www.orthope.com Tel.: +66 2 730 1791-2

Facebook: Facebook: www.facebook.com /Orthopeasia Email: www.facebook.com /Orthopeasia Facebook:

Below: Orthopeasia utilizes high-tech machinery in its factory

[email protected] www.facebook.com /Orthopeasia Website: www.orthope.com

Below: Orthopeasia’s staff producing its Below: staff producing its precisionOrthopeasia’s products using high-tech machine precision products using high-tech machine

Below: Orthopeasia utilizes high-tech machinery in its factory

Below: Orthopeasia’s staff producing its precision products using high-tech machine

facebook: www.facebook.com / Orthopeasia

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Future of ASEAN Future of ASEAN Future of ASEAN

76

42 42 42

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FACTURING/

THAILAND

/MANUFACTURING/ /MANUFACTURING/ /MANUFACTURING/

ality Plus Aesthetic International Ltd. Quality Quality Plus Aesthetic International Plus Aesthetic International Co., Ltd. Quality Plus Aesthetic International aa

THAILAND THAILAND THAILAND

aa

rst and leading OBM service provider in cosmetic with Co., Ltd. Co., The first Ltd. and leading OBM service provider in cosmetic with ational branches across Asia Thefirst firstand and leading OBM service service provider in cosmetic The leading OBM cosmetic with with international branches across Asia internationalbranches branches across across Asia international

selective Thai herb combined with Thai local wisdom with the selective Thai herb combined with Thai local with the Thai herb combined with Thai localwisdom wisdomAs with the the innovativeselective process. advanced technology. the two the innovative innovative process. process. advanced technology. As the two the advanced technology. As the two said “Thai herbs alone cannot go said “Thai herbs alone cannot go said “Thai herbs alone cannot go selective Thai herb combined with technology. As from the two said “Thai far without a help far without aahelp from far without help from the innovative process. herbs alone go farits without Differentiation of service Differentiation of Forcannot example, technology”. For example, its Differentiation of service servicetechnology”. technology”. example, itsFor a latest help ACNOC from For technology”. products contain latest ACNOC products contain As the cosmetics market in latest ACNOC products contain As the cosmetics in market in As themarket cosmetics example, its latest ACNOC products purified Xanthone from Differentiation of service Thailand is very very dynamic and purified Xanthone from Xanthone from Thailand is dynamic and purified Thailand is very dynamic and contain purified Xanthone from mangosteen peel, in itit helps competitive, the the company company has to mangosteen peel, inwhich which helps mangosteen peel, in which it helps competitive, has to As the cosmetics market in mangosteen peel, in which it competitive, the company has to maintaining healthy skin and be creative to differentiate itself. maintaining healthy skin and be creativeisto very differentiate itself. maintaining healthy skin and dynamic and helps maintaining healthy skin eliminate acne. Without the be creative toThailand differentiate itself. Quality Plus Plus did did it it by eliminate acne. Without the Quality by becoming becoming acne. Without purification technology, competitive, the company has eliminate to and eliminate acne.thethe Without the first “Consultative Cosmetic Quality Plus did it by becoming purification technology, the thecreative first “Consultative Cosmetic nourishing substances would be to differentiate itself. the purification technology, the purification technology, the Manufacturing” company in nourishing substances would the first “Consultative Cosmetic Manufacturing” company in deteriorate. The advanced Quality Plus did itthe bycompany becoming nourishing substances would Thailand, in which nourishing substances would deteriorate. The advanced Manufacturing” company in the company Thailand, in which technology, theThe is able to the first free “Consultative provides consultationCosmetic service deteriorate. advanced technology, thecompany company is able to deteriorate. The advanced provides free consultation service Thailand, in which the company extract the finest mangosteen for its clients. The service covering Manufacturing” company in technology, the company is able extract thecompany finest mangosteen (Right) Mr. Asada Devayos, for its clients. The service covering technology, the is able to (Right) (Right) Mr. Asada Devayos, extraction. consultation service the entire in chain of business President provides freeThailand, which the company to extract the finest mangosteen extraction. the entire chain of business Mr. Asada Devayos, President extract the finest mangosteen processes from setting up a for its clients.provides The service covering free t) Mr. Asada Devayos, extraction. processes from settingconsultation up a (Left)President Mr. Wuttipong extraction. business, conducting basicservice theDirector entire chain of business (Left) Mr.Managing Wuttipong service forconducting its clients.aaThe PresidentPanitsettakorn, business, basic financial modeling, designing Panitsettakorn, Managing Director covering the chainthe settingmodeling, up aentire financial designing theof (Left) processes from product, branding, until product eft) Mr. Wuttipong business processes fromproduct setting product, branding, until KEY SUCCESS ELEMENTS business, conducting a basic Mr. Wuttipong Panitsettakorn, delivery. KEY Director SUCCESS ELEMENTS akorn, Managing up a business, conducting delivery. Managing Director financial modeling, designing the a basic • Differentiation in services Suchmodeling, service requires a lot of financial designing • • Differentiation in services product, branding, until service requires lot the of timeSuch from theproduct company to aproduct actually The combination between product, branding, until UCCESS ELEMENTS time from the company to actually •KEY The combination between delivery. spend time trying to understand Thai local wisdom and SUCCESS ELEMENTS

delivery. spend timeneeds tryingand to understand Thai local wisdom and its clients’ deliver to advanced technology • Differentiation in services entiation in services Such service requires a lot of its clients’ needs and deliver advanced technology what has been expected fromto • Invest in human capital Such service requiresfrom a lot of Invest The combination between has been expected time from the what company to actually in human capital ombination••between clients, in which Quality Plus has PROFILE time from the company to actually Thai local wisdom and clients, in which Quality Plus has Invest in human capital spend time trying to understand mastered it through its expertise ocal wisdom and PROFILE Invest in human capital spend time trying to understand its mastered it through its expertise advanced technology in the subject. As atoresult, this Quality Plus Aesthetic its clients’ needs and deliver nced technology People are the most in thethe subject. As adeliver result, this Plus Aesthetic clients’ needs and to what • Quality Invest in human gives company the International Co., Ltd capital iswhat one ofhas the been People are that the most important factor drive expected from t in human capital gives the expected company thethat International Co., Ltd isofone of the has been from clients, differentiation points make in it leading manufacturer cosmetics important factor that drive Invest in human capital business. Without people, a clients, in which Quality Plus has differentiation points make it leading manufacturer cosmetics which Plus hasthat mastered it stand Quality out among fellow in Thailand. It offers aofrange of business.cannot Without people, a E business exist. Without Investbusiness in human capital mastered it through itsamong expertise stand out fellow inservices Thailand. It offers a range of competitors. including OEM (Original PROFILE through its expertise in the subject. people cannot exist.things, Without doing the most right a People are the important competitors. services including OEM in (Original the subject.As As a result, Equipment Manufacturer) ty Plus Aesthetic a result, thisthis gives the company factor people doing the right things, a business dies. Therefore, the People are the most that drive business. Without Quality Manufacturer) Plusenquiry, Aesthetic Equipment customized client’s business dies. Therefore, the gives the company the the differentiation points that nal Co., Ltd is one of the company invest a great deal in people,factor a business cannot exist. that drive International Co., Ltd is one the The combination of Thai important customized client’s complying with ISOenquiry, 9001 andof ISO company investThe a great deal in make it stand out among fellow Without human capital. unique differentiation points that make it Thai anufacturer of cosmetics people doing the right The combination of business. Without people, a leading manufacturer of cosmetics local wisdom and complying with ISO 9001 and ISO 22716 (GMP for cosmetics) and human capital. The unique characteristics ofdies. its front office competitors. stand fellow d. It offers22716 a range offor things, a business Therefore, local wisdom and in Thailand. Itcosmetics) offers a range (GMP and advanced technology consultation. The company hasoutofamong business cannot exist. Without characteristics offast, its front staffs are young, and office competitors. thedoing company invest a great adeal cluding OEM (Original advanced technology consultation. The company has services OEM (Original achieved aincluding fast and robust growth people theyoung, right things, staffs are fast, energetic. Because the and front office Thailand is the land of herb The combination of Thai in human capital. Thefront achieved a fast and robust growth rate of over 200% during 2012 – t Manufacturer) Equipment Manufacturer) energetic. Because the office staffs are the ones directly contact is the land of herb business dies. Therefore, theunique and isThailand famous for local wisdom. rate of over 200% during 2012 – characteristics of itsdirectly frontthecontact office 2013. Every product meets the local wisdom and customized client’s enquiry, d client’s enquiry, staffs are the ones the clients and represent and is famous for local wisdom. The product of the company company invest a great deal in Every product meets the Standard Control with the staffs young, and energetic. The combination of complying with 9001 and ISO advanced theare clients andfast, represent the company, they are trained on both technology represents the art combininghuman The product ofThai theofcompany with ISO2013. 9001 andQuality ISO ISO capital. The unique Standard Quality Control with the Because the front office staffs company, they are trained onare both 22716 (GMP for cosmetics) and represents the art of combining local wisdom and MP for cosmetics) and characteristics of its front office the ones directly contact the clients consultation. The company has Thailand is the land of herb and advanced technology on. The company has staffsand are represent young, fast, and the company, they achieved a fast and robust growth is famous for local wisdom. The fast and robust growth are trained on both skill 77 energetic. Because the technical front office rate of over 200% during Thailand 2012 product is the of herb ofland the company represents 50 Success Stories r 200% during 2012 – calculation andcontact product 77 staffs(i.e. are cost the ones directly – 2013. Every product meets the the of wisdom. combining Thai local and is famous forart local 50 Success Stories y product meets theQuality Control with the wisdom with the advanced specification) and softthe skill (i.e. Standard the clients and represent The product of the company

Quality Control with the

tories

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represents the art of combining

company, they are trained on both

77 77

technical skill (i.e. cost calculation and product specification) and soft skill (i.e. how advice to the client and how to manage a project). /MANUFACTURING/ The company also develops the tools to support its staff and /MANUFACTURING/ improve the client’s experience. It uses time cost how interactive advice to thereal client and how to the cost analysis. Moreover, the technical skill (i.e. cost calculation application to and facilitate manage project). company is the first in the market andmodelling productaspecification) the clients when conducting the to change the traditional way to soft skill (i.e. how advice to the cost analysis. Moreover, the The company also develops approach the client; changing client and how to manage a company istothe first inits thestaff market the tools support and from sending the staff to contact a project). to change the traditional way to improve the client’s experience. company to the digital marketing. NUFACTURING/ approach the client; changing also develops It The usescompany interactive real time costPlus’sThe company is nowa formula trying to Above – Quality staff working on formulating from sending the staff to contact the tools to support its staff and a automate the business operation. modelling application to facilitate cal skillcompany (i.e. cost calculation Leftmarketing. – Quality Plus’s newly launched ACNOC brand to thewhen digital improve client’s experience. It the the clients conducting roduct specification) and companyreal is now trying to – Quality Plus’s newly established factory Below (left) usesThe interactive time cost kill (i.e. how advice to theto facilitate automate the business operation. modelling application Below (right) – Quality Plus’s product during the manufacturing

andthe how to manage a process the clients when conducting t). cost analysis. Moreover, the

Above: Quality Plus’s newly launched ACNOC brand

Established: 2009

Company Profile

Email:

Number of Employees: Company Profile More than Corporate Name: [email protected] 100 Quality Plus AestheticName: Corporate [email protected] THAILAND International Co., Ltd. Quality Plus Aesthetic International International Activities: Co., Ltd. • 2009 Having foreign affiliates or Establish:

Tel.:branches +66 89 056 5651 • Established: Export of goods 2009 to foreign Number of Employees: countries +66 61 396 3666 Company Profile

SME Excellence 2017

• Export of goods to foreign Facebook:

Above – Quality Plus’s staff working on formulating a formula Left – Quality Plus’s newly launched ACNOC brand Below (left) – Quality Plus’s newly established factory Below (right) – Quality Plus’s product during the manufacturing process

Above: Quality Plus’s product during the manufacturing process

Above – Quality Plus’s staff working on formulating a formula Left – Quality Plus’s newly launched ACNOC brand Below (left) – Quality Plus’s newly established factory

Right: Quality Plus’s staff working on formulating a formula Below: Quality Plus’s newly established factory

9th SMEs National Award The Best SME 2017 Company Profile • SME Innovation Champio Corporate Name: Award 2017 Product THAILAND th Quality Plus AestheticNational International • 8 SMEs Award Co., Ltd. SME Excellence 2017 THAILAND

More than 100 Number ofName: Employees: More than Corporate Awards: 100 International Activities: Quality PlusNational Aesthetic Internationa Website: • 9th SMEs Awards – • Having Co., foreign affiliates or The Best SME 2017 Ltd. branches • International SME Innovation Champion – www.qualityplusglobal.com Activities: Product Award 2017 • Export of goods to foreign foreign Awards affiliates– or • • 8thHaving SMEs National countries Established: 2009 branches

company is the first in the market

Theto company also develops change the traditional way to ols to supportthe itsclient; staff and approach changing ve the client’s experience. from sending the staff to It contact a nteractive real cost marketing. company to time the digital lingThe application facilitate company to is now trying to the business operation. entsautomate when conducting the nalysis. Moreover, the any is the first in the market nge the traditional way to ach the client; changing ending the staff to contact a any to the digital marketing. ompany is now trying to mate the business operation.



Below (right) – Quality Plus’s product during the manufacturing process

countries Awards: Email: Number Employees: More than www.facebook.com/qpaicosme NationalofAwards – • 9th SMEs 100 [email protected] The Best SME 2017 Awards: • SME Innovation Champion – [email protected] • 9th2017 SMEs National Awards – ProductOfficial Award Account TheLine BestActivities: SME 2017 International th • 8 SMEs National Awards – • +66SME Innovation Champion – Tel.: 89 056 5651 • Having affiliates or SME Excellence 2017 foreign Product Award 2017 61 396 3666 branches • +66 8th SMEs National Awards – SME Excellence Export of goods2017 to foreign Email: • countries Website: [email protected] [email protected] www.qualityplusglobal.com Email: [email protected] Awards: Tel.: +66 89 056 5651 Facebook: •[email protected] 9th3666 SMEs National Awards – +66 61 396 www.facebook.com/qpaicosmetic The Best SME 2017

Innovation Champion – Website: •Tel.: SME +66 89 056 5651 Product Award 2017 Official Line Account www.qualityplusglobal.com th SMEs 61 396National 3666 • 8+66 Awards – SME Excellence 2017

Facebook: Website: www.facebook.com/

qpaicosmetic www.qualityplusglobal.com Email:

[email protected] Above – Quality Plus’s staff working on formulating a formula

50 Success Stories

Left – Quality Plus’s newly launched ACNOC brand Below (left) – Quality Plus’s newly established factory Below (right) – Quality Plus’s product during the manufacturing process

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www.facebook.com/qpaicosmetic 78

Tel.: +66 89 056 5651 Official Line Account

+66 61 396 3666

Website: www.qualityplusglobal.com 78 50 Success Stories

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/MANUFACTURING/ /MANUFACTURING/

VIET NAM VIETNAM

/MANUFACTURING/

VIETNAM

VBOX VBOXLuxury LuxuryJSC JSC aa

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Luxury JSC A VBOX full-time innovative first mover who brings attention to A full-time innovative first the importance of a packaging mover service who brings attention to the importance of a packaging A full-time innovative first mover service who brings attention to the importance of a packaging service such art. She later founded the Au Truong Thanh (later changed company Au Truong Thanh such art. She with later founded the (later to changed VBOX) her with Co-founder to VBOX) her cocompany Au Truong Thanh (later Mr.founder Au to Duong Ngoc in Mr. Au Duong Ngoc in changed VBOX) with her1999 co- and began manufacture highin quality 1999toMr. and began to manufacture founder Au Duong Ngoc packaging box. to high packaging box. 1999 andquality began manufacture high quality packaging box. As time passed, VBox has AsAstime passed, has time passed,VBox VBox has grown significantly grown multisignificantly multi­ d imensionally significantlyincluding grown multidimensionally including production capacity, dimensionally including production capacity, revenue, and revenue, and product lines. To production capacity, revenue, andalso product lines. To herself was product lines. To herself wasofalso herself waswith also awarded with awarded numbers awards awarded with numbers of awards numbers ofisawards she is also and she also theand vice president and she also the viceofpresident theisHanoi Association theof vice president the for Hanoi of the Hanoi Association for(HNEW). Entrepreneur Women Association for Entrepreneur Entrepreneur Women (HNEW).

Women (HNEW).

ALWAYS be innovative ALWAYS be innovative Onebe of the things every ALWAYS innovative One of the things every company needs to consider before Ms. To Phuong Thao, Ms. To Phuong Phuong Thao, Thao, company needs to consider before launching a product is what Founder, Chairman and Founder, Chairman and launching what Chairman and One aofproduct the isthings every design of a packaging should Chief Executive Officer design of a needs packaging should be tobe to Chief Executive Executive Officer Officer company to consider before best represent the brand, the best represent the brand, the design launching a product is what product, the message KEY SUCCESS ELEMENTS product, andand the message KEY SUCCESS ELEMENTS of companies a packaging should be to best to communicate KEY SUCCESS ELEMENTS companies wantwant to communicate represent the brand, the product, with customers. Keep being innovative with customers. • •Keep being innovative to to

capability. Products must come with capability.

quality

Products must come with Toquality offermust the highest satisfaction Products come with quality to the customers who use VBOX To offer the highest packaging, the company ensures To offer the highest satisfaction to the customers who its customers that all of its products satisfaction to the customersthe who use VBOX packaging, areVBOX produced with the finest quality use packaging, the company ensures its customers company ensures its customers materials the are finished that alland of itsthat products that all of its products arefinest produced with quality products meet withthe the company’s produced with the quality materials andfinest that the finished highest standard. It maintains the materials and that the finished meet with the company’s ISO products 9001-2015 certified quality in products meet with the company’s highest standard. It maintains the every step of its production line, highest standard. It maintains the ISO 9001-2015 certified quality while also collaboratesquality closelyinand in ISO 9001-2015 every step certified of its production line, regularly with the qualityline, control every step of its collaborates production while also closely and while also collaborates closelylevel. and teamregularly to uphold thethe quality with quality control regularly with the quality control team to uphold the quality level. team to uphold the quality level.

Keeping customers Keeping customers satisfied satisfied Keeping customers satisfied

thethat caseathat a customer is In theIncase customer is In the case that a customer satisfied not with VBOX products, not satisfied with VBOX products, makes surewith that allVBOX is VBOX not satisfied VBOX makes sure that all customers’ feedbacks products, VBOX makes customers’ feedbacks are are sure • Keep being innovative to and the message companies want perceived and addressed strive and success and addressed with with strive and success that perceived all customers’ feedbacks are packaging industry, “In “In packaging industry, strive for success to communicate with customers. proper measures. In order to do proper measures. In order to do • Quality of products innovation is what distinguishes perceived and addressed with • Quality of products innovation is what distinguishes • Quality of products so, the company has set up a crisis so, the company has set up a crisis the star from the dogs. Whereas, proper measures. In order to the star from the dogs. Whereas, Always keep customers • •Always keep customers management to deal with “In packaging industry, management team team to deal • Always keep customers in developing world, changes in developing world, changes in in do so, the company haswith set up a satisfied satisfied cases including customer cases including customer innovation is distinguishes crisis management team to deal demographic and consumer’s demographic andwhat consumer’s satisfied satisfaction case, in which the the satisfaction case, in which thedemand starhave from the dogs. demand increased theWhereas, have increased the withteam cases including customer PROFILE team collaborate closely with the PROFILE collaborate closely with the competition between companies, in competition developing world, changes in satisfaction case, in which the between companies, team sales strategy team to actively sales strategy team to actively in turns, lead to higher which in turns, lead to higher Having had graduated with a a which demographic and consumer’s Having had graduated with PROFILE collaborate closely with the support customers even if the support customers even if sales the innovation expectation on on the Bachelor Degree in Sculpture innovation expectation Bachelor Degree in Sculpture demand have increased error comes fromtothe customer strategy team actively support error comes from the customer packaging side.” ,stated the R&D from University of Industrial Fine packaging side.” ,stated the R&D from University of Industrial Fine competition between companies, him/herself. Having hadThao graduated with a director him/herself. even if the error comes of VBox, Au Duong Ngoc. Art, ToTo Phuong waswas so so director of VBox, Au Duong Ngoc. customers Art, Phuong Thao which in turns, lead to higher Bachelor Degree in Sculpture from Therefore, the company must from the customer him/herself. captured and mesmerized by how Therefore, the company must captured and mesmerized by how innovation expectation on keep being innovative and seeking University of Industrial Fine Art, overseas products were packaged keep being innovative and seeking overseas products were packaged packaging side.” ,stated R&D the rightright technology thatthe in various designs quality, sheshe for Toin Phuong Thao and was soquality, captured for the technology that various designs and director of VBox, Au Duong Ngoc. would enhance its design developed an instant interest in and mesmerized by how overseas would enhance its design developed an instant interest in products were packaged in various Therefore, the company must keep designs and quality, she developed being innovative and seeking for 79 an instant interest in such art. the right technology that would 79 enhance its design capability. 50 Success Stories She later founded the company 50 Success Stories

50 Success Stories

79

/MANUFACTURING/

VIET NAM

/MANUFACTURING/

VIETNAM Company Profile Company Profile

/MANUFACTURING/

Corporate Name: VIETNAM Corporate Name: VBOX Luxury JSC VBOX Luxury JSC

/MANUFACTURING/

VIETNAM

Establish: 1999

Established: Company Profile1999 Corporate Name: VBOX Luxury JSC Company NumberProfile of Employees:

Number of Employees: 51-100

51-100 Name: VBOX Luxury JSC Corporate Established: 1999

International Activities: International Established: 1999 Activities: Number ofofEmployees: 51-100 Export goods totoforeign Export of goods foreign countries countries

Number of Employees: 51-100 International Activities:

Awards:

Awards: Export of goods to foreign countries International Activities:

• Gold The Gold medal • The medal for for Outstanding

Export ofVietnamese goods to foreign countries brand, Vietnam Expo Outstanding Vietnamese Awards: • An award from Hanoi Municipal

brand, Viet Nam Expo • An award from Hanoi Vietnamese brand, Vietnam Expo Theaward Gold medal for Outstanding • Municipal An from Hanoi Municipal People’s Committee People’s Committee •Awards: The Gold medal for Outstanding

Above: VBOX packaging for wine and confectionary

Above: VBOX packaging for wine and confectionary

Below: Examples of VBOX’s key clients

Below: Examples of VBOX’s key clients



Email: [email protected] Vietnamese brand, Vietnam Expo People’s Committee An award from Hanoi Municipal

People’s Committee Email: [email protected]

Above: VBOX packaging for wine and confectionary

Below: Examples of VBOX’s key clients

Email: [email protected] Tel.: +84 4 3533 4268

Above: VBOX packaging for wine and confectionary

Below: Examples of VBOX’s key clients

Tel.:[email protected] +84 4 3533 4268 Email: Tel.: +84 4 3533 4268 Website:

Website: Tel.: +84 4 3533 4268 www.baobicaocap.com www.baobicaocap.com Website: www.baobicaocap.com Website:

Facebook: Facebook:

www.baobicaocap.com https://www.facebook. https://www.facebook.com/BaoFacebook:

B%C3%AC-Cao-C%E1%BA%A5p-VBOXcom/Bao-B%C3%AC-

https://www.facebook.com/Bao1201452803216543/ Facebook: Cao-C%E1%BA%A5pB%C3%AC-Cao-C%E1%BA%A5p-VBOX1201452803216543/ https://www.facebook.com/BaoVBOX-1201452803216543/ B%C3%AC-Cao-C%E1%BA%A5p-VBOX1201452803216543/ Below: VBOX employees during a training session

Below: Below: VBOX employees during a training session VBOX employees during a training

sessionVBOX employees during a training session Below:

production Above:Above: VBOX’sVBOX’s production site site Above: VBOX’s production site

Above: VBOX’s production site

80 50 Success Stories

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80 50 Success Stories 80

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/OTHER SERVICES/

BRUNEI DARUSSALAM

sal

/OTHER SERVICES/ /OTHER SERVICES/ /OTHER SERVICES/

CONFEX sal

BRUNEI DARUSSALAM BRUNEI DARUSSALAM BRUNEI DARUSSALAM

A Bruneian-born and raised entrepreneur bridging localized and Confex CONFEX global strategies to break through the meetings, incentives, CONFEX Bruneian-born and raised entrepreneur bridging localized and conferences, and exhibitions (MICE) and publishing industry AABruneian-born and raised entrepreneur bridging localized sal

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global strategies to break through thethe meetings, incentives, A Bruneian-born and entrepreneur bridging localized and and global strategies to raised break through meetings, incentives, conferences, and exhibitions (MICE) and publishing industry global strategies to break through conferences, and exhibitions (MICE) the andmeetings, publishingincentives, industry conferences, and exhibitions (MICE) and publishing industry

The company of 17 people is the only MICE service provider in the country the beginning Thesince company of 17 people is the only MICE service provider when it started running. Hafriz’s TheThe company of peopleisinis company of 17 17 people the country since the beginning understanding of the market, the service providerinin theonly only MICE service provider when it started running. Hafriz’s client’s needs, along with the the country since the beginning the country since the beginning understanding of the market, absence wereHafriz’s whenofit competition started when startedrunning. running. Hafriz’s client’s with the factors thatneeds, led to along the success of understanding ofofthe market, understanding the market, absence of competition were CONFEX within only 3 years. client’s needs, along with the client’s needs, with ofthe factors that led toalong the success absence ofofcompetition were were Currently, CONFEX is absence competition CONFEX within only 3 years. of factors that led the operating in 2 main locations. factors that ledtoCONFEX to thesuccess success of Currently, is CONFEX within only 3 years. TheCONFEX Brunei headquarter focuses within only 3 years. operating in 2 main locations. Currently, CONFEX is of on offering services in the area The Brunei headquarter focuses operating in 2 main locations. MICE which include meetings, onCurrently, CONFEX operating services in is the area of Theoffering Brunei headquarter focuses incentives, conferences, and inMICE 2 main locations. The Brunei which include meetings, on offering servicesits in newly the area of exhibitions. Whereas, incentives, conferences, and headquarter focuses on offering MICE which include meetings, established Kuala Lampur exhibitions. Whereas, itsbranch newly services in the area of MICE which incentives, conferences, and serves as a publishing and established Kuala Lampur branch Mr. Hafriz Musa, Founder include meetings, exhibitions. Whereas, itsincentives, newly advertising serves ashouse. a publishing and conferences, andLampur exhibitions. Mr. Hafriz Musa, Founder established Kuala branch advertising house. Whereas, its newly established KEY SUCCESS ELEMENTS serves as a publishing and Mr.Hafriz HafrizMusa, Musa,Founder Founder Mr. KEY SUCCESS ELEMENTS advertising house. Kuala Lampur branch serves as a Delivering service by the • Local talents publishing and advertising house. KEY SUCCESS ELEMENTS local Delivering talents service by the •KEY Local talents • Diverse marketing tools SUCCESS ELEMENTS local talents Delivering service by the Diverse marketing tools Because the company operates ••• Local • Aggressive service Delivering service byoperates the Localtalents talents local talents Because the company in creative and intellectual area of Aggressive service tools ••• Diverse marketing introduction Diverse marketing tools local talentsand in creative area of communication, information introduction Becauseand the intellectual company operates • • Aggressive service Aggressive service communication, and information PROFILE industry, rather than buying an in creative and intellectual area of introduction PROFILE industry, rather than buying an introduction communication, Because the company operates and information actual tangible product, people In 2014, an ambitious and actual tangible product, people in creative and intellectual area In 2014, an ambitious and PROFILE rather than buying whoindustry, go to CONFEX-held eventsan of energetic Hafriz Musa started his who go to CONFEX-held events energetic Hafriz Musa started his communication, and information actual tangible product, people are looking for information, In 2014, an ambitious and own company, CONFEX. The The are looking for information, own company, CONFEX. industry, rather than buying who go toand CONFEX-held events an energetic Hafriz started his networking, content that company operates in aMusa niche PROFILE networking, and content that company operates in a niche aresatisfy looking for information, actual tangible product, people company, MICE CONFEX. The would them. These things marketown of untapped would satisfy them. These things market ofoperates untapped MICE networking, and content that who go to CONFEX-held events company in a niche are not made with hands, but industry Darussalam. A A are notsatisfy made them. with hands, but of InBrunei 2014, an Darussalam. ambitious and industry ofuntapped Brunei would These things market of MICE are looking for information, brain. Therefore, understanding 32 year32 old graduate has been brain. understanding year old graduate has beenstarted energetic Hafriz Musa are notTherefore, made with hands,to but industry of Brunei Darussalam. A what networking, and people want or expect accumulating his business knowwhat people want orcontent expect to that accumulating his business knowhisyearown company, CONFEX. brain. Therefore, understanding 32 old graduate has been would satisfy them. These things from coming to an event is receive from coming to an event ledge since he was young asin19aasniche ledge since heas was as young 19 receive The company operates what people want or expect to is accumulating his business knoware not made with hands, but considered as a make-it-or-breakconsidered a make-it-or-breakyears old when he started working years oldofwhen he started working receive fromascoming to an event is market untapped industry ledge since he was asMICE young as 19 it factor brain. Therefore, understanding to the company. No one it factor to the No one by waiting at a when restaurant. He by waiting at a restaurant. He considered as acompany. make-it-or-breakof Brunei Darussalam. A 32 year old years old he started working can understand the local people people want or expect canwhat understand the local people believes a hand-on experience is a believes a hand-on experience is a it factor to the company. No one to by waitingeathas a restaurant. He graduat been accumulating better than the local people the local people receive from coming to an event is crucially element tois a better crucially element to since canthan understand the local people believes aimportant hand-on experience hisimportant business knowledge h e complete his full understanding of considered as a make-it-or-breakit complete his full understanding of better than the local people crucially important towhen wassubject. as yo ung as 19element years old the the subject. complete his full understanding of a factor to the company. No one can he started working by waiting at the subject. He believe s a hand-on understand the local people better restaurant. than the local people themselves. expe rience is a crucially i mporta That is why Hafriz’s recruiting ntSuccess element to complete his full 50 Stories strategy is to recruit local talents 50 Success Stories understanding of the subject. 50 Success Stories as many as possible.

50 Success Stories

themselves. That is why Hafriz’s recruiting strategy is to recruit local talents asThat many as possible. themselves. is why Hafriz’s recruiting strategy is to recruit themselves. 95% of CONFEX’s employees That is whyemployees Hafriz’s 95% of CONFEX’s local talents as many asrecruit possible. are locally hired recruiting strategy istalents. to are locally hired talents. The The major ityofofof employees Brunei local 95% talents as many as possible. CONFEX’s employees majority employees inin Brunei Darussalam is Bruneian, and are locally hired talents. The Darussalam Bruneian,employees and onon 95% ofisCONFEX’s majority of employees in Brunei the other hand local Malaysian in the hand local Malaysian in areother locally hired talents. The Darussalam is Bruneian, and on Kuala Lampur. There are are foreign Kuala Lampur. There majority of employees in foreign Brunei theworking other hand local Malaysian in staff working the two offices as staff at the two offices Darussalam is Bruneian, and onas Kuala Lampur. There are foreign ensure the exchange ofofnew theto other hand local Malaysian in well ensure the exchange new staffand working atThere the two as the Kuala Lampur. areoffices foreign ideas and the diversity. diversity.

well working to ensureatthe of new staff theexchange two offices as ideas and the diversity. well to ensure the exchange of new ideas and the diversity.

No one-size-fit-all No one-size-fit-allsolution solution No one-size-fit-all solution when it comes to marketing when ititcomes to marketing when comes to marketing No Similar one-size-fit-all solution to many other rising whenSimilar it comes to marketing to many other rising companies, in term the Similar to manyofother rising companies, in ofother the rising Similar toterm many rigorosity ininintegrating companies, term of the rigorosity rigorosity ininintegrating term of the technology in the standard incompanies, integrating in technology inintegrating thetechnology standard rigorosity in operation of the company, Hafriz the standard operation of the operation ofinthe Hafriz technology thecompany, standard explained that these days, company, Hafriz explained that explained that these days, operation of theand company, Hafriz business owners these days, business owners and business owners and explained thatcannot these days, entrepreneurs ignore or entrepreneurs cannot ignore or entrepreneurs cannot ignore businessthe owners and overlook of overlook theimportance importance ofdigital digital orentrepreneurs overlook the importance cannot ignore or of marketing. At CONFEX, the marketing. At CONFEX, the digital marketing. At CONFEX, overlook the importance of digital majority ofofpromotions are on majority promotions are the majority ofCONFEX, promotions marketing. At theon are online platform in which the online platform in which the promotions are on the onmajority online of platform in which channel hasproven proven bethe themost most channel has totobe online platform in which the channel has proven to be the most effective channel to the company. effective channel to the company. channelchannel has proven to company. be the most effective to the effective channel to the company. However, when asking about However, when asking about the company’s marketing strategy the company’s marketing strategy However, when about However, whenasking asking about the thecompany’s company’smarketing marketing strategy strategy whether or not CONFEX tailor 81 marketing campaigns to certain 81 group of audience, Hafriz shared 81 his experience that this type of

81

Corporate Name: CONFEX his experience that this type of Giving the fact that CONFEX is marketing tool is not the case for theIntroduction first and the only MICEservice service of new whether“Because or not CONFEX tailor CONFEX. Brunei has provider in Brunei, it isthe important annually to keep company Established: 2014 marketing campaignscompared to certain pretty small population Company Profile to keep the company fresh and exciting and interesting group of audience, Hafriz shared to other countries, we cannot /OTHER SERVICES/ DARUSSALAM inviting to clients. Hafriz’s goal isBRUNEI to Corporate Name: CONFEX /OTHER SERVICES/ BRUNEI DARUSSALAM his experience that this type of Giving the fact that CONFEX is Number afford not to consider certain of Employees: 17 introduce at least one new product marketing tool is not the case for the first and the only MICE service segment. What CONFEX does is of new service CONFEX. “Because or service offered everyityear in whether or not CONFEXBrunei tailor has Introduction provider Brunei, is important marketing tool is notto the case Established: 2014 Introduction ofinthe new that, if someone wants come to annually to keep company marketing campaigns to certain pretty small population compared order to maintain the excitement Company Profile for CONFEX. “Because Brunei service to keep the company fresh and International Activities: and interesting annually to keep group ofitaudience, Hafriz shared an to event, makesmall sure that he/she exciting Company Profile other countries, we cannot and encourage clients to come back has pretty population inviting exciting to clients.and Hafriz’s goal is toName: CONFEX Corporate his experience that thisfamily type of theGiving company canafford bring along their the fact that CONFEX is Having foreign affiliates and not toother consider certain Number of Employees: 17branch compared to to CONFEX. introduce at least one new product marketing tool is not countries, the case for we the first and the only MICE service Corporate Name: CONFEX members the event as Andis interesting segment. What CONFEX does cannot to afford not to well. consider CONFEX. “Because Brunei has offered every yearEstablished: in providerorinservice Brunei, it is important 2014 that, if someone wants to come certain segment. What CONFEX toto keep order small compared thatpretty reflects topopulation the company Awards: to maintain the excitement the company fresh and International Activities: the fact that CONFEX is The company received loca Establish: Awards: 2014 to other wesure cannot does is countries, that, if someone wantshe/she to Giving an event, it make marketing campaign.” as that Hafriz invitingand to clients. Hafriz’sclients goal is to The companyrecognitions. has received local encourage to come back the first and the only MICE service international afford not to consider certain Number of Employees: 17 foreign affiliates and bra come to an along event, it make sure that introduce at least one new product their family andHaving international recognitions. putcan it. Abring company can one day to CONFEX. segment. What CONFEX does is provider Brunei, it isyear important Number of Employees: 17 he/she can bring along their family or servicein offered every in members to the event as well. And that, if someone wants to come to uses a conventional tool, while to keep the company fresh and members to to the as well. order to maintain the excitement that reflects theevent company International Activities: Awards: an event, it make sure that he/she inviting to clients. Hafriz’s goal jumping to online tool thecompany next Email: and encourage clients to come back Awards: The company received l And that reflects to the International Activities: marketing campaign.” as Hafriz can bring along their family The company has received loca Having foreign affiliates and branches is to introduce at least one new international recognitions. to CONFEX. marketing campaign.” as Hafriz day, as long as they are effective. Having foreign affiliates and members the event can as well. and international recognitions. [email protected] put it. A to company oneAnd day put it. A company can one day uses

product or service offered every

that reflects to the company uses a conventional tool, while a conventional tool, while jumping year in order to maintain the marketing campaign.” as Hafriz jumping to online tool the next to online tool thecan nextone day, put it. A company dayas long excitement and encourage clients day, long as they effective. to come back to CONFEX. uses aas conventional tool,are while as they are effective. jumping to online tool the next day, as long as they are effective.

branches Awards: Awards: The company received local and The companyrecognitions. has received local international Email: and international recognitions.

Awards: Tel.: +673 265 1155 (Events) [email protected] The company has received local Email: +673 265 2155 (Publication) and international recognitions [email protected]

Tel.: +673 265 1155 (Events) Email: Website: +673 265 2155 (Publication Tel.: +673 265 1155 (Events) [email protected] +673 265 2155 (Publication) www.confex-mice.com

Tel.: +673 265 Website: 1155 (Events)

Website:+673 265 2155

www.confex-mice.com

Facebook: www.confex-mice.com (Publication) Left and above: Photos from the HSSE Construction Conference Website:

https://www.facebook.com/Confex

Facebook: www.confex-mice.com https://www.facebook.com/ConfexBN/ https://www.facebook.com/Con Left and and above: Photos from the HSSE Left and above: Photos from the HSSE Construction Left above: Photos from theConstruction HSSE Facebook:

Twitter:

Conference

ConstructionConference Conference

Facebook: Twitter: https://twitter.com/confexbn Twitter: https://www.facebook.com/ https://twitter.com/confexbn ConfexBN/ https://twitter.com/confexbn

Above: An advertisement for the CEO Summit organized byAnCONFEX Above: advertisement for the CEO Summit

Instagram: @confexbn

organized by CONFEX

Instagram: Twitter:@confexbn

Above: forfor thethe CEO Summit Above:An Anadvertisement advertisement CEO Summit Right: An executive speaking theCEO CEOSummit Summit organized by Right: An executive speaking at at the organized byCONFEX CONFEX organized by CONFEX organized by CONFEX

Instagram: @confexbn https://twitter.com/confexbn

Right: at at thethe CEO Summit Right:An Anexecutive executivespeaking speaking CEO Summit organized by CONFEX

organized by CONFEX

Instagram: @confexbn

Left 1: An online advertisement for the upcoming 2017 Brunei Motor Show Left 2: A carLeft show1: during the Coffee An online advertisement for & Cars eventthe organized Leftby 1:CONFEX An online advertisement for upcoming 2017 Brunei Motor

Showthe upcoming 2017 Brunei Motor Show

Left Left 2: A car show during the Coffee 2: A car show during the Coffee & Cars eventevent organized by CONFEX & Cars organized by CONFEX

50 Success Stories

Above: An online advertisement for the upcoming 2017 Brunei Motor Show

82 Above: A car show during the Coffee & Cars event organized by CONFEX

50 Success Stories

50 Success Stories 82

50 Success Stories

PHILIPPINES PHILIPPINES

/OTHER /OTHERSERVICES/ SERVICES/

PHILIPPINES

/OTHER SERVICES/ aa

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ECHOstoreSustainable SustainableLifestyle Lifestyle ECHOstore

ECHOstore Sustainable Lifestyle

A local Philippine start-up that brings health consciousness A local Philippine start-up that brings health consciousness and promotes healthy living lifestyle to fellow Filipinos A localand Philippine that brings consciousness promotesstart-up healthy living lifestylehealth to fellow Filipinos

and promotes healthy living lifestyle to fellow Filipinos

empowerment through business. E is for environment; C is for

Growing together Part of its success in

retail was founded back in 2008 by sustainable businesses. The empowerment through Growing Community; H is forbusiness. Health; and spreadingtogether the gospel of healthy three successful O is forvisionary Organization. This women

Ms. Pacita Juan, Co-founder

Epioneering for environment; Ca iscertified for –is Reena Francisco, retail was founded Community; H is for Health; and foodie and artist; Jeannie Javelosa, back in 2008 by three visionary O is for Organization. a culture specialist and a painter, successful women This – Reena pioneering retail was founded book author and writer; andand Pacita Francisco, a certified foodie back in 2008 three visionary artist; Jeannie Javelosa, a culture Juan, a by serial entrepreneur who specialist andfood, a–painter, book successful Reena loves women travel, and coffee. authoraand writer;foodie and Pacita Francisco, certified and Juan, a serial entrepreneur who artist; Jeannie Javelosa, culture ECHOstore startedaas a “needed” loves travel, food, and coffee. specialist a painter, book placeand where one can find unique, authoreco-friendly, and writer;natural, and Pacita and ECHOstore started as aorganic place one can find Juan,“needed” a serial entrepreneur who products madewhere by small producers unique, eco-friendly, natural, and loves all travel, food, coffee. under oneand roof. However, the organic products by small store does not made only sell organic

ECHOstore as aroof. producers allstarted under one products. To complete what it calls “needed” place where one can However, thesustainability, store does notfind only its loop of ECHO Ms. Pacita Juan, Co-founder KEY SUCCESS ELEMENTS unique, natural, and selleco-friendly, organic products. To complete also has its own café. Anyone can what it calls its loop by of small products made • Sustainable business modelorganic have a taste ofECHO home-grown KEYthat SUCCESS ELEMENTS sustainability, also hassalads, its all under one roof. involves all relevant producers sandwiches, pasta, juices, and own café. Anyone can have a taste However, the store does not only parties in the production • Sustainable business model other menu items made with the Ms. Pacita Juan, Co-founder of home-grown salads, sell organic products. To complete chain that involves all relevant same locally-sourced ingredients. pasta, what sandwiches, it calls its loop of juices, and •parties Stay affirmed to its in the production This also led the three founders other menu items made with the KEY SUCCESS ELEMENTS sustainability, ECHO also has its principles chain same locally-sourced to plant their own ingredients. vegetables to Anyone canthree havefounders a taste • Stay business affirmed to its principlesown café. This also led organic the ensure its label andtoto • Sustainable model of home-grown salads, plant own vegetables add atheir market componentto to the that involves all relevant PROFILE sandwiches, pasta, juices, and PROFILE ensure its organic label and to add concept, so you can take home the parties in the production otheraingredients menu items made with the market component to the and DIY at home. Pacita “Chit” Juan is known as concept, chain Pacita “Chit” Juan is knownsame so you can take home the locally-sourced ingredients. asaa serial serial entrepreneur for having entrepreneur for having • Stay founded affirmedmany to its principles ingredients and DIY at home.to This also led the three founders start-ups including Today, it is all about founded many start-ups including plant their own vegetables to sharing a coffee shop chain, a Filipino Today, it is and all about transparency the a coffee chain,called a Filipino PROFILE ensure its organic label and to add quick serviceshop restaurant transparency the economy. Youand need tosharing know where quick service restaurant called a market component to the “BINALOT” for meals wrapped in economy. You need to know Pacita“BINALOT” “Chit” Juanfor is known your food comes from and the meals wrapped banana leaves, a farm to table concept, so your you can take home the where food comes from andthe process of selling, also share as a serial in entrepreneur for having bananaand leaves, farm to table restaurant, then aECHOstore. the process of selling, also share ingredients home. recipesand andDIY whatatused to be “trade founded many start-ups including restaurant, and as then ECHOstore. She is also known a coffee

the recipes and what used to be

ECHOsi Foundation, nonprofit and sustainable livingthe is helping Part of its success in arm of ECHOstore, works with community producers also have spreading the gospel of healthy other NGOs to provide training sustainable businesses. The and and sustainable living isproducers helping mentoring for the small ECHOsi Foundation, the noncommunity producers also have toprofit be able at the store. armtoofsell ECHOstore, works sustainable businesses. The with other NGOs to provide and the to ECHOsi thefor non training It hasFoundation, alsomentoring licensed stores smallarm producers tobelieve be able works to profit of who ECHOstore, individuals insell the at the store. with other NGOs provide same ethos and to has successfully training andECHOstore mentoring expanded to the other It has also licensed for stores to small producers be able to sell areas of the Philippines. Licensing, individuals who to believe in the same ethos and has atnot thefranchising, store. is successfully ECHOstore’s expanded ECHOstore to other way of making more people aware It has also licensed stores to areas of the Philippines. of choices for sustainable living. individuals believe in the Licensing, who not franchising, is same ethos and has successfully ECHOstore’s way of making more The owners are strong advocates other expanded ECHOstore tofor people aware of choices of the Slow Food movement sustainable living. areas of the Philippines. and The incorporates principles owners areits strong Licensing, not franchising, is inadvocates ECHOstore operations by of way the Slow Food more ECHOstore’s of making providing good, clean, and fair movement people awareand of incorporates choices for its food for all.in ECHOstore principles sustainable living. operations by providing good, Theand owners arefor strong clean,affirmed fair food all. Stay to the

advocates of the Slow Food company’s movement andprinciples incorporates its Stay affirmed to the principles in ECHOstore company’s principles ECHOstore is a pioneer in its operations by providing good, ECHOstore is a pioneer in its category influenced clean, andand fairhas food for all. many category and has influenced many

entrepreneurs. These new business entrepreneurs. These new

innovators use their hands at using Stay affirmed to the business innovators use their local produce as present company’s principles hands at using local they produce as innovative new productsnew to sell at they present innovative ECHOstore is a pioneer in its ECHOstore. products to sell at ECHOstore.

category and has influenced many Many artisans alsonew supply entrepreneurs. These Many artisans also supply various store products from jams business innovators use theirjams various store products - from and peanut butter to ice cream. hands at using local to produce as and peanut butter ice cream. Small producers can present their they present innovative new Small producers can present products to sell attoECHOstore. their products sell them at

secrets.” a coffee shop a advocate, Filipino it is all about lover, aisgreen Shechain, also known and as a coffee Today, “trade secrets.” quick service restaurant called transparency and the sharing leader encouraging women lover, a green advocate, and “BINALOT” mealsencouraging wrapped in women economy. You need to know Growing together a for leader banana leaves, a farm to table where your food comes from and empowerment through business. restaurant, and then ECHOstore. the process also in share Partofofselling, its success spreading ECHOstore. Many artisans also supply 83 She is also known as a coffee the recipes and what used to be and 50 Success E is Stories for environment; C is for the gospel of healthy various store products - from jams lover, a green advocate,Hand secrets.” living is helping ECHOstore continues to grow Community; is fora Health; and“trade O sustainable and butter to ice cream. leader encouraging women This pioneering community producers also have its peanut is for Organization. basecan while allowing Smallsupplier producers present their

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/OTHER SERVICES/

PHILIPPINES

/OTHER SERVICES/

PHILIPPINES

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PHILIPPINE

more people. experience Counting on the the older ones to already scale and to The healthy is now products to sell them at of technology, ECHOstore supply bigger supermarkets and power only a click away ECHOstore. Company Profile healthy experience Company Profile intensified its online presenceis now products sellnew them at start at hasThe groceries. to The ones only a click its away media ECHOstore issocial counting on eECHOstore and then try their ECHOstore. ECHOstore continues tohand grow especially Company Profile Corporate Corporate Name:Name: which is active and everto more at supplier supplyingbase the while biggerallowing stores as footprint, commerce to get products its ECHOstore Sustainable ECHOstore isitscounting on e- ECHOstore ECHOstore continues to grow dynamic. Sustainable LifestyleLifestyle Of late, theon thrust of the of theyolder grow ones and increase production. Corporate Name: Counting the power the to while already scale and people. commerce to get its products to more its supplier base allowing ECHOstore Sustainable Lifestyle is to ECHOstore expand its has online /OTHER SERVICES/ PHILIPPINES technology, intensified supply bigger supermarkets andand company people. Counting on the power of the older ones to already scale Establish: 2008 to widen its reach and toits social ECHOstore to at its store Established: 2008 its online presence especially groceries. The remains new onestrue start technology, ECHOstore has intensified supply bigger supermarkets and offer more products. mission to provide market access media footprint, which activeits and ECHOstore and then try their experience isisnow products to sellThe them at ones Established: 2008 its online presence especially social groceries. at The healthy to MSMEs whilenew seeking to start address Number of Employees: ever dynamic. Of late, the thrust ofand the only a click away hand at supplying the bigger ECHOstore. media footprint, which is active ECHOstore and then try their Company Profile Number of Employees: 11-50 Though distribution is its mainly the demand forgrow healthy and natural 11-50 company is counting to expand online store stores as they and increase ever dynamic. Of late, the thrust of the hand at supplying the bigger ECHOstore is on eECHOstore continues to grow through its licensed stores, more local products. Number of Employees: 11-50 Corporate Name: tocompany widen its reach and toitsoffer more production. toproducts expand online store to get stores asbase theywhile growallowing and increasecommerce its supplier consumers areisits also asking to formore the ECHOstore Sustainable Lifestyle International Activities: products. distribution International Activities: people. on the power ofofferismore toCounting widenofThough its reach and to ECHOstore remains true the production. older ones to already scale andto its the products online The healthy experience is availability affiliates and mainlyECHOstore through itshas licensed stores, technology, intensified supply bigger and Though distribution is Having foreign mission tosupermarkets provide market access International Activities: Having foreign affiliates and branches andproducts. for delivery to their homes. ECHOstore remains true to its now only a click away branches more consumers are also asking for Established: 2008 its online presence especially its social groceries. The new ones start to at mainly through its licensed stores, to MSMEs while seeking mission to provide market accessmedia Having foreign affiliates and branches the availability of is the products online footprint, which active ECHOstore and demand then try their more consumers are alsoand asking for address the for healthy Awards: to MSMEs whileis seeking to on ever dynamic. ECHOstore counting Of late, to thetheir thrust of the online and delivery homes. Awards:Awards: The company has received local hand at natural supplying theproducts. bigger the for availability of the products and local company has received local NumberThe ofAwards: Employees: 11-50 address the demand for products healthy company ecommerce to and get increase its and international recognitions. is to expand its online store stores as they grow The company has received local has received lo and for delivery to their homes. and international recognitions. Awards: The company and natural local products. The company has received local to widen its reach and to offer more production.

ECHOstore remains true to its mission to provide market access to MSMEs while seeking to address the demand for healthy and natural local products.

products. Though distribution is mainly through its licensed stores, more consumers are also asking for the availability of the products online Above (clockwise): ECHOStore’s bottle food delivery / ECHOStore’s Basics Set Products and for toBody their homes. for body care / ECHOStore’s coffee

Below (left): ECHOcafé in Serendra and ECHOStore in Serendra Below (right): The three founders of ECHOStore - Jeannie Javelosa, Reena Francisco, and Pacita Juan

and international recognitions. and international recognitions and international recognitions. International Activities: Email: [email protected] Having foreign affiliates and branches Email: Email: [email protected] [email protected] Awards: Tel.: +63 2 519 1216 Awards: The company has received local The company has received local

and international recognitions. +63 2 519 1216 Tel.: +63 2Tel.: 519 1216 and international recognitions.

Website: Website: Email: [email protected] Website: www.echostore.ph www.echostore.ph www.echostore.ph Tel.: +63 2 519 1216 Website: www.echostore.ph

Above (clockwise): ECHOStore’s bottle food / ECHOStore’s Body Basics Set Products for body care / ECHOStore’s coffee Above (clockwise): ECHOStore’s bottle food / ECHOStore’s Body Basics Set Products for body care / ECHOStore’s coffee Below (left): ECHOcafé in Serendra and ECHOStore in Serendra Below (left): ECHOcafé in Serendra and ECHOStore in Serendra Below (right): The three founders of ECHOStore - Jeannie Javelosa, Reena Francisco, and Pacita Juan. Below (right): The three founders of ECHOStore - Jeannie Javelosa, Reena Francisco, and Pacita Juan.

Above (clockwise): ECHOStore’s bottle food / ECHOStore’s Body Basics Set Products for body care / ECHOStore’s coffee Below (left): ECHOcafé in Serendra and ECHOStore in Serendra Below (right): The three founders of ECHOStore - Jeannie Javelosa, Reena Francisco, and Pacita Juan.

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ECOSOFTT Ltd. ECOSOFTT PTEPte. LTD

singapore

SINGAPORE

SINGAPORE

PTE technology LTD AECOSOFTT pioneer in management water management technology A pioneer in water with afootprint global tprint A pioneer infoo water management technology with a global aa

with a global footprint

The company is a pioneer in PROFILE The companyisis aa pioneer inin PROFILE The pioneer PROFILE providing acompany comprehensive range Founded by Marcus Lim and providing a comprehensive range providing that a comprehensive range Founded by Marcus Lim and of solutions enables of solutions that enables Stanley Samuel in 2012,in 2012, Samuel of solutions that enables townships, Stanley Founded by Marcus Lim andtownships, homes, schools, hotels, townships, homes, schools, hotels, ECOSOFTT is aSamuel Total ECOSOFTT is aSolutions homes, schools, hotels, Stanley inTotal 2012,Solutions ECOSOFTTvillages and other living villages and other living villages ProviderisProvider ina the area of the areaProvider of and otherto living communities Total in Solutions in thecommunities become water communities to become water decentralized and integrated decentralized and integrated tosecure, become water secure, live area of decentralized and integratedsecure, live live in harmony with the in harmony with thein management of water, management of wastewater water, harmony with theprotect environment management of water, wastewater wastewaterenvironment environment and the and protect the and environmental services. and environmental services. and protect thefor water sources for and environmental services. water sources future water sources for future Its platform of technologies Its platform of technologies generations. future generations. generations. provides an end-to-end, "Source provides anItsend-to-end, "Source platform of technologies ECOSOFTT’s Water SMART to Source" solution across the Water SMART to Source" solution across the “Source to ECOSOFTT’s ECOSOFTT’s Water SMART provides an end-to-end, Blue Building and Communities water cycle. These can be Blue Building and Communities Blue Building and Communities water cycle. These can be Source” solution across the water platform enables water implemented in a decentralized platform enables enables watera set of low platform water implemented in a decentralized cycle. These can be implemented sustainability using and modular manner to reduce or sustainability using a set of low using a set of low cost and efficient technologies to and modular to reduce or in a manner decentralized and modular sustainability replace dependence on municipal and efficient technologies Source, Use, Recycle, and to and efficient technologies manner reduce replace dependence on municipal systems totoenable wateror replacecostcost Use, Recycle, water. has invested toDischarge Source, Use, Itand Recycle, and onThe municipal systemsSource, systems dependence to enable water sustainability. company’s in innovation andinvested owns a heavily Discharge water. It has invested social enterprise business model Discharge water. It has to enable water sustainability. sustainability. The company’s portfolio technologies by owns in innovation andand owns a and innovative technologies have heavily heavily in ofinnovation The company’s social enterprise social enterprise business model leveraging on the “Hydro-Hub” been recognized with a number of portfolio of technologies by a portfolio of technologies by business model and innovative and innovative technologies have ecosystem in Singapore. As an awards in Singapore and leveraging on the “Hydro-Hub” leveraging on the “Hydro-Hub” technologies have been recognized been recognized with a number of example, ECOSOFTT developed internationally. in Singapore. As an ecosystem Singapore. As an with a number awards in Singapore and of awards inecosystem Singapore’sinfirst Water SMART example, ECOSOFTT developed example, ECOSOFTT developed Singapore and internationally. internationally. Blue Building at Cleantech Park in Technological innovation Singapore’s Water SMART Singapore’s first Water SMART a projectfirst supported by multiple and tailor -made programs Blue Building atagencies. Cleantech Park in Blue Building at Cleantech Park government The system Technological innovation Technological innovation in a project supported by multiple a project supported by multiple recycles all wastewater from the ECOSOFTT was programs established and-made tailor -made and tailor programs building agencies. foragencies. toilet flushing and government The system The system by Marcus Lim and Stanley Samuelgovernment non-potable reuse in an operatorrecycles all wastewater from the recycles all wastewater from the while they were studying at ECOSOFTT was established ECOSOFTT was established by free manner. Since its INSEAD, a leading global business building for toilet flushing and for toilet flushing and by Marcus Lim and Samuel Marcus LimStanley and Stanley Samuelbuilding inauguration during school. They had the vision of non-potable reuse an operator non-potable reuse in in anthe operatorwhile they were studying at while theythewere studying at Singapore International Water addressing challenges of water free manner.Since Sinceits its inauguration INSEAD,INSEAD, a leading global global business a leading businessfree manner. Week 2016, over 300 sustainability around the world during the Singapore International inauguration during the school. They the vision of school. They had vision of international visitors have visited usinghad technology andthe a social Mr. Marcus Marcus Lim Lim and and Water Week 2016, over 300 Mr. Singapore International Water addressing the challenges of water the site to learn how this addressing the challenges of water enterprise model that serves the Mr. Stanley Samuel, Mr. Stanley Samuel, Founders international visitors have Week 2016, over 300 model innovative project can be a visited sustainability around the world sustainability around the world underpriviledged. In particular, Founders the site to learn how this innovative international visitors have visited for smart cities and smart villages using technology and a social using technology and a social they aim to provide a solution to Mr. Marcus Lim and ELEMENTS project can behow a model KEY SUCCESS in Asian countries. to learn this for smart enterprise model serves the 3.5 billionthat people inthat Asia who are enterprise model serves thethe site Mr. Stanley Samuel, Founders cities and smart villages Asian model facing challenges in In getting a safe innovative project can be a in underpriviledged. In particular, underpriviledged. particular, SUCCESS innovation ELEMENTS •KEY Technological for countries. smart cities and smart villages to and stable supply adue aim water toa provide they aimthey to provide solution to solution tailor-made programs • and Technological innovation major gaps and deficiencies in KEY SUCCESS ELEMENTS in Asian countries. to people 3.5 billion people Asia who 3.5 billion in Asia whoinare • Globally connected network municipal water systems. and tailor-made programs are facing in challenges getting a facing challenges getting ain safe project partners network • of Globally connected • Technological innovation safe and stable water supply due and stable water supply due to of project partners and tailor-made programs to major gaps and deficiencies in major gaps and deficiencies in municipal water systems. • Globally connected network municipal water systems.

of project partners 50 Success Stories

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/OTHER SERVICES/ Globally connected network of project partners Outside SERVICES/ of Singapore, /OTHER ECOSOFTT is active in Hong Globally connected network Kong, India, Malaysia, Viet Nam, of project partners Indonesia, the Philippines and Outside of Singapore, Chile through its subsidiaries and ECOSOFTT is active Hong80% of local partners. Moreinthan Kong, India, Malaysia, Vietnam, the company’s revenue is from Indonesia, the Philippines and international markets. Chile through its subsidiaries and

local partners. More than 80% of The Founders explain: the company’s revenue is from “We international markets. serve two segments. The first

segment comprises The Founders explain:customers “We who two havesegments. water issues and can serve The first afford to pay forcustomers the solutions. segment comprises who watersegment issues andcomprises can The have second afford to pay for the solutions. who underprivileged beneficiaries The havesecond watersegment issues,comprises but cannot underprivileged who afford to pay forbeneficiaries the solutions”. have water issues, but cannot afford to pay for the solutions”.

singapore

To support these beneficiaries, ECOSOFTT provides its expertise and surplus funds, and “crowdsin” additional resources from corporates partners and donors. To support these The beneficiaries also contribute beneficiaries, labor and ECOSOFTT a nominal sum provides its expertise and surplus (approximately $20 per family) to funds, and “crowds-in” additional complete the construction of their resources from corporates water, sanitation and wastewater partners and donors. The systems. beneficiaries also contribute labor and a nominal sum (approximately ECOSOFTT is$20 not per justfamily) another to complete the construction of theira water company. Through water, sanitation and wastewater Triple Bottom Line – People, systems. Planet, Profit approach, it aims to createECOSOFTT a sustainable impact is not just in an another water company.world. Through increasingly water-scare a Triple Bottom Line – People, Planet, Profit approach, it aims to create a sustainable impact in an increasingly water-scare world.

Below: One of ECOSOFTT’s innovative wastewater recycling technologies, the Poseidon deployed in a Below: hotel, ECOSOFTT’s founders celebrating inauguration ofthe a model with water, One of ECOSOFTT’s innovative wastewaterthe recycling technologies, Poseidonvillage deployed in a complete hotel, sanitation and wastewater solutions, Stanley recognized as a water, Global Top 50and Talent in Water ECOSOFTT’s founders celebrating the inauguration of aSamuel model village with complete sanitation wastewater solutions, Stanley Samuel recognized as a Global Top 50 Talent in Water Management Management

Company Profile

SINGAPORE Corporate Name: ECOSOFTT Pte. Ltd. Established: 2012 Company Profile Corporate Name:

Number of Employees: ECOSOFTT PTE LTD 11-50 Established: 2012

International Activities: • Having foreign affiliates and Number of Employees: 11-50 branches • Export of goods to foreign International Activities: countries



Having foreign affiliates and branches Awards: • Export of goods to foreign countries The company has received local

and international recognitions Awards: including The company has received • Fuller Challenge, Sociallylocal and international recognitions including Responsible Design’s Highest • Fuller Award 2014Challenge, - Global Socially Top 20 Responsible Design’s Highest • Autodesk, - Cleantech AwardInc. 2014 – Global Top 20 • Autodesk, Inc. – Cleantech Partner Partner • World CSR CSR Congress 2014 • World Congress 2014 – Global Green Future Leadership - Global Green Future Award Leadership • GoldenAward Globe Tigers Award 2015 - Best Startup Social Enterprise • Golden Globe Tigers Award Excellence & Leadership in 2015 -Water Best Management Startup Social • EY Accelerating Entrepreneurs Enterprise Excellence 2016 - Awardee & Leadership in Water Management Email: [email protected] • EY Accelerating Entrepreneurs 2016 - Awardee Tel.: +65 6908 5698

Email: Website: [email protected] www.ecosoftt.org

Tel.: +65 6908 5698 Facebook:

Website: www.facebook.com/ecosoftt.ecosoluti ons.for.tomorrow.today www.ecosoftt.org Facebook: www.facebook.com/ecosoftt. ecosolutions.for.tomorrow.today

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/OTHER SERVICES/ /OTHER SERVICES/

SINGAPORE singapore SINGAPORE

/OTHER SERVICES/

aa

aa

/OTHER SERVICES/

SINGAPORE

PBA Group PBA Group PBA Group aa

A groundbreaking Singaporean enterprise with groundbreaking Singaporean enterprise with Group AAPBA groundbreaking Singaporean enterprise with theaim become Asia’s robotics and automation the aim toaim become Asia’s robotics and automation the totobecome Asia’s robotics and automation A groundbreaking Singaporean enterprise with powerhouse powerhouse powerhouse

the aim to become Asia’s robotics and automation powerhouse

linear motor engineering, arm,arm, linear motor engineering, and pioneered the group’s and pioneered the group’s contract manufacturing capability arm, linear motor engineering, and pioneered the group’s contract manufacturing capability to produce ultra-high precision and pioneered the group’s contract manufacturing capability to produce ultra-high precision machines for multinational contract manufacturing capability to produce ultra-high precision machines for multinational corporations. to produce ultra-high precision machines for multinational corporations. machines for his multinational Through leadership, PBA corporations. corporations. Through his leadership, Group executed synergetic PBA Group executed mergers and synergetic acquisitions (M&A), Through his leadership, PBA Through his leadership, growing from a small distribution Group synergetic mergers andexecuted acquisitions (M&A),PBA Group synergetic mergers firm toexecuted a large local enterprise mergers and acquisitions (M&A), growing from a small distribution and acquisitions (M&A), growing 22 companies under its growing a small distribution firm with to a over largefrom local enterprise from a small distribution firm wing, and 500 staff across 13 firm to large local enterprise with over 22acompanies under its to a enterprise overits 22 countries. with over companies under wing,large andlocal 50022 staff acrosswith 13 companies under its wing, and 500 wing, and 500 staff across 13 countries.He is a member of the countries. staff across 13 countries. Council for Skills, Innovation and He is a member ofcommittee. the Productivity In He is a (CSIP) member of the Council forisSkills, Innovation andand Council for Skills, Innovation addition, PBA Group was awarded He a member of the Council Mr. Derrick Yap, Productivity (CSIP) committee. Inand Productivity committee. In the winner of (CSIP) theInnovation Promising SME for Skills, Chief Executive Officer Mr. Derrick Yap, addition, PBA Group was awarded addition, PBA Group was awarded 500 and Enterprise 50. Productivity (CSIP) committee. In Mr. Derrick Yap, Mr. Derrick Yap, Chief Executive Officer the winner of the Promising SME the winner of the Promising SME addition, PBA Group was awarded Chief Executive Officer Chief Executive Officer KEY SUCCESS ELEMENTS 500 the and Enterprise 50. 500winner and Enterprise 50. ofbusiness the Promising SME Integrating acumen KEY SUCCESS ELEMENTS • Strategic optimization 500 and Enterprise 50. KEY SUCCESS ELEMENTS with engineering and KEY SUCCESS ELEMENTS Strategic optimization •• Digital marketing technology to drive industry Integrating business acumen Integrating business acumen optimization •• Strategic Digital marketing • Strategic optimization 4.0 with engineering and Integrating business with engineering and • Digital marketing technology toengineering drive industry PROFILE • Digital marketing technology to drive industry acumen with Derrick graduated from the 4.0 National University of Singapore PBA Group was established 4.0 and technology to drive PROFILE whereDerrick he majored in Business graduated from the in 1987 in Singapore, and has PROFILE PROFILE Derrick graduated from the industry 4.0 Afterof Administration. graduation National University Singapore quickly expanded its business to PBA Group was established National University Singapore PBA Group was established he took a role as aofsales person where he majored in Business key Asianin countries thehas US. in in Singapore, and 1987 PBA Group wasand established Derrick graduated from for the where he majored in Business in 1987 Derrick in Singapore, and has an engineering company, where Administration. After graduation is responsible forquickly the quickly expanded itsand business to 1987 inYap Singapore, has National University of Singapore Administration. After quickly Group’s expanded its business to he his hedeveloped took a role as technical a graduation sales person for strategic direction and key Asian countries andto the US. expanded its business key Asian where hein majored in After Business he took a role as a sales person for capability engineering. key Asian countries and the US. an engineering company, where decisions, as well as transforming Derrick Yap is responsible for the countries and the US. Derrick Administration. After graduation accumulating sufficient company, where he developed his technical Group to become anthe Asian DerrickPBA Yap is responsible for Group’s strategic direction and an engineering Yap is responsible the Group’s he took a role asindustry a sales person knowledge and capability in engineering. After for he developed his technical robotics and decisions, asinwell as for transforming Group’spowerhouse strategic direction and strategic direction and decisions, an engineering company, where experience, he sufficient led PBA After group to he accumulating automation. PBA become an Asian capability in engineering. decisions, as Group well astotransforming as well as transforming PBA Group developed his technical execute M&A with over 22capability knowledge and industry powerhouse in robotics and with accumulating sufficient Derrick began career PBA Group to become an his Asian to become an Asian powerhouse in in engineering. After accumulating companies and that was how itto experience, he led PBA group automation. the engineering and industry powerhouse in roboticssales andteam before knowledge started. execute M&A with over 22 robotics and automation. sufficient and industry leading the group’s sales team in Derrick began his career withexperience, heknowledge led PBA group to automation. companies and that was howgroup it experience, he led PBA and Malaysia. Singapore the engineering sales team before execute With the government’s M&A with over 22 Derrick began his career with started. Derrick began his to execute M&A with over 22 Subsequently, he headed the leading the group’s sales teamcareer in companies increased emphasis industry and that wason how it the engineering team before global and trading with distribution thesales engineering sales team companies and that was how it and Malaysia. Singapore 4.0 initiatives and the creation of With the government’s started. leading the group’s sales team in Subsequently, headed the sales before leadinghe the group’s

arm, linear motor engineering,

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position to meet industry demands. demands. Robotics Automation Centre of Hence, Derrick founded an Excellence (RACE) as Hence, Derrick founded Robotics Centre of Hence, Automation Derrick founded industrial platform to drive the Robotics Automation Centre of Excellence (RACE) as an Robotics Automation Centre adoption of (RACE) Industryas 4.0 across of Excellence an industrial platform toandrive the Excellence (RACE) as industrial Southeast In 2017, he the industrialAsia. platform to drive adoption of Industry 4.0 across platform toof drive the adoption of started an incubation lab the adoption Industry 4.0 with across Southeast Asia. In 2017, vision to4.0 groom the next Southeast Asia. InSoutheast 2017, he he Asia. Industry across started lab with the of youngan leaders in the started anincubation incubation lab with Ingeneration 2017,an he started incubation vision to groom the next manufacturing, engineering and vision to groom the next lab with the vision to groom the generation ofofyoung leaders in in robotics. generation young leaders in next generation of young leaders manufacturing, engineering and manufacturing, engineering manufacturing, engineering and and robotics. robotics. Strategic optimization for robotics. success of the company Strategic optimization for Strategic optimization for Strategic optimization for “We need to entrust our 3-insuccess of the company success ofand thetocompany 3 strategy only steer the

success of the company company any targeted “Wetoneed entrustmarket”, our 3-in“We need totoentrust our 3-insays Derrick. That is, to be top 3 strategy and to only steer the strategy “We need totoentrust ourthe 3-in3 and only steer the 3company companytowithin 3 years.market”, PBA any targeted 3 strategytoand to only steer the company anyThat targeted market”, Group will remain nimble even says Derrick. is, to be the top company to any targeted market”, says Derrick. That is,they to be theintop and especially when3 grow 3 company within years. PBA Derrick. That is, to be the top 3says company within 3 years. PBA size. Their willnimble continue to Group willfocus remain even 3 groom company within 3 years. PBA Group will remain nimble even their PBA talent to remain and especially when they grow in Group will focus remain nimble even and especially when they grow in the forefront ofwill robotics and size. Their continue toin and especially when they in industrial 4.0.PBA groom their talent togrow remain size. Their focus will continue to size. Their focus will continue in the forefront robotics and to groom their PBAof talent to remain industrial groom their 4.0. PBAoftalent to remain in the forefront robotics and industrial 4.0.

started. increased emphasis on industry

Singapore andin Malaysia. With the government’s global distribution trading team Singaporeand and Malaysia. 4.0 initiatives and the creation of Subsequently, he headedhe the headed the increased emphasis Subsequently, With the on industry government’s 50 Success Stories global distribution and trading 4.0 initiatives the creation of global distribution and trading increased and emphasis on industry 50 Success Stories

smartfactories, factories, PBA PBA decided smart decidedtoto take a leadership position in the take a leadership position in the deployment of “smart factory” smartfactories, factories, PBA decided toto smart PBA decided deployment of “smart factory” initiatives. Its strong focus on take a leadership position in the take a leadership position in the initiatives. Itsofstrong focus industry education as well as on the deployment “smart factory” deployment of “smart factory” industry education as well the deployment of robotics andason initiatives. Its strong focus initiatives. Its strong focus on deployment of robotics and automation integrated withas the industry education as well industry education as well automation integrated with system solutions have put them as in deployment of robotics and the deployment robotics andin system solutions have put them aautomation good position toof meet industry integrated with integrated with system demands. aautomation good position to have meet industry system solutions put them in solutions have puttothem in a good a good position meet industry demands. Hence, Derrick founded

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/OTHER SERVICES/ in the forefront of robotics and industrial 4.0.

Technology does not merely cover digital marketing, but also extends to modern automation. PBA Group’s linkage to large Being up-to-date is essential to /OTHER enterprisesSERVICES/ is through robotics keep the company growing. Up till /OTHER SERVICES/ PBA Group’s linkage tocontract large Technology does not merely cover automation and now, technology and innovation enterprises is through robotics digital marketing, but also extends to manufacturing forlinkage complex especially does innot robotics PBA Group’s to capital large Technology merely coverand automation and contract modern automation. Being up-to-date equipment is through for semiconductor automation havebut helped Group enterprises robotics digital marketing, alsoPBA extends to manufacturing complex capital ismodern essential to keep theBeing company automation andfor contract and aerospace maintenance, to increase productivity, increase automation. up-to-date equipment for semiconductor and growing. Upto tillkeep now,the technology manufacturing for complex capital is ROI, essential companyand repair and overhaul companies, and lessen dependency on aerospace maintenance, repair innovation especially in robotics and equipment for semiconductor and growing. Up till now, technology and servicing clients like Singapore manpower for labor intensive jobs. and overhaul companies,repair servicing automation have helped PBA Group aerospace maintenance, innovation especially in robotics and Airlines, Samsung, and Foxconn to The trend will seemingly continue clients like Singapore Airlines, increase productivity, ROI, and overhaul companies, servicing automation have helpedincrease PBA Group Technology. This wide scope in this digital era. Samsung, and Foxconn and lessen dependency onincrease manpower clients like Singapore Airlines, to increase productivity, ROI, of platform definitely serves Technology. This wide scope of to for labor intensive jobs. The trend Samsung, and Foxconn and lessen dependency on manpower harness success forserves strongto business will seemingly continue in this digital platform definitely Technology. This wide scope of forOverseas labor intensive jobs. The trend business harness network.success for strong era. platform definitely serves to will seemingly continue in this digital business network. expansion opportunities harness success for strong era. Keeping up with for robotics andexpansion business network. Overseas business technological disruptions automation by partnership opportunities for robotics and Keeping up with Overseas business expansion automation by partnership technological disruptions opportunities for robotics and Keeping up with “At present, we are only utilizing “Our “Our client client porfolio porfolio is is composed composed automation by partnership “At present, we are only technological basic-level of disruptions digital marketing of of largely B2B clients, with 70% largely B2B clients, with 70% utilizing basic-level of digital “Our client porfolio is composed “At present, we are only such as through social media, from the local market and 30% from the local market and 30% areare marketing such as through social of largely B2B clients, with 70% utilizing basic-level of digital however, we are in the process of overseas clients”, says Derrick. overseas clients”, says Derrick. PBA media, however, we are in the from the local market and 30% are marketing such as through social strengthening this aspect”, says PBA Group has also formed some Group has also formed some sort of process of strengthening this overseas clients”, says Derrick. PBA media, however, we are in the partnerships overseas for the future Derrick. sort of partnerships overseas for aspect”, says Derrick. Group has formed some sort of process of strengthening this planning of also business expansion . the future planning of business partnerships overseas for the future aspect”, says Derrick. expansion. planning of business expansion.

singapore

Company Profile

SINGAPORE Corporate Name: PBA Group Established: 1987

SINGAPORE

Company Profile

Company Profile Number of Employees: Corporate Name: PBA Group 500+ across 13 countries Corporate Name: PBA Group Established: 1987

International Activities: Established: 1987 • Having foreign affiliates and Number of Employees: branches 500+ across 13 countries Number Employees: • Export ofofgoods 500+ across 13 countries

International Activities: Awards:

Having foreign affiliates andSME branches • • Winner of theActivities: Promising International Export of goods •500 • Having foreign affiliates and branches goods • Winner Enterprise 50 • Exportofofthe Awards:

Email: [email protected] • Awards: Winner of the Promising SME 500



Winner of the Enterprise 50

• Winner of the Promising SME 500 Tel.: +65 766764 of the Enterprise 50 • Winner Email:+65 9489 1349 [email protected] Email:

Website: [email protected] www.pbagroup.net Tel.: + 65 766764, +65 9489 1349

Below 1: Derrick working on a Special Purpose Machine. Below 2: PBA Group’s suit of technology; Standard Direct Drive Motors (e.g. DX Iron less, PIX Ironcore Series, PSM Shaft BelowCVC 1: Derrick on a Special Purpose Machine. Series, Series, working PDDR Series)

Below 1: Derrick working on a Special Purpose Machine

Below 2: PBA Group’s suit of technology; Standard Direct Drive Motors (e.g. DX Iron less, PIX Ironcore Series, PSM Shaft

Below 2: PBA Group’s suit of technology; Standard Direct Drive Motors (e.g. DX Iron less, PIX Ironcore Series, CVC Series, PDDR Series) Series, PSM Shaft Series, CVC Series, PDDR Series)

.

.

Tel.: + 65 766764, +65 9489 1349 Facebook: Website: www.facebook.com/racerobotics www.pbagroup.net Website:

Instagram: @racerobotics www.pbagroup.net Facebook:

www.facebook.com/racerobotics Facebook:

www.facebook.com/racerobotics Instagram: @racerobotics Instagram: @racerobotics

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/OTHER SERVICES/

indonesia

/OTHER SERVICES/ aa

IND

PT. Zahir International PT. Zahir International Creating a thorough financial report is no longer a confusing

Creating a thorough financial is noPT. longer and burdensome task anymore, with report the help from Zahir a confusing and burdensome task anymore, with the help from PT. Zahir International International

PT. Zahir Interna Muhamad Ismail is the CEO He started in 2005 as sales resources and the rising number of and leader of PT. Zahir affordable price for hig and marketing supervisor, he bright people in Indonesia to bring International. products which is com successfully brought PT. Zahir the brand forward. well accepted by their He started 2005 as sales International further andin establish domestically and inter and marketing he the company’s existence supervisor, to be even Keeping up with the is possible due All this successfully brought PT. Zahir known and trusted in the heart of technology trend availability grow of the local International further and establish consumers. He also holds a Master resources and the risin be even in the digital era the company’s existence tobusiness degreeknown of Management from Bina of bright people in Ind and trusted in the heart of bring the brand forwar Nusantara University, Jakarta. He consumers. He also holds a Master “We must keep improving is nowdegree pursuing Programfrom ofDoctoral Management Bina by keeping up with ourselves with the ambitionUniversity, of developing Nusantara Jakarta, He the current technology trend in and preserving the company for the Program is now pursuing Doctoral Keeping up with the Mr. Muhamad Ismail, with the moment and forambition the future.of Hedeveloping is consumer behavior. We need to technology trend gr be specialized and flexible”, says Chief Executive OfficerChief capable and preserving the company for of speaking in 3 languages Mr. Muhamad Ismail, business in the digi Muhamad. The company provides the moment and for the future. He (Indonesia, English and Arabic). Executive Officer “Weprocess must keep im is capable of speaking in 3 the tools to efficiently KEY SUCCESS ELEMENTS data and it is like by a new ourselves keeping u languages (Indonesia, English andnumbers, Driving business with local KEY SUCCESS ELEMENTS • Driving business growth current tre Arabic). tool of data analytics to technology provide • Driving growth human resources behavior. W with localbusiness human resources a better insight consumer into the massive local resources be specialized • with Keeping uphuman with information the client has. There isand flex • Keeping up with Muhamad. The compa PT. Zahir International has been also some complimentary software technological trend grow technological trend grow provides the tools to ef Driving business with local run and managed highly by local downloadable from the company business in the Digital era business in the Digital era human process data and numb human resources resources over the past 20 website for trial. • Expanding distribution like a new tool of data • Expanding distribution years. TheyPT. believe in Indonesian Zahir International has channel for the next decades provide a better insigh channel for the next decadesbrightbeen and operate managed by marketing is one of their talentrun to run, andhighly Digital massive information th resources the past bring local this human brand forward. Theover main marketing activities and they has. There is also som PROFILE 20 years. They believe in Indonesian company now established a strong PROFILE also have their own division. The softwa complimentary bright talent to run, operate and position in the domestic market PT. Zahir International was company tries downloadable to maximize thefrom th bring this brand forward. The PT.inZahir was for accounting and financial use of SEO, Google website forsocial trial. Ads, and founded 1996In in ternational Bandung by company now established strong software business, a foundedIsmail. in 1996Itinis Bandung by management Muhamad created to media as their marketing tools to Digital marketing position in the domestic market It isaccounting created has been recognized, trusted reach out to the intended audience helpMuhamad those whoIsmail. need the their main marketing a for accounting and financial software to create theirand used by over 66,000 users. of their products. to help those and whomanage need the and they also have the management software business, theiraccounting financialsoftware report easily and Indonesian to create and Partnership division. The compan has beenwith recognized, trusted and quickly. The company has been companies is their strategy manage their their financial report local used maximize the use of SE by over 66,000 users. distribution growing ever since and today they to approach domestic and Expanding easily and quickly. The company Ads, and social media Partnership with Indonesian local havehas their 6thgrowing version of the for the next decades market. been ever sincesoftware and international marketing tools to reac companies is their strategychannel to alongside with other supporting intended audience of t approach domestic and today they have their 6th version of business management tools such as After 20 years of business in products. international market. the Server softwareand alongside Report POS. with other PT. Zahir International sets an domestic market, the company is supporting business management affordable price for high quality tools such as Report Server and products which is compatible and currently in the expansion stage well accepted by their customers for the international market. POS. domestically and internationally. Leveraging their advantage in Muhamad Ismail is the CEO and All this is possible due to the the domestic market, PT. Zahir availability of the local human leaderStories of PT. Zahir International. 50 Success

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/OTHER SERVICES/ Expanding distribution /OTHER SERVICES/ channel for the next decades /OTHER SERVICES/ Expanding distribution After 20 years of business in channel for the next decades domestic market, the company is International is rating currently in the expansion stage After 20 years of accele business in the market internationalization. for the international domestic market, themarket. company is Leveraging advantagestage in the currently intheir the expansion Business-to-business domestic market, PT.market. Zahir is their for the international model as isallaccelerating enterprises need International Leveraging their advantage inthe the to prepare accounting and financial market internationalization . domestic market, PT. Zahir report, and they need a usefriendly International is accelerating the tool. A good client relationship Business-to-business is their market internationalization . wide range ofneed distribution modelthrough as all enterprises to channel is theirand business driver. prepare accounting financial Business-to-business is their Users of Zahir’s services include report,as and need a usemodel allthey enterprises need to not only small and medium client friendly tool. A goodand prepare accounting financial enterprises but also large relationship through wide range report, and they need a usemultinational enterprises. of distribution good client friendly tool. Achannel relationship through wide range of distribution channel

INDONESIA

INDONESIA

Company Profile indonesia

is their business driver. Users of Corporate Name: Company Profile Zahir’s services include not only PT Zahir Internasional their There are quitedriver. aenterprises number of of small and medium but is business Users Corporate Name: competitors in include the market to also large multinational enterprises. Zahir’s services not only CompanyPT Profile Zahir Internasional provide affordable accounting and but small and medium enterprises Established: 2005 Theremanagement are quite a number of financial software. also large multinational enterprises.Corporate Name: competitors the market to provide With this ininmind, PT. Zahir Established: 2005 PT. Zahir Internasional affordable accounting and financial There are quite a number of International strives to understand Number of Employees: More than 100 customers’ needs better and acts management With this in competitors insoftware. the market to provide Established: 2005 quicklyPT. to Zahir provideInternational not and only financial prostrives mind, affordable accounting Number of Employees: More than 100 ducts but also value-added services International Activities: to understand customers’ needs management software. With this in such as accounting management Number Employees: better PT. and Zahir acts quickly to provide mind, International strives •ofHaving foreign affiliates and branc support to corporate customers. 100 Activities: not to understand customers’ only products but alsoneeds More than•International Export of goods to foreign countrie value-added services such as better and acts quickly to provide • Having foreign affiliates and branc Activities: accounting management support toInternational not only products but also of goods to foreign countrie • Export Awards:affiliates and • Having foreign corporate customers. value-added services such as accounting management support to branches• Best Choice Award 2013 • Export of goods to foreign Awards: corporate customers. countries • Best Choice Award 2013 Email: Awards: [email protected] • Best Choice Award 2013 Email:

[email protected] Email: Tel.: +62 81 198 66999 [email protected] Tel.: +62 81 198 66999 Website: Tel.: +62 81 198 66999 www.zahiraccounting.com/id Website: Website: www.zahiraccounting.com/id www.zahiraccounting.com/id Facebook:

Above: Bahir’s accounting and financial management software

www.facebook.com/zahiraccounting Facebook: Facebook: www.facebook.com/ www.facebook.com/zahiraccounting zahiraccounting Instagram: @zahiraccounting

exhibition, Zahir’s outlet where customers can try software

Instagram: @zahiraccounting Instagram: @zahiraccounting

Above – Bahir’s accounting and financial management software.

Below (clockwise) – Muhamad Ismail on the Online Seminar, Demonstration booth at an accounting exhibition, Zahir’s outlet where customers can try software Above – Bahir’s accounting and financial management software. Below (clockwise): Muhamad Ismail on the Online Seminar, Demonstration booth at an accounting Below (clockwise) – Muhamad Ismail on the Online Seminar, Demonstration booth at an accounting exhibition, Zahir’s outlet where customers can try software

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50 Success Stories

scholarship to pursu degree at the Univer He worked at the Wo laoLAO pdrPDR Laos for 2 years after /OTHER SERVICES/ LAO PDR graduation and was The company recently RentsBuy Sole Co., Ltd.Ltd. RentsBuy Sole Co., another scholarship RentsBuy Sole Co., Ltd. received an award from the Asia From toone oneofofthe themost most successful entrepreneurs, Belgium Governmen Fromnothing nothing to successful entrepreneurs, From nothing to one of the most successful entrepreneurs, Pacific Property Awards 2017 for the drivenHoumph Houmphan SAIYALATH his own thepassionately passionately driven an SAIYALATH builtbuilt his own cooperation with the the passionately driven Houmphan SAIYALATH built his own real empireininjust justless less than 10 years realestate estate empire than years Property Consultancy, in10what real estate empire in just less than 10 years was Institute of Developm the first year for a Lao company to Adminstration (NID ever participate in the Houmphan award. This solely-owned entrepreneur, without him dreaming about solely-owned SAIYALATH. entrepreneur, From owner without him dreaming about and having adegree better life for at N his MBA Houmphan SAIYALATH. From a successful becoming business Houmphan SAIYALATH. From becoming business then, RentsBuy has gradually himself anda successful his family. He was is considered to be a country then,RentsBuy RentsBuyhas has gradually owner and having a better then, gradually owner and having a better lifefrom forlife for grown by expanding in terms Bangkok, ordained to obtain education Thailand. grownby byexpanding expanding terms himself his family. He was grown inin terms of of himself and and his family. He was milestone that proves that Lao’s of services offered and physical local temple. After finishing high servicesoffered offeredand and physical ordained to obtain education services physical ordained to obtain education from from offices to cover variouscities. cities.The The school, he was awarded with a offices to cover various local temple. After finishing high offices to cover various cities. The local temple. After finishing high rising businesses have company the Having not givin is currently establishing scholarship to pursue a bachelor’s company he was awarded with awith a establishing iscurrently currently companyis school, he was awarded establishing school, 44 additional officesininLao at the University Lao. He scholarship to pursue aof bachelor’s offices scholarship to pursue a bachelor’s 4 additional additional offices in Lao Lao major degree capacity to compete and be childhood dream of b cities whichwhich are are Luangprabang, worked the World Bank-Laos degree at the University of Lao. major cities degree at the University of Lao. major cities which are Khammwoan, Suvannakhet, years after and He2He worked at the World Bank-in Luangprabang, Khammwoan, worked atgraduation the World BankLuangprabang, Khammwoan,and for excellent in regional and global businessman, 200 Laos for 2 years after Suvannakhet, and Champasak. Champasak. was awarded another scholarship Laos for 2 years after Suvannakhet, and Champasak. graduation and was awarded from theaBelgium Government arenas just like any other met friend who had The company recently graduation and was awarded another scholarship from the company recently received TheThe company recently received in cooperation with the National an award from the Asia another scholarship from the Belgium Government in received anfrom award the Asia Institute an award thefrom Asia Pacific of Development business and happen countries. Pacific Property Awards 2017 for Belgium with Government in cooperation the National Pacific Property Awards 2017was for Adminstration Property Awards 2017 for Property (NIDA) to National pursue Property Consultancy, in what cooperation with the Institute of Development Property Consultancy, inwas whatthe property broker. Consultancy, ina Lao what MBA degree at NIDA in He the first year for company towas his Institute of(NIDA) Development Adminstration to pursue the first year for a Lao company ever participate the company award. This first year for a inLao to to Bangkok, Thailand. Adminstration (NIDA) his MBA degree at NIDA toto pursue learn ever participate award. This opportunity in is considered to beinin a the country ever participate the award. his MBA degree at NIDA in Bangkok, Thailand. milestone that proves that Lao’s is considered to be a country This is considered to be a country Having notThailand. giving up his Bangkok, Dream big and aim high, Mr. Houmphan SAIYALATH, entrepreneurship, ru rising businesses have the Havingdream not giving up his milestone thatto proves that Lao’s milestone that proves that Lao’s childhood of becoming a HoumphanDirector SAIYALATH, Managing capacity to compete and be childhood dream of becoming a Mr.Mr. Houmphan SAIYALATH, risingbusinesses businesseshave have the Having not giving up his rising the capacity businessman, in 2007, Houmphan Managing Director succeed business, and the rea excellent in and global businessman, in 2007, Houmphan Managing Director capacity toregional compete be in met childhood dream to compete and be and excellent a friend who hadofa becoming passion a arenas just like any met a friend who had a passion for other KEY SUCCESS ELEMENTS excellent in global regional and just global businessman, in 2007, to Houmphan regional and arenas like for business and happened be market in Lao PDR f business and happened to be a countries. KEY SUCCESS ELEMENTS arenas just likea any other met a friend whoHe hadreceived a passion for • Always thriving forthat success lifeany KEY SUCCESS ELEMENTS other countries. a property property broker. The saying is like broker. He received an • • Working business and to be a in countries. Always thriving forsuccess success together an opportunity tohappened learn about friend. • Always thriving for opportunity toEventually learn about property broker. He received • Working together • Online climb, butplatform the view is great entrepreneurship, running a an Dream big and toto entrepreneurship, running a Dream bigis andaim aimhigh, high, • Working together opportunity to learn about • Online platform dedicated business, and the the real estatehis e succeed business, and realall estateof succeed • PROFILE Online platform Dreamto big and aim high, to entrepreneurship, running a probably accurate enough market inLao Lao PDR from his market in PDR from his friend. The saying that life is like a RentsBuy is the very first succeed business, and the real estate resources to start up friend. Eventually 2008, he PROFILE in 2008,inhe dedicated the view great commercial real estate brokerage climb, The but saying that islife is islike a Eventually PROFILE describe Houmphan’s jouney market inofLao PDR from his dedicated all his effort and all of his effort and resources to Thebut saying life RentsBuy the veryselling, first probably accurate enough tolike ais and agency inisproperty climb, the that view is isgreat friend. in 2008, he resources toEventually start up RentsBuy. up RentsBuy. climb, but the view is great describe Houmphan’s jouney commercial real estate brokerage leasing, investing, and appraisal in probably accurate enough is to start dedicated before he established company RentsBuy is the very first his all of his effort and before he established his company At the Lao PDR. in With a reputation probably accurate enough to and agency property selling, Houmphan’s jouney commercial real estate brokerage describe resources to start up RentsBuy. RentsBuy. Rather than having beginning of the beg accumulated almost 10 years, describe Houmphan’s leasing, appraisal in RentsBuy. Rather than having before he established hisjouney company and investing, agencyover in and property selling, sufficient resources to start up his operation, the the company has managed to serve before he established his company At the Lao PDR. With a reputation Rather than having leasing, investing, and appraisal RentsBuy. own business like many business only assets he more than 70% in property buying sufficient resources to start up his RentsBuy. Rather than having beginning of the accumulated over With almosta 10 years, op sufficient resources tojourney start up his in rental, Lao PDR. reputation owners, Houmphan’s has had was a and up to 100% inserve sufficient resources to start up his operation, the theand company has managed to own business like many business accumulated over almost 10 years, always been a tough one. motorcycle to porperty appraisal. own business liketomany ownbusiness business like many business only assets heon more 70% in Houmphan’s journey has thethan company hasproperty managedbuying serve owners, ride around The company was established Born and in the owners, Houmphan’s journey has had was a andmore rental, and up to property 100% in buying always been araised tough one. than 70% Vientiane to find ha owners, Houmphan’s journey has on 8 August 2008inby an ambitious countryside ofaLuangprabang always been tough one. motorcycle to porperty appraisal. and rental, and up to 100% in properties in province, never a day passed ride around Thebeen company was established one. Born raised in the porperty appraisal. Born and raised in the always a tough mo Vientiane to find on 8 August 2008 by an ambitious countryside Luangprabang countryside ofofLuangprabang properties in rid never a adayday passed The company was established province, province, never passed 91 Born and raised inwithout the him dreaming about on 8 August 2008 by an ambitious 50 Success Stories Vie solely - owned entrepreneur, becoming a successful business countryside of Luangprabang 91 pro 50 Success Storiesnever a day passed province, 4 additional offices in Lao major cities which are Luangprabang, Khammwoan, /OTHER SERVICES/ /OTHER SERVICES/ Suvannakhet, and Champasak. aa

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/OTHER SERVICES/

lao pdr

At the beginning of the services to clients. And for those operation, the only assets he had clients who are travelling or have Company Profile was a motorcycle to ride around an interest in buying or renting a Vientiane to find properties in need property in Lao PDR, the companies /OTHER SERVICES/ LAO PDR Corporate Name: of rent and sell. He also rented a will consign the work over to RentsBuy Sole Co., Ltd. small room and converted it into RentsBuy and vice versa. This Agoda, Booking.com, and Airbnb. need an of rent and sell. He also office of his own. After several arrangement provides the company to of help rented a smallpassed, room and converted Established: 2008 months Houmphan asked The withlaunch broaderaims groups clients apart Company Profile customers find and reserve it intohis ansister office of his own. After and cousins to help him in from just Lao residents. Corporate Name: RentsBuy Sole Co., Ltd. several passed, /OTHER SERVICES/ LAO themonths business standard operations. accommodation to stay in Lao Number of Employees: 18 PDR PDR. Currently, the site is in a Houmphan asked his sister and Keep preserving on the real estate Enhancing customers’ period and will be fully cousins toofhelp him inwith the business and trial Agoda, Booking.com, and Airbnb. need rentethic and sell. Hetimely also International Activities: Establishs: 2008 after. business standard operations. convenience an online The launchsoon aimswith to help rented a small room and converted quality after-sale service is what promoted Having outsourcing Company Profile of service in KeepitHoumphan preserving on real customers find and reserve into an office ofthe his own.estate After has always believed platform foreign countries Corporate Name: RentsBuy Sole Co., Ltd. business with timely and accommodation to stay in Lao several months passed, and ethic that to him, is probably the Number of Employees: 18 PDR. Currently, the site is in a Houmphan asked his sister and quality after-sale service is what rule of thumb for success. As has been stated at the Awards: trial period and will be fully cousins to help him in the Houmphan has always believed beginning, currently RentsBuy Establishs: 2008 promoted soon after. business standard operations. • Asia Pacific Property Award and that to him, is probably the International Activities: is offering an online reservation Keep preserving on the real estate Working together with 2017 in Property Consultancy rule of thumb for success. Having outsourcing of service in foreign service for accommodation in Lao business ethic with timely and countries •Number ASEAN 2016, other co-agents to achieve of Business Employees:Award 18 PDR. The clean, neatly designed, quality after-sale service is what LAO PDR SME Excellence Awards in better results for everyone and interactive webpage of Houmphan has always believed Awards: Working together with other Innovation Laostay.com got its inspiration and that to him, is probably the International Activities: • AsiaExcellence Pacific Property Award 2017 in co-agents toterms achieve better •Having Top 100 Typical In of rule ofBooking.com, thumb for success. outsourcing of service in foreign Agoda, andbusiness Airbnb. from previous successors in online Property Consultancy countries results for everyone internationalization, RentsBuy accommodation reservation sites, Enterprise in Indochina 2014 • ASEAN Business Award 2016, SME The launch aims to help Profile is terms working in close collaboration Agoda, Company Booking.com, and Airbnb. Excellence Awards in Innovation In of business Right: Houmphan and the award in Property Consultancy from customers find andofreserve Awards: Working together with other with a number international The aims to 2017 help customers the Asia launch Pacific Property Awards • Top 100 Excellence Typical Email: internationalization, RentsBuy is Pacific Property Award 2017 in Corporate Name: RentsBuy Sole •Co.,Asia Ltd. accommodation to and staybetter in Lao co-agents to achieve Enterprise in Indochina 2014 real estate brokers consultancy find and reserve accommodation [email protected], Property Consultancy Below: The team behind the success of RentsBuy working in close collaboration results for everyone PDR. Currently, the site Thailand, is in a including CBRE to stay in Lao PDR. Currently, the • ASEAN Business Award 2016, SME with afirms number of international [email protected] Excellence Awards in Innovation Above: Examples oftrial RentsBuy.com andand laostay.com homepage trial period and will be fully JLL, and Knight Frank. These real site is in a period will be In terms of business Right: Houmphan and the award in Property Consultancy from Email: real estate brokers and Establishs: 2008 the Asia Pacific Property Awards 2017 • Top 100 Excellence Typical internationalization, RentsBuy is estate companies provide advisory fully promoted soon after. after. promoted soonincluding consultancy firms CBRE Enterprise Indochina Tel.: +856 20in233 333 472014 [email protected], Below: The team behind the success of RentsBuy working in close collaboration [email protected] Thailand, JLL, and Knight Frank. with a number of international Above: Examples of RentsBuy.com and laostay.com homepage These real estate companies Email: Website: real estate brokers and Number of Employees: 18 provide advisory services to consultancy firms including CBRE www.RentsBuy.com [email protected], Tel.: +856 20 233 333 47 clients. And for those [email protected] Thailand, JLL, andclients Knight who Frank. www.laostay.com are travelling havecompanies an interest These realor estate www.mahasab.com International Activities: in buying oradvisory renting services a property provide to in Website: Having outsourcing of service in foreign Tel.: +856 20 233 333 47 clients.the And for those clients Lao PDR, companies will who countries Facebook: www.RentsBuy.com, www.laostay.com are travelling have consign the workor over toan interest www.facebook.com/ in buying or renting a property in RentsBuy and vice versa. This www.mahasab.com Website: Awards: Lao PDR, provides the companies RentsBuyproperty arrangement the will www.RentsBuy.com, www.laostay.com consign the work over to • Asia Pacific Property Award 2017 in company with broader groups of RentsBuy and vice versa. This www.mahasab.com Facebook: roperty P onsultancy C Twitter and Instagram: clients apart fromprovides just Lao arrangement the • ASEAN Business Award 2016, SME www.facebook.com/RentsBuyproperty @RentsBuy residents. company with broader groups of Excellence Awards in Innovation Facebook: Right: Houmphan and the award in Property Consultancy from clients apart from just Lao the Asia Pacific Property Awards 2017 • Top 100 Excellence Typical Official www.facebook.com/RentsBuyproperty Line: RentsBuy residents. Enterprise in Indochina 2014 Twitter and Instagram: @RentsBuy Enhancing customers’ Below: The team behind the success of RentsBuy

convenience with an online Above: Examples of RentsBuy.com and Enhancing customers’ Above: Examples homepage of RentsBuy.com and laostay.com homepage platform laostay.com convenience with an online As has been stated at the platform

beginning, currently RentsBuy is Right: Houmphan and the award in Property As has been stated at the Awards Consultancy from the Asia Pacific Property offering an online reservation beginning, RentsBuy is 2017 / The teamcurrently behind the success of RentsBuy service for accommodation in Lao offering an online reservation PDR.service The clean, neatly designed, for accommodation in Lao and interactive webpage PDR. The clean, neatlyof designed, Laostay.com got itswebpage inspiration and of 92 interactive fromLaostay.com previous successors in online got its inspiration from previousreservation successors in online accommodation sites, accommodation reservation sites,

Twitter and Instagram: @RentsBuy

Email: [email protected], [email protected]

Official Line: RentsBuy

Official Line: RentsBuy

Above: Houmphan and the award in Property Consultancy from the Asia Pacific Property Awards 2017 / The team behind the success ofHoumphan RentsBuy and the award in Property Consultancy from Above:

Tel.: +856 20 233 333 47

the Asia Pacific Property Awards 2017 / The team behind the success of RentsBuy

Website: www.RentsBuy.com, www.laostay.com

50 Success Stories

/OTHER SERVICES/

LAO PDR LAO PDR

/OTHER SERVICES/ /OTHER SERVICES/

Samart Samart Event EventOrganizer OrganizerCo., Co.,Ltd. Ltd.

Samart Event Organizer Co., Ltd. A professional event organizer from Lao PDR with the aa

aa

LAO PD

A professional event organizer from Lao PDR with the

experienceof oforganizing organizing anevent event forthe the former President A professional event organizer from Lao PDR with the experience an for former President of the United States experience of organizing an event for the former President of the United States of the United States

Mr. Anoulack PATHOMMAVONG, Managing Director

KEY SUCCESS ELEMENTS Mr. Anoulack PATHOMMAVONG, Mr. Anoulack PATHOMMAVONG, Managing Director • Leveraging Managingbusiness Director connections • KEY Taking local culture as SUCCESS ELEMENTS KEY•inspiration SUCCESS ELEMENTS innovation Leveragingfor business • Human capital connections training • Leveraging business • Taking local culture as connections inspiration for innovation PROFILE • Taking localcapital culture as • Human training Samart Event Organizer was inspiration for innovation established in 2006, with the aim • ofHuman capital training developing the advertisement PROFILE industry and promote awareness of local and imported products Samart Event Organizer was PROFILE imported products. established in 2006, with the aim of the highlights waswas Samart Event Organizer of One developing the advertisement organising an event for H.E. Mr. industry promote awareness established in and 2006, with the aim Barack Obama, the former of local and imported products of developing the advertisement president of the United States of imported products. industry andupon promote awareness America, his visit to Lao of local PDR.and imported products One of the highlights was imported products. organising an event for H.E. One the highlights wasformer Mr. of Barack Obama, the organising an event H.E.States Mr. of president of the for United 50 Success Stories Barack Obama, the former America, upon his visit to Lao PDR.of the United States of president

America, upon his visit to Lao PDR. 50 Success Stories

Mr. Anoulack Making good use of PATHOMMAVONG is the relationships with large Mr. Anoulack PATHOMMAVONG Making good use of use of Managing of Samart enterprises Mr.Director Anoulack Making good is the Organizer Managing and Director of Samart relationships with large Event is a multiPATHOMMAVONG is the relationships Linking with large with large talented Event entrepreneur Organizer who and hasisa a enterprises enterprises is one of the key Managing Director of Samart enterprises passion for entertainment and the multitalented entrepreneur who success factors of Samart Event Event Organizer andand is aismultiadvertisement the has a passionindustry, for entertainment Linking with large Organizer. They’ve been working Linking with large enterprises talented entrepreneur who has a key the success of Indee andbehind the advertisement industry, enterprises is one of closely with Lao’s local large is one of the key success factorsthe of key Records and many morethe success passion for entertainment and the and is the key behind as well as enterprises success factors of Samart Samart Event Organizer. They’ve Event businesses. is the ofadvertisement Indee Records industry, and manyand more multinational enterprises. Organizer. They’ve been workin key behind the success of Indee been working closely with Lao’s businesses. closely Lao’s local ofenterprises ourwith biggest clients isaslarge local “One large as well Records and many Multi-talented eventmore Beerlaoenterprises (Laos’enterprises. leadingasbrewery), well as multinational organi azer and Advertisement businesses. Multi-talented event who hasmultinational graciously beenenterprises. our producer years customer for over 10 ,” said is organi azer and “One of our biggest clients “One of our biggest As its name indicates, Samart Anoulack. Beerlao has hosted Beerlao (Laos’ leading brewery), clients Multi-talented event Advertisement producer Event Organizer provides all kinds various Beerlao kinds of large events such brewery) (Laos’ leading who has graciously been our azer and Advertisement oforgani entertainment and business as the Beerlao Music Zone, been our who has graciously customer for over 10 years ,” said producer As ranging its name indicates, events from classicalSamart Beerlaocustomer Water Fest,for andover Beerlao 10 years ,” sai Beerlao Samart has hosted Event Organizer concerts, circus shows,provides large-scaleall Anoulack. Global Countdown. Event As its name indicates, Samart Anoulack. Beerlao has hosted various kinds of large events kinds running of entertainment parties, and outdoor and Organizer has also organised a Event Organizer provides all kinds various kinds of large such as the Beerlao Music Zone, sports events, year-end business events ranging from classical concert with sponsorshipevents suc of entertainment and business as the Beerlao Music Zone, Water Fest, and Beerlao countdowns, motor shows, by Toyota Motor of Japan. These classical concerts, circusand shows, Beerlao events ranging classical press conferences tofrom name a few.and Global Countdown. Samart Event Beerlao Water Fest, and Beerlao events usually host thousands of large-scale parties, running people, and the scope of the event Organizer has also organised a concerts, circus shows, large-scale Global Countdown. Samart Eve outdoor sports events, year-end They also arrange all types of is massive. classical concert with sponsorship parties, running and outdoor Organizer has also organised a countdowns, motor shows, and advertisements such as LED by Toyota Motor of Japan. These sports events, press conferences to name few. advertising, radio year-end spots, andasocial classical active inwith the sponsorsh They are alsoconcert hostMotor thousands of media. They attract localshows, young and events politicalusually and business space of such countdowns, motor by Toyota Japan. The people, and the scope of the event and adult Lao generations as well policy dialogue press press Theyconferences also arrange all types to name a few. as with events usuallyand host thousands o as travelers LaoLED isconferences, andand has coordinated massive. ofinternational advertisements suchto as people, the scope of the eve They also arrange all types of PDR. an official event upon the visit of advertising, radio spots, and social is massive. former US president H.E. advertisements such as LED in the media. attract local young They are also active Mr. “WithThey the aid of technology, Barack Obama. advertising, radio spots, and are space also active political and They business such in the our company has reached outas towell a social and adult Lao generations policy and press media. Theywhich attract political andorganization, business space suc large audience, haslocal helped Other than dialogue event as international travelers to young Lao as with the company grow tremendously conferences, and has coordinated Samart Event Organizer also and adult Lao generations as well as with policy dialogue and pres PDR. inas a 10 year period,” says provides advice on marketing an official event upon the visit international travelers to Lao conferences, and has coordinate Anoulack. “The use of our of activities large multinational former US president Mr. PDR. “With the aidincreased of technology, anfor official eventH.E. upon the visit o enterprises such as Toyota, Pepsi eCommerce is also one of a key for Barack Obama. company has reached out to a large former US president H.E. Mr. “With the aid of technology, and Carlsberg. business growth”. audience, which has helped the Barack Obama. our company reached out Other eventSamart organization, In 10 than year time, Event company grow has tremendously into a audience, has helpedSamart Other than eventalso organizatio OrganizerEvent has made its position in Organizer alarge 10 year period,”which says Anoulack. the company grow adviceEvent on Organizer marketing also “The increased use of tremendously eCommerce providesSamart a 10one year for large multinational advice on marketing isinalso ofperiod,” a key forsays business activitiesprovides enterprises such as Toyota, Pepsi Anoulack. “The increased use of activities for large multinationa growth”. 93 and Carlsberg. In 10 year enterprises such astime, Toyota, Pep eCommerce is also one of a key for Samart Event Organizer has made and Carlsberg. business growth”. its position in the Laos’ Meeting,

In 10 year time, Samart Eve Organizer has made its position 93

destination. /OTHER SERVICES/ /OTHER SERVICES/ /OTHER SERVICES/ the Laos’ Meeting, Incentive Travel, Conference and the Laos’ Meeting, Incentive Exhibition/Event (MICE) Travel, Conference and market. Exhibition/Event market. Incentive Travel, (MICE) Conference and Exhibition/Event (MICE) market. Keeping Laos’ local culture with innovative ideas Keeping Laos’ local culture Keeping Laos’ local culture withLao innovative ideas PDR has a reputation with innovative ideas as one of PDR the favorite travel Lao has a reputation destinations international as one of the for favorite travel Lao PDR hascountry a reputation travelers. The has as one destinations for international of the favorite travel destinations beautiful and capital, travelers. mountains The country has for international travelers. The world heritage and culinary beautiful mountains and capital, country has beautiful mountains advantages. world heritage and culinary and capital, world heritage and advantages. To these existing assets of the culinary advantages. country, Samart Eventassets Organizer To these existing of the adds new and innovative energy country, Samart Event Organizer To these existing assets of the and transforms the country into adds new Samart and innovative energy country, Event Organizer an even more attractive and country into addstransforms new and the innovative energy destination. an even more attractive destination.

LAO PDR LAO PDR Government support for human capital training Government support for human capital training Samart Event Organizer has andfinancial transforms the countryLao into an support Samart Event from Organizer has even more attractive destination. government agencies, financial support frommainly Lao from the Department SME government agencies, of mainly Promotion (DOSMEP) have Government supportofto for from the Department SME technical training. Anoulack Promotion (DOSMEP) to human capital training have believes that enhancing the technical training. Anoulack human capabilities of company believes that enhancing the Samart Event Organizer staff is critical to exceed theLao human capabilities of company has financial support from expectations of today’s staff is critical to exceed the government agencies, mainly from demanding international expectations of today’s the Department of SME Promotion travelers. international demanding (DOSMEP) to have technical travelers. training. Anoulack believes that enhancing the human capabilities of company staff is critical to exceed the expectations of today’s demanding international travelers.

Company Profile

LAO PDR

Company Profile Corporate Name: Corporate Name: Samart Event Organizer Co., Ltd Samart Event Organizer Co., Ltd Company Profile Established: 2006

Corporate Name: Established: 2006 Samart Event Organizer Co., Ltd Number of Employees: 11-50 Number of Employees: 11-50

Established: 2006

International International Activities: Activities: Inbound International Activities: Having inbound tourismInbound International Activities: Number of Employees: Awards: The company received local and Having inbound tourism 11-50 international recognitions Awards: The company received local and Awards: The company received local international recognitions and international recognitions. International Activities: Awards: The company received local Email: and international recognitions. Having inbound tourism Email: [email protected] Email: [email protected] [email protected] Awards: Email: Tel.: +856 20 28890000, [email protected] company received local +856 21 20254114 28890000, +856 andTel.: international recognitions

Tel.: +856 +856 21 20254114 288 90000, +856 21 254114 Tel.: +856 20 288 90000, Email: Facebook: +856 21 254114 [email protected] Facebook: www.facebook.com/samarteventorganizer Facebook: www.facebook.com/samarteventorganizer www.facebook.com/samarteventorganizer Tel.: +856 20 288 90000 Facebook:



www.facebook.com/samarteventorganizer +856 21 254114

Facebook: www.facebook.com/ samarteventorganizer

Above and left: Examples of events organized by Samart Event Organizer Above and left: Examples of events organized by Samart Event Organizer

Above and left: Examples of events organized by Samart E

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50 Success Stories

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50 Success Stories

Above: Examples of events organized by Samart Event Organizer

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50 Success Stories

/OTHER SERVICES/ /OTHER SERVICES/ /OTHER SERVICES/ aa

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cambodia CAMBODIA CAMBODIA

SOPHIYA SOPHIYATravel Travel&&Tours Tours SOPHIYA Travel & Tours An outstanding tourism company that opens the gateway An outstanding tourism company that opens the gateway An outstanding tourism company that opens the gateway connecting theworld world Cambodia connecting the toto Cambodia connecting the world to Cambodia

Mrs. Sreat Mom Mom Sophear, Sophear, Mrs. Okhna Okhna Sreat Mrs. Okhna Founder Sreat Mom Sophear, Founder Founder

KEY SUCCESS ELEMENTS KEY SUCCESSELEMENTS ELEMENTS KEY SUCCESS ••A strong team of A strong team of educated educated and committed • A strong team ofstaff educated and committed staff • •and Technological committedintegration staff Technological integration for better services • Technological integration for better services • •for Knowing better your services Knowing your competition competition and how to • Knowing your competition and how todifferentiate differentiate yourself and how to differentiate yourself yourself

PROFILE PROFILE PROFILE Being misunderstood so oftenBeing by foreigners as a Thai misunderstood so girl, a Being misunderstood so often passion-driven banking and often by foreigners as a Thai girl, a by foreigners as a Thai girl, a finance graduate and anand ex-cabin passion-driven banking passion-driven banking crew member, Okhna Sreat Momand finance graduate and an ex-cabin finance graduate and an ex-cabin Sophear saw the importance of crew member, Okhna Sreat Mom developing crew member, Okhna country’s Sreatof Mom Sophear sawher thebeloved importance Sophear saw the importance developing her beloved country’s of developing her beloved country’s brand. Therefore, she decided to 50 setSuccess up a Stories travel business, SOPHIYA Travel Tours, to spread the word 50 Success&Stories

50 Success Stories

brand. Therefore, she decided to about to fellow world set up Cambodia aTherefore, travel business, SOPHIYA brand. she decided to travellers by offering innovative Travel & Tours, to spread the set up a travel business, SOPHIYA word about Cambodia to fellow and affordable travel packages. Travel & Tours, to spread the worldabout travellers by offering word Cambodia to fellow innovative and affordable by offering world Thetravellers company offers travel exciting packages. innovative and affordable travel tours ranging from free and easy The offersare exciting packages. tours to company those that more toursThe ranging from offers free and easy company exciting challenging and adventurous, and tours ranging to thosefrom that are tours freemore and easy the in-depth and exploration of culture, challenging adventurous, tours to those that are more and history, andexploration tradition ofdepends the in-depth challenging and adventurous, and on the desire of the customers. culture, history, and tradition the in-depth exploration of It currently covers 5 main depends on the desire of the culture, history, and tradition destinations which are Cambodia, customers. currently depends on It the desire ofcovers the 5 main destinations which are 5and Lao PDR, Myanmar, Thailand, customers. It currently covers Cambodia, Lao PDR, Myanmar, Viet Nam. main destinations which are Thailand, and Cambodia, LaoVietnam. PDR, Myanmar, Due to the growth of the Thailand, Vietnam. Due toand the growth of the business, Sophear later founded Due toSophear the growth of the business, later founded the SOPHIYA Corporation, in business, Sophear later founded the SOPHIYA Corporation, in which she tookCorporation, SOPHIYA Travel & the SOPHIYA in which she took SOPHIYA Travel Tour and U&ME Spa, Massage && which she took SOPHIYA Travel &Salon Tourunder and U&ME Spa, Massage the corporation’s Tour and U&ME Spa, Massage & &wing Salon under the corporation’s a successful Salon forming under the corporation’s wing forming ccessful business empire ofa hersuown. The wing forming a successful business empire of her own. success translates into numerous business empire of her own. TheThe success translates into numerous achievements suchinto as the Best success translates numerous Outbound Tour Operator of the achievements such Best such as as the the Best Year from Tour the Mekong Tourism Outbound Tour Operator of the Operator of the Alliance Award, amongst others. from the Mekong Tourism Year from the Mekong Tourism At the same time, Sophear herself Alliance Award, amongst others. Alliance Award, amongst others. was also recognised as a At the same time, Sophear herself At the same time, Sophear herself successful business owner. She was also recognised recognised as was also as aa successful was recently awarded the 2017 successfulowner. business owner. She business She was recently ASEAN Youth Social Entrepreneur was recently awarded the 2017 awarded the 2017Philippines ASEAN Youth Award in Manila., from ASEAN Youth Social Entrepreneur Social Entrepreneur Awardfrom in the Asian Youth Social Award in Manila., Philippines Manila., Philippines from the Asian Entrepreneurship Association the Asian Youth Social Youth (NYC). Social Entrepreneurship Entrepreneurship Association Association (NYC). (NYC).

A strong team driving business growth To Sophear, a part of her business success is contributed

A strong team driving toA by her team. As described by business growth strong team driving Sophear, the company 27 business growtha partofofonly To Sophear, her full-time emplo yees is composed business success is contributed To Sophear, a part of her to ofbyaher very strong and talented team. As described by to business success is contributed team. Every staff member is well Sophear, the company of only by her team. As described by educated and has been working 27 full-time Sophear, the employees company ofisonly with the company forstrong a is longand time. composed ofemployees a very 27 full-time talented team. Every staff member All of them equipped composed of aare very strong andwith is well educated and has been high-tech tools Every that would help talented team. staff member working with company forown a is well educated and hastheir been customers and the enhance long time. All of them are fortheir working with the company a capabilities when delivering equipped with tools that long time. Moreover, All ofhigh-tech them are services. SOPHIYA would help customers and equipped with high-tech that Travel & Tours also has tools its own enhance their own capabilities would help customers and in-house tour leaders and tour when delivering their services. enhance their own capabilities escorts. These travel with & the Moreover, SOPHIYA when delivering their Travel services. group to provide more in-depth Tours also SOPHIYA has its ownTravel in-house Moreover, & and technical information than a tour leaders and Tours also has itstour ownescorts. in-house regular tour guide would. These travel withtour the escorts. group to tour leaders and provide more in-depth and to These travel with the group provide In doing so, Sophear makes technical information than more in-depth and a sure that all of staff receive regular tour guide would. technical her information thanenough a In tour doing so,have Sophear makes training andguide regular would.complete sure In that all about ofso, her staff receive knowledge destinations doing Sophear makes enough training and have sure that all ofrelated her staff receive and other necessary complete knowledge about enough training and have information before they go out in destinations and other related complete knowledge about the field. And most importantly, necessary information before they destinations she ensures and thatother her related staff are go out in the field. And most they necessary information before capable of communicating in many importantly, she ensures that her go out in the field. And most languages to be able to serve staff are capable of importantly, she ensures that her multinational groups of customers. communicating staff are capable in of many languages to be in able to serve communicating many multinational Improving quality of the languages tothe begroups able toofserve customers. multinational groups of service with technology and customers. innovation Improving the quality of the service with technology Improving the quality ofand the service As a full-fledged and technology innovation with technology and oriented travel & tour services innovation As a full-fledged and company, SOPHIYA Travel & As a full-fledged and Tours has exciting products to offer to travellers, regardless of their travel purpose. For efficiency in 95 business operations, ticketing and95 hotel reservation can be done and

95

destinations with ality services to International Activities: ndards, and to outsourcing of serives in • Having Having outsourcing of services in /OTHER SERVICES/ cambodia rselves from them,” /OTHER SERVICES/ foreign countries foreign countries tourism She also added that • Inbound Inbound touri Realising who your competitor is technology oriented travel &who tour your arch isconfirmed very crucial to by the online application. Realising striving hard to improve and services company, SOPHIYA The company has partnered with competitor is andand Company Profile /OTHER CAMBODIA striving el & Tours to SERVICES/ Company Profile to win Travel & Tours has exciting world-wide airlines via the IATA Awards: to improve and to win Corporate Name: S at the market really offerhard to travellers, booking engine to products improve to the Sophear realises that there is Realising who your competitor is technology oriented travel & tour The company has received local and Corporate Name: regardless of travel purpose. • their 2017 ASEAN Youth Social flight procedure through cipating in booking travel trade always competition in every business and strivingrecognitions hard to improve and services company, SOPHIYA Sophear realises that including there international For efficiency in business Sophiya Travel & Tours Company Profile a one stop ticketing service shop. Entrepreneur Awards sector. “We do have competitors. But Establish: 2005 to win Travel & Tours has exciting is always competition in every gion and other western operations, ticketing and hotel 2017 ASEAN Youth Social This helps the company to book • business we are never afraid of them. Actually, Corporate Name: Sophiya Travel & Tours products to offer to travellers, 2016 Outstanding sector. do is have Sophear realises “We thatWomen there reservation can be done and Establish: 2005 mpanyregardless can not only tickets to of any part of purpose. the world they make us strive harder to improve Entrepreneurships Award (AYSEA) their travel Entrepreneur Awards competitors. Butin we never always competition everyare business by the online Number of Employ without having goconfirmed to the official in to business and keepthey abreast of information about esenceFor toefficiency customers, 2016 Outstanding Women • afraid of them. Actually, sector. “We do have competitors. But Establish: 2005 • The Best Outbound Tour Operator of application. The company has purchasing ticketing channel of airline we are never afraid of them. operations, andeach hotel Number of with Employees: 27 attractions and destinations make us strive harder to Actually, improve Entrepreneur Award (CYEA) partnered with world-wide e the tourism trend of the Year, Mekong Tourism Alliance reservation cansame be done and operator. The goes for hotel training and quality services to they make usabreast strive harder to improve International Activ and keep of information airlines via the IATA booking 2015 The 1st Outstanding ASEAN confirmed by the online • Number of Employees: 27 Award reservations, since the company improve our standards, and to e of Cambodia. International Activities: and keep abreast of information about Having outsou • about and destinations engine to improve the attractions flight Having outsou

application. The up company has Women Entrepreneur Award Having has also linked with worldwide differentiate from them,” of services foreign countr attractions and destinations with The 1st ASEAN Businesswomen outsourcing with training and quality services ourselves foreign countr booking procedure through a one partnered with world-wide hotel booking engines to assist with training touri and quality services to Sophear stated. She also added that • Inbound 2014 The Best Outbound Tour Forum of Outstanding ASEAN in foreign countries International Activities: Inbound touri to improve our standards, and to airlines via the IATA booking ticketing service This improveshop. our standards, and to its accommodationstop reservation conducting research is very crucial to Having outsourcing of serives in • Inbound Operator of the Year, differentiate ourselves from etc. them,” Women etc. engine to improve thehelps flightthe company Havingtourism outsourcing of services in to bookEntrepreneur, tickets differentiate ourselves from them,” Travel & Tours foreign procedure. SOPHIYA tocountries foreign countries Sophear stated. She also added that booking procedure through a one Awards: to any part of the worldstated. without Inbound tourism Sophear She also understand added that what the • market really Inbound touri stop ticketing service having shop. This conducting research is very crucial Awards: The has Yr to go toconducting the officialresearch is very crucial to • company 2017 ASEAN wants. By to participating in travel trade helps the company to purchasing book tickets channel to SOPHIYA Travel &toTours international recogA of each airline SOPHIYA Travel & Toursshows The company has received local Entrepreneur in the region and other western Awards: to any part of the world without 2017 Outstand ASEAN Y •• 2016 understand what market really understand what thethe market really operator. The same goes for hotel and international recognitions markets, the company can not The company hasonly received local and Entrepreneur having to go to the official Entrepreneurs • 2017 ASEAN Youth Social Tel.: +855 (0) 12 962 902 A wants. By participating in travel wants. Bycompany participating in travel trade reservations, since the including: international recognitions announce its presence to customers, purchasing channel of each airline shows 2016Best Outstand •• The Entrepreneur Awards including Outbo inshows the region other western trade in theand region and other has also linked up with world2017 ASEAN Youth Social Entrepreneur ••• 2017 ASEAN Youth Social 2016 Outstanding Women operator. The same goes for hotel markets, the company can butnot also capture the tourism trend of the Year, Meko only western markets, can Entrepreneurships Award (AYSEA) hotel booking engines to the company Entrepreneur Awards 2015 The 1st O • reservations, since thewide company Award • Entrepreneur Award (AYSEA) markets outside of Cambodia. announce its presence to customers, 2016Best Outstanding not only announce its presence to • The OutboundWomen Tour Operator of 1st ASEAN assist with its accommodation Women Entre • The has also linked up with worldWebsite: Entrepreneur Award (CYEA) • 2016 Outstanding Women but also capture thealso tourism trendthe of the Year, Mekong Tourism Alliance2014 The Best customers, but capture reservation procedure. • Forum of Outs wide hotel booking engines to 2015 The 1stAwards Outstanding ASEAN Award markets outside ofofCambodia. • Entrepreneur (CYEA) Operator of th Women Entrep tourism trend markets outside st assist with its accommodation Women Entrepreneur Award • The 1 ASEAN Businesswomen www.sophiyatours.com st Outstanding • 2015 The 1 of Cambodia. 2014 The Best Outbound Tour reservation procedure. • Forum of Outstanding ASEAN

• •

Facebook:

Operator of the Entrepreneur Year, etc. Women Entrepreneur, etc. ASEAN Women Award Tel.: +855 (0) 12 96 • 2014 The Best Outbound Tour Tel.: +855 (0) 962 902 etc Operator of12the Year,

www.facebook.com/SophiyaTravelAnd Tours Tel.: +855 (0) 12 962 902 Website:

Website:

www.sophiyatours.

www.sophiyatours.com

Website: www.sophiyatours.com

Facebook:

Facebook:

www.facebook.com Tours www.facebook.com/SophiyaTravelAnd

Above: Sophear giving an acceptance speech at the Cambodia Youth Entrepreneurship

Above: Sophear giving an acceptance atOutstanding the Cambodia Youth Entrepreneurship Award for the Award forspeech the 2016 Women Entrepreneur Award

Facebook: Tours www.facebook.com/ SophiyaTravelAndTours

Above: Sophear giving an acceptance speech at the Cambodia Youth Entrepreneurship 2016 Outstanding Women Entrepreneur Award Award for the 2016 Outstanding Women Entrepreneur Award

Below (left): Below (left): The team at SOPHIYA TravelThe & team Toursat SOPHIYA Travel & Tours

Below (right): A picture from the trip Below (left): The team at SOPHIYA Travel Tours Below (right): A picture from the&trip arranged by SOPHIYA & arranged Tour by SOPHIYA & Tour Below (right): A picture from the trip arranged by SOPHIYA & Tour

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on Auto Glass Co., Ltd.

essful company of 200 people that has conquered the Northeastern of Thailand in auto glass installation and /OTHERregion SERVICES/ /OTHER SERVICES/ elated services /OTHER SERVICES/ aa

aa

Udon Auto Glass Co., Co., Ltd. Ltd. Udon Auto Glass

THAILAND THAILAND

THAILAND

Udon Auto Glass Co., Ltd.

A successful company of woman 200 people that conquered the A successful company of 200 people th has has cThani, onquered theinstability entire and her willingness to business inat Udon entire Northeastern region of Thailand in auto glass installation and Northeastern of Thailand in auto glass auto help her sister, she established but also an inspiration for soconqueredand A successful region company of 200 people that hasinstallation the auto related services related Udon Auto many of the young generation entire services Northeastern region of Thailand in auto glass installation andGlass to buy glass from her sisters and that was how it all following her, especially young auto related services started. women entrepreneurs. This is instability and her willingness to business woman in Udon Thani, reflected in her amount of help her sister, she established but also an inspiration for so business woman in Udon Thani, Udon Auto Glass to buy glass from national and international Udon Autolocal Glass buy glass from many of the young generation instability and hertocompetitive willingness to business woman in Udon Thani, Realizing but also anher, inspiration for so herher sisters and that was how it all all sisters and that was how it recognition. She recently just following especially young help her sister, she established but also an inspiration for so advantages to remain many of the young generation started. started. women entrepreneurs. This is Udon Auto Glass to buy glass from many of the young generation representedfollowing Thailand and her, especially reflectedher, in her amountyoung of young competitive her sisters and that was how it all following especially received anwomen award asand Thailand’s national international entrepreneurs. This local started. women entrepreneurs. This is is Realizing Realizing localcompetitive competitive Because Thailand has a very outstanding ASEAN women recognition. recently just reflected ininher amount of reflected herShe amount ofnational advantagesto toremain remain advantages represented Thailand and strong glass manufacturing entrepreneur in international Manila, and recognition. national and international competitive Realizing local competitive received an award as Thailand’s competitive recentlyShejust represented recognition. recently just industry, the company isaable Philippines.She Because Thailand has very to advantages to remain outstanding ASEAN women represented Thailand and Thailand and received an award source glasses morehas efficiently strong glass manufacturing entrepreneur in Manila, competitive Because Thailand a very as Thailand’s an award asreceived Thailand’s outstanding ASEAN strong industry, the company is able to Philippines. glass manufacturing and cheaply compared to Because Thailand has aimports very Daring and riskentrepreneur taking theManila, outstanding ASEANas women women in source glasses more efficiently industry, the company is able to is from other countries. “All glass strong glass manufacturing entrepreneur in Manila, and cheaply compared to imports winning attitude Philippines. Daring and risk taking as the source glasses more Thai efficiently industry, the company is able Philippines. sourced locally from from other countries. “All glasstois winning attitude and cheaply compared to imports source glasses more efficiently SamolDaring was born in risk a family sourced locally from Thai Bangkok, mainly from andwas taking as suppliers, Samol born in aas family from other countries. glass and cheaply compared to imports suppliers, mainly from “All Bangkok, Daring andher risksisters taking the where of farmers along with the production sites are of farmers along with her sisters from other countries. “All glass is the winning attitude is sourced locally from Thai where the production sites are winning attitude in Nakhon Ratchasima province, in Nakhon Ratchasima province, located” sourced locally from Thai says located” saysSamol. Samol. suppliers, mainly from Bangkok, Samol born of in a family where the majority people’s suppliers, mainly from Bangkok, where the majority ofwas the Mrs. Samol Chakuttadakul, Samol was bornpeople’s in athe family of where the production sites are amol Chakuttadakul, In terms of aastrategic of farmers along with her sisters work is agriculture-related, such In terms of strategic where the production sites are Managing Director work is agriculture-related, such farmers along with her sisters in located” says Samol. location, Udon Thani province is anaging Director as on a rice plantation.province, With a in Nakhon Ratchasima located” saystoSamol. location, Udon Thani province is considered be the capital Nakhon Ratchasima province, as on a rice plantation. With a brave heart, Samol decided to Mrs. Samol Chakuttadakul, KEY SUCCESS ELEMENTS where the majority of the people’s Mrs. Samol Chakuttadakul, province of the North Eastern considered to be the capital In terms of a strategic where the majority people’s move todecided Bangkok of to pursue higher In terms of a strategic location, work is agriculture-related, such Managing Director Director brave heart, Samol tothe Managing CCESS ELEMENTS region of the country. So it makes location, Udon Thani is work is agriculture-related, Udon Thani province is province considered education in accounting andasuch • Be daring and risk taking ofutilize the North Eastern as on a rice plantation. With move to Bangkok to pursue higher law. province sense to the strategic considered to be the capital asbrave on heart, aShe rice plantation. a region to be ofthe capital province of Samol decided to • SUCCESS Realize localELEMENTS competitive KEY country. So it makes later came back With and locationthe of Udon ThaniEastern province education in accounting and law. KEY SUCCESS ing and risk taking province of the North brave heart, Samol decided to the North Eastern region of the move to Bangkok to pursue higher advantages ELEMENTS worked at her sister’s glass shop. sense as the company’s distribution to utilize the strategic region of the country. Soto it utilize makes education in she accounting andhigher law. Be daring taking move to Bangkok to pursue country. So it makes sense •• Be andofrisk risk taking She later From that accumulated • daring Make use technology e local competitive center of glass and distribute it to came back and sense to utilize the strategic location of Udon Thani province knowledge on autoback windshield Realize local competitive education in accounting and law. theother strategic location of Udon •• Realize local competitive • Corporate unity worked at her outlets across the region and She later came and tages location of Udon Thani province sister’s glass asThani the company’s distribution installation. After shop. 4 years, the province the company’s advantages Vientiane, Lao as PDR. advantages worked at her sister’s glass shop. as the company’s distribution PROFILE pair decided to back start their own From that she accumulated use of technology center ofofglass and From She later came and worked distribution center ofdistribute glass and Make use use of technology technology that she accumulated •• Make center glass and distribute it toit to housing estate business and have Udon Auto Glassknowledge Co., Ltd. on auto windshield atknowledge her sister’songlass From that distribute it to across other across Corporate unity unity autoshop. windshield rate unity •• Corporate outlets the region other outlets acrossoutlets the region and and moved to Udon Thani province. other was founded on July 20th 1995 installation. After 4the years, the on Vientiane, she accumulated knowledge the region and Vientiane, Lao PDR. installation. After 4 years, Vientiane, Lao PDR. Lao PDR. and later officially registered on PROFILE During 1997 financial pair decided tothe start their ownAfter auto windshield installation. pair decided to start their own July 23rd 1997. crisis,the her sister’s business estate business and have Udon Auto Glass Co., Ltd. PROFILE 4housing years, pair decided towas start Currently, therethare a total ofestate housing business and Auto Glass Ltd. severely affected by have the crisis and moved to Udon Thani province. wasCo., founded on July 20 1995 their own housing estate business 8 Auto Glass outlets: 7 in to Udon th Udon sheThani asked for Samol’s help. She province. ed on Julyand 1995 later officially registered on was 20 Udon Autoand Glass Co.,moved Ltd. andsaw have moved to Udon Thani During the 1997 financial Thailand 1 in Vientiane, Lao this as a business July 23rd 1997. fficially registered on 1995 and founded on July 20th has province. PDR. As the business grown, crisis, her sister’s business was opportunity, taking into During the 1997 financial Currently, there are ahas total of laterSamol officially registered onbecome July Chakuttadakul severely affectedthe by market the crisis and 997. consideration crisis, business was rd not Auto 823Udon outlets: in her sister’s she asked for Samol’s help. She only aGlass sucessful and 7respected 1997. During the 1997 financial crisis, ntly, thereThailand are a total severely affected by the crisis and and 1 of in Vientiane, Lao saw this as a business her sister’s business was severely PDR. As the hasshe to Glass outlets: 7 inbusiness opportunity, taking asked Samol’s Sheshe asked Currently, there are agrown, total of for affected by thehelp. crisis into and Samol Chakuttadakul has become consideration the market nd 1 in Vientiane, Lao 97 8 Udo n Auto Glass outlets: 7 in as for saw this a business Samol’s help. She saw this as 50 Success Stories and respected not only a sucessful e businessThailand has grown, and 1 in Vientiane, Lao a taking businessinto opportunity, taking opportunity, PDR. As the business has grown, into consideration the market kuttadakul has become consideration the market Samol Chakuttadakul has become instability and her willingness to sucessful and respected 97

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/OTHER SERVICES/ /OTHER SERVICES/

THAILAND

Utilizing technology to /OTHERinsight SERVICES/ produce and guide Utilizing technology to strategy

Business visionary through linkage with Japan

THAIL

THAILAND

Company Profile Business visionary through Even as a visionary leader, produce and guide linkage with Japan /OTHERinsight SERVICES/ Utilizing technology to Corporate Name: Udon Auto Gla Business visionary through Company Profile THAILAND Having only a social media just auto glass installation service Udon Auto Glass Co., Ltd. produce insight and guide linkage with Japan strategy /OTHER SERVICES/ CompanyTHAILAND Profile presence is not enough for the can’t generate desirable and Even as a visionary leader, just strategy Utilizing technology to BusinessEven visionary throughleader, Corporate Name: as agrowth. visionary business toonly be successful. One of auto sustained Established: 1995 glass installation serviceTherefore, can’t /OTHER Having aSERVICES/ social media Corporate produce insight and guide linkage with Japan Auto Glass THAILAND Co.,Name: Ltd. Udon Auto Glass Utilizing technology to media Business visionary through serviceUdon Company Profile Having only a social just auto glass installation

many differentiators of for Udon Samol always herself up to Udon Auto Glass Co., Ltd. generate desirable andkeeps sustained presence is not and enough theAuto strategy produce insight guide linkage with Even aswith aJapan visionary leader, presence is fact not enough for the can’t generate desirable and Company ProfileUdon Auto Glass growth. Therefore, Samol always Glass is in the use of date the latest technology. Corporate Name: business to only be technology Utilizing to One visionary through strategy Having asuccessful. social media justBusiness auto glass installation service Establish: 1995Number of Employees: 200 business to be successful. One of sustained growth. Therefore, Established: 1995 Even as a visionary leader, Udon Auto Glass Co., Ltd. herself upJapan to date withauto the film technology integrated into the keeps Thewith company offers of many differentiators of Udon produce insightfor and guide linkage CorporateProfile Name: Udon Auto Glass presence is not enough the can’t generate desirable and Company many differentiators of Udon Auto Samol always keeps herself up to Having only a social media just auto glass installation service latest technology. The company strategy business idolofis my installation, glass coating, and GPS Auto Glass is successful. in fact “My the use Udon Auto Glass Co., Ltd. business tooperation. be sustained growth. Therefore, Established: Even asdesirable a visionary leader, presence not enough forofOne the of can’t generate and Glass is is in fact the use date with the latest technology. Number of1995 Employees: Udon Auto Glass200 offers auto film installation, glass Corporate Name: technology integrated into the forth sister. She only introduced and sustained tracking. With her personal many differentiators of aUdon Auto Samol keeps herself up to Number of Employees: 200 Having social media just auto glass installation service Activities: business to be successful. One the of growth. Therefore, Established: 1995 technology integrated into Auto Glass Co., International Ltd. Thealways company offers auto film Udon coating, and GPS tracking. With business operation. “My idol is my Glass is in fact the use of date with the latest technology. presence is not enough for the can’t generate desirable and encouraged me to use the ERP preference for the Japanese many differentiators of“My Udon Auto Samol always keeps herself up business operation. idol is my installation, glass coating, and GPS Number of Employees: 200foreign affiliates and bra Having International her personal preference fortothe technology integrated into the Thesustained company offers auto film business to be successful. One of date forth sister. She introduced and growth. Therefore, 1995 Activities: software for the finance function, culture and also with her sonEstablished: beingforeign Glass is in fact the use of with the latest technology. forth sister. She introduced and tracking. With her personal Having affiliates and Japanese culture and also with her International Activities: many differentiators of Udon Auto Number of Employees: 200 business operation. “My idol is my Samol always keeps herself up to installation, glass coating, and GPS encouraged me our to use the ERP The company technology integrated into theERP offers film which Glass is what competitors awarded aaauto scholarship to study in encouraged me to use the preference for the Japanese is in fact the use of branches date with the latest technology. son being awarded scholarship to forth sister. She introduced and tracking. With her personal software for the finance function, International Activities: business operation. “My idol is my installation, glass coating, and GPS Having foreign affiliates and branches of Employees: 200 don’t have”. This enables she has established aNumber Awards: software for the finance function, technology integrated intoSamol the culture and also with her son being The company offers auto film encouraged me toour use the ERP preference for the Japanese study inJapan, Japan, she has established which is what competitors forth sister. She introduced and tracking. With her personal Having affiliates and branches International Activities: and her team to perform relationship with the country by foreign business operation. “My basic idol is my aculture installation, coating, and GPS software for the finance which is what our competitors andfor also with her son being awarded aglass scholarship to study The company has received local an relationship with the country by inAwards: encouraged me to use thefunction, ERPSamol preference the Japanese don’t have”. This enables forth sister. She introduced and sourcing tracking. With her personal Having foreign affiliates and branches recognitions incl which is what our competitors insight data analytics to produce sourcing high-quality materials awarded a scholarship to study in International Activities: don’t have”. This enables Samol Japan, she has established a and international materials Awards: software for the function, andhigh-quality also with her son being and her encouraged team tofinance perform basic data culture The company has received local me to use the ERP preference forestablished the Japanese don’t have”. This enables Samol Japan, she has a and others that yields endless Awards: material from such as glass coating and her team to perform basic relationship with the country by • and Thailand's Outstanding Having foreign affiliates branches such as glass coating material from which issoftware what our competitors a and scholarship to in The company has received local and ASEA analytics to produce insight and awarded for the finance function, culture also the withcountry herstudy son being and international recognitions and her team toto perform basic relationship with by The company has received localrecognitions and Women Entrepreneur 2017, A insight data analytics produce sourcing high-quality materials business opportunities. don’t have”. This enables Samol Japan to ensure the highestJapan, she has established a Japan to ensure the highestand international including Awards: others that yields endless business which isto what our competitors awarded a scholarshipmaterials to study in including: insight data analytics produce sourcing high-quality and international recognitions including Best SMEs Awa • Thelocal and teamthat to perform basic Samol relationship the countryamaterial by andher others yields endless from such as glass coating • has Thailand's Outstanding ASEAN possible service. possible service. The company received andNational don’t have”. Thisendless enables Japan, shewith has established opportunities. Awards: and analytics others that yields material from such as glass coating Thailand'sWomen Outstanding ASEAN •• Thailand’s Outstanding ASEAN insight data toteam produce sourcing high-quality materials 6th, 7th, 8th National SME C Entrepreneur 2017, ASEAN and international recognitions including business opportunities. Japan to ensure the highestand her to perform basic relationship with the country by The company received local and Womenhas Entrepreneur 2017, ASEAN business opportunities. Japan ensure the highestWomen Entrepreneur 2017, and others yieldstoendless material from as to glass coating • Thailand's Outstanding ASEAN The Best National SMEs Award, the Aw • • datathat analytics produce insight such sourcing high-quality materials SME Provincial Champion possible service. and international recognitions including The Best National SMEs Award, the • Women possible service.the highestEntrepreneur 2017, ASEANSME Contest businessand opportunities. Japan toas ensure 6th, 7th,ASEAN 8th National ASEAN others that yields endless such glass coating material from • Thailand's 6th, 7th,Outstanding 8th National SME Contest Business Development Activi • SMEs The Best Award, the • Women possible Entrepreneur 2017, ASEAN • National business opportunities. Japanservice. to ensure the highestSME Champion Provincial Champion Award • • The Best National SMEs Award, SME Provincial Award Star 2016 6th, 7th, 8th National SME Contest Best National the • TheBusiness possible service. th SMEs Award, Business Development Activities Left: Activities 7•th,Development 8 National SME the 6th,8th • •6th, SME Champion Awardof the Year Awar 7th,Provincial National SME Contest • Governance Services offered by Udon Auto Star 2016 Star 2016 Contest •• SME Business Development Activities Provincial Champion Glass TheAward North East (5 consecutiv Left: Services offered by Udon Auto Glass• Governance of the Year Award, • Governance of the Year Award, Star 2016 Provincial Champion Award Business Development Activities •• SME The NorthThe EastNorth (5 consecutive years) (5 consecutive years) of the YearEast Award, •• Business Development Activities Email: The North East (5 consecutive years) • Governance of the Year Award, Below: Udon Auto Glass complex Udon Thani Udon Thani province Star 2016 Left: Services offered by Udon Auto in Glass provinceBelow: Udon Auto Glass complex in Udon ThaniEmail: The NorthEmail: East (5 [email protected], consecutive years) Left:province Services offered by Udon Auto Glass • Governance of the Year Award, Below: Udon Auto Glass complex in Udon Thani [email protected], Email: [email protected] province Below: Udon Auto Glass complex in Udon Thani [email protected], The North East (5 consecutive [email protected] Email: province [email protected], [email protected] years) [email protected] [email protected], Tel.: +66 42 211 248-9 Tel.: +66 42 211 248-9 [email protected] Tel.: +66 42 211 248-9 Tel.: +66 42 211 248-9 Email: Tel.: +66 42 211 248-9Website: Website: [email protected], Below: The trophy from the 7 SMEs National Awards 2015 given to Below: Samol with her Outstanding ASEAN Women th Below: The trophy from the 7 SMEs National Awards 2015 given to Below: Samol with her Outstanding ASEAN Women Udon AutoThe Glass given by the Office the SmallNational and Medium Enterprises Entrepreneurs Award inOutstanding Manila, Philippines Below: Samol with2017 her ASEAN SMEs Below: trophy from the 7ofthby Udon Auto Glass given the Office of theAwards Small and MediumWebsite: Enterprises Website: Entrepreneurs Award 2017 in Manila, Philippines www.udonautoglass.com th SMEs National Awards 2015 given to Promotion [email protected] Below: trophy theNational 7given Below:Samol Samol with Outstanding ASEAN Women Below: www.udonautoglass.com Women Entrepreneurs AwardASEAN 2017 in Manila, 2015 given toThe Udon Auto Glass by the Office of the ThePromotion trophy from the 7from SMEs Awards 2015 given to Below: with herher Outstanding Women Website: Udon Auto Glass given by the Office of the Small and Medium Enterprises Entrepreneurs Award 2017 in Manila, Philippines Glass given byEnterprises the Office the Small and Medium Entrepreneurs Below: Award Samol 2017 in Manila, Philippines Below: The trophy from the 7 of SMEs National Awards 2015Enterprises given to with her Outstanding ASEAN WomenUdon Philippines SmallAuto and Medium Promotion www.udonautoglass.com www.udonautoglass.com Promotion Promotion Udon Auto Glass given by the Office of the Small and Medium Enterprises Entrepreneurs Award 2017 in Manila, Philippines Below:

2016 Left: Services Below: offered byUdon Udon Auto Governance AutoGlass Glass complex in UdonStar Thani Left: Services offered Udon Auto Udon Auto Glassbycomplex inGlass

province

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Promotion

www.udonautoglass.com Facebook: Tel.: +66 42 211 248-9

Facebook:

www.facebook.com/udonautoglass Facebook: Facebook: Facebook: www.facebook.com/udonautogla Website:www.facebook.com/udonautoglass www.facebook.com/udonautoglass www.facebook.com/udonautoglass Official Line Account www.udonautoglass.com Official Line Account Official Line Account Official Line Account Official Line Account

Facebook: www.facebook.com/udonautoglass

Right: Samol was invited as a guest speaker by the Japanese Government to speak about women as an Samol was invited as a guest speaker by the entrepreneur

Official Line Account

Right: Japanese Government to speak about women as an

entrepreneur. Right: a guest speaker Right: Samol was Samol invitedwas as invited a guestasspeaker by the by the Japanese Government to speak about women Japanese Government to speak about women as an as an entrepreneur. entrepreneur.

Right: Samol was invited as a guest speaker by the

Right: Samol was invited asabout a guest speaker by the 50 Success Stories Japanese Government to speak women as an

Japanese Government to speak about women as an entrepreneur. 98 entrepreneur. Success Stories 50 Success50Stories

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/OTHER SERVICES/ /OTHER /OTHERSERVICES/ SERVICES/

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PHILIPPINES PHILIPPINES PHILIPPINES

Vcargo Worldwide Vcargo VcargoWorldwide Worldwide

An 18 year in operation pioneering company that year in operation pioneering company that An transforms logistics business in traditional operation pioneering company that An 18 18 yearthe transforms the traditional logistics business

transforms the traditional logistics business

the brand value and perception. on time invested asclients this generates rebranded in 2008 to emphasize deals with its loyal to be the sustainable business and as this generates the brand value and perception. on time invested the brand perception. Havingvalue beenand operating for best return on time invested as this relationship for the business company.and sustainable 18 years,Having the company is a generates sustainable business and been operating for relationship for the company. B2B service company, offering the Having been operating for relationship for the company. 18 years, the company is a so-called logistics marketing 18 B2B years, the company isoffering a B2B theService alignment to the key service company, differentiators services wherein the company service company, offering the so- Service Service alignment the key so-called logistics marketing alignment to theto key combines logistics and freight called logistics marketing services differentiators For many successful differentiators services wherein the company service with marketing service. businesses, one of the key success wherein the logistics company combines combines and freight Forability manytosuccessful is their Currently, Vcargo is servicing logistics and service with factors service withfreight marketing service. For many successful businesses, one businesses, of theits key success differentiate themselves from numbers of multinational and marketing service. one of the key success factors factorsOffering is theirsomething ability to national Currently, clients fromVcargo variousis servicingcompetitors. ability can tothemselves differentiate differentiate from its numbers of multinational and is newtheir and different give a industries – FMCG, appliances Currently, Vcargo is servicing themselves fromstart. itsOffering competitors. competitors. something clients from various company a head However, andnational electronics, finance, numbers of multinational and Offering something new and for Paulo, is more manufacturing, even appliances SMEs. important to a newitand different can give industries –and FMCG, national clients from various different can give a these company a know what to do company awith head start. However, and electronics, finance, industries – FMCG, appliances head differentiators. Vcargo Worldwide start. However, for Paulo, it for Paulo, it is manufacturing, and even SMEs. more important to Strong work ethic is the finance, key and electronics, strives toimportant have its service and what is more to know know what to do with these for success manufacturing, and even SMEs. business operations anchored to do differentiators. with these differentiators. VcargotoWorldwide Strong workwhat ethic the When asked theis rule of key Vcargo those differentiators to Mr. Paulo Tibig, Worldwide strives to haveand strives to have its service thumb the success element for or success sustainably drive the company Chief Executive Officer Strong work ethic is thefor key its service and business operations business operations anchored to Vcargo is, the very first thing that like cogs that keep a machine for success anchored to those differentiators When asked what the rule of those differentiators to to Mr. Paulo Tibig, KEY SUCCESS ELEMENTS Mr. Paulo Tibig, came to Paulo’s mind was the operates smoothly. sustainably drive the company like thumb or the success element for sustainably drive the company ChiefExecutive Executive Officer Chief Officer business ethic. “One of our core Being the pioneer in operates • Maintaining business ethic When asked what the rule of cogs that keep a machine Vcargo is, the very first thing that like cogs that keep a machine values or mantras is to do combining traditional logistics KEY SUCCESS ELEMENTS business, to ensure the success thumb the success element for smoothly. cameorto Paulo’s mind operates smoothly. whether locally orwas the and freight service with marketing SUCCESS Vcargo is, the very first of thing that • KEY An alignment of ELEMENTS business business ethic. our core internationally, that“One adhere to the Being the pioneer service, there had been a periodin of • •operations Maintaining business ethic came to Paulo’s mind was highest ethical standards,” values or mantras is tosays do the Being the pioneer in combining andbusiness service ethic Maintaining trial and error. However, over the combining traditional logistics totoensure Paulo. For ethic. him, it “One is crucial to be business of our core traditional logisticshasand freight business, whether locally or ensurethe the success success years, the andcompany freight service with marketing consistent in terms of quality and • •An alignment of business values or mantras is to do business, service with marketing service, internationally, that adhere to thesuccessfully mastered An alignment of business its logistics service, there had been a period of PROFILE codes of conduct along the course whether orstandards,” internationally, had been a period of trialtoand highestlocally ethical says there operations service operations and and service marketing service that caters trial and error. However, over the ofthat the service from the adhere tohim, the it highest ethical However, over the years, Paulo. Forstarting is crucial to be error. In 1999, a driven young corporate needs incompany terms of hasthe years, the discussion period to the final standards,” says Paulo. For him, itandcompany entrepreneur Paulo Tibig founded has successfully mastered consistent in terms of quality marketing initiatives. Its proven successfully mastered its logistics delivery of service. Paulo also his own logistics company, Vcargo PROFILE codes of alonginthe courseits is crucial toconduct be consistent terms results, among others, led the that logistics marketing service added that since the service of marketing service that caters to Worldwide. He started to have company to be recognized as terms one the service starting the caters of of quality and codes of from conduct to corporate needs in PROFILE Vcargo is intangible, the company In 1999, driven young corporate needs in terms of exposure in thealogistics business of marketing the top domestic freightdiscussion period the final along thethat course oftoas the service of initiatives. Its proven it is just good as entrepreneur Paulo Tibig founded recognizes marketing initiatives. Its proven way back in college when he forwarding businesses by the delivery ofthe service. Pauloperiod also starting from discussion results, among others, ledCivil the 1999, acompany, driven Vcargo young the last service provided. his In ownaslogistics results, among others, led the worked a part time messenger Aeronautics Board (CAB) and also added that since the service of to the final delivery of service. company to be recognized as one of entrepreneur Tibig founded Notwithstanding recognitions Worldwide. HePaulo started to have company to be recognized as one for a custom brokerage company. as one of the top shippers by Cebu Vcargo intangible, company Paulo also added that the since the the top domestic freight­forwarding his own company, received by is Vcargo Worldwide, exposure in thelogistics logistics Originally named as Vintelbusiness the top domestic freightPacificof Airline. company still considers recognizes that it is is just as good asbusinesses by the Civil Aeronautics service of Vcargo intangible, Vcargo Worldwide. Hehestarted the Logistics, company was way backthe in college when forwarding businesses by the Civil continuous business deals with its it Board (CAB) and also as one of the last service provided. the company recognizes that to have exposure in the logistics rebranded 2008time to emphasize worked asin a part messenger Aeronautics Board (CAB) and also clients to beas thethe best return recognitions is Notwithstanding just as good last service the top shippers by Cebu Pacific back company. in college loyal forbusiness a customway brokerage as one of the top shippers by Cebu received by Vcargo Worldwide, Airline. Notwithstanding when he named workedasas a part time provided. Originally Vintel Pacific Airline. the company still considers recognitions received by Vcargo messenger for a custom brokerage Logistics, the company was 99 continuousthe business deals with company still its company. named as Worldwide, 50 Success Stories rebranded inOriginally 2008 to emphasize loyal clients to be the best return continuous business Vintel Logistics, the company was considers

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Corporate Name: Vcargo Worldwide Established: 1999

/OTHER SERVICES/

PHILIPPINES

Number of Employees: 250

/OTHER SERVICES/

PHILIPPINES

International Activities: Having outsourcing of service in foreign Company PHILIPPINES countries Profile

/OTHER SERVICES/

Company Profile

Corporate Name: Corporate Vcargo Worldwide Awards:Name: Vcargo Worldwide

Company • CebuProfile Pacific Top Shipper 2010-2016 •Corporate Philippines Established: 1999 Civil Aeronautics Board, Name: Vcargo Worldwide

Top Airfreight Establish: 1999 Forwarder 2010-2014

Above: VCargo’s employees delivering service • Asean Business Awards Philippines, Number of Employees: 250 2014 Young Entrepreneur Award Established: 1999 Number of Employees: 250

• VCargo’s Philippine Marketing Association, Left: corporate office in Manila, Phil 2014 AGORA Awards, Outstanding

Above: VCargo’s employees delivering service to a client Left: VCargo’s corporate office in Manila, Philippines Below: VCargo’s warehouse service

Above: VCargo’s employees delivering service to a client Right: VCargo’s warehouse service Below: VCargo’s corporate office in Manila, Philippines

Above: VCargo’s employees delivering service to a client Left: VCargo’s corporate office in Manila, Philippines Below: VCargo’s warehouse service

Above: VCargo’s employees delivering service to a client Left: VCargo’s corporate office in Manila, Philippines Below: VCargo’s warehouse service

Below: VCargo’s service trunks

International Activities: Achievement in 250 Entrepreneurship Number of Employees: International Activities: Having outsourcing of service in foreign for Medium Scale Below: VCargo’s warehouse Having outsourcing ofEnterprise service service in countries

• 2014 Asean Business Awards, foreign countries

International Activities: Runner-up, Most Admired Asean Awards: Having outsourcing Enterprise of service in foreign •countries Cebu Pacific Top Shipper 2010-2016 Awards: • • Cebu Philippines Civil Aeronautics Board, Pacific Top Shipper 2010 Top Airfreight Forwarder 2010-2014 Awards: Email: [email protected] • 2016 Asean Business Awards Philippines, • 2014 CebuYoung PacificEntrepreneur Top Shipper 2010-2016 Award • Philippines Civil Aeronautics PhilippinesMarketing Civil Aeronautics Board, •• Philippine Association, Top Airfreight Forwarder 2010-2014 Board, Top Airfreight Tel.: +63 2 642 0000 2014 AGORA Awards, Outstanding • Forwarder Asean Business Awards Philippines, Achievement in Entrepreneurship 2010-2014 2014 YoungScale Entrepreneur Award for Medium Enterprise Asean Business Awards Philippine Marketing Association, •••Website: 2014 Asean Business Awards, 2014 AGORA Awards, Outstanding Runner-up, Most Admired Asean Philippines, 2014 Young Achievement in Entrepreneurship Enterprise www.vcargo.com.ph Entrepreneur Award for Medium Scale Enterprise •• Philippine 2014 AseanMarketing Business Awards, Runner-up, Most Admired Asean Email: [email protected] Association, 2014 AGORA Facebook: Enterprise

Awards, Outstanding www.facebook.com/vcargoworldwide

Tel.:Achievement +63 2 642 0000 in Email: [email protected]

Entrepreneurship for Medium Scale Enterprise Website: Tel.: +63 2 642 0000 • 2014 Asean Business Awards, www.vcargo.com.ph Runner-up, Most Admired Website: Asean Enterprise Facebook:

Below: VCargo’s service trunks

Below: VCargo’s service trunks

www.vcargo.com.ph www.facebook.com/vcargoworldwide

Email:

[email protected] Facebook: Below: VCargo’s service trunks

www.facebook.com/vcargoworldwide

Tel.: +63 2 642 0000 Website: www.vcargo.com.ph

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Above: VCargo’s service trunks

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/OTHER SERVICES/ THER SERVICES/

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YangLogistics Kee Logistics Ltd. Yang Kee Pte.Pte. Ltd.

Yang Keetransportation Logistics Pte. Ltd. fast growing transportation and logistics company A fast growing and logistics company A fast growing transportation and logistics company with global presence in overin11over countries with global presence 11 countries /OTHER SERVICES/

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SINGAPORE SINGAPORE

SINGAPORE SINGAPORE

with global presence in over 11Pte. countries Yang Kee Logistics Ltd.

A fast growing transportation and logistics company with global presence in over 11 countries

beverage, healthcare, and Accelerated growth by beverage, Accelerated growth retail, healthcare, food and and beverage,merger Accelerated growth by by chemical and sectors. & acquisition chemical sectors. merger & acquisition healthcare, and chemical sectors. merger & acquisition Currently, Ken Koh, has The most notable acquisition Currently, Ken Koh, has succeeded his father Koh Yang The notable acquisition beverage, healthcare, and Accelerated growth by Yang was completed in most 2017 when Currently, hisKen Koh, has Thewas father Koh Yang succeeded most notable acquisition in 2017Pte. when Yang Kee as thechemical Chief Executive sectors. merger completed & acquisition Logistics acquired Axima succeeded hisChief fatherExecutive Koh Yang KeeKeewas as the completed in 2017 when Yang Kee Logistics acquired Axima Officer for Kee theCurrently, company. Ken Koh, has forLtd., an Australian based acquisition Pte. The most notable asOfficer the Chief Officer for Executive the company. Kee Logistics acquired Axima Pte. Ltd., an Australian based his father Koh Yang succeeded company. This strategic wasancompleted inbased 2017company. when Yang the company. Ltd., Australian company.acquired This strategic Kee as the Chief Executive Kee Logistics Axima Pte. acquisition will acquisition drive the future From Singapore to 11 This strategic will the drive acquisition willbased drive future Officer forSingapore the company. From to 11 Ltd., an Australian growth of Yang Kee’sof international countries across Asia Pacific From Singapore to 11 the future growth Yang Kee’s growth of Yang Kee’s international countries across Asia Pacific company. This strategic business by extending its freight international freight business extending its freight will countries across Asia Yang Kee Logistics was acquisition drive by thebusiness future Yang Kee Logistics From Singapore to 11 was footprint to huge developed by extending its footprint to footprint to huge developed founded in 1990 as in a trucking Pacific growth of Yang Kee’s international countries across Pacific markets founded 1990 Asia as a trucking such as Australia, China huge developed markets such its as China markets such Australia, business byas extending freight company with only 2 trucks. company with only 2 was trucks. andAustralia, Yang Kee Logistics the United States. “This will China and the United and the United States. “This will footprint to huge developed Today, with its headquarters in founded Today, Yang Kee Logistics was itsasheadquarters instrengthen founded inwith 1990 a trucking our position in keyChina States. “This will strengthen strengthen our position in key markets such as Australia, in 1990 as a trucking company Singapore and branches in Singapore branches company withand only 2 trucks.in trade lanes, deepen our freight our position in key trade lanes, trade lanes, deepen our freight and the United States. “This will with only trucks. Today, Australia,Today, Cambodia, China, Hong Australia, Cambodia, China, Hongdeepen ourcapabilities, with2its headquarters inwith and freight management strengthen our position in key and management capabilities, itsKong, headquarters in Singapore andmanagement Kong, Indonesia, Malaysia, Singapore and branches in Indonesia, Malaysia, capabilities, and expand trade lanes, deepen our freight expand our service offerings to our to expand our service offerings branches in Australia, Cambodia, Australia, Cambodia, China, Hong Philippines, Thailand, Vietnam Philippines, Thailand, Vietnam management capabilities, and service offerings to customers”, customers”, says Ken Koh. customers”, says Ken Koh. China, Hong Indonesia, Kong, Malaysia, and Indonesia, US, “Yang Kee” as and US, “Yang Kee” as aKong, group isaagroup is asays expand our service offerings to Ken Koh. Philippines, Thailand, Malaysia, Philippines, Thailand, global total logisticsVietnam solutions logistics solutions Mr. Ken Ken Koh, customers”, says Koh. Mr. Koh, global total Modernization of traditional Mr. Ken Koh, of Ken traditional and US, “Yang Kee” as a group aModernization Viet Nam and US, “Yang Kee”isas Group Chief Executive Officer provider. provider. Group Chief Executive Officer logistics business Group Chief Executive Officer businessof with with global total a group is alogistics global solutions total logisticslogistics Modernization Mr. Ken Koh, Modernization of traditional With over 1.8 million square technology and innovation provider. over 1.8provider. million square technology and innovation solutions traditional logistics Group Chief Executive Officer With logistics business with KEY SUCCESS ELEMENTS of total warehouse area, Yang KEYELEMENTS SUCCESS ELEMENTS EY SUCCESS feet of totalfeet warehouse area, Yang Ken Koh joined the With over 1.8 million square technology and innovation technology Ken Kohwith joined the and business Kee is top one of1.8 themillion topand logistics Kee is one the logistics • Geographic hub of With over square KEY SUCCESS ELEMENTS company in 2001 to modernize feet of total warehouse area, Yang • Geographic hub company Ken in 2001 modernize warehousing companies Koh to joined the Geographic warehousing companies in logistics feet of totalofwarehouse area,inand Yang and innovation • hub Technology and innovation Kee is one the top and expand the business. The the The company in business. 2001 to modernize •• Geographic Technology andlogistics innovation Singapore. services includeand expand hub Kee is services one companies ofIts the topinlogistics for modernized Technology and innovation warehousing Singapore. Its include company invested in IT and thein business. invested ITcompany and The in and Kenexpand Koh joined the international freight forwarding, for modernized logistics • •Technology and innovation Singapore. and warehousing companies incompany Its services include Accelerated growth by international freight forwarding, implemented systems cargo for modernized logistics company invested in IT andfor warehouse management, 2001 to modernize and expand the implemented systems for cargo • for Accelerated growth by international freight forwarding, Singapore. Its services include modernized logistics Merger & Acquisition (M&A) management, warehouse warehouse management, Accelerated growth by implemented systems for cargo dangerous goods storage, trucking business. The company invested management, warehouse warehouse management, Merger & Acquisition international freight forwarding, Accelerated growth by dangerous management, etc. goods storage, trucking management, warehouse Merger & •Acquisition and distribution, and specialized in IT and implemented systems dangerous goods storage, truckingmanagement, etc. warehouse management, (M&A) & Acquisition and distribution, Merger and specialized management, etc. 2017, In March Yang Kee project logistics for their cargo management, warehouse (M&A) and distribution, and specialized dangerous goods storage, trucking forIn (M&A) March 2017, Yang Kee project logistics for their Logistics signed a partnership multinational customers in a wide etc.2017, Yang Kee In March project logistics forand theirspecialized management, PROFILE and distribution, PROFILE Logistics signed a partnership multinational customers in a wide range of industries. with Logos South East Asia to Logistics signed a partnership multinational customers in a wide project logistics for theirwith Logos South East OFILE PROFILE range of industries. Asia to toKee offer high-quality logistics of industries. with Logos South East Asia In March 2017, Yang Foundedby by Koh Koh Yang Yang Kee in range Founded multinational customers in a wide offer high-quality logistics Founded byinFounded Koh Yang offerproperties high-quality Singapore and will Logistics signed inalogistics partnership by Koh Yang Kee 1990, Yang Kee Logistics 1990, Yang Kee Logistics is is an range of industries. properties in Singapore and will properties in Singapore and will be building the Yang Kee Logistics with Logos South East Asia to offer Kee in 1990, Yang Kee Logistics is in 1990, an Yang Kee Logistics is end-to-end supply chain end-to-end supply chain logistics be building the Yang Kee Logistics be building the Yang Kee Logistics Integrated Hub at Tuas South an end-to-end supply chain high-quality logistics properties nd-to-end supply chain logistics solutions provider a solutions provider with awith global Hub at Tuas South logistics solutions with a Integrated Hub at Tuas South Link, which will include the in Integrated Singapore and will be building global presence inprovider 11 acountries. stics solutions provider presence in 11with countries. Link, which will include the global presence in 11 countries. world’s first framed multi-storey Link, which will include the the Yang Kee Logistics Integrated al presence inWith 11 countries. a team of over 650 world’s first framed multi-storey automated container depot that Hub at Tuas South Link, which With a ateam of over 650 world’s first framed multi-storey With team of over 650 employees, Yang Kee Logistics With a team of over 650 automated container depot that issues addresses the productivity employees, Yang Keeof Logistics will include the depot world’sthat first automated container employees, Yang Kee Logistics serves a wide range industries loyees, Yang Kee Logistics addresses the productivity issues serves a wide range of industries that the traditional industry is framed multi-storey automated addresses the productivity issues serves a wide range of industries the oil and gas, that the traditional industry is es a wideincluding range ofthe industries including oil and gas, currently facing. 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game changer in the industry to lead productivity gains. With a /OTHER SERVICES/ the productivity issues that the in close proximity, the supply warehouse and automated traditional industry is currently game changer in the industry container depot housed intoclose chain effect will be more seamless, lead productivity gains. With facing. This will be a game changer proximity, the supply chaina effectreducing turnaround time. warehouse and to automated in the lead productivity will beindustry more seamless, reducing /OTHER SERVICES/ container depot in closeand gains. With ahoused warehouse turnaround proximity, thetime. supply chain effect automated container depot housed game changer in the industry to will more seamless, lead be productivity gains. reducing With a turnaround time. warehouse and automated container depot housed in close Below (from left to right) – Framed multi-storey automated container depot, Mr. Koh Yang Kee, founder proximity, the supply chain effect Headquarters in Singapore, Below (from left to right): Framed multi-storey automated container depot, Mr. Koh Yang Kee, will be more seamless, reducing Trucking andleft distribution operations Below (from to right) – Framed multi-storey automated container depot, Mr. Koh Yang Kee, founder founder Headquarters in Singapore, turnaround time. Headquarters in Singapore, Trucking and distribution operations Trucking and distribution operations

Below (from left to right) – Framed multi-storey automated container depot, Mr. Koh Yang Kee, founder Headquarters in Singapore, Trucking and distribution operations

SINGAPORE

SINGA

SINGAPORE

Company Profile Company Profile Corporate Name: Company Profile

Yang Kee Logistics Pte. Ltd. Corporate Name: SINGAPORE Name:Pte. Ltd. YangCorporate Kee Logistics Yang Kee Logistics Pte. Ltd. Established: 1990 Established: 1990 Company Profile Established: Corporate Name: 1990

Number of Employees: 650 Number of Employees: 650 Yang Kee Logistics Pte. Ltd.

Number of Employees: 650

International Activities: International Activities: Established: 1990affiliates Having foreign and International Activities: Having foreign affiliates and b branches Number of Employees: 650 and branches Having foreign affiliates

Awards: Awards: • International ‘Most Enterprising Activities:3PL SME Awards: ‘Most Enterprising 3PL S of theforeign 2015’•at the Having andSupply branches • year ‘Mostaffiliates Enterprising 3PL SME theSupply year 2015’ atofthe Chain Asia year Awards 2015’ at the Supply Chain Asia Awards Awards • SME 100 Award•2016SME – 100 Award 2016 – Awards: • SME 100 Award 2016 – Singapore’s Fast Moving Singapore’s Fast Moving Fast Moving • ‘MostSingapore’s Enterprising 3PL SME of the Companies Companies yearCompanies 2015’ at the Supply Chain Asia Awards

• SME 100 Award 2016 – Email: Email: [email protected] Singapore’s Fast Moving Email: [email protected] [email protected] Companies Tel.: +65 6430 4388

Tel.: 6430 4388 Tel.: +65 6430 4388 Email:+65 [email protected] Website: Website: Tel.: +65 6430 4388 Website: www.yangkee.com www.yangkee.com

www.yangkee.com Website: Facebook: Facebook: www.yangkee.com www.facebook.com/yangkeelog www.facebook.com/yangkeelog Facebook: Facebook:

www.facebook.com/yangkeelo

www.facebook.com/yangkeelog

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appendix MSME INTERNATIONALIZATION PROGRAM ASEAN Responsible Institution The ASEAN Coordinating Committee on MSME (ACCMSME) oversees the implementation of the ASEAN Strategic Action Plan on SME Development (2016-2025). This includes the Strategic Goal C on enhancing market access and internationalization for SMEs in ASEAN, through providing information platforms and capacity building programs at the regional level, to help promote the export quality/capacity of MSMEs, and develop regional support schemes for market access and integration into the global value chain. The desired outcomes and planned actions are: Desired Outcomes

C1

C2

Support schemes for market access and integration into the global supply chain will be further developed.

Export quality/capacity of SMEs will be promoted.

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Planned Actions C1-1

Increase information on regional and global market access and opportunities.

C1-2

Promote partnership with MNCs/large enterprises to increase market access and opportunities.

C1-3

Enhance the use of e-commerce.

C1-4

Promote adoption of international standards of quality to facilitate market access.

C2-1

Establish mechanisms to help SMEs increase exports.

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Brunei Darussalam Responsible Institution Darussalam Enterprise (DARe) – is the MSME focal agency with the mission to enable enterprises through a business-friendly environment that provides infrastructure, reliable support services and effective development programs to encourage businesses to succeed. DARe’s initiatives supporting SMEs internationalization Initiative

Description

Industry Business Academy

An SME development and program where the core concepts are in starting, running, and expanding a business.

A Start-up Bootcamp

A 100-day ‘accelerator’ program that identifies businesses that have the potential to scale rapidly and export their products and services. It ropes in leading experts in key business fields including legal, marketing, branding and finance. Towards the end of the program, start-ups will then take center stage on a “demo-day” where they pitch to investors.

Micro-Credit Financing Scheme

Through DARe’s collaboration with local banks, micro businesses can apply for a micro financing of up to BND$15,000 to start or further grow their business.

Market Access

A platform to provide opportunities for local enterprises to connect to the overseas market. DARe is working closely with the Energy and Industry Department under the Prime Minister’s Office to ensure effective business matchmaking and networking events such as overseas expos and trade fairs, as well as counsel MSMEs on the next steps needed to export.

Industrial Sites

Provides and manages industrial land and complexes for businesses at 30 sites across all 4 districts in Brunei.

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Cambodia Responsible Institution The General Department of SME and Handicraft (GDSMEH) – supports the development of MSMEs of Cambodia toward economic harmonization and society to achieve national and related policies. Its missions are: boost business environment and investment on manufacturing SMEs; improve the competitiveness of MSMEs; promote the productivity and value added products for export markets and supporting industries; create conducive manufacturing MSMEs registration licenses environment in simple and time saving manner; prepare or promote the cluster of MSMEs in various segments of production; assist MSMEs in access to finance. Cambodia’s initiatives supporting SMEs internationalization Initiative

Description

Market Research

Ministry of Commerce is offering the market research assistance to the Cambodian MSMEs.

Financial Support to International Trade Fairs

Ministry of Commerce is currently supporting some international trade fairs.

Cluster Development

Ministry of Industry and Handicraft (MIH) is cooperating with Worldbridge International Co., Ltd in piloting the first SME Eco Park, which aims at gathering MSMEs producing food and beverage into one single production base and link or supply to the market with assistance from the company itself. The company is responsible for market research, partner identification and matchmaking. Once this initiative is succeed and ready to plug in, MIH is planning to have it plug in each province with along with another initiative of OVOP (One Village One Product).

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Indonesia Responsible Institution The Ministry of Cooperatives and SMEs – acts as main government institution responsible for SMEs and entrepreneurship development in Indonesia. In addition, there are at least 24 ministries and agencies taking parts in the development of SMEs in Indonesia, in which each focuses on different aspects. The Ministry of Cooperatives and SMEs’ initiatives supporting SMEs internationalization Initiative

Description

Exhibition

This exhibition program are devided into domestic and international exhibition, which bring together all the interested SMEs. The international exhibition program has included several countries, such as Malaysia, Brunei Darussalam, Philippines, Viet Nam, Hong Kong, China, USA, Dubai, United Kingdom, and many other countries.

Standardize and Certification

This program aims to ensure that the operational activities and products produced by SMEs are in compliance with applicable standards, through standardization and certification facilities. The facilities includes ISO 9001:2008, SNI, HACCP, Intellectual Property Right (Copyright and Brand Right), and Halal.

Follow-up on ASEAN Cooperation

The active participation of Ministry of Cooperatives and SMEs in many international forums, such as ACCMSME, BIMP-EAGA, ACEDAC, etc. could foster SMEs internationalization, through their participation in international workshop, seminar, and forum.

SMEs Digitalization

In collaboration with US-ASEAN Business Council, with the theme of “Digital Tools for SMEs”, this workshop aims to increase SMEs awareness on technology, by educating SMEs on how to expand their business through the maximum use of digital platform.

Improving SMEs Competitiveness through International Experts

ASEAN – Korea Institute for Advancement of Technology (KIAT): Technology Advice and Solution from Korea (TASK) is a SMEs mentoring program by international experts. This program aims to directly assist SMEs to seek for technical solutions and best practice in order to improve their productivity.

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Lao PDR Responsible Institution The Department of Small and Medium Enterprise Promotion (DOSMEP) – the mandates of promoting and developing the SMEs nationwide through various supportive policies stipulated in the SME Development Plan. The current version is the SME Development Plan for 2016-2020, in which is being implemented now. DOSMEP’s initiatives supporting SMEs internationalization Initiative

Description

Business Matching Event

The event is jointly organized various annual business matching with Lao National Chamber of Commerce and Industry (LNCCI). Previous business matchings were between Laos and Thailand, Viet Nam, Singapore, and Korea.

Export Subsidy

A subsidy program provided to eligible SMEs.

Capability Building for SMEs

To provide training on Productivity and Quality management as to improve product and services closer to international requirements: - Provide training on Business Planning Development as to strengthening the business management and mitigating risks of business operations. - Support local SMEs, especially women and young entrepreneurs, attending regional workshop to understand the regional business trends. - Provided training on ICT application for SMEs under ACTI Project. - Workshop on improving quality of handicraft products.

Know-how Sharing

To provide workshops for local SMEs on various fields which attended by regional and global guest speakers and expert. Eg. Sustainability Agribusiness Assessment, Sustainability on Ecotourism SMEs, Best Practice of GMP for Food and Beverages SMEs.

Market Research

Cooperated with Lao National Chamber of Commerce and Industry (LNCCI) setting up SME Service Center under the support of RELATED Project (GIZ) as to serve basic information for SMEs. The centre is located at the LNCCI - Established the Ecommerce website www.plaosme.com to be the market place for SME’s products and services. This is the initiative stage on bring SME to regional market.

Partner Identification

The current partner includes; - The Lao National Chamber of Commerce and Industry (LNCCI) - The Department of Trade Promotion - The Department of Import and Export - Business Associations – Associations under the LNCCI, Lao Women Entrepreneur Association, Young Entrepreneur Association - Office of SME Promotion (OSMEP), Thailand

Financial Support to International Trade Fairs

Partially sponsor for SME attending to international trade fairs: Milan EXPO, CAEXPO. The sponsoring includes air ticket, accommodation, or exhibition fees.

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Malaysia Responsible Institution The SME Corporation Malaysia (SME Corp. Malaysia) – is a Central Coordinating Agency under the Ministry of International Trade and Industry Malaysia that formulates overall policies and strategies for Small and Medium Enterprises (SMEs) and coordinates the implementation of SME development programs across all related Ministries and Agencies. The current SME Masterplan captures initiatives into 6 focuses under the 6 high impact programs. SME Corp. Malaysia’s initiatives supporting SMEs internationalization Initiative

Description

Integration of Business Registration and Licensing

The program aims at creating a single window for both business registration and licensing to encourage formation and formalization of businesses. The HIP 1 is Malaysia’s inter-agency effort, being led by Malaysian Administrative Modernization and Management Planning Unit (MAMPU) in collaboration with SME Corp. Malaysia, Companies Commission of Malaysia, Implementation Coordination Unit (ICU), Malaysia Productivity Corporation (MPC) and the state Governments.

Technology Commercialization Platform

A program designed for Malaysian SMEs to help them seamlessly move their innovations along the complex stages of the commercialization process by providing end-to-end facilitation. The model addresses the innovation gaps through a holistic and ‘market-driven’ approach in supporting innovation and industrial competitiveness.

SME Investment Program

The program is a co-funding initiative between Government and private investors to enhance access to financing for early-stage SMEs. Under the program, investment management companies known as SME Partners who will solicit funds from the private investors will be appointed. SME Partner will then channel the fund to viable SMEs in the form of debt or hybrid of debt and equity.

Going Export Program

The GoEX offers customized assistance to new exporters and SMEs venturing into new markets. Export-ready SMEs can avail to comprehensive support which among others includes linkage to market expertise and buyers, and compliance to standards to expedite internationalization of products and services.

Catalyst Program

The program aims to create homegrown champions through a targeted approach with support in the area of financing, market access and human capital development. The program will have transparent selection criteria and exit mechanism. The Green LED/SSL, BioNext Initiative, Aerospace and Medical Devices under the Catalyst Program are currently being implemented to create high growth SMEs.

Inclusive Innovation

The Inclusive Innovation is specifically designed to empower the bottom 40% of the income pyramid. The program will promote transformation of communities, including micro enterprise in the rural areas through handholding as well as provision of technical, financial and management support.

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Myanmar Responsible Institution SME Development Department – is a department under the Directorate of Industrial Supervision and Inspection, Ministry of Industry, with a mission to develop the economy by promoting the development of small and medium enterprises, creating jobs, generating new income, and raising the standard of living of its people. SME Development Department’s initiatives supporting SMEs internationalization Initiative

Description

Business Matching Event

Myanmar holds a number of business matching events with its trading partners every year. Most of which are specifically for small and medium enterprises.

Capability Building for SMEs

1. Basic Short Course for Skill Labour Training 2. Business Management Training (cooperated with GIZ) 3. Corporate Social Responsibility International Session Training (cooperated with Building Markets) 4. Business Plan Creation and Strategy Development Training (cooperated with FNF) 5. Training for Youth & Women Entrepreneurship (cooperated with UNIDO) 6. Start& Improve Your Business (SIYB) Training (cooperated with ILO) 7. Costing and Planning for Financial Plan (cooperated with ILO 8. Work Improvement Small Enterprise (WISE) TOT (cooperated with ILO)

Know-how Sharing

Technology Transfers were supported by Small and Medium Enterprises Development Department (SMEDD) cooperated with inline ministries and development partners as follows: • Dry-rice noodle technology transfer • General knowledge on IP- Myanmar Version • ISO 9001 for SME • ISO-ITEC for SME • MANGO SME • Productivity and Waste Control • Productivity Improvement Through 5 S • Protect Design, GI, Patent, Trademark • PUM Tea • Soap Technology • Tomato Technology • Foundry and Forging Awareness programs were implemented by SMEDD and development partners’ organizations: • SME Guidebook Awareness Training • Credit Guarantee Insurance System Awareness Workshop • JICA Two Step Loan Awareness Workshop • Saturday SME Talk (GIZ) • OECD Policy Dialogue / Workshop (OECD)

Market Research

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1. Costing and Planning (AAT Business School ILO) 2. Market Analysis Tools Training( supported by SMEDD) 3. Action Learning Training( supported by SMEDD)

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Partner Identification

GIZ (Germany) FNF (Germany) UNIDO (United States) JICA (Japan) PUM Netherlands (Netherland) Building Markets (Canada) JROOT (Korea)

Access to Finance

1. CGI (Sumitomo Mitsui Banking Corporation & C.B Bank) 2. Two Step Loan by JICA

Policy, Law, Rules, and Regulations

1. Small and Medium Enterprises Development Law (2015 ) 2. Small and Medium Enterprises Development Policy (2015) 3. Small and Medium Enterprises Development Rules (2016)

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Philippines Responsible Institution Department of Trade and Industry (DTI) – The DTI is responsible for realizing the country’s goal of globally competitive and innovative industry and services sector that contribute to inclusive growth and employment generation. Pursuant to the Philippine Development Plan (PDP) 2017-2022, DTI shall endeavour to reduce inequality and poverty by expanding economic opportunities in industry and services, and by increasing the access particularly of micro, small and medium enterprises (MSMEs), cooperatives and overseas Filipinos (OFs) to these opportunities. DTI’s initiatives supporting SMEs internationalization Initiative

Description

Doing Business in Free Trade Area (DBFTA)

The Doing Business in the Free Trade Areas program is a series of sessions that impart exhaustive information to various stakeholders, particularly MSMEs, regarding free trade agreements and preferential schemes of the Philippines. The DTI’s Export Marketing Bureau conducts these business information sessions covering topics such as market opportunities, tariff schemes, rules of origin, and customs procedures, among others.

Regional Inclusive Platform for Philippine Exporters (RIPPLES)

The RIPPLES Program aims to develop new and existing exporters aligned with the Philippine Export Development Plan’s key and emerging sectors. The interventions are designed to prepare MSMEs to compete in terms of volume, quality, price, packaging, compliance with market-entry requirements, rules and regulations, and design leadership. The priorities sectors of RIPPLES include electronic manufacturing services and semiconductor manufacturing service; automotive and auto parts; aerospace parts; chemicals; shipbuilding, Roll-on Roll off (Ro-Ro) as well as small and medium-sized vessels; furniture, wearables and gifts, decors and housewares (GDH); tool and die; agri-business; information technology business process management; transport and logistics; tourism; and, construction procedures and documentation, import facilities for exporters, buyer linkages, export financing and incentives, product raw material sourcing and other statistical information. The agency also assists exporters in export relate problems and trade complaints.

Export Assistance Network (EXPONET)

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The DTI Export Assistance Network (EXPONET) helps exporters and prospective exporters’ access information and resolve specific problems related to exporting. EXPONET provides information on export seminar schedules, export organizing, export procedures and documentation, import facilities for exporters, buyer linkages, export financing and incentives, product raw material sourcing and other statistical information. The agency also assists exporters in export related problems/trade complaints.

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Singapore Responsible Institution SPRING Singapore – is an agency under the Ministry of Trade and Industry responsible for helping Singapore enterprises grow and building trust in Singapore products and services. As the enterprise development agency, SPRING works with partners to help enterprises in financing, capability and management development, technology and innovation, and access to markets. International Enterprise Singapore (IE Singapore) – is the government agency that promotes international trade and partners Singapore companies to go global. A new government agency, named Enterprise Singapore, will be formed through the merger of IE Singapore and SPRING. This underscores the government’s commitment to adapt and strengthen our support for our enterprises. Leveraging IE Singapore’s core strengths in internationalization and SPRING’s expertise and levers in helping SMEs, the newly-formed agency will offer companies a holistic and integrated network to build capabilities and access overseas markets opportunities, in Q2 2018. SPRING’s initiatives supporting SMEs internationalization Initiative Market Readiness Assistance (MRA) Grant

Description The MRA Grant supports pre-determined activities in overseas market setups, identification of business partners and overseas market promotion. These activities include conducting feasibility studies, incorporation of business entities in overseas markets, IP registration, PR and marketing and online marketing. MRA supports 70% of eligible costs of these activities, capped at $20,000 per fiscal year. Link: https://www.iesingapore.gov.sg/Assistance/MRA

Global Company Partnership (GCP) Grant

The GCP Programme grooms globally competitive companies through building internal capabilities, developing manpower, accessing markets and providing access to financing under the GCP grant. GCP supports up to 70% of eligible expenses for SMEs, and up to 50% for other Singapore-based companies. Link: https://www.iesingapore.gov.sg/Assistance/Global-CompanyPartnership-Grant

Market Access Incubation Program (MAIP)

MAIP provides startups with funding of up to 70% on eligible costs for overseas missions and fairs organised by approved incubators.

International Marketing Activities Programme (iMAP)

The iMAP supports overseas business missions and Singapore Pavilions at international trade fairs organised by Trade Associations and Chambers. Companies who participate in iMAP approved activities receive support of up to 70% of eligible expenses, such as rental of exhibition space, booth construction cost and fair/mission consultancy expenses. Link: https://www.iesingapore.gov.sg/Assistance/Market-ReadinessAssistance/Financial-Assistance/IMAP

Double Tax Deduction for Internationalization (DTD)

Singapore businesses can get a double deduction on their taxes for qualifying market expansion expenses and overseas investment development expenses. Link: https://www.iesingapore.gov.sg/E-Services/Double-Tax-Deductionfor-Internationalisation

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Internationalisation Finance Scheme for Marine and Offshore Engineering Companies (IFS - M &OE)

Companies in the Marine and Offshore sector (e.g. Offshore Support Services and Shipyards), may access up to $70M in credit facilities.

Political Risk Insurance Scheme (PRIS)

PRIS enables qualifying Singapore companies to receive premium support for PRI policies. IE Singapore will support 50% of the premium for up to the first 3 years of each PRI policy. This is subject to a maximum amount of $500,000 per qualifying Singapore-based company.

Link: https://www.iesingapore.gov.sg/Assistance/Global-CompanyPartnership/Access-to-Financing/Internationalisation-Finance-SchemeMand-OE

*PRIS is a financial assistance programme under IE Singapore’s GCP programme. Link: https://www.iesingapore.gov.sg/Assistance/Global-CompanyPartnership/Access-to-Financing/Political-Risk-Insurance-Scheme Loan Insurance Scheme (LIS)

The Loan Insurance Scheme (LIS) is a joint programme between IE Singapore and SPRING Singapore. LIS helps companies secure short term trade financing lines from banks by insuring the banks against insolvency risks of the borrowers. Link: https://www.iesingapore.gov.sg/Assistance/Global-CompanyPartnership/Access-to-Financing/Loan-Insurance-Scheme https://www.spring.gov.sg/Growing-Business/Loan/Pages/loaninsurancescheme.aspx

Trade Credit Insurance Scheme (TCIS)

The TCIS enables qualifying Singapore companies to receive premium support for TCI policies. IE Singapore will support up to 50% of the minimum premium for TCI policies held with Singapore-registered credit insurers. This is subject to a maximum amount of S$100,000 per qualifying Singaporebased company. Link: https://www.iesingapore.gov.sg/Assistance/Global-CompanyPartnership/Access-to-Financing/Trade-Credit-Insurance-Scheme

Capability Development Grant (CDG)

The CDG aims to support SMEs to scale up business capabilities and ensure business sustainability. Companies can take on projects in areas such as product development, human capital development, business processes enhancements for productivity and business model transformation. The grant defrays up to 70% of qualifying project costs such as consultancy, training, certification and equipment costs. Link: https://www.spring.gov.sg/Growing-Business/Grant/Pages/ capabilitydevelopment-grant.aspx

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Thailand Responsible Institution The Office of Small and Medium Enterprises Promotion (OSMEP) – is the leading organization in formulating policies and strategies on SME promotion as well as to serve as a focal agency in coordinating the network systems of public and private sectors in order to drive SMEs to grow with strength and sustainability. OSMEP’s initiatives supporting SMEs internationalization Initiative

Description

Business Matching Event

There are business matching events to support SME internationalization; welcoming foreign trade delegation to Thailand (incoming trade mission) and organizing a trade delegation to negotiate an overseas trade (outgoing trade mission). The government serves as a link between local businesses and foreign businesses. Moreover, the marketing activities includes activities in the public relations and promoting the image of Thai products and services as well.

Capability Building for SMEs

There are variety of programs on capacity building for SMEs, for example, development of knowledge for entrepreneurs to create value added products and services by focusing on branding, product development, or product and packaging development to meet new trends and needs of the international markets as in the form of seminar and training.

Trade Policy Information and Commercial Intelligence

There are important information services available for export supporting, such as the international market situation, which covers trade and investment fundamentals, international trade information, and information support services such as potential market and insights.

Financial Support to International Trade Fairs

Funding is already supported to SMEs in various projects, for example, to encourage entrepreneurs to attend trade shows in various countries. However, there are different levels of supports to SMEs.

Self Certification

The government also facilitates self-certification process through the government e-service, which include the system of ASEAN self-registration on certification of the origin and exporter self-certification system.

Participation in Global Value Chain

The government attaches great importance to enhance the competitiveness of SMEs to become part of the global value chain. The mechanism includes (1) central market for trading materials and parts which acting as the intermediary on industrial linkage for the supplier and the buyer of the parts to meet as one-stop sourcing center (2) buyer meet seller which the manufacturer’s parts will visit the buyer’s factory to provide an opportunity to visualize the assembly process, also to provide an opportunity to produce various components to feed the buyers (3) sourcing service and business matchmaking services by supplying supplier information to buyer company and (4) Taking Thai SMEs to international exhibitions in order to provide opportunity to link with customers aboard, etc.

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E-commerce Promotion

There are many implementing e-commerce promotion programs from government agencies. The programs include; (1) SME Go Online – facilitating and capacity building to enhance SME knowledge on online marketing. (2) Offline to Online Community Product Development (B2C) – creating an online marketing channel and establishing distribution centers through online channels for Thai SMEs. (3) E-Commerce Market Expansion Program – building and developing Thai businesses on using e-commerce to expand market in the digital economy and promoting Thai e-commerce business to be recognized and have potential to expand the business into the international market.

Custom Procedure Information

There are two main services as follow. Integrated tariff database – there is a service providing the import – export tariff rate which getting exemption of duty, special privileges, also related knowledge. E-tracking system – it is a system providing online custom clearance tracking services such as inbound invoice, outbound shipment, account information, and invoice information to be used in fastening the work.

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Viet Nam Responsible Institution The Agency for Enterprise Development (AED) – is an institution under the Ministry of Planning and Investment Viet Nam. It assists the Minister in performing state management functions related to Small and Medium Enterprise Development; state-owned enterprise reform. AED has duties to preside over or participate in preparing legal normative documents on the arrangement, innovation of state-owned enterprises, the development of Small and Medium-sized Enterprises, and mechanisms, policies, solutions to the development of types of enterprises to submit to competent levels for promulgation. AED’s initiatives supporting SMEs internationalization Initiative Business Matching Event and Export Support

Description National Program on Export Promotion implemented by Ministry of Trade and Industry. The main objective of the Program is to strengthen trade promotion activities, export development, domestic market expansion in order to improve the competitiveness in production and business of Vietnamese enterprise; to link among trade, investment and tourism promotion.

Capability Building for SMEs

National SME Support Training Program implemented by Ministry of Planning and Investment. The main objective of the Program is to improve the management capability for SME and encouraging start-up.

Quality Standard

National program on Improving productivity and quality of Vietnamese enterprise’s products and goods to 2020 implemented by Ministry of Science and Technology. Overall objective of Program is to formulate and apply a system of standards, technical regulations, management systems, models and tools for improvement of productivity and quality; to develop necessary resources to raise the productivity and quality of products and goods; to make visible changes in the productivity and quality of key products and goods as well as the competitiveness of enterprises to contribute to the country’s socio economic development.

Building Brand

The National Brand Program Promotion implemented by Ministry of Trade and Industry. The National Brand Program aims to promote national image, national brand through product brand (goods and services). This is a long-term trade promotion program aimed at building and promoting trade names, geographical indications and trademarks of Vietnamese goods and services on domestic and foreign markets.

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